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Insideclimatenews.org - Inside Climate News
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Insideclimatenews.org - Inside Climate News
https://insideclimatenews.org/project/exxon-the-road-not-taken/

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                                                                  David with the head of Goliath,     •
                                                                  Andrea del Castgano, c. 1450.
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                                                                                  Financials available upon request
Insideclimatenews.org - Inside Climate News
Insideclimatenews.org - Inside Climate News
ICN has won dozens of awards, including the
                      Pulitzer Prize for National Reporting, and
                      recognition from more than 30 different
                      professional organizations that honor the
                                                                                         The Pulitzer Prize
                      best achievements of America’s free press.                           Winner, 2013
                                                                                           Finalist, 2016

                      Here’s a growing list of professional societies and award programs that have honored ICN:
                           American Association for the               New York Press Club
                           Advancement of Science
                                                                      National Press Foundation
                           American Geophysical Union
                                                                      North American Agricultural Journalists
                           Aronson Award for Social Justice           Association
                           Journalism
                                                                      NY State Society of Certifed Public                       Goldsmith Prize for
                                                                                                                              Investigative Reporting
                           Association of Healthcare Journalists      Accountants                                                  Finalist, 2016

                           Deadline Club                              Online Journalism Association

Knight-Risser Prize
                           Editor and Publisher                       Pulitzer Prize
                                                                                                                                                              The Izzy Award
                           Goldsmith Prize for Investigative          Rachel Carson Environment Book Award
                           Reporting
                                                                      Radio Television Digital News
                           Hollywood Foreign Press Association        Association
                           Investigative Reporters and Editors        Robert F Kennedy Award
                           Izzy Award                                 San Diego Press Club
                           John B Oakes Award                         Scripps Howard Foundation
                           Kavli Foundation                           Society of American Business Editors
                                                                      and Writers                                                                       Edgar Allen Poe Award
                           Knight-Risser Prize
                                                                      Society of Environmental Journalists
                           Livingston Awards
                                                                      Society of Professional Journalists
                           Loeb Awards
                                                                      White House Correspondents’                 Robert F. Kennedy
                           National Headliner Awards                  Association                                 Journalism Award
Insideclimatenews.org - Inside Climate News
Growth and Impact
                                                                                                                                                                                                                                                                         States within our regional networks
                                                                                                                                                                                                                                                                         show some of the largest growth in
                                       We bring environmental journalism to underserved communities                                                                                                                                                                      traffic to our website.
                                         and strengthen the reporting capacity of local newsrooms.                                                                                                                                                                       2020 Readership Growth
                                                                                                                                                                                                                                                                         In Local Network States, compared to 2019

                                                            Our reporters and editors work in partnership with dozens of local                                                                                                                                           South Carolina                               225%
                                                            news outlets to support and deepen their environmental reporting.                                                                                                                                               Mississippi                        105%
                                                                                                                                                                                                                                                                              Wyoming                        89%
                                                                                                                                                                                                                                                                             Tennessee                      83%
                                                                                                                                                                                                                                                                                    Utah                    83%
                                                                                                                                                                                                                                                                                Nevada                      83%
                                                                           Inside Climate News in 2021                                                                                                                                                                          Arizona                     80%
                                                                                                                                                                                                                                                                                Georgia                    77%
                                                                                ICN                      Network                    Future                  Partners
                                                                                staff                    hub                        hub                                                                                                                                       Colorado                     77%
                                                                                                                                                                                                                                                                               Alabama                     76%
                           The Seattle Times                                                                                                                                                                                                                               New Mexico                      74%
                                                                                                                                                                                                                                                                              Louisiana                   73%
                                                                                                                                                                                                                                                                                  Idaho                   70%
                           Columbia Insight                                                                                                                                                                                                                                    Missouri                  68%
                           (Hood, OR)                                                                                                                                                                                                                                     Pennsylvania                   67%
                                                                Bozeman Daily Yellowstone Public Radio
                                                                Chronicle     (Billings, MT)                                               The Star Tribune                                                                                                                        Texas                 65%
                                                                                                                                           (Minneapolis)
                                                                                                                                                                                                                                                                                 Florida                 65%
                                     Boise State                                                                                                                                                                                                                Boston         Montana                   64%
                                     Public Radio
                                                                                                                                        St. Paul La Crosse
                                                                                                                                                 Tribune              Wisconsin
                                                                                                                                                                                     Bridge Magazine                                                                                lowa                60%
                                                                      WyoFile
                                                                                                                                                                      State Journal
                                                                                                                                                                      (Madison, WI)  (Lansing, MI) Michigan Radio NPR                                      New Haven
                                                                      (Lander, WY)                                                                                                                 (Ann Arbor, MI)
                                                                                                                                                                                                               NPR                                        New York (5)
                                                                                                                                                                           Better Government                   (Cleveland, OH)
                                               The Salt Lake Tribune
                                                                 Deseret News
                                                                                        Casper
                                                                                        Star-
                                                                                                                                     Iowa Public Radio
                                                                                                                                     (Des Moines, IA)
                                                                                                                                                                    Chicago
                                                                                                                                                                  Sun-Times
                                                                                                                                                                           Association (Chicago)
                                                                                                                                                                                                                             Pittsburgh        Philadelphia              Network Partners
                                                                                                                                                                                                Columbus Dispatch
                                                                                        Tribune
                                                                                                                                                                         Chicago                                Columbus                     Baltimore                   Last year we co-published more than
         KQED
                                               Salt Lake City                                                   Lincoln                                                            Indianapolis Star                                         Washington, D.C. (2)        100 stories in 64 outlets across four
                                                                                        Colorado Public Radio
(San Francisco)
                      Berkeley                                                          (Centennial, CO)                                                                      Indiana Environment Reporter
                                                                                                                                                                                                                      West Virginia Public Broadcasting
                                                                                                                                                                                                                          Charleston Gazette-Mail                        regions. Quite often, our work ends up
                                                                      Boulder                                                                                                 (Indianapolis, IN)                          (Charleston, WV)
                                                                                                                                                                                                                                                                         on the front page of partners’ print
                                                                                                                                                                                                         Louisville
                                                                                                                                                                                                                                                                         editions, as well as online.
                                                                                                                                                                                      Louisville
             Lookout          The Nevada                            High Country News                                                                                                 Courier                                          WUNC
                                                                                         Mountain West News Bureau                                       St. Louis Post-Dispatch      Journal      Louisville Public Media
             Santa Cruz       Independent                           (Paonia, CO)                                                                                                                                                       (Chapel Hill, NC)
                              (Las Vegas)                                                (Colorado Springs, CO)                                                                                    (Louisville, KY)
                                                                                                                                                                                                                              Business       The News & Observer
                                                                                                                                                                                                                              North Carolina (Raleigh, NC)
                               Nevada Public Radio                                                                                                                  Nashville Public Radio
                               (Las Vegas)                                                                                                                                                                                       WFAE Charlotte
                                                                                                                                                                                The Tennessean             Chattanooga Times
                                                                                New Mexico PBS KNME-TV                                            Arkansas Democrat-Gazette                                Free Press            The State
                                         Phoenix
                                                                                (Albuquerque, NM)                                                 (Little Rock, AR)                                                              (Columbia, SC)
                                                                                      Albuquerque Journal                                                                                                  Atlanta Journal Constitution
                                                                                                                                                                             BirminghamWatch.org
                                                                                     NM Political Report                                                                                                         WABE NPR                The Post and Courier
                                                                                     (Albuquerque, NM)                                                                                                           Atlanta                 (Charleston, SC)
                  San Diego (2)                                                                                                     KERA Dallas                                                                                   Georgia Public Broadcasting
                                                                                                                                                                                            Alabama Media Group                  Brunswick News
                                                                                                                                                                                 Meridian Star                                   (Brunswick, GA)
                                                                                                                                                               Mississippi Today (Meridian, MS)
                                                                                                                                                               (Ridgeland, MS)                                                     WJCT News Jacksonville
                                                                                                                                                                                                                                    GateHouse Media
                                                                                                                                     Houston                                                                                    WMFE Orlando

                                                                                                                                                   Galveston County
                                                                                                                     San Antonio                   Daily News
                                                                                                                     Express-News
Insideclimatenews.org - Inside Climate News
Environmental injustice has long been a
beat at ICN, but last year we moved it to the
center of our coverage. After the murder of
https://insideclimatenews.org/category/justice/
George Floyd, our newsroom made a pivot to
focus on how climate impacts
disproportionately affect communities of
color and burden vulnerable populations.
Since then, almost a quarter of the stories we
have published sits squarely at the point
where climate change and justice intersect.

That we can be so prolific with such speed
gives us pause. The stories are everywhere in
plain view. Every one of them ought to be an
outrageous scandal. Datelined from
geographies of privilege, they would be.

We know of no other news outlet that has
produced a similar body of work on
environmental justice of such quantity, quality
and depth. Our long term goal is to build a
robust and dedicated team of reporters and
editors working the climate and justice beat
every day.

Fellowship Program
We have also opened up our newsroom to up-
and-coming journalists of color through an
ongoing fellowship               program. We train and
         https://insideclimatenews.org/about/fellows/
mentor them, and they report a beat we can’t
cover without their help. They emerge with
bylined stories they can leverage to take the
next step in their budding careers, and we
invite their freelance pitches to help them
continue their professional work.
Insideclimatenews.org - Inside Climate News
Our work multiplies the force of environmental journalism nationwide. It reduces greenhouse gas
                              emissions. It holds polluters and liars accountable. It empowers voters. It protects farmers, soldiers,
                              coal miners, mothers and their children, and communities suffering from environmental injustice.

                                       Taking 750,000 Cars Off the Road                       Defusing the Carbon Bombs in Every Home

Shutting Down a Troubled Refinery

                                                                                                                        Highlighting Climate on the Ballot
                                                                                KEY SENATE RACES
                                                                                    And what they mean
                                                                                     for climate voters
                                                                             ★★★★★★★★★★★★★★★★★★★★★★★★★★★★★★

                                                                                            ELECTION
                                                                                            ★★★
                                                                                                2020★ ★ ★
                                                                                               GEORGIA
                                                                                                SENATE
                                                                                  Kelly          RACE        Raphael
                                                                                 Loeffler                    Warnock
                                                                                   (R)                         (D)
Insideclimatenews.org - Inside Climate News
Breaking the Silence on Toxic Fumes
                                                                                                            Helping One Retired Coal Miner

                                                                                 Finding Climate Denial’s Smoking Gun
            Exposing the Farm Bureau’s Harvest of Peril

                                      Reducing Heat Death in the U.S. Military                 Revealing the Dilbit Disaster
Insideclimatenews.org - Inside Climate News
Revenue Targets
                                                                                                                         Email Subscribers
                                2020             2021              2022              2023        400,000
Foundations                   $1,496,950        $1,705,000        $3,125,000        $3,225,000
                                                                                                 350,000
Individual Major Donors         $116,554          $750,000        $2,500,000        $3,850,000

Online Small Donors             $246,560          $366,363         $686,897         $1,038,836   300,000

TOTAL                        $1,860,064 $2,821,363 $6,311,897 $8,113,836
                                                                                                 250,000

                              Revenue Sources                                                    200,000

              13%                                           13%                                  150,000
        6%
                                                                            40%                  100,000

                    80%                                                                           50,000
                                                            47%                                                                                             ( p ro j e c te d )
                                                                                                      0
                                                                                                           2019         2020           2021               2022         2023
               2020                                               2023                                                  Subscriber numbers are for end-of-year

              Foundations      Individual Major Donors        Online Small Donors

                        Sums may not total 100% due to rounding
                                                                                                                               Web Traffic

                            Allocation of Funds                                                      ICN averages one million pageviews per month,
                       How we spent $2,277,133 in 2020:                                           half that total from co-publishing with partner outlets
                                     Program                  Fundraising Management
                                       84%                        12%               4%

                                                                                                       +61%                  +50%                                +37%
                                                                                                      Unique visitors             Sessions                       Pageviews
                                                                                                                             2020 compared to 2019
Insideclimatenews.org - Inside Climate News
For more information, please contact:
David Sassoon                         Megan Boyle
Founder & Publisher                   Director of Development & Marketing
david.sassoon@insideclimatenews.org   megan.boyle@insideclimatenews.org
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