Developing HR Partners Journey to Great Nordea - Tiina Käsi Head of HR, Group Functions. Northern European Exchange Meeting May 6th 2011 Stavanger
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Developing HR Partners Journey to Great Nordea Tiina Käsi Head of HR, Group Functions. Northern European Exchange Meeting May 6th 2011 Stavanger
Nordea’s position Diversification in products and geography Sweden Financial centres Finland Branches 326 International branches in Branches 329 Customers 4,023,000 Frankfurt, London, New York, Customers 3,391,000 Employees, FTEs 7,800 Singapore and Shanghai. Employees, FTEs 7,600 Total lending EUR 76.9bn Representative offices in São Total lending EUR 52.7bn Market rank 2-3 Paulo and Beijing Market rank 1 Norway Russia Branches 118 Branches 50 Customers 897,500 Customers 58,500 Employees, FTEs 3,600 Employees, FTEs 1,710 Total lending EUR 47.9bn Total lending EUR 4.8bn Market rank 2 Market rank 22 Denmark Estonia Branches 295 Branches 21 Customers 1,758,000 Customers 122,200 Employees, FTEs 8,600 Employees, FTEs 400 Total lending EUR 75.4bn Total lending EUR 2.8bn Market rank 2 Market rank 3 Int’l Private Banking Poland Lithuania Latvia Customers 12,000 Branches 203 Branches 21 Branches 22 Total AUM EUR 10bn Customers 656,000* Customers 136,000 Customers 102,450 Market rank 1 Nordic in Employees, FTEs 1,700 Employees, FTEs 300 Employees, FTEs 450 Luxembourg Total lending EUR 5.7bn Total lending EUR 2.2bn Total lending EUR 2.8bn Market rank 14 Market rank 4 Market rank 3 2 Figures end-Q3 2010.
Building Great Nordea The journey to Great Nordea Middle of the Profitable organic growth Prudent growth road Great 07 08 09 10 11 12 Nordea Next level strategy based Organic growth strategy on stronger position Building the New Values, foundation Talent Management, Leadership, Performance Succession Planning Employer Branding, Management Coaching Leadership Coaching Development Employer Branding 3
Building Great Nordea Strong customer-oriented culture and values A Great European bank, acknowledged for its people, creating superior value for customers and shareholders Great customer experiences It’s all about people One Nordea team Foundation: Profit orientation and prudent cost, risk and capital management 4
Building Great Nordea Values becoming part of Nordea’s DNA Nordea “Living the values*” score 78 77 76 74 2007 2008 2009 2010 5 * “Living the values” measured through the yearly Nordea employee satisfaction survey.
We are clearly Good but not Great yet Our vision is ambitious… … but we are not Great yet • We can live the values even more ”A Great European bank, • We can take leadership to the acknowledged for its people, next level creating superior value for customers and shareholders” • We can improve our technical platforms, products and processes 66
What is Great leadership "Great leadership at Nordea is the ability to engage and motivate people to reach out for our vision and the ability to create the right team to make it happen“ 77
What HR will do to support Great Leadership "Great leadership at Nordea is Continue to Develop one the ability to engage and support and operating motivate people to reach out for communicate model for our vision and the ability to best people create the right team to make it practices on processes (APR, PDD) happen“ values and leadership Ensure people discussions are elevated to GEM and consequences are taken 8
People Management Year Cycle 4Q 1Q • Consolidated APR Reports (levels 2&3) • Performance and Development Dialogues • Salary Review and VSP target setting • Employee Satisfaction Index (ESI) • ESI communication and action- planning • Business Objectives and People Strategy • APR process planning and kick- off planning 3Q 2Q • APR Follow- up in QRM • Manager- HR Partner APR Dialogues • Follow- up of ESI action plans , • Strategic People Planning Sessions development plans • Development plans from APR and PDD-s. • Talent Management Initiatives: Young Significant Talent (YST) and Group TM • Employer Branding and Staffing, relevant recruitments • Competence and Leadership Development (e.g. training, coaching, job rotation) • Mobilising, Differentiating and Motivating
HR: From foundation to natural partner 2011 2010 2009 Strategic partner Natural choice for Strategic people sessions on all Foundation levels Creating new value Building on new People Strategy
People Strategy Focus Area: Develop and grow KPI/Target: 100% of employees have PDDs; ESI development index increased Q1 results Value to Business Q2 plans Focus Area: Leadership KPI/Target: ESI indexes and PDD scores of leadership competences according to set targets; succession plans for key positions done Q1 results Value to Business Q2 plans 12
HR: From partner to enabler HR Academy, a visible framework To further strengthen the competencies within 2013 HR and by that enable HR to deliver on Value adding business needs. contribution proven To focus on core HR competencies needed within the HR value chain. Enable Nordea to To make development possibilities visible and be Great clear Learning is To create academy environment on SharePoint. something we all do every day!
Learning at HR Academy 70-20-10 @ Nordea The ‘70-20-10’ expression builds on the reasoning many people make about The Learner different arenas where they learn to performance at work: I do it myself 70% from real life on the job experience, trial and error, problem solving, direct feedback someone is supporting me 20 % support learning coaching, network, learning from role models 10 % formal learning a learning process that is time-bound, and where the It is designed for me progress is designed on the basis of pedagogy to meet learning objectives. Formal learning is also led by an instructor. We think that formal training only gives people a platform for learning – it provides skills and knowledge, but formal learning in itself never translates directly into mastery By informal learning we mean the many and different forms of learning that takes place independently from instructor-led programs; books, self-study programs, performance I make the decisions support materials and systems, coaching, networks, communities of practice (CoP) and expert directories etc.
HR Academy on Sharepoint The APR New structure training Current structure material will be taken from “HR yearly cycle” HR academy HR Partners -ARP training material -Relevant training offers - list HR Operations -Relevant training offers - list Group Wide HR processes -Relevant training offers - list Competence Development -Relevant training offers - list Process +system support -Relevant training offers - list 15 28 March 2011 HR academy on SharePoint
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