India telecoms market report 2020
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India telecoms market report 2020 India telecoms market report 2020 Alex Boisot January 2020 Figures updated in April 2020 with data to 4Q 2019
India telecoms market report 2020 2 Contents Market overview Operator profiles and market shares Infrastructure status and plans Regulatory information Recent and forthcoming market developments About the author and Analysys Mason
India telecoms market report 2020 3 Market overview: introduction to market India is a large emerging economy undergoing rapid growth. Figure 1: Telecoms KPIs, India (USD) India is the world’s second most populous country, with 1.3 billion people, and continues to rank among the world’s fastest growing Mobile 4Q 2019 economies. While significant expansion in GDP per capita has led to formation of a burgeoning middle class, India remains characterised by high levels of income-inequality. As such, $ services that have become near ubiquitous in other countries 1.12B 58.7% 81.8% 1.64 have remained unaffordable to large swathes of the population, Mobile 4G % of mobile Mobile Mobile ARPU connections1 connections penetration and the country has historically lagged behind its neighbours in terms of penetration of fixed and mobile services. In the mobile segment, India has begun to close the gap – growth in Fixed 4Q 2019 connections has been strong and penetration is rising rapidly. The fixed market, meanwhile, has historically remained largely $ undeveloped although this has begun to change. 22.0M 7.27% 408K 6.99 Jio’s entry in the mobile market reshaped the segment; its fixed Fixed voice Fixed broadband Fixed broadband IPTV subscribers broadband offer is set to have similarly transformative impact. connections penetration ASPU Reliance Jio Infocomm’s entry into the mobile segment in 2016 remains the most significant recent development in the India’s Revenue, year ended 4Q 2019 telecom sector. The price war precipitated by the new entrant has led to a sharp drop in revenues for established players, and $ $ $ triggered a series of mergers and acquisitions as operators 21.5B 4.78B 0.87% 1.61 sought to solidify their market position. The launch of Jio’s fixed Mobile service Fixed service Service revenue Service revenue per broadband service, JioFiber, is set to be similarly disruptive in the revenue revenue as % of GDP capita per month fixed segment. 1 Except where stated, all mobile connection metrics in this report exclude machine-to-machine (M2M) connections.
India telecoms market report 2020 4 Market overview: key market trends for India Figure 2: Total telecoms service revenue (INR billion) Figure 4: Telecoms service revenue per capita per month (INR) 84.3 114.6 84.4 83.2 82.3 83.1 82.6 111.9 82.6 81.8 111.3 110.3 109.0 108.5 104.4 105.1 367.7 358.4 341.4 346.1 361.0 372.8 370.3 387.3 1Q 2018 2Q 2018 3Q 2018 4Q 2018 1Q 2019 2Q 2019 3Q 2019 4Q 2019 1Q 2018 2Q 2018 3Q 2018 4Q 2018 1Q 2019 2Q 2019 3Q 2019 4Q 2019 Total mobile service revenue Total fixed service revenue Source: Analysys Mason Source: Analysys Mason Figure 3: Total service revenue as a percentage of GDP Figure 5: Mobile as a percentage of total service revenue 0.99% 82.1% 0.94% 81.8% 81.8% 81.3% 81.4% 0.88% 0.88% 0.88% 81.2% 0.87% 0.87% 80.9% 0.86% 80.5% 1Q 2018 2Q 2018 3Q 2018 4Q 2018 1Q 2019 2Q 2019 3Q 2019 4Q 2019 1Q 2018 2Q 2018 3Q 2018 4Q 2018 1Q 2019 2Q 2019 3Q 2019 4Q 2019 Source: Analysys Mason Source: Analysys Mason
India telecoms market report 2020 5 Market overview: mobile market trends for India Figure 6: Mobile connections by device type (billion) Figure 8: 4G and contract share of mobile connections 1.11 1.12 1.12 1.15 1.16 1.12 1.12 1.14 58.7% 29.6% 6.5% 7.7% 1Q 2018 2Q 2018 3Q 2018 4Q 2018 1Q 2019 2Q 2019 3Q 2019 4Q 2019 1Q 2018 2Q 2018 3Q 2018 4Q 2018 1Q 2019 2Q 2019 3Q 2019 4Q 2019 Smartphones Basic phones Mobile broadband Mobile IoT 4G Contract Source: Analysys Mason Source: Analysys Mason Figure 7: Mobile ARPU by type (INR per month) Figure 9: Cellular data traffic per connection (GB per month) 6.57 5.98 5.32 575.3 4.64 4.23 473.4 3.77 3.14 2.45 111.8 116.0 89.4 87.5 1Q 2018 2Q 2018 3Q 2018 4Q 2018 1Q 2019 2Q 2019 3Q 2019 4Q 2019 1Q 2018 2Q 2018 3Q 2018 4Q 2018 1Q 2019 2Q 2019 3Q 2019 4Q 2019 Blended Prepaid Contract Source: Analysys Mason Source: Analysys Mason
India telecoms market report 2020 6 Market overview: mobile market The merger of Vodafone and Idea Cellular concluded in 2018. Mobile penetration has decreased slightly since 2018. Vodafone and Idea Cellular completed a merger of their Mobile penetration peaked in 4Q 2018 at a rate of 83.6% before operations in August 2018, creating India’s then-largest mobile declining to 80.4% by 3Q 2019. This is largely due to the impact operator under the name Vodafone Idea. However, despite its of people picking up an additional SIM to take advantage of Jio’s large volume of mobile subscribers, its market share has competitive offer during 2017 and 2018, before discontinuing continued to slip since the merger and it has been hit by severe their previous SIM at a later point in time. financial difficulties, exacerbated by the rapid churn of mobile ARPU is showing signs of stabilisation following the price war customers towards Jio. In addition to mounting debt, a recent triggered by Jio’s entry. ruling by the Supreme Court has left if with a large bill to pay (see ‘Recent and forthcoming market developments’ section for more Mobile ARPU for the mobile segment as a whole reached an all- information about this). time low in 4Q 2018 of INR105 (USD1.46) before climbing back up to INR115 (USD1.60) in 3Q 2019. The price war responsible Jio has taken the lead in the mobile segment. for decline has driven down average revenues to some of the The competitive landscape in the mobile segment has shifted lowest levels in the Asia-Pacific regions; operators competing dramatically since Jio’s entry. Operators with less competitive against Jio’s aggressive moves have thus faced a double impact offers have faced rapidly declining market shares; others (such as on their revenues: firstly, through the erosion of their ARPU, and Reliance Communications and Tata Teleservices) have sold what secondly through rapid churn of customers towards Jio. remained of the mobile operations to other operators. Throughout Mobile operators have decried the high prices stipulated by the it all, Jio’s share of subscribers has continued to climb at a steady regulator for 5G spectrum. pace, increasing by an average of 2.5 percentage points each quarter in 2018 and 2019. The most recent data released in Airtel, Vodafone Idea and Jio have all spoken out against the November 2019 shows that Jio overtook Vodafone Idea as India’s excessive prices set by the regulator for 5G spectrum, ahead of largest mobile operator in November, with over 370 million an auction due to take place in 1H 2020. The operators have subscribers. warned that high spectrum prices will handicap 5G development in the country. The government has so far refused to budge on the issue, stating prices will not be reduced.
India telecoms market report 2020 7 Market overview: fixed market trends for India Figure 10: Household penetration by service Figure 12: Fixed broadband connections by technology (million) 55.0% 18.9 19.5 19.8 50.6% 18.4 18.3 18.4 18.3 18.5 9.1% 8.1% 6.9% 7.3% 1Q 2018 2Q 2018 3Q 2018 4Q 2018 1Q 2019 2Q 2019 3Q 2019 4Q 2019 1Q 2018 2Q 2018 3Q 2018 4Q 2018 1Q 2019 2Q 2019 3Q 2019 4Q 2019 Fixed voice Fixed broadband Pay TV DSL Cable modem FTTP/B BFWA Other Source: Analysys Mason Source: Analysys Mason Figure 11: Fixed retail revenue by service (INR billion) Figure 13: Pay-TV connections by technology (million) 148.0 146.7 150.0 83.1 82.0 81.5 80.7 81.3 82.1 81.6 83.4 135.6 136.5 136.2 136.0 131.9 1Q 2018 2Q 2018 3Q 2018 4Q 2018 1Q 2019 2Q 2019 3Q 2019 4Q 2019 1Q 2018 2Q 2018 3Q 2018 4Q 2018 1Q 2019 2Q 2019 3Q 2019 4Q 2019 Voice Broadband access Specialist business services CATV IPTV DTH Pay-DTT Operator OTT Source: Analysys Mason Source: Analysys Mason
India telecoms market report 2020 8 Market overview: fixed market The fixed broadband market remains largely undeveloped. Jio’s entry into the fixed broadband seems poised to spark a rapid expansion of fixed broadband penetration. In contrast to the extremely rapid growth in the mobile segment, the fixed broadband segment has failed to keep pace. Although Jio’s fibre broadband service launched commercially in 1600 connections have grown at a respectable (albeit rather towns and cities in September 2019, following a period of several inconsistent) pace over the past decade, household penetration months during which users in selected areas could receive the of fixed broadband remains among the lowest for the emerging service for free as part a ‘preview offer’. Its tariffs start at INR100 Asia-Pacific region. Several factors are especially important in (USD1.40) for a 100Mbit/s connection, with 250Mbit/s and explaining this. 1Gbit/s services available with pricier tariffs. Much as with its entry into the mobile market, Jio is pursuing a strategy of Foremost among these is India’s high rural population, which aggressive price competition, undercutting key rivals in the stood at 66.0% of the total in 2018.1 This segment is typically segment by a significant margin. We believe that Jio’s entry into composed of people on lower end of the economic spectrum, the the fixed broadband segment, along with ongoing economic and vast majority of which work in India’s expansive agriculture sector. demographic shifts, will spark a period of rapid expansion in the The resulting combination of low population density and low fixed broadband segment during the forthcoming years. income has traditionally discouraged operators from making large investments in expanding fixed infrastructure into more rural The state-sponsored Bharat Broadband Network continues to areas. Fixed infrastructure has nevertheless expanded rapidly in expand despite delays. recent years thanks to state-sponsored rollout programmes. The government’s ambitious fixed infrastructure deployment Deployment has accelerated further still since Jio’s entry in the project, known as BharatNet, continues to make progress despite fixed broadband segment in 2019. significant delays. Reports released in January 2020 suggested However, Jio’s highly competitive mobile tariffs may serve to that the project’s second phase was expected to have connected dampen demand for fixed broadband due to the impact of mobile 150 000 ‘gram panchayats’ (which loosely translates as ‘villages’) substitution. The growing prevalence of cheap mobile data by this point in time, but only 7.45% of this target had actually coupled with ongoing declines in the price of handsets have made been achieved. The recently published state budget for 2020 has fixed broadband services increasingly redundant to many users. disclosed an allocation of INR60 billion (USD836 million) to the project. 1 Source: World Bank
India telecoms market report 2020 9 Contents Market overview Operator profiles and market shares Infrastructure status and plans Regulatory information Recent and forthcoming market developments About the author and Analysys Mason
India telecoms market report 2020 10 Operator profiles: products and services in India Figure 14: Operators’ products and services Operator Mobile Fixed broadband Fixed voice Pay TV Yes – DSL (ADSL and VSDS2), Bharti Airtel Yes Yes – PSTN and VoIP Yes – satellite and IPTV FTTP and WiMAX Vodafone Idea Yes No No No Reliance Jio Infocomm Yes Yes – FTTH Yes – VoIP No Bharat Sanchar Nigam Ltd Yes – DSL (ADSL, ADSL2+ and Yes Yes – PSTN and VoIP Yes – IPTV (BSNL) VDSL2), WiMAX and FTTP Mahanagar Telephone Nigam Yes – DSL (ADSL, ADSL2+), Yes Yes – PSTN and VoIP Yes – IPTV Ltd (MTNL) WiMAX, WLL, FTTP Yes – cable, DSL (ADSL), WLL, Reliance Communications No Yes – PSTN and VoIP Yes – IPTV and WiMAX Yes – DSL (ADSL and ADSL2+), Tata Teleservices No Yes – PSTN and VoIP Yes - IPTV WiMAX, WLL, and FTTP Atria Convergence No Yes – FTTx No Yes – IPTV Technologies Hathway No Yes – cable, FTTP No Yes - CATV
India telecoms market report 2020 11 Operator profiles: key mobile market trends for India Figure 15: Mobile ARPU (INR per month) Figure 16: Market share of mobile Figure 17: Contract share of mobile subscribers subscribers 6.9% 164.7 9.2% 16.8% 33.6% 138.5 7.7% 131.7 6.3% 7.3% 7.4% 127.7 6.9% 120.7 6.8% 119.8 6.4% 110.5 6.5% 20.4% 107.5 6.1% 102.9 94.0 5.4% 31.6% 4.5% 19.9% 4.2% 72.2 3.9% 54.7 2.8% 28.1% 27.4% 20.2 1Q 2018 2Q 2018 3Q 2018 4Q 2018 1Q 2019 2Q 2019 3Q 2019 4Q 2019 2Q 2018 1Q 2018 1Q 2018 3Q 2018 4Q 2018 1Q 2019 2Q 2019 3Q 2019 4Q 2019 2Q 2018 3Q 2018 4Q 2018 1Q 2019 2Q 2019 3Q 2019 4Q 2019 Source: Analysys Mason Source: Analysys Mason Source: Analysys Mason Airtel Vodafone Reliance Vodafone Idea Tata BSNL Jio others
India telecoms market report 2020 12 Operator profiles: key fixed market trends for India Figure 18: Market share of fixed broadband subscribers Figure 19: Fixed broadband ASPU (INR per month) 19.7% 26.6% 773.5 766.3 722.9 7.1% 708.4 694.0 641.7 4.3% 7.6% 641.6 635.3 635.3 5.4% 584.5 4.5% 571.8 4.5% 544.3 11.8% 12.3% 432.8 404.1 408.2 355.1 50.5% 43.9% 2Q 2019 1Q 2018 2Q 2018 3Q 2018 4Q 2018 1Q 2019 3Q 2019 4Q 2019 1Q 2018 2Q 2018 3Q 2018 4Q 2018 1Q 2019 2Q 2019 3Q 2019 4Q 2019 Source: Analysys Mason Source: Analysys Mason BSNL Airtel MTNL Hathway Reliance Tata ACT others
India telecoms market report 2020 13 Operator profiles: Reliance Jio Infocomm Jio is an integrated operator that has transformed the Figure 20: Reliance Jio Infocomm market share of subscribers competitive landscape in the mobile segment. by service, 4Q 2019 Reliance Jio Infocomm’s entry into the market in 4Q 2016 has profoundly impacted the overall market. Thanks to the financial Mobile 33.6% backing of parent company Reliance Industries Limited, it was able to continue operating at a loss and offer its services free of charge for six months following its entry in a bid to capture customers. Having established a solid foothold in the mobile segment, the operator is now turning its attention to fixed Fixed broadband broadband. Its fibre-to-the-home (FTTH) service launched commercially in September 2019, and has followed a similar strategy of aggressive price competition. Source: Analysys Mason Jio became the mobile market leader in November 2019. Jio entered the fixed segment in 3Q 2019. Jio enjoyed a period of extremely rapid growth in the three years following its entry into the mobile market. According to data Jio launched its fibre-to-the-home broadband service in released by the telecoms regulator in November 2019, Jio had September 2019. Although details about take-up have yet to be become the largest operator in terms of subscribers, with over published, its offering has been priced competitively relative to 370 million registered users (putting it narrowly ahead of previous existing offers, with broadband packages starting at INR100 market leader Vodafone Idea). It is also the world’s second-largest (USD1.46) for a 100Mbit/s connection, with 250Mbit/s and single-country operator (behind China Mobile). It has added 1Gbit/s speeds also available with pricier tariffs. All tariffs come 74.4 million subscribers to its base in the first nine months of bundled with free voice calls anywhere in India, and 4K video 2019, generating a revenue of INR351 billion (USD4.9 billion) calling, as well as a set-top box via which users can access Jio’s during the same period, and representing a 43.6% increase over OTT video apps and which will in time offer users the ability to its revenue for 9M 2018. connect to third-party OTT video platforms as well. For more information about Jio’s fibre offer, see the ‘Recent and forthcoming market developments’ section.
India telecoms market report 2020 14 Operator profiles: Airtel Airtel is the market leader in the mobile segment and Figure 21: Airtel market share of subscribers by service, 4Q commands a sizeable share of the fixed broadband market. 2019 Bharti Airtel was the second entrant into India’s mobile market, launching a GSM service in 1995 in partnership with UK-based Mobile 28.1% BT Group. It went on to launch 3G services via a W-CDMA network in 2011, and was the first operator in the country to offer LTE, launching the service in 2012, following up with LTE-Advanced in 2016. The operator has also offered ADSL broadband access since 2006 (prior to this, internet and data services had been Fixed broadband 12.3% available via sister company Bharti Infotel). VDSL was subsequently introduced in 2010, followed by FTTP in 2014. Airtel’s ownership is divided between Bharti Telecom (45%), Source: Analysys Mason Pastel (15%), and Indian Continent Investment (7%), with the remaining shares distributed among other stakeholders. It has initiated its equity sale to fund the payment of hefty bills Jio’s impact on Airtel’s mobile operations remains ambiguous. owed to the government. Last year’s version of this report suggested that Airtel’s mobile Airtel has gone ahead with the sale of INR144 billion operations had thus far proved resilient to the stiff competition (USD2 billion) of equity to pay its large bill to the government brought about by Jio’s entry. Although the picture is somewhat following the new AGR ruling by the Supreme Court (see ‘Recent different 12 months later, it remains difficult to draw an and forthcoming market developments’ section for more details unequivocal conclusion about Airtel’s performance in the mobile on the AGR ruling). It will also raise a further INR71.6 billion segment. Despite seeing a decline of 24 million mobile (USD1 billion) as convertible bonds due in 2025. This comes subscribers in the first nine months of 2019, it has managed to shortly after Bharti Airtel obtained INR250 billion (USD3.5 billion) keep ARPU on an upward trend. Consequently, mobile service through a rights issue. revenue for 9M 2019 was up by 6.3% on a year-on-year basis.
India telecoms market report 2020 15 Operator profiles: Vodafone Idea Vodafone Idea is the second-largest mobile operator, formed by Figure 22: Vodafone Idea market share of subscribers by the merger of Vodafone and Idea Cellular. service, 4Q 2019 Vodafone India and Idea Cellular completed their merger in August 2018, creating the then-largest mobile operator by Mobile 31.6% subscribers in the country. Vodafone entered the mobile market in 2007 with its acquisition of Hutchison Essar, which had already been offering mobile services in the country since 1995. The newly acquired company initially operated under the name of Vodafone Essar, later rebranding to Vodafone India after acquiring Fixed broadband additional shares from Essar Group. Meanwhile, Idea Cellular is the product of a joint venture between AT&T Wireless, Aditya Birla Group, and Tata Teleservices. Prior to the merger, both operators Source: Analysys Mason launched 3G services in 2011, followed by 4G in 2015. Vodafone Idea has publicly stated that it is considering exiting Its network integration project following the merger is nearing the market due to facing severe financial problems. completion. Despite initially getting to what appeared to be a promising start Vodafone Idea reported that it has completed the integration of in the months following the merger, Vodafone Idea’s mobile its networks in 17 of India’s 22 circles as of January 2020. This operations have suffered due to stiff competition from Jio’s has resulted in enhanced network coverage and capacity, with mobile offering. Its ARPU has faced a steep decline and is now data capacity in particular now being twice as large as in the lowest in the market. Compounding matters further, the September 2018. The operator has also removed surplus operator is laden with debt, and has been hit harder than any equipment from 58 000 sites and discontinue a further 17 000 other operator by the recent ruling on AGR by the Supreme Court, low-utilisation sites. We note that Vodafone and Idea Cellular both leaving it with an INR283 billion (USD3.9 billion) bill to pay at a sold their standalone tower businesses to American Tower time when its revenue is already under pressure. Corporation prior to their merger in 2018.
India telecoms market report 2020 16 Operator profiles: Bharat Sanchar Nigam Ltd BSNL is the state-owned fixed incumbent and holds a small Figure 23: Bharat Sanchar Nigam Ltd market share of share of the mobile segment. subscribers by service, 4Q 2019 The operator first entered the mobile segment with its launch of GSM services in 2001. It went on to become the first operator to Mobile 6.5% launch 3G services in 2008 (along with sister company MTNL) thanks to its privileged position as a state-owned enterprise. Its fixed broadband operations, meanwhile, began in 2005 with the launch of its ADSL service. It went on to launch to WiMAX in 2006, following up with VDSL and FTTP in 2010. BSNL is entirely owned Fixed broadband 43.9% by the state. It launched its first commercial 4G service in 2019. Source: Analysys Mason BSNL inaugurated its 4G service in 1H 2019, several years behind its key rivals in the mobile segment. An official The government is considering a bailout to rescue BSNL and announcement by the operator in May 2019 revealed that it had MTNL. deployed 5340 4G towers. It has also stated its ambitions to start preparing for the eventual launch of 5G technology, though no The Indian government has announced the possibility of bailout to official timeline has been offered so far. the tune of INR740 billion (USD10.7 billion) to resuscitate the struggling state-owned operators, BSNL and MTNL. The bailout BSNL has slashed its postpaid tariffs in response to Jio’s entry. funds would include provisions for the allocation of 4G-suitable spectrum as well as funds to be used to directly finance the BSNL has reduced the price on several of its mobile plans to deployment of 4G infrastructure. counter the impact of the new entrant’s aggressive pricing strategy. This has allowed it to hold onto its mobile subscribers. Indeed, since 1Q 2018, BSNL has actually seen 3.7 million nets adds to its mobile subscriber base.
India telecoms market report 2020 17 Operator profiles: Atria Convergence Operator profiles: Tata Teleservices Technologies Figure 24: Tata Teleservices market share of subscribers by Figure 25: Atria Convergence Technologies market share of service, 4Q 2019 subscribers by service, 4Q 2019 Mobile Mobile Fixed broadband 0.6% Fixed broadband 7.6% Source: Analysys Mason Source: Analysys Mason Tata Teleservices became a fixed voice-only operator following Atria Convergence Technologies (ATC) is a fixed service provider the sale of it mobile arm to Bharti Airtel in 2019. operating in the south of the country. Tata Teleservices Limited (TTSL) first entered the mobile segment ATC offers broadband and pay TV services in 12 cities in southern in 2002 with its acquisition of Hughes Tele.com. In 2008, it began India via its FTTP network, originally launched in 2009. The deploying a nationwide GSM network, which was subsequently operator’s ability to deliver fast speeds at competitive prices has launched commercially in 2009, several months after the launch been a key driver of the rapid growth in its subscriber base in of its first 3G service. Its struggling mobile operations were recent years, which expanded by a CAGR of 17.2% from 2015 to acquired by Bharti Airtel in 2019. As a broadband operator, TTSL 2018. Atria Convergence Technologies is a wholly-owned offers access via DSL and FTTP networks, each of which covers subsidiary of India Value Fund Advisors (IVFA). 19 of India’s 22 circles. TTSL is majority owned by Tata Group, while NTT DOCOMO holds 26.5%.
India telecoms market report 2020 18 Operator profiles: Mahanagar Operator profiles: Hathway Telephone Nigam Ltd Figure 26: Hathway market share of subscribers by service, 4Q Figure 27: Mahanagar Telephone Nigam Ltd market share of 2019 subscribers by service, 4Q 2019 Mobile Mobile Fixed broadband 4.5% Fixed broadband 4.5% Source: Analysys Mason Source: Analysys Mason Hathway is a cable operator offering fixed broadband and pay MTNL is the second state-owned operator and offers fixed and TV. mobile services 1 in the two circles not covered by BSNL. Hathway operates an expansive cable network which provides State-owned operator MTNL is the fixed service incumbent in cable TV and broadband services in over 525 towns and cities Delhi and Mumbai. It offers mobile services via its 2G and 3G across the country. Recently, it has focused its efforts on networks, launched in 2001 and 2009, respectively. It has also improving network infrastructure, upgrading its HFC network with offered ADSL broadband since 2005, later supplemented with DOCSIS 3.0 technology in 2013, and launching an FTTP network VDSL in 2009, and – most recently – FTTP in 2011. Although its in 2016. Reliance Jio Infocomm completed its acquisition of a mobile operations have suffered since the entry of Jio, it 72% stake in Hathway in 2019; the remaining 28% is distributed continues to see a broadly robust performance in its fixed among a number of different stakeholders, including Hathway broadband operations. Investment (6%), Spur Cable and Datacom (2%), and Akshay and Viren Rajan Rehaja, who each hold a 7% share in the company. 1 MTNL’s market share of mobile subscribers is included in the ‘other operators’ category
India telecoms market report 2020 19 Operator profiles: other operators Figure 28: other operators market share of subscribers by service, 4Q 2019 Mobile 0.2% Fixed broadband 26.6% Source: Analysys Mason The collective share of subscribers held by other operators has dwindled for the mobile segment, but grown for the fixed segment. Small operators’ share of the mobile segment has suffered due to Jio’s entry; their share has dwindled to a small fraction of what it was. On the other hand, smaller operators’ collective share of fixed broadband has increased 7.6 percentage points since 1Q 2018. It remains to be seen how they will adapt to the growing challenge stemming from Jio’s fibre broadband offer launched in September 2019.
India telecoms market report 2020 20 Contents Market overview Operator profiles and market shares Infrastructure status and plans Regulatory information Recent and forthcoming market developments About the author and Analysys Mason
India telecoms market report 2020 21 Operators’ mobile infrastructure status in India Figure 29: Operators’ mobile infrastructure status Technology generations New technology launch Operator Coverage Commentary and frequencies deployed dates 2G 900MHz/1800MHz GSM: November 1994 2G: All 22 circles; over 95% of GPRS: July 2004 population as of Jun-19 3G 2100MHz 3G: All 22 circles; over 95% of Bharti Airtel EDGE: September 2005 ▪ Operates nearly 300 000 base stations (BTS). population as of Jun-19 HSPA: January 2011 4G: All 22 circles; over 95% of 4G 1800MHz/2300MHz LTE (TDD): April 2012 population as of Jun-19 2G 900MHz/1800MHz GSM: November 1995 GPRS: February 2004 2G: All 22 circles as of Dec-16 3G 2100MHz 3G: All 22 circles as of Dec-16 Vodafone Idea EDGE: July 2004 ▪ Operates about 154 000 BTS’s. 4G: 17 of 22 circles as of Mar- HSPA: March 2011 17 4G 1800MHz LTE: 2H 2015 2G N/A 4G: All 22 circles; 95% Reliance Jio 3G N/A ▪ Coverage extends to 18 000 towns and cities and LTE: September 2016 population coverage as of Jun- Infocomm 200 000 villages 19 800MHz/1800MHz/2 4G 300MHz 2G 900MHz/1800MHz GSM: November 2001 GPRS: March 2004 2G: 20 circles – all excluding 3G 800MHz/2100MHz CDMA2000 1×RTT: March Delhi and Mumbai as of Jun-19 BSNL ▪ Operates about 110 000 BTS’s 2005 3G: 20 circles – all excluding EDGE: May 2006 Delhi and Mumbai as of Jun-19 4G N/A HSPA: February 2009
India telecoms market report 2020 22 Operators’ fixed access infrastructure plans in India Figure 30a: Operators’ fixed access infrastructure plans Access infrastructure Operator Roll-out target Progress: coverage and take-up plans announced Aiming to deploy fibre BSNL is assisting with the deployment of the state-sponsored BharatNet BSNL FTTP infrastructure to 250 000 ‘gram programme, which aims to bring connectivity of at least 100Mbit/s to all 250 000 panchayats’ ‘gram panchayats’ in the country. Launched FTTP services in Mumbai and New Delhi. Major fibre-based offerings MTNL FTTP (GPON) N/D include VoIP, IPTV and multi-play bundles. Has about 175,000km of optic fibre cable (OFC) network Offers 4–100Mbit/s broadband connections based on FTTP. However, as of March 2018 DSL Airtel FTTP, VDSL vectoring N/D represented 94% of total fixed broadband customers. Since October 2016 Airtel has offered vectored VDSL, branded as V-Fiber, with speeds of up to 100Mbit/s. Services are available in 143 cities as of September 2019, with further expansions Reliance Jio Launched commercial FTTP of footprint in the pipeline. FTTP Infocomm service in Sep-19 Jio completed an acquisition of a 72% stake in Hathway cable in 2019. Aiming to complete rollout Atria Convergence Announced INR12 billion (USD185 million) to upgrade download speeds to 1Gbit/s FTTP some time between 4Q 2018 Technologies in all 11 cities covered by its footprint. and 2Q 2019
India telecoms market report 2020 23 Contents Market overview Operator profiles and market shares Infrastructure status and plans Regulatory information Recent and forthcoming market developments About the author and Analysys Mason
India telecoms market report 2020 24 Regulatory information for India Figure 31: Regulatory information Issue Relevant regulatory action A 5G spectrum auction is due to take place at some point during 1H 2020 (an exact date has yet to be confirmed). Operators have spoken 5G spectrum auctions out against what they perceive to be prohibitively high pricing for 5G spectrum, stating that 5G development would be severely handicapped if these are not reduced before the auction goes ahead. RAN sharing is allowed. Spectrum sharing has been recently approved by the government. Spectrum trading regulations have been RAN sharing finalised and approved by the Telecom Commission and are awaiting final notification. Mobile number Mobile number portability (MNP) was launched across India in January 2011. Nationwide implementation of MNP was approved by the portability government and was implemented in July 2015 LLU is not present in India, with BSNL reluctant to share its infrastructure. Competing altnets build their own infrastructure to offer fixed Wholesale broadband services. Retail VoIP VoIP was legalised during the formulation of the National Telecom Policy (NTP) in 2012. Functional and structural N/A separation In February 2015, TRAI came out with final regulation on termination rates for the industry, wherein it slashed the mobile termination Mobile termination charge from INR0.20 to INR0.14 effective from March 1, 2015. In mid-2013 TRAI reduced the national roaming price cap and allowed operators to offer national roaming packs that allow free incoming Mobile roaming calls while roaming. It also plans to do away with roaming charges altogether There is no legislation on net neutrality as yet, rather it is practised selectively. Certain websites and blogs inciting religious disharmony amongst others are blocked. Some operators have also throttled torrents in the past. Net neutrality In August 2014 the TRAI ruled that over-the-top (OTT) communication players and services will not be regulated and will not have to share revenue with either the CSPs or the government, despite significant lobbying against this by the CSPs.
India telecoms market report 2020 25 Contents Market overview Operator profiles and market shares Infrastructure status and plans Regulatory information Recent and forthcoming market developments About the author and Analysys Mason
India telecoms market report 2020 26 Contents Market overview Operator profiles and market shares Infrastructure status and plans Regulatory information Recent and forthcoming market developments AGR ruling Jio Fiber About the author and Analysys Mason
India telecoms market report 2020 27 AGR ruling: operators hit hard by Supreme Court’s dismissal of appeal against increased license fees A new system to calculate spectrum and license fees was approved by India’s Supreme Court in 2019, leaving operators with hef ty bills. The Supreme Court arrived at a verdict to use an expanded definition of adjusted gross revenue (AGR), used to determine the license and spectrum fees due to be paid by mobile operators, ending a disagreement between mobile operators and the government that has spanned for over a decade. Since the new methodology applies retroactively, operators are facing very steep bills to cover the revised license and spectrum fees, plus additional penalties and interest, collectively amounting to INR1.3 trillion (USD18.2 billion). ▪ Vodafone Idea and Bharti Airtel have been hit hardest by the new ruling. Vodafone Idea owes INR283 billion (USD3.9 billion) while Airtel owes INR216 billion (USD3.0 billion). Reliance Jio Infocomm has also been affected by the new ruling, though it owes less than its rivals as a result of having entered the market later, as has Tata Teleservices, which sold its declining mobile services arm to Airtel in 2019. ▪ Vodafone Idea and Bharti Airtel launched an appeal to be granted a reduction in the dues they owe in November 2019, as well as a review of the decision to include non-core items in revenue calculations; the appeal was later rejected. However, they did receive a concession to extend the deadline for payment of spectrum fees beyond the initial deadline of 23 January 2020. ▪ Payment of the bills will be all the more difficult due to the fierce price war that followed Jio’s entry in 2016, which severely eroded mobile ARPU for incumbent operators. Vodafone Idea has publicly stated that unless some relief is offered by the government it will have no choice but to shut down its operations in India; the operator is already laden with debt and has faced mounting losses in the wake of rapid subscriber migration towards Jio. ▪ Bharti Airtel, Vodafone Idea and Tata Teleservices submitted part of the payment in February 2020: Airtel paid INR100 billion; Vodafone Idea paid INR25 billion (with a further sum of INR10 which to be paid in the week that follows); and Tata Teleservices paid INR22 billion, although the government maintains that it still owes an additional INR116 billion to clear penalty fees and outstanding interest.
India telecoms market report 2020 28 Contents Market overview Operator profiles and market shares Infrastructure status and plans Regulatory information Recent and forthcoming market developments AGR ruling Jio Fiber About the author and Analysys Mason
India telecoms market report 2020 29 Jio Fiber: the fixed broadband segment will be reshaped by the new entrant Reliance Jio Infocomm launched its much anticipated Jio Fiber service in September 2019. Following the unprecedented success that Jio’s mobile offering enjoyed since launching in 2016, the operator has now begun to turn its attention towards the fixed broadband segment; it launched its broadband service commercially in September 2019. The service uses fibre- to-the-home (FTTH) connectivity and offers download speeds of 100Mbit/s, 250Mbit/s and 1Gbit/s. ▪ The operator announced the launch of its fixed broadband service in August 2019. Prior to September, the service had been available for free in select locations as part of a preview offer that lasted several months. ▪ The service is available from as little as INR100 (USD1.40) per month and offers a significant discount over key rivals in the fixed broadband segment. All packages come with unlimited data (though throttling down to 1Mbit/s applies after a threshold level is reached), as well as free voice calls, TV video calling, and low-latency connectivity for gaming. Premium packages with 1Gbit/s speeds are pricier, starting at INR3999 (USD55.80) per month. ▪ Jio is also planning to leverage the success of its fibre service to establish a foothold in the OTT video segment. Customers of its Jio Fiber service receive a free set-top box which users can use to enjoy free access to Jio’s own streaming platforms, such as JioTV and JioCinema, as well as connect to third-party OTT platforms (though details of these have yet to be revealed). ▪ The service was available in 1600 towns and cities at launch; Jio has stated that it plans to cover all major towns and cities as it moves forward with further expansions to its FTTH network. We note that Jio’s mobile service enjoyed the fastest growth in the history of the telecoms industry, reaching 370 million subscribers in 3 years, and propelling it to the top of India’s mobile segment. we expect Jio’s entry into the fixed segment to have a similarly disruptive impact. At present, India continues to lag far behind the regional average for fixed broadband penetration of households, with a penetration rate of 6.8% in 2018 (compared to a regional average of 50.6%). As the world’s second most populous country, the low penetration of fixed broadband services offers an abundance of untapped revenue potential. Jio’s fibre offer may prove to spark a concerted shift in operators’ focus towards this segment in a bid not lose out by moving too late.
India telecoms market report 2020 30 Contents Market overview Operator profiles and market shares Infrastructure status and plans Regulatory information Recent and forthcoming market developments About the author and Analysys Mason
India telecoms market report 2020 31 About the author Alex Boisot NBED Name(Research in Franklin Analyst) GothicisBook a member 10pt bold of the(NBED regional Title markets in Franklin research Gothicteam Bookin10pt London, text)contributing NBED Pasteprimarily in biography to thefrom Telecoms the website. MarketIf you need Matrix andtoEuropean update your Country bio, please Reports contact research OCS.programmes. If your bio doesn’t Alex holds fit inathis BA box, in Philosophy, remove thePolitics less relevant and Economics portions.from the University of East Anglia. He conducted research on the impact of telecommunications technologies on modern societies during his studies, writing his dissertation on e-government and e-democracy.
India telecoms market report 2020 32 Analysys Mason’s consulting and research are uniquely positioned Analysys Mason’s consulting services and research portfolio Consulting We deliver tangible benefits to clients across the telecoms industry: ▪ communications and digital service providers, vendors, financial and strategic investors, private equity and infrastructure funds, governments, regulators, broadcasters and service and content providers Our sector specialists understand the distinct local challenges facing clients, in addition to the wider effects of global forces. We are future-focused and help clients understand the challenges and opportunities new technology brings. Research Our dedicated team of analysts track and forecast the different services accessed by consumers and enterprises. We offer detailed insight into the software, infrastructure and technology delivering those services. Clients benefit from regular and timely intelligence, and direct access to analysts.
India telecoms market report 2020 33 Research from Analysys Mason
India telecoms market report 2020 34 Consulting from Analysys Mason
India telecoms market report 2020 PUBLISHED BY ANALYSYS MASON LIMITED IN APRIL 2020 Bush House • North West Wing • Aldwych • London • WC2B 4PJ • UK Tel: +44 (0)20 7395 9000 • Email: research@analysysmason.com • www.analysysmason.com/research • Registered in England and Wales No. 5177472 © Analysys Mason Limited 2020. All rights reserved. No part of this publication may be reproduced, stored in a retrieval system or transmitted in any form or by any means – electronic, mechanical, photocopying, recording or otherwise – without the prior written permission of the publisher. Figures and projections contained in this report are based on publicly available information only and are produced by the Research Division of Analysys Mason Limited independently of any client-specific work within Analysys Mason Limited. The opinions expressed are those of the stated authors only. Analysys Mason Limited recognises that many terms appearing in this report are proprietary; all such trademarks are acknowledged and every effort has been made to indicate them by the normal UK publishing practice of capitalisation. However, the presence of a term, in whatever form, does not affect its legal status as a trademark. Analysys Mason Limited maintains that all reasonable care and skill have been used in the compilation of this publication. However, Analysys Mason Limited shall not be under any liability for loss or damage (including consequential loss) whatsoever or howsoever arising as a result of the use of this publication by the customer, his servants, agents or any third party.
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