CIVILITY, SAFETY & INTERACTION ONLINE - 5th - February 2021 - Puslitjak
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Digital Civility research 5th anniversary 58,000 + interviews conducted in over 30 countries Nearly two in Online abuse People around the Digital civility at Covid-19 three respondents often comes from world reported lowest level in pandemic in Headlines experienced an people’s own increased civility 4 years progress during online risk social circles online survey 2016 2017 2018 2019 2020 Number of countries 14 23 22 25 32 2
Study Methodology Countries added Australia Denmark Philippines Spain Sweden Taiwan Thailand N=16,051, April 22-May 15, 2020 32 geos, 7 added in 2020 (orange) Web survey, Adults 18-74, Teens 13-17 3
New questions Overall rating of online civility Bullying and harassment inside & outside workplace Which organizations will make the most contributions to online civility in the 2020s Impact of Covid-19 on online civility 4
DCI was unaffected by addition of new countries New countries in wave 5 had similar responses to wave 4 countries Number of countries wave four = 25, wave five = 32 67% 67% 44% 44% 41% 40% 41% 37% 26% 24% DCI Overall civility (bad %) Strangers as source of Bullied (yes %) Civility during Covid-19 risks (better %) W4 countries in W5 New W5 countries 5
Storylines Teens led online civility recovery in 1 2020 State of online civility was rated less 2 negatively Risks that spread hate and division 3 continued to grow Nearly four in ten involved in a 4 bullying incident One in four said online civility was 5 better during Covid-19 6
Teens led online civility recovery in 2020
Digital Civility improved 3-points since 2019 70 DCI reaches highwater mark Explosion of digital 67 activity due to Covid-19 2019 2020 Q2: Which of these has ever happened to you or to a friend/family member ONLINE? 8
Majority of DCI improvement driven by Teens DCI YoY trend by Age Teens improved YoY across all risk categories Base: total sample, n=16,051 Base: total sample, n=16,051 72% 1.5% 71% Intrusive -1.1% -0.2% Behavioral Teens accounted -1.6% for nearly 80% of 66% the change -0.6% Sexual -3.7% 63% -3.1% Reputational -2.7% 2019 2020 Adults Teens Adults Teens Q2: Which of these has ever happened to you or to a friend/family member ONLINE? 9
One in three rated overall online civility as good Over four in ten rate online civility as neutral Teens rate online civility higher than adults Base: total sample, n=16,051 Base: total sample, n=16,051 31% 36% 34% 43% Good Neutral 43% 42% Bad 24% 26% 21% Bad Neutral Good Adults Teens Q.1: How would you rate the overall state of online civility in your country? 10
57% took at least one Digital Civility Challenge action Digital civility recovery helped by 7-point rise in DCC actions Base: Experienced a risk, n=10,780 Respect for another Treat with dignity & Any DCC action I stood up for myself Paused before replying POV respect 57% 51% 50% 34% 31% 28% 24% 25% 21% 21% 20% 16% 16% 15% 14% 2018 2019 2020 2018 2019 2020 2018 2019 2020 2018 2019 2020 2018 2019 2020 Q.12: Have you ever taken any of the following actions after you were treated in an unsafe or uncivil manner online? 11
DCC champions skew younger • 57% took any DCC action(s) 61% of Millennials took one or more DCC action(s) Base: Generation experienced a risk • 1 action - 52% • 2 actions - 26% • 3 actions -15% 61% 59% • 4 actions – 7% 57% 53% 47% • Compared to non-DCC respondents • Higher levels of worry, pain and consequences • More likely to act in response to risks. On average, took twice as many actions (6 vs. 3) • Higher confidence in managing risks • DCC champs had a brighter outlook on 2020 civility, but less positive about current conditions • Hoped for greater empathy and inclusion Teens Gen Z Millennials Gen X Boomers Q.12: Have you ever taken any of the following actions after you were treated in an unsafe or uncivil manner online? 12
Foundation of DCC is “Stood up for myself” I stood up for myself is the 1st and 2nd most likely action taken DCC items I paused before I defended I showed I treated the replying to someone who If I took this action u I stood up for respect for other person someone I was treated myself other people's with dignity and disagreed with unsafe or uncivil What % took another point of view respect online online action q Action chosen, rank I stood up for myself 100% 48% 52% 50% 54% 2nd I paused before replying to someone I 35% 100% 48% 46% 43% 3rd disagreed with online I showed respect for 4th other people's point of 32% 41% 100% 53% 39% view 5th I treated the other person with dignity 29% 37% 50% 100% 34% and respect I defended someone who was treated 40% 43% 46% 43% 100% unsafe or uncivil online Q.12: Have you ever taken any of the following actions after you were treated in an unsafe or uncivil manner online? 13
Extreme pain dropped significantly Worry that risk will reoccur lessened slightly Unbearable, severe pain declined 6-points Worry risk will happen again fell 2-points (Extremely, very or somewhat worried %) Base: experienced a risk, n=10,780 Base: experienced a risk, n=10,780 10% 8% 6% 25% 28% 29% Unbearable pain Severe pain 27% 33% Moderate pain 31% 64% 62% Mild pain 52% 29% No pain 27% 23% 16% 8% 9% 2018 2019 2020 2018 2019 2020 Q5.7: How much do you worry about this happening to you again Q5.1: How much emotional, psychological or physical pain did you suffer because of… 14
DCI scores: Top quartile (Q1) Netherlands, USA, Singapore and Belgium showed significant YoY improvement in DCI Base: Experienced a risk, n=10,780 Top three risks 2019 2020 YoY p First Second Third Netherlands 56 51% -5 Treated mean Unwanted contact Unwanted sexting Hoaxes, scams & United Kingdom 52 55% +3 Unwanted contact Treated mean frauds Hoaxes, scams & United States 60 56% -4 Treated mean Unwanted contact frauds Hoaxes, scams & Singapore 63 59% -4 Unwanted contact Treated mean frauds Hoaxes, scams & Taiwan 61% NA Unwanted sexting Unwanted contact frauds Hoaxes, scams & Germany 58 62% +4 Unwanted contact Treated mean frauds Hoaxes, scams & Australia 62% +7* Treated mean Unwanted contact frauds Hoaxes, scams & Belgium 66 62% -4 Unwanted contact Unwanted sexting frauds *comparison with 2017 DCI score Q2: Which of these has ever happened to you or to a friend/family member ONLINE? 15
Countries that came together during pandemic Biggest improvements in DCI were primarily among countries ranked low on online civility Base: Experienced a risk, n=10,780 Top three risks 2019 2020 YoY p First Second Third Hoaxes, scams & Colombia 80 70% -10 Unwanted contact Unwanted sexting frauds Hoaxes, scams & Chile 75 67% -8 Unwanted contact Unwanted sexting frauds Hoaxes, scams & Peru 81 74% -7 Unwanted contact Unwanted sexting frauds Hoaxes, scams & Vietnam 78 72% -6 Unwanted contact Trolling frauds Turkey 73 68% -5 Trolling Unwanted contact Unwanted sexting Netherlands 56 51% -5 Treated mean Unwanted contact Unwanted sexting Hoaxes, scams & Argentina 76 71% -5 Unwanted contact Unwanted sexting frauds Hungary 77 73% -4 Unwanted contact Treated mean Unwanted sexting Q2: Which of these has ever happened to you or to a friend/family member ONLINE? 16
Online risk definitions Unwanted Contact: Being Doxing: The process of collecting personally contacted (by phone or Treated Mean: Words or Online harassment: Threats or and distributing or posting Unwanted Sexting Received: in person) by someone who messages sent to another person other offensive behavior (not information about a person (e.g., Received unwanted sexually obtained your information online online that are unkind, unfair or sexual solicitation) sent online or name, age, email, address, phone explicit messages and imagery. but without inviting them to malicious. posted online for others to see. number, photographs, etc.) contact you. without their permission. Hoaxes, Scams & Frauds The Damage to Personal reputation: spreading of false rumors (e.g., Microaggression: Casual insults Sexual solicitation: A person who Damage or destruction to the Trolling: A deliberate act to make chain letters), criminal attempts to made towards any marginalized requests to engage in sexual image created of you through someone mad or angry using obtain personal information often group in society (e.g., religious or activities or sexual talk or to give PERSONAL information you or online or social media comments for monetary gain (e.g., phishing ethnic minorities, women, LGBT, personal sexual information that is others shared online in blogs, in a clever, but deceitful manner. scams), malicious emails disguised people with disabilities, etc…). unwanted. postings, pictures, tweets, videos, as someone you know (e.g. virus). etc. Damage to Professional/Work Cyberbullying: When the Internet, reputation: Damage or Hate Speech: speech that attacks Misogyny : An expression or phones or other devices are used Unwanted Sexting Sent: I sent destruction to the image created a person or group based on demonstration of dislike, contempt to send or post text, images, or unwanted sexually explicit of you through work information gender, ethnic origin, religion, race, for, or ingrained prejudice against video intended to hurt, embarrass messages and imagery. you or others shared online in disability, or sexual orientation. women or intimidate another person. blogs, postings, pictures, tweets, videos, etc. Sextortion: When someone threatens to Swatting: The act of deceiving distribute your private and sensitive Discrimination : A person who is Terrorism recruiting: An attempt emergency services (e.g., police, material if you don’t provide them images Revenge pornography: A sexually discriminated against or excluded of a sexual nature, sexual favors, or money. by a terrorist or terrorist fire, medical) into sending an explicit portrayal of one or more based on gender, ethnic origin, The perpetrator may also threaten to harm organization to recruit a person for emergency response based on the your friends or relatives by using people distributed without their religion, race, disability, or sexual the purposes of causing harm. false report of an ongoing critical information they have obtained from your consent. orientation incident or crime. electronic devices unless you comply with their demands. Unwanted sexual attention: unwelcomed sexually oriented teasing, joking or flirting online or via electronic means 17
Country ranked by 2020 DCI 80 81 76 76 73 74 74 71 71 72 72 69 70 70 67 67 68 68 68 64 66 62 62 62 62 63 63 61 59 56 55 51 NL UK US SG TW DE AU BE CA MY FR IT PH CL ES DK TR IN TH PL CO IE AR VT BR HU SE PE ID MX RU ZA 18
DCI regional summary Country Netherlands DCI 51 Rank 1 United Kingdom 55 2 Germany 62 6 Q1 Q2 Q3 Q4 Belgium 62 8 France 63 11 Bottom quartile Italy 64 12 Top quartile Spain 67 15 Denmark 68 16 Ireland 71 22 Sweden 74 27 Country DCI Rank Country DCI Rank Singapore 59 4 United States 56 3 Taiwan 61 5 Canada 62 9 Australia 62 7 Malaysia 63 10 Philippines 66 13 India 68 18 Thailand 69 19 Vietnam 72 24 Indonesia 76 29 Country DCI Rank Country DCI Rank Turkey 68 17 Chile 67 14 Poland 70 20 Colombia 70 21 Hungary 73 26 Argentina 71 23 Russia 80 31 Brazil 72 25 South Africa 81 32 Peru 74 28 Mexico 76 30 19
Appendix
Consequences, 5-year trends % 2016 2017 2018 2019 2020 % 2016 2017 2018 2019 2020 Became less trusting of other 40 40 44 46 45 Lost a friend 18 19 20 18 20 people online Was less likely to participate in Negatively affected my school 21 23 27 39 40 13 14 17 18 19 social media, blogs and forums performance Became less trusting of other 30 28 32 32 37 Witnesses to the incident tried to people offline 0 0 14 17 19 defend and help Lost sleep 23 25 28 30 33 Intentionally spent less time at 9 11 12 19 18 school Lower self-esteem 29 Had thoughts of suicide 5 7 9 18 17 Felt more lonely and alone 27 Spent time and energy avoiding 17 17 22 15 17 Tried to be more constructive in the offender 27 25 25 21 24 my criticism of other people Took out my frustration on another 7 16 18 15 17 Personal reputation was damaged 10 11 16 26 24 person Negatively affected my work 10 10 13 14 15 Lost money 11 14 15 24 23 performance Took out my frustration on a co- My life became more stressful 23 24 29 22 23 7 7 9 12 12 worker or customer Was encouraged to harm myself or Became depressed 15 16 20 20 22 0 0 0 7 7 others Q.9: You previously mentioned that you or a friend/family member had been treated in an uncivil way online by another person(s). Please tell us if any of the following has ever happened to you or to a friend/family member as a consequence of being treated uncivilly: 21
Actions taken, 5-year trends % 2016 2017 2018 2019 2020 % 2016 2017 2018 2019 2020 I reported the incident to the Unfriended or blocked the 50 48 55 website, online service or social 24 person responsible media company Asked my parents for help 4 10 42 48 49 I showed respect for other 19 16 16 21 people's point of view Reduced the amount of personal information I share 42 40 37 35 39 I treated the other person 19 15 14 20 online with dignity and respect Stopped using or canceled I used tighter privacy settings some of my social media 22 22 20 20 20 44 39 36 34 38 on social media accounts I stood up for myself 30 31 28 34 I tried to remove or correct untrue information that 19 17 19 Asked for help from an adult 2 9 28 30 31 someone posted about me Reduced the amount of time I 22 24 24 25 26 I confronted the person or spent on social media 17 15 18 persons online I defended someone who was Contacted a teacher or school 22 18 19 25 12 6 7 8 11 treated unsafe or uncivil online administrator I retaliated by being uncivil to I paused before replying to the person who was uncivil to 16 9 8 7 10 someone I disagreed with 29 24 21 25 me online I reported the incident to the website, online service or social 24 I asked help from a friend 24 media company Digital civility challenge items in Bold Q.12: Have you ever taken any of the following actions after you were treated in an unsafe or uncivil manner online? 22
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