FD 2016- 2020 VIRTUAL GRADUATION SHOW - NIFT
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FASHION DESIGN I 2016 - 2020 I NIFT Kannur Adithya Lakshmi Retail Experience Designs in Ethnic women’s wear With a vision to provide it’s customers with fashion, variety and quality Adithya Lakshmi of goods and experience at affordable prices, “Elegance of Gala” is a +918086577149 adithyalakshmi001@gmail.com combination of contemporary prints and ethnic silhouettes. https://www.behance.net/ adithyalakshmi An ethnic wear collection of 4 garments were designed for Reliance Trends Ltd. keeping in mind the aesthetics of the brand. Explorations weredone on silhouettes and prints to achieve this. The concept of the collection is taken from the grandeur and splendor of Indian festivals. The colors, and sillhouettes for the collection is derived from the AW 20/21 forecast. Indian floral prints were studied to derive the floral prints for the collection. Graduation Showcase 2020virtual edition Domain Host Firm Retail Fashion Reliance Trends
FASHION DESIGN I 2016 - 2020 I NIFT Kannur Akshara Prasannan FLORESCENCE- Graduation Project Objective as a designer was to come up with maternity outerwear Akshara Prasannan FLORESCENCE - maternity wear collection collection which is affordable, attractive as well as functional using 9207018475 aksharaprasannan4@gmail.com solid colors and minimal embroidery detailing. https://www.behance.net/akshara_ prasannan Methodology: The basic outline of the design process was inclusive of research, gathering deeper knowledge on maternity ,exploring technical details, ideation and conceptualization and final documentation. Final deliverables: A collection of three maternity outerwear garments with final documentation. Graduation Showcase 2020virtual edition Domain Host Firm Fashion Design Popees
FASHION DESIGN I 2016 - 2020 I NIFT Kannur Ambika Anil Kumar Inclusive and thoughtful fashion - “ Pause “ By intensive research and multiple design explorations, an apparel range Ambika Anil Kumar of ten garments were illustrated inspired by the “little things in life that +91 9003118045 ambikaanilkumar99@gmail.com often go unnoticed by common man/woman “as the main theme. Be it, https://www.behance.net/ theshortbrowngirl the first flower bud to bloom, the crisp whiff of fresh air or the withering leaves fall to meet it’s destination. This Spring / Summer collection titled “ Pause “ has vivid and bright colors incorporated in it which enhanced the overall aesthetic and feel of the range. Certain minute details such as pin tucks, gathers, pleats and French knot embroidery was achieved along with easy and comfortable silhouttes which resulted it being cohesive with each other. The collection is inclusive of all shapes as well as sizes and was designed for the women of the society who are empowered. Final deliverables : Construction of three final ensembles along with digital illustrations and a final walk through with a documentation and Graduation presentation. Showcase 2020virtual edition Domain Host Firm Graduation Project IKASO
FASHION DESIGN I 2016 - 2020 I NIFT Kannur Amisha Tyagi Subtle Hedonism Objective: The idea of subtle hedonism is to bring out the best in you Amisha Tyagi and aspiration is to remake the wardrobe needs. The creations are +91 7356873708 amisha.tyagi@nift.ac.in consciously created and unique in its femininity, a mix of minimalist https://www.behance. pieces designed for reinventing classics. Believing in- aesthetics and net/gallery/105144403/ Graduation-Project-2020 ethics go hand in hand, therefore in every design the aim is to minimize the enivronmental impact and maximize the ethical aspect. Methodology: Developing the idea of re-imagining modern architecture into fashion. Combining nature’s earthy tones and architecture in the form of texture/embroidery, the collection is based to create a sustainable wardrobe. Final deliverables: Total of Six ensembles with a conscious philosphy that can turn any moment into a special occasion. Be it your daily office routine, weekend family brunch, or sunday leisure time at home. Being comfortable and stylish at the same time. Graduation Showcase 2020virtual edition Domain Host Firm Graduation Project Aruni Designs
FASHION DESIGN I 2016 - 2020 I NIFT Kannur Anjana Muraleedharan RETRIEVING SKY - Design Collection Severe floods affected Kerala on August 2018 and 2019, in which the Anjana Muraleedharan resolute display of resilience which gained attention. ‘Retrieving sky’ is +91 9562263833 anjana.m.achari@gmail.com a handloom based Spring/Summer Women’s wear collection conveying https://www.behance.net/ anjana_muraleedharan four main visuals during Kerala floods. The Impact-Struggle-Unity and Hope. The process started by a detailed research on the topic, then deciding the client, mood, then conducting a trend study. Different events happened during that time are depicted through different surface and silhouette detailing. Different emotions from the theme are conveyed through the selection of different colors. The color travels from dusky tones to cool tones from each garment. The windows showing hope, the people, the fisherman, the layers of water, etc. are depicted in the designs through applique work and detailing. Usage of Pleats, Ruffles and Textures helps to create the mood. Sustainable closures are used throughout the collection. Considering the client and occasion, silhouettes are western Graduation Showcase and stylish, Simple and classy. 2020virtual edition Domain Design Collection
FASHION DESIGN I 2016 - 2020 I NIFT Kannur Anusree C K AUTUMN BLISS “Autumn Bliss” - autumn/winter collection 20-21 is inspired from a small cold frame ( miniature greenhouse) sprawlingly bloomed with Anusree C K gorgeous autumn winter flowers. A greenhouse is a structure with +91 8281046764 anusree.ck@nift.ac.in walls and roof made cheifly of transparent materials, such as glass, in https://www.behance.net/ which plants requiring regulated climatic conditions are grown. wwwanusreeck02 A greenhouse bloomed with many beautiful and vibrant flowers is a spellbinding scenery. The transparent glasshouse also gives a classy, vintage atmosphere or emotions. When the sunlight passes through the glossy glasses of the greenhouse, the reflections create some interesting lines and patterns on the flowers and leaves. The collection is mainly inspired from interesting patterns of glasshouse and some elegant and splendid flowers of autumn, winter season, mainly - “Anemone flower, Aster flower and Baby’s breath”. The soothing colour palette of the collection is taken from the fashion forecaste for autumn/winter colour trends 20-21. Graduation Showcase 2020virtual edition Domain Host Firm Graduation Project The Right Cut
FASHION DESIGN I 2016 - 2020 I NIFT Kannur Athulya Kunjumon The Charisma of Black - Design Collection A Menswear design collection of A/W 20 - 21, TITLED - THE CHARISMA Athulya Kunjumon OF BLACK inspired by the color black which has been treated cruelly +91 7025951813 athulyacham98@gmail.com through out history. It is considered evil, dark, and demonic. Being https://www.behance.net/ athulyakunjumon black or having a darker complexion has always been talked about in society. The concept behind the inspiration is to let people know that black is dark, yes it has no light in it but black has its own beauty, to let people see black as black and embrace its beauty. Time to change, time to think that Colourism is just a thought, not the truth. The collection consists of 4 Ensembles of 19 pieces with different layering representing the layer of skin. The pleating design assurface development is to represent the hairstyle which usually preferred by them like dreadlocks. Graduation Showcase 2020virtual edition Domain Design Collection
Secreat of sea By:-Lakshmi Priya A FASHION DESIGN I 2016 - 2020 I NIFT Kannur Lakshmi Priya . A Secreat of Sea - Design Collection Secreat of sea - A womenswear collection of spring-summer 2021 is inspired from Exploring the secret of sea, our oceans are full of secreats. when we think of oceans, we usually think of (gently waves,salty air,and Lakshmi Priya .A blue apperence )that go along with it, This is quite literally only the +91 7780605567 a.lakshmipriya002@gmail.com surface vast, By seeing other world of ocean. There are many deeper and darker of big blue. The design flow started with research, studying fashion trends and consumer profile, appropriate concepts has been developed for the target market. Development of visual boards, explortion of sketchs, then deciding with the final designs for the collection. The indo-western silhouettes with different layering to express shades and nature of ocean. value addition like fabric manipulation, ruffles, pleating is used to incorporate some of the shapes ,surface and texture of some of the secreats like silfra fissure, the great barrier of reef ,underwater crop circles etc in the collection. Marine shades of blue and green bring an tranquil mood to the collection. Graduation Showcase 2020virtual edition Domain Design collection
FASHION DESIGN I 2016 - 2020 I NIFT Kannur Darsana M V BENEATH THE GRIME - Design Collection ‘Beneath the Grime’ is an Autumn-Winter’21 Womenswear collection Darsana M V centred around the theme - Ecofeminism - a branch of feminism, +91 9495289365 darsanamv1997@gmail.com which examines the connection between women and nature. Both are https://www.behance.net/ darsanamv1822f interconnected in their domination and exploitation, and that nature could only be saved by what is traditionally considered a feminine practice of healing and nurturing. The Collection takes its inspiration from Lichens - a symbiotic organism, which helped in the further development of surface detailings. These organisms have strong bond with their growing surface, and hence one can find out unusual seams on the garments using hooks and eyes which is the main feature. The surface detailing on the garments are done using sheer fabrics to bring out the tenderness of feminine nature. Textures made are using various technologies and yarn-pulling, fabric manipulation etc.. The silhouettes brings out the boldness of the wearer and the color palette focuses on the earthy shades like tints of Graduation Showcase brown, shades of green and meroon. 2020virtual edition Domain Design Collection
FASHION DESIGN I 2016 - 2020 I NIFT Kannur Gayathri Satheesan Retail Experience : Fashion Designer “PREPPY REVIVAL “ is a collection of Dresses ranging from mini Gayathri Satheesan MV to maxi curated for the Western Womenswear brand “Rio”. +91 8075099298 gayathri.123jly@gmail.com This theme brings back the preppy elements from the past and https://www.behance.net/ using it in new different silhouettes and prints which are commer- gayathrsathees cially sellable. The collection consists of endless romance of ditsy florals and stripes coming back with retro palatte. Details like with ruffle ,fringes,peplum,puff sleeves,gathered sleeves ,collar neck can be found in this resurgence period of fashion. Fashion has been always a cycle had took continous inspiration from one that from past.So this collection extracts these details from the past along with few modern trims and silhouette details & variation. The one that from the past never goes out of trend and its all about remixing the right things. Graduation Showcase 2020virtual edition Domain Host Firm Fashion Designer Reliance Trends,Bangalore
FASHION DESIGN I 2016 - 2020 I NIFT Kannur HARITHA S Retail Experience in Maternity wear As the new age mothers are constantly looking for more and better HARITHA S option of apparel in terms of functionality done in a smart way i believe +91 8089216112 harithagreenforever@gmail.com this collection relevant. Portfolio link https://www.behance.net/ The basic concept of this collection is welcoming the new born by greenforever offering newbie mothers garments which is more functional, and extra- comfortable in their gestating days and after. Easy openings, adjustable waist, simple floral emboidery and most comfortable fabrics are the main attraction of this collection. Graduation Showcase 2020virtual edition Domain Host Firm Fashion Designer LPopees
FASHION DESIGN I 2016 - 2020 I NIFT Kannur Irudhu Santhosh Engined Fable -Menswear Design Collection for Spring Summer 20 Designing a collection that resonates with the brand identity with Irudhu Santhosh +91 8281347422 updated trends and needs of the customer including functionality irudhusanthosh1998@gmail.com uncompromised was the main objective of this project. https://www.behance.net/irudhusant ENGINED FABLE Methodology: A clear and organised design process was followed throughout with an inspiration from motorsports. Understanding the company, its USP, visions, clientele, market criteria, missions etc. is all an important part of it. This collection is a visual portrayal of the company’s NED FABLE ideas combined with the unique design elements and functional aspects of mine. It is a vision into mission project, considering a target market and high competition. Elegant and comfortable wearing experience is the major project criteria without a large compromise with the basics. Final deliverables: Digital sketches with techpacks, documentation and presentation, four fully constructed design samples. Graduation Showcase 2020virtual edition Domain Host Firm Fashion Design Dignity Innovation
FASHION DESIGN I 2016 - 2020 I NIFT Kannur Jihan Iqbal Being Human-Sisu: Design Collection Being a budding designer, I have the freedom to create a collection Jihan Iqbal that could reflect my ideas without much constraints. Why not use up +91 9447632594 jihanqbl4@gmail.com this opportunity to express something that can help, maybe even a https://www.behance.net/ small fraction, of the ongoing social issues? jihanqbl4 This is a womenswear collection which comprises of three garments constructed using scrap fabrics collected from nearby tailors and handloom fabrics dyed using natural and organic methods. The inspiration is derived from, Sisu; a unique Finnish concept that means to transform barriers into frontiers which compliments the survival instinct of being human; “adaptation”. This along with the well known quote “That’s one small step for man, one giant leap for mankind”-Neil Armstrong, that when read from a different perspective can be put to compliment the butterfly effect, ‘a concept imagined with a butterfly flapping its wings and causing a typhoon’. A step towards ethical living can create a greater impact. Graduation Showcase 2020virtual edition Domain Design Collection
FASHION DESIGN I 2016 - 2020 I NIFT Kannur KRUPA DAVDA DE-CONSTRUCTIVISM A Women’swear SS 20 Design Collection inspired from the idea of Krupa Davda changing the perspective of ways of wearing a garment. Inspired +91 7034622639 davdakrupa25@gmal.com from Tangram puzzle the collection itself is like a game. The collection https://www.behance.net/ davdakrupa25 consists of 19 2D pieces of various geometrical shapes which can be attached using different trims. It just says to ‘SWITCH’ and ‘FIX’ . Switch any piece with the other and fix! The project focuses on 2R’s (reduce and reuse).The basic idea of design process started with the idea of exploring ways of wearing a garment and make it reusable, continued with research and small developments , achieved from breaking down different silhouttes to form different shapes , reshaping them in particular angle and attaching them using various trims. This collection of 19 pieces can be converted into more than 365 garments. Graduation Showcase 2020virtual edition Domain Design Collection
FASHION DESIGN I 2016 - 2020 I NIFT Kannur Midhuna Rajan Retail Experience in Ajio.com Collection title: VICTORAL Midhuna Rajan +91 9207430121 The concept/mood taken is ‘VICTORAL’, A/W 20-21 inspired from the midhunarajan1@gmail.com Victorian silhouettes gives the garments control with its voluminous https://www.behance.net/ midhunarajan1 and loose-fitted silhouette. Micro- floral prints along with ruffles and surfaces in classic palettes The collection consists of loose-fitted, flared, voluminous silhouette to give an elegant look to the collection. Trousers are of focus, formations used revives the classic look in a modern way for the youth in classic palettes. Graduation Showcase 2020virtual edition Domain Host Firm Design Intern Ajio.com
FASHION DESIGN I 2016 - 2020 I NIFT Kannur Nidhi M ELEMENTAL SERIES Elemental series, Spring-Summer 2020 ia a collection based on street fashion. The collection focuses on making the garments more Nidhi M functional yet fashionable. +91 8310150636 nidubarbie@gmail.com The collection takes inspiration from the streets of Burano, Venice, https://www.behance.net/nidhim1 Italy. It focuses on casual yet energetic and zestful ready-to-wear garments. To explore the possibilities from the streets, and incorporate slight elemental features of activewear in the casual wear, basically making the garments much more functional than ever. Prudently designed casual clothing, that can either be teamed up as coordinates or otherwise separates. Vibrant, multi-coloured buildings right at the banks of the canals gives a cheerful, and enthusiastic mood for the collection. The blocky nature of the buildings, with ample of contrasting coloured windows, inspires our collection, and encourages us to play more with the positioning of variety of pockets and to create boxy design. Usage of fancy eye-catching zippers, and construction of loose fitted garments is the key feature of the collection. Graduation Showcase 2020virtual edition Domain Host Firm Graduation Project Rowdywear Pvt ltd
FASHION DESIGN I 2016 - 2020 I NIFT Kannur Pichuka Sai Venkatesh The Story Of Royal Monarchy “The Story Of Royal Monarchy” Autumn Winter 21 is the Menswear collection of seven ensembles. The monarchy acts as a focus for the Pichuka Sai Venkatesh national identity, unity and pride. Saint Chapel, one of the known +91 9494617026 gothic architecture is the key inspiration for the collection. Taking the mrfashiond@gmail.com architecture as a base, different fabric manipulation techniques such www.mrfashiondesigner.com as pleats, tucks, cut and slash method have been used. The silhouettes are casual involving the aesthetics of the architecture. The colour palette chosen for the collection is dark and intense taken from the gothic architecture. The design process of the collection involved extensive research, developing boards, patterns samples and muslin fits. During the process the garments have been developed using virtual software’s like Clo3d, Adobe Dimensions, Vray to check the fitting and the final look of the ensembles. During these unpredictable times, where many changes are being taken in fashion industry, I have developed a virtual graduation collection Graduation where you can observe the look, fit and details of the ensembles Showcase virtually. 2020virtual edition Domain Design Collection
FASHION DESIGN I 2016 - 2020 I NIFT Kannur Pranathi Kondamuri Rewinding Evolution Rewinding Evolution, Spring-Summer 2020 is a He for She collection Pranathi Kondamuri of eleven ensembles with a combination of distinct textiles and quirky +91 7674094349 pranathi540@gmail.com prints. The idea was inspired by the concept called ‘ wondering the https://www.behance.net/ pranathik9 impossible.’ It is a subtle imagination of animals exploring the human world and imitating human actions. Surrealism comes into the picture by unveiling the connection that exists among living beings thereby awaking our unconscious selves and irrational drives discover expression. The timeless clean silhouettes with a touch of detailed prints bring an exuberant mood to the collection. Value addition like Chain stitch, contrast thread button de- tails, running stitch detail, jaali stitch, and stain stitch is used to elevate the collection. The design process was inclusive of research, ideation, and conceptualization, development of color palettes, classic silhouettes, Graduation print compositions and accumulation of samples to explore the diverse Showcase print work on different fabrics. 2020virtual edition Domain Host Firm Graduation Project SUKETDHIR
FASHION DESIGN I 2016 - 2020 I NIFT Kannur Prasanna R Chimes of Freedom, Graduation Project with Khara Kapas My objective as a designer was to design ready to wear cotton Prasanna R. clothing, as a part of Khara Kapas’s spring-summer 2020 collection. 8778963512 prasiraja18@gmail.com The theme for the collection was “ chimes of freedom”, and idea was https://www.behance.net/prasiraja to design travel-friendly multipurpose, comfortable clothing, perfect for summers. The basic ideology was to design clothing that can be styled in several ways, has a lot of breathing space, and pockets, a perfect package of all things comfy. The colour palette of the collection is predominantly earthy shades, with minimal prints. Made in Mul cotton and dipped in azo-free dyes, this collection is completely eco friendly and biodegradable. Methodology: the basic outline of the design process was inclusive of the design process, silhouette development, print development, finalising designs and photoshoot. Final deliverables: A collection of 5 garments were developed under Graduation the Khara Kapas label, as a part of their spring-summer collection. Showcase 2020virtual edition Domain Host Firm slow fashion/ sustainable fashion Khara Kapas
FASHION DESIGN I 2016 - 2020 I NIFT Kannur Reshma C F “BEHIND THE DARK FIGURE - LILITH” This autumn winter collection for women featuring Lilith as incarnation Reshma C F of female power. The time of Lilith has come to help women to articulate +91 8301949986 reshmacf1998@gmail.com their own beliefs, their own views, not being afraid of showing who www.behance.net/reshmacf1998 they are, defending their uniqueness. Each garment brings out the powerful women or the Lilith inside, fusion of feminine and masculine features which are constructive and soft structured, loose and voluminous silhouettes. Layering of 2 or 3 pieces of garments which are surface designed with net fabric bring out a shadow effect falling on it featuring the woman in her ,who got demonized. This collection is to show society that women are not meant to be weak and obedient, they are strong individuals with their own individuality which are not meant to be decided by the men in the society as the first women alive was equal to them, who stood and fought for her ideologies. Graduation Showcase 2020virtual edition Domain Design Collection
FASHION DESIGN I 2016 - 2020 I NIFT Kannur Ritambhara Singh Patel TRANSHUMANISM - Design Collection The project titled ‘Transhumanism’ explores human interaction with Ritambhara Singh Patel wearable technology merging soft and hard science by fusing three +91 8848504179 sweetani936@gmail.com different sub-niches of experimental fashion which is multi-sensory https://www.behance.net/ gallery/79795027/Fashion-Portfolio dresses, hand sculpted (moulding and casting) dresses and automatised Design Collection link: https:// design elements in the collection. www.artsthread.com/profile/ ritambharapatel/ Methodology: An experimental 3D sculpted collection made of epoxy resin which was inspired by human anatomy and science fiction. It centres around the concept of combining technological and hardware elements with the existing human form to enhance the human condition, known as ‘Transhumanism’ Final deliverables: Digital project rendering process of experimentation and final prototypes. A Research Thesis in support of the collection and Final Documentation. Graduation Showcase 2020virtual edition Domain Design Collection
FASHION DESIGN I 2016 - 2020 I NIFT Kannur Saranya MK The Golden Orchard (SS-20 Kids Wear Collection) Objective as a designer was to come up with a collection anticipating Saranya MK consumer trends.This collection is for kids of age 1-5 inspired from +91 9562182469 saranyamkpayam@gmail.com ss-20 forecast. The simple life inspires a sweet throwback, as vintage https://www.behance.net/ references continue to drive prints for summer. Yellows and oranges saranyacharu gain mass acceptance in giving designs a feel-good quality. This wholesome story also ties in with the overarching influence of the wellness movement. With the rise of farm-to-table dining and vegan lifestyles, these organic fruit prints will appeal to parents with a health- conscious mindset. The clothing comes in simple patterns, solid colors and all over prints so it won’t go out of style. The cloths are also quite comfortable. Trends were studied in order to analyse what is selling in the market and what designs would go with the brand psychology and cater to the needs of the target customers. Various social media platforms and forecast study were also referred to in order to track the trend and Graduation Showcase segregate what the brand could relate to. 2020virtual edition Domain Host Firm Graduation Project Popees Baby Care Products Pvt. Ltd
FASHION DESIGN I 2016 - 2020 I NIFT Kannur Simpy Breaking The Stereotype Dad and Son is who we design for. Breaking The Stereotype is a Simpy capsule collection of ten ensembles which includes clean silhouettes +91 7070039389 simpyc97@gmail.com and constrast style. The idea behind this inspiration was to come up https://www.behance.net/ with sophisticated minimalism and get deeply inspired by geometric simpychoudhary patterns and shapes that we see all around us for Spring - Summer 2020. This collection focuses mainly on keeping clean silhouettes while playing around with placement of closures. The basic outline of the design process was inclusive of research on trends of previous season collection, ideation and conceptualization, coming up with a new color palettes for the season, sourcing the fabric and getting it dyed within a particular time frame, designing and approval of the silhouettes. Graduation Showcase 2020virtual edition Domain Host Firm Graduation Project Son Of A Noble
FASHION DESIGN I 2016 - 2020 I NIFT Kannur Sooryasree pv THE SUMMER KID Summer is the perfect time for play and enjoyment, especially for boys, SOORYASREE P.V nobody can compromise to them, the level of enjoyment at its peaks. +91 8156890561 Sooryasree.pv@nift.ac.in And at the age of 3-5, they are more energetic and active, so this collection is for our vibrant ones. Graduation collection casual wear of kids for the age group of 3-5 boys, is based on SS 20 forecast. ( Ready ,set,match). Basic silhouettes are inspired from forecast. Inspiration of the collection is cricket, the silhouettes are more sportive and cricket materials used as prints and embroidery.icecream bowl is taken as theme, colors are taken from that. Mood of the collection is active and joyful. Collection is targeting for boys age group of 3-5 years. INSPIRATION : Sports, cricket is the inspiration for the collection, summer is the time for play and joy, especially for boys, time for sports and other active activities. This collection is based on cricket. The silhouettes are very sportive. GET,SET,MATCH Graduation Showcase 2020 virtual edition Domain Host Firm Popees baby care products Graduation project Pvt Ltd
FASHION DESIGN I 2016 - 2020 I NIFT Kannur Sumaiya Musthafa Retail Experience Design in Ethnic women’s wear This concept was derived from the mix of kanjivaram motifs and Islamic Sumaiya Musthafa art. A closer look at these, particularly at the motifs of the kanjivaram, +917306666844 sumaiya.m757@gmail.com reveals the rich histories of the patterns, drawing from sources beyond https://www.behance.net/ textiles. Apart from using motifs on the body of a sari, weavers also sumaiyamusthafa use a number of geometric patterns to break the monotony of a single colour. Checks (kattam), diagonal lines (vari), circular forms (buttis) and other shapes are used to enhance the background to the motif embellishment. Islamic art is often characterized by recurring motifs, such as the use of geometrical floral or vegetal design in a repetition known as the arabesque. The motifs were created from the inspiration where the style of kanjivaram motif weave were taken and converted in form of prints. The colors, and sillhouettes for the collection is derived from the SS 20/21 forecast. Indian floral prints were studied to derive the floral prints for the collection. Graduation Showcase 2020virtual edition Domain Host Firm Retail Fashion Reliance Trends
FASHION DESIGN I 2016 - 2020 I NIFT Kannur Sweatha Poothery Retail Experience Designs in western womens wear AJIO being one of the best fashion e- commerce in India, has positioned Sweatha Poothery itself to address the style expectations of the youth of the country. It +91 8111811491 sweathapoothery@gmail.com has product offerings from mass to premium market for Men, Women https://www.behance.net/ & Kids. As a designer, my objective was to design a collection of chic, shwetsp trendy and classy casual wear for working women. Design process in Ajio starts with planning and buying. Then a huge amount of research is done online which includes research done on WGSN, and other trend forecasting websites. After this, a concept is prepared, which includes a vague idea of the concept, which is ‘Urban Tribe’. Urban tribe is driven by an increasingly globalised street culture, as cities interconnect to create an undiscovered beauty of design. Prints and graphics take on a mix-and-match look, celebrating traditional craft from multiple cities, tribes and cultures. The result is youthful and offbeat, perfect for the winter transitional retail drop. Graduation Showcase 2020virtual edition Domain Host Firm Retail Fashion Ajio, Reliance
FASHION DESIGN I 2016 - 2020 I NIFT Kannur Uthara V Nair Retail Experience Designs in western womens wear Easybuy is a value based brand. The target customer’s are middle class Uthara V Nair families; hence the cost plays an important role in the brand. Taking +91 9995836522 utharanair98@gmail.com all the research data into account and the costing of the brand, few https;//www.behance.net/ inspirations were taken from the same. Objective of a designer was to UtharaNair98 come up with creative designs within the affordable price range. The design process was done following the Easybuy process. Initially a market research was done by both online and offline. A concept was selected based on the wide theme; Road trip, which was taken for the brand by the team. The concept chosen is ‘Into the forest’ giving the garments comfort and an effortless style with independence, freedom and travelling which often leads to beautiful destinations.. After the concept was approved by the department head and then the initial sketches were done leading to the final documentation. Graduation Showcase 2020virtual edition Domain Host Firm Retail Fashion Easybuy, Landmark group
FASHION DESIGN I 2016 - 2020 I NIFT Kannur Varsha Rajan The Indian Summer “The Indian Summer” is a Unisex wear collection that celebrate India Varsha Rajan and its everlasting summer. A translation of its diversity into designs +91 8907669662 varsha4694@gmail.com that tells a story through the prints and patterns in the fabrics that are https://www.behance.net/ VarshaRajan designed with the concept of many stories, of travel, souvenirs, art and architecture with a recurring theme of majestic animals aesthetically adorned with jewellery, flowers and paintings, creating a kind of nostalgia with the remembrance of the past summers of life. The classic and minimalistic silhouettes enhance the print patterns which create a bold statement with the bright colors and the print on print ensembles. The objective of designing this collection was to tell these stories through the prints in an effortless way recreating that nostalgia, of the endless Indian summer. Graduation Showcase 2020virtual edition Domain Design Collection
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