HIOWAA ANNUAL REVIEW - ORDINARY PEOPLE. EXTRAORDINARY CARE. SUPPORTED BY YOU - Hampshire and Isle of ...
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What made 2017 special for us? How long have you got? We hope very much that, through the engineers. You may have noticed that in 2017 we also collection of photographs and articles in the pages that follow, updated our brand and that we now have an exciting new you will get a taste of what has made this year memorable. Logo and Strapline: Ordinary People. Extraordinary Care. Why, whether as a volunteer, paramedic, doctor, fundraiser or Supported by You. other member of the team, this Charity is a very special place A lot of thought and imagination went into this process and you to work. Thank you to all those who have contributed to this can read more about our Brand Evolution and the new story we are review of what has, indeed, been another busy year for your telling through this crisp and vibrant new message on page 7. Air Ambulance. We hope you will find it vibrant as well as informative and that, since it is our first review, you will give The work behind our Brand Evolution is a good example of the us your views and feedback on how well you feel we have important work that goes on behind the scenes to enable us to encapsulated the year’s activity. deliver our life-saving service. We hope you believe our Charity is well-governed, but this would not be the case without the Firstly, however, it might be helpful to explain why we have efforts of our charity operations teams. This year we have met the chosen to structure the review around our charity values: challenges posed by the introduction of new regulation across our Openness, Dedication, Professionalism and Teamwork. We sector, including the imminent implementation of The General Data feel that our values define us and the Charity; they are the glue Protection Regulations, which will replace the Data Protection Act. that binds every one of us into this amazing organisation and We would ask you to read about how we have prepared ourselves they are the beacons that draw in new staff, volunteers and for these changes, which will affect almost everything we do, in supporters. As such, we feel they are permanent; they are the particular how we communicate with you, from May 2018 onwards. bedrock on which we build our Charity, the pillars around which we shape everything we do. We believe that our current and There are two essential constants in the day to day life of your future supporters will feel an affinity with these values, and so Charity: our tireless volunteers and the vital funds they help us it seemed right to shape our story of the past year under these raise. To illustrate these, we have interviewed Dave Ford, one of headings; we hope you agree. our longest serving volunteers. We also look at how the amazing and enduring generosity of The Freemasons helps us to meet the There is so much to review from 2017 that it was always going daunting daily cost of keeping your Air Ambulance at four minutes to be impossible to represent every story, but we hope to have notice to launch. WELCOME got the mix right in the pages that follow. Over the page, Jon Casemore’s uplifting story is a great example of courage - and None of what we have achieved in 2017, or indeed what we plan humour - in the face of a life-changing challenge, and of triumph to do in the years ahead, would be possible without the financial TO THE FIRST over adversity. The vital, immediate, treatment he received could only have been delivered by a Critical Care Team absolutely at security that your generosity allows us. Towards the end of this review, we felt it important to provide you with a summary of the Charity’s financial position, as well as an idea of the very exciting HAMPSHIRE AND the top of their game and later, you will find a report from our HEMS (Helicopter Emergency Medical Service) Team Educators plans we are implementing with University Hospital Southampton, that gives a snapshot of the education and training programmes to sustain and develop your service well into the next decade. ISLE OF WIGHT they have led over the year. It should give you some idea of the bewildering pace of training, coursework, examinations In closing, on behalf of the trustees, Critical Care Teams and staff, we would like to thank you for making your Charity what it is. AIR AMBULANCE and practical work that both our doctors and Critical Care paramedics undergo in order to be the best they can be, when Without your spirit, your energy, your humour, dedication and passion, this Charity would not be what it is today; our values they are needed most. ANNUAL REVIEW describe our people and you are HIOWAA people! Education has become a strong theme for us as a charity and 2017 saw us launch our amazing LifeLines programme for young Alex Lochrane, CEO Sir John Day, people aged 11-18. Through LifeLines we hope, not only to raise Chairman of Trustees awareness of the work of the Emergency Services, but also to inspire and motivate our future pilots, paramedics, doctors and
CONTENTS OPENNESS A LIFE SAVED Read about Jon’s horse-riding accident and recovery. page 3 page 5 CONTENTS BE A 999 HERO page 15 BRAND EVOLUTION page 6 LIFELINES page 16 TEAMWORK page 17 ANNUAL CHALLENGES page 18 VOLUNTEER CONFERENCE OUR 10TH page 7 BIRTHDAY BREAKDOWN OF YOUR £1 page 8 EVENT page 19 DEDICATION page 9 CORPORATE page 21 EDUCATION page 10 Education plays a vital role in the day to day lives of FUNDRAISING our Critical Care Teams. AND COMPLIANCE page 22 FINANCIALS page 23 DONOR STORY page 11 OUR STATISTICS page 25 VOLUNTEER STORY page 12 OUR FUTURE page 26 PROFESSIONALISM page 13 SIM SUITE page 14 Our Immersive Simulation Suite is an example of HIOWAA’s commitment to remain at the forefront of pre-hospital emergency care.
Patient Story A Life Saved Jon has worked with horses all of his working life and a year ago he took on the job of running a livery stables in Bentley, on the Hampshire/Surrey border. On Saturday 17th November 2016, he had an accident whilst out riding with a group of friends. 3
PATIENT STORY Jon’s Account... On the day of his accident, Jon had gone out for a ride with a We received the call to attend Jon shortly after we had finished group of friends and clients. The group was hacking along a our lunch break and within a few minutes of the call we were up narrow path when they came to a small stile at the end of the and on our way. All we knew at this point was that a patient had track. Someone jumped the stile ahead of Jon and as his own fallen from his horse and had sustained head and neck injuries. horse jumped, it twisted in the air, catching a hind leg on a post. We receive these types of calls frequently and you never really Jon’s horse fell to its knees, and in doing so, it “chipped him know whether this will be a serious incident requiring the critical out of the side door”, throwing him to the ground. Being very care skills of the team or whether it is predominantly a patient access problem for which the helicopter has a unique role to young, the horse panicked and kicked out with its hind legs, play. In this particular case it turned out to be both. We could striking Jon in the head. “That’s all I can remember clearly,” see from the air that access by road was difficult and that Jon Jon told us. “The next time I gained consciousness, my friend was still lying on the ground. Luckily, choosing a landing site Leonora was holding my head, telling me that I must not move. was not difficult and we were able to land within a few metres She was an absolute saint and took complete control of (what we call an ‘alpha’ landing). This meant we were at Jon’s the situation.” side rapidly and able to begin the same level of assessment Jon was in and out of consciousness and has a vague recollection he would have received had he been in hospital. During this of the Community First Responders turning up. few days later he had further surgery in order to insert three assessment we were able to dress his wounds and apply a “Someone called for an ambulance and the decision must metal plates into his head. special clot forming dressing that is only carried by the Air have been made that it was a job for the Air Ambulance; we ‘‘I stayed in hospital until the end of the week and I was Ambulance team, and that worked well. We were also able to were in the middle of a field and there was no easy access. I convinced that I would be up and running within a few days. assess Jon’s other injuries and begin ‘packaging’ him to ensure do remember the Air Ambulance landing. The guys were really But my rehabilitation took quite a lot longer than I thought he was kept as warm as possible. For this we use a combination good. They humoured me, chatting away and doing their best it would. I had no balance or coordination and I had to walk of bubble-wrap and a chemical heating blanket. We even have not to panic me. They really defused the situation.” with crutches; I couldn’t look up or down without falling knitted hats on board that are kindly donated to us, which It was a bitterly cold day and Jon remembers the Critical Care over backwards so I had to keep my head very straight and certainly come in handy on these cold November days. Team cutting off his kit and wrapping him in a foil blanket. walk slowly.” It was clear that Jon was potentially severely injured and so “I remember lying in the middle of a field in my boxer shorts, It wasn’t until February that Jon was able to start riding again our triage decision was easy; he needed to go directly to the and he took things very slowly. region’s Major Trauma Centre based in Southampton. Given wrapped in a bit of foil with half of Hampshire standing around! “Everyone else was a bit alarmed when I first started riding. that we were in a field with a long manual carry to an ambulance I was taken off on a body board with my head strapped up. I When I asked one of my consultants when I might be able to and then a long drive, it was clear the best option was to fly Jon remember them putting me into the helicopter. They gave me directly to Southampton, a journey of only 12-15 minutes. Whilst substantial pain relief and I was not completely compos mentis. I get back on a horse, he had originally told me that it would ‘not fully with it’ Jon was a great patient; he seemed to see the do vaguely remember flying in the Air Ambulance and coming in be at least six months. But he did warn me that my head was funny side of what had happened to him and certainly didn’t to land. I woke up thinking that it had been a long flight.” like an egg shell and that if I fell off again I would bypass him panic. We did give him some very strong painkillers though, Jon was flown to University Hospital Southampton, the most and go straight to the morgue! For a few months after my which may have had something to do with this! On arriving at appropriate Major Trauma Centre for his head injury. It wasn’t accident I shuddered every time I heard a helicopter. Southampton, we transferred Jon’s care over to the waiting until the next day that he realised where he was. But I’m fine now. The service provided by the Air Ambulance trauma team; some 20 doctors and nurses, who continued “I remember the team taking me out of the helicopter and was amazing. I know other people who have used it in the to care for him and ensure his injuries were all identified and transferring me to the casualty department. They were jolly and past, and if I give money to charity, it all goes to the Air treated. It is great to hear that Jon is getting better and the helpful and kept talking to me all the time. I felt reassured by Ambulance. Without the Air Ambulance, my situation would crew wish him all the best with his recovery. It was nice to them being around. Without the Air Ambulance I would have have been very different. These days I appreciate life a lot meet Jon but we hope he doesn’t become a ‘frequent been taken to Basingstoke Hospital and then transferred again more as I know how vulnerable we all are.” flyer’ with us! - Chris Hill, Doctor on Board to Southampton; I would have had a very long wait and a painful ride in a car. My accident happened at around 2 o clock in the “ We were at Jon’s side rapidly and able to begin the same level of afternoon and I was having surgery at 8pm that evening.” The metal horse shoe had cut his throat and he needed between assessment he would have received had he been in hospital.” thirty to forty stitches, as well as a dozen more in his head. A
Our Brand Values Openness We draw strength from working and learning together. A just culture allows us to learn from our mistakes without blame. 5
BRAND EVOLUTION Our New Brand Identity 91% Strapline: In our 10th anniversary year we took the opportunity to 91% of the people we surveyed had heard Ordinary People. examine and update our brand to reflect how the service Extraordinary Care. that we provide to our community has evolved over the past of HIOWAA. Supported by You. decade. We began by carrying out extensive public research to find out how we are perceived in our community. Our Vision: research told us that, although 91.3% of those we surveyed To always bring exceptional had heard of our Charity, 62% saw speed as the key benefit of pre-hospital critical care to you. the Air Ambulance and only 5% knew that we have a doctor on board the majority of our flights. Mission: To ensure that, through your support, we always bring exceptional critical care to people in Hampshire and the Isle of Wight. We asked: What are the key benefits of our service? Speed 62% Save Lives 18% Doctor on Board 5% Our New Brand Identity Central to our brand is a new logo. Remote Area Rapid Response 4% Further internal research and consultation led In January 2016 Hampshire and Isle of Wight us to conclude that we needed to update our Air Ambulance became one of the first 1% Different Locations 3 brand to truly reflect what we do and how we Air Ambulance services in the country to Sea Rescue 0.3% do it. Our brand needed to highlight the skills commence night operations. The sun and moon Increase survival rate 0.3% of our Critical Care Teams of doctors, Critical shaped graphics incorporated in the new logo Care paramedics and pilots who can be at the illustrate the fact that the Charity’s life-saving Liaise with hospitals 0.3% scene of an incident within minutes, ready to service is now available day and night, deliver the same level of care that you would 365 days a year. A medical cross at the centre expect from a hospital emergency department. of the logo represents the Air Ambulance 0% 62% Critical Care Teams who bring their life-saving Our brand is all about people. care to the most seriously ill or injured people The ordinary people who play their part in in Hampshire and the Isle of Wight. We also helping to save lives, 365 days a year, and is redefined our brand values, vision and mission 0% mentioned or even Only 5% realised that 62% thought that the summed up in a powerful new strap line: statements to better reflect our service and knew about our we have doctors key benefit of our Ordinary People. Extraordinary Care. where we aim to go in the future. Critical Care Team. on board. service is speed. Supported by You. 6
ANNUAL VOLUNTEER CONFERENCE Annual Volunteer Conference Volunteers are vital to the work of Hampshire and Isle of Wight Air Ambulance and it is important that we have a healthy two-way flow of information at all times. Our annual Volunteer Conference provides the ideal opportunity to update our volunteers on the latest charity and operational developments and for our volunteers to give WORKSHOP us feedback on their experiences of volunteering. Volunteers were given the opportunity to see the Charity Critical Care Team Vehicle first hand whilst members of our Critical Care Team demonstrated the equipment carried on board and explained how the Vehicle operates in our community. WORKSHOP Our Critical Care Team demonstrated pre-hospital advanced critical care skills, including Rapid Sequence Intubation and how to induce a patient into a stabilised medical coma. “Because we’re a local charity, every time I hear the Air It’s fantastic knowing Ambulance has saved a life, I feel I’ve played my part in that. that we’re giving And that’s a really good feeling” something back and Marian Duggan - Volunteer that our life-saving service is potentially helping other families ANNUAL VOLUNTEER volunteering. Throughout the conference, CONFERENCE 2017 volunteers had the opportunity to discuss Chloe Kitching - Volunteer The conference took place at St Swithun’s topics with staff on a one-to-one basis, School, Winchester. Our volunteers were or as part of a Q&A session. Additionally, updated on the latest developments at the volunteers were asked to complete and return WORKSHOP Charity and were invited to join workshops led an anonymous questionnaire. Interestingly, a In 2017 we launched our new brand in the community and, as a result, by our Critical Care and Fundraising Teams. number of volunteers stated that they didn’t the equipment that we use for events throughout the year was updated Volunteers were also briefed on the new feel the need to complete the questionnaire accordingly. Volunteers were shown the new equipment, together with the Code of Fundraising Practice and changes to because, if they had anything to say, good or Charity brand guidelines, and given demonstrations of how the equipment General Data Protection Regulations (GDPR) bad, they felt they could say it directly to our should be set up and taken down at the start and end of each event. and the implication of these changes for Volunteer Co-ordinator. 7
DONOR’S £1 Breakdown of your £1 10% 20% Expenditure 61% Summary 28% Income Summary 8% 67% 5% Expenditure Summary Figures based on Statutory accounts at 30.9.2017 Operations of Air Ambulance and Future reserves 61% Income Summary Fundraising Costs & Cost of Sales 8% Figures based on Statutory accounts at 30.09.2017 Lottery costs 20% Donations and Legacies 28% Investment Management fees 1% Investment Income & Bank Interest 5% Support Costs & Governance 10% Lottery & Sale of Merchandise 67% Total* £6,735,559 Total £6,735,559 * Figures exclude Gains/Losses on Investments in the year The total income for HIOWAA during the financial year ending September 30th 2017 For every £1 that you donated in the financial year ending September 30th 2017, 61p was spent on day to day operations of was £6,735,559; a 4.7% increase upon the previous year. 67% of our income came from the Air Ambulance, or was added to reserves for development of the service. Our reserves give us resilience and allow us to our Lottery and sales of merchandise and at the end September 2017 we had 70,390 continually develop and improve the service that we provide to our community. It was thanks to our reserves that we were able supporters paying £1 every week to play our Lottery, helping us to raise over £4 million to begin night flying in March 2016 and to embark upon our ambitious Clinical Transition Programme (see page 26) with our over the financial year. We raised £1,882,467 thanks to the regular donations received from partners UHS and SCAS in 2017. 28p in every £1 was spent on fundraising and lottery costs. It is important that we invest in individuals and from legacies. It is only thanks to your ongoing support that we are able to fundraising and our lottery to generate the income that we need to secure our long-term future. For every £1 that we spend on keep the Air Ambulance flying and saving lives and for that we are truly thankful. fundraising and lottery costs, we generate £3.40 in income. 10p in every £1 was spent on support costs and governance. 8
Our Brand Values Dedication We are all committed to making a critical difference and to achieving the best possible outcome. 9
EDUCATION Education A vitally important factor in delivering our truly gold standard of pre-hospital care is education and training, and both play an important part in the day to day lives of our Critical Care Team. Take a look at the courses, examinations and practical work that are a part of their education. Training for Both PRESSURE Paramedic Training 2 Day Emergency Surgical Skills Course Hospital Placements Clinical Governance PRA 6 Day Course Dispatch Training Doctor Training HCC HEMS Desk 8 Day Helicopter Crew Course ETC HEMS Technical Crew A Bimonthly Base Training Member Course 3 Day European Trauma Course 6 Day Course 5 Day Course National Induction Grand SIM Day M Night Vision Training 7 Day Course 1 Day large-scale simulation training exercise E 3 Day Training Course Pre-Hospital Emergency Medicine Portfolio TILS DI University 1 Day Trauma Immediate Life Support Course FIMC 440 hours per year Dip IMC Fellowship in Immediate Medical Care 2 Day Exam in Immediate Medical Care CCP Portfolio ALS C (Critical Care Paramedic) Hospital Based Practise Ongoing skills maintenance plus 2 Day Advanced Life Support Course Up to 75% of time spent in hospital education and practical assessment by senior clinicians and doctors. APLS 3 Day Advanced Paediatric Life Support Course Sedation Course Assessments in Practice TILS Critical Care Team Resource 1 Day Trauma Immediate Life Support Course Management Training 1 Day Training Course Major Incident Training 1 Day Training Course 10
DONOR STORY The Freemasons Every year, the Freemasons raise substantial sums of Masonic Provinces right across the country support their local Why is Hampshire and Isle of Wight money to help keep the Air Ambulance flying and Air Ambulance service. London’s Air Ambulance partnered with Air Ambulance a charity that is close to the saving lives. We spoke to Martin Jackson, Provincial London Freemasons between 2015 and 2017 to raise £2 million Communication Officer for the Provincial Grand Lodge to acquire and sustain a vital second helicopter. The partnership heart of so many Freemasons? of Hampshire and Isle of Wight. represented the most significant contribution to London’s Air Masons see the life-saving work of the Charity and how Ambulance from a single organisation. The Masonic Charitable that relates to their day-to-day lives. One day a family Foundation (previously the Freemasons Grand Charity) has been member or friend may need to use the service. supporting Air Ambulances across the country on an annual basis since 2006 and a further £2.2 million has been donated. Last Can you give some examples of how money year the amount donated was £192,000; £4,000 was allocated has been raised? to Hampshire and Isle of Wight Air Ambulance, which was The money that we raise is raised primarily through supplemented by many donations from individual Lodges. regular, committed giving by our members. Money is also How do Lodges choose to raise money for a raised by collections, in one form or other, at Masonic particular charity? meetings. Freemasons from the Provincia All Freemasons donate to the MCF (Masonic Charitable l Grand Lodge of Hampshire and Isle of Wight visit our Airbase in Thruxton Foundation) through their annual subscription to the Grand Lodge How has Freemasonry changed in the past and last year the MCF made grants of £4,500,000 to non-Masonic 20 years? causes, plus £1,500,000 to medical research. In addition, Masons make voluntary Gift Aid and other donations to charities of their The recent Sky TV five-part series “Inside the Freemasons” Can you explain a little about the Provincial Grand Lodge was a unique event in English Freemasonry, giving TV of Hampshire and Isle of Wight. choice, either directly or through their Lodge. Lodges and their members are at liberty to decide where funds they raise will cameras unprecedented access to Freemason’s Lodges, The Provincial Grand Lodge of Hampshire was established Freemasons and parts of our ceremonies, in an effort be directed. The MCF donates millions of pounds each year to in 1767 and the Provincial Grand Lodge of Isle of Wight to give the public a realistic view of Freemasonry. The Masonic and non-Masonic causes and individuals. was founded in 1772. The two combined in 1869 to form United Grand Lodge of England had no editorial control the Provincial Grand Lodge of Hampshire and Isle of Wight. How much money has the Provincial Grand Lodge of over the finished series at all. What really came across The Province is managed by a Provincial Grand Master who Hampshire and Isle of Wight raised for Hampshire and from the series of programmes is that our members are has a Deputy and six Assistants and comprises 254 Lodges Isle of Wight Air Ambulance? ordinary men from all walks of life, enjoying the company and around 9000 members. It is the largest Province outside of like-minded men, and enjoying their Freemasonry. Tens of thousands of pounds have been donated to the service London and is divided into six geographical areas, each Freemasons take part in public processions and events over the years by Masons and Lodges within the Province. managed by an Assistant Provincial Grand Master and an across the country, wearing their regalia, including Area Executive. Remembrance Day Services and Mayor Making. What does being a Freemason involve? Freemasonry is one of the world’s oldest and largest Is Freemasonry alive and well in 2018? non-religious, non-political and charitable organisations. Its Unquestionably. Our tercentenary celebrations and the Sky primary function is to make good men better by giving them television programme and other events have generated a better understanding of themselves. We endeavour to treat considerable interest in the organisation and there everyone as equal, to be tolerant and respect the opinions of has been an influx of members in most Provinces. This others, to give time and money to charitable ventures, and to Province is experiencing significant growth. With nearly play a key role in our communities. 7,000 Lodges under The United Grand Lodge of England and around 200,000 members, Freemasonry continues How long have the Freemasons been raising money for to attract men from all walks of life to join the ranks of our local charities in Hampshire and the Isle of Wight, and brethren. specifically for Hampshire and Isle of Wight Air Ambulance? The Provincial Grand Lodge has been donating to good causes within the Province since inception and individual Grand Lodges and members of Lodges within the Province have nd Master for the Provincial Michael Wilks, Provincial Gra a cheq ue to been donating to Hampshire and Isle of Wight Air Ambulance of Wight, pres ents Lodge of Hampshire and Isle Gen eration since the service first began operations in 2007. Rachel Leaman, HIOWAA Dire ctor of Income 11
VOLUNTEER STORY Dave Ford Dave Ford is one of HIOWAA’s longest serving volunteers, I once met a patient at St Mary’s who had five heart attacks in having joined the Charity as a volunteer in July 2007. Dave the Air Ambulance. They put £40 in the pot, telling me “I can’t worked as a television engineer for over 20 years and really afford this, but you saved my life”. On another occasion then for a manufacturer of turbocharger wheels, before a young lad put £20 in the pot. We saved his grandfather’s life taking early retirement in 2004. As an active member of and he walked away in tears. At the launch of the Charity’s new Towrags Trike and Bike Club on the Isle of Wight, Dave aircraft in 2016, I was given the role of guarding the aircraft with a couple of other volunteers. I wore my suit that day and I have would source raffle prizes for the Club’s annual rally and a photograph of us all standing by the aircraft on my desktop. I other charity events. It was thanks to a tip off from the feel better for what I do. Club’s secretary that a member of HIOWAA’s fundraising team heard about Dave’s hard work and dedication and Have you ever met any of the HIOWAA Critical Care Team? he was inducted as a HIOWAA volunteer soon after. The I sometimes meet the team when they land at St Mary’s; I can see them land from the merchandise stand. I see them come rest is history. rushing through the hospital and it fills me with pride. Our What does volunteering for HIOWAA involve? paramedics, doctors and pilots often attend charity events too, I spend one day a month manning a HIOWAA merchandise and I sometimes get the opportunity to catch up with them stall at St Mary’s Hospital on the Isle of Wight. I’m there from then. 9.30am – 4pm and we often raise as much as £200 in a day. I My nephew has been airlifted to the mainland by HIOWAA also help with the HIOWAA collection pot run twice a month, several times. He had viral meningitis when he was eighteen coordinating the delivery of pots to the mainland. Throughout and has had twenty-six brain operations. He donates to the summer I help at the many events and shows that HIOWAA HIOWAA when he can, and his daughter has done a fundraiser attends across the Isle of Wight, raising awareness and funds for for the Charity. Some think that the hospital pays for patients to the Charity. I’m also a member of Brothers of the Third Wheel, be transferred to the mainland, but it’s paid for by the people; a trike group with over 60,000 members worldwide, and helped for the love of saving lives. them to raise over £300 for HIOWAA in 2017. Do you get on well with other volunteers? What do you enjoy about volunteering for HIOWAA? We all know each other on the Isle of Wight and we all get on I enjoy meeting people. Sometimes I meet people who very well together. We muck in and help each other out when I haven’t seen since my school days, especially when I’m we can. Often a fellow volunteer will call me if they need help volunteering at the hospital. As a TV engineer I was well known with something; it’s good to feel useful. on the Island and I enjoy bumping into my old customers. I love telling people about the work of the Air Ambulance and raising funds through the merchandise stand. People are very Do you plan to continue now that you’ve generous and always keen to buy merchandise; in January I passed the 10-year landmark? managed to sell 10 packs of Christmas cards. Most people I meet are surprised when I tell them that it costs over £9,000 I’ll carry on volunteering until I can’t do it anymore. a day to keep the Air Ambulance flying and saving lives. They It gives me something to do during the week; assume it’s like running a car! otherwise I’d be sitting at home in front of a screen! What does it take to be a volunteer? It takes dedication and you need to believe in the cause that you’re supporting. Did you do anything to celebrate 10 years of volunteering? I bought myself a small model helicopter which I keep in pride of place in a glass cabinet at home. Of course, I went along to the HIOWAA 10th Birthday celebrations. Are there any occasions over your ten years as a volunteer that stand out in your mind? 12
Our Brand Values Professionalism Excellence and attention to detail hallmark all our activities. Being proud of the standards we set ourselves is a core component of the strong reputation we must nurture. 13
SIM SUITE SIM Suite Immersive Simulation Suite In 2016 a pioneering new Immersive Simulation Suite was installed at the Charity’s new Airbase in Thruxton, near Andover. The HIOWAA Critical Care Team may be called upon at any time to help the most severely injured and unwell patients in our area. In order to provide high-level critical care, previously only available to these patients in hospital, the team need to train hard for every eventuality. The Immersive Simulation Suite is an example of HIOWAA’s commitment to remain at the forefront of pre-hospital emergency care, continually improving the service that we provide to our patients. Functionality The immersive training suite provides many functionalities, including the ability to project a series of mock incident scenes, complete with movement and sound. Multiple projectors and iSimulate speakers allow realistic incident scenes to be produced at the Liz Shewry, HIOWAA doctor and Medical airbase with options ranging from the side of a busy road to Lead for Simulation at University Hospital a lakeside footpath. This exciting piece of equipment allows Southampton: ‘Simulation is used throughout our doctors and paramedics to safely practice many of the healthcare to train staff safely and immersion technical and non-technical skills required of them. Valuable really creates convincing environments for the learning takes place, not only during the scenarios, but also staff working as part of the HIOWAA team. We in the subsequent debrief, giving the teams time to reflect are so pleased that HIOWAA have understood on their performance and how things might have been done the importance of training and the role of differently if a similar situation had occurred in ‘real life’. simulation and supported us in the development Formal and impromptu training sessions take place in the of this innovative facility’. immersive training suite on a regular basis, helping the existing Other items of new kit include the iSimulate; a crew to stay sharp and to practice infrequently performed simulated patient monitor. The iSimulate allows procedures such as open chest surgery. Education Facilitators to provide real time feedback on a patient’s condition to the crew as they provide treatment. The more realistic the simulation, the more the crew are able to immerse themselves in the situation and practice important skills. Colleagues act as bystanders and training manikins are dressed in real clothes in order to make each scenario even more realistic. HIOWAA is one of the few Air Ambulance services in the country to benefit from this pioneering technology. 14
Be a 999 Hero As an emergency service charity, we feel that it is part of our social responsibility to ensure that all children in our region understand the basics of what to do in an emergency. Our Be a 999 Hero campaign is aimed at children aged 2-11 to help familiarise them with the basic life-saving skill of making a 999 call and raising awareness of the Charity. To ensure that our message reaches as many young people as possible, we have been visiting hundreds of primary schools, nurseries and youth groups throughout Hampshire and the Isle of Wight. Since its launch in October 2015, the programme has reached over 40,000 children across the region. si t: w w w .h io w aa .o rg/ sk yheroes56 vi During our visit we will deliver a 30-minute interactive presentation for pupils in a class or assembly, which includes a surprise visit from one of our mascots, goodies children can for teachers. take home and an education resource pack hero At the forefront of the campaign are six super amaz ing team of param edics, characters inspired by our . The characters are featu red on our doctors and pilots en’s webs ite; Sky Hero es 56, where young people childr ation, and group leaders can access vital safety inform and a news page of local activity. fundraising ideas, 15
LIFELINES LifeLines Our LifeLines website is a stimulating platform for teachers and young people to access information about HIOWAA, related careers and resources In October 2017 we launched to enhance STEM (Science, LifeLines; our education programme Technology, Engineering and for young people aged 11-18 in Mathematics) curriculum subjects. secondary education, post 16 Since the launch of LifeLines we colleges and youth groups. LifeLines have visited STEM and careers was developed with the support of fairs and delivered LifeLines local education providers and offers workshops in schools, colleges and a behind-the-scene exploration into youth groups across the region. the extraordinary work of our Critical Care Teams, with the aim to inspire and educate young people. As of February 2018, we had already reached over 2000 young people. This has enabled us, not only to inspire young people and teachers in our community but has also helped to raise awareness of our charity and Air Ambulance services nationwide. Students from Brockenhurst College visit our Airbase in Thruxton. Young people can take part in the LifeLines Challenge, which highlights the importance of teamwork, communication, problem solving and decision-making. A four-step process, the challenge encourages young people to become fundraisers and concludes with an invitation to visit our Airbase in Thruxton. www.hiowaa.org/lifelines In June we collaborated with Winchester Science Centre and the Royal Academy of Engineering to organise an afternoon of STEM activities for school children from Southampton and Portsmouth. An afternoon of STEM activities at Winchester Science Centre. 16
Our Brand Values Teamwork None of what we do is possible as individuals. We support our community and our partners, and they support us. 17
CHALLENGES Our Challenge Events Team Building When it comes to challenges, teamwork is key. Generally, HIOWAA Challenges attract people with similar Why you and your colleagues should interests, and so there is already a connection between the participants. Social media, group socials and training sessions help to strengthen that bond. undertake a challenge event. 1. Promote Healthy Living Challenge events encourage people to get fit and lead healthy lifestyles. 2. One Common Goal Have a non-work-related focus that you can all work towards collectively. 3. Strengthen Relationships Sharing an adventure with others brings people together. Our challenge participants often 4. Improve Teamwork Strong bonds are formed when make friends for life. Once a friendship has been established, the undertaking challenges. team will motivate each other when the chips Louise 3 hrs ions to climb the 3 Peaks, but I’ve you great, are down. On our Kilimanjaro treks, there have been times when a participant has believed 5. Fun one of my ambit So thanks to all It’s always been zy en ough to do it wit h. wh at I did this that they have come to the end of the road We all need more fun in our lives and challenge yo ne cra time. Ac hie vin g never had an ch an amazing crazy, lovely pe op le for su back some of the co nfi de nce I have and they do not have it within themselves to events will definitely make you smile. o helped give me ould be about. weekend has als t 6 yea rs, and reminded me what life sh ne xt year - running get to the summit of the mountain. It has only lost over the las eve nt for er crazy been thanks to the rest of the team that they Planning anoth n me? 6. PR and Publicity Potential me an s a lot . ne wa nt to joi That g. Anyo looking promisin have been spurred on to greater heights. Hadrians wall is Anna Teamwork also played a valuable part in our The perfect opportunity for you and your 12 hrs Three Peaks Challenge in October 2016. One company to show the world that you care. The whole team were such fun and we all really pulled together for of the participants had suffered a broken ankle ge. It would be great to such an incredibly tough and exhausting challen only a few weeks before the challenge took meet up with everyone again. place. Despite the injury, she was determined 7. Fundraise for HIOWAA to climb the first mountain in memory of her Grandfather. Fellow participants stayed with Raise money to help us keep the Air Ambulance Dedicated Facebook groups for our various challenges her, and even carried her bags, giving her the flying and saving lives. have given our participants the opportunity to share best chance to reach the summit. Teamwork ideas and organise group events. makes the HIOWAA dream work! 18
OUR BIRTHDAY 10th Birthday Saturday 1st July 2017 marked 10 years to the day since we made our first flight first operational 1st July 2007 flight on 1st July 2007 and we celebrated with our own Family Fun Day at Thruxton Motorsports Centre. Over 2,000 visitors Meet the Team The Hampshire and Isle of Wight Air Ambulance was present throughout the day Over 2,000 visitors turned and our pilots and members up to join our 10th Birthday of our Critical Care Team were celebrations and we raised on hand to speak to the public more than £5,000 on the day. about their life-saving work. 19
Live Music Live music was played in the arena to 1 the crowds throughout the day. 10 years of Extraordinary Service Dog Show Proud dog owners paraded their dogs at the first HIOWAA dog show. Thank you Our 10th Birthday event was a team effort, with Charity Fun staff, our Critical Care Team and more than 40 volunteers Fair working together to provide The sun shone as the perfect opportunity to children enjoyed celebrate our life-saving traditional fun fair service and how it has evolved rides, arts and crafts over the past 10 years. and circus skills. 20
CORPORATE Corporate It has always been important to us that we form partnerships with local businesses whose values are closely aligned to our own. It is teamwork that is key in driving the success of the relationship. Corporate Partners Many businesses have multiple departments, all operating in a different way. Members from different teams will perhaps know each other socially, or might get together at a meeting, but an individual’s work efforts will be designed to contribute to the overarching objective of their department, rather than the business. The true benefit of teamwork can be measured when employees are able to identify a common goal, such as their employer’s Corporate 2016 - 2017 Social Responsibility (CSR) vision. This generally results in a more enthusiastic and engaged workforce. Building a sense of community and teamwork brings everyone together and leads to happier, more productive employees. Living up to our values Teamwork is essential when working with our corporate partners. Forming a partnership ACCUMULI SECURITY LLOYDS GLOBAL BANKING means building new relationships and it is vital AGEAS MARKS AND SPENCER PLC that we work together effectively to maximise ALLIANZ MRH RETAIL the opportunities a partnership can provide. ADAM ARCHITECTURE NATIONAL MOTOR It is equally important that we demonstrate AXIS FIRE AND SECURITY MUSEUM, BEAULIEU consistency across all departments within an SERVICES NOVUM LAW organisation. BAKER DAVIDSON THOMAS OLD MUTUAL WEALTH BALFOUR BEATTY OMNIMED LTD Our first Runway Run in June 2017 was a BRITISH AUTOMOBILE R+W CIVIL ENGINEERING Ultimately for the business positive example of teamwork; of multiple RACING CLUB RED FUNNEL FERRIES departments across two organisations coming this results in: together to pull off a successful event. CO-OP DEFENCE SCIENCE RED MIST LEISURE LTD ROADCHEF • Increased profitability Managers across all levels and employees AND TECHNOLOGY ROOKSDOWN LTD • Demonstration of creativity from departments including Fire Safety, Health LABORATORY (DSTL) SAINSBURYS • Better problem solving and Safety, Administration and Marketing DELOITTE SB JOINERY • Effective use of resources from Southampton Airport collaborated with DENPLAN SIGNATURE FLIGHT SUPPORT • Increased trust and accountability fundraisers, marketing teams, volunteers and ERIC ROBINSON SOUTHAMPTON AIRPORT managers from HIOWAA. EXXON MOBIL SOUTHERN VECTIS BUSES When you add the FENN NIGHT VISION STANNAH Teamwork has the added public in to the mix, you GUNWHARF QUAYS TAG FARNBOROUGH AIRPORT HEWLETT PACKARD TESCO benefit of improving other can really see the true HSBC THE DIRECTORY GROUP value and importance skills such as: of teamwork. The event IRWIN MITCHELL TNG CONSULTING ENGINEERS SOLICITORS TONIC ANALYTICS • Leadership resulted in over £18,000 JOB CENTRE PLUS VALLEY LEISURE • Time management raised for the Charity. KAREN SENNITT, WAITROSE • Organisation CHARTERED ACCOUNTANT WESSEX HEALTH EDUCATION • Event management KNIGHT FRANK WP RECRUITMENT • Emotional intelligence KUBOTA ZURICH INSURANCE LEONARDO (UK) 21
FUNDRAISING & COMPLIANCE Fundraising & Compliance Our Promise To You OPENNESS DEDICATION PROFESSIONALISM TEAMWORK Hampshire and Isle of Wight Air Ambulance aims to uphold these values across all charity THE The Fundraising Regulator operations and to deliver unparalleled levels of donor satisfaction, service and care. FUND HIOWAA adheres to the very highest standards of governance, donor care and compliance guidelines. We work proudly with the Fundraising Regulator, an independent body who set and The Code of Fundraising Practice HIOWAA is a member of the Public Fundraising Association. RAIS maintain the standards for charitable fundraising. Institute of Fundraising, and as HIOWAA completed a thorough The role of the Fundraising Regulator is to: such we have agreed to abide fundraising audit in the first The Future by the gold standards laid down quarter of 2017. We measured The new Code has also reinforced the •S et and promote the standards for fundraising practice (the in the Code of Fundraising our processes and procedures need to take a temperate approach ING Code and associated rulebooks) in consultation with the Practice. against those detailed in the towards fundraising and to advocate donor public, fundraising stakeholders and legislators. The Code of Fundraising Code of Fundraising Practice, experience and loyalty as being paramount • Investigate cases where fundraising practices have led to Practice and its associated included a gap analysis to to our continued success. Interestingly, the significant public concern. Rulebooks for Street, Door understand where new systems need for temperance has not discouraged REGU and Private Site Fundraising might need to be implemented, or stifled fundraising creativity. •A djudicate complaints from the public about fundraising and made recommendations for outline the standards expected practice, where these cannot be resolved by the charities change. of all charitable fundraising Compliance with new legislation and best themselves. The outcome of the audit was organisations across the UK. practice guidelines has not been an arduous LA •O perate a fundraising preference service to enable The standards were developed pleasing and set a benchmark process. It is a concept that sits comfortably individuals to manage their contact with charities. by the fundraising community for future practice. Importantly, within the Charity and is aligned with our •W here poor fundraising practice is judged to have taken through the work of the we have assimilated the Code charitable objectives. If anything, the Charity place, recommend best practice guidance and take Institute of Fundraising and across all charity operations. TOR team has an even greater dynamism and proportionate remedial action. zest for fundraising in a new era. Living up to our Charity Values Data Retention Clear Desk/Screen Policy Consent IOWAA conducted a review of how we use and retain H HIOWAA has introduced a clear desk and screen policy. This has meant that data. Supporter’s data is now only kept when necessary. there has been a drive to protect all personal data from unauthorised access. HIOWAA has opted for a specific ‘opt in’ consent model. All supporters have been asked whether they would like ISO 27001 Privacy Policy communication from the Charity, and in HIOWAA has gone through the process of achieving HIOWAA has introduced an updated privacy policy. which form. ISO 27001 certification. This is a demonstration of our This is available on the Charity website and is a pledge to all supporters commitment to keeping information safe and a drive for regarding the use of their data. continual improvement to our practices and procedures. 22
FINANCIALS Statement of financial activities (incorporating income Balance sheet at and expenditure account) for the year ended 30 September 2017 30 September 2017 Unrestricted Restricted Company number Total Total Total Total funds funds 05244460 2017 2016 2017 2017 2017 2016 £ £ £ £ £ £ Fixed assets Income and Endowments Tangible assets 610,693 457,565 from Investments 13,601,232 11,873,098 Donations and legacies 1,882,467 - 1,882,467 1,512,975 Total 14,211,925 12,330,663 Other trading activities 4,507,005 - 4,507,005 4,609,257 Current assets Investments 346,087 - 346,087 309,825 Stocks 18,873 18,883 Total 6,735,559 - 6,735,559 6,432,057 Debtors 521,777 484,287 Expenditure on: - Cash at bank and in hand 1,999,171 1,702,055 Raising funds 2,398,430 - 2,398,430 2,243,326 Total 2,539,821 2,205,225 Charitable activities 2,761,489 - 2,761,489 2,344,794 Liabilities Total 5,159,919 - 5,159,919 4,588,120 Creditors: Amounts falling due within one year (1,394,023) (1,213,813) 1,576,640 - 1,576,640 1,843,937 Net current assets 1,145,798 991,412 Net gains 460,008 - 460,008 936,653 Total assets less current liabilities` 15,357,723 on investments 13,322,075 Net income 2,035,648 - 2,035,648 2,780,590 Net assets 15,357,723 13,322,075 Transfers Funds - - - - between funds Restricted income funds - - Net movement 2,035,648 - 2,035,648 2,780,590 Unrestricted funds: Operational 14,707,723 12,672,075 in funds Funds at Unrestricted funds: Designated 650,000 650,000 13,322,075 - 13,322,075 10,541,485 1 October 2016 Total unrestricted funds 15,357,723 13,322,075 Funds at 15,357,723 - 15,357,723 13,322,075 Total funds 15,357,723 13,322,075 30 September 2017 All amounts relate to unrestricted funds and continuing activities. 23
FINANCIALS Statement of cash flows for the year ended 30 September 2017 Total Total 2017 2016 £ £ Cash flows from operating activities: Net cash provided by operating activities 1,550,443 1,997,276 Cash flows from investing activities Purchase of property, plant and equipment (253,327) (404,127) Purchase of investments (1,000,000) (2,500,000) Net cash used in investment activities (1,253,327) (2,904,127) Change in cash and cash equivalents 297,116 (906,851) in the financial year Cash and cash equivalents at the 1,702,055 2,608,906 beginning of the year Cash and cash equivalents at the end of the year 1,999,171 1,702,055 Reconciliation of net income to net cash flow 2017 2016 from operating activities £ £ Net income for the year 2,035,648 2,780,590 Adjustment for: Gains/losses on investments (460,008) (936,653) Investment income (345,636) (302,911) Investment costs 77,510 64,463 Depreciation charges 108,199 26,781 Gift in kind (8,000) (55,200) Decrease/(Increase) in stock 10 3,242 (Increase) in debtors (37,490) (44,323) Increase/ in creditors 180,210 461,287 Net cash provided by operating activities 1,550,443 1,997,276 24
OUR STATISTICS WE FLY 3 WE DRIVE OPERATIONAL SINCE 1 JULY 2007 Through your support, HIOWAA brings an advanced Critical Care Team to sick and injured people in Hampshire 365 DAYS PER YEAR TEAM OF THREE Highly skilled teams of doctors, paramedics and CRITICAL CARE 2-3 MISSIONS in aircraft per day EQUIPMENT Full range of life-saving equipment carried on board, including two state of the art ultrasound and the Isle of Wight when DAY & NIGHT pilots can be at the scene of TEAM VEHICLE 2-3 MISSIONS devices and a blood they need it most. an incident within minutes. in vehicle per day transfusion kit from 7am to 2am 7 days pw/ 10 hrs per day We bring the HIOWAA’s Funding Comes From You hospital to THE PATIENT 100 % £££ PUBLIC BUSINESS CAMPAIGNS 7 FLIGHT FOR LIFE PERSONAL DONATIONS CORPORATE REGULAR GIVING LOTTERY CHALLENGES Our Critical Care Teams 100% OF FLIGHTS deliver the same level of care that Our Values Set us Apart you would expect from a hospital HAVE A CRITICAL CARE TEAM emergency department ON BOARD COSTS US OVER TO KEEP OUR Education and Training LIFE-SAVING play an important role in the day to £9,000 SERVICE A DAY OPERATIONAL day lives of our Critical Care Teams OPENNESS DEDICATION PROFESSIONALISM TEAMWORK Incidents We Attend 35.2% 33.8% 12.2% Road Traffic Collisions Cardiac/Collapse Transfers 9.4% 4.2% 3.8% 1.4% Sports/Falls Stabbings Horse Riding Industrial Injury 25
OUR FUTURE donnors Our Future Where is the Charity going in 2018 Indeed, we forecast that this expenditure will rise by 24% between around the protection and management of data and, as I close and beyond? 2018-2022, to approximately £5.4M this section looking at the future, I per year and, quite obviously, this sets need to say now that it is very possible Well, now you have seen the We could not be where we us new challenges in fundraising. In that this process is not yet complete. sorts of things that your Charity are today without SCAS. In meeting this challenge, we recognise Accordingly, your Charity will need achieved in 2017, the obvious that nothing HIOWAA has achieved to keep a “weather eye” on the Third parallel, a strong relationship could have been done without your Sector regulatory landscape and question is: so where is the has also developed informally we will keep you informed as – and amazing generosity over the years. Charity going in 2018 and with University Hospital Thanks to your generosity, we have when – any changes occur. Above beyond? Before forecasting Southampton (UHS). been able to build a reserve that we almost everything else we do (except the future, I hope you will allow Recently, this has included are now able to dip into over the next providing exceptional Critical Care to me to look a bit more closely at 3 years, allowing us to deliver this our patients), we must always give you providing support to education confidence that your Charity is well £5.4M ambitious plan, whilst also ensuring the story that has brought us to programmes for both Critical governed and open, and my closing that we can continue to meet our where we are. Care paramedics and Pre-Hospital other, vital obligations for provision request to you is that you can always HIOWAA has grown steadily Emergency Medicine (PHEM) of our helicopter service. Moreover, contact me if there is something you since our first flight in 2007, doctors. Indeed, UHS and We forecast that our this reserve gives us the flexibility to think we could do better. and South Central Ambulance ambitious programmes rise to this fundraising challenge in a HIOWAA now jointly fund a will lead to a rise in measured and sustainable way, which Alex Lochrane Service (SCAS) has been PHEM training programme, expenditure by 24% has led to the launch of Chief Executive instrumental in supporting and 11 of our 17 Air Ambulance between 2018-2022 ‘Small Change Big Difference’: our this growth. PHEM doctors are UHS staff. newly launched regular giving campaign. ‘Small Our local service development mirrors time-critical care pathway, and so it is paramedics will also transfer to UHS. • Synchronised education, training Change Big a national picture, which has seen our duty to do all we can to enhance • HIOWAA, UHS and SCAS will and development for Critical Difference’ seeks both increasing demand for PHEM and strengthen it, and this is precisely develop and implement a joint Care Teams, in line with national to recruit 34,000 specialist doctors, as well as the what we plan to do. We have called operational leadership structure that programmes, resulting in enhanced regular giving introduction of a Specialist Paramedic it our Clinical Services Transition operates as a bespoke Care Group patient care. donors, each (Critical Care) career development programme and, at its core, it involves within the Emergency Medicine • A career development programme contributing £8 a framework. National research and us forging a new, stronger, formal Division at UHS. for Critical Care paramedics that month, by the end National Institute of Health and alliance with our existing partners: will improve recruitment and open of 2022. When we Although our first significant milestone Care Excellence (NICE) guidelines SCAS and UHS. Through this new up wider job opportunities for achieve our target, is the 1st October 2018, we believe have also signposted the significant alliance, planning for which started in ambulance and hospital staff. it will allow us to this programme may take up to three benefits that accrue to critically ill November 2017, we intend to start rebuilding the years to become fully established. We • The implementation of a clinical and injured patients who receive, deliver the following key changes reserve that we will see the key benefits as: leadership and governance structure with minimum delay, the pre-hospital to our operating model, by the 1st have used. This new campaign is not Our Small Change Big • Ensuring patients receive the right that will continue to assure best interventions that only our Critical October 2018: the only development that will be care, at the right time, in the right practice in a rapidly evolving clinical Difference regular giving Care Teams can deliver. Clearly these coming to fundraising over the next • HIOWAA will assume place and by the right staff. specialty. campaign seeks to recruit benefits can only be fully realised year. Rachel Leaman, our Director responsibility for fully funding all • Allowing HIOWAA and UHS to • The introduction of a 3-way if the patient, once stabilised, can of Fundraising, and her team will 34,000 regular giving aspects of Air Ambulance operations. respond to the emerging needs of partnership that will oversee and be brought to the right hospital and patients on the Isle of Wight. influence the leadership and be growing their skills and capacity donors by the end of 2022 receive the definitive care that will • Clinical governance and assurance with new additions to the team in for all pre-hospital critical care will be • Enhancements to the skill levels development of HEMS, well into the give them the best possible chance of community engagement, corporate transferred from SCAS to UHS. of Critical Care paramedics through next decade. To sign up to Small Change making a full recovery. I have come partnerships and legacy fundraising. to believe that the Air Ambulance • The leadership, management and working more closely with their Clearly this ambitious programme You will have read earlier about Big Difference, visit Major Trauma Centre, nursing and Critical Care Teams have a rare development of both PHEM doctors will see the Charity’s expenditure how we have responded to the www.hiowaa.org/donate medical colleagues. on operations increase significantly. perspective on this very complex and and our specialist Critical Care implementation of tighter legislation 26
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