CRISTIANO RONALDO talks good nutrition and why he chooses Herbalife.
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UK ISSUE 178 : Q3 2014 CRISTIANO RONALDO talks good nutrition and why he chooses Herbalife. SHAKE PARTY Got a great shake picture? Share it with SUCCESS! us at @HerbalifeEurope using the hashtag Emma Pearson and Adam #MyHerbalifeShake or go to www.hrbl.me/yourshake Renshaw help you to host and you could appear on our Facebook or Twitter pages. the perfect Shake Party
Contents New Chairman’s Club Members Edgar Balbás and Ysbelia Hernández share their Herbalife journey and formula for success. Hello Team Herbalife EMEA, Congratulations on the momentum you’ve created, building a solid and sustainable business in EMEA. It’s been an incredible year so far and we’re only half way through 2014. Getting to Know Cristiano Ronaldo Recently, Members and their families enjoyed the vacation of a The international football superstar lifetime at a stunning resort in Greece. Then we celebrated the talks good nutrition and why he UK’s 30th anniversary in London with thousands of Members and chooses Herbalife. special guests Chairman’s Club Member John Tartol, together with David Heber, John Heiss and Samantha Clayton. Most recently, we welcomed about 50 Memberships to the EMEA regional office for the first New Millionaire Team Experience, where they met our regional staff and were treated to 5-star accommodation, a special recognition dinner, and enjoyed some of London’s best attractions. We’re continuing to ‘Build it Better’, and in this issue you’ll read about new terminology we’re introducing, along with guidelines regarding lifestyle and product claims. These efforts are all about Shake Parties President’s Team Members Emma Pearson managing people’s expectations when they come to Herbalife. and Adam Renshaw share their top tips to It’s important to meet those expectations so people have a good make your Shake Parties successful. experience with our company. All roads now lead to Prague, which promises to be the biggest Extravaganza in EMEA’s history. We’re expecting over 17,000 Supervisors to fill the O2 Arena. There will be a host of incredible speakers, training, special recognition and qualification dinners and parties – creating memories to last a lifetime. We’ll also be hosting Extravaganzas in Russia and South Africa later this year. Just imagine what we can accomplish during the rest of the year. City by City I hope you’re as excited as all of us. 6 of the top cities from across EMEA share their key business methods to achieve results. Edi Hienrich Senior Vice President & Managing Director, Europe, Middle East & Africa Ordering Tips… Here are some quick tips on how to save time when • Prepare the product stock numbers and placing your order: quantities before you order. • Have your Herbalife ID number ready • Provide the delivery address (including the postcode). for when your call is answered. • Know the telephone number of the shipping address. • Specify which month the order is for (in case a Dual Month situation arises). • Have your credit card details ready Facebook.com/Herbalife (if you will be paying this way). • Have your Sponsor’s and your Supervisor’s Twitter.com/HerbalifeEurope • Have a pen and paper ready to jot down the ID numbers at hand. order number and other relevant details. Youtube.com/Herbalife • Specify your discount for the order. 2
Letter from the Chairman and Chief Executive Officer Dear Team Herbalife, At our 2014 Herbalife Honors event in Honolulu, Hawaii, we continued to build on Herbalife Founder Mark Hughes’ vision of changing people’s lives through our opportunity for great nutrition and economic empowerment. When you look at where we are today, operating in more than 90 countries, it’s easy to understand why Mark believed that Herbalife’s future is “brilliant beyond compare.” The numbers speak for themselves. There are 25,000 Independent Herbalife Members making a full‑time living, over 7,000 full-time company employees and hundreds of thousands of more people around the world making part‑time income as Members. We have an opportunity for economic prosperity tied to nutrition, and we’re just scratching the surface of our potential. We live in a time and place where we are needed. The greatest growth opportunity in this company’s history is ahead of us, because more people than ever before are struggling with obesity and poor nutrition. As a global nutrition company, we are like a rocket ship that’s ready to take off, and Members like you are going to make it happen by building long-term relationships with your customers. Herbalife is unique because you won’t find our product on a store shelf. Our product is found in the hearts and minds of Members and customers who are supporting their healthy, active lives with great nutrition. When your customers have success with our products, encourage them to share their stories, following Herbalife guidelines, on social media. Personal testimonials are a powerful way to build our brand in communities around the world. Because of Members like you, we’re changing lives through better nutrition and the opportunity for extra income. Thank you for all you do, Michael O. Johnson The following services are available for order placement: Check out the virtual Today Magazine at: Telephone UK: 0845 056 0606 Telephone Ireland: 01489 7171 Mail Order: Herbalife Europe Ltd. The Atrium, Herbalifetoday.com/uk 1Harefield Road, Uxbridge, Middlesex, UB8 1HB Email UK: DRUK@herbalife.com Email Ireland: DREI@herbalife.com Promotional print online: Comments, questions or suggestions? You can order high quality printed items online and have them delivered Email Today Magazine EMEA: to your door. Log onto: www.papermanaged.co.uk/herbalife Todaymagazine@Herbalife.com For details, go to: MyHerbalife.com 3
BUILDING IT BETTER TOGETHER As we continue to grow, it’s important we work together to protect the BUILDING company, the brand and to support and protect your business growth. The Herbalife Gold Standard guarantees highlight the commitment we IT BETTER make in consumer protection. Read these on the opposite page. Here are some more key commitments we are working on to continue to Build it Better: TERMINOLOGY We want to better define some key terminology used throughout our company to provide clarity to our Members, Employees, Investors and the general public. Since May we have been transitioning from “Distributor” to “Member.” You may have already seen this term on some literature, training tools and communications and in the Herbalife Membership Application and Agreement, inside the Herbalife Member Pack, HMP (previously called International Business Pack, IBP). A recap on what’s new? • Those who have signed a contract with Herbalife will now be called “Members.” Specifically, this term is used for individuals who are primarily purchasing product for themselves and are below Supervisor level. • “Distributors” are individuals who have signed a contract with Herbalife AND are doing business at Supervisor level or above. • The International Business Pack (IBP) will now be called the “Herbalife Member Pack” (HMP). The Distributor Application will now be called the “Herbalife Membership Application and Agreement”, which is included in the HMP. TALKING ABOUT HERBALIFE® PRODUCTS AND SHARING YOUR SUCCESS STORY It’s important you know what you can and cannot say about our products in order to stay compliant with local and European law. Please always only use legally approved product and health claims for your country when talking about Herbalife® products and also on your own materials and websites. You can find approved claims in your latest product brochure, Herbalife.co.uk, GoHerbalife.com websites, or any other official Herbalife tools and training materials. We also recommend you take the time to review the Product Stories guidelines and download and use the Product Story template, to help you share your story in a compliant yet powerful way. You can find all the Product Story tools on Tools & Training on MyHerbalife.com. PROTECTING YOUR BUSINESS One of your strongest selling points as a Herbalife Member is your personal relationship with your customer. Auction sales and sales on auction sites weaken this unique offering, as well as damage the Herbalife brand, its products and reputation. Under the Herbalife Rules of Conduct, Members may not (directly or indirectly) offer or facilitate the offering of Herbalife® products for sale by soliciting or receiving open bids. Please ensure you are familiar with the full Rules on this important area and continue to help us protect and grow our brand. Herbalife is a strong company with its foundation built on servicing a solid customer base and supporting success amongst those who join as Members. Let’s ensure we maintain strong ethics and set the right expectations when we share the Herbalife Opportunity with others. 4
Herbalife provides the Gold Standard in consumer protection. Gold Standard Guarantees LOW START-UP COSTS WRITTEN ACKNOWLEDGMENT • There are no minimum purchases required and there is a low cost • We require a new Member to acknowledge in writing that for the Herbalife Member Pack. they are aware of each of these Gold Standard Guarantees before their Membership Application and Agreement is • There is no requirement to purchase any sales and business tools accepted. to start up or succeed in your Herbalife Membership. STRONG PRODUCT AND BUSINESS MONEY-BACK GUARANTEE OPPORTUNITY CLAIM GUIDELINES • There is a fully refundable, 90-day money-back guarantee for the • We clearly define the benefit of each product and cost of the Herbalife Member Pack if Membership is cancelled for appropriate method of use directly on the product label so any reason. the right product is taken the right way to achieve the best results. • There is a 100% refund guarantee on product for all unsold products purchased in the prior 12 months if Membership is • Approved product claims and product information can also cancelled for any reason. be found in the Product Brochure in the Herbalife Member Pack, other official literature, and MyHerbalife.com. UP-FRONT BUSINESS OPPORTUNITY INFORMATION • We provide clear, accurate, and timely disclosures to prospective • We provide realistic expectations of the business Members regarding potential income in our Statement of Average opportunity and the effort required to succeed at all levels. Gross Compensation. Herbalife and our Members are committed to the highest standards of ethical behaviour. If you become aware of any unapproved claims related to Herbalife products, representations relating to the income opportunity that are not aligned with Herbalife’s Statement of Average Gross Compensation or other questionable behaviour by another Member, please contact Distributor Services at: (UK) 0845 056 0606 (IRELAND) 01489 7171. Working together, we can ensure that Herbalife sets the Gold Standard in consumer protection.
NE W CH A IRM A N’S CL U B MEMBERS F ROM “No matter what level you are, whether you’re a C OLOMBI A SHOW T H AT SH A RING IS GO OD new Member, Supervisor or even a Chairman’s F OR FA MILY A ND BU SINE S S Club member, you can share the Herbalife opportunity with the entire world.” YSBELIA HERNÁNDEZ “We’ve learned so much thanks to Herbalife,” Edgar says, & EDGAR BALBÁS emphasizing emotional intelligence and personal development in particular. “We’ve developed abilities that have been responsible BOGOTÁ , C OLOMBI A for everything that has happened to us.” Ysbelia and Edgar’s lives changed forever the day Now that they’ve achieved their personal and professional goals, Edgar ran across a university student wearing a they have the resources to help their loved ones. “Ysbelia has “Lose Weight Now, Ask Me How” Herbalife button. contributed so much to her family,” says Edgar, “and I personally was able to buy a house for my mother.”* After finishing their studies in electronic engineering and political science, respectively, Edgar and Ysbelia were frustrated with For the couple, sharing with others is a big part of the Herbalife the salaries and lifestyles that came with their chosen careers. appeal. “That’s something that makes us most proud,” Edgar “We were dissatisfied with the incomes that awaited us as confirms. “No matter what level you are, whether you’re a new professionals,” Edgar says. “We saw in Herbalife the opportunity Member, Supervisor or even a Chairman’s Club member, you can to develop our own business.” share the Herbalife opportunity with the entire world.” At first, Edgar was unsure, since he lacked sales experience. Twenty years after they began, Edgar and Ysbelia now enjoy However, his outlook changed when he saw the results that his running their own successful business on their own schedule and friend Juan Miguel was achieving. they get to indulge their love of international travel. They’ve helped changed lives for the better with Herbalife® products. And they Edgar and Ysbelia quickly decided to take part in all the trainings are proud to have contributed to the success of their downline by they could to get the most out of their new Membership. In sharing the Herbalife opportunity. 1995, Edgar attended his first Extravaganza, where he had the opportunity to train with Herbalife Founder and First Distributor “If we could say one thing to Mark Hughes, it would be ‘Thank Mark Hughes (1956–2000). Edgar recalls fondly how Mark closed you,’” says Edgar, “Because today, our life is extraordinary.”* the event by saying that Herbalife was just getting started, and that an extraordinary life awaited them. 6
FORMULA 1 MEAL REPLACEMENT SHAKE MUCH MORE THAN A PROTEIN SHAKE What is the carbohydrate source in Formula 1? The main source of carbohydrate energy in the Formula 1 product comes from Fructose. Fructose is the sweetest of all naturally occurring carbohydrates. It is a simple sugar found in many plants, honey, and root vegetables, and is one of the most basic units of carbohydrates. Natural fructose, like other simple sugars, supplies your body with energy. A serving of Formula 1 has a similar amount of fructose as a small apple Which is also half the amount of Fructose you would get from a large pear. A good rule of thumb for most healthy people is 10% of total calories from added sugars which is about 50g per day for an average 2000 calorie intake for an adult. The fructose used in our Formula 1 shakes along with the natural sugar (lactose) from cows milk, contribute to the amount of carbohydrates they provide, which supplies your body with energy. These carbohydrates are carefully balanced with high quality protein from dairy and soy, along with fibre and up to 22 essential vitamins and minerals, so what you get is a delicious perfectly balanced, healthy meal replacement! How do the different sugars break down in Formula 1 Vanilla? Total sugars per serving = 20.9g of which is Fructose = 8.4 g of which is lactose = 12.5 g To put this in context, added sugars shouldn’t make up more than 10% of your daily calorie intake. This is about 70g for an average man and 50g for an average women. So one 26g serving of F1 powder provides just 12% of the daily sugar limit for men and 16% for a typical woman. When this is made up with milk as recommended, the total sugars on the label increases to 20.9g per serving. That is because the naturally occurring sugar in 8.4g 12.5g milk (lactose) is included in the total sugars on the label by regulation. However, there Fructose Lactose is no limit on naturally occurring lactose These values are approximate and vary from flavour to flavour. and it is not counted in the recommended Please check the product label. limit on sugars in the UK. You can find more information on Formula 1 at MyHerbalife.com. 7
STRIKES GOLD CRISTIANO RONALDO FUELED BY HERBALIFE WINNER OF THE 2013 FIFA BALLON D’OR* FOR THE SECOND TIME. The prestigious FIFA Ballon d’Or* is awarded each year to the best performing soccer player, as voted on by coaches, team captains and journalists from around the world. * Herbalife is not affiliated with FIFA.
Getting to Know Cristiano Ronaldo Herbalife-sponsored football champion Cristiano Ronaldo gives us an inside look into his world-class work ethic and nutrition habits. Q: When did you first realize that you had football talent? A: In the beginning, I felt that I was different from the other kids, and that I was pretty good at the game. But I didn’t think that one day I would be a professional playing for Manchester United or Real Madrid. I just played for enjoyment. Q: You’re a professional and a hard worker. Where did you get your work ethic? A: It comes from my family, especially my brother, who was a player. Not a professional player, but he always gave me good advice to help me improve myself. It comes from my teammates, too, and from my own inner drive and dedication to give 100 percent all the time. It’s born within you, I think. It’s definitely born within me. If you have talent, if you have all the potential to be a fantastic player, you have to work on that. That’s what I did and continue to do, because I think it’s very important for my career. Q: When you were growing up, was nutrition something you even thought about? A: No. When I was young, I didn’t think too much about nutrition, eating healthy or even maintaining proper hydration. I just thought about playing and enjoying the sport. I think I was around 17 years old when I started to realize how important nutrition was to my game. Q: What do you do to make sure your body is fueled properly and ready to perform at its best? A: I always eat high-quality meat, fish and carbohydrates. I always eat a good breakfast. But I also think it’s very important to focus on recovery and on fueling your body right after training and games. When I don’t eat, hydrate and sleep well, and when I don’t take the right supplements, I feel the difference. Q: You mentioned recovery, which is key to the work you’re doing with Herbalife. You use Herbalife24™ Rebuild Strength shakes after your games and training. What results or effects do you notice on your performance the next day? A: When I drink the shakes, I recover faster and feel better.* When I don’t, I feel tired. If I don’t supplement with nutrients and put back what I lost during exercise, I feel my body won’t work as efficiently. Q: There are a lot of supplement and nutrition companies out there, why did you choose Herbalife? A: I’ve known about Herbalife for a while, and my partnership is not by coincidence. The company is 100 percent dedicated to nutrition. They are professional, honest and give me great expert advice with regard to my personal nutritional needs and goals. In my opinion, they are one of the most important nutrition companies in the world. I believe in Herbalife, and it’s a fantastic honor to partner with them. Q: What do you ultimately want to accomplish in your partnership with Herbalife? A: I want to share my experiences using Herbalife® products with people, especially young people who are just starting out in sports. Most importantly, I want to be honest about it. I believe that Herbalife offers exceptional products, and by using them, athletes will have an advantage. * These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease.
a ke Pa r t y f u l S h Succes s using le succes H o s t i n g a rs o n a n d Adam R enshaw to a m re a ke ex p eriencing Shake Pa in c rties w re o d ib rk fo r your bus iness. ma Pea top tips e a m M e mbers Em . T h e y s hare their t’s T Method Presiden ie s Business e P a rt the Shak 9 Show customers Product Success stories, this is a great way to showcase the product benefits and inspire customers of the results they can expect 10 Advise customers of the money back guarantee as Our top tips to get started with the an extra reassurance Shake Parties Business Method: 1 Don’t be put off just book one and do it! Finding people to attend 2 If you are a new Member host a party with your sponsor or a team member to practice your Shake Parties 3 Have fun with it • Talk to everyone you meet – invite them to come along, tell 4 Don’t be too formal or serious – it’s a party after all! them to bring their friends 5 Use the personal approach to invite people along • Leave posters and flyers in local shops, gyms etc advertising 6 Look the part – wear Herbalife clothing and a your Shake Party – you can find a variety of Shake Party Herbalife button marketing materials at Tools & Training on MyHerbalife > 7 Work smart – work the crowd after, talk to everyone and Tools & Training > Business > Business Methods. see who else is willing to have a Shake Party at their home 8 Don’t pester people to buy the products let them try the • Ask each new Member you recruit to run a Shake Party at samples, the products will sell themselves. their home and get them to invite their friends and circle of influence along. 10
What’s the general structure Always follow-up with customers of your parties? after the Shake Party There is no set structure, remember it’s a party so keep the • Following up with customers after your Shake Party is atmosphere fun and informal. a really important step. Remember to set up Wellness Evaluation appointments with anyone interested at the • Just before the party pre-make your shakes so you are all party, while it’s all fresh in their minds. If you leave it until ready to go! We tend to make 4 different flavours up in 2 after the party to set up the meeting it may not happen. litres bottles. (Sponsors can provide the new Member with shakes as we want them to see a profit. • If any customers purchase products at the Shake Party, • Fill up cups with shakes, chop up some protein bars and don’t forget to follow up with them after a few days to see offer Instant Herbal Beverage to attendees as they enter. how they are getting on with the products and if they have any questions. • Sit down with the customers and have an informal chat. – Generally don’t talk about yourself, find out about them, • Looking after your customers is key to getting happy their lifestyle, their nutrition and exercise habits customers and will help you generate repeat sales. • Explain the products are free for the guests to enjoy and help get xx’s business off the ground. Overcoming any challenges: • If an attendee purchases a product, look to do a Wellness • Be prepared to give up your time during the day or Evaluation with them when you hand over the products in a evenings to host the Shake Parties. You need to be few days time committed and dedicate the time – don’t see it as a chore, imagine it’s like going out to see your friends. It is time Sometimes you can do a Wellness Evaluation with attendees consuming but as with any of the Business Methods if you there and then if it feels right to do so put in time and effort you will reap the rewards. How many attendees do you • Speaking in front of new people can be nerve-racking at first but once you’ve experienced a few parties you’ll soon need per Shake Party? get the hang of it. Aim for 10 people at each Shake Party, if you have more than this then all the better – but 10 is a good number of people • Not every party will have attendees that are interested. to make the best use of your time. Remember, you will invite Don’t be disheartened… Just focus on the next shake people who may not show up – so realistically, invite 20-30 party as you’ll have a whole new set of people that might people to have 10 attendees etc. love the products! What’s the best way to present the Business and talk about nutrition? There’s no need for an in-depth formal presentation – remember this is a party! Use the latest Pitch Book to give an overview of the company and what we are about. Talk about Wellness and the products and let attendees know to come and talk to you after if they are interested in IT’S finding out more. SHAKE PARTY TIME! “For us the most enjoyable part of a Shake Party is meeting new people and seeing the excitement and buzz around the products and once it’s all over seeing how well the party has gone.” Ready to Party? Visit MyHerbalife.com for all the marketing materials you need to get started with your Shake Parties. 11
BUILDING IT BETTER: CITY BY CITY TOP CITIES FROM ACROSS EMEA SHARE THEIR KEY BUSINESS METHODS FOR SUCCESS. 52 Countries throughout EMEA 90 Countries Worldwide “We’re just getting started! Our city-by-city focus on stronger engagement in key local communities is going to take us to the next level.” Leon Waisbein Founder’s Circle 12
Cardiff, United Kingdom Key Business Methods used: Wellness Centres, Nutrition Clubs, Level 10, 3 Day Trials VP Growth 2013 vs. 2012: 100%++ % SP w/VP Q4 2013: 66% VP/Capita 2013: 7 Vienna, Austria Key Business Methods used: Offices, Customer Events, Shake Parties, STS with have a look behind the scenes, Weight Loss Challenge, Fit Clubs VP Growth 2013 vs. 2012: 55% % SP w/VP Q4 2013: 64% VP/Capita 2013: 1.5 Krasnoyarsk, Russia Key Business Methods used: Healthy Lifestyle Clubs VP Growth 2013 vs. 2012: 22% % SP w/VP Q4 2013: 77% VP/Capita 2013: 9 Santa Cruz de Tenerife, Spain Key Business Methods used: Welllness Centres, Nutrition Clubs, Healthy Lifestyle clubs, City by City, Healthy Food Schools, Total Plan VP Growth 2013 vs. 2012: 100%++ % SP w/VP Q4 2013: 71% VP/Capita 2013: 3 Paris (Ille de France), France Key Business Methods used: Wellness evaluations (often using Body Composition scales), Use Wear Talk, Weight Loss Challenges, Roadshows VP Growth 2013 vs. 2012: 22% % SP w/VP Q4 2013: 67% Kerkyra (Corfu), Greece Key Business Methods used: HOM & Academies, Customer Days / Shake parties, Wellness Evaluation, Total Plan, City by City VP Growth 2013 vs. 2012: 100%++ % SP w/VP Q4 2013: 68% VP/Capita 2013: 6.3 How are you building it better in your city? Visit MyHerbalife.com for more information on all of the Business Methods. 13
CRUISING THE ADRIATIC WITH HERBALIFE Will you be one of the Herbalife Members on the Royal Caribbean ‘Splendour of the Seas’ in May 2015 and enjoy the holiday of a lifetime. WHAT TO EXPECT HOW TO QUALIFY • EXCLUSIVE for HERBALIFE • Fully Qualified Supervisors (non-TAB): Accumulate 60,000 Vacation Points AND personally qualify AWT 2014 • Over 900 Cabins • TAB Team: Accumulate 70,000 Vacation Points AND personally qualify AWT 2014 • 6 Restaurants and 3 bars • PLUS, earn 12,000 Bonus Vacation Points, special recognition and extra rewards for every first downline non-TAB AWT you • 2 Pools, rock-climbing, theatre, help qualify to AWT 2014 (up to 3 levels deep). • Alternative pathway for President’s Team: Accumulate cinema, mini golf, spa, gym and 120,000 R/O from January through December Volume Months much much more… (Cheques paid February 2014 through January 2015). Qualification period: January through December 2014 (Volume Months). 1 VP = 1 Vacation Point. Terms and conditions apply – check promotion rules. Visit emea.herbalifeevents.com for more information All applicable taxes associated with promotion rewards are the sole responsibility of the Distributor. Taxes vary by country; please check your local tax laws. Sales Strategy and Support EMEA May 2014
EMEA Future President’s Team Retreat 1 - 5 December 2014 Inspirational Leadership Training. Recognition. Lifestyle. Don’t miss the 2014 EMEA Future President’s Team Retreat. QUALIFICATION Open to all President’s Team and Millionaire Team PLUS any Fully Qualified Supervisors who earn 2,500 R/O x 1 month* * Qualification period: March through October 2014 Volume Months (cheques paid April though November 2014). €600 TRAVEL VOUCHER Qualify to attend the event and… TAB Team: increase your total Royalties by ≥15% from April through October 2014 Volume months vs. the prior 7 months ‘Baseline’ period (September 2013 through March 2014). Minimum baseline is 7,000 R/O. Plus, anyone (incl. TAB Team) who earns 2,500 R/O in one month, for the first time in 2014, from April through October Volume Months (cheques paid May through November) will automatically qualify for the travel voucher. Vouchers will be issued as Royalty payments at the start of the event. Distributors must attend the event in order to claim their reward. Visit emea.herbalifeevents.com for more information All applicable taxes associated with promotion rewards are the sole responsibility of the Distributor. Taxes vary by country; please check your local tax laws. Sales Strategy and Support EMEA May 2014
OPEN TO ALL FULLY QUALIFIED PRAGUE SUPERVISORS CZECH REPUBLIC 26-28 SEPTEMBER, 2014 Party Qualification Herbalife parties just keep getting better and better! So make sure that you qualify for this year’s EMEA Herbalife Extravaganza Party in one of the most exclusive locations in Prague! Open to: • Fully Qualified Supervisors who accumulate 17,500 TVP over 3 consecutive months* • OR Fully Qualified Supervisors who achieve 5,000 TVP each month, in 3 consecutive months* * Qualification period: April through August 2014 Volume Months Agenda Thursday 25 September President’s Team Meeting President’s Team Dinner Friday 26 September TAB Team Meeting AWT Training Vacation Qualifiers Champagne Toast Gen-H Party Saturday 27 September General Training Qualification Party Sunday 28 September General Training Don’t miss out on EMEA’s biggest training event of the year. Get your tickets now! Visit emea.herbalifeevents.com for more information All applicable taxes associated with promotion rewards are the sole responsibility of the Distributor. Taxes vary by country; please check your local tax laws. Sales Strategy and Support EMEA May 2014
Reaching Level 10, What’s next! It’s hard to believe we are already over half way through the year and the momentum in both the UK and Ireland continues to grow as we head for our best year yet! The 30th Anniversary event at Wembley Arena was a great success and thoroughly enjoyed by all those who attended and should live long in people’s memories! We also had a fantastic Vacation trip to Greece for those of you who qualified this was Year one of the Level 10 Body with your support there should be no another great Herbalife experience, Transformation Challenge helped stopping them! and now it’s all systems go for the Herbalife to recognise the efforts of Prague Extravaganza in September individuals across the country who Reaching their personal Level 10 where we will hear more inspirational had achieved their personal Level 10. can boost confidence, improve health stories and find out about the newest Finalists from across the country and perhaps more importantly, lead product launch from the company. came together at an amazing National to a happier, more active lifestyle. final held during the 30th Anniversary These are the results and stories As Summer is now in full swing people at Wembley Arena whereby National we want to hear! are still looking for beach bodies and runners up, winners and an overall what better way to get one than through Herbalife Level 10 customer of Why use it? regular exercise, drinking plenty of the year were announced and won water and using our delicious Formula 1 ■■ Help individuals reach their personal £000’s of worth of prizes. Shakes to help achieve their goals. goals – their Level 10! An ice cold Formula 1 Mint Chocolate Herbalife paid out an astounding ■■ Level 10 allows you the opportunity Shake makes the mouth water! £94,000 worth of prizes throughout to speak to a wide group of people the competition and are set to award who have similar goals, and lets you We look forward to seeing you all at even more amazing prizes in year 2. help them to reach their goals in a the Extravaganza in September to The challenge is opening up to both personalised way that works for them really showcase the great work you are customers and Members across the all doing to build the UK and Ireland ■■ The best achievers have the chance country, and is extending into even bigger and better than ever before. to win £000’s in prizes more regions. Wishing you continued success The Level 10 Body Transformation To find a local challenge or to register as a Level 10 coach, in your Herbalife business. Challenge encourages Individuals to reach their ultimate personal goal and visit Herbalifeactive.co.uk be the very best they can. Whatever Gavin Aley The Herbalife Level 10 Challenge, their objective, Herbalife has the best Senior Country Director, helping you to be the best version nutrition solutions and exercise advice UK, Ireland and Iceland of yourself you can be! to help them reach their goals and 17
Congratulations New Executive President’s Team Members Oxana Levitskaya and Sergei Knysh – Russia Oksana: Since childhood, I The most important thing in our dreamed of becoming a doctor business is to build relationships to help people. In 1990, I with customers so that they successfully graduated from believe our recommendations Leningrad Pediatric Medical and achieve the results and stay Institute and began working with us for many years. Over as a pediatrician. I was tired a 19 years of doing business, lot. My sister, who had been many of them have become using Herbalife® products since our friends, so we get a lot of 1994, told me about them. I referrals from them. We like was surprised by her results to keep them informed about and also began to use the products, events and new products. During the first few initiatives. All our customers months I regained my energy, really enjoy and benefit from felt better and reduced my the training meetings and weight. I was pleased to share Weight Loss Challenge groups. my knowledge with friends We put a lot of effort into and colleagues, as well as to teaching Distributors how share Herbalife products with to work with customers. them. So I became a Herbalife Independent Member. Sergei For us it is very important that and I came together thanks people, including our families, to the Herbalife business. love the Herbalife® products. We have a motto in our family: “Luck Sergei: I also came to Herbalife comes to those who work,” but as a customer. At that time I now I want to add to this: “…as was a major in the Russian Army long as they move in the right and taught in the Department direction!” Many thanks to all of Sports at the Military Institute the leaders who inspire us with of Physical Education. An old their success, our Sponsors classmate told me about the for the attention and support; results he achieved by using our Distributors and customers, Herbalife® products and I who have trusted us. Our decided to try the product story and success stories of myself to see if the products many Herbalife Members are could help me too and was perfect proof that we made delighted when, in the first few the right choice and are months, I gained muscle mass. developing in the right direction, but the most interesting things are yet to come! Thank you Herbalife! It takes considerable time to build the significant retail business required to achieve the earnings depicted and, if the Member has chosen to do so, to sponsor, train and support other Members and thereby achieve commissions and bonuses that contribute to such earnings. 18
Congratulations New President’s Team Members Olga Shutova and Sergey Bikov – Russia I was born and grew up in an In 2004, I met my future ordinary family in Krasnoyarsk. husband, Sergey. At that time, In 1994 my mother became a he worked in a large company client of one of the Herbalife where he quite successfully Members, and got a good moved up the career ladder. result. In the summer of 1995, Starting to use the Herbalife® our whole family began using products, he immediately Herbalife® products. At that realised that it was something time, I came with my mother special and he experienced to a Herbalife meeting. I an increase in energy. In was inspired by the stories 2007, Sergey was head of the I heard, so decided to try company in which he worked. my hand at this business. I He was earning very good quickly qualified to Supervisor, money and could provide a and after seven months, I decent standard of living for our qualified World Team. After two family, but at the same time, his years of doing the Herbalife life was full of stress and hassle. business my first dream came true – I went abroad for the In March 2007, I traveled to first time; travelling to Israel. Mexico and became inspired In 1998, I became a Global by the Nutrition Clubs. I opened Expansion Team member, my first Nutrition Club within but unfortunately we fell on 3 weeks of returning from the hard times that affected our trip. In early 2009, Sergey business. However, my devotion decided to join my business. to Herbalife® products and the During these two years we incredible support I had from my did not miss any trainings and sponsors, helped me to stay in actively developed a network of business and not for a moment Nutrition Clubs in our region. We did I lose the confidence that thank our Organisation, team I had made the right choice. leaders of the Siberian region, our sponsors – Alexander and Tatiana Karpuniny, Dmitry Kalyalin and Anna Lantukh, Irina and Leon Weisbein for their support and trust. Thank you Herbalife! It takes considerable time to build the significant retail business required to achieve the earnings depicted and, if the Member has chosen to do so, to sponsor, train and support other Members and thereby achieve commissions and bonuses that contribute to such earnings. 19
Congratulations New President’s Team Members Larisa and Dmitry Mironovy – Russia Dmitry graduated from the The introduction of the club Riga Institute of Civil Aviation system has qualitatively as “system programmer” and I changed our business. was trained as a kindergarten Simplicity, accessibility and teacher. We first came across good results from participants Herbalife in 1997 and began increased the influx of using the products, eating in customers. Satisfied with the a balanced way and leading results, the people themselves a more active life. We soon began to recommend products became Members and to their friends. Many chose started to attend schools and to start building their own seminars. At the time, the business with Herbalife. following words of Jim Rohn (1930 - 2009.) made a lasting We thank all our team and impression on me: “The next our sponsors, Olga and six years of your life will be the Vladimir Peterimov! same as the previous ones, if you do not change yourself!” Our team is constantly growing. This began our journey in We dream that every resident of the business of Herbalife. the northern republic starts their day with a healthy breakfast! We did not miss any events, We thank the speakers for we studied and absorbed their support of our city, everything, listened to Jim and all the sponsors of each Rohn’s tapes, learned to accept Member in our organisation rejection, and misunderstanding. for their confidence in us. We And even during times of crisis, wish you every success! we did not doubt that we made the right choice. Confidence Thank you Herbalife! in the quality of Herbalife® products helped in difficult times to work actively with customers and attending regional training we continued to believe in the future and moved forward. It takes considerable time to build the significant retail business required to achieve the earnings depicted and, if the Member has chosen to do so, to sponsor, train and support other Members and thereby achieve commissions and bonuses that contribute to such earnings. 20
Congratulations New President’s Team Members Elena Nosacheva and Konstantin Tomofeev – Russia Elena: At 31 I was a doctor, janitor to business owner, specialising in anatomic always looking for something pathology, I had finished new and interesting. In 2001, graduate school and cherishing in a convenience store, I saw the dream of heading up my a pretty girl wearing a “How own department. Life was to lose weight?” badge. I difficult – I was alone with became a customer, and, my daughter, low wages etc achieved my product results, prompted me to search for and that was when she told me additional earnings. That is about the Herbalife Business when the Herbalife® products Opportunity. We have been came into my life, helping me together for seven years, which and my daughter feel better. have been richer in quality The business opportunities than my entire previous life. have been so exciting and enticing for me that after Today the Herbalife business for the Herbalife Extravaganza me is a lifestyle. We have found in London I fully committed a vocation to which we want myself to the Herbalife to dedicate 25 hours a day: business. Today so many of to rejoice for the results of our my dreams have come true. clients and financial success of the Members, to be part of the Konstantin: I was a sailor, a long incredible changes in their lives. haul navigation specialist, when And most importantly, each in 1992 I was made redundant new step is only the beginning! and left the Navy. Returning home to St. Petersburg, I tried Thank you Herbalife! many professions – from the It takes considerable time to build the significant retail business required to achieve the earnings depicted and, if the Member has chosen to do so, to sponsor, train and support other Members and thereby achieve commissions and bonuses that contribute to such earnings. 21
Congratulations New President’s Team Member Nailya Palatova – Russia We were introduced to Herbalife future success! In late 2008, my 19 years ago thanks to our organisation began to explore friend and future sponsor – the support group method, and Rinat Nigmetzyanov who told us 3.5 years ago, thanks to the about the incredible products persistent recommendations and business opportunities of my upline sponsor Edward with Herbalife. After a couple Reimchen, I opened the first of months of balanced nutrition Nutrition Club, which became a with Herbalife® products my success, and lead us to opening whole family got very good more clubs. I think that this is results, and I found myself a completely new approach to full of life and energy! the development of Members – work has become easier, more I began to talk about Herbalife® fun and much more productive! products to others and I got my Today in my Organisation first customers. It was not long there are 3 Millionaire Team before I was able to quit my members, 6 Global Expansion job. After my first Supervisors Team members, 50 World Training in Moscow, we Team members and over decided to commit to Herbalife 119 Supervisors of different business full time, since I was generations, with about convinced about its prospects. 100 Nutrition Clubs opened After 4 months I attended my in different cities! I would first Herbalife Extravaganza like to express my gratitude in Atlanta. Soon we were to my wonderful sponsors - able to buy our first car - our Rinat Nigmetzyanovu Ramzi life began to change for the Fazleevoy, Alexandra Maryina better! Through hard work and and Edward Reimchen for their meetings with customers and support and for always being our organisation, I qualified as there for me. Many thanks to a Global Expansion Team and my Organisation for cohesive have traveled to many places. work and continuous growth In a difficult time after 1998 I which contributed to my long- had to start my business again awaited qualification. Never virtually from scratch, but it before has the business with never even occurred to me to Herbalife brought as much leave the Herbalife business! inspiration and satisfaction, as Attending training meetings, it does now! I am very happy! gave me the confidence that my choice was correct, and helped Thank you Herbalife! to keep me driving forward to It takes considerable time to build the significant retail business required to achieve the earnings depicted and, if the Member has chosen to do so, to sponsor, train and support other Members and thereby achieve commissions and bonuses that contribute to such earnings. 22
Congratulations New President’s Team Members Luvsantseden Altantsetseg – Mongolia I first came across Herbalife 8.5 years ago. A year later, the number of Clubs in my Having achieved great results, I decided organisation reached seven, and now we to start the business and I qualified to have 22 functioning Clubs. I run Weight Supervisor level as soon as I could. I Loss Challenge groups in my Club. reached World Team status, and after We’ve already had 145 participants in five attending the Herbalife Extravaganza in groups, all having achieved great results. Holland a few months later, I grew more I am very grateful to my sponsors who determined to grow my business. Thanks continually teach us not to give up under to the introduction of Clubs in mid-2007, any circumstances and always be patient. our business began to grow. Our Nutrition Club was one of the first in Mongolia. Thank you Herbalife! Alexander Rutsman & Elena Gulyaeva – Russia Alexander: I was born in Leningrad, and a presentation of the Herbalife business grew up in a fairly modest family; most opportunity, I became incredibly inspired, of whom worked for the state. It was my as I saw the possibility of a future that I had mother who first went into the Herbalife hoped to achieve in my life. Seventeen years business. I was skeptical about it, but seeing in the Herbalife business; my life has been the change in her, I decided to give it a full of the most incredible times. We cannot try and, having become acquainted with name all the names, but always remember her upline sponsors – Lana Goldenblank and mentally thank each of our Members! and Oleg Neshto, I decided to seriously We wish to express our sincere gratitude get involved with the Herbalife business. to our upline sponsors, who taught us the basics of Herbalife business and philosophy! Elena: I was born in Uzbekistan. During They played an important role in establishing the collapse of the country I was facing the us as leaders! Thank you so much for your prospect of earning a small teacher’s salary. patience and for sharing your experience! I first came across Herbalife as a customer and achieved great results. After attending Thank you Herbalife! It takes considerable time to build the significant retail business required to achieve the earnings depicted and, if the Member has chosen to do so, to sponsor, train and support other Members and thereby achieve commissions and bonuses that contribute to such earnings. 23
Celebrating Herbalife Family Foundation 20th Anniversary For 20 amazing years, Herbalife Family Foundation has been improving the lives of children and families around the world. With your generosity, we can continue to make a difference. Herbalife founder Mark Hughes created the Herbalife Family Foundation in 1994 after helping to build an orphanage in Brazil and calling it Casa Herbalife. Now, at its 20th anniversary, the founding principles of HFF are even stronger. Today, we provide grants to over 90 organisations, 25 in the EMEA region, that are helping to provide good nutrition to vulnerable children. HFF is also there to raise funds for emergency disaster relief. Support HFF and make a difference in the lives of these children. If everyone gives a little, we can raise a lot. Donate today by visiting HerbalifeFamilyFoundation.org/euroclub. Project Code 2262 Printed in Europe. The uses and purposes of Herbalife products are delineated in detail in the Herbalife product literature officially used by the Corporate Marketing. © 2014, Herbalife (U.K.) Limited, Uxbridge, Company, and are the only representations to be relied upon England, UB8 1HB. by anyone for sale of Herbalife products. In no event shall any All product and company names suffixed by a ® or ™ are registered statement by any Herbalife user and/or Independent Herbalife or pending registrations of Herbalife International, Inc. All rights are Distributor be construed as a claim or representation that Herbalife products are for anything but the uses set forth in Facebook.com/Herbalife Herbalife is proud to be a member and supporter reserved. No portion of this, or any other Herbalife International publication may be reproduced or copied by print, audio, or video, Herbalife product literature and product labels. Twitter.com/HerbalifeEurope of the DSA and its independent consumer code without the written permission of Herbalife International. Herbalife products can help weight control only as part of a Youtube.com/Herbalife Errors and Omissions Excepted. calorie controlled diet. instagram.com/herbalife Any statements contained herein, submitted by Herbalife The income figures shown in this Newsletter do not represent Issue 178 Customers, and/or Independent Herbalife Distributors are not any automatic earnings. Actual earnings will depend on the English intended for use in the sale of any Herbalife product. time and effort spent on the business. #5921-UK/EI-78
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