Golden Plains Revenue Review - Options Paper - 27 February 2013 Prepared for Golden Plains Shire Council

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Golden Plains Revenue Review - Options Paper - 27 February 2013 Prepared for Golden Plains Shire Council
Golden Plains Revenue
Review – Options Paper
27 February 2013
Prepared for Golden Plains Shire Council
Golden Plains Revenue Review - Options Paper - 27 February 2013 Prepared for Golden Plains Shire Council
Golden Plains Revenue Review – Options Paper
Prepared for Golden Plains Shire Council

Quality Assurance
       Report Stage                Author                       Date                     Review                   Date
                               Lisa Saraceni,
                                                                                  Paul Beatty, David
    Research Paper             Estella Zhang,           17 January, 2013                                    23 January, 2013
                                                                                        Brown
                               Rosalie Loong
    Draft Options               Paul Beatty,                                      Paul Beatty, David
                                                        1 February, 2013                                    1 February, 2013
    Paper                      Rosalie Loong                                            Brown
    Final Report               Rosalie Loong           26 February, 2013              David Brown           26 February, 2013

Project Manager

Paul Beatty

Manager, Planning (VIC)

27 February 2013
This document is for discussion purposes only unless signed and dated by the persons identified.

Authors
The authors of this report were:

                                Role                                                                 Name

    Project Manager(s)                                                                             Paul Beatty

    Project Contact(s)                                                                   Paul Beatty, David Brown

© MacroPlan Australia Pty Ltd All Rights Reserved. No part of this document may be reproduced,
transmitted, stored in a retrieval system, or translated into any language in any form by any means
without the written permission of MacroPlan Australia Pty Ltd. All Rights Reserved. All methods,
processes, commercial proposals and other contents described in this document are the confidential
intellectual property of MacroPlan Australia Pty Ltd and may not be used or disclosed to any party
without the written permission of MacroPlan Australia Pty Ltd.
Golden Plains Revenue Review – Options Paper
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Contents
1             Introduction ............................................................................................................... 1
1.1           Study Objectives .................................................................................................................. 1
1.2           Report Structure .................................................................................................................. 2
1.3           Disclaimer ............................................................................................................................ 2

2             Golden Plains Shire Council - Regional Context ............................................................ 3
2.1           Location ............................................................................................................................... 3

3             Policy Review ............................................................................................................. 5
3.1           Cultural and Recreational Lands Act 1963........................................................................... 5
3.2           Council Plan 2012-2016 ....................................................................................................... 6
3.3           Draft Council Plan 2013-2017 .............................................................................................. 6
3.4           Annual Report 2011-12 ....................................................................................................... 7
3.5           Financial Report 2011-12..................................................................................................... 8
3.6           Golden Plains Shire Council Budget 2012-13 ...................................................................... 9
3.7           Golden Plains Shire Council - Strategic Resource Plan 2010-2015 .................................... 11
3.8           Golden Plains Planning Scheme – Local Planning Policy Framework ................................ 12
3.9           Central Highlands Regional Growth Plan (Draft) ............................................................... 15
3.10          G21 Regional Growth Plan................................................................................................. 15
3.11          Implications for Ratings Strategy....................................................................................... 16

4             Socio-Demographic Trends ....................................................................................... 18
4.1           ABS Census 2011 Overview ............................................................................................... 18
4.2           Historical Population Growth ............................................................................................ 20
4.3           Household indicators ......................................................................................................... 22
4.4           Population Outlook............................................................................................................ 22
4.5           Income and Occupation..................................................................................................... 23
4.6           Industry Structure.............................................................................................................. 24
4.7           Residential Property Market ............................................................................................. 29
4.8           Victorian Economic Outlook .............................................................................................. 32

5             Review of Golden Plains Shire Council Rating Strategy 2009 ...................................... 33
5.1           Overview of Rating ............................................................................................................ 33
5.2           Current Rating Strategy ..................................................................................................... 33
5.2.1         Differential Rates ............................................................................................................... 34
5.2.2         Rating Revenue .................................................................................................................. 35
5.3           Implications for Rating Strategy ........................................................................................ 39

6             Rating Strategy - Benchmark Assessment .................................................................. 40
6.1           Rating Systems Observed in Other Regional Councils ....................................................... 40
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6.1.1         City of Ballarat ................................................................................................................... 40
6.1.2         City of Greater Geelong ..................................................................................................... 43
6.1.3         Colac Otway Shire Council ................................................................................................. 45
6.1.4         Corangamite Shire Council ................................................................................................ 46
6.1.5         Glenelg Shire Council ......................................................................................................... 47
6.1.6         Hepburn Shire Council ....................................................................................................... 50
6.1.7         Moorabool Shire Council ................................................................................................... 51
6.1.8         Pyrenees Shire Council ...................................................................................................... 53
6.1.9         Surf Coast Shire Council..................................................................................................... 55
6.2           Benchmarks Summary and Comparison ........................................................................... 56
6.2.1         Rates .................................................................................................................................. 56
6.2.2         Municipal Charge ............................................................................................................... 59
6.3           Implications for Rating Strategy ........................................................................................ 60

7             Options .................................................................................................................... 62
7.1           Municipal Charge ............................................................................................................... 62
7.2           Tiered Farming Differential ............................................................................................... 66

8             Appendix A - Rating Frameworks .............................................................................. 70
8.1           Frameworks in Victoria ...................................................................................................... 70
8.2           Rating valuation methodologies ........................................................................................ 71

9             Appendix B - Principles of Rating .............................................................................. 72
9.1           Rates policy ........................................................................................................................ 73
9.2           Paying council rates ........................................................................................................... 74
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List of Figures
Figure 1.     Golden Plains Local Government Area Context Map .......................................................... 3
Figure 2.     Surplus from operational activities ..................................................................................... 7
Figure 3.     Primary Revenue Generators ............................................................................................ 10
Figure 4.     Golden Plains Shire Council Revenue Indicators ............................................................... 10
Figure 5.     G21 Regional Growth Plan - Key Linkages Map................................................................. 16
Figure 6.     Historical Population Growth ............................................................................................ 20
Figure 7.     Population by Age, Golden Plains LGA and Regional Victoria ........................................... 21
Figure 8.     Projected Population Growth, Golden Plains (S): 2011-2031 ........................................... 23
Figure 9.     Turnover Size Range (June 2011) ...................................................................................... 29
Figure 10.    Dwelling Approvals, Golden Plains (S) LGA, 2002-2012 .................................................... 30
Figure 11.    Volume and Price of House Sales, Golden Plans (S) LGA, 2009-2012 Q3 .......................... 31
Figure 12.    Volume of House Sales by SA2, Golden Plans (S) LGA, 2009-2012 Q3 .............................. 31
Figure 13.    Median Price of House Sales by SA2, Golden Plans (S) LGA, 2009-2012 Q3 ..................... 32
Figure 14.    Rates and Charges Revenue Breakdown by Category, Golden Plains Shire , 2012-13...... 37
Figure 15.    Rates and Charges Revenue Breakdown by Property Type, Golden Plains Shire, 2012-13 ..
                   ................................................................................................................................... 37
Figure 16.    Rates Income and Total Income, Golden Plains Shire, 2008 - 2013 .................................. 38
Figure 17.    Rate Revenue Growth Projection ...................................................................................... 39
Figure 18.    Rate Revenue Composition, City of Ballarat, 2011-12 ...................................................... 43
Figure 19.    Rate Revenue Composition, City of Greater Geelong, 2011-12 ........................................ 45
Figure 20.    Rate Revenue Composition, Colac Otway Shire, 2011-12 ................................................. 46
Figure 21.    Rate Revenue Composition, Corangamite Shire, 2011-12 ................................................ 47
Figure 22.    Rate Revenue Composition, Glenelg Shire, 2011-12 ......................................................... 49
Figure 23.    Rate Revenue Composition, Hepburn Shire, 2011-12 ....................................................... 51
Figure 24.    Rate Revenue Composition, Moorabool Shire, 2011-12 ................................................... 53
Figure 25.    Rate Revenue Composition, Pyrenees Shire, 2011-12 ...................................................... 54
Figure 26.    Rate Revenue Composition, Surf Coast Shire, 2011-12..................................................... 56
Figure 27.    Benchmark Comparisons – Municipal Charge, 2011-12 ................................................... 59

List of Tables
Table 1.      Golden Plains Shire Council Standard Income Statement ................................................... 8
Table 2.      Golden Plains Shire Council land valuations........................................................................ 8
Table 3.      Golden Plains Shire Council other income revenue ............................................................ 9
Table 4.      Census 2011 Socio Demographic Summary, Golden Plains (S) and Regional Victoria ...... 19
Table 5.      Population by Age 2010..................................................................................................... 20
Table 6.      Households summary, Golden Plains (S) and Regional Victoria 2011 .............................. 22
Table 7.      Individual Income 2001-11, Golden Plains (S) and Victoria .............................................. 23
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Table 8.      Wage and Salary Earners by Occupation, Golden Plains (S) 2011 .................................... 24
Table 9.      Businesses by Industry by Employee Count, Golden Plains (S), June 2011 ....................... 25
Table 10.     Count of Agriculture, Forestry and Fishing businesses by Number of Employees, Golden
              Plains (S), June 2011 .......................................................................................................... 25
Table 11.     Count of Agriculture, Forestry and Fishing by Turnover, Golden Plains LGA, June 2011.. 26
Table 12.     Count of Construction Businesses by Employment Size Range, Golden Plains LGA, June
              2011 ................................................................................................................................... 26
Table 13.     Count of Construction Businesses by Turnover Size Range, Golden Plains LGA, June 2011
                   ................................................................................................................................... 27
Table 14.     Count of Professional Services by Employment Size Range, Golden Plains LGA, June
              2011 ................................................................................................................................... 27
Table 15.     Count of Professional Services by Turnover Size Range, Golden Plains LGA, June 2011 .. 27
Table 16.     Count of Transport, Postal and Warehousing Businesses by Employment Size Range,
              Golden Plains LGA, June 2011 ........................................................................................... 28
Table 17.     Count of Transport, Postal and Warehousing Businesses by Turnover Size Range, Golden
              Plains LGA, June 2011 ........................................................................................................ 28
Table 18.     Rating Categories, Golden Plains Shire Council, FY 2011-12 and 2012-13........................ 34
Table 19.     Rates and Charges Summary, Golden Plains Shire, FY 2011-12 and 2012-13 ................... 36
Table 20.     Rate in the Dollar, City of Ballarat, 2011-12 ...................................................................... 41
Table 21.     Rate in the Dollar, City of Greater Geelong, 2011-12........................................................ 44
Table 22.     Rate in the Dollar, Colac Otway Shire, 2011-12 ................................................................ 45
Table 23.     Rate in the Dollar, Corangamite Shire, 2011-12 ................................................................ 47
Table 24.     Rate in the Dollar, Glenelg Shire, 2011-12 ........................................................................ 48
Table 25.     Rate in the Dollar, Hepburn Shire, 2011-12 ...................................................................... 50
Table 26.     Rate in the Dollar, Moorabool Shire, 2011-12 .................................................................. 52
Table 27.     Rate in the Dollar, Pyrenees Shire, 2011-12 ...................................................................... 54
Table 28.     Rate in the Dollar, Surf Coast Shire, 2011-12 .................................................................... 55
Table 29.     Benchmark Comparisons – Rate in the Dollar by Category, 2011-12 ............................... 57
Table 30.     Benchmark Comparisons – Rate Differential by Category, 2011-12 ................................. 57
Table 31.     Benchmark Comparisons – Ave Amount Raised per Assessment, 2011-12 ...................... 58
Table 32.     Benchmark Comparisons – Rates Revenue Composition by Category, 2011-12 .............. 58
Table 33.     Rates and charges framework ........................................................................................... 70
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1       Introduction
1.1 Study Objectives
        MacroPlan Dimasi was engaged by Golden Plains Shire Council to undertake a review of its
        rating structure.

        Council's overall revenue requirement depends on its choices on the level and quality of
        services that it decides to provide. This determines its overall expenditure to be recovered
        through various revenue sources.

        Rates are one source of revenue for Council and the share of overall revenue recouped through
        rates is dependent on how much Council can recover from other sources such as grants,
        prescribed and discretionary fees, fines and charges, sales of assets, interest earned and
        contributions from developers.

        The key objectives of this study are to:

           Make recommendations in relation to Council’s rating system such that rates revenue
            provides financial sustainability for the Council and achieves an equitable distribution
            across residents;
           Make recommendations in relation implementation of levies associated with the Cultural
            and Recreational Lands Act 1963;
           Prepare guidelines for implementation of the Ratings Strategy.
        This study aims to assess Council’s rating system in context of:

           Council’s plans and policies (e.g. existing Rating Strategy, Council Plan; Economic
            Development Strategy etc.);
           Key issues associated with rating structure as through consultation ;
           Council’s long term financial sustainability;
           Achieving an equitable distribution of rates burden across community;
           Rating systems and methodologies adopted by other local government; and
           Local and broader economic and demographic trends.
        In order to meet these objectives, the following overarching guiding principles need to be
        considered. Specifically, rate revenue should be used to:

           Ensure that resources are used efficiently and effectively, and that services are provided in
            accordance with the Local Government Best Value Principles to best meet the needs of the
            local community;
           Improve the overall quality of life of people in the local community;
           Promote appropriate business and employment opportunities; and
           Ensure that services and facilities provided by the Council are accessible and equitable.

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        The report then provides a number of options for consideration by Council relating to Council's
        Rating Strategy, and other potential sources of revenue. The final stage of the project will
        further develop these options in consultation with Council to provide formal recommendations.

1.2 Report Structure
        This report is structured as follows:

           Chapter 2 provides an overview of the Golden Plains regional context;
           Chapter 3 provides a review of key policy documents including the Annual Report, Council
            Budget, Financial Plan, Golden Plains Planning Scheme, and various regional strategies;
           Chapter 4 illustrates the socio-economic and property market trends in Golden Plains, with
            comparisons to Victoria and Regional Victoria;
           Chapter 5 reviews the existing rating system, and the historical trends in revenue collection
            in Golden Plains;
           Chapter 6 provides examples of rating approaches adopted in other selected Victorian local
            government areas;
           Chapter 7 outlines a number of options that have arisen from the study for Council to
            consider; and
           The appendices contain the ratings frameworks and the general principles of rating.

1.3 Disclaimer
        This study has been prepared by MacroPlan Dimasi Pty Ltd and is intended for the purpose
        described in this report and not for any other purpose. The contents of this paper should not
        be reproduced without the expressed written permission of MacroPlan Dimasi Pty Ltd.

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2       Golden Plains Shire Council - Regional
        Context
2.1 Location
        Golden Plains Shire is located approximately 100km south-west of the Melbourne CBD. Golden
        Plains is bounded by the City of Ballarat and the Moorabool Shire in the north, the City of
        Greater Geelong in the east, the Surf Coast and Colac-Otway Shires in the south and
        Corangamite and Pyrenees Shires in the west.

        Golden Plains is predominantly rural area with several small townships. The Shire encompasses
        a total land area of 2,705 square kilometres. The largest town is Bannockburn.
        Figure 1.   Golden Plains Local Government Area Context Map

        Source: MacroPlan Dimasi, 2013

        Golden Plain Shire’s estimated resident population is 18,917 persons. Golden Plains is one of
        the fastest growing municipalities in Victoria, with population growth of around 2.28% per
        annum over the past 10 years.

        Rural land is used mainly for grazing and cropping, gold mining and viticulture. While the Shire
        has a strong tradition of wool and grain growing, intensive animal farming is increasing. In

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        addition, an increase in mixed farming systems as a result of climate change is resulting in a
        steady transition to increased grain production.

        The spatial distribution of population has a number of implications on infrastructure and
        community facilities which Council must maintain.

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3       Policy Review
        This section provides a review of the following documents:

           Cultural and Recreational Lands Act 1963;
           Council Plan 2012-2016;
           Draft Council Plan 2013-2017;
           Annual Report 2011-12;
           Financial Report 2011-12;
           Golden Plains Shire Budget 2012-13;
           Golden Plains Shire Council - Strategic Resource Plan 2010-2015 (SRP);
           Golden Plains Planning Scheme – Local planning policy framework;
           Central Highlands Regional Growth Plan;
           G21 Regional Growth Plan.
        The documents outline Council's key objectives as well as the main issues impacting the City.

3.1 Cultural and Recreational Lands Act 1963
        The Cultural and Recreational Lands Act 1963 provides orders of compulsory acquisition and
        declaration of recreational lands throughout Victoria.

        Under Section 2, the Act specifically defines recreational and cultural land which includes:

        lands which are-

        Vested in or occupied by any body corporate or unincorporate which exists for the purpose of
        providing or promoting cultural or sporting recreational or similar facilities or objectives and
        which applies its profits in promoting its objects.

        used for out-door sporting recreational or cultural purposes or similar out-door activities; or

        The Act gives Council the ability to charge a specific levy. As stated under Clause S.4 (1) rates:

        “There shall be paid to the municipal council as rates in each year such amount as the
        municipal council thinks reasonable having regard to the services provided by the municipal
        council in relation to such lands and having regard to the benefit to the community derived
        from such recreational lands.”

        In determining the rating strategy this clause is of significance as Council must give due regard
        to the clauses of the Act when considering the percentage of general rates to be allocated
        towards recreational land use.

        The application of a cultural and recreation land levy differs between Councils and is typically at
        a discount to general residential rates.

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3.2 Council Plan 2012-2016
        The Golden Plains Shire Council Plan 2012-2016 (updated 2012) outlines key strategic
        objectives and actions to be implemented throughout the region. The actions are broken down
        into nine categories as outlined within the Council Plan

        These include;

        Citizen and customer service;

        Civic leadership;

        Economic development;

        Environment and land use planning;

        Financial management;

        Human support services;

        Recreation and community development;

        Roads and streets infrastructure; and

        Waste management.

        Contained under each of these categories are actions to be implemented and subsequent
        results to be achieved for the region. There are a number of actions requiring further
        implementation as identified within the plan. Sourcing the necessary funding from grants or
        internally with Council finances is a key consideration upon analysis of this revenue rating
        review.

3.3 Draft Council Plan 2013-2017
        The Council Plan for 2013 – 2017 is currently being drafted. In order to further support the
        delivery of the Plan, Council intends to undertake lobbying of State and Federal Government
        representatives to advocate for further funds and support.

        Council has however achieved funding for local infrastructure from the State Government Local
        Government Infrastructure Programme and from the Federal Government’s Roads to Recovery
        Programme.

        As indicated under the Plan there are currently 10,044 rateable properties contained within the
        Shire boundary. Council has an operating income of $39.8 million with rate revenue of $12.3
        million as documented over the 2011-12 financial year.

        The intention of reviewing and implementing the rating (revenue) strategy is highlighted under
        the Financial Management section of the Plan. This was similarly identified under the previous
        adopted Council Plan and is a subsequent focus of the Shire over the coming financial year.

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3.4 Annual Report 2011-12
        The Golden Plains Council Annual Report 2011-12 details Council’s key financial performance
        indicators. The surplus from operational activities for 2011-12 totalled $14.188 million. As
        indicated in the below graph this is significantly greater than previous years due to the timing
        of government grants and the recognition of non-cash assets (e.g. found assets).

        Figure 2.    Surplus from operational activities

        Source: Golden Plains Annual Report 2011-12

        Furthermore, the capital expenditure for 2011-12 was $11.1 million. Council’s total capital
        expenditure over the last three years is documented as $34.76 million. This is a result of
        funding, government grants and discretionary retained earnings.

        In addition, as indicated within the Council Plan, Councils total borrowings have decreased by
        $1.16 million from the previous year to $5.44 million. The level of capital expenditure and
        borrowings are predicted to remain steady over the next few years.

        Working capital (being the amount by which current assets exceed current liabilities) had a
        balance of $2.33 million at 30 June 2012. This is compared to the budgeted $869 000 resulting
        from a larger than intended cash balance being a key consideration of this rating strategy.

        Council provided funding for 44 community grants over the documented financial year totalling
        $127 921. Further to this in 2011-12 Council received external grant funding for community
        based projects totalling $3.8 million.

        In addition, numerous projects have received Council funding including a significant investment
        of $5.2 million for a new library and cultural centre. However, Council may look to further
        federal and state funding as a method of obtaining the necessary finances required to
        implement identified projects under the report.

        The standard income statement for the year ended 30 June 2012 is shown below:

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        Table 1.     Golden Plains Shire Council Standard Income Statement

        Source: Golden Plains Annual Report 2011-12

        As shown the total revenue for the Shire for this financial year was $39,799,421, this saw a
        difference of $13,326,230 between the budget and actual revenue.

        The findings of the annual report demonstrates Council remains in a strong financial position.
        However, improved rating revenue allocations will be suggested through analysis of the
        revenue review.

3.5 Financial Report 2011-12
        The financial report is a general purpose financial report that consists of a comprehensive
        income statement, balance sheet, statement of charges in equity and cash flow statements. All
        funds through which Council controls resources to carry on its functions are included in the
        financial report.

        The following valuations are used in the calculation of adopted rates at the commencement of
        the rating year:

        Residential;

        Farm ;

        Non-farm Vacant Land; and

        Business.

        As indicated below a total Capital Improved Value of $3,029,704,360 was obtained in 2012
        from the land valuation rates.
        Table 2.     Golden Plains Shire Council land valuations

        Source: Golden Plains Financial Report 2011-12

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        In addition a total rates revenue of $12,288,357 was collected in 2012.

        Of importance to this rating strategy is the revenue achieved through other income. A total of
        $3,940,511 million of other income was collected in 2011-12 as shown in the table below.
        Table 3.     Golden Plains Shire Council other income revenue

        Source: Golden Plains Financial Report 2011-12

        It is also noted a total of $232,978 of other expenses have been recorded for the documented
        financial year. These incomes and expenses are of key significance upon consideration of the
        revenue and ratings recommendations provided in the following chapters.

3.6 Golden Plains Shire Council Budget 2012-13
        As outlined within the 2012-13 Council budget the Golden Plains Shire Council faces a number
        of cost pressures in the current financial year. Council’s total increase in its rates and charges
        has been limited to 7.83%. Despite steady rate increases, of 71 assessed Victorian local
        governments, Council’s average rates and charges per assessment was rated the 22nd lowest in
        Victoria.

        The need for a sustained annual rate increase was identified as part of Council’s first Strategic
        Resource Plan (Finance 2005). Council intended to decrease its reliance on grant funding, as
        this was considered unsustainable in the long term.

        Below indicates the current primary revenue generators for Council.

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        Figure 3.    Primary Revenue Generators

        Source: Golden Plains Shire Budget 2012/13

        As indicated, after rates and charges Council receives significant revenue from capital and one-
        off grants as well as fees and charges.

        Council’s total revenue from rates and charges has steadily increased over the last few years
        with a growth of 4.35% from the previous year. Although the revenue percentage from grants
        has slightly increased from the previous budget there has been a general decline in grants
        revenue from previous years.
        Figure 4.    Golden Plains Shire Council Revenue Indicators

        Source: Golden Plains Shire Budget 2012-13

        With total operating and capital budget of $32 million a broad range of services, programs and
        infrastructure projects are anticipated to be delivered.

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        These programs include:

        $8.2m allocated to the construction and maintenance of road and street infrastructure;

        $7.5m to support and develop recreation and community spaces and groups;

        $5.9m to human support services, including children, aged, disability and maternity support;

        $3.3m to managing Council’s environmental and land use planning responsibilities.

        In 2012-13, Council has kept the total average increase per assessment to 7.83%.

        This comprises:

        A 9.95% increase in revenue from general rates (inclusive of the impact of the revaluation);

        No increase in the municipal charge;

        An increase in the annual garbage charge of 9.09%; and

        A decrease in the State Landfill Levy of 14% (Council is now disposing of waste at the Naroghid
        landfill, which is classified as a rural landfill and attracts a lesser state government levy).

        As identified in the budget, rates and charges for the previous financial year have increased by
        $1.7million. Rates and charges account for 54.99% of operating revenue (47.80% of total
        revenue).

        Council’s revenue from rates and charges is budgeted to be 47.8%; this is forecast to reach
        approximately 55% in 2014-15.

        In setting differing land use rate charges, the key findings and trends of the previous Council
        budget will be considered.

3.7 Golden Plains Shire Council - Strategic Resource Plan
    2010-2015
        The Golden Plains Shire Strategic Resource Plan (SRP) describe the resources, both financial and
        nonfinancial, required over the 5-year period 2010-11 to 2014-15 to achieve the strategic
        objectives and strategies proposed in the Council Plan.

        The major assumptions made in reference to rate revenue under the plan include;

        Rate Revenue

        Supplementary growth estimated at 3.0% per annum;

        Interest rate on outstanding rates (set by the State Government) assumed to remain constant;

        The level of outstanding rates is expected to remain constant.

        Further to this the following grants have been included as part of the five year plan;

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        General Recurrent Grants - VGC – assume an increase of 5.0% pa;

        The majority of grants are assumed to increase in line with CPI;

        The Community Building Initiative funding to cease in March 2010;

        Grants for Economic Development to be in the range of $300k - $400k pa;

        Environmental Grants of $25k every two years;

        Planning Grants of $25k every two years;

        Country Football/Netball - $60k every two years and two grants of $20k every other year;

        Grants for paths and trails of $200k pa;

        Three RDV Small Towns Grants per annum totalling $200k per annum;

        Timber Roads funding of $350k every two years;

        Roads to recovery and roads to market will continue at current levels;

        SRV minor grants of $60k every two years.

        Council’s rate levels are low both in dollar terms and as a percentage of total revenue. A key
        feature of the SRP is the acknowledgment that increases in rates beyond CPI will be required to
        keep Council in a sound long term financial position.

        It is predicted the average rates and charges per assessment is to increase from $1,319.25 in
        2010-11 to $ 1,796.29 in 2014-15. A key consideration of this ratings review.

        Furthermore as predicted under the SRP, rate revenue as a percentage of total revenue is
        anticipated to increase from 37% in 2010-11 to 49% in 2012-2015.

        These figures indicate a significant jump in rates and charges revenue over this time period and
        will be factored into the rating strategy recommendations.

3.8 Golden Plains Planning Scheme – Local Planning
    Policy Framework
        The Golden Plains Planning Scheme contains key local land use policy objectives under Clause
        20 – Local Planning Policy Framework. This section highlights the major planning policy
        objectives which need to be considered in formulating a targeted ratings response.

        Clause 21.02 Key Issues Affecting the Shire’s Land Use Planning and
        Development
        Managing Residential Growth

        Council seeks to focus residential growth within the township boundaries. However there is
        increasing pressure for the establishment of further residential development outside these
        boundaries. This land is predominantly classified either under farm or non-farm vacant land.

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        The rates for these land uses therefore require further review as the townships continue to
        expand.

        Council intends to manage the urban-rural interface appropriately, with a need for greater
        care in managing urban development within townships. An appropriate rating classification
        for these properties will therefore need to be defined upon further residential expansion
        within the municipality.

        Economic Growth

        As identified under clause 21.02 the Shire currently relies on the strength of its agricultural
        industries as its economic base. The Shire has recognised the need to support potential
        industry growth while protecting land and economic values of the region.

        Further to this the Council intends to sustain growth in its intensive agricultural industries. The
        issue lies in protecting these industries through the appropriate application of the farm and
        non-farm vacant land rating classifications.

        Viable Agriculture

        Agriculture is the major land use within the Shire. The industry however has been under
        economic pressure in recent years with a tendency towards an increase in farm size
        counteracting economic pressures. This generally occurs in areas away from population growth
        with less small lot subdivisions. Given this, further examination of farm and non-farm vacant
        land rates is necessary to continue to support the growth of the agricultural industry.

        Clause 21.03 – Municipal vision, corporate vision and framework plans
        The Council’s Corporate Plan and its vision recognise that the future of the Shire embraces
        physical, social, economic, community and administrative goals. The plan includes a mission
        statement, which is:

        “The Golden Plains Shire will provide strong leadership, encourage sustainable development
        and ensure quality of services in partnership with the community, for the continued viability of
        the municipality”

        The clause contains structure plans for a number of local areas within the Shire boundaries. The
        plans provide a suitable framework for land use and development. The structure plans indicate
        a preferred layout of residential, commercial, community and other land uses based on a ten
        (10) year outlook.

        The land uses as defined under these structure plans including commercial, recreation and
        open space zonings.

        Clause 21.04 – Objectives, strategies – implementation
        There is substantial supply of residential land in all urban centres and towns in the shire.
        Significant scope exists for the consolidation of sites and intensification of development in
        existing towns. As indicated under the local planning framework, with moderate growth, and
        considering the existing areas of vacant land, no significant new areas of land need to be
        provided for residential development through zoning. Consolidation and infill development can
        take place within most of the existing towns.

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        There are a large proportion of existing small lots, which include old crown titles, particularly in
        the north-west of the shire. Many of these lots in the north-west area have been developed for
        rural residential purposes and distinct communities have developed in these areas. In addition,
        the north-west and other areas of the shire have a number of townships and community areas
        containing Low Density Residential zoning.

        A key issue for the Shire as identified under the clause is the substantial over supply of land
        zoned for urban development and its proximity to other urban markets in Ballarat and Geelong

        These are all important factors impacting development patterns to be considered in setting of
        the residential rates.

        Clause 22.05 – Management of Rural Residential Development – North West
        Area
        The North-west area within the Shire contains a mix of township, rural and rural residential
        land uses. As highlighted within the Clause it is important to consider the timely provision of
        infrastructure and services within these areas.

        It is deemed most likely that land within the City of Ballarat adjoining the north-west area,
        will also be set aside for rural residential development opportunities. These identified
        infrastructure needs will require further funding derived from the local rates and revenue.
        Alternative state funding methods will also need to be explored.

        Clause 22.06 Urban Growth Boundaries
        The Council supports the maintenance of a clear distinction between urban and rural areas.

        Objectives of clause 22.06 include;

           To provide a high quality urban environment and encourage the consolidation of existing
            township areas by maximising development opportunities within these areas.
           To accommodate people within the main townships areas that have reticulated
            infrastructure, such as water, future sewerage and stormwater drainage.
           To maximise the use of infrastructure.
           To ensure greater use of community services and facilities.
           To improve service delivery to urban centres.
           To establish an urban edge to all settlements based on current zonings. This edge is
            designed to ensure that the direction of development is known to all residents and will
            facilitate certainty for development in urban areas and agricultural uses in rural areas.
        Financial implications need to be addressed for the successful implementation of the economic
        objectives as stated under the Local Planning Policy Framework.

        Clause 22.09 Low Density Residential Development Policy
        The policy applies to low density residential land. The subdivision provision for the low
        density residential zoning could allow for these areas to be subdivided into lots down to 0.4
        hectares. Additional residential development in these areas would substantially increase the
        overall lot yield and increase infrastructure requirements such as roads and drainage.

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        Funding for such service requirements will need to be examined and reflected through rating
        revenues for these low density areas.

3.9 Central Highlands Regional Growth Plan (Draft)
        The Central Highlands Regional Growth Plan covers the municipalities of Moorabool Shire
        Council, Hepburn Shire Council, Ballarat City Council, Pyrenees Shire Council, Ararat Rural City
        Council and the northern part of Golden Plains Shire Council. Golden Plains contains 1.6% of
        the Central Highlands residential population.

        The Regional Growth Plan will provide land use planning responses to the strategic directions
        and actions identified in the Central Highlands Regional Strategic Plan developed in June
        2010. In addition, the Plan provides a regional settlement network and hierarchy. The Golden
        Plains region is identified as a primary freight transport access link through to Ballarat under
        the plan.

        The regional growth plans will:

           Identify important economic, environmental, social and cultural resources to be
            preserved, maintained or developed;
           Provide direction for accommodating growth and change including residential,
            employment, industrial, commercial, agricultural and other rural activities; and
           Show broadly which areas of land can accommodate growth and which are to be
            maintained, including consideration of the infrastructure needed to support growth or
            change.
        Key objectives of the plan include:

           Identify key regional priorities for future infrastructure planning and investment to support
            growth;
           Improve transport infrastructure and services;
           Improve access to health and tackle inequality; and
           Provide better access to education and training.
        Funding constraints for projects such as those identified under the document will be
        considered upon analysis of Council’s current rating strategy. The Central Highlands Regional
        Growth Plan deals with strategic planning issues at a regional level and therefore is not specific
        in its objectives for revenue and funding primarily within Golden Plains Shire.

3.10 G21 Regional Growth Plan
        The G21 Regional Growth Plan has been drafted to accommodate the increase in population of
        people living, working and visiting the Geelong and surrounding region over the next 40 years.

        The southern portion of Golden Plains Shire is part of the G21 Regional Growth Plan. The
        Regional Growth Plan indicates the intention to develop an efficient and equitable public
        transport, road and freight network leveraged off existing infrastructure directed from Geelong
        through the Golden Plains region and connecting to Ballarat.

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        Figure 5.    G21 Regional Growth Plan - Key Linkages Map

                                                                                                                       Golden
                                                                                                                       Plains Shire

        Source: G21 Regional Growth Plan

        As indicated above, Golden Plains region is anticipated to be utilised as a major transport network between Geelong
        and Ballarat.

        The strengths of the Golden Plains region as identified under the G21 Economic Development Strategy include,
        intensive agriculture, broad acre grain farming and viticulture.

        In addition, the Regional Growth Plan acknowledges the need to establish land development
        incentives:

        “Explore incentives for urban renewal and infill and release of land within existing identified
        undeveloped growth areas for both housing and employment outcomes”.

        Rates incentives are explored as a potential for preserving agricultural land at a regional level.

3.11 Implications for Ratings Strategy
        The policy framework guiding development of Golden Plains Shire and the surrounding regions
        points to a number of key strategic objectives which need to be considered in formulating a
        targeted rating response.

        In addition, The Golden Plains Council Plan sets the overarching strategic objectives for Council
        for the next 5 years.

        Ensure the detailed actions and subsequent funding approaches of the Council Plan are
        considered;

        Ensure the outcomes of the Draft Council Plan are monitored.

        These are summarised as:

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           Ensure the level of capital expenditure and borrowings continues to decrease in the
            coming financial year;
           Ensure total revenue from rates and charges continues to increase to deliver liveability
            benefits for the wider community;
           Ensure the total average increase per assessment remains steady at approximately 7.83%.
           Recognise the significance of the agricultural, viticultural, horticultural and manufacturing
            sectors to the Golden Plains economy.
           Recognise that road infrastructure will play an important role in ensuring that the farming
            sectors are connected inter-regionally and internationally;
           Ensure that rates, charges and levies are implemented in an equitable and transparent
            manner and in accordance with legislative requirements;
           Support Council’s leadership in local economic opportunities and community strengthening
            undertaken by Council in partnership with local business and service providers.

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4       Socio-Demographic Trends
        This section provides a demographic and economic overview of the Golden Plains Local
        Government Area (LGA) with the view to understanding:

           Recent socio-demographic trends of the municipality, changes in capacity to pay rates and
            potential impacts of demographic change on Council's future revenue;
           Industry structure and trends for businesses in Golden Plains Shire;
           Population outlook for the region and associated demand for housing;
           Property market trends and the impact of property values.
        These indicators provide important context for Council’s overall revenue review.

4.1 ABS Census 2011 Overview
        The following table shows the 2011 statistics for Golden Plains LGA across key socio-
        demographic variables. The key findings from this table are:

           The median household income in Golden Plains LGA ($63,284 pa) is much higher than the
            Non- Metro median ($49,547 pa); however the median per capita income ($27,976 pa) is
            only slightly higher than the Non-Metro median ($25,690).
           There is a slightly younger age structure in Golden Plains LGA compared to Non-Metro
            Victoria with 38.7% of the population 0-29 years of age.
           A much lower number of renters in Golden Plains LGA with 8.9% of households renting
            compared to 25.2% in Non-Metro Vic. As a result there are very high levels of home
            ownership with 90.5% owning or purchasing their home compared to 74% in Non-Metro
            Vic.

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        Table 4.        Census 2011 Socio Demographic Summary, Golden Plains (S) and Regional Victoria

                            Socio-dem ographic profile, 2011

                                                                     Non-m etro Vic
          Census item                          Golden Plains 11             avg.

          Per capita income                              $27,976                $25,690
          Var. fro m No n-metro Vic benchmark                8.9%

          Avg. household income                          $63,284                $49,547
          Var. fro m No n-metro Vic benchmark              27.7%

          Avg. household size                                  2.8                    2.4

          Age distribution (% of population)
          Aged 0-14                                        23.0%                  19.2%
          Aged 15-19                                        7.2%                    6.8%
          Aged 20-29                                        8.4%                  10.7%
          Aged 30-39                                       12.5%                  11.3%
          Aged 40-49                                       16.7%                  13.7%
          Aged 50-59                                       14.7%                  14.0%
          Aged 60+                                         17.5%                  24.2%

          Average age                                        36.7                    40.1

          Housing status (% of households)
          Ow ner/purchaser                                 90.5%                  74.0%
          Renter                                            8.9%                  25.2%
          Other                                             0.5%                    0.8%

          Birthplace (% of population)
          Australian born                                  89.1%                  88.8%
          Overseas born                                    10.9%                  11.2%

          Family type (% of households)
          Couple w ith dep't children                      53.7%                  41.9%
          Couple w ith non-dep't child.                     8.2%                    6.5%
          Couple w ithout children                         23.0%                  25.6%
          One parent w ith dep't child.                     6.3%                    9.8%
          One parent w non-dep't child.                     1.9%                    3.1%
          Other family                                      0.5%                    0.8%
          Lone person                                       6.3%                  12.3%

          So urce: A B S Census o f P o pulatio n & Ho using, 2011; M acro P lan Dimasi

        Source: ABS Census 2011, MacroPlan Dimasi

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4.2 Historical Population Growth
        In 2011 the Golden Plains LGA had an estimated residential population of 18,917 persons. The
        average annual growth rate for the LGA peaked at 3.24% in 2005; it has since declined to 2.25%
        in 2011.
        Figure 6.    Historical Population Growth

           20,000                                                                                             4%
           18,000
           16,000
                                                                                                              3%
           14,000
           12,000
           10,000                                                                                             2%
            8,000
            6,000
                                                                                                              1%
            4,000
            2,000
                -                                                                                             0%
                      2001    2002    2003    2004     2005     2006      2007   2008    2009   2010   2011

                                              Golden Plains (S) - (LHS)      AAGR (%) - (RHS)

        Source: ABS Regional Population Growth: cat. No. 3218.0 (2012)

        Age Profile
        The population in Golden Plains LGA is on average younger than Regional Victoria. Golden
        Plains LGA has a slightly higher proportion of people across the 35 to 64 age cohorts and a
        much higher proportion of people aged 5-14 years. This suggests there are young families living
        in the area.
        Table 5.     Population by Age 2010

                                    Golden Plains (S) Regional VIC  VIC
         Estimated Residents (2011)     18,917         1,335,712 2,351,228
                 0-14 years              24%              19%       19%
                15-64 years              66%              64%       67%
                 65+ years               11%              17%       14%
        Source: ABS Regional Population Growth: cat. No. 3218.0 (2011)

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        Figure 7.       Population by Age, Golden Plains LGA and Regional Victoria

          18%
          16%
          14%
          12%
          10%
           8%
           6%
           4%
           2%
           0%
                    0-4 years   5-14    15-19     20-24     25-34     35-44     45-54        55-64   65-74   75-84 85 years
                                years   years     years     years     years     years        years   years   years and over

                                                      Golden Plains (S)       Regional VIC

        Source: ABS Census of Population & Housing, 2011

        Whilst the population structure is typically younger than the regional Victorian average, the
        majority of the population growth in Golden Plains LGA has occurred in the older age cohorts.
        Over 2006-2011, the 55-64 year age cohort grew 0.63% (344 persons), and the 65-74 age
        cohort grew by 0.85% (263 persons).

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4.3 Household indicators
        The predominant dwelling type in Golden Plains LGA is detached dwellings, which account for
        98.8% of total occupied dwelling stock. Golden Plains LGA has a significantly lower proportion
        of high density stock (0.4%) compared to the Regional Victorian average of 6.1% of total
        housing stock.

        Golden Plains LGA has a very low rate of unoccupied dwellings (2.8%) compared to the regional
        average of 17%. This may reflect a more permanent population base.

        The LGA has a similar proportion of homes owned outright (37.5%) in comparison to the rural
        Victorian average of 37.4%. In 2011 51% of homes were being purchased and on average 8.7%
        of the homes in the LGA were being rented.

        This is summarised in the table below.
        Table 6.     Households summary, Golden Plains (S) and Regional Victoria 2011

         Dwelling Structure               Golden Plains (2011) Golden Plains % Regional VIC %
         Separate House                          6,224             98.8%           88.8%
         Medium Density                            18               0.3%           3.9%
         High Density                              24               0.4%           6.1%
         Other (including not stated)              32               0.5%           1.1%
         Total Occupied Private Dwellings        6,298
         Vacancy
         Occupied Private Dwellings              6,298             97.2%           83.0%
         Unoccupied Private Dwellings             179               2.8%           17.0%
         Total Dwellings                         6,477
         Tenure Type
         Owned                                   2,362             37.5%           37.4%
         Purchasing                              3,213             51.0%           32.1%
         Renting                                  551               8.7%           24.2%
         Other/Not Stated                         172               2.7%           6.4%
         Total Occupied Private Dwellings        6,298

        Source: ABS Census of Population and Housing (2011)

4.4 Population Outlook
        The population outlook is dependent on a number of factors such as employment
        opportunities within the Golden Plains LGA. Victoria in Future (VIF) 2012 forecasts project the
        population of Golden Plains LGA to increase to 26,870 persons by 2031; growing at an annual
        rate of approximately 1.74%. This is a slower rate of growth compared to recent historical
        trends where the population has been growing at an average of 2.14% between 2006-2011.

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        Figure 8.      Projected Population Growth, Golden Plains (S): 2011-2031

          30,000                                                                                          2.0%

          25,000
                                                                                                          1.5%
          20,000

          15,000                                                                                          1.0%

          10,000
                                                                                                          0.5%
           5,000

                   0                                                                                      0.0%
                            2011               2016               2021                 2026     2031

                                                    Golden Plains (S)              AAGR (%)

        Source: DPCD Victoria in Future Population Projections (2012)

4.5 Income and Occupation
        Income
        The median personal income is represented in the table below for Golden Plains LGA and
        Victoria. Income earning residents in Golden Plains earn on average 5.2% less than the state
        median in 2011, which has improved from 7.2% in 2006. The average annual growth in Golden
        Plains between both 2001-2006 and 2006-2011 has been stronger than that registered
        throughout Victoria.
        Table 7.       Individual Income 2001-11, Golden Plains (S) and Victoria

                                                                      Golden Plains (S)                  VIC
         Income and Wealth
                                                                  2001     2006       2011      2001     2006     2011
         Median total personal income ($/weekly)                     330       423        533      380      457      562
          Variation from VIC                                      -13.2%     -7.4%      -5.2%
         Average Annual Growth Rate                                           5.1%       4.7%             3.8%     4.2%
        Source: ABS Census 2011

        Occupation
        As at 2009, there were eight occupation types within the Golden Plains LGA that entailed more
        than 8,783 employment positions. Technicians and Trade Workers constituted the largest
        group, representing 18.5% of the LGA’s workforce, followed by 15.3% Professionals and 14.4%
        Managers.

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        Table 8.     Wage and Salary Earners by Occupation, Golden Plains (S) 2011

         Wage and Salary Earners by Occupation (2011)                 No.             %
         Technicians and Trade Workers                                1,623           18.5%
         Professionals                                                1,346           15.3%
         Managers                                                     1,262           14.4%
         Clerical and Administrative Workers                          1,086           12.4%
         Labourers                                                    1,052           12.0%
         Community and Personal Service Workers                         851            9.7%
         Sales Workers                                                  803            9.1%
         Machinery Operators and Drivers                                760            8.7%
          Total                                                       8,783          100.0%
        Source: ABS Time Series Profile, 2011

4.6 Industry Structure
        Businesses by Industry
        As at June 2011, it is estimated that there were 1,575 businesses in the Golden Plains LGA. As
        shown in the following table, the local workforce is dependent on the Agriculture, Forestry and
        Fishing sector, followed by Construction and Professional services.

        There were 597 businesses that employed between 1-19 persons and 27 businesses had
        employee counts of greater than 20 persons, together constituting 39.6% of all 597 businesses
        that contributed to the local employment growth.

        By industry, the top five employers in Golden Plains are:

        1    Agriculture, Forestry and Fishing (212 employing businesses);
        2    Construction (132 employing businesses);
        3    Transport, Postal and Warehousing (68 employing businesses);
        4    Professional, Scientific and Technical Services (33 employing businesses); and
        5    Accommodation and Food Services (28 employing businesses).

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