CGMA Competency Framework - People Skills CGMA Competency Framework 56
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CGMA Competency Framework People Skills CGMA Competency Framework 56
People Skills Foundational: This requires a basic understanding of the business structures, operations and financial performance, and includes responsibility for implementing and achieving results through own actions rather than through others. Intermediate: This requires a moderate understanding of overall business operations and measurements, including responsibility for monitoring the implementation of strategy. This has limited or informal responsibility for colleagues and/or needs to consider broader approaches or consequences. Advanced: This requires a strong understanding of the organisation’s environment, current strategic position and direction, with strong analytical skills and the ability to advise on strategic options for the business. This includes formal responsibility for colleagues and their actions, and that their decisions have a wider impact. Expert: This requires expert knowledge to develop strategic vision and provide unique insight to the overall direction and success of the organisation. This has formal responsibility for business areas, and his/her actions and decisions have a high-level strategic impact. Influence 58 Technical Skills Business Skills Negotiation and decision-making 59 People Skills Leadership Skills Communication 60 Digital Skills Collaboration and partnering 61 CGMA Competency Framework People skills 57
Influence This is the process of establishing and managing both internal and external relationships to meet organisational objectives and governance responsibilities. Foundational Intermediate Advanced Expert • Adapt your personal style to suit • Sell own ideas and agenda by • Use a combination of logic, • Influence and work effectively different people and situations. linking them to the needs and personal passion, conviction with organisations from different goals of others. and interpersonal skills to cultures. • Listen to and be sensitive to the views and values of others. influence others. • Negotiate effectively at senior • Anticipate responses of others when choosing the approach to take. • Relate to, develop and make use of levels through anticipating • Understand and relate to others a wide network of key relationships and managing objections and from different cultural backgrounds, • Remain professional in difficult from both inside and outside the challenges. including peers and customers, situations; demonstrate empathy in an open, friendly and organisation to influence others. • Communicate effectively and to understand the feelings and professional way. actions of others; and give • Lobby to build behind-the-scenes assertively in high-risk situations difficult messages in a way that support for ideas and plans and to resolve complex and/or sensitive limits misunderstanding and solicit the involvement of others issues and build consensus. promotes acceptance. to build ownership and buy-in. CGMA Competency Framework People skills 58
Negotiation and decision-making This is the ability to use proper influencing skills to obtain positive outcomes and make decisions that align with the strategic direction of the organisation. Foundational Intermediate Advanced Expert • Recognise the different negotiating • Understand stakeholders’ positions • Negotiate in tough situations • Demonstrate use of a direct styles of parties to a negotiation and and bargaining power and be able with both external and internal and diplomatic style; challenge adapt style accordingly. to negotiate and/or participate in stakeholders; demonstrate information to detect discrepancies negotiations with some support. confidence and good political savvy in reasoning. • Support negotiations by providing and maintain credibility with third- information and being part of • Manage buy-in and gain trust with • Show an excellent sense of timing, party key decision-makers. the team. internal stakeholders prior to and and quickly gain trust and respect of during negotiations. • Adjust personal positions and style all other parties to the negotiations. • Understand who the key quickly if circumstances change stakeholders are in a given situation • Manage internal expectations • Lead the most complex negotiations favourably or unfavourably; and be able to communicate and keep all parties informed and demonstrate expert closing win concessions without damaging individual requirements. of developments; ensure best skills and excellent political and stakeholder relationships. negotiation practice in terms of cultural savvy. • Make decisions based on facts, preparation, approach, strategy, • Manage the negotiation team common sense and previous • Lead fact-based decision-making tactics and style. effectively; ensure each member is experience; weigh up the pros and for long-term strategic issues; fully prepared for the negotiation; cons; and be able to explain the • Research and use data from a analyse the wider business consistently secure positive reasoning behind decisions. range of sources to make robust and political implications when outcome from the negotiation. fact-based decisions; make making decisions, including the • Establish working-level relationships available choices clear and simple • Assess and lead fact-based effectiveness of the outcome. with third-party counterparts to to stakeholders. decisions in high-risk situations; resolve routine issues. • Share strategic insights and coach others accordingly; and • Review the immediate results, knowledge to help others make take accountability for final broad implications and unintended sound decisions. decision outcomes. consequences of a decision. CGMA Competency Framework People skills 59
Communication This is the ability to translate and convey financial and non-financial information effectively to a variety of audiences using a range of mediums, including digital tools. Foundational Intermediate Advanced Expert • Listen actively to others, • Understand the big picture by • Effectively listen and pick up the total • Lead organisation forums to obtain acknowledge hearing different listening and leveraging non-verbal meaning of the message as well as wide perspective of ideas. perspectives and react appropriately cues. information that others will • Create forums, systems and to non-verbal cues. typically miss. • Engage audience in interactive procedures to actively source, hear • Develop and deliver verbal communication in small and large • Deliver presentation to senior and share diverse perspectives to information in a clear and concise group settings, and anticipate needs/ management with confidence and enhance understanding. manner that is tailored to the needs questions and respond appropriately. acknowledge when the answer to a • Confidently present controversial of the audience. business question is unknown. • Select appropriate digital and/or complex information to all • Develop written material that is clear, communications media in a given • Share important fact-based levels of the organisation. concise, accurate and grammatically context. information; simplify complex • Lead the development of written correct; use appropriate language written communications and adapt • Create and manage multiple digital information for highly visible or and tone and tailor the information to style and content for all levels of the identities. complex situations. the needs of the audience. organisation. • Develop written material that is • Provide fact-based information • Encourage the sharing of ideas and easily understood to influence to others based on requests; use best practices; encourage others business partners and management, appropriate communication tools, to speak their minds and listen and simplify complex information to including digital, to communicate empathetically to understand the ensure understanding. effectively. real motivators and emotions. • Identify the appropriate audience for • Create and manage a digital identity. • Protect personal digital reputation. sharing information and proactively share in a balanced and timely manner. CGMA Competency Framework People skills 60
Collaboration and partnering This is the ability to establish relationships and cross-functional partnerships within and outside of the organisation using a range of collaborative tools to create value for the business. Foundational Intermediate Advanced Expert • Establish relationships and credibility • Maintain and enhance effective • Lead cross-functional business • Drive cross-functional initiatives with business partners. cross-functional business initiatives and encourage team to across the business that create partnerships through demonstrated cultivate relationships across the value. • Analyse needs of business partners. integrity. business. • Leverage a broader network across • Acknowledge different priorities • Influence outcomes and challenge • Drive collaborative culture and joint the business and externally. between finance and the business appropriately using fact-based data. accountabilities across multiple partners. • Evaluate digital tools and stakeholders. • Identify and address additional technologies for collaborative business partner needs and • Actively educate and challenge on processes. educate them on value creation and limitations of possible solutions. • Protect the organisation’s digital accounting. • Use digital tools and technologies for reputation. • Share data, information and digital collaborative processes. content with others through • Deal with data produced through appropriate technologies. several digital tools, environments and services. CGMA Competency Framework People skills 61
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