GLOBAL INVESTOR DATABASE - OF ALTERNATIVE STRATEGIES
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GLOBAL INVESTOR DATABASE OF ALTERNATIVE STRATEGIES CONNECT WITH GLOBAL INSTITUTIONAL INVESTORS ACROSS ALL ASSET CLASSES WHILE OUR APP STREAMLINES YOUR SALES PROCESS PAGE 16 NEW FEATURES ENHANCEMENTS & RELEASE DATE AUGUST DATABASE ADDITIONS 2021 © 2021 advinda Investor Cloud. All Rights Reserved
TABLE OF CONTENTS 1 Letter from the Founder & CEO 01 02 2 Introduction to advinda Investor Cloud About advinda 02 About our founders DC Placement Advisors - 02 One single app for all your fundraising and sales activities 03 3 advinda Key App Components 04 advinda build in CRM - 04 advinda private market data 04 Asset allocation mix with investor preferences 05 4 Discover advinda Private Market Data 06 Predesigned packages segmented by region , 07 Predesigned packages segmented by investor , type 08 Newly Launched Packages 12 5 goESG Europe goBlockchain CryptoInvestors & 12 12 6 advinda Academy 13 7 A Snapshot of the advinda Live Database 14 16 8 advinda - New Release - Aug 2021 New Features Enhancements & 16 Database Additions 19 Definitions of the Wealth Community 21
APP FOR ALL YOUR SALES ACTIVITIES This brochure presents the World's First App that combines the capabilities of a Fundraising CRM with the valuable insights of a global Private Market Database.
SCAN ME REQUEST A FREE DEMO Visit www. a dv in da .c om and request a demo according to your availability advinda Investor Cloud GmbH www.advinda.com sales advinda com @ . +49 89 809134315 - - Brienner Str 14 80333 . Munich Germany ,
1 Letter from the Founder & CEO Thank you for reaching out. We founded advinda five years ago with the strategic goal of revolutionizing the way capital is raised, and during the last year we made remarkable strides in turning this vision into core competencies: we consolidated a phenomenal team, we evolved and improved, and we proudly earned an excellent reputation as a trusted partner to our customers. Continuing spreading our reputation for excellence, in a nutshell, is our goal for 2021. Thank you for your preference. It’s what keeps us going. It’s what makes us thrive. Best Regards, Eva March Founder and Managing Director Our mission is " to revolutionize how the global alternative asset management industry raises capital " 01
2 Introduction to advinda Investor Cloud The advinda investor data includes asset allocation details, investment professional and manager selection contact details accross all asset classes, meta data on account level, originated from DCPLA, the powerhouse behind the global advinda investor data platform. advinda offers a vast universe of institutional investor I NTERNATI ONAL information, which has been researched, cultivated, maintained, and updated for over than ten years. COVER AGE Besides, we count with our own in-house talented research team, which delivers daily updated advinda serves capital raisers information directly to you. and investor relations professionals all over the world Whether you are looking to extend your network of Institutional Investors or you are seeking a better from its headquarters in way to organize your fundraising processes, advinda Munich, Germany. could be the solution that you've been waiting for. DC Placement Advisors (DCPLA) is a leading global AN APP BU I LT placement agent with an emphasis on core European markets, South Korea, the Middle East, ON EXPER I ENCE Japan and Australia. DCPLA is dedicated to supporting alternative fund managers in raising advinda was founded in 2016 capital from top-tier institutional investors. by a leading European Founded in 2008 and with offices in Germany, United Kingdom, Switzerland and Australia, the company is placement agent specializing perfectly positioned to raise institutional capital on in raising alternative capital an international scale across alternative asset classes from top-tier institutional spanning from infrastructure, private equity, venture investors - capital and renewable energy to real estate and private debt. DC Placement Advisors. GET AN INSTANT ACCESS TO PRIVATE MARKET DATA 02
2 Introduction to advinda Investor Cloud CRM SOFTWARE Focused on your success Developed by fundraising experts User friendly Secure cloud technology Updated & enhanced automatically INVESTOR INTELLIGENCE CRM RESEARCH APPLICATION DATABASE SW PRODUCTIVITY TOOL INVESTOR INTELLIGENCE 6.000+ institutional investors 18.000+ decision makers € 100+ trn AUM in total 96+ countries 60+ packages to choose from Continuous updates Asset Allocation & Investor Preferences 03
3 advinda key App components FUNDRAISING APP WITH BUILD-IN CRM Seamless Campaign Management Assign interested investors from your contact list and track commitment to investment . Easy monitoring Schedule due dates check your progress in a glance , and keep record of all the tasks and communication . Work as a team Add colleagues to campaigns Delegate tasks and . have a clear up to date overview of the progress , - - . Fully informed at all times Benefit from advinda s dashboard easy to access ' , - - place and be always on top of things . GLOBAL INVESTOR INTELLIGENCE Access valuable data PRIVATE Subscribing to the package you need according , MARKET DATA to the Geographical Region or by Investor Type . Advanced data filtering Sort the relevant contacts and accounts by AUM and talk to the top league s only ( ) . Daily data updates Receive daily updates automatically . Scale up your data set Extend your private market data with additional packages at any moment . 04
3 advinda key App components 550 EMPHASIS ON THE DACH MARKETS + + INSTITUTIONAL ASSET ALLOCATION AND INVESTOR INVESTOR PREFERENCES ACCOUNTS 1800 3 + + go Germany INVESTMENT PENSION & INSURANCE Accounts PROFESSIONALS 418 COUNTRIES AUM-Threshold (Germany, Austria up to 300,000,000€ & Switzerland) go CH&A PENSION & INSURANCE Accounts 155 AUM-Threshold up to 1,000,000,000€ go SavingBanks GERMANY Accounts 333 AUM-Threshold up to 1,000,000,000€ advinda s latest feature ' Systematic overview Reach the Hard to Access - - German speaking market Tackle with the lack of market transparency Available insights about trends developments & Asset allocation structure , , performance balance sheet & figures of institutional investors 05
4 Discover advinda Private Market Data GLOBAL TOP-TIER INSTITUTIONAL INVESTOR INTELLIGENCE DIVIDED BY: GEOGRAPHICAL REGION 60 TAILORED + + INVESTOR TYPE PACKAGES go Global go Global go Global goGermany goEurope goMiddleEast goAsiaPac Included contacts in all packages: CIO, Head of Alternatives, Head of Investments, Head of Infrastructure, Head of Infrastructure Debt, Head of T AL K TO THE Pensions, Head of Private Equity, Head of Real Estate, T OP L E AGUE O NL Y Head of Asset Management, Investment Director, Senior Investment Officer, Fund Manager, Senior Portfolio Manager and more. 06
4 Discover advinda Private Market Data PREDESIGNED PACKAGES, SEGMENTED BY REGION goNorthAmerica goLatAm goAPAC goEurope goNordics goCEE goSouthernEurope goGermany goCH&A goFrance goBenelux goUK&Ireland Prices starting from €2,999*. ADVINDA' S B EST SE L LE RS goGermany goEurope go FamilyOffices go FamilyOffices go PrivateBanks PENSION & INSURANCE PENSION & INSURANCE DACH EUROPE EUROPE *12-MONTHS SUBSCRIPTION FEE 07
4 Discover advinda Private Market Data PREDESIGNED PACKAGES, SEGMENTED BY INVESTOR TYPE REACH THE HARD-TO-ACCESS PENSION AND INSURANCE INVESTORS IN THE EUROPEAN & ASIAN MARKETS INSURANCE COMPANIES GLOBAL PENSION FUNDS go Germany PENSION & INSURANCE Accounts 426 409 AUM-Threshold up to 300,000,000€ go CH&A PENSION & INSURANCE Accounts 155 161 AUM-Threshold up to 1,000,000,000€ go France PENSION & INSURANCE Accounts 91 87 AUM-Threshold up to 1,000,000,000€ go Benelux PENSION & INSURANCE Accounts 140 AUM-Threshold up to 1,000,000,000€ go Nordics PENSION & INSURANCE Accounts Key Features 127 AUM-Threshold up to 1,000,000,000€ go SouthernEurope Region: DACH (Germany, Austria, Switzerland), France, Italy, PENSION & INSURANCE Accounts Benelux (Belgium, Netherlands, Luxembourg), Nordics (Norway, 114 AUM-Threshold Denmark, Finland, Sweden, Iceland) and Asia Pacific region up to 1,000,000,000€ go APac (China, South Korea, Japan, Singapore, ...) PENSION & INSURANCE Accounts 401 Investor Type: Public Pension Funds, Corporate Pension Funds and AUM-Threshold up to 1,000,000,000€ Insurance Companies Dynamic: Continuously updated by fundraising experts from daily fundraising activities 08
4 Discover advinda Private Market Data PREDESIGNED PACKAGES, SEGMENTED BY INVESTOR TYPE COVERAGE OF FAMILY OFFICES IN EUROPE, MIDDLE EAST & ASIAN MARKETS FAMILY OFFICES Key Features Region: Europe, Middle East and Asia Pacific region Investor Type: Single Family Offices, Multi Family Offices and the Family Offices divisions of Private Banks Exceptional: Family Offices data well researched and discovered go FamilyOffices go FamilyOffices go FamilyOffices go FamilyOffices EUROPE DACH ASIA PACIFIC MIDDLE EAST Accounts Accounts Accounts Accounts 1,160 619 220 192 AUM-Threshold AUM-Threshold AUM-Threshold AUM-Threshold up to 280,000,000,000€ up to 130,000,000,000€ up to 280,000,000,000€ up to 280,000,000,000€ 09
4 Discover advinda Private Market Data PREDESIGNED PACKAGES, SEGMENTED BY INVESTOR TYPE OTHER INSTITUTIONALS go InvestConsult goPrivateBanks GLOBAL EUROPE Accounts Accounts 230 247 AUM-Threshold AUM-Threshold up to 500,000,000,000 up to 100,000,000,000 goSavingBanks goAssetManagers GERMANY EUROPE Accounts Accounts 333 317 AUM-Threshold AUM-Threshold up to 1,000,000,000 up to 2,000,000,000,000 goSovereignWealth AngelInvestors GLOBAL EUROPE Accounts Accounts 224 128 AUM-Threshold AUM-Threshold up to 870,000,000,000 up to 27,000,000,000 Our private data is updated daily. B E NE FI T F ROM Contact our sales team to receive the current number DAI L Y UPDAT ES of accounts and contacts of a specific package. 10
4 Discover advinda Private Market Data PREDESIGNED PACKAGES, SEGMENTED BY INVESTOR TYPE OTHER INSTITUTIONALS go FundofFund go FundofFund Infrastructure RealEstate EUROPE EUROPE Accounts Accounts 40 60 AUM-Threshold AUM-Threshold up to 4,000,000,000,000 up to 4,000,000,000,000 go FundofFund go FundofFund PrivateDebt PrivateEquity EUROPE EUROPE Accounts Accounts 50 154 AUM-Threshold AUM-Threshold up to 1,000,000,000,000 up to 1,000,000,000,000 Researching 15 Hours 35% Institutional Investors saved per week SAVE U P TO 15 HOU RS WEE K LY Finding the ideal Efficiently placed 27% investor phone calls advinda helps remove organizational overloads Efficiently placed and streamlines your efforts efficiently, making it phone calls 14% Meetings possible for you to save up to 15* hours weekly. Other Meetings 24% operational tasks advinda data entry *Average time spent by investment professionals ACTUAL RATIO OPTIMAL RATIO organizing fundraising activities. 11
5 Newly Launched Packages Contacts goESG 215+ Region Europe Key Features Region: DACH (Germany, Austria, Switzerland), Italy, France, Benelux (Belgium, Netherlands, Luxembourg), Nordics (Norway, Denmark, Finland, Sweden, Iceland) Investor Type: Pension Funds, Insurance Companies, Saving Banks, Investment Consultants Types of Contacts: Chief Sustainability Officer, ESG and Responsible Investments, Global Head of ESG, Global Head of Sustainability, Head of Impact & Sustainability, Head of Responsible Investments, Responsible Investments Visible: Get visibility for your products and your company also to the dedicated ESG colleagues goBlockchain&Crypto Investors Key Features Region: Global coverage Investor Type: Blockchain investors and Crypto investors 12
6 advinda Academy FREE WEBINAR SERIES The advinda Investor Cloud webinar series GETTING STARTED WITH contain three main topics: FUNDRAISING Fundraising Today Qualifying your product for success. This webinar is all about qualifying Manager Selection an investment manager and fund for success with the Placement Routes institutional investor market. Take-aways you can expect include: REGISTER FOR FREE ON An overview of today s institutional investor ' fundraising market ; www.advinda.com/webinar A tutorial on manager selection performed by institutional investors ; An introduction into key considerations for GPs when preparing a fundraising concept . ONE-DAY WORKSHOP GET READY TO QUALIFY DCPLA's Workshop take-aways: YOUR PRODUCT FOR A Tailored Feedback : Investment opportunity SUCCESSFUL ; Track record ; INSTITUTIONAL Recommendations on track record deficiencies ; Proposed fees and other terms and conditions FUNDRAISING ; Presentation and positioning of your investment A workshop that helps you in your opportunity ; fundraising preparations and gives A preliminary investor mapping ; you tailored assistance before going out to the market. A tutorial on fundraising for your preliminary target LPs and recommendations for how to address the FIND OUT MORE ON targeted LPs ; www.advinda.com/dcpla-workshop Roadmap specific to your investment product . Organized by: 13
7 A Snapshot of the advinda Live Database Our twelve months package subscription offers you and your team fast access to relevant I NVE ST ORS ' I NF OR MATI ON contact information from institutional investors J UST A CL I CK AWAY worldwide. Save time doing research and benefit from the automatic daily updates directly in your App. Relevant decision maker Name of the LP Type of institutional investor Current Assets Under Management (AUM) and Assets Under Advisory (AUA) LP address Phone numbers of the investment decision maker Email address of the investment decision maker Accessible (24/7) Scalable With our SaaS model, Ready to use Scale from single users access your data easily at advinda is already to small teams and work or from your home tailored for fundraising large organizations. office (24/7), we are always and it's ready to use. there for you. 14
7 A Snapshot of the advinda Live Database No more downloading outdated databases or trying to use spreadsheets to manage THE BE ST DATA AVAI L AB LE investor contacts. With advinda you can access updated SAFE L Y STO RE RE D information — safely stored in the cloud— IN T HE C LO UD from any device, at any moment. Asset Allocation data from the institutional investor segmented by years Investment focus & structure Balance sheet sum and AUM New investments per year Allocation details, balance sheet figures of the institutional investor Leave all maintenance to us No expensive flat access Prefilled with All updates and Investor Intelligence Pay only for data which enhancements are Tailored by you really need. covered by advinda. geographical region or investor type. 15
8 advinda New Release - August 2021 NEW FEATURES & ENHANCEMENTS Easy RFP Detailed Data Portal Activity Export Report EASY We have added the functionality to export selected accounts and DATA EXPORT contact data. Just filter the data to your liking and download the data to further use it in Excel or your own CRM system. Requests for proposal (RFP) are RPF of increasing interest when PORTAL looking for the right investors. advinda allows their clients to access a multitude of RFPs from within the app with the ability to filter and sort by various criteria including: Country, Asset Class, Investment Region and Focus. 16
8 advinda New Release - August 2021 NEW FEATURES & ENHANCEMENTS Convenient Improved Search Lots of Sales Quality Features of Life Funnel Features advinda now provides an extensive activity report of all DETAILED your tasks related to a specific ACTIVITY REPORT campaign. This allows you to get a perfect overview of the different activities, grouped by The new activity report level of interest and investor can be exported as well. account. 17
8 advinda New Release - August 2021 NEW FEATURES & ENHANCEMENTS IMPROVED To allow for more detail, we added two more levels of SALES FUNNEL interest you can select for your investors. Moreover, these are now filterable and their filters are selectable from the dashboard to directly bring you to the campaign with the desired view. CONVENIENT There are certain filters you will want to use repeatedly when SEARCH FEATURES looking for investors. You can now save these searches under a name of your choice to quickly reuse them at a later point. REMOVE In addition to selecting removing filters individually, you and ALL FILTERS can now remove all filters at once to see the full list of investors after performing a detailed search. 18
8 advinda New Release - August 2021 DATABASE ADDITIONS - THE GLOBAL FAMILY WEALTH THE DIFFERENT TYPES OF FAMILY WEALTH - OUR METHODOLOGY GLOBAL advinda Coverage July 2021 Captive Family Offices Multi within TOP Choice - DACH Family Offices Private Banks German-speaking countries (MFO) with 740 accounts Family Offices TOP League - US Services Firms with approx. 430 accounts Single *Available in September 2021 Family Offices (SFO) Great Coverage - EUROPE Philanthropy with approx. 1,400 accounts Holding Foundations Companies Very Good Coverage - APAC Single/Multi with approx. 280 accounts Entrepreneurial Family Offices VC Wealth with Asset IN Management Very Good Coverage - Middle East VE ST M Capabilities with approx. 190 accounts EN TF *Fully available in October 2021 FA OC US A L TH M IL Y WE DACH - GERMAN SPEAKING COUNTIRIES US Number of Accounts: Number of Accounts: 740 430 Number of Contacts: Number of Contacts: 1,900 Investment Professionals 750 Investment Professionals Asset Allocation Details: Asset Allocation Details: Investor Descriptions, Investment Focus, Investor Descriptions, Investment Focus, Asset Allocations / Investor Preferences, Asset Allocations / Investor Preferences, Exemplaric Investments, Source of Exemplaric Investments, Source of Wealth, etc… Wealth, etc… *Available in September 2021 19
8 advinda New Release - August 2021 DATABASE ADDITIONS - THE GLOBAL FAMILY WEALTH EUROPE APAC Number of Accounts: Number of Accounts: 1,400 280 Number of Contacts: Number of Contacts: 3,500 Investment Professionals 600 Investment Professionals Asset Allocation Details: Asset Allocation Details: Investor Descriptions, Investment Focus, Investor Descriptions, Investment Focus, Asset Allocations / Investor Preferences, Asset Allocations / Investor Preferences, Exemplaric Investments, Source of Exemplaric Investments, Source of Wealth, etc… Wealth, etc… MIDDLE EAST Number of Accounts: 190 Number of Contacts: 360 Investment Professionals Asset Allocation Details: Investor Descriptions, Investment Focus, Asset Allocations / Investor Preferences, Exemplaric Investments, Source of Wealth, etc… *Fully available in October 2021 20
8 advinda New Release - August 2021 DEFINITIONS OF THE WEALTH COMMUNITY IN ADVINDA INVESTOR CLOUD SINGLE FAMILY WEALTH/ENTREPRENEURIAL WEALTH PRIVATELY-OWNED BUSINESS AND/OR INVESTMENT COMPANY The family has a controlling ownership interest in the business and is generally actively involved in the day-to-day management of the business. In the case of the family-owned investment company, it often has a strong investment focus on either private equity, venture capital, public equities, or real estate. VC In addition to that, we list here also the Family foundations: Entities that exist to support and oversee the charitable activities of a family. Funded by donations from a family. The foundation will invest the money given to it to make a return as well as to fund charitable projects and philanthropic activities. MULTI FAMILY WEALTH/ENTREPRENEURIAL WEALTH PRIVATELY-OWNED BUSINESS AND/OR INVESTMENT COMPANY Owned by a couple of families, mostly than the wider family and friends circle. The families have a controlling ownership interest in the business and are generally actively involved in the day-to-day management of the business. In the case of the family-owned investment company, it often has a strong investment focus on either private equity, venture capital, equities, or real estate. VC 21
8 advinda New Release - August 2021 DEFINITIONS OF THE WEALTH COMMUNITY IN ADVINDA INVESTOR CLOUD SINGLE FAMILY OFFICE (SFO) FORMAL PRIVATE OFFICE FOR A FAMILY OF SIGNIFICANT WEALTH The purpose of the office can vary but is dedicated exclusively to serving the investment, personal and legacy needs of one family. MULTI FAMILY OFFICE (MFO) FORMAL PRIVATE OFFICE FOR MULTIPLE FAMILIES OF SIGNIFICANT WEALTH This field grows exceptionally, esp. in the APAC regions. In some instances, SFO’s have opened their doors to other families and now manage or oversee the investment affairs of three, four, or more families. manage The majority of their MFO services for the family are investment management, asset management, governance, reporting, philanthropy and concierge. CAPTIVE FAMILY OFFICES WITHIN PRIVATE BANKS The primary objective of a Captive Family Office of a mostly private or investment bank is to manage clients’ real and financial assets across traditional and alternative asset classes, with a vision to realising their investment objectives. FOUNDATION AND PHILANTHROPY Wealthy families increasingly are considering family offices to manage their philanthropic giving. Managing philanthropy through the family office can be a very effective approach for families, particularly if there are multiple branches to the family and if they are using a number of charitable vehicles. FAMILY OFFICES WITH ASSET MANAGEMENT CAPABILITIES There are multi-family offices in Europe which have emerged from asset management. The focus on a particularly wealthy clientele has always been attractive. Hence more and more asset managers seem to be focusing on very wealthy families and private individuals. 22
SCAN ME REQUEST A FREE DEMO Visit www. a dv in da .c om and request a demo according to your availability Global Investor Database of Alternative Strategies advinda Investor Cloud GmbH www.advinda.com sales advinda com @ . 49 89 809134315 + - - Brienner Str 14 80333. Munich Germany , © 2021 advinda Investor Cloud. All Rights Reserved
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