Indonesian Local Televisions Obstacles in Combating Hoaxes in Social-Media
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REVIEW OF INTERNATIONAL GEOGRAPHICAL EDUCATION ISSN: 2146-0353 ● © RIGEO ● 11(4), WINTER, 2021 www.rigeo.org Research Article Indonesian Local Televisions Obstacles in Combating Hoaxes in Social-Media Aceng Abdullah1 Edwin Rizal2 Communication Faculty, Padjadjaran University Communication Faculty, Padjadjaran University aceng.abdullah@unpad.ac.id edwin.rizal@unpad.ac.id Sri Seti Indriani3 Communication Faculty, Padjadjaran University seti@unpad.ac.id Corresponding author: Communication Faculty, Padjadjaran University Email: aceng.abdullah@unpad.ac.id Abstract Hoax or fake news spread rapidly in Indonesia with the help of social media. People seemed to have a low digital literacy which can increase the speed of the deception in social media. This deception has a high hypnotism power because even educated people often get deceived or involved themselves in this deception. The Anti Hoax campaign has also proven to be ineffective, and hoaxes are still milling about. One of the reasons is that the role of mass media is not maximal in combating hoax or fake news. Having televisions as one of the still favourite mass media in Indonesia, the audiences have more excellent opportunities in combating hoax spreading. A total of 394 local TV stands in Indonesia. Why is it still ineffective? What obstacles do local TVs face in combating this deception in three big cities in Indonesia? The study used a descriptive qualitative approach to acknowledge the obstacles that local stations face in producing anti-deception information, and what is the solution that local TV provides in the middle of its limitations. The results of the study show that the obstacles that local TV stations in Bandung, Padang and Jakarta face relating on the packaging of the anti-hoax program on televisions, the financial problem, and human resources issues. Local government lawyers and alternative medicine advertisements are solutions to financial problems, and joint news agencies can provide quality anti- deception programs. Keywords Fake News; Hoaxes; Local Televisions; Social-Media; Anti Hoax Programs. To cite this article: Abdullah, A.; Rizal, E.; and Indriani, S, S. (2021) Indonesian Local Televisions Obstacles in Combating Hoaxes in Social-Media. Review of International Geographical Education (RIGEO), 11(4), 1175-1183. doi: 10.48047/rigeo.11.04.112 Submitted: 06-04-2021 ● Revised: 16-04-2021 ● Accepted: 06-05-2021
© RIGEO ● Review of International Geographical Education 11(4), WINTER, 2021 Introduction Indonesia is ranked five in the world as internet users in the world (Azzura, 2019). The growing and cheapness of the price of internet access devices are one of the main reasons. Most Indonesians can access the internet via smartphones with social media facilities in it. Social media is very popular in this era, it has replaced the 'old' way people communicate to new creative way of communication. The social media seems now to have become a popular component in everyday life (Indriani & Prasanti, 2017). Unfortunately, these internet users are not ready with various information that is milling about on social media. Indonesian internet users' digital media literacy is still low, so fake-news or hoaxes thrive in Indonesia (Abdullah, Rizal, & Indriani, 2019). The hoax also spread very quickly. Apart from the lack of digital media literacy, hoaxes also have a high hypnotism power because well-educated people often participate in being deceived and trusting the contents of the message where they also spread the hoax to other social media groups. Some social media are prone to be used as hoaxes or spreaders of lies, even leading to slander or also the spread of hate speech, especially on the weeks before the presidential election. Most conflicts especially in Indonesia were triggered by hoax news with prejudice, hatred and negative information (Susanto, 2019). Hoax is a series of information that is deliberately misled, but "sold" as truth (Silverman, 2015). Hoaxes or fake news contains information to mislead audiences for particular political agendas. Hoax is not just misleading information; it also does not have a factual basis but is presented as if it is a series of facts (Allcott & Gentzkow, 2017; Ireton, Posetti, & Berger, 2018). Meanwhile, according to the KBBI, Hoax contains the meaning of false news; where the source is unclear (Aditiawarman, 2019) . Fake news on the other hand can be defined as news satire, news parody, fabrication, manipulation, advertising, and propaganda (Tandoc, Lim, & Ling, 2018). The spread of hoaxes through social media in Indonesia in recent years has reached alarming levels and has emerged in various fields such as social, economic, political, health, and religion. During the 2019 presidential election, there was a hoax outburst that led the nation in a heated conflict through social media (Susilowati, 2019). Social media users need to be smarter, wiser, and selective (Klau Lekik, Palinggi, & Ranteallo, 2019). The existence of hoax news has led to the unrest of social media users in particular and almost the majority of Indonesian society in general. President Joko Widodo (Jokowi) then asked for an evaluation of online media that spreads false news without clear, provocative and slanderous sources (Purbolaksono, 2017). Due to the enormity of this hoax, many parties are inviting social media users to combat this hoax. The Ministry of Communication and Information Technology also has an anti-hoax task force. Anti-hoax campaigns continue to roll out through social media and the mass media. The anti-hoax campaign continues to be carried out by various parties. However, hoaxes remain rampant and remain trusted because most people do not realize that the information, they receive is false news. However, the Anti Hoax campaign seems to be ineffective. Hoaxes are still milling about; one of the reasons because the mass media has not maximized its role in fighting this hoax. So far, the mass media has only been preaching the actions of the anti-hoax campaign but has not tried to make a breakthrough to combat the hoax. In Indonesia, television is a mass media that is still used by the Indonesian people compared to other mass media, such as newspapers and magazines. Television, although there has been a shift in viewing patterns, especially among millennials, in general, television media is still the favourite mass media in Indonesia. Both national and Local TV have a strategic role to play in various development socialization, including hoax eradication programs or this hoax. The question is to acknowledge on what were the obstacles do local Televisions need to face in making various programs related in combating against the spread of hoax and fake news. Researches chose three cities for this study; Bandung, Padang and Jakarta. Bandung represents Java and Padang represents Sumatra. Java has the most internet users in Indonesia, it has the highest concentration of Internet users. Around 65 percent of Indonesian users (or 86.3 million people) live on Java (Investments, 2016), and Sumatra the second most. Bandung is the capital of the province of West Java which has the highest population in Indonesia, and Padang is the capital of West Sumatra whose population has advantages in the economic and educational fields. The majority of Indonesian entrepreneurs are West Sumatra people. West Sumatra is also a province outside of Java, where the people pursue high academic level. As for Jakarta, it is the centre of government, political economy and culture. Besides national television located in Jakarta, there also stands several local TVs supported by financiers who are more potent than local TV in other regions. 1176
Abdullah, A.; Rizal, E.; and Indriani, S, S. (2021) Indonesian Local Televisions Obstacles in Combating Hoaxes … Observations also show that local TV in Jakarta is also popular with its citizens because of its exciting shows and even the national TV uses some Jakarta Local TV shows as inspirations. Research about hoax or fake news has now become a trend, in this post-truth era, information can be assessable anywhere and anytime without knowing the validity of the information. This has become a massive problem. The vast communication technology gives people a tool to spread gossips and rumours fast. Information that is disseminated by these individuals who more often do not have responsibility for the correctness of the information is known as HOAX (Virga & Andriadi, 2019). These people are irresponsible, and might have gained some benefits from spreading this false information. Hoax is a word used to show false coverage or effort to deceive or outsmart the reader to believe in something. Preaching that is not based on reality or truth (nonfactual) for specific purposes. The purpose of a hoax is merely joking, prank, to form public opinion. The point is that hoaxes are misguided and misleading, especially if Internet users are not critical (Nugroho, 2018). Marwan (2017) described reasons why people create hoax or false news, ; those are; to seek pleasure, to seek sensation, to get money from it, to join in just to make the news more exciting, to do a black campaign, to deliberately cause anxiety in the society and to create conflict between two parties or more (Ferdiawan et al., 2019). A hoax that is massively deployed and repeated through social media can form public opinion that the news is accurate. Juditha (2018) argued that there are at least three essential approaches to anticipate the spread of hoaxes in the community, which are institutional, technological and literacy approaches. Promoting the anti-hoax community is an institutional approach where both government and the private sector must continue to improve efforts on anti-hoax campaign and its supporting content decisive for the community. The technology approach is when people access the hoax checker application. This application has a capability in checking whether a news is fake or not. Socializing digital literacy/social media literacy needs to start in the community from school to the general public; this is the literacy approach. (Juditha, 2018a). Television is one of the mass media communication that has a significant role for the society. Television still exists in the digital era, one of the main reasons is because television is known to be more exciting and more actual compared to print media in broadcasting information. When the print media print can only broadcast information the next morning, television can broadcast in the evening, or live on the scene, that is why television in Indonesia is still the number one media used (Abdullah & Puspitasari, 2018). Local TV also has its characteristics. Indonesian local TV still has various weaknesses but has the advantage of an element of proximity to the audience so that local TV should theoretically have its own psychological and geographical appeal compared to Jakarta national TV which is too "Jakarta centric". Local television has a role in building a regional economy and can elevate local culture in the content broadcast. Besides, local television can preserve local culture, and explore regional potential by exposing the programs to the public (Juditha, 2018b). Method The research method used is qualitative. Qualitative research is an interdisciplinary, and also counter disciplinary field. Qualitative research touches on humanities, social sciences and also physical sciences (Denzin & Licoln, 2009). The methodology examines natural object conditions, where researchers as principal instruments, data collection techniques carried out triangulation. The data analysis is inductive, and qualitative research results emphasize more meaning than generalization (Sugiono, 20013). Research data collection carried out by in-depth interviews with informants, as stated in the research subject. Informants were from the board of commissioners from each local television. Researchers dug up the data needed, including efforts made by local television to combat hoaxes or hoaxes circulating through social media. Data analysis techniques based on qualitative research applied collecting, reducing, presenting and concluding (Miles, Huberman, & Saldana, 2014). Researchers started from collecting all data through interviews, observation and also literature studies. The data were then reduced based on the research focus. After presenting the data, then researchers drew conclusions. Result and Discussion This research was conducted in three cities, Bandung, Padang and Jakarta. The research team conducted interviews with several managers of TV stations in Bandung, namely Cecep Hendar as 1177
© RIGEO ● Review of International Geographical Education 11(4), WINTER, 2021 Executive Producer of the PJTV News Program (Parijs van Java TV) Bandung and Miftah Khasan as Head of Kompas TV West Java Human Relations. Researchers also conducted interviews with Padang TV, West Sumatra i-News, West Sumatra KPID in Padang, and interviews with JakTV in Jakarta. All local TV stations in Bandung, Padang and Jakarta generally have the same policy in responding to the outbreak of hoaxes or fake news. At the same time, it is evident that strong ethical journalism is needed as an alternative, and antidote, to the contamination of the information environment and the spill-over effect of tarnishing of news more broadly (Posetti et al., 2018). Both have attitudes to help prevent and eradicate this hoax. For this reason, PJTV, Padang-TV, iNews Padang and JakTV always participate in socializing through the reporting of various anti-hoax movements both organized by the government, police and community groups. At the local Bandung station, the news is also downloaded through social media YouTube so that non-Bandung residents can also watch the anti-hoax program. Kompas TV Jabar, iNews Padang and JakTV did the same thing. These stations always look in at news which emphasized the need to be aware of hoaxes that spread through social media. Because as a TV station which is a subsidiary of Kompas TV Jakarta, Kompas TV Jabar also relays its program from Jakarta, which often preaches about this hoax phenomenon. Kompas TV Jabar was originally named STV (Sunda TV), which then its management was changed. Hoax or fake news turns out to show not only in social media but also on television. Television as mass media often drags itself to doubtful news, therefore local TV stations try to avoid the ploy of fake news (Galih, 2016). Local TV stations have made several attempts to fight this fake news. One of them is to follow the journalistic principles, one of which was the principle of factuality. News productions are also required to be aligned with Pedoman Perilaku Penyiaran dan Standard Program Siaran (P3-SPS) or Broadcast Code of Conduct and Broadcast Program Standards as regulated by KPI (Suryawati & Wulansari, 2013). PadangTV has the same policy, but often PadangTV gets news material from social media that is interesting and has high news value. However, news originating from social media must be responded with caution because the factuality must be proven; it is. According to Nasrian Bahzein, Editor in Chief of PadangTV, the people of the city of Padang in West Sumatra are relatively quickly exposed to hoax issues, primarily political and SARA issues, as well as social issues such as LGBT. Hoax in the city of Padang is mostly emerging from social media such as WhatsApp and Facebook. According to the Deputy Chairperson of the Indonesian Local Television Association (ATLI), Jimmy Sillahi always encourages all members who are in local TV stations to fight hoaxes as a form of social concern. As what Silalahi urged that journalist have to do their duty. The best of journalism involves dedication that can educate the society with accurate news (Lowe, 2012). Almost all anti-hoax programs at the local TV stations in Bandung, Padang and Jakarta, are limited to only the information of the hoax. There has been no attempt to create a continuous program to continue in uncovering the facts of a hoax or fake news. The report was not on the contents of the hoax, but more to encouragement for institutions or community groups of all parties in Bandung and West Java to be more careful in the use of social media. Information relating to Anti Hoax on the local TV stations Bandung, Padang and Jakarta have just been packaged in the form of general news programs rather than exclusive coverage. The information submitted is only in the form of activities of community groups or anti-hoax government agencies. An example: the information obtained was from a press conference that was organized by the police. The provincial-level Communication and Information Agency officer or by individual community groups conducting anti-hoax campaigns at a specific location. The TV stations have not made exclusive coverage or initiatives to find the truth of the information content that appears through social media. PJTV organized a field checking when a hoax emerged which said that the Pasupati bridge in the city of Bandung had collapsed. Because of this hoax, many tourists were discouraged from coming to Bandung. Due to the collapse of the Pasupati bridge hoax, the PJTV Reporter Team conducted a field check as well as taking pictures showing that the bridge was still standing strong. The same thing was done by iNews TV and Padang-TV shortly after information spread about the catastrophic fire and massive landslide in a village in West Sumatra. It turns out it was a hoax. Jak TV is also checking about the fire hoaxes that were spreading then. However, the hoax does not only relate to catastrophic events but also other information such as health, transportation, religion, and others. These fields are still out of reach of local TV, even though the hoax is massive in social media every day. All local TVs do not yet have anti-hoax programs broadcast routinely and continuously. The anti-hoax program is limited to checking and 1178
Abdullah, A.; Rizal, E.; and Indriani, S, S. (2021) Indonesian Local Televisions Obstacles in Combating Hoaxes … rechecking on disaster information. The public needs to check and critizise information, not only a matter of disaster but various other information, such as political, social, economic, social, cultural, security, health, education hoaxes, and so forth. Motives are very often a reason to spread these hoax such as political affiliation, ideology and the economic factors (Meinarni & Iswara, 2018). There was a hoax about an orange peel that is efficacious to cure certain diseases. The internet and other advances in telecommunications gave hoaxes a part of a media frenzy, and all truths might be thrown out the window when people depend only on their emotions and unfounded beliefs (Chang & Gershwin, 2005). The TV station should confirm this to pharmacy experts; likewise, other fields should do the same. JakTV has a health program to confirm health hoaxes. This type of health hoax is among those rampant on social media. Health programs on JakTV are often brought in by well-known health experts such as Dr. Boyke or Dr. Lula Kamal. They always discuss hoaxes about health, and this program attracts the attention of local TV viewers in the Greater Jakarta area. Other local TV cannot do these kinds of programs because of several limitations, mainly limited funds. Obstacles of local TV stations in anti-hoax social media activities face general things and cliche obstacles, especially local TV in Bandung, Jakarta, and Padang, two of them are because of limited operational funds, and the availability of human resources in the field. Obstacles faced by local TV stations in all regions in Indonesia are generally a matter of funding. From this crucial problem spreads to the problem of human resources owned by local TV stations. As a result, local TV always loses human resources quality because those who are qualified at this point leave and look for other media that can provide higher wages. In contrast, Local TV has not been able to provide decent welfare. The funding problem arose because of the lack of advertisements which sees Local TVs have a limited audience. They also have inadequate shows. Based on surveys of research institutions such as AC Nielsen and local TV, the number of viewers tends to be very low compared to stations that broadcast nationally from Jakarta. The lack of viewers is because of the programs that seem uninteresting. The local TV also realized that they could not afford exciting programs because they do not have enough fund and human resources. Local television can sell things that are not presented by national television, such as local wisdom and regional-themed content that depicts the character of the local community (Artanti, Sunarto, Dwiningtyas, & Yulianto, 2015). However, according to Local TV Managers, even if there is an exciting program and watched by local viewers, the advertising rates are very cheap when compared to the advertising rates on national TV. The reason is that the range of local TV broadcasts is limited, and the audience is also limited compared to national TV. In addition to influencing the availability of quality human resources, it also affects the procurement of tools and technology used. With limited funds, the equipment used are not sophisticated. Pictures, displays and audio received by the audience also do not have high quality. At the same time, pictures and audio from national TV stations look more explicit with the qualified audio system too. Television viewers will ignore a good and quality program when the appearance on the screen is not perfect for the event. Although generally, local TV has such weaknesses, not all of them have similar problems. JakTV is somewhat tolerable. The local TV in Jakarta was able to make exciting shows even traced by national TV stations. However, advertisers will still feel reluctant because of the still limited audiences compared with national TV stations. Local TV platforms are unique, and the business side is different. The cost of production is almost the same but to be sold to agencies, the price must be lower than the national TV. Especially JakTV which operates in the centre, it is always compared to other national TVs. JakTV must find its content in order to survive. (Jimmy Silalahi interview, JakTV). In terms of capital, JakTV is indeed quite different from the local TVs in Bandung and Padang, which are the objects of research. JakTV was founded by two large corporate groups, Mahaka Group and Artha Graha Group so that they had the initial capital. In their operations, it was also difficult to operate this TV station, let alone signify profit as initially hoped. Whereas other local TV, especially those standing outside Jakarta, have limited initial capital. Managers of local TV stations in Bandung, Padang and Jakarta have long had a kind of idealism to fight hoaxes because hoaxes are misleading, sadly sometimes people believe hoaxes as a truth. Therefore, local TV stations are trying to do news alignment by existing capabilities, both to confirm, check and re-check the field or with other events. However, this is not an easy thing because hoax production or hoax news appears almost every time on social media. At the same time, local TV stations have several limitations. The limitation of the availability of human resources or the number of personal to confirm or check on the field, and also, they are unable to make special routine events done because of existing limitations, 1179
© RIGEO ● Review of International Geographical Education 11(4), WINTER, 2021 specifically the limitations of funding problems. Local TV is not even profitable; surviving to exist is already very difficult. Advertisements cannot always support and run their operations. Several TV stations usually collaborate with the local government, whether it is with the provincial government or with the municipal and regency government where the TV station stands. The event was a kind of advertorial on print media. Collaboration with district/city and provincial governments is usually in the form of exclusive coverage of the activities of governors, regents or mayors as well as other development successes, for TV stations as long as they are within reasonable limits considered not a violation. The regional government also felt helped by the socialization of this development. The reason is that Jakarta national television has never touched on the success of regional development. The national TV only broadcasts information that attracts the audience, which sometimes is bad news. For example, if there are disasters, calamities, corruption officials or crime news. Besides the local government, this local station also utilizes alternative medicine practitioners or health advertisements that are rife in various regions. This kind of advertising thrives on several local TVs and marketing through this local TV by traditional medical practitioners. It is considered quite effective in marketing their products. These two sources of income are recognized by several local TV managers who can support the TV station so that it can continue to operate, even in JakTV which is in the national capital, this health advertisement is also a source of income. Nevertheless, local TV stations are still unable to fund the creation of quality programs, including special programs related to the eradication of hoaxes, so another breakthrough is needed. Because of this limitation, all TV station managers agree that there is an institution such as a joint news agency that can supply anti-hoax information for all local stations that have limited funds and human resources on every local TV. According to Jimmy Silalahi from ATVLI, a joint news agency can be an alternative. It can even become ATVLI's ideal to create a news agency that will supply programs or news for local TV stations so that 66 local TV members of ATVLI can play on one coverage, and this is a tremendous saving for local TV. According to Agung Pepen, Producer of i-News Padang, he agrees with the formation of a joint “news agency” considering that producing an event is not easy. He stated that a special reporter needed to confirm to several parties to straighten out the truth of information from social media and when hoaxes appear every time, they should be straightened out. In Padang, several reporters collaborate in conducting media reportage even though it is not formal in gathering information that is circulating..The purpose of this activity is to overcome the breaking news when a media does not get news material because he has to cover other events that happen to coincide at the same time but in a very remote location. Conditions like this often occur one day wherein there are several events, but because there are not enough reporters, some events cannot be covered. Reporters usually experience this condition from representative media whose headquarters are outside the city or even outside the province, for example, media from Jakarta. The cooperation in this area, a journalist, can share tasks, for example, A goes to event 1, B goes to event 2, and C goes to event 3. The three information is then distributed to reporters of group members so that a reporter has all the complete information material. However, this cooperation denies the exclusivity of the media, and consequently, the news of all media is the same. However, for journalists, it is beneficial, because so far there is no institution like "local TV news agency" that can supply all information thoroughly. Reporters are also questions on their news sources which could be about bias, power, and influence (Berkowitz, 2009). Based on this, Agung strongly agreed to fight this hoax. There should be a kind of "joint news agency" to produce programs where contents are "counters on fake news" or straightforward information. All local television can broadcast this program in the form of delayed broadcasts so that all hoax information that appears on social media can be straighten out and residents are not fooled or lulled by the hoax information. Figure 1 describes obstacles in local TV stations on why they could not reveal all hoax/fake news spreading in the social media and what solutions they could identify through interview discussions. 1180
Abdullah, A.; Rizal, E.; and Indriani, S, S. (2021) Indonesian Local Televisions Obstacles in Combating Hoaxes … Figure 1: Obstacles and Solutions Source: Researchers Data However, according to Jimmy Sillahi, it is not easy to make the same program within cultural diversity in each region. He gave an example, coverage of the Bali tourism area, is not necessarily suitable for the Aceh community, where the way they dress is different. However, for Jimmy, this is the goal of ATLVI, whose benefits can be directly felt by the community. Conclusion Televisions in Indonesia have a significant role in combating hoax or fake news. Society still sees television as a media that will give reliable information. On other words, the people are aware if they think the news is confusing in the social media they will go back and seek the truth from the television. Indonesia, as a vast country, has local televisions to provide news in rural areas where national television news is not quite suitable for the society surrounding them. This assumption means that local televisions also have a high impact on how society perceives news and information. Local televisions must educate society with reliable news. Though, the results of the study show that there are some obstacles that local televisions endure. Local TV stations in Bandung, Padang and Jakarta face obstacles that relate to the packaging of the anti-hoax program on televisions. These local TV stations are eager to create programs related to anti-hoax news, but they have financial problem and human resources issues. Relating to financial problems, local television stations have been working together with the regional government by broadcasting government advertorial events. Besides that, local televisions also broadcast many alternative medicine advertisements. Local television joint news agency is also seen to be the solution for these problems. Limitation and Study Forward The research has a potential limitation, even though the research could find what obstacles the television had to face and what solution could be applied; however, the research could not breakdown thoroughly on the obstacles. Time constraints and the limitation to access the data were the main reasons. Future studies should focus more on whether or not the solution offered regarding the prevention of Hoax spread were applicable and practical. Acknowledgement This research was supported by Padjadjaran University, which has given a research grant, namely ‘Riset Kompetensi Dosen UNPAD’ (RKDU). We thank our colleagues from Padjadjaran University, who provided insight and expertise. 1181
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