Cardiff University Continuing Professional Development - Professional Development Datblygiad Proffesiynol
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Professional Development
Datblygiad Proffesiynol
Cardiff University
Continuing Professional Development
Short Courses: Spring-Summer 2020
cardiff.ac.uk/professional-development
Why choose Cardiff University for your We have extensive
Continuing Professional Development? SMALL class experience with
sizes in a local, national
city centre and international
location businesses
If you have any
questions, call or
email our friendly
team and we’ll
be happy to help
you find the right
option for you or
your business.
Our expertise The open programme, designed for the process, facilitating the translation
individuals and businesses, covers of research and knowledge into
We are a world-leading subjects such as marketing, online practical, impactful training activities.
Russell Group University,
known for excellent teaching,
communications, project management
and managing people. There are also At the CPD Unit, we are very
At least
We are a
outstanding research and links a number of medical short courses, proud to hold the Customer Service
90% of CPD
with business and industry.
run by the School of Medicine, offering
vital professional development
Excellence standard®.
We are committed to customer customers
training at cost-effective prices. providing a service
focused
®
Whether you are a business looking
to develop your staff, an individual
which is welcoming,
®
rate us as
seeking career development via
Towards the back of this brochure,
you will find details of postgraduate
reliable and exceeds
customer expectations.
team within good or
a short course, or a professional
organisation exploring development
standalone taught modules, which a prestigious excellent for
have been designed specifically for
opportunities, we have something to
offer you.
professionals to use as CPD. Detailed
information is on our website.
Special offers Russell level of care
and accuracy
With expertise encompassing We can also offer our open courses
We run a number of special offers,
including 10% off selected CPD Group of information
many sectors and disciplines,
Cardiff University offers extensive
on a bespoke basis to meet your
short courses when you book
two or more courses/places at
University
business/organisation’s specific
professional development the same time. Look out for this
requirements. (See page 4 for details.)
opportunities designed to raise symbol for eligible courses.
skill levels and equip participants Our team of experts at the Continuing Customer Service Excellence
with cutting-edge knowledge Professional Development (CPD) Unit
and techniques. We are committed to providing a service which is welcoming, reliable and exceeds our
has extensive experience working with
customers’ expectations.
organisations both in the UK
Our CPD training opportunities and internationally. You can be confident that your experience of working with the CPD Unit at Cardiff University will be positive
This brochure provides details of NEW FOR 2020! and friendly. We are very proud to hold the Customer Service Excellence® standard. In November 2019 we
the wide range of short Continuing A dedicated CPD Unit
were awarded thirteen Compliance Plus awards for our continued world class customer care.
Professional Development (CPD) We are here to provide you with a We are delighted to be able to offer
courses available at Cardiff University, gateway to access the huge range Cardiff University Alumni 10% off
including our open programme of Backed by the Cabinet Office, the Customer Service Excellence® standard recognises organisations that truly
of expertise available within Cardiff selected courses. Please contact us put their customers at the core of what they do.
professional development options. University. We will guide you through for details at train@cardiff.ac.uk
2 CPD Unit | cardiff.ac.uk/professional-development train@cardiff.ac.uk (029) 2087 5274 CardiffUniCPD Company/CardiffUniCPD 3
Bespoke and tailored training
We can create training activities that are specifically designed Contents
for your organisation. Talk to us about how we can create a
customised or in-house programme for you.
Communication Managing Successful Programmes Postgraduate
(MSP®) blended learning course
Confident Communication
AgilePM® Foundation and
standalone taught
Presentation Skills Practitioner modules
Business Writing Skills Project Management
Leading People Through Change
Marketing and Available from the following
academic Schools:
online communication Executive Education
Google Analytics Bespoke Programmes
Google Ads College of Arts, Humanities
Search Engine Optimisation Medicine and Social Sciences
Introduction to Digital Marketing School of Geography and Planning
Essential Updates in Therapeutics
Advanced Digital Marketing School of English, Communication
Introduction to Dermoscopy
Introduction to Copywriting and Philosophy
Community Oncology
Advanced Copywriting School of Modern
Courses are underpinned by world-
Problem Solving in Paediatric Foreign Languages
What we can offer your business A dedicated CPD Unit Media Relations Palliative Care
class research and teaching expertise,
Developing a Cardiff Business School
and informed by our close links with
We have extensive experience The CPD Unit will act as your gateway, Communication Strategy
industry, professional bodies and the supporting you and your business to DECIPHer (Development School of Law and Politics
in working with businesses and public sector. Writing for the Web and Evaluation of Complex
access Cardiff University’s world-class
organisations to develop and Interventions for Public Health
deliver high quality, relevant, Depending on objectives and subjects,
expertise and research across a range
Improvement) College of Biomedical and
bespoke CPD activities are available
of disciplines. Leadership and Lean Life Sciences
cost effective and bespoke Process Evaluation of
in a range of formats - offering Leadership in Business
learning solutions. We will work collaboratively with you,
Administration (LBA) Programme Complex Interventions School of Healthcare Sciences
adaptability and catering for your from identification of your business
individual business requirements. LEAN Six Sigma Yellow Belt Developing and Evaluating School of Medicine
At Cardiff University we can: issue through to course design and Complex Public Health
evaluation of the training. LEAN SIx Sigma Yellow and Interventions School of Pharmacy and
• Deliver courses from our existing Pharmaceutical Sciences
The CPD Unit works with academics Green Belt
programme specifically for
and industry experts across all 24 This ensures that we thoroughly
your organisation
Schools within the three Colleges at understand your business and deliver Healthcare College of Physical Sciences
• Tailor content from our courses to
Cardiff University. training specifically tailored to your
Management and
suit your business
Organisational Skills and Engineering
• Design a completely bespoke organisation’s requirements. Working WIMAT (Welsh Institute for
training programme or activity to meet in this way allows us to approach your Train the Trainer Minimal Access Therapy) School of Engineering
Expertise across three Colleges
your organisation’s objectives. training in a practical way, producing
Effective Self-Organisation School of Physics and Astronomy
We have three Business Development
tangible outcomes, which can have an
Managing Performance for Results
Pharmacy and School of Chemistry
immediate impact on your business.
Learning is practical, with a particular
Managers, each of whom works Leading a Bilingual Organisation
Pharmaceutical Welsh School of Architecture
emphasis on discussion and
interaction, and how new skills and
closely with one of the Colleges: If you would like to discuss how Sciences
knowledge can be applied in the working with Cardiff University can Pharmacist Independent
workplace. We aim to ensure that
College of Arts, Humanities and benefit your business, please call Project Management Prescribing
Social Sciences - Phil Swan or email the CPD Unit for an initial MSP® Foundation and Practitioner
employees continue to develop their Clinical Pharmacy (MSc)
skills to the fullest which will help informal chat. PRINCE2® Foundation
College of Biomedical and Life Clinical Research (MSc)
organisations to remain innovative,
Sciences - Charlotte Stephenson
and Practitioner
competitive and up-to-date. Please also visit our website to find
PRINCE2® blended learning
Our training provision is constantly out more and take a look at our recent course
College of Physical Sciences and bespoke provision case studies.
updated to reflect business objectives
Engineering - Kate Sunderland
and the latest industry developments.
4 CPD Unit | cardiff.ac.uk/professional-development train@cardiff.ac.uk (029) 2087 5274 CardiffUniCPD Company/CardiffUniCPD 5
Communication Marketing and online communication
A series of 1-day CPD courses to help you improve your engagement, whether you’re presenting to a group Develop practical skills in digital and online marketing. These courses are designed to complement each other
or one-on-one. Learn to convey messages clearly, efficiently and professionally, whether verbally or in writing. to enhance your understanding of marketing in the digital age.
Confident Communication Presentation Skills Business Writing Skills Google Analytics Google Ads Search Engine Optimisation
24 June 2020 9 July 2020 23 September 2020 15 July 2020 18 November 2020 21 May 2020
£198 £198 £198 £198 £198 £198
People with excellent communication Giving an engaging performance can This 1-day course will help participants By the end of this 1-day course, you will Formerly known as Google AdWords, This course covers the basics of SEO
skills are more likely to be successful in really boost customer experience, sales, communicate more clearly and confidently be able to open up a new Google Analytics Google Ads is probably the world’s and touches on more advanced topics
their work. How well you communicate internal/external communication and in all business-related writing they profile and start getting actionable insights most popular online advertising as well. It will help you improve both the
determines how you and your ideas company profile. This 1-day course will produce, from simple emails to fullscale you can use to make your site and your platform. Like any paid marketing breadth and the quality of your rankings
come across and whether or not you teach performance techniques that reports. By getting it right first time business work better. You will be able activity, it should be carefully set up. with Google and the other major search
achieve your objectives. This 1-day will ensure you can both impress and and avoiding time-consuming re- to answer questions about your website engines, and make sure you get the most
course will explore tactics and methods successfully convey information to writes, participants will become more traffic and how different parts of the site Making use of the right features, from every hour invested in SEO tasks.
to improve your ability to communicate an audience. efficient and more productive. And by are working, and generate interactive, keywords, advertisements and
with confidence. writing in plain English, businesses and powerful dashboards that make monthly landing points will lead to a far Who is it for?
Who is it for? organisations can ensure their written reporting easier and faster. better return on any investment. Those who manage or create content for
Who is it for? People who need to develop their communications are more transparent their website and want to learn how to get
Those who need to increase their presentation skills and boost their and inclusive and read by more people. Who is it for? Who is it for? more high quality organic search traffic.
confidence in a variety of work situations, confidence in their ability to speak publicly. Website administrators and managers, This course is intended for those setting
including during networking events, Who is it for? bloggers, e-commerce retailers of all sizes, up a Google Ads account from scratch, No prior SEO knowledge is required.
meetings and interviews. What will I learn? Anyone who uses the written word in their digital advertising, SEO and social media or dramatically expanding upon one that
• How to effectively plan, structure work and wants to improve the quality, managers, web developers and designers. already exists. This course is also suitable What will I learn?
What will I learn? and develop an engaging presentation, impact and efficiency of their writing. You don’t need to be familiar with Google if you wish to gain valuable expertise in • How to assess your current standing
• How to build rapport and including: Analytics. If you have a Google Analytics the digital marketing sector. within the search market
improve relationships • How to target your presentation to suit What will I learn? account already that’s an advantage but • How to improve your search
• What nerves are, why they are there and the needs of your audience • How to write in plain English those who don’t can use a fully featured What will I learn? engine rankings
controlling them • The impact of your voice and awareness • How to avoid the common mistakes in demonstration account. • Which campaign types are • Common SEO mistakes to avoid
• How body language can help or hinder of body language punctuation and grammar right for your organisation • How to measure ROI on your efforts.
• Presence and the power of being • The importance of energy, enthusiasm • How to write for people of different What will I learn? • How to select keywords and audiences
in the moment and choosing positive words reading abilities • What the key Google Analytics variables • How to create text and image ads
• The power of listening and getting your • Tactics for distilling complicated • To influence readers with persuasive and metrics mean (e.g. Bounce Rate, • How to set up standard search, simple
message across and technical information into clear writing techniques Source and Medium) and which are remarketing, and display campaigns
• Personal branding communication – e.g. by using visual aids • The power that great presentation can most important to your own site • How to link Google Ads and
• Maintaining a positive state. • How to create a connection with your bring to your work. • How to identify bottlenecks and web analytics information
audience and keep them engaged design problems, and see what’s • Adjusting bids by device, MORE COURSES
• How to manage nerves. working well and what’s not time and location. OVER THE PAGE
• How to monitor and investigate
performance by page or by visitor source
• How to build and share custom
dashboards using Google Data Studio
• How to set up custom segments and
what kind of questions they can answer
• How to properly track
campaigns and measure ROI
• How to set up goals and events.
DID YOU KNOW WE OFFER
STANDALONE POSTGRADUATE
LEVEL MODULES IN
COMMUNICATION?
New for 2020!
Continue your learning - take a look at page 23 for new Postgraduate level taught modules from the School of
English, Communication and Philosophy. Find full details on our website: cardiff.ac.uk/professional-development
6 CPD Unit | cardiff.ac.uk/professional-development train@cardiff.ac.uk (029) 2087 5274 CardiffUniCPD Company/CardiffUniCPD 7
Marketing and online communication
Book two courses (see selected categories) at the same time and save 10%.
Look out for the 10% off stamp for courses included in this offer.
WHY NOT BOOK NEW FOR 2020!
TOGETHER? A HANDY GUIDE TO CHOOSING
THE RIGHT COURSE..
Introduction to Digital Marketing Advanced Digital Marketing Introduction to Copywriting Advanced Copywriting Media Relations
8 April 2020 17 June 2020 30 March 2020 21 July 2020 6 October 2020
£198 £198 DIGITAL MARKETING £198 £198 £198
• Are you working without a detailed
digital marketing plan?
• Do you need help understanding
Learn how to use the main digital Learn the latest digital marketing who your target audiences are? Gain confidence in writing for different In this 1-day course you’ll hone your This practical, hands-on 1-day course will
marketing techniques and develop a techniques and develop advanced • Do you want to know which digital platforms and learn how to pinpoint the conceptual copywriting skills and learn focus on how to engage with the media,
cost-effective digital marketing plan in this strategies for marketing both B2B and platforms are best for reaching your right tone of voice and style in this 1-day new techniques to increase creativity, whether print, broadcast, online or social,
hands-on, 1-day course. B2C businesses and brands. target audiences? course taught by an industry professional. structure your copy and banish writer’s in an effective and creative way. You will
• Would you like to learn how to block. gain an understanding of how the media
We will take you beyond Google, Get smart with SEO, make online generate engaging content ideas? This introductory course is ideal for those works, how to pitch and evaluate a story
introducing you to free tools for competitor copywriting engaging and create powerful • Do you just need a confidence boost who want to improve their copywriting This is our more advanced copywriting and how to implement an effective
analysis, then showing you how to develop search ads. Learn about remarketing, to get digital marketing started? skills and feel more confident in areas course, and goes into depth about media campaign.
PPC ads, social media strategies, effective the key aspects of video, the special such as tone of voice, writing for different structuring your copy, meeting a brief,
email and content marketing. We’ll also applications of social media and the power If you answered yes to any of these platforms (eg web, press releases and strengthening headlines, and techniques Who is it for?
help you get to grips with essential SEO and pitfalls of email marketing. Then questions, choose Introduction to social media), and how to edit and to eliminate writer’s block. Whether you are completely new to
and web analytics. choose the techniques that work best for Digital Marketing. proofread. media relations, have some experience,
you and bring them all together in a well- Who is it for? or have no formal training, this course
Who is it for? orchestrated, multi-channelled • Would you like to make your digital Who is it for? Anyone with significant marketing and has something to offer everyone who has
• Businesses and organisations wanting marketing plan. marketing plan more efficient? Anyone who regularly writes copy comms experience who wants to continue responsibility of engaging with the media
to develop a cost-effective digital • Would you like to learn advanced to promote, inform or sell in their learning and improving. for your organisation.
marketing plan Who is it for? digital marketing techniques, such as organisation or may do so in the future.
• Traditional marketing personnel seeking • Businesses and organisations wanting re-targeting? What will I learn? No prior knowledge is required.
to learn or refresh their digital skills to upskill their marketing teams • Do you want to learn how to What will I learn? • The ‘7-stage’ technique for
• Managers and administrators wishing • Marketing personnel seeking to broaden produce the best ads for specific • How to choose the right tone writing copy to engage the reader What will I learn?
to improve their skill-set with these much and strengthen their digital skills digital platforms? of voice for your audience(s) from beginning to end • How to develop an approach that is
sought-after techniques. • People from other roles but with • Could understanding social media • Writing different materials including web • World-famous creativity strategic and an essential part of your
experience of using digital sentiment and keeping abreast of copy, press releases and social media exercises to elevate your copy marketing mix
What will I learn? marketing techniques. Google algorithms help you? • How to write benefit-led copy • Simple techniques for generating • Knowledge and methods to plan an
• The pros and cons of • Would you like to know how to find • How to edit and proofread. effective headlines effective and successful media
different techniques, including What will I learn? and recruit influencers and micro- • Techniques streamline relations campaign
their cost-effectiveness • Advanced techniques and the latest influencers? your writing process. • How to gain positive coverage for stories
• How to find out about other companies’ ideas for using different digital platforms • How to engage journalists using
digital marketing strategies • Which strategies work best for different If you answered yes to any of these innovative tactics.
• How to produce an efficient and goals and different target audiences questions, choose Advanced
effective digital marketing plan. • How to produce an efficient and Digital Marketing.
A HANDY GUIDE TO COPYWRITING
effective multi-channelled digital • Do you have significant marketing and
marketing plan.
CHOOSING THE
communications experience but need to
RIGHT COURSE.. • Do you need help writing in a clear, increase your flair and versatility?
concise and compelling way? • Do you want to think and write in a more
• Do you want to know how to effectively conceptual way?
use tone of voice? • Do you want to learn how to write – and
• Do you need support to clearly define respond to – a killer brief?
your target audience for each piece of • Could you benefit from learning
writing? approaches to brainstorming and
• Would you like to learn how to write developing concepts?
effortlessly for different platforms and • Are you keen to understand more how
purposes? words and images can work together?
• Do you want to become confident
in using tried and tested copywriting If you answer yes to any of these
techniques? questions, the Advanced Copywriting
Skills course can help you.
If you answer yes to any of these
questions, the Introduction to MORE COURSES
Copywriting course can help you. OVER THE PAGE
You can find out more and book online - or call our friendly team on (029) 2087 5274
8 CPD Unit | cardiff.ac.uk/professional-development train@cardiff.ac.uk (029) 2087 5274 CardiffUniCPD Company/CardiffUniCPD 9
Marketing and online communication Leadership and Lean: Executive Education
Book two courses (see selected categories) at the same time and save 10%. Cardiff Business School’s Executive Education department offers a number of exciting programmes which will
Look out for the 10% off stamp for courses included in this offer. enable you to gain new perspectives on a variety of business and management issues.
ALL SESSIONS ALSO Accredited courses
AVAILABLE TO STUDY 2-DAY YELLOW EXTEND YOUR COURSE
INDIVIDUALY BELT COURSE - TO GREEN BELT LEVEL
Developing a Writing for the Web Leadership in Business Lean Six Sigma: IDEAL FOR TEAM Lean Six Sigma:
Communication Strategy 14 October 2020 Administration (LBA) Programme Yellow Belt MEMBERS Yellow and Green Belt
25 September 2020 £198 March - November 2020 14-15 May 2020 14-15 May and 8-10 July 2020
£198 £2,000 £1,000 £2,500 (includes Yellow Belt)
Developing a strategy for both internal If your website is going to be effective, Our Leadership & Business Administration ‘Six Sigma’ is a well-established approach ‘Six Sigma’ is a well-established approach
and external communications is vital in you need to write copy that both search (LBA) programme is designed to be a mini, that seeks to identify and eliminate that seeks to identify and eliminate
ensuring your key messages are reaching engines and people love. This 1-day work-based taster of our Executive MBA defects, mistakes or failures in business defects, mistakes or failures in business
your stakeholders and your customers. course shows you how to produce copy programme. It will help you gain essential processes or systems. It achieves this by processes or systems.
This 1-day course covers the complete that really works for your needs online. business knowledge and will enhance your focusing on those process performance
process of building a comprehensive professional performance to enable you characteristics that are of critical The 5-day Lean Six Sigma Green Belt
communication strategy, from core Who is it for? to realise your career potential and take a importance to customers. training is a very practical programme that
concepts to development methodologies. • Content developers leading role within your organisation. enables attendees to start applying tools
• Anyone writing or editing copy for ANY QUESTIONS? ‘Lean’ offers a set of proven concepts, and techniques for improving the efficiency
Who is it for? websites and social media site The LBA Programme is designed to fit tools and techniques which reduce lead and effectiveness of business processes,
This course is for those with some • SEO specialists wanting to develop around your work and home commitments times, set up times, equipment downtime, irrespective of type or size
responsibility for either internal and/or writing skills. as teaching is delivered in 1-day sessions rework and other wastes, and increases of industry.
external communications. across 12 months. You can choose to the quality of a product or service.
What will I learn? participate in all sessions or can just pick Attending the first two days of the
No prior knowledge is required.
• The principles and techniques specific to those of most interest to you. The integration of these two improvement programme will enable participants to
successful online writing methodologies can achieve fantastic achieve a yellow belt accreditation, whilst
What will I learn?
• How to produce web content that is All sessions will provide multiple results, far greater than the deployment of completing the 5-day programme allows
• What is communication, how do
appealing, effective, easy to use, and opportunities for participants to one methodology alone. progression to green belt.
we communicate and its role within a
appropriate for your target audience appreciate how the discussed concept
management structure
• How to optimise copy for search engines relates to and/or affects their work. Who is it for? Who is it for?
• How to maximise benefit from all
• Understand the differences between Yellow Belts are people at the grass root A Green Belt (GB) is an individual who
areas of communication within your
online and offline copy. After each session you will be level in the organisation (ie shop-floor works on improvement projects part-
organisation, ensuring that they are
able to practically apply your employees or supervisory teams). time (20%), either as a team member for
directed at the right markets and
learning straight away. complex projects (supporting Black Belt)
stakeholders via a range of media
The Lean Six Sigma Yellow Belt course is or as a project leader for simpler projects.
• A step-by-step process to planning a
If you have any questions about the Who is it for? for people who are going to be involved in
strategy, defining goals and objectives,
CPD short courses available through The programme has been designed to a Six Sigma project as a team member, What will I learn?
and presenting your strategy in a clear and
Cardiff University, or if you’d like to meet the needs of experienced middle assisting Black Belts and Green Belts • Understand the key metrics
practical framework
explore creating a similar course for managers looking for ways to develop their executing sponsored projects. The Yellow of Lean & Six Sigma
• Organisational communications strategy,
your organisation, please get in touch understanding and knowledge of business Belt collects data, participates in problem • Develop skills to use Minitab
internal and external communications
and we’ll be happy to talk to you about to further their career. solving exercises and adds their personal software for Lean Six Sigma projects
strategy and campaign strategy.
all the options. experiences in resolving the complex • Apply Lean Six Sigma DMAIC
What will I learn? problems in organisations. methodology in problem solving scenarios
The programme is completely flexible; • Apply basic and advanced statistical
however, the topics below have been No prior knowledge of Lean Six Sigma is concepts (such as regression analysis,
selected to give you the broad spectrum of required for attending this course. hypothesis testing, design of experiments,
expertise needed to influence and effect • Statistical Process Control charts)
real change. What will I learn? for process improvement
• Understand the basic principles of • Understand the roles and
• Leadership and Lean and Six Sigma and its key metrics responsibilities of Green Belts
professional development • Understand the Six Sigma DMAIC and learn how to execute projects
• Operations management improvement methodology and write up the report.
• High performing teams • Understand the Lean Six Sigma
• Digital leadership organisational infrastructure and
• HR and performance management its roles and responsibilities ACCREDITED COURSES
• Finance for non-financial managers • Appreciate the roles of Lean / Six Sigma Find more information and full details
• Strategic management. tools and techniques for problem solving of how you’ll achieve accreditation:
• Understand the project selection
cardiff.ac.uk/professional-development
methodology used within Lean
You can find out more and book online - or call our friendly team on (029) 2087 5274 / Six Sigma programme. (search for Lean Six Sigma)
10 CPD Unit | cardiff.ac.uk/professional-development train@cardiff.ac.uk (029) 2087 5274 CardiffUniCPD Company/CardiffUniCPD 11
Management and organisational skills
We’ll help you excel as a manager and teach you to develop and nurture your team. Courses include the
popular Train The Trainer course and more challenging areas of management such as performance appraisal.
NEW FOR NEW FOR
2-DAY 2020: 2-DAY 2020!
COURSE COURSE
Train the Trainer Effective Self-Organisation Managing Performance for Results Leading a Bilingual Organisation
10-11 June 2020 9-10 September 2020 22 October 2020 Contact us for dates
£398 £398 £198 £398
Immerse yourself in two days of learning Often, we find ourselves dealing with a Effective performance management Cardiff Business School and the School
to embed the foundations of planning, huge number of information, fragmenting helps foster motivation, staff retention, of Welsh have co-developed and will co-
preparing, developing and delivering our attention and causing us to neglect productivity and good working deliver a 2-day workshop to introduce key
effective work-based training. With what truly matters. We need efficient relationships. themes and concepts related to leading a
budgets being squeezed, organisations and effective techniques to help keep bilingual organisation.
are increasingly recognising the the problem under control and this 2-day The course will offer practical techniques
opportunity for both capitalising on course produces you with practical tools to help participants take a dual-pronged Your trainers will be Dr Sarah Hurlow
their internal talent and offering job that can be used immediately. approach: developing your employees (Leadership Behaviours), Richard
enrichment to their top performers. via robust observation and incisive Strudwick (Communication), and Dr Dylan
Day 1 feedback – which then means your efforts Foster Evans.
You may not have considered training • An introduction to tools and techniques - to communicate and coach continuous
others as a core part of your job including Getting Things Done (GTD*) improvement delivers desired outcomes. Who it’s for
description but it’s a highly marketable • Use of RACI Matrix Any leaders or managers within public,
and relevant skill and hugely rewarding. • How to schedule your work in progress This approach is flexible enough for all private, or third sector organisations. Also,
A win-win developmental opportunity for • The Kanban system performance management and appraisal those responsible for championing the
both you and your employer. • How to prioritise your work processes as the focus is on developing Welsh language, or ensuring compliance
• Understanding how to use delegation to your skills and approach to measuring with the Welsh Language Standards at
Who is it for? help reduce stress and monitoring staff – regardless of organisational or departmental level.
Any employee at any level (existing • Making the most of your Prime Time personality or generation.
or potential team leader, supervisor, • Doing ‘one thing at a time’ and other What you’ll learn
manager) who can add value to useful tips and action plans. Who is it for? • The importance of the Welsh-language
the organisation through imparting Managers and team leaders, whether they context for all organisations in Wales
their skills, knowledge and Day 2 are new to a line management position, or • How communication works and
expertise to their colleagues. • Agile management - including skills, are experienced and would like to refresh will explore the personal qualities
tools and techniques required to run your and improve their skills. for communicating effectively across
What will I learn? organisation in an agile manner language groups
• How to identify learning needs (vs • Leadership skills necessary to run an What will I learn? • Best practices and practical strategies
wants) to design, develop and deliver agile business. • Skills and techniques to help maximise for communicating in English-Welsh teams
effective learning interventions staff’s performance • An introduction to sociolinguistics,
• Putting into practice a bite-size piece of Who is it for? • The role of performance management professional communication, critical
training, having developed it from the start • People of all levels of seniority and within staff development language awareness, and the role
– right through to delivery experience, irrespective of job role • How to develop staff, set clear, focussed culture and cultural identities may play in
• Giving and receiving constructive • Those who want ‘non-gimmicky’ performance plans communicating in a professional context
feedback to enhance individual and group practical tools and techniques to improve • Having constructive conversations to • How leaders can increase their self-
learning – participants get the opportunity their productivity, effectiveness and job deal effectively with under-performers awareness and understand how their
to have a ‘dry run’ with their own specific satisfaction • Understand how to identify, set and leadership behaviour impacts on others
training material. • Everyone who feels that their daily agree standards and goals with your staff • The leadership behaviours which are
challenge resembles an up-hill climb. • Develop your questioning and active required to positively impact bilingualism
listening skills to identify core issues in the workplace.
What will I learn? • Know how to give and receive effective
• New practical tools and techniques for and constructive feedback
personal, management and team use • Recognise how to tailor interventions to
• How to select those most appropriate meet individual needs GAIN CUTTING-EDGE
and apply them at work or at home • Practice effective performance INSIGHTS FROM ONE
• How to manage stress and map team improvement strategies. OF THE LEADING UK
responsibilities BUSINESS SCHOOLS
• What agile management can bring to (RANKED 6TH OF 101)
the organisation.
* David Allen, Getting Things Done: How to achieve
stress-free productivity (Piatkus, 2002).
12 CPD Unit | cardiff.ac.uk/professional-development train@cardiff.ac.uk (029) 2087 5274 CardiffUniCPD Company/CardiffUniCPD 13
Project Management
Our suite of project management courses caters for those who are looking to develop their practical project All courses include free membership of Cardiff University’s Project Management Alumni Network, established
management skills as well as for more experienced practitioners seeking a formal qualification. to help those working in the field to network, share best practice and keep up-to-date.
Accredited courses
VERY POPULAR USEFUL INFO
COURSES
MSP® Foundation PRINCE2® Foundation PRINCE2® blended learning STUDY AT HOME, MSP® blended learning AgilePM® Foundation Entry requirements
and Practitioner and Practitioner Contact us for dates THEN ATTEND Contact us for dates and Practitioner (all accredited courses)
30 March - 3 April 2020 11-15 May 2020 OUR EXAM Contact us for dates • Minimum of 6 months’ project
£1,495 £1,450 WORKSHOP STUDY AT HOME, management experience (for
5-DAY PRINCE2® and AgilePM®) or
THEN ATTEND OUR
ACCREDITED COURSE programme/change management
EXAM WORKSHOP
experience (for MSP®)
Managing Successful Programmes PRINCE2® (PRojects IN Controlled This blended learning course offers This blended learning course offers a Delivering projects using an Agile approach • All pre-course work and eLearning
(MSP®) offers a structured approach Environments) is the international a comprehensive and practical complete and practical understanding requires different ways of thinking and study must be completed prior
to programme management that will standard method for project management understanding of the PRINCE2® of the MSP® framework and prepares different ways of working for the Project to the course start date.
help organisations successfully deliver and provides a framework to cover a method and prepares delegates delegates for the Foundation and Manager and all those involved.
transformational change. wide variety of disciplines and activities for the Foundation and Practitioner Practitioner examinations, which are taken
required within a project. The method examinations, which are taken as part as part of the course.See details in gold This 5-day course offers a complete and Teaching (5-day courses)
This 5-day course offers a complete and embodies many years of best practice of the course. See details in gold box. box. practical understanding of the AgilePM® • Teaching hours are
practical understanding of the MSP® and provides a flexible and adaptable approach and prepares delegates for the normally 09:00 - 17:00
framework and prepares delegates for the approach to suit all projects. PRINCE2® (PRojects IN Controlled Managing Successful Programmes Foundation and Practitioner examinations, • These courses comprise four days
Foundation and Practitioner examinations, Environments) is the international (MSP®) offers a structured approach which are taken as part of the course. of teaching, with an examination on
which are taken as part of the course. This 5-day course offers a comprehensive standard method for project management to programme management that will the final day
and practical understanding of the and provides a framework to cover a help organisations successfully deliver Who is it for? • These are intense courses involving
Who is it for? PRINCE2® method and prepares wide variety of disciplines and activities transformational change. This course is ideal for any staff a recommended 10 hours of pre-
• Programme and Project Directors delegates for the Foundation and required within a project. The method managing or involved in the delivery of
course work as well as evening study
• Change Managers Practitioner examinations, which are embodies many years of best practice Who is it for? a project that is to be delivered using
• Business Strategists taken as part of the course. and provides a flexible and adaptable Ideal for professionals who wish to study an Agile approach, for example: during the week of the course.
• Consultants approach to suit all projects. flexibly. This course is ideal for staff
• People who manage a number of Who is it for? involved in Programme Management roles • Project or Business Sponsors Blended learning courses
related projects • Project managers who wish to develop Who is it for? who wish to gain a qualification, • Project Managers and their teams • These courses are a blend of private
• Programme leaders and office staff their skills and learn about managing • Professionals who wish to study flexibly for example: • Business Change Managers eLearning study and face to face
• Operations staff involved in change projects using the PRINCE2® method • Project managers who wish to develop • Technical team members involved in teaching days
programmes • Professionals who wish to learn about their skills and learn about managing • Programme leader solution design, development and testing • The eLearning element requires
• All participants should have some project management and the PRINCE2® projects using the PRINCE2® method • Programme office staff • Programme and Project office staff around 18-24 hours of private study
experience of managing or leading change. method in particular • Professionals who wish to learn about • Business Change Managers • Business Analysts.
• Delegates must complete the full
• Anybody who needs to know how to run project management and the PRINCE2® • Business consultants
What will I learn? projects more effectively. method in particular • Operations staff involved What will I learn? eLearning course before the face to
• Understanding of the MSP® • Anybody who needs to know how to run in change programmes. • Understanding of the roles involved in face workshop days.
framework, based around 3 core What will I learn? projects more effectively. successfully delivering an Agile project
concepts – Principles, Governance and • Introduction to the PRINCE2® method, What will I learn? • Understanding the sequencing Teaching (Blended courses)
Transformational Flow including its Principles, Themes What will I learn? • Understanding of the MSP® of activities in an Agile project • Teaching hours are
• Use the key concepts of MSP® on any • and Processes • Introduction to the PRINCE2® framework, based around 3 core • Understanding and practiced normally 09:00 - 17:00
programme • How to apply the PRINCE2® method to method, including its Principles, concepts – Principles, Governance and use of appropriate tools and • Face to face teaching comprises two
• Identify the vision for a programme real-life work scenarios Themes and Processes Transformational Flow techniques for Agile projects days of exam preparation workshops,
• How to design, plan and control • How to tailor each element of the • How to apply the PRINCE2® • Identify the vision for a programme • Understanding of effective control
with examinations on both days (Day
programmes using the appropriate PRINCE2® method to suit the needs of method to real-life work scenarios • How to design, plan and control measures in Agile projects.
elements of MSP®. the project and the organisation. • How to tailor each element of the programmes using the appropriate 1: Foundation; Day 2: Practitioner)
PRINCE2® method to suit the needs elements of MSP®. Why choose this course? • These are intensive courses
Why choose this course? Why choose this course? of the project and the organisation. Choose this intensive project involving evening work on Day 1
Gain a thorough understanding of this PRINCE2® is the most popular project Why choose this course? management if you work in a project- • For full details, visit our website.
framework for delivering best practice. management methodology in the UK. Why choose this course? Choose this course if you would prefer focused environment and wish to gain
The MSP® framework provides a guiding This in-depth, intensive course provides Choose this course if you would prefer to study flexibly, and attend an exam a thorough understanding of the roles All accredited training courses
set of principles and processes to be you with the tools you need to tailor the to study flexibly, and attend an exam workshop to consolidate your learning and sequencing of activities involved in are provided by our partners
used when managing a programme. PRINCE2® process to any project workshop to consolidate your learning and prepare for the Foundation and successfully delivering an Agile project. Aspire Europe, who are
or organisation. and prepare for the Foundation and Practitioner exams. Course Conductor Accredited
Practitioner exams. Market Leaders for Project
and Programme Management.
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14 CPD Unit | cardiff.ac.uk/professional-development train@cardiff.ac.uk (029) 2087 5274 CardiffUniCPD Company/CardiffUniCPD 15
Project Management Executive Education
Our suite of project management courses caters for those who are looking to develop their practical project Our Executive Education provision translates world-leading academic research into relevant, operational and
management skills as well as for more experienced practitioners seeking a formal qualification. impactful business practice for individuals and organisations.
Non-accredited courses
ABOUT EXECUTIVE EDUCATION
Project Management Leading People Through Change Our programmes are focused
on implementation - turning the
19-20 May 2020 23-24 July 2020
concepts and ideas into specific
£398 £398 actions that improve individual and
2-DAY PREVIOUSLY KNOWN
organisational performance.
COURSE AS ‘IMPLEMENTING
ORGANISATIONAL CHANGE’ Studying with us will give you access to
researchers working at the frontiers of
As project management becomes more This workshop will help you to develop knowledge in their disciplines.
widespread in all aspects of life, this skills in four key areas required to
course makes this all-important discipline effectively implement change in an
\ As a research-led institution, you
broadly accessible to delegates who organisation - Programme management, PROJECT MANAGEMENT can be assured that our teaching is
need to understand and have practical Change management, Benefits ALUMNI NETWORK derived from the very latest thinking.
experience of project management without management and People management. Learning is delivered through a variety
requiring professional accreditation.
This is free and exclusive to
of different methods, case studies, GO TO PAGE 11 FOR
Day 1 simulations and practical applications,
Through a very practical workshop, • The essentials of business change anyone who has attended our to ensure effective knowledge transfer.
DETAILS OF OUR
delegates will leave feeling confident in management and how it is linked with Project Management courses. SHORT COURSES
their ability to manage projects as well as programme management, as the delivery
appreciating some of the broader change vehicle for organisational change
management and stakeholder • Benefits management. This session Our network offers delegates who
engagement issues. is based on best management practice take part in Cardiff University’s Executive Education bespoke Customisable programmes for
methods. Project Management courses programmes delivery ‘in-house’
The workshop focuses on the need for a a unique opportunity to share
business case and well-structured plans Day 2
experience and ideas with others We have a great deal of experience, The Cardiff Innovation Project
but also recognises that things don’t • All about people. Includes the skills, and a long track record of Professor Robert Morgan, Sir Julian Hodge
always go according to those plans. tools and techniques required to embed working in the field of project and Professor in Strategy and Innovation will
excellence, in designing and
the changes delivered by the programme programme management. delivering bespoke education work with organisations to assess their
Who is it for? within the ‘business as usual’ area of the current innovative capability and develop
and training programmes for
This is primarily designed as an organisation. Several change models are BENEFITS INCLUDE: the innovation capability of participants
organisations. BREAKFAST BRIEFING SERIES
introductory course for anyone needing considered as well as the soft skills and so as to effectively harness and increase
to understand and have a practical communication issues. their innovation potential. The Executive Education Breakfast
experience of project management.
• Priority access to FREE We take the time to understand your
Briefing series is just one way in
Who is it for? project management learning requirements and to get to know Lean Six Sigma which we are engaging with our
What will I learn? • Business Change Managers events and workshops your organisation and its culture, in order This five-day Lean Six Sigma Yellow
to create tailor-made courses that meet local business community.
• How to establish projects, develop • Senior decision-makers who are and Green Belt training is a practical
• EXCLUSIVE promotions your needs.
business cases and how to get started in a responsible for formulating and programme that enables you to start
controlled way deploying strategy but who do not require and discounts applying the tools and techniques to This series offers business
• What is involved in controlling execution professional accreditation. • Invitations to Cardiff If you would like to discuss improve efficiency and effectiveness of practitioners, policy makers,
- planning, change control, risk & issue possible opportunities then please business processes, irrespective of the media and other stakeholders
University events. contact Sarah Lethbridge:
management and working with teams What will I learn? size or type of industry. the opportunity to hear the latest
• Why stakeholder analysis and • How to establish projects, develop School research and work with
engagement is important as well as the business cases and how to get started in a LethbridgeSL@cardiff.ac.uk Service Improvement Innovations
WANT TO KNOW MORE? our partners.
principles of successful change. controlled way We offer organisations and individuals
• What is involved in controlling execution a unique perspective on service
Recent topics have included
Why choose this course? - planning, change control, risk & issue improvement thanks to the School’s
For more information about the gender pay disparity, building
This course is ideal if you wish to gain an management and working with teams prestigious improvement heritage.
Alumni network contact Kate Bespoke short courses innovation into organisations,
understanding of project management, • Why stakeholder analysis and This course discusses different
but do not require accreditation. engagement is important as well as the Sunderland, Business Development types of service innovation and tempting talent in to business and
Cardiff Business School is a very large information management and
principles of successful change. Manager, by phone or email (below). improvement methodologies.
School with academic experts in most organisational liability.
business disciplines.
Why choose this course? It assists you to understand and practice
Accredited MSP® training is provided by our partners This non-accredited course covers some a range of techniques, whilst considering
Aspire Europe, accredited by PeopleCert. MSP® is a So get in touch with any short course For information about upcoming
registered trademark of AXELOS Limited. Accredited of the same broad topics as the MSP® the practicalities of how to deploy these Breakfast Briefings, please email
requirements that you might have and
PRINCE2® 6th edition training is provided by our course, but focusses on how to run a tactics within your organisation, winning
we’ll do our best to assist. our team at:
partners Aspire Europe, accredited by PeopleCert. programme, rather than understanding hearts and minds.
PRINCE2® 6th edition is a registered trademark of executive-education@cardiff.ac.uk
AXELOS Limited. AgilePM® is a registered trademark of
the framework and methodology.
Agile Business Consortium Limited. All rights reserved.
16 CPD Unit | cardiff.ac.uk/professional-development train@cardiff.ac.uk (029) 2087 5274 CardiffUniCPD Company/CardiffUniCPD 17
Medicine DECIPHer
The School of Medicine pursues the highest standards of research, education and training. We offer a range
The Development and Evaluation of Complex Interventions for
of short CPD courses and standalone credit-bearing modules which can be flexible and cost-effective for the
Public Health Improvement
busy practicing clinician.
12-WEEK 5-DAY
RESIDENTIAL COURSE
OPTION AVAILABLE ONLINE COURSE
Essential Updates in Therapeutics Introduction to Dermoscopy Community Oncology Problem Solving in Paediatric Process Evaluation of Developing and Evaluating
Study Day March 2020 Spring 2020 Palliative Care Complex Interventions Complex Public Health
Spring 2020 £1,195 Kindly funded by MacMillan March-June 2020 September 2020 Interventions
£125 Cancer Support £550 £225 June 2020
£1,125
The Essential Updates in Therapeutics Dermoscopy is a non-invasive, widely used Cancer treatments are at their most A Masters level short course in The aim of this 1-day course is to provide The aim of this 5-day course is to provide
study day is brought to you by the diagnostic tool that aids the diagnosis effective and patients have the paediatric palliative care. Organised participants with a working knowledge you with an introduction to the socio-
team behind the MSc/PgDip/PgCert of skin lesions and is proven to increase most options, the earlier a diagnosis by Cardiff University in collaboration of the theory and practice of process ecological model of health and how it can
in Therapeutics. the accuracy of melanoma diagnosis. is made. The complications of with Ty Hafan Children’s Hospice evaluation of complex interventions. be used as a framework for designing
cancer and its treatment need early and the All Wales Managed Clinical The teaching team includes authors of public health improvement interventions.
This annual event is consistently Who is it for? recognition and management to Network for Children’s Palliative Care. numerous empirical and methodological You will also learn about different
very highly evaluated and aims to This course is designed specifically improve safety and outcomes. works related to process evaluation. research methods used for developing
provide practitioners with a forum to for doctors who are involved in the Who is it for? new interventions, how to develop an
update their knowledge on key topics care of dermatology patients with skin This course is a response to the need for The course is open to physicians, Who is it for? intervention ‘logic model’, and how
in primary care. This is achieved lesions, and who are interested in the increasing the awareness of community nurses, psychologists, therapists Researchers, PhD students, DECIPHer works with policy-makers, health
through a series of short, informative, management of benign and malignant health care practitioners about cancer and other professionals working with practitioners and policy makers professionals and the public to co-produce
interactive lectures incorporating skin lesions, or who wish to learn - recognition, diagnosis and referral. children. Those interested in end-of- interested in the development and interventions.
case studies and the opportunity for about dermoscopy to improve their life/palliative care and those with a evaluation of complex interventions,
discussion with colleagues and peers. skill in the diagnosis of melanoma. Who is it for? commitment to implementation and specifically in public health. It will also provide you with a working
The course is also for specialist nurses Suitable for all community dissemination of paediatric end-of- knowledge of the key frameworks and
Your learning will be supported by copies actively working in skin cancer clinics, healthcare practitioners. life/palliative care education within What will I learn? methodologies currently used to evaluate
of all of the programme materials to subject to appropriate qualification. your institution or organisation. • The role of process evaluation in complex interventions. Teaching will be
take away, as well as ample opportunity What will I learn? understanding complex interventions delivered by experts in the field of public
for networking and What will I learn? During the face to face day delegates What will I learn? • The importance of intervention health intervention from DECIPHer and our
interprofessional discussion. This programme aims to develop will gain the knowledge and skills The vision of the course is to improve theory and logic models collaborating institutions.
competency in using a dermatoscope to: to positively impact patient care – patient care by delivering accessible • Fidelity and implementation
Who is it for? diagnosis, communication, community education through which we aim to of complex interventions Who is it for?
Any healthcare professional (eg • Differentiate melanocytic from management and timely referral support health-care professionals to • Relationships and resource issues Researchers, PhD students, practitioners
doctor, nurse, pharmacist, paramedic) non-melanocytic skin lesions to appropriate patient pathway. problem solve in paediatric palliative care, • Identifying questions and and policy makers.
with an interest in the evidence- • Differentiate malignant from whatever their setting or area of interest. combining methods
based management of commonly non-malignant skin lesions • Early days: principals and philosophy of • Analysis and dissemination What will I learn?
encountered conditions. • Assist in the early diagnosis paediatric palliative care, identification of of process data. • The theory and rationale underpinning
of melanoma WANT TO need, referral to services, assessment the socio-ecological model
The focus of the day is on • Assist in management decisions KNOW MORE? • Period of stability/need for parallel • Complex systems perspectives
providing practical continuing relating to pigmented skin lesions planning. Includes symptom control • Typologies and examples of
professional development to • Assist in the diagnosis of some • End-of-life phase including Paediatric complex interventions
benefit practice and patients. non-melanocytic skin lesions. Advance Care plan (PAC-Plan) • Research methods and tools
• Bereavement and staff support. for intervention development
What will I learn? Eligibility criteria To discuss possible bespoke • Logic model development to
Topics will be confirmed nearer the time so Applicants must fulfil all of the CPD opportunities in medicine, please inform the design and future
that delegates receive the most up-to-date following criteria to be considered contact Charlotte Stephenson, evaluation of new interventions
information available. Previous subject eligible for this course: Business Development Manager • Methods for involving policy makers,
areas have included: by phone or email (below). practitioners and the public
• Chronic obstructive pulmonary disease • Hold a medical degree • The MRC framework for evaluating
– an ever-changing landscape • See patients with skin lesions regularly complex interventions
ABOUT DECIPHer
• Advancing inhaler technique – making • Have an excellent command of English • The RE-AIM framework for
inhaled drugs count • Own or have access to a computer public health intervention
• Difficult cases in hypertension – what with high speed internet • MRC process evaluation guidance
do I do next? • You do not need to have completed The Development and Evaluation of and alcohol, tobacco and drugs, with • Pilot trials and feasibility studies
• Polypharmacy in older people – cases a previous dermatology or dermoscopy Complex Interventions for Public Health a particular focus on developing and • Randomised controlled trials
from the front line course but some knowledge of Improvement (DECIPHer) brings together evaluating multi-level interventions that (RCTs), including pragmatic,
• Healthcare is team care – building dermatology is required in order experts from a range of disciplines to will have an impact on the health and “realist” and policy trials
resilience into the healthcare model. to participate effectively. tackle public health issues, such as wellbeing of children and young people. • Natural experiments and data linkage
diet and nutrition, physical activity, • Economic evaluation of
complex interventions.
18 CPD Unit | cardiff.ac.uk/professional-development train@cardiff.ac.uk (029) 2087 5274 CardiffUniCPD Company/CardiffUniCPD 19You can also read
