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CONNECTIVITY AND BEYOND 1 Connectivity & Beyond How Telcos Can Accelerate a Digital Future for All Research by Boston Consulting Group
CONNECTIVITY AND BEYOND 2 06 Energizing the Spirit of European Innovation Industrial strategy and cooperation 05 Advancing the Readiness of Citizens Digital skills Our Framework 04 Expanding the Reach of Opportunity Digitalization of the economy and society 03 Taking the Lead European solutions for data and services 02 Constructing the Full Foundation Networks and connectivity 01 Our Commitment We want to raise the ambition
CONNECTIVITY AND BEYOND 3 Executive Summary Europe’s telcos want to raise the ambition. Digital and, in time, quantum computing. Europe opportunities are big part of the future for the needs to move forward together, now. economy and for society. Research shows that 5G alone can generate €113 billion an annual GDP Here are five critical areas in which telcos impact and 2.4 million new jobs in 2025 in Europe. can make a difference and play a leadership BCG analysis shows that €150 billion investment role for the benefit of the whole of Europe. is still needed to achieve a full 5G deployment in Europe. We—the European telecoms sector—call for urgent and swift action to mobilize all the 1. Constructing the Full Foundation | resources needed so that Europe can build on Networks and Connectivity this foundation to do much more. Our ambition, as a sector, is to achieve positive societal Europe’s telcos are building the infrastructure impact and support our economies and our that is indispensable to digitizing society. This will societies in the green and digital transitions. require an estimated additional €150 billion to Essential services, such as education and upgrade fixed infrastructure to gigabit speeds and health care, depend more and more on digital €150 billion to build full infrastructure to enable delivery. Entire industries are digitalizing fast, a comprehensive 5G vision (for definitions, see but the work towards full digitalization is still Chapter 1). Our companies are mobilizing massive incomplete. Sustainability and climate change investment to build digital infrastructures and are today top issues for us and for our customers, expand capacity and coverage with the ambition and we are in a strong position to help. of connecting everyone through high-quality networks. Our purpose is to ensure that all sectors We have a clear vision. Our own futures as of the economy and society are in the position businesses depend on our ability to deliver to benefit from new generation networks and the innovative products and services, built on services they enable. Efficient usage of network the foundation of high-speed and secure capacity, also driven by economic incentives, will connectivity, that enable others to do more in be key to align increasing demand with improved a sustainable digital economy and society. environmental standards. Sustainability is today embedded in our decision-making and we European cooperation is the starting point. Policy embrace the awareness that profitability must makers and the telecom industry have long go hand in hand with our societal contribution. debated the proper role for, and rules regulating, Europe’s telcos. Meanwhile, technologies Governments and regulators must help to advance, startups armed with new tech and speed the process and increase its impact. business models disrupt long-established Investment in European network roll-out must industries, and consumers embrace new ways become attractive again and the long-term of doing things. The COVID-19 pandemic has sustainability of the telecoms sector fostered: caused a global reset in how we lead our lives. this is a matter relevant to all sectors of Europe’s economy and society. Spectrum and other Looking ahead to the rest of this decade and public resources like installation sites should be beyond, we see big challenges for the European made available in a timely and cost-effective integration project and equally big opportunities way, at the right conditions: the common aim for Europe’s digital future. Europe needs to up its should be to reach every European. Building game. It has the know-how and the resources; global scale for our telecoms sector and it has been a leader in such technologies as encouraging horizontal cooperation should be cellular communications and semiconductor shared ambitions, as they enable both global design. Having opened substantial leads in digital leadership and faster roll-out. A fresh, foundational technologies such as cloud, the renewed policy attention to the demand side US and China are now making rapid progress is highly needed: promoting uptake of new on the advanced technologies of the future digital networks is Europe’s way to digitalizing such as artificial intelligence, spatial computing, the continent and making it more sustainable.
CONNECTIVITY AND BEYOND 4 2. Taking the Lead | European Telcos can further develop solutions with the Solutions for Data and Services goal of benefitting society, such as by enabling continuity of education, improving the resiliency It will take shared platforms—born from European of small businesses, and enabling other values and tailored to Europe’s needs—to set a industrial sectors to improve their productivity, new digital standard, that Europe can rely on innovation potential, and sustainability, because it safeguards data, protects people, while cutting greenhouse gas emissions. and secures connection. Today, 78% of the global cloud market is controlled by the top four Policymakers can help by developing ambitious players, none of which is European. We must policy targets for inspiring digitalization set the ambition higher and be able to take a across industrial sectors and in the public leadership position also in data and services. administration. Public funding packages can be directed to create social benefit Telcos are taking an increasingly active role through digitalization. Also, they can lower in creating and implementing European bureaucratic hurdles to access digital funding. leadership and standards in areas such as edge computing, Open RAN, and cloud solutions. We will work together in a united and open way with other industrial players to 4. Advancing the Readiness of enable scalable solutions where Europe can Europe’s Citizens | Digital Skills take a lead and support rollout of an EU-wide Europe needs to upskill and reskill the population solution, for example, via eID, by offering secure and workforce of tomorrow by taking digital identification solutions, such as mobile ID. literacy to the next level. Today, over 42% Governments and regulators can foster and Europeans do not have basic digital skills, while incentivize European platforms and initiatives over 57% of companies are facing difficulties in on RAN as well as cloud and edge computing. finding ICT personnel. The time for doing more Collaboration at the network and service levels on upskilling, reskilling and inclusion is now. should be supported. Digitalization of public Telcos can further scale up their upskilling and services should be used as a lever to promote reskilling programs. Today, we are providing broader digitalization of economy and society. training platforms, promoting responsible use of technology and fostering digital inclusion of everyone, including by becoming the partner 3. Expanding the Reach of Opportunity | of reference for promotion of digital skills. Digitalization of the Economy and Society The public sector can collaborate by Europe needs products and solutions to professionalizing digital literacy across the EU accelerate digitization in areas with the to help citizens in obtaining the skills required most societal value. Today, 83% of EU SMEs for work and life in the digital economy, do not use advanced cloud services and prioritizing digital upskilling and reskilling by over 60% nine-years-olds are in schools setting clear targets and incentives for all EU which are still not digitally equipped. governments, and promoting the importance of digital skills via public institutions.
CONNECTIVITY AND BEYOND 5 5. Energizing the Spirit of European Innovation | Industrial Strategy and Cooperation Fostering development of digital innovation ecosystems can combat some of our biggest challenges, such climate change, and become the engine of invention and advancement for years to come. Our sector will intensify their active role in orchestrating cross-sector and cross-industry collaborations to develop innovations and new technologies. We invest in new and upcoming technologies and venture capital to strengthen the European tech sector. We can also share investments, resources, and knowledge across sectors and industries to create innovative use cases with a far-reaching impact. Policy makers should support collaborations and build scale by enabling entrepreneurial partnerships beyond infrastructure. They can allow consolidations within and across countries to enable telcos to build more scalable solutions and compete on a global level, and they can direct funding towards startups and venture capital to support the development of new technologies.
CONNECTIVITY AND BEYOND 6 Introduction: We Want to Raise the Ambition Europe is striving to frame its long-term societal ensure adherence with its privacy standards vision for the next decade and digital plans if global tech players do not always adhere to play a vital role in it: from defining its new “2030 European rules and values or employ business Digital Compass” to reviewing its “Industrial models that withstand the scrutiny of such Policy” and taking global leadership on digital rules? The lack of muscular European global regulation. 2021 can represent a turning point in tech companies (to compare with the likes of positioning the EU and its citizens so that they Google, Amazon, and Tencent) and the absence can fully benefit from the digital revolution. of a strong and growing digital ecosystem, on a par with those in the US and China, tilt the A vibrant digital economy can enable concrete playing field toward the EU’s global competitors. solutions to Europe’s major challenges. The ICT sector stands at the center of the digital economy, Sustainability and climate change, in particular, of course, and the telecommunications industry is have become high-priority topics on many CEO the main enabler of essential digital technologies. agendas with 99% saying that it will be important European telcos and their partners are uniquely for the success of their business. Almost three- placed to advance solutions that can have quarters of consumers worldwide say they are an outsize impact of the ability of Europe to altering their buying habits with the environment push forward economic and social progress. in mind. Some 45% of investors actively consider environmental, social, and corporate governance Given the growing reliance on access to digital factors in their investment decision-making. services, many of the societal and economic challenges, such as an expanding wealth divide, We—the European telecom sector—want to raise could be exacerbated when access is not equal the ambition. We understand that the service or when individuals and businesses do not use the we provide is fundamental. We also know that digital tools already available. At the same time, we can build on that foundation to do much digital opportunities can play a major positive more. A company’s total societal impact defines role in the future our economy and society. The its place in the economy and in society. We efficient delivery of fundamental services, such understand that our own futures as businesses as education and health care, depend more depend on our ability to deliver innovative and more on digitalization. Entire industries are products and services, built on the foundation digitizing fast, which has big ramifications for of connectivity, that enable others to do more employment, among other things. As many as in a sustainable digital economy and society. 20 million manufacturing jobs worldwide will be lost to robots by 2030. Massive training and We will focus our efforts on five opportunities: upskilling programs are needed if people are to • Constructing the foundation for access, find jobs and companies are to meet evolving building networks and connectivity staffing needs. But the training itself often • Taking the lead, helping European establish requires digital access and digital literacy. leadership in data and services While many of these challenges are common • Expanding the reach of opportunity, across continents, Europe faces some additional digitalizing the economy and society challenges. The economic, infrastructure, and • Advancing the readiness of regulatory environments have undermined citizens, building digital skills development of a word-class tech sector, which impedes Europe’s ability to shape its own destiny • Energizing the spirit of European and hampers the growth of its digital economy. innovation, working toward an industrial Europe’s own policy standards in terms of strategy and sectoral cooperation protection of fundamental rights (such as the GDPR) cannot be guaranteed if Europe is not on a viable competitive footing with the global tech companies. For example, how does Europe
CONNECTIVITY AND BEYOND 7 In the pages that follow, we explore the role that Europe’s telcos strive to play and the impact we expect to realize. This report is the result of BCG’s research for ETNO, as well as interviews with 20 executives and leaders from tech, telecoms, NGOs and institutions.
CONNECTIVITY AND BEYOND 8 Connectivity is still treated as a luxury good in some parts of the world. COVID has shown that connectivity has to be put on par with other basic infrastructure, like electricity and roads. Doreen Bogdan-Martin, Director of the Telecommunication Development Bureau of the International Telecommunication Union We can either take a lead in guiding society to digitization or they will go there without us. Atanas Dobrev, CEO, Vivacom Telcos have a vital role and a big responsibility in helping to address societal challenges. In five years’ time, I would like to see headlines about how digitalization enabled by telcos has allowed economic recovery post- COVID, contributed to greater digital inclusion in all its forms and accelerated the climate transition. Allison Kirkby CEO, Telia Company
CONNECTIVITY AND BEYOND 9 06 Energizing the Spirit of European Innovation Industrial strategy and cooperation 05 Advancing the Readiness of Citizens Digital skills Our Framework 04 Expanding the Reach of Opportunity Digitalization of the economy and society 03 Taking the Lead European solutions for data and services 02 Constructing the Full Foundation Networks and connectivity 01 Our Commitment We want to raise the ambition
CONNECTIVITY AND BEYOND 10 Constructing the Full Foundation Networks and Connectivity The Plan contribution front and center Invest in building the infrastructure that How Policy Cooperation Can is indispensable to digitizing society: Speed Progress • 2.5X: Total capex required • Increase the attractiveness of between 2020 and 2027 to European telecoms investment in unlock the full value of 5G network roll-out through a regulatory shift and by supporting the long- • €150 billion: Estimated costs to upgrade term sustainability of the sector fixed infrastructure to gigabit speeds • Ensure availability of spectrum and • €150 billion: To build full infrastructure other public resources (e.g. installation to enable full 5G vision sites) in a timely and cost-effective way, at the right conditions • Support the development of global scale in the European telecoms sector The vision of European telcos and enable efficient market structures, refraining from regulatory distortions • Deploy the high levels of investment for building secure and efficient digital • Encourage horizontal cooperation, infrastructure that meet current and including for network sharing, future needs and expand coverage, faster roll-out and development so that everyone is connected of innovative services • Seize the opportunity of new • Set ambitious policy targets for generation connectivity to develop digital uptake: demand stimulation new telecom business models that will positively transform society empower citizens and businesses and, at the same time, strengthen the case for faster roll-out • Think purpose first. Take a longer-term view when making business decisions • Ensure available funding packages and put sustainability aspects at (e.g. Next Generation Recovery Fund) the heart of our decision making are streamlined to complement private investment, so that a • Evaluate and prioritize business larger share of citizens benefit cases by putting societal from increased network roll-out
CONNECTIVITY AND BEYOND 11 Constructing the Full Foundation—Networks and Connectivity Without networks and digital infrastructure, the discussion about digital inclusion is only theory. —Timotheus Höttges, CEO, Deutsche Telekom If digital connectivity is fundamental, then fast, The reliability of Europe’s infrastructure has reliable, and robust digital infrastructure is the been tested and proven during the COVID-19 foundation that must be within everyone’s reach. pandemic. A range of network technologies and solutions have proven the resilience of Europe’s telcos have deployed advanced fiber telecommunications throughout the past connectivity across much of Europe, bringing year: the network upgrades of the past years high-speed fixed broadband coverage to 84% of showed their value during the emergency. households in the EU with speeds faster than 30 Video conferencing kept businesses running as Mbps. By 2025, 50% European homes are expected millions suddenly worked at home. Mobile devices to be reached with speeds way above 100 Mbps enabled remote health care and education and up to 1Gbits by FTTH . Investments in mobile and connected millions more with family and infrastructure have extended reliable 4G mobile loved ones. During this time of unprecedented internet connectivity to 96% of Europe’s population mobile and online activity (global internet traffic with average download speeds of more than 40 has jumped 50% during the pandemic), no Mbps. The next frontier of super-fast and capable significant decreases in available bandwidth or 5G networks is being rolled out now, with almost outages resulting from the increased demand 25% of the population covered by the end of 2020 . have been reported anywhere in Europe.
CONNECTIVITY AND BEYOND 12 European Operators Have Maintained Network Performance Levels During the Pandemic Mobile network performance Average download speed in Mbps Ramp-up Stabilization 2nd wave 100 80 60 40 Average EU countries 20 0 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 Week of 2020 Week of 2020 Fixed network performance Average download speed in Mbps Ramp-up Stabilization 2nd wave 200 150 100 Average EU countries 50 0 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 Week of 2020 Week of 2020 Note: EU countries, excluding. Malta Source: Ookla Speedtest; BCG analysis
CONNECTIVITY AND BEYOND 13 However, there are challenges ahead for both business usage and shifting traffic patterns fiber to the home or office and 5G, which mandate networks and last-mile connections collectively can be referred to as gigabit networks. that can handle speeds of at least 100 Mbps. Europe is still far from achieving full gigabit Today, more than 30% of Europe’s households coverage. Approximately 10% of households are do not have access to these speeds. Millions not covered by any fixed network yet. Extending of people now work remotely; they meet and mobile coverage to rural or hard to reach areas communicate using online tools. A July 2020 has its own challenges. This means that a number survey for the EU by Eurofound showed nearly of people are still excluded from participating half of employees working at home during at in the digital life. However, when it comes to least some of the COVID-19 pandemic. A third inclusion, access to network is not the only issue. of these people reported working exclusively Uptake of the latest connectivity technologies from home. Schools and health services interact must also be addressed. According to Eurostat, with students and patients digitally. Households in 2019, 10% of the EU-27’s population had never that had one, or maybe two, people online used the internet, about around one third the intermittently during the day now have three, level 10 years earlier in 2009. Still, joint solutions four or five family members online all the time. are needed to rectify these deficiencies. These patterns are unlikely to fully disappear, even with the arrival of COVID-19 vaccines. The More broadly, download speeds of 30 Mbps deployment of a mix of 5G and fiber networks is to 40 Mbps are good enough to meet most a priority to cope with this increasing demand. of the demand, but rising consumer and
CONNECTIVITY AND BEYOND 14 Connectivity Needs Are Rising in the New Reality Mrs. Young Mr. Young Mary Ben Grandma She is a mechanic He is a part-time Online student Middle school Enrolled in in small town admin assistant and aspiring student national active Typical (5% remote (100% remote YouTuber (2 days/week aging program working) working) remote learning) day 9am Measure and Attend virtual Go on ADo workout Track and upload blood conference with exercises upload sleep morning stroll; pressure data manager suggested by data smartwatch fitness app uploads vitals to Client platform appointment at garage Work on tasks View Join from home prerecorded livestreamed lectures online math class Schedule next Reading job via virtual platform Read e-textbook Do virtual Tutor online on remote team lunch learning File e-taxes platform Eat lunch, following fitness Consult app suggestions Client professor during Attend appointment at Participate in virtual office guitar club garage all-office virtual hours meeting using staff meeting augmented Gardening Take online reality course to upskill Order groceries Take online test online from Go hiking in Make bank supermarket nearby forest Attend deposit using telehealth digital app consultation with family Video-record physician; order Check health Discuss group Measure and homework medication portal for blood project on upload blood execution and online test results video call pressure data upload 9pm Livestream Stream favorite Film and upload Play video Do a video call basketball TV show vlog about games with with son living in game on demand country life friends the city Average1 data usage estimates per day ~5GB ~11.5GB ~10GB ~18.5GB ~4GB Activities Digital Remote Leisure Other digital Offline Remote healthcare education and social services working 1. Average of min. and max. assumptionsbehind gigabit consumption per activity Source: BCG analysis.
CONNECTIVITY AND BEYOND 15 The Benefits to Come. conferencing and remote collaboration. Fixed wireless access (FWA) can take high-quality In addition to just increasing broadband speeds, internet service to rural and underserved areas. we need to ensure that 5G is available to all. Improved tracking of supply chains via the The reason is that 5G brings the concept of Internet of Things (IoT) will optimize routes and connectivity to a whole new level, enabling a reduce time and inventory requirements. Ultra- range of use cases that can be transformative low latency with millisecond response will enable at both the economic and societal level. At the exciting applications ranging from high-precision moment, ETNO/Analysys Mason data show that manufacturing to life-saving remote surgery. 24.4% of the population in Europe is reached by Other benefits include improved competitiveness at least one 5G network. Robust 5G networks will and better health and safety. Automated serve as the foundation for tomorrow’s economy, tracking and digitally enabled machinery lower bringing significant direct benefits, including: manufacturing costs, leveling the cost playing field with emerging markets. Augmented reality • Higher network reliability and instant response will bolster employee capabilities by providing • A better-quality experience for on-demand access to complex information and European citizens and businesses experts. Sensor networks can provide detailed data for such applications as precision agriculture, • A smart digital infrastructure that can act leading to a higher crop yields and more efficient as the backbone for future expansion and use of natural resources. as a platform for innovative services. The types of use cases enabled by 5G will be the Health care and safety will undergo a revolution. building blocks of the digital economy. Remote, robotic surgery and telemedicine provide access to healthcare experts in any situation. For example, enhanced mobile broadband will Autonomous cars will ultimately optimize traffic enable full-service continuity for on-the-go safety and reduce car and pedestrian accidents. 5G Will Enable New and Improved Use Cases That Will Account for About Two-Thirds of Telco Revenues in 2025 Estimated revenues in EU 2025 (€B) Sensor 34 networks Logistics and 17 10% (e.g., smart buildings, tracking 5% Safety and health Fixed wireless 18 agriculture) 10 (e.g., remote surgery, access Industrial 5% Consumer 3% health development, 16 (e.g., wearables, automation (e.g., self-optimizing 30 monitoring ...) Extreme mobile 5% smarthome apps) production, inventory 9% broadband (e.g., streaming, 206 mgmt.) 14 Connected vehicles conferencing, virtual 5% 4% offices, VR) A B C D Extreme mobile Fixed wirless Massive Mission-critical broadband access IoT IoT Faster and more reliable Ultra-fast, high-capacity Efficient and low-cost Ultra-low latency and high user experiences stationary broadband comms with deep coverage reliability 206 18 67 54 60% 5% 19% 16% Note: In brackets % share of use case category of total revenues. Sources: 3GPP; Qualcomm; NGMN Alliance; IDC; Gartner; ABI; CMI; Omdia; BCG IoT study and estimate.
CONNECTIVITY AND BEYOND 16 The Costs Are Substantial—But Worth It. While some of these investments will have a positive impact on telco’s return on capital, most Providing ubiquitous coverage that is both resilient will likely meet investors’ skepticism —in contrast and secure requires major financial investments. with the overall positive economic impact— As seen during the pandemic, the upgrades to particularly as the fiber rollout extends to semi- legacy networks performed in the past years have urban and rural areas with weaker business brought good results. However, as we look at the cases. BCG experience with the fiber roll-out in future and at the longer term, the investment are various European countries, such as Germany, skyrocketing. Austria, and the UK, shows that for rural and/or less affluent areas the ROCE (Return on Capital BCG estimates that overall investments of €300 Employed) for fiber investment would be below billion by 2025 are necessary to achieve both the cost of capital for 20-40% of the country with gigabit speeds and realize the full 5G vision in ROCEs falling to -20% or even worse in some areas. Europe. About €150 billion will be necessary to Telcos will be investing for the greater good, but achieve broadband speeds of 1Gbit and faster the financial returns for individual companies are across Europe via fiber to the home or office not necessarily attractive. This cannot be ignored (FTTX) and 5G FWA. Massive growth in wireless by policymakers. data traffic, especially as the IoT ramps up, will mandate an additional €150 billion to build the infrastructure to enable the full 5G vision for consumers and enterprises in Europe, according to BCG’s analysis. Coverage cost Fiber coverage in 2020 across Europe 43% ~€150B of European households for 100% Gigabit networks BCG experience with the fiber roll-out shows that for rural and/ or less affluent areas the ROCE for fiber investment would be below the cost of capital for 20-40% of the country 1. Very high capacity networks Note: Upgraded fixed infrastructure refers to networks capable of delivering min 1 Gbps speeds to % of households Source: HIS Markit; European Commission; ETNO/Analysys Mason study, BCG analysis
CONNECTIVITY AND BEYOND 17 Estimated €150B to Build Full Infrastructure to Enable Full 5G Vision Estimated ETNO CapEx needed for full 5G deployment (€B) 57 53 Other1 11 23 Rural 35 Base 19 11 11 21 24 23 23 2018 Wave 1 Wave 2 Wave 3 (pre 5G) (19–21) (22–24) (25–27) Investment costs ~€150B for full 5G vision 1. "Full 5G vision/deployment" includes rail coverage and capacity increase, macro- and micro-edge centers, reliability, roads and highway coverage, and capacity increase. Note: mmWave deployment not considered here—it would cost ~10.2B in Wave 2 and ~10.2B in Wave 3. Sources: ETNO; BCG Shannon; BCG analysis.
CONNECTIVITY AND BEYOND 18 But—and this is a very important but—the money for the Fiber Broadband Association found that does not only flow one way. Deployment of 5G will communities with more than 50 percent of the generate massive economic and environmental population connected to FTTH broadband with benefits, which the EU estimates at €113 billion speeds of at least 1,000 Mbps had per capita GDP a year in Europe as well as direct employment 0.9 to 2.0 percent higher than those without fiber of some 2.4 million jobs by 2025. A 2020 study broadband. 5G Can Generate €113 Billion of Annual GDP Impact and 2.4 Million New Jobs in 2025 Annual vertical and environmental benefits in 2025, in €B 113 42 6 8 6 8 11 1 31 Total Auto- Health Transport Utilities Smart Non- Smart Work- motive care city urban Home place First-order benefit, in verticals Second-order benefit, in environments Money does not only flow one way. 5G will generate massive economic and environmental benefits 1. Very high capacity networks Note: Upgraded fixed infrastructure refers to networks capable of delivering min 1 Gbps speeds to % of households Source: HIS Markit; European Commission; ETNO/Analysys Mason study, BCG analysis
CONNECTIVITY AND BEYOND 19 What’s Holding Europe Back? Globally, the telecom industry produced an average annual return for shareholders of just The dilemma facing the telecommunications 6% between 2015 and 2019, ranking 28th out of 33 sector is neither new nor unique to Europe. But it industries tracked by BCG. (By contrast, the tech is becoming increasingly acute, especially in light sector, which includes internet players using the of Europe’s weakened and fragmented telecom telco infrastructure, finished third.) markets. The situation is even worse in Europe, which In a nutshell, the industry needs to make has seen considerable value destruction enormous capital investments to secure fast, compared with telcos in the US, for example. As reliable, world-competitive connectivity for Deutsche Telecom’s Tim Höttges put it, “We have all users. But its ability to make the level of catastrophic value creation for telcos in Europe. investments required is hobbled by its own sub- While our revenues are declining, the need for par performance as an investment vehicle. further investments is increasing.” Telco Total Sharholder Return Is Among the Lowest of all Industries … 3-yr. annual average TSR 2016-19 (in %) Total median: 8.5% 19 17 13 12 12 12 11 10 10 10 9 9 8 7 5 5 4 2 1 Medical Tech. Tech. Media Health Care Aero Space & Defense Insurance Retail Power & Gas Travel Tourism Chemicals Fashion & Lux Mining Transportat & Log Banking Mid-Cap Pharma Telco Oil Cons. Durables Automotive OEMs High-low range 75th cut-off Industry median 25th cut-off Note: n=2,233; companies with Total Shareholder Return of -100% were excluded Source: S&P Capital IQ; Refinitiv; BCG Value Creators Report 2019; BCG ValueScience® Center
CONNECTIVITY AND BEYOND 20 Europe’s Telcos Are Destroying Value While Others Thrive Value creation in the US versus value destruction in the EU Market capitalization in Telco markets, 2010-20201 +283 MRD.€ EU peak 2 +213% +248 MRD.€ ~57% 01/12 01/14 01/16 01/18 01/20 USA3 EU4 EU Telco players lacking “weight” Market capitalization as of Aug 15th 2020 (€B) 206 181 169 73 35 26 19 11 9 8 VZ AT&T CMCS DT ORA KPN VOD TEF LBTY TIM Source: Capital IQ; Deutsche Telekom; Analysys Mason Country Reports; Notizen: 1. Market cap as from 05.08.2010 to 15.08.2020 (indexed) 2. EU peak on 23.04.2015 3. US Telcos: TMUS, Sprint, AT&T Verizon (VZ), Charter, Altice USA, Comcast
CONNECTIVITY AND BEYOND 21 The telecom industry in many markets has been is rated below investment grade. Europe needs weighed down by such factors as risk aversion, to take steps to guarantee competitiveness of lack of scale, overly national footprints, heavy the EU industry by bringing our finances in line investment efforts coupled with strong regulatory with revenue expectations while we continue to pressure on returns, the entry of subsidized explore new egies and revenue models. One such competitors, and business models that have not step is pursuing new ownership models involving changed in a long time. Looking ahead, though, the voluntary infrastructure sharing, which can allow industry is making efforts to move forward despite faster roll-out, reduced overall environmental the adversities: in Europe, our sector understands its responsibility to extend and improve high-speed impact, and increased knowledge transfer coverage and have stepped up investment in fiber among partners. Another is cooperation and co- and 5G. Telcos have done so because customers investments, including various models for new and businesses need the connectivity, Europe infrastructure such as fiber joint ventures, and 5G benefits from state-of the-art telecommunications, active spectrum sharing. In January 2021, the first and it’s good business. Digitization and connectivity European co-investment offer at national scale have also proven to be key during the pandemic. was launched in Italy by TIM. Infrastructure funds have shown significant interest in co-funding Our sector wants to continue delivering better, passive infrastructure investments through joint faster service to all of the EU. To do so, the industry ventures and dedicated investment vehicles, and must persuade investors and rethink long-standing co-investment vehicles between operators and strategies and models, a process that is already investors have proliferated. Governments and EU well underway. Companies are constrained, however, by issues of high-cost spectrum, institutions can help facilitate these developments regulation that affects everything from the ability with regulatory easing. A third voluntary option to scale up, to pressure on revenues, to the cost of is the separation of infrastructure construction capital, and challenges to its ability to innovate in and telecommunications services businesses, as the service and data economy. has occurred in European and American markets, where operators have used divestitures and IPOs to increase their valuations and reduce debt. Finances, Strategies, and Models. Already today, our sector is pursuing seven Incumbent telcos have invested 18% or more of distinct avenues for improving valuations and revenues in capex annually from 2015 through rethinking operating models for both business 2018. Globally, the debt of almost half of all telcos purposes and broader societal benefit. Seven Avenues for Increasing Business & Societal Value Long-term, structural priorities Product-/service-related priorities Enabling priorities Network New Next B2B Data-driven Adjacencies Radical Capabilities leadership collaboration generation customer & up-stack simplification & new ways models approach innovations & digitalization of working Intelligently Explore Smartly migrate Use advanced Build an Simplify ops Ensure rollout fiber & alternative customers to analytics and innovative and leverage required 5G to create models for asset next generation customer non-core digital including capabilities a leading ownership, solutions to centricity to portfolio AI to achieve are available edge while collaboration, maintain better target (including radical gains to deal with taking action and partnerships position and proposition and M&A) to in efficiency the challenges on legacy protect the core go-to-market to compensate and client ahead systems secure revenue for losses in satisfaction growth core business Impact on valuation (high = full) Impact on business model (high = full)
CONNECTIVITY AND BEYOND 22 Our sector is confident it has the right vision Many European governments have mostly favored and strategies in place to help Europe seize the the first two or three priorities with result that telcos’ opportunities that come from the deployment— capital expenditures for spectrum are high, leaving and uptake—of new generation networks. This less money available for infrastructure deployment. offers also strong opportunities of growth for our In addition, most European countries lease valuable spectrum bands to commercial operators, own sector. At the same time, we cannot ignore meaning that operators do not own the essential one of the big unresolved issues that affect asset and must plan with uncertainty what the network investment: the lack of monetization asset will cost them in the future. of data traffic. The load on our networks keeps on rising, which means an increased pressure Contrast this approach with the more investor- on the infrastructure. However, our revenues friendly regulations in the US, which allows for remain sluggish, both when compared with outright ownership of spectrum, or a market companies running data heavy activities on such as Singapore, where the regulator prioritizes top of our networks and when compared with different goals and pursues a very different those of non-European telecom companies. spectrum allocation process. (See the sidebar, This unbalance, over the past years, has Spectrum Allocation in Singapore.) In France, the already damaged the speed of Europe’s roll- “new deal” struck in 2018 among the government, the telecom regulator, and several industry players out. More delays are foreseeable unless we with regard to allocation the 900 MHz spectrum create the right conditions for growth. band contains an innovative approach under which spectrum allocations are renewed without fees based on improved coverage. Spectrum. Governments have a choice in how they set spectrum policy, and they typically consider several competing priorities: • Maximizing the value of a scarce asset and raising revenue • Fostering competition, including by sometimes subsidizing new entrants, to keep retail prices low • Extending coverage • Enabling competitive mobile broadband infrastructure
CONNECTIVITY AND BEYOND 23 Conflicting objectives require trade-off decisions in setting spectrum policy Maximize proceeds from Low consumer spectrum Extra industry prices limit state taxes impair revenues from auction investments in new industry players infrastructure Enable Foster competitive competition mobile to enable low broadband consumer prices infrastructure Low consumer prices come at the cost of slower network developments To maximize societal benefits and ensure inclusion, focus should be on rolling out infrastructure Source: BCG analysis.
CONNECTIVITY AND BEYOND 24 Case Study: Spectrum Allocation in Singapore Singapore has long been a leader in digital Two operators, Singtel and a joint venture technology. It is the world’s second most between StarHub Mobile and M1, were digitally competitive country according awarded licenses to build two nationwide to IMD, and the government sets telecom standalone 5G networks, and each were regulatory policy accordingly. Because allocated 100 megahertz of spectrum in of its regional standing as a financial the 3.5 GHz band. The two winners are set services hub, Singapore prioritizes strong to deploy 5G networks starting in January B2B-focused, as well as consumer- 2021. They will provide coverage for at oriented, mobile networks and sets least half of Singapore by year-end 2022 specific criteria for such factors as security, and scale up nationwide coverage by the resiliency and indoor/outdoor coverage end of 2025. Importantly for a market such in its spectrum allocation procedures. as Singapore, the 5G networks will deliver full 5G capabilities, including network slicing, high reliability and low latency, and massive machine type communications. When Singapore allocated new licenses in 2019, it eschewed the auction process in favor of requests for proposal involving the country’s four main operators. In return for licenses allocated at a set minimum base price, the successful operators were required to extend standalone 5G coverage to 50 per cent of the island by end of 2022, thus furthering the government’s coverage goals. Set prices also left winning operators with capital for building out state-of-the art 5G network infrastructure.
CONNECTIVITY AND BEYOND 25 Regulation. small-cell deployment. In addition, opposition to 5G rollout can involve dissemination of Regulatory roadblocks that constrain the misinformation or disinformation, and some local pace of infrastructure deployment can take authorities can, or are tempted to, delay permits different forms. One of the most significant based on mistaken assumptions. Regulatory for telecommunications infrastructure is the approaches to electro-magnetic frequency permitting process for new construction since radiation are still not fully harmonized across this often involves securing lengthy and complex EU, with some countries imposing extremely bureaucratic approvals. For example, in Germany, low limits, that require the installation of more it takes at least one year to get the necessary antennas (instead of fewer) and that are much allowances from authorities to build and launch stricter than the international WHO guidelines a new cell tower site. Europe is estimated to need without any justification. more than 50,000 new towers in 16 countries by 2023 to support the rollout of 5G. Tower Governments can hasten industry investment by construction is often controversial, particularly at loosening restrictions. Make affordable spectrum the local level. available on a transparent schedule that facilitates planning. Reconsider whether the goals Inner-city small cell densification and the of competition regulation should be continuing cellular coverage of major transit routes (such as adherence to the idea that more network highways and rail lines) are additional challenges operators equals lower prices for consumers or (and cost centers) for 5G rollout, and here as the more current need to address a situation in well, slow approval processes are a hindrance. which the ability to invest in advancing higher Some regulators also look askance at shared quality networks and innovative technologies infrastructure deployment among operators, leads to broader benefits for all. Today, Europe even for small cells. Regulators and other relevant still favors a static view of competition, instead of authorities need to take a broader view of what a dynamic one. Regulators can also further look constitutes available cellular infrastructure, into adjusting the burdensome restrictions and especially in urban areas where fixtures such as requirements on the deployment of advanced streetlamps and benches can be pressed into cellular technologies such as small cells. service and even manufactured to facilitate small cell installation. A high degree of collaboration Business models or approaches that could be among the industry, government, and other incentivized with regulatory changes include: stakeholders will be a prerequisite to fully extending 5G coverage. • Co-investment models and RAN-sharing agreements that require more legal certainty At the same time, the need for investment • Mergers that further growth continues to rise. A September 2020 report by the in domestic markets European Round Table of Industrialists found that • Supporting the migration from copper to fiber many European countries haven’t yet allocated sufficient planning and construction permits • Vet all regulatory choices to ensure they for cell towers, which is slowing the deployment do not negatively affect investment of 5G. (This is ironic since Europe was an early pioneer in digital-cellular communications and a world leader in making the transition from analog to digital networks in the 1990s.) As a result of slow approvals, operators must put much more financial muscle behind both macro and
CONNECTIVITY AND BEYOND 26 Operators Need to Invest Significantly More to Enable the Full 5G Vision COSTS WITHOUT SPECTRUM PRICES 2.4x Total capex required between 3.2x Yearly capex required 2020 and 2027 to enable all use in Wave 3 (2025–2027) cases vs. urban capacity-driven compared to pre-5G area densification and rural DSS +40% Additional macros required 6:1 Small cell to macro ratio by 2027 to provide additional by 2027 after massive coverage and densification mmWave densification New network architectures and sharing of infrastructure can help reduce the investment burden Source: BCG analysis.
CONNECTIVITY AND BEYOND 27 Viable Competitive Footing. Putting Europe back on a fast highway to the digital future requires a rethinking of goals and priorities Europe requires the rollout of fiber and 5G to by both the telecom industry and the public sector. remain competitive with other markets. An All of the opportunities that we discuss in the economy based on services and data also balance of this report—new platforms and busines requires vibrant innovation and competition that models, bringing the power of digital engagement to education and small businesses, advancing also adhere to European standards of privacy digital literacy, and fueling innovation—require a and security. We need fit-for-purpose regulation fast, robust, reliable digital infrastructure. that does not disadvantage telcos or European companies (particularly relative to global As part of our commitment to raise the bar, the tech players) so that Europe’s cab help drive industry is committed to build out the infrastructure, innovation and growth of the digital economy. both fixed line and 5G mobile, that Europe needs. The EU is taking leadership in this regard with the Our businesses and futures depend on it. To fund Digital Markets Act (which seeks to address the this commitment, the telecoms sector needs to see gatekeeping power of certain global tech players) adequate returns on its investment. Also, as it thinks as well as with the Digital Services Act (which beyond just average revenues per user, it should would regulate digital services). be able to develop the new business models and income streams that technologies such as 5G enable. EU telcos are ready to compete, but we need Europe to regulate major tech companies in Our technology and innovation departments way that empowers the furthering of European are working on enabling new services and new innovation and competitiveness. Policy makers opportunities to empower users. For example, can and regulators can provide Europe’s telcos with the industry place itself at the center of services fresh flexibility to effectively compete with the that require data to be stored and shared securely, global tech companies. This means allowing meaning that the telco would ensure that only the sharing infrastructure and the needed authorized users access the data and that the cooperation to build scalable products and usage of data is logged and traceable? This services. But it also means fully acknowledging capability could be applied to a variety of settings, the need of building scale in the European including sharing of school and university grades, telecoms sector. When we compare the tech and medical records, and also business data: all aspects on which trust is paramount and European the telecoms sectors today, the main differences values must be respected. Can it deploy a digital can be found in privacy protection, ex-ante “toolkit in a box” to small- and medium-sized regulation, controls of cooperation, acceptable enterprises (SMEs) that provide a one-stop solution levels of market concentration, and taxation—just for digital enablement? Can it work in partnership to mention a few. Instead of taking a silo-view with both private- and public-sector players to on the regulations constraining the telecoms rethink critical societal services, such as education sector, we should embrace a horizontal and and health care, using digital connectivity, comprehensive approach to unlock telcos and resources, and tools? other European players to develop new business models and especially data-driven business In the subsequent chapters, we explore a number models. of the opportunities for the industry to move beyond connectivity and rwaise the bar for the services—and the value—that it provides. The Back to the Future. opportunities are real—as are the benefits they can bring for the industry and for Europe. But they have If you are world leader in dirt roads, you may only three prerequisites: digital infrastructure, digital get to build tractors, not fast cars. In the same imagination, and digital readiness. Without either way, the digital ecosystem will not be built if the one, the road ahead is one lane wide and largely infrastructure isn’t there to deliver. unpaved. —Börje Ekholm, CEO, Ericsson
CONNECTIVITY AND BEYOND 28 06 Energizing the Spirit of European Innovation Industrial strategy and cooperation 05 Advancing the Readiness of Citizens Digital skills Our Framework 04 Expanding the Reach of Opportunity Digitalization of the economy and society 03 Taking the Lead European solutions for data and services 02 Constructing the Full Foundation Networks and connectivity 01 Our Commitment We want to raise the ambition
CONNECTIVITY AND BEYOND 29 Taking the Lead European Leadership in Data and Services The Plan. It will take open platforms—born from our values and tailored for our needs—to set a new European digital standard, a standard we can rely on because it safeguards data, protects people, and secures connection. The vision of European telcos. • Take an active role on creating European leadership and interoperable, pan-European solutions in edge computing, Open RAN, and cloud • Work together in a united way with other industrial players and commit to significantly invest into scalable solutions where Europe can take a lead • Support rollout of an EU-wide e-ID by offering secure identification solutions, such as mobile ID How Policy Cooperation Can Speed Progress. • Foster and incentivize the use of European platforms such as GAIA-X and the broader alliance for industrial data, edge and cloud—including by using EU funds • Empower telecom companies to collaborate, share infrastructure and deliver scalable products and services that matter on a global level, while ensuring they compete on a fair playing field with tech companies • Drive the digitization of public services at the national and local levels
CONNECTIVITY AND BEYOND 30 Innovation has to be at the benefit of our clients and society over all, preserving our values and privacy. Stéphane Richard CEO, Orange Telcos have been stagnant for about 25 years. They are missing in action on many key aspects on digitization and innovation. Cedric Neike Member of the Managing Board and CEO Digital Industries, Siemens AG The Telco industry has unfortunately not been ground- breaking enough. It needs to rethink the way it is positioned in the wider equation of the economy. Sonia Jorge, Executive Director, Alliance 4 Affordable Internet
CONNECTIVITY AND BEYOND 31 The last few years have been difficult for the European Platforms. global community. Even before the onset of the pandemic, rising geopolitical and trade There is growing recognition in Brussels and other tensions among the world’s leading powers were European capitals of the dangers of overreliance taxing long-standing alliances and institutions. on technologies provided exclusively from abroad The future may see more collaboration on and the resulting need for Europe to build its global challenges such as climate change and own platforms that rely on open standards and inequality, but recent history is a reminder of how ecosystems. Stéphane Richard, CEO of Orange suddenly global alliances and partnerships can put it this way: “In a digitalized and data driven come under strain. economy, cloud computing is becoming essential in terms of innovation, competitiveness, and For all of its considerable strengths in important digital sovereignty.” industries such as automaking and green technologies, Europe relies for most of its digital Such platforms can ensure compliance to capability on the US and China. There is a growing fundamental European values (such as privacy belief at the EU level and among individual and data protection) and EU-wide law (such governments that Europe must re-establish digital as GDPR) to ensure a secure and EU-controlled leadership for itself. This requires high quality environment. They can also help in building internet access for, and usage by, all, but it also the trust in technology by protecting data means that Europe needs to: and reflecting European fundamental values. • Invest in creating and implementing Combining forces across Europe to work on European platforms such as telco edge cloud innovative solutions and share investments and capabilities, GAIA-X for cloud specification and resources will avoid multi-country fragmentation solutions, and Open RAN for infrastructure of effort and contribute to economic prosperity and growth. • Drive a real and swift digitalization of the public sector in its interactions with citizens Europe should aspire to be a major contributor and businesses. This can have tremendous to innovation in multiple areas, but to do so, it impacts on the productivity of the public must sew a net of strong global relationships. sector, on its ability to amplify positive societal This is one key to building European digital change and on the economy overall leadership at the global level. In the wake of the • Work with the ecosystem of industrial start of a new administration in the US, there may players and commit to invest in scalable be an opportunity for Europe to relaunch the solutions where Europe can take a lead transatlantic digital partnership as a means to create value-based partnerships on technology, platform, and telecommunications policies that Europe can lead in each of these areas and in further the economic and strategic interests of the process put itself on more equal footing with both regions. other countries and regions. As Tim Höttges of Deutsche Telcom said, “We need an Airbus in the telco industry to compete on a global level.” We believe that there are several areas in which “In a digitalized and data driven economy, cloud Europe can reestablish its digital proficiency. computing is becoming essential in terms of Telcos and European governments and institutions innovation, competitiveness, and can work together to make this happen. Indeed, it digital sovereignty.” is in the business interests of the former and the geopolitical interests of the latter to do so. Two —Stephane Richard, CEO of Orange of these areas are European platforms and the digitization of the public sector.
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