G O JERSEY 2019-wil D - Durrell Wildlife Conservation Trust
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JERSEY 2
A Wild in Art event delivered in partnership
with Durrell Wildlife Conservation Trust www.gowildgorillas.org
Welcome to our
2019 is the 60th anniversary of the Durrell Wildlife Conservation
Trust, and we wanted to mark the year with a large-scale,
community project involving subjects close to our hearts, namely
our beautiful gorilla family at the zoo and our new strategy to
exciting new connect people to nature.
—
Durrell has always been at the forefront of conservation
adventure for 2019… and our aim to better connect 1 million people to nature by
2025 continues that tradition. There are several pathways to
w ilD
connection, with beauty being amongst the most important.
GO
People who are better connected to nature are healthier, more
productive, more engaged, and this event will get people
outdoors and help us in our aims of protecting precious wildlife.
We also know that art itself is an important way to feel engaged.
Art-connectedness can lead to nature-connectedness, whether
that be by making art or appreciating the work of the local and
international artists that you will see on the trail.
gOrill s
We will also, in the near future, be building a new indoor house
for our gorillas, expanding it to be more complex, exciting and
A
comfortable for Badongo, our silverback, and his family. This
sculpture trail marks the launch of our fundraising efforts to
create the best gorilla house to care for our beloved gorillas.
Please get involved –
brightly coloured, artist imagined, with thanks from all
life-size gorilla sculptures will be
at Durrell, Badongo,
placed across the island and will
and the whole
lead people on a trail of discovery,
not only to see the gorillas gorilla family
themselves, but the nature in which DR L E S L E Y DI C K I E
C EO O F D U R R EL L W IL D L IF E
they are placed. C O N S ERVAT IO N T R U S T
Why Gorillas?
Gorillas are majestic, powerful yet gentle animals, and one
of our closest living relatives. But they are in peril. All four
subspecies of gorilla are under threat due to habitat loss,
hunting, wildlife trade, and the spread of infectious disease.
Jersey Zoo has been home to western lowland gorillas for
nearly 60 years. We have cared for three silverbacks and their
families, and successfully bred over 20 individuals. As part of our
commitment to the conservation of the species we bring gorilla
rangers from Africa to Jersey each year to train with staff here.
The current zoo habitat boasts an extensive outside area where
gorillas roam amongst natural vegetation. The indoor area,
however, requires redevelopment. We have a bold and exciting
plan for a major extension to the existing building, which will
create:
• Two new, large exhibition dens, quadrupling the size of
Badongo Bahasha
the existing areas. The interiors will feature a ‘biofloor’ with
natural features within.
• An advanced, translucent roof that allows full natural
daylight to flood in. DATE OF BIR TH 27 September 1999 DATE OF BIR TH 23 April 1994
• A row of smaller dens where we can manage animals at
close quarters.
PL ACE OF BIR TH Vallée des Singes Park, France PL ACE OF BIR TH Melbourne Zoo, Australia
• An additional, extensive outside area and bedroom dens,
for their health and well being.
Badongo is our resident silverback gorilla, the
leader of the group. it’s his responsibility to protect
Bahasha is our youngest adult female. She arrived
in Jersey in 2001 from Melbourne Zoo, and since
• A stunning visitor interpretation area, where gorillas pass
overhead.
the group from perceived threats and maintain
order, intervening when there are squabbles.
Badongo’s mother, Virunga, is one of the last
then her confidence has gradually grown. Today
she enjoys a central role within the group. She has
been an enthusiastic playmate to younger gorillas
gorillas in any European zoo to have been born here, and we hope that one day she will have
This development, utilising the latest construction methods, in the wild and therefore his offspring will make offspring of her own.
incorporates the best design features taken from modern important contributions to the gorilla gene pool in
gorilla builds around the world. It will provide an advanced zoos. Badongo is a patient and attentive father,
gorilla home habitat, providing the optimum conditions for their often seen playing with his son, Indigo.
welfare, not just for today but well into the future.
Hlala Kahilli Kishka Indigo
DATE OF BIR TH 23 January 1988 DATE OF BIR TH 9 November 1978 DATE OF BIR TH 27 September 2012
PL ACE OF BIR TH Jersey Zoo PL ACE OF BIR TH Howletts Wild Animal Park, UK PL ACE OF BIR TH Jersey Zoo
Hlala Kahilli is the daughter of Jambo, Durrell’s first Kishka is the oldest gorilla at Durrell. She had a Indigo shares his birthday with his father, Badongo.
silverback. She grew up surrounded by her many daughter with Durrell’s first silverback, Jambo. Like most young gorillas Indigo has a lively and
siblings. She has a quiet, self-assured nature and Despite her gentle, unassuming nature, Kishka is a mischievous nature. He enjoys playing with other
has always charmed and bonded with any new strong and stable character. Following the death members of the group, who are, in general,
male joining the Durrell gorilla group. In 2012 she of Jambo in 1992 she took on a matriarchal role, only too happy to oblige. As he matures, he will
gave birth to her fourth offspring, Indigo. helping the family through the period of transition. become increasingly independent of his mother,
Hlala Kahilli.
t i s t HE
i D
a
w
Wh
G O l
i l
gO OJECT
r lAs
PR
?
• Along-term
celebration of 60 years of Durrell’s dedication and
commitment to make a difference to the
world we leave for future generations.
• Aecosystems
vital part of Durrell’s strategy to rewild species and
as well as people and places.
• Araisemassawareness
exhibition of public art to engage communities,
and funds.
• Aourplatform that showcases the wealth of creativity on
islands and invites international artists to join.
TIMELINE
• An innovative and exciting art trail around the town
centre, parks, open spaces and parishes of our island.
September 2018
• An event that will positively contribute to the economic,
cultural and social life of our island.
Full project launch
October – December 2018
• Many months of fun events for all ages and activities
that will make people smile and build community pride.
Call out to artists, schools
and community groups
GO WILD GORILLAS will come alive
from 27th July to 14th October 2019
how it works…
Go Wild Gorillas will connect corporate, public and gorillas and the work at Durrell. Go Wild Gorillas will also
community partners around our islands – providing a new give C O M M U NI T Y G R O U P S the opportunity to work
and uniquely creative avenue for collaboration, united to with local artists to create their own young gorilla. These
support conservation. designs will have their own shop window trail before
returning to live permanently with their adopted school or
Businesses, individuals and groups are invited to sponsor a community group family.
blank Go Wild Gorilla sculpture - ‘the canvas’.
RESI D ENT S AND V I SI T O RS will explore the trail using
Over 30 individually designed Gorillas will go on display the Go Wild Gorillas app, which will help them navigate
through our town centre, parks, open spaces, parishes around the island, discover new places and unlock
of Jersey and our neighbouring Channel Islands, taking exciting sponsor rewards – generating phenomenal levels
people on a journey of discovery whilst connecting them of engagement and interaction.
to art and nature.
At the end of the trail the troop will come together for a
A R T I ST S – well-known, emerging and as yet, special gorilla gathering, giving people the chance to see
undiscovered artists are invited to submit designs which the gorillas together, take their final ‘selfies’, meet some of
are presented to sponsors who select their own unique the artists who created them and maybe choose one to
piece of artwork. The successful artists are commissioned bid for in the Auction!
to customise each sculpture.
The Grand Gorilla Auction in the autumn will be a glittering
SC HOOL S AN D CO LLE G E S will also join the fun, celebration and opportunity to raise vital funds for Durrell
adopting and designing their own smaller young gorillas and the new home for our gorillas at Jersey Zoo.
whilst engaging in a learning programme all about
April 2019 27 July –
January 2019 Painting begins including 14 October 2019 6 November 2019
Artist submission deadline public pre-view events Go Wild Gorillas Trail live Grand Gorilla Auction
February 2019 1 – 4 November 2019
Sponsors preview and choose the July 2019 Go Wild Gorillas
design for their Go Wild Gorilla Go Wild Gorillas launch event Goodbye Get Together
Join us
Our Go Wild Gorilla project offers a wealth of
opportunities for you to get involved and maximise
the benefits of the project that spans 12 months and
beyond. For 3 months, starting in the height of the
summer season of 2019, life-size gorilla sculptures will
inhabit our streets and wild spaces showcasing a
wealth of artistic talent, whilst encouraging everyone
to benefit from feeling connected to nature.
The trail will also generate momentum and support to
achieve Durrell’s aim to create a wilder, healthier and
more colourful world for future generations.
Your benefits:
• Great brand exposure, across the Channel Islands
and internationally.
• Association with a project that makes
everyone smile.
• Increase awareness, footfall and ultimately visitor
spend in sponsors’ and host venues.
• Business to business networking over
a 12 month period.
• Business to consumer marketing and
PR opportunities.
• Staff engagement and team building opportunities.
• Contributing to Durrells vision for a wilder, healthier
more colourful world.
Get the most out Of Go Wild Gorillas
To encourage island-wide participation and to help us maximise the impact of the project we invite sponsors to share in our success.
We have a wide range of sponsorship options to fit every budget, with a choice of benefits to suit your marketing and business objectives.
This is a unique opportunity to collaborate and be part of a universally appealing project that makes everyone smile.
Presenting Education Community Official
Partner Partner Partner Supplier
Includes 2 Adult Gorillas Includes 2 Adult Gorillas Includes 1 Adult Gorilla Includes 1 Adult Gorilla
Your brand uniquely associated with An exclusive opportunity to partner with A unique opportunity to lead our Go Wild Gain maximum exposure in return for
Go Wild Gorillas. As our headline sponsor Go Wild Gorillas. Working with schools Gorillas Community Projects. Working the products and services that you offer
this is a one-off opportunity to be and thousands of young people across with a variety of community groups, in areas including media, construction,
synonymous with the project and feature the Channel Islands as they decorate including youth groups, and charities hospitality, transport and property. Be
on all related material including website, their own young gorilla sculpture. Your to stimulate multiple opportunities for integral to the success of Go Wild Gorillas
events, map, app and gorilla plaques. brand will be integrated into the learning creative participation. Your brand will and receive invitations and tickets to
Align your brand with Go Wild Gorillas programme for schools and all related feature on community engagement events.
in celebration of Durrell’s achievements collateral. Invitations to attend school materials and you will receive invitations
over 60 years; share in the PR and media workshops and play a key role in the to be part of workshops as well as launch
associated with the project. First choice launch of the learning programme, and auction events.
on design and location for your Go generate positive and exciting PR
Wild Gorillas and priority invitations to opportunities.
an exclusive launch, community and
auction events.
40
Investment
K
20
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15 K
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10
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K
lv e d w iTh Sponsors and
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G O wi lD Partner benefits
All the sponsors and partners who get involved in the Go
Wild Gorillas project have much to gain throughout the life
of the project including:
•
l l s
Gorilla sculpture sponsorship - your logo on the plaque
gO r i A
of your sculpture on trail for 11 weeks.
• Link to your website from the Go Wild Gorilla website
and the Trail App.
• Right to use the Go Wild brand in your marketing & PR.
This is a unique and innovative opportunity to • Product and service integration through the trail app
and events.
promote your business; drive customers to your door
and support a much loved local charity.
• Acknowledgment in membership communications,
social media channels and news releases.
Sponsorship of Go Wild Gorillas is an unprecedented
business development opportunity. All our
sponsorship packages offer an excellent return on
• Exclusive event invitations including tickets to the
Grand Gorilla Auction.
investment and can help you deliver tangible results
which can include raised profile, access to new
customers and new key stakeholders relationships
whilst realising your corporate responsibility
objectives and raising funds for Durrell.
There will be other benefits such as engendering
employee loyalty; helping to promote health and
wellbeing; being part of something that creates
family friendly fun and community cohesion whilst
showcasing the creativity of our Channel Islands.
Gorilla Sponsor
Sponsor an individually designed gorilla
in a destination location, and benefit
from a wide range of marketing and PR
opportunities. Choose your design and
5 K
Investment
feature your brand on your gorilla.
Gorilla Sponsor
+ Young Gorilla
Gain the benefits of being a Gorilla Sponsor
whilst supporting a young gorilla for a local
6 K
Investment
school, youth or community group.
or TEAM UP
If you feel sponsoring a gorilla exceeds your
budget why not partner up? Up to three
businesses can get together to sponsor a
sculpture.60th Anniversary
Celebrations
In 2019, Go Wild Gorillas brings together Durrell’s positive and bold strategy for
conservation with the celebration of our 60th Anniversary. We aim to deliver
a world-class sculpture trail and creative learning programme which can be
enjoyed by islanders and visitors to Jersey, as well as our neighbouring Channel
Islands. This is a celebration of the remarkable work achieved at Jersey Zoo and
in the wild to protect species from extinction. This vital mission has only been
possible due to the dedication and passion of Durrell supporters.
As well as an exhibition of public art spanning three months at the height of
summer, there will be opportunities for schools, community groups, and businesses
to join in, be creative, and attend a range of special events. The finale will be a
spectacular auction of the sculptures with all funds raised contributing to a new
state-of-the-art home for the gorillas at Jersey Zoo.
Rewild Our World
Durrell’s new strategy focuses on rewilding and we have set ourselves bold
and ambitious targets to achieve by 2025 when our founder, Gerald Durrell,
would have celebrated his 100th birthday. Our aim is for more diverse, beautiful
and resilient natural landscapes in which species can thrive and people can
enjoy a deeper connection with nature. Our new strategy concentrates on the
rewilding of animals, the rewilding of ecosystems and the rewilding of people. It is
important that we engage with our local community in Jersey to help us create a
wilder, healthier, more colourful world.
Go Wild Gorillas offers opportunities for our community and visitors to discover
and explore our islands in a fun and engaging trail, encouraging people to spend
time enjoying the outdoor spaces with their friends and family. Educating the
next generation and inspiring them to be better connected to nature is pivotal to
Durrell’s mission to significantly improve the fortunes of threatened wildlife around
the world.wild in art Durrell will be working in partnership with Wild in Art to produce this high- quality, meaningful, and innovative event that makes a difference. Their global brand and events have enabled more than £10million to be raised for charitable causes to date and helped millions of people of all ages to experience art by making it a part of everyday life. Wild in Art events are hugely popular wherever they take place, offering an excellent return on your investment whether that be staff engagement, supporting local initiatives or driving sales and footfall. Since 2008 Wild in Art has animated cities across the world including Sydney, Melbourne, Cape Town and Sao Paulo, and created trails for the London Olympics, the 2014 Commonwealth Games in Glasgow, Historic Royal Palaces and Penguin Random House. FOR FURTHER INFORMATION ABO UT WIL D IN ART, VISIT WIL D INART. C O. U K / @ WILDINA RT
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ta k e n “ The Big Hoot has fi n is h ed p iec d va lu es . Th e
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Jane Bryan, Lloyds Bank
THE BIG HOOT, BIRMINGHAM 2015
• Estimated 800,000 visitors to
The Big Hoot.
• An estimated £8m was spent as
a direct result of The Big Hoot.
• Average visitor spend £53,
56% of spend a direct result of
The Big Hoot.Get in Touch supporting partners
There is a team of experienced and passionate “Durrell is a truly unique part of our island benefiting both
professionals at Durrell who look forward to discussing residents and our visitors throughout the seasons; it’s part
your involvement
of Jersey’s DNA. 2019 will be a special 60th birthday year
for Durrell and Visit Jersey is honoured to be associated
ALEX SHE A R S
0 1534 8 60081 with the exciting Go Wild Gorillas initiative. This project
A L E X A ND R A .SH E A R S@DURRELL.ORG recognises vital conservation work and celebrates all that
Jersey Zoo accomplishes for our community and visitors.
BETH G A L L I C HA N We should all get behind this imaginative series of events.”
0 1534 8 60022 O R 07797776854
B E TH . G ALLIC H AN @D URRELL.ORG
K EITH B E E C H A M
Z O E H O T T ON CEO Visit Jersey
0 1534 8 60035
ZO E . HO T T ON @D U R R ELL.ORG
“As an arts organisation, we’re delighted to offer our
www.gowildgorillas.org support to Durrell for ‘Go Wild Gorillas’. ArtHouse Jersey,
previously known as the Jersey Arts Trust, supports artists
from Jersey and across the world to create ambitious
gowildgorillAS work that has a positive impact on our Island community
and international audiences. ‘Go Wild Gorillas’ provides
artists with commissioned opportunities and establishes
D U R R E L L WI L DL I F E C ONS E RVATIO N TRUS T an ongoing relationship with patrons and the corporate
is a member of the Association of Jersey Charities, community. To be able to reap all of the benefits that art
membership number 69. can offer our community we must find ways to support the
PAT R O N HRH The Princess Royal people behind the art, and this initiative does just that.”
F O U N DER Gerald Durrell, OBE, LHD
H O N O R ARY DI REC T OR Lee Durrell, MBE, PhD T O M DI N G L E
Director, ArtHouse Jersey
D U R R E L L WI L DL I F E C ONS E RVATIO N TRUS T - UK
is registered in England and Wales.
A charitable company limited by guarantee.
R E G IST ER ED C HARI T Y NUMBE R 1121989
R E G IST ER ED C OMPANY NUMBE R 6448493
R E G IST ER ED OFF I C E c/o Intertrust Corporate Services (UK)
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