Fundraising guide Help us beat cancer - Cancer Research UK

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Fundraising guide Help us beat cancer - Cancer Research UK
Cancer Research UK
 Tesco Charity of the Year 2012

 Fundraising guide
 Help us beat cancer

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www.cancerresearchuk.org/tesco
Fundraising guide Help us beat cancer - Cancer Research UK
About Cancer Research UK
                                                                                                                                                                                                                                                 Today over 800
                                                                                                                                                                                                                                                  people will be
    Helping to beat cancer
    I am delighted to announce Cancer Research UK as our Charity of the Year
                                                                                      2012.
                                                                                                                                                                    Cancer Research UK is the world’s leading charity                             diagnosed with
    More than one in three of us will develop cancer at some point in our lives
                                                                                and                                                                                 dedicated to beating cancer through research.                               cancer. Suppor t us
                                                                                                                                                                                                                                                 and help millions
    shockingly over 300,000 people are diagnosed with the disease each year.
                                                                                                                                                                    We carry out world-class research to improve
    By aiming to raise £10 million, we will help the charity to achieve its goal of
                                                                                                                                                                    our understanding of cancer and find out how to                                 more people
    diagnosing more cancers at an early stage where successful treatment is more
    likely – so that many more lives can be saved and more families kept together.                                                                                                                                                                    survive.
                                                                                                                                                                    prevent, diagnose and treat the disease. There are
    The funds we raise will go towards:
    • Supporting the funding of early diagnosis research projects in local communi
                                                                                                                                                                    200 different kinds of cancer and we are the only
                                                                                    ties
      across the UK                                                                                                                                                 charity with the knowledge and expertise to tackle
   • Supporting a new awareness activity that aims to reduce people’s anxiety
                                                                               about
     the disease and encourage them to visit the doctor with any possible concerns.
                                                                                                                                                                    them all. We work to ensure our findings are used
     People fear cancer more than any other disease but the earlier cancer is                                                                                       to improve the lives of all people with cancer, as well
     diagnosed, the better the chance of survival
                                                                                                                                                                    as helping people to understand cancer, the progress
   This new and strengthened partnership will be in addition to our continued
   support of Race for Life for the next three years. As before, we will be                                                                                         being made and the choices each person can make.
   encouraging our staff to take part in these events by paying their registratio
                                                                                  n fees.
   So many of you have shown fantastic commitment to Cancer Research UK
                                                                                 over
   the last decade and I know that you’ll help us make this our most successfu
                                                                               l
   charity partnership ever.                                                                                                                                        What will our partnership be funding?
   If you need further help, the team are only a phone call away on the Tesco
                                                                                   hotline.
                                                                                                                                                                    In the UK, more than 300,000 people are diagnosed with
   Thank you and good luck with your fundraising.
                                                                                                                                                                    cancer every year. This is the equivalent to just over the entire
                                                                                                                                                                    UK Tesco workforce, and sadly more than one in three of us
                                                                                                                                                                    will develop cancer at some point in our lives.
  Richard Brasher
  Chief Executive Officer, UK
                                                                                                                                                                    At Cancer Research UK, our 4,000 scientists, doctors and
                                                                                                                                                                    nurses are working tirelessly every day to ensure that millions
                                                                                                                               ted that the charity was
                                                                                                                                                                    more people survive. Our partnership aims to raise £10                  90% of the UK’s
                                                                       All of us at Cancer Research UK are deligh                                                   million and will support:                                               population lives
                                                                              n   to be Tesco ’s  Chari ty of  the  Year   for    2012. It’s an exciting new
                                                                       chose
                                                                       chapter in our partnership        and, given    the   fantas    tic support you’ve                                                                                  within 30 miles of
                                                                                                                              we’re really looking forward                                                                                a Cancer Research
                                                                       shown for Race for Life in previous years,
                                                                       to working together.
                                                                                                                                                                                                                                              UK-funded
                                                                       Cancer Research UK is the world’s leading
                                                                                                                                 charity dedicated to
                                                                                                                                   with 40 years ago, cancer
                                                                                                                                                                     •T
                                                                                                                                                                       he funding of early diagnosis research                              research site.
                                                                        beating cancer through research.         Comp     ared
                                                                        survival   rates have  doubl  ed,  and  it’s our   docto      rs, scientists and nurses       projects in local communities across
                                                                                                           of this   progr  ess.   We’re     in a golden era for
                                                                        that have been at the heart
                                                                        cancer research – an era which we expec                t  will   delive r further huge        the UK.
                                                                                             al   rates in the  years   to   come       . But if we’re to achieve
                                                                        increases in surviv
                                                                                                                           tunate     ly  the  succe ss stories
                                                                        this, we need continued support.
                                                                                      true for   every one   and
                                                                                                                  Unfor
                                                                                                                   there    is  still  so  much more to do.          •A
                                                                                                                                                                       new awareness activity that aims to                               We know that detecting
                                                                         don’t hold
                                                                                                                                 helping to fund early                reduce people’s anxiety about cancer                              cancer early saves lives.
                                                                         By aiming to raise £10 million, you will be
                                                                         diagnosis research projects       right  acros  s  the    UK and a new awareness
                                                                                                                                                                      and encourage them to visit the doctor                            Recently a new procedure
                                                                                 y that aims to   reduc  e peopl   e’s anxie     ty about cancer. We know                                                                               was added to the bowel
                                                                         activit
                                                                         that detecting cancer earlier could help to
                                                                                                                                  save tens of thousands of           if they notice anything unusual.                                  cancer screening programme
                                                                                                                       our    partn     ership has the potential
                                                                         lives every year and we believe that
                                                                         to be groun    dbrea  king.                                                                                                                                    after we discovered a simple
                                                                         Thank you so much for your continued suppo
                                                                                                                                   rt.                                                                                                  test called flexi-scope could
                                                                         Together we will beat cancer.
                                                                                                                                                                                                                                        reduce the number of bowel
                                                                                                                                                                                                                                        cancer deaths by almost half.
                                                                                                                                                                                                                                        We’re now working to see
                                                                                                                                                                                                                                        how we can prevent many
                                                                          Dr Harpal Kumar
                                                                                                                                                                                                                                        more cancers.
                                                                          Chief Executive, Cancer Research UK
                                                                                                                                                                                                                                        Professor Wendy Atkin

2 • Your fundraising guide                                                                                                                                                                                                                www.cancerresearchuk.org/tesco • 3
Fundraising guide Help us beat cancer - Cancer Research UK
Fundraise to help us beat cancer                                                                              Be a sport
   Fundraising with us at Cancer Research UK is easy                                                             Getting fit’s great, and combining it with having
   – and it’s a lot of fun. Whether you’re fundraising as                                                        fun and raising money to save lives is even better.
   a team or going solo, set a new challenge for 2012 –                                                          Why not take on one of our active challenges and
   there’s something for everyone to get involved in.                              Delicious                     do something amazing this year? You could:
                                                                                   donations
   And here are a few ideas to get things going…                                Organise a tea and
                                                                                  cake or yummy                    Run for it
                                                                                bacon butty sale for
                                                                                  your colleagues.                 Never mind the weather, try running to
                                                                                                                   work every day, rain or shine. You’ll lose
                                             Getting better                                                        those rush hour blues, and be in fine form
                                              all the time
                                                                                                                   to sign up for one of our big events.
                                            How about healthy
                                           sponsored challenges
                                         for your team, like losing                    Race for Life
                                        weight or giving up smoking?
                                              Everybody wins!                  Join Team Tesco in the biggest
               Fancy that                                                    fight against cancer this summer.
                                                                             Sign up today to help even more                                                       On your bike
       Dream up a theme and get                                              people survive cancer. And don’t
     everyone to pay £2 and go all                                                                                                                                 Saddle up and cycle to work every day for
                                                                              forget whilst it’s a women-only                                                      a month. Get friends to sponsor you –
     creative in a homemade haute                                            event, we need lots of volunteers
                                                   Aim for a                                                                                                       you’ll raise pounds – and lose some too.
      couture hat, a colour crazy                                            to make Race for Life happen, so
                                                striking success
       Hawaiian shirt or even just                                               everyone can get involved.
    scintillating socks. Don’t forget           A sponsored football
   to check your Tesco non-uniform            tournament in your local                                                                                             Take a hike
            guidelines though.              sports centre or park with                                             Three to get ready…                             Dig out your walking boots and explore
                                             friends and colleagues will                                                                                           the countryside, try trekking the Welsh
                                            help you net a big score for                                           Get fit – and get sponsored by family,          Coastline path or go for the long haul –
                                                  our great cause.                 Cutting it                      friends and colleagues – to take your place     Land’s End to John O’Groats? It all adds up
                                                                                                                   in this year’s big endurance test – the         if you’re getting mile-by-mile sponsorhip.
                                                                            Get all your furriest friends          London Triathlon.
 Sing it again, team                                                        in trim by persuading them
  Karaoke means ‘empty                                                      to shave or wax their legs,
                                                                           beards, moustaches, or even                                                            Get in the swim
orchestra’ in Japanese, but
why not go for a full house                                                       heads for charity,                                                              Why not join the chattering classes and
 where people can pay to                                                        and you’ll really reap                                                            get sponsored by friends and family to take
sing their favourite song –                                                         the rewards.                                                                  an icy plunge? In the sea. First thing in the
      or pay not to?                                                                                                                                              morning. In the middle of winter. Now that’s
                                                                                                                                                                  real dedication!

         A d*^% fine idea                                                                                                                                          Tesco hotline 0871 641 0500*
                                            Get your team
        Open up a 20p swear                   together                                                             The only way is up                              tesco@cancer.org.uk
      box, and all those naughty                                                                                   If you’ve got a head for heights join Team
                                                                                                                                                                   www.cancerresearchuk.org/tesco
       words will bring in some           Make your meetings a
                                         real get together with a             PS. Don’t forget to get              Extreme. Get up there and get sponsored
           nice funds for a                                                                                        to go bungee jumping, abseiling, parachuting   *Mon to Fri 9am – 5pm (voicemail out of hours)
             great cause.                    raffle, team quiz                your activities approved                                                             Calls cost 10.916p plus up to 5.106p per minute from BT Calling
                                               or challenge.                                                       or skydiving. Happy landings!
                                                                              by your Line Manager.                                                                Plans (ex-VAT). Mobile and other providers’ charges may vary.

   4 • Your fundraising guide                                                                                                                                                              www.cancerresearchuk.org/tesco • 5
Fundraising guide Help us beat cancer - Cancer Research UK
Top fundraising tips                                                                                            Banking the funds that you and
                                                                                                                your customers have raised
           1                         2
                     ork as a team
                    W                                 Choose simple fundraising
                    and you’ll get                    ideas that are easy to explain
                    even more done.                   and organise.                                             Stores – Extra, Superstores and Metro                    Stores – Express

3                                        5
         Plan ahead and your                                                      Make it competitive –         Staff fundraising                                        Each Express store has been sent six collection cans.
                                                                                                                                                                         If you would like more cans, please call the Tesco hotline.

                                   4
         fundraising ideas will                                                   it’s surprising what an       To assist your staff fundraising activities, we have
                                               Get publicity – take                                             provided three collection buckets for every store.       Money raised at Express stores will be collected by
         soon add up.                                                             element of competition
                                                                                                                These buckets are for staff fundraising activities       G4S four times during the year in weeks commencing:
                                               a look at page 8.                  can do to people!             only. All monies raised through staff fundraising

6
                                                                                                                initiatives should be banked as a Paid In (78) CRUK        11th June 2012            3rd September 2012
     Involve customers and

                                         8
                                                                                                                Staff Fundraising.
                                                                                    Events – Turn a team

                                   7
     suppliers – ask them                                                                                                                                                  26th November 2012 11th March 2013
     to sponsor you.                          Friends and family –                  meeting or work event       Race for Life
                                              ask them to sponsor                                                                                                        Before each collection, you will receive a separate
                                                                                    into a simple fundraiser.   This year you will be able to bank any sponsorship       communication via the Express Weekly News telling
                                              you or attend an event.                                           money raised for Race for Life as a Paid In (60) Race    you what to do with the money and you will also be

           9
                                                                                                                For Life. It is very important this money is banked      sent coin bags and seals to store the money in. Please

                                      10
                                                                  Say thank you and tell everyone who           in this till and is kept separate to any other staff     call the Tesco hotline if you need more coin bags or seals.
                       We’re here to help –                                                                     fundraising money you raise.
                       keep us updated!                           supported you how much you raised.
                                                                  Order Thank You cards from the                Customer collection cans                                 Distribution Centres
                                                                  Tesco hotline to help you with this.          You have also received collection cans for your          Cancer Research UK will be providing each depot with
                                                                                                                checkouts, customer service desk, pharmacy,              a paying-in book so you can pay the money you raise
                                                                                                                opticians, photo shop, phone shop and café.              directly into their bank account. You will receive a
Planning an event                                      Getting sponsorship                                                                                               separate communication via the Depot Daily News
                                                                                                                The money from these cans should be banked
•C
  hoose something fun and simple – often              • Ask friends, family and colleagues to sponsor         separately as a Paid In (64) CRUK Collection Cans.       telling you when the paying-in book will be sent. Please
 the simplest ideas are the most successful.              you. Take your sponsor form with you wherever                                                                  call the Tesco hotline if yours does not arrive by April.
                                                                                                                Stores have received the following quantity of
                                                          you go and remember, you can photocopy it             collection cans:
•K
  eep an eye on your costs to budget for success
                                                          or call 0871 641 0500* if you need more.                                                                       Head Office
 – a good measure is to aim to raise four times
                                                                                                                  Extras 35     Superstores 26      Metro 15
 what you spend, even better if you can try and        • It’s even easier online. Use JustGiving to set up                                                              Cancer Research UK can provide head office teams
 get everything you can for free!                         your very own fundraising page and let the Tesco                                                               and charity committees with your own paying-in book
                                                                                                                If you would like more collection cans or buckets,
                                                          hotline know so we can track your progress.           please call the Tesco hotline. All the money you raise   so you can pay the money you raise directly into their
•T
  ell everyone about your plans – use one of
                                                                                                                must be processed in the Cash Office and banked          bank account. To request a paying-in book for your
 our blank posters to advertise your event.            • Remember the Tesco Charity Trust will top up                                                                   team/committee please contact the Tesco hotline.
 The more people who know about it, the                   your staff fundraising by 20% so let us know.         each period so that regular remittances can be sent
                                                                                                                to Cancer Research UK.                                   For more information on how to bank the money you
 more money you could potentially raise.
                                                       • And don’t forget to Gift Aid! Cancer Research UK                                                               have raised please take a look on the Community
                                                                                                                All monies banked should match the amounts
• L et us know about your event – call the Tesco         could claim an extra 25% on every donation,                                                                    section on Checkout.
                                                                                                                recorded in the ‘Period Record of Income and
   hotline for help with your ideas and to order          without it costing you a penny extra. See one         Expenditure’ RP2K164 which is completed periodically.
   more materials.                                        of our sponsorship forms for more info.               The values will then appear in the Received Detail        NEW!      20% top-up
                                                                                                                section of the Daily Finalisation Report.
Are you safe and legal?                                                                                                                                                  The Tesco Charity Trust will top up the total amount
                                                                                                                If you have any customer collection can money left       raised by staff for Cancer Research UK by 20%, up to a
• S tores – please check guidelines and procedures                                                             for Alzheimer’s Society and Alzheimer’s Scotland,        maximum of £500,000, at the end of the Charity of the
   for in-store charity events and risk assessment                                                              please bank it as a Paid In (62) Alzheimers Checkout     Year partnership in February 2013.
   on the Community section of the Store                                                                        Collection. Any staff fundraising money should be
                                                                                                                banked as a Paid In (66) Alzheimers Share a              Please note that staff should not include the 20% top up
   Operating Manual                                                                                                                                                      in their individual, store, depot or head office fundraising
                                                                                                                Smile Fund.
•D
  istribution Centres – please consult with                                                                                                                             targets or results, as it will be applied to the total amount
 your Depot Health and Safety Manager.                                                                                                                                   raised by staff at the end of the partnership year. We will
                                                                                                                                                                         communicate the top-up amount and the specific Cancer
• If you have any concerns or need further                                                                                                                              Research UK project this will support in February 2013.
   advice, contact your regional Trading Law and
                                                                                                                                                                         This excludes any money raised by staff for Race for Life,
   Technical Manager or call the Tesco hotline.                                                                                                                          as this will be topped up separately after your sponsorship
                                                                                                                                                                         money has been sent to Cancer Research UK.

6 • Your fundraising guide                                                                                                                                                                       www.cancerresearchuk.org/tesco • 7
Fundraising guide Help us beat cancer - Cancer Research UK
How to get publicity for
your fundraising event
If you are organising a fundraising event or taking part in                                                    How to talk to reporters                              • Remember to mention that Cancer Research UK
                                                                                                                                                                        is Tesco Charity of the Year 2012 and that we’re
a fundraising activity, why not tell your local newspaper or                                                   Journalists are very busy people and work to
                                                                                                                                                                        raising £10 million to support research and
radio station about it? Media coverage is a great way of                                                       tight deadlines. So when you ring a reporter,
                                                                                                                                                                        awareness to improve early diagnosis and
                                                                                                               remember to highlight the connection between
gathering more support, raising awareness and it can                                                                                                                    detection of cancer. This will help more people
                                                                                                               your story and their ‘patch’ early in the
create a good feeling within your community.                                                                                                                            survive the disease and keep more families
                                                                                                               conversation so they know your information
                                                                                                                                                                        together. (See page 3 for more info.)
                                                                                                               will be relevant to them. And then check it’s a
Although media coverage can’t be guaranteed, there are                                                                                                               • Please remember the ‘UK’ at the end of
                                                                                                               good time to talk before going into more detail.
ways to increase your chance of gaining publicity. Here’s a                                                                                                             Cancer Research UK’s name. It’s really important!
                                                                                                               Have all the information at your fingertips so
short guide to help you.                                                                                       that you can tell them the key points about your      • Only talk about your event or fundraising activity
Or, if you would like some help or advice on how to promote                                                    event, where it’s taking place, who’s involved and       and the Tesco Charity of the Year partnership.
                                                                                                               where they come from.
your event, please ring the Tesco Hotline on 0871 641 0500*.                                                                                                         • Refer any questions about Tesco to the Tesco
                                                                                                               Ask for the journalist’s name and direct contact         Press Office on 01992 644645.
It would be great to hear what you’re doing!
                                                                                                               details and keep a record of your conversation.       • Refer any questions about Cancer Research UK’s
                                                                                                               Follow your conversation by emailing your                work to the charity’s Press Office on
How to write up details of your event                    the event, or just afterwards, to announce            press release.                                           020 3469 8300.
in a press release                                       how much money you raised.
A press release is a short written account of an                                                               A picture paints a thousand words!                    Say thank you to your local media for
                                                         How to contact your local newspaper                                                                         covering the story
event or piece of news which packages together                                                                 A good picture opportunity can help you secure
the key information a journalist needs to cover          or radio station
                                                                                                               coverage for your event. If you have set up a         This can be done with a simple email, phone
your story. Journalists are very busy so you can         To boost your chances of securing coverage            picture opportunity, highlight it when you call       call or letter and is a good way of building a
increase your chance of coverage by giving them          it’s essential to identify the local press in your    the reporter so that they have the chance to          working relationship with your local media so
the information they need ‘on a plate’.                  area. Regional and local press are very territorial   book their photographer.                              that the next time you, or someone you know,
                                                         and will only cover news that is taking place in                                                            wants to promote an activity or event you already
                                                         their ‘patch’. So the more specific you can be        You can also include details in the Photocall
                                                                                                               Notice section in the template press release.         have a good starting point!
We’ve created a standard press release template          about the area, the better!
to help you (see page 11). You can download it           We can supply a list of media contacts for each
at www.cancerresearchuk.org/tesco
                                                                                                               How to send a press release and pictures
                                                         Tesco region. You can also find contact details
                                                                                                               to your local media contact
                                                         for your local newspaper’s newsdesk listed inside
                                                                                                               It’s best to email press releases. Put all the text
                                                                                                                                                                        Tesco hotline 0871 641 0500*
                                                         the paper, or by looking at the paper online.
                                                         Most radio stations list their phone number on        into the body of the email and highlight in bold if      tesco@cancer.org.uk
Just insert the details in the areas indicated. Please                                                                                                                  www.cancerresearchuk.org/tesco
                                                         their website too. Simply phone up and ask for        you have any pictures available. Put your headline
check that you have spelt names correctly and
                                                         ‘the newsdesk’.                                       in the ‘Subject Box’.
included the right phone numbers etc before you
                                                                                                                                                                      *Mon to Fri 9am – 5pm (voicemail out of hours)
send it to the media.                                                                                          You can also send press releases by fax or post.
                                                                                                                                                                        Calls cost 10.916p plus up to 5.106p per minute from BT Calling
                                                                                                                                                                        Plans (ex-VAT). Mobile and other providers’ charges may vary.
                                                                                                               If you send pictures, include the names of
When to contact the media                                                                                      the people featured, listed in the order they
about your story                                                                                               appear in the photograph from left to right.
It’s best to inform the media 7–10 days before                                                                 Try not to send more than one picture as an
your event so they have time to write up the                                                                   attachment at a time.
story, speak to you in more detail or take
photographs. If you’re taking part in a big event,                                                             How to prepare for media interviews
for example the Great North Run, you may want                                                                  • Think about what you want to say – prepare
to send more than one press release. Send one                                                                     the key points you want to get across before
a few months in advance to let them know you                                                                      you speak to a journalist and have your press
are taking part and encourage sponsorship. Then                                                                   release to hand. Then speak confidently!
send another as a follow up story on the day of

8 • Your fundraising guide                                                                                                                                                                      www.cancerresearchuk.org/tesco • 9
Sample press release
How to set up photographs                                                                        Please insert your details in the areas indicated in pink, then
• Try to wear a Tesco Charity of the Year       • It’s always a good idea to take your own     delete instructions and change the colour of the text to black.
   T-shirt and/or hold one of our banners.          pictures using a digital camera, even if a
   You can order these on 0871 641 0500*.           newspaper sends a photographer along.
   The branding will help make your photograph      You can then send your pictures to
                                                                                                            Photocall Notice
   stand out amongst others in the media.           journalists who weren’t able to make the
                                                    event, or they could be used in additional              Time and date: (Insert time, day, month, year)
• For pictures, the focus should be you, your
                                                    Cancer Research UK or Tesco publications.               Place: (Insert address with post code)
   face, your activity and the partnership.                                                                 What: (Insert brief description of picture and who is involved)
                                                 • If there are any children in your                       Contact on the day: (Insert name and a mobile number)
• Try to make pictures animated and
                                                    photographs, make sure you have the
   colourful, and check that all the people
                                                    parent/guardian’s permission to use their
   in the photograph are in shot and in focus!                                                              (Town/City) Tesco staff are helping more people beat cancer by fundraising for
                                                    image. For photography permission forms,
                                                                                                            Cancer Research UK.
                                                    call 0871 641 0500*.
                                                                                                            (Name, age) from (area) will be (insert details of event or activity e.g tackling the Three Peaks
                                                                                                            Challenge) on (date) to support Cancer Research UK’s life-saving work.

                                                                                                            More than 300,000 people are diagnosed with cancer in the UK every year,.

                                                                                                            (Name) hopes to raise (amount) and contribute to the £10 million fundraising target that Tesco
                                                                                                            staff across country are aiming to hit for Cancer Research UK, Tesco Charity of the Year 2012.

                                                                                                            Their fundraising will support research and awareness to improve early diagnosis and detection
                                                                                                            of cancer, helping more people survive the disease and keeping more families together.

                                                                                                            (Name) is preparing for (insert event/ activity) by (insert details).
                   26 –28                                                                                   (He/she/they) said: (Insert quote explaining why you chose to do this event/activity for Cancer
                    October                                                                                 Research UK e.g. ‘This is a fantastic opportunity for staff and customers at Tesco X to get
                                                                                                            involved in an exciting fundraising event, have fun and help support Cancer Research UK’s
                                                                                                            doctors, nurses and scientists beat cancer at the same time.’)
 Every penny counts!
                                                                                                            The money raised by Tesco stores, distribution centres and offices will be spent on supporting
 Coming to a store near                                                                                     early diagnosis research projects in local communities across the UK and an awareness activity
 you, between Friday 26th                                                                                   that aims to reduce people’s anxiety about the disease. This work is so important, as experts
                                                                                                            believe up to 10,000 lives could be saved in the UK each year if cancer was detected earlier.
 and Sunday 28th October,
 we’ll be holding collections                                                                               To support (name), visit (insert Justgiving page details).                                                              Download
                                                                                                                                                                                                                               template         this
 outside all Tesco stores                                                                                                                                                                                                                  from w w
                                                                                                            			                                          •• ENDS••                                                            c a nce r r            w.
 (excluding Express). We                                                                                                                                                                                                                  esearch
                                                                                                                                                                                                                                                    u
                                                                                                                                                                                                                                    org/tesc          k.
 need your support to raise                                                                                 For more information about Cancer Research UK and the Tesco Charity of the Year 2012                                                o
 thousands of pounds to                                                                                     visit www.cancerresearchuk.org/tesco or call 0871 641 0500.
 help us beat cancer. To get
 involved call 0871 641 0500*
 for more details.                                                                                           Notes to Editors                                         About Tesco Charity of the Year
                                                                                                             • Cancer Research UK is the world’s leading cancer      • Cancer Research UK is Tesco Charity of the Year 2012.
                                                                                                                charity dedicated to saving lives through research.   • Tesco and Cancer Research UK hope to raise £10
                                                                                                             • The charity’s groundbreaking work into the               million which will support research and awareness to
                                                                                                                prevention, diagnosis and treatment of cancer has        improve early diagnosis and detection of cancer.
                                                                                                                helped save millions of lives. This work is funded    • Since 1988, Tesco has chosen a different charity every
                                                                                                                entirely by the public. Cancer Research UK has           year to be the focus for staff fundraising and has raised
                                                                                                                been at the heart of the progress that has already       £60 million for good causes over this period.
                                                                                                                seen survival rates double in the last forty years.
                                                                                                                                                                      • The Tesco Charity Trust tops up all staff fundraising by
                                                                                                             • For further information about Cancer Research            20% (up to maximum of £500,000 for Charity of the
                                                                                                                UK’s work or to find out how to support the              Year fundraising).
                                                                                                                charity, please call 020 3469 8300 or visit
                                                                                                               www.cancerresearchuk.org                               • The money raised by each Tesco store, distribution
                                                                                                                                                                         centre and office will be supporting early diagnosis
                                                                                                                                                                         research projects in local communities across the UK
                                                                                                                                                                         and an new awareness activity that aims to reduce
                                                                                                                                                                         people’s anxiety about the disease.

10 • Your fundraising guide                                                                                                                                                                            www.cancerresearchuk.org/tesco • 11
Planning an activity or event?
                         We have a variety of                                                                                                                                                                                                                                                                                                              • Order your materials at least two weeks before
                         materials that can                                                                                                                                                                                                                                                                                                                   the event or activity you’re planning.
                         help you with your                                                                                                                                                                                                                                                                                                                • Provide your full contact details and the quantities
                         fundraising. Phone                                                                                                                                                                                                                                                                                                                   you need of each item. We’ll need to know your
                         0871 461 0500* or email                                                                                                                                                                                                                                                                                                              Store/Depot name and number too.
                         tesco@cancer.org.uk to                                                                                                                                                                                                                                                                                                            • Only order what you need as these materials
                         place your order and                                                                                                                                                                                                                                                                                                                 come at a cost to us.
                         remember to:
                                                                                                                                                                                                                                                                                                                                                           • If you’d like to make a donation to offset the cost
                                                                                                                                                                                                                                                                                                                                                              of your materials please let us know.

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                   Cancer Research UK                                                                                                                        Cancer Research UK
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                   Tesco Charity of the Year 2012                                                                                                            Tesco Charity of the Year 2012

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                   Help us beat cancer
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                   The money you raise will fund life-saving work
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                             Join in today
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                   to improve early diagnosis and awareness of                                                                                               There are lots of fun and easy ways for
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                   cancer. This will help more people survive                                                                                                you to get involved and help beat cancer.
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                   cancer and keep more families together.

                                                                                                                                     Help us beat cancer
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                 From quizzes to
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                               bake sales, raffles to
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Today over                                                                                             sports tournaments
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      800 people will                                                                                           and so much more
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    be diagnosed with                                                                                          – there’s something
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              for everyone to help
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    cancer. Support us                                                                                             beat cancer!
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                     and help millions
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                       more people
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                         survive.

                                                                                                                                       www.cancerresearchuk.org/tesco

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Tesco hotline 0871 641 0500*                                                                                                                  Tesco hotline 0871 641 0500*
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          tesco@cancer.org.uk                                                                                                                           tesco@cancer.org.uk
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          www.cancerresearchuk.org/tesco                                                                                                                www.cancerresearchuk.org/tesco

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                     * Mon to Fri 9am – 5pm (voicemail out of hours)                                                                                               * Mon to Fri 9am – 5pm (voicemail out of hours)
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Calls cost 10.916p plus up to 5.106p per minute from BT Calling                                                                               Calls cost 10.916p plus up to 5.106p per minute from BT Calling
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Plans (ex-VAT). Mobile and other providers’ charges may vary.                                                                                 Plans (ex-VAT). Mobile and other providers’ charges may vary.

                                                                                                                                                                                                              TE6              Cancer Research UK operates in England, Wales, Scotland and Northern Ireland. Cancer Research UK is a registered charity in England and Wales (1089464) and in Scotland (SC041666).
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    TE7     Cancer Research UK operates in England, Wales, Scotland and Northern Ireland.                                                         TE8     Cancer Research UK operates in England, Wales, Scotland and Northern Ireland.
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Cancer Research UK is a registered charity in England and Wales (1089464) and in Scotland (SC041666).                                         Cancer Research UK is a registered charity in England and Wales (1089464) and in Scotland (SC041666).

Tesco COTY banner                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                       Tesco COTY t-shirt                                                                                                                                                                                                                                         ‘Help us beat cancer’                                                                                                                 ‘Get involved today’
Per meter                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                               S, M, L, XL, XXL                                                                                                                                                                                                                                           A2 poster                                                                                                                             A2 poster

Cancer Research UK                                                                                                                                                                                                                                 Cancer Research UK                                                                                                                                                                                                                                                                                             Cancer Research UK                                                                                                                                                                                                                               Cancer Research UK Tesco Charity of the Year 2012
Tesco Charity of the Year 2012                                                                                                                                                                                                                     Tesco Charity of the Year 2012                                                                                                                                                                                                                                                                                 Tesco Charity of the Year 2012

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Race for Life                                            Help us beat cancer
Challenge yourself                                                                                                                                                                                                                                 How we’re helping to beat cancer
                                                                                                                                                                                                                                                  We’re helping to fund early diagnosis research projects
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                 Help us beat cancer                                                                                              Tesco has been the lead sponsor of Race for Life since
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  2002 and is delighted to be continuing to support the
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                           2012 looks set to be a great year for Tesco and
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                           Cancer Research UK. With a variety of events
                                                                                                                                                                                                                                                  right across the UK and a new awareness activity that                                                                                                                                                                                                                                                                                                                                                                           series for the next three years.                         and activities to get involved in, not to mention
Want to get fit, have fun and do something                                                                                                                                                                                                        aims to reduce people’s anxiety about cancer.                                                                                                                                                                                                                                                                                                                                                                                                                                            the Queen’s Diamond Jubilee and the Olympics
amazing to help us beat cancer?                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                   Tesco will continue to pay the registration fee for
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                           this summer, what challenge will you take on to
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Tesco staff and this year money raised through Race
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                           help us beat cancer?
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  for Life will also count towards your Charity of the
                                                                                                                                                                                                                                                                                  TARGET!                                                                                                                                                                                                                                                                                                                                                                                         Year target, so there’s even more reason to take
                                                                                             Take on a
                                                                                        challenge and
                                                                                                      help
                                                                                                                                                                                                                                                                       £                                                                                                                                                                                                                                                                                                                                                                                                          part. Find out how you can get involved from your
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Personnel Manager or February workplan. Sign up
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                     Quiz
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                     nights
                                                                                           beat cancer…                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Coffee                                   Jumble
                                                                                        there’s somethin
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  and join the biggest fight against cancer in the UK.                                                                                                                                                                                                                    Cancer Research UK Tesco Charity of the Year 2012
                                                                                                        g                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    morning                                    sale
                                                                                          for everyone
                                                                                                      !                                                                                                                                                                           £                                                                         What could you help to fund?
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Dress                           Sports                                                                                                                                                                                                              Very Important                                                           Please be aware that you must have paid an amount
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                   of income and/or capital gains tax at least equal to

                                                                                                                                                                                                                                                                                  £
                                                                                                                                                                                                                                                                                                                                                            £91,000                                                                                                                                                                                                                                                                                                                                                                                                  up days                        tournament                                                                                                                                           Sponsorship form                                                 Cancer Research UK can claim an extra 25% back on every sponsorship the tax that we claim on your donation in the tax year
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          donation without it costing you a penny extra. Please tick the Gift Aid  (6th April one year to 5th April the next) you make

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                   Staff information leaflet
                                                                                                                                                                                                                                                                                                                                                            could cover the costs of a lab in one of our world-class Institutes
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          box below if you would like us to Gift Aid your donation. Make sure that the donation. Please enter your own details – forms
                                                                                                                                                                                                                                                                                                                                                            for one month, where our scientists conduct groundbreaking
                                                                                                                                                                                                                                                                                                                                                            research which could reveal new ways to tackle cancer.
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Sponsored                                                                                                                                                                                                                               we can read your full name, home address and postcode. This supports     in the same handwriting or printed are not valid for
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          our tax claim and will not be used to contact you.                       Gift Aid purposes.
                                                                                                                                                                                                                                                                                  £                                                                                                                                                                                                                                                                                                                                                                                                                                                                                               head shave
                                                                                                                                                                                                                                                                                                                                                            £29,000                                                                                                                                                                                                                                                                                                                                                                                                                 or wax
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Title                       First name                                                                                  Home address
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Please
                                                                                                                                                                                                                                                                                                                                                            could pay for one month of a study looking at ways to detect
                                                                                                                                                                                                                                                                                  £                                                                         bowel cancer earlier.                                                                                                                                                                                                                                                                                                                                                                                       20p                                                                                                                                                                               Surname                                                                                                                                                             Postcode                                photocopy
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                       swear                                                                                                                                                                              Fundraising event                                                                                                       Store/Depot name                            Store/Depot number                     this form if
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            26–28                                                                                                                                                                                                                                                                                                                                                                                                                                   you need to.
                                                                                                                                                                                                                                                                                                                                                            £1,200
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Event location                                                                                                          Head office department location/other
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Run a                     box
                                                                                                                                                                                                                                                                                  £                                                                                                                                                                                                                                                                                                                                                                                                                                         October                                                                                                                                                                                                                       Email                                                                                                                   Sponsor me online at
                                                                                                                                                                                                                                                                                                                                                            could pay for two days of a study developing new technology                                                                                                                                                                                                                                                              every penny counts!                                     marathon                                Bake sale
                                                                                                                                                                                                                                                                                                                                                            that could help diagnose cancer earlier.
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Full name (First name and surname)                                          Postcode           Home address (Work addresses not valid for Gift Aid)                               Amount             Gift Aid Office use
                                                                                                                                                                                                                                                                                  £                                                                                                                                                                                                                                                                                                                                                                                                  Coming to a store near you, between
                                                                                                                                                                                                                                                                                                                                                            £20                                                                                                                                                                                                                                                                                                                      Friday 26th and Sunday 28th October,
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Anne Sample                                                                  AB123CD           Sample Terrace, London                                                             £
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            £
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                   1 5 . 0 0
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                       .
                                                                                                                                                                                                                                                                                                                                                            could enable a scientist to carefully remove all the genetic
                                                                                                                                                                                                                                                                                                                                                            material (the DNA) from five tumour samples. By studying the                                                                                                                                                                                                                                                             Cancer Research UK will be holding                                                                                                                                                                                                                                                                                                                                                                                                                     £          .
                                                                                                                                                                                                                                                                                  £                                                                         DNA, scientists can find out more about the genes that cause                                                                                                                                                                                                                                                             collections outside all Tesco stores (excluding
                                                                                                                                                                                                                                                                                                                                                            cancer and could reveal new ways to diagnose it.                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                £          .
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                     Express). We need your support to raise                      Tesco hotline 0871 641 0500*                                                                                                                                                                                                                                                                                                                                                              £          .
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                     thousands of pounds to help us beat cancer.                  tesco@cancer.org.uk                                                                                                                                                                                                                                                                                                                                                                       £          .
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                     If you can spare a few hours and want to get                 www.cancerresearchuk.org/tesco                                                                                                                                                                                                                                                                                                                                                            £          .
                                                                                                                                                                                                                                                                             Set your own target                                                                                                                                                                                                                                                                                                                                                                                     involved, call 0871 641 0500* for more details.
       Tesco hotline 0871 641 0500*                                                                                                                                                                                                                                          and then track your                                                                        Tesco hotline 0871 641 0500*                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        £          .
       tesco@cancer.org.uk                                                                                                                                                                                                                                                    progress over the                                                                         tesco@cancer.org.uk                                                                                                                                                                                                                                                                                                                                                    * Mon to Fri 9am – 5pm (voicemail out of hours)                                                                                                                                                                                                                                                                                                                                              £          .
       www.cancerresearchuk.org/tesco                                                                                                                                                                                                                                          coming months                                                                            www.cancerresearchuk.org/tesco                                                                                                                                                               Tesco hotline 0871 641 0500*
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                     tesco@cancer.org.uk                                                                                                                                                         Calls cost 10.916p plus up to 5.106p per minute from BT Calling                                                                                                                                                                                                                                              Remember: Full Name + Home Address + Postcode +             =
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                     www.cancerresearchuk.org/tesco                                                                                   For more information check                                 Plans (ex-VAT). Mobile and other providers’ charges may vary.
  * Mon to Fri 9am – 5pm (voicemail out of hours)                                                                                                                                                                                                                                                                                                                      * Mon to Fri 9am – 5pm (voicemail out of hours)
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    * Mon to Fri 9am – 5pm (voicemail out of hours)
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      the Fundraising Guide, visit                                                                                                                                                                                                                                                                                                                                                                                                                          £          .
       Calls cost 10.916p plus up to 5.106p per minute from BT Calling                                                                                                                                                                                                                                                                                                  Calls cost 10.916p plus up to 5.106p per minute from BT Calling
       Plans (ex-VAT). Mobile and other providers’ charges may vary.                                                                                                                                                                                                                                                                                                    Plans (ex-VAT). Mobile and other providers’ charges may vary.
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                     Calls cost 10.916p plus up to 5.106p per minute from BT Calling
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                     Plans (ex-VAT). Mobile and other providers’ charges may vary.
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      www.cancerresearchuk.org/tesco                                                                                                                                                                                                                                                                                                                                                                                                                        £          .
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                             Cancer Research UK operates in England, Wales, Scotland and
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      or call 0871 641 0500*.                                Northern Ireland. Cancer Research UK is a registered charity in                                                                                                                                                                                                                                                                                                                                £          .
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                             England and Wales (1089464) and in Scotland (SC041666).                                                                                                                                                                                                                                                                                                                                        £          .

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  TE11    Cancer Research UK operates in England, Wales, Scotland and Northern Ireland.
 TE9     Cancer Research UK operates in England, Wales, Scotland and Northern Ireland.                                                                                                                                                             TE10   Cancer Research UK operates in England, Wales, Scotland and Northern Ireland.                                                                                                                                                                                                                                   Cancer Research UK is a registered charity in England and Wales (1089464) and in Scotland (SC041666).
         Cancer Research UK is a registered charity in England and Wales (1089464) and in Scotland (SC041666).                                                                                                                                            Cancer Research UK is a registered charity in England and Wales (1089464) and in Scotland (SC041666).                                                                                                                                                                                                                                                                                                                                                                             TE12
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                           TE12

‘Challenge yourself’                                                                                                                                                                                                                    ‘Thermometer target’                                                                                                                                                                                                                                                                                            Blank fundraising                                                                                                                                                                                                                                          Staff information                                                                                                                     Sponsorship form
A2 poster                                                                                                                                                                                                                               A2 poster                                                                                                                                                                                                                                                                                                       A2 poster                                                                                                                                                                                                                                                  DL leaflet                                                                                                                            A4

          Cancer Research UK
          Tesco Charity of the Year 2012

          Fundraising guide
          Help us beat cancer

                                                                                                                        Keep
                                                                                                                      this pack
                                                                                                                 somewhere safe
                                                                                                                 – it will come in
                                                                                                                  handy all year
                                                                                                                       round

                                                                                                                                                                                                                                                     Thank
                                                                                                                                                                                                                                                      you!
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    DVD
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Cancer Research UK
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Tesco Charity of the Year 2012

        www.cancerresearchuk.org/tesco

Fundraising guide                                                                                                                                                                                                                       Thank you postcard                                                                                                                                                                                                                                                                                              Tesco COTY DVD                                                                                                                                                                                                                                             Tesco COTY staff                                                                                                                      Tesco COTY
A4 booklet                                                                                                                                                                                                                              A6 postcard                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                collection bucket                                                                                                                     collection can

Wall planner                                                                                                                             Cancer Research UK Tesco Charity of the Year 2012

                                                                                                                                                                                                                                                                                                                                                                                         March                                                                                                                                             April
A1 poster                                                                                                                                                                                                                                                                                                                                      M                       T                  W
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                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                           Tesco hotline 0871 641 0500*
                                                                                                                                                                                                                                                                                                                        Week 1                                                                                                                                                       Week 6
                                                                                                                                                                                                                                                                                                                                                                                                             Launch Day
                                                                                                                                                                                                                                                                                                                                                                                                           St. David’s Day                                                                                                                                                                                        All Fools Day

                                                                                                                                                                                                                                                                                                                                          5                       6                  7                    8                    9           10                   11                            2                  3                   4         5        6                       7                             8
                                                                                                                                                                                                                                                                                                                        Week 2                                                                                                                                                       Week 7

                                                                                                                                                    Wall                                                                                                                                                                                  12                      13                 14                   15                   16          17                   18                            9                  10                  11
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      14       12       13
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Good Friday

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                14                            15
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Easter Day

                                                                                                                                                    planner                                                                                                                                                             Week 3                                                                                                                                                       Week 8

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                           tesco@cancer.org.uk
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                     The Grand                       Brighton
                                                                                                                                                                                                                                                                                                                                                                                     No Smoking Day                                        St Patrick’s Day    Mothering Sunday                Easter Monday                                                                          National                       Marathon

                                                                                                                                                                                                                                                                                                                                          19                      20                 21                   22                   23          24                   25                            16                 17                  18        19       20                      21                            22
                                                                                                                                                                                                                                                                                                                        Week 4                                                                                                                                                       Week 9
                                                                                                                                                    Use this calendar to help                                                                                                                                                                                                                                                                                   British Summer                                                                                                                                    Virgin London
                                                                                                                                                                                                                                                                                                                                                                                                                                                                 Time begins                                                                                                                                        Marathon
                                                                                                                                                    plan your fundraising for                                                                                                                                                             26                      27                 28                   29                   30          31                                                 23                 24                  25        26       27                      28                            29
                                                                                                                                                    the next four months                                                                                                                                                Week 5                                                                                                                                                      Week 10
                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Set yourself

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                           www.cancerresearchuk.org/tesco
                                                                                                                                                                                                                                                                                                                                                                                                                                                                   a fundraisin g             St George’s Day

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              30
                                                                                                                                                                                                                                                                                                                                                                                                                                                                   challenge
                                                                                                                                                                                                                                                                                                                                                                                                                                                                   for 2012!        Week 11

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                         Remember
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                         to sign up for
                                                                                                                                                                                                                                                                                                                                                 The Olym pics                                                                                                                                                                                                                                           Race for Life
                                                                                                                                                                                                                                                                                                                                                 come to town
                                                                                                                                                                                                                                                                                                                                                  with the y
                                                                                                                                                                                                                                                                                                                                                  Torch Rela                                    May                                                                                                                                        June
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                                                                                                                                                                                                                                                                                                                       Week 11                                                                                                                                                      Week 16

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                           *Mon to Fri 9am – 5pm (voicemail out of hours)
                                                                                                                                                                                                                                                                                                                                                                                                                                                                   Race for Life
                                                                                                                                                                                                                                                                                                                                                                                                                                                                      starts

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                                                                                                                                                                                                                                                                                                                       Week 12                                                                                                                                                      Week 17

                                                                                                                                                                                                                                                                                                                                              May Day                                                                                                                                         Queen’s Diamond Jubilee Bank Holiday                      Euro 2012 starts

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                                                                                                                                                                                                                                                                                                                       Week 13                                                                                                                                                      Week 18
                                                                                                                                                                                                                                                                                                                                                                                                                                            The Olympic         Bupa Great
                                                                                                                                                                                                                                                                                                                                                                                                                                          Torch Relay starts   Manchester Run                                                                                                                                       Father’s Day

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                         Calls cost 10.916p plus up to 5.106p per minute from BT Calling
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                                                                                                                                                    Tesco hotline 0871 641 0500*
                                                                                                                                                                                                                                                                                                                       Week 14                                                                                                                                                      Week 19
                                                                                                                                                                                                                                                                                                                                                                                                                                               Edinburgh

                                                                                                                                                    tesco@cancer.org.uk                                                                                                                                                                                                                                                                        Marathon

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                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    How will you

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                         Plans (ex-VAT). Mobile and other providers’ charges may vary.
                                                                                                                                                    www.cancerresearchuk.org/tesco                                                                                                                                     Week 15                                                                                                                                                      Week 20
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    celebrate
                                                                                                                                                * Mon to Fri 9am – 5pm (voicemail out of hours)
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                   Wimbledon
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    the Queen’s
                                                                                                                                                    Calls cost 10.916p plus up to 5.106p per minute from BT Calling                                                                                                                                                                                                                                                                                                                                                                                                 Diamond
                                                                                                                                                    Plans (ex-VAT). Mobile and other providers’ charges may vary.                                                                                                                                                                                                                                                                                                                                                                                                   Jubilee?

                                                                                                                                             TE20       Cancer Research UK operates in England, Wales, Scotland and Northern Ireland. Cancer Research UK is a registered charity in England and Wales (1089464) and in Scotland (SC041666).

                 TE14                                                                                            Cancer Research UK operates in England, Wales, Scotland and Northern Ireland.
                                                                                                                 Cancer Research UK is a registered charity in England and Wales (1089464) and in Scotland (SC041666).
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