Capital markets day march 2019 - #bethebeat nentgroup - Nordic entertainment group
←
→
Page content transcription
If your browser does not render page correctly, please read the page content below
capital markets day march 2019 #bethebeat nentgroup
agenda 13.30 strategy, culture & streaming
Anders Jensen – CEO NENT Group
15.00 break
the best storytelling experiences
15.20 Jakob Mejlhede – Head of Content
the strategy in action
15.50 Filippa Wallestam – CEO NENT Sweden
creating value the NENT way
16.30 Gabriel Catrina – CFO NENT Group
17.00 closing remarks & q&a
17.30 mingle
strategy, culture & streaming Anders Jensen President and CEO #bethebeat nentgroup
what i will cover today
our purpose, values & choices
best in class streaming services
most relevant entertainment experiences
a winning team & sustainable approach
a successful business model
4
the TV landscape is changing
then now
content owner content owner broadcaster
broadcaster
operator consumer
consumer streaming operator
growth in online & mobile
video consumption
average weekly video
consumption (hours) share of viewing per device (%)
35 100%
90%
30
80%
25 70%
20 streaming 60%
smartphone,
50% tablet &
15 40% laptop
10 30%
20%
5 linear tv screen
10% & desktop
0 0%
tv screen desktop screen
laptop smartphone
other screen tablet
Ericsson ConsumerLab
our purpose telling stories touching lives expanding worlds
our values
bravery equality appreciation trust
we dare to challenge. we we stand diverse and we celebrate people to with clear communications,
have a challenger DNA welcome everyone. we inspire greatness. when we transparency and
that fuels our passion respect individual beliefs, see great work, we are cooperation, we foster an
for creating moments practices and backgrounds. inspired by it and want open organization where
that matter to be part of it. our a sense of community
we believe in togetherness achievements raise our can flourish
we dare to look beyond and embrace diversity and ambitions even higher
short-term goals and have inclusion as the fuel of our and motivate us to with mutual respect, we
the courage to constantly creativity and innovation. we become better empower people to breed
challenge ourselves and the also love different, a culture shaped by
industry. we stand up for and your uniqueness is by giving and listening to responsibility, accountability
what we think is right and our advantage constructive feedback, we and possibilities
empower people to nurture a culture where
be themselves everyone knows that their
voice matters
bravery
equality
appreciation
trust
#bethebeat
how everything fits together
purpose
telling stories. touching lives. expanding worlds
values
bravery, equality, appreciation, trust
vision
the leading Nordic streaming service provider and content producer with a global appealkey priorities
best in class streaming services
most relevant entertainment
experiences
a winning team
a sustainable approachviaplay is a unique service
SVOD
cinema EST TVOD SVOD sports TVE
local players
telcos & pay
TV operators
local players
local players local players
local players
8available on all major devices
smart phones tablets android TV
iOS & android iOS & Android
consoles web apple TV
PS3, PS4 & XBOX
smart TVs STB chromecast
Samsung, LG & Philips Viaplay on Viasat STB
google home
october 2018
newviaplay subscribers
more viaplay subs than viasat
viaplay subscribers (‘000)
DTC & 3rd party combined
34%
1258
1258 493 466
1108
937
2016 2017 2018 Viasat DTC Viasat 3rd party ViaplayQ1 2013
Q2 2013
Q3 2013
Q4 2013
Q1 2014
Q2 2014
Q3 2014
Q4 2014
Q1 2015
Q2 2015
Q3 2015
Q4 2015
Q1 2016
Q2 2016
stable usage
Q3 2016
Q4 2016
lower churn –
Q1 2017
Q2 2017
Q3 2017
viaplay churn development
Q4 2017
Q1 2018
Q2 2018
Q3 2018
Q4 2018
-59%
1
jan
2
feb
3
mar
4
apr
5
may
6
jun
7
jul
8
aug
9
sep
10
oct
streamed minutes per user (2018)
11
nov
12
decprices support continued demand
viaplay prices monthly price comparison
449
470 469
449
299
199
109 109
79 89 109
2012 2015 2018 Viasat TMS Viasat Viaplay TMS Viasat TM Viasat
DTH TMS TM
TM TMS 3rd party 3rd party
Note: TM = TV & Movies. TMS = TV, Movies & SportsSVOD is a significant opportunity…
~45% in 2018 &
nordic SVOD penetration
expected to grow
growing fast
to ~95%
~1.4 per household in
# of SVOD subscription
2018 & expected to
households
grow to >2
#1 position in Sports accelerating investments
#1 challenger in TM into viaplay originalsuser experience plays a key role
truly personalised experience through machine learning and AI promotional trailers & a revamped kids experience
new new
new
new profiles creating a truly personalised experience
new
new kids experience with new interactive
new promotional videos features and companion fixi
personalized and customized recommendations through AIB2B push to further strengthen viaplay’s position • greenfield opportunity for viaplay • we have been and remain very mindful about the viaplay user experience delivered by 3rd party distributors • B2B has been instrumental to the growth of some other SVOD services • 2 significant and important distribution agreements announced today
and we have come a long way already…
viafree is millennial TV
+3m
premium local unique mix of acquired, downloaded mobile opportunity to provides an upsell
AVOD platform catch-up and web apps and +1m registered attract and retain funnel to viaplay
exclusive content viewers in Sweden a mass audienceviafree performance
AVOD revenues steadily growing with outstanding viewability
+14%
+43%
96%
+28% completed
91%
viewable
100%
impression
2015 2016 2017 2018viafree is a perfect sales funnel to viaplay
new
now also live on Samsung & android TV viafree & viaplay sharing single user
ID to allow for seamless upgradesthe best & most relevant content
series movies live sports originals
acquired from local and acquired from local and 50,000 hours of live sports >20 local language
international studios international studios per year premieres every year
studios
local production and worldwide
distribution of great storytellingan unmatched portfolio of sports rights…
National
Soccer
Leagues
2021 2022 2024 2021 2021 2021 2021 2021 2022 2021 2024 2022 2026 2021 2025 2019
2021 2022 2024 2021 2021 2021 2021 2021 2022 2021 2024 2021 2021 2021 2025 2019
2021 2022 2024 2021 2021 2021 2021 2021 2022 2021 2024 2022 2022 2021 2025 2019
2021 2022 2024 2021 2021 2021 2021 2021 2022 2021 2024 2022 2018 2021 2025 2019…and the best acquired content
1st Pay window 2nd Pay windowviaplay originals – there’s no substitute for
local drama
23 15 20
titles to be
titles new titles
premiered announced launched per year
(minimum)
RIG 45 Rig 45the leading Nordic production house
expanding the value chain
in-house
originals partnerships new ventures
capabilitiesoperational excellence though a winning team
winning team
attract, train, promote & retain the right
talent & skill-set
values
bravery, equality, appreciation, trust
purpose
telling stories. touching lives. expanding worldsa tech team that can compete with the best
+23%
strong inhouse design
+300 +23% 99.97%
(2018)
product, data & agile with continues strong technical
& development
technology team integration since 2010 performance YoY
capability
+23%
in-house intelligence &
+23%
in-house content
+23%
cloud based
+23%
multi-CDN distribution
machine learning plat. production studio since 2010 platformdelivered leading innovation in streaming since 2007
2007 2009 2011 2012
Viaplay launched in 2007 under First OTT HD First mobile Viasat OnDemand renamed First SmartTV First console Launched
the name Viasat OnDemand quality in Nordics app launched Viaplay, introducing first app launched app launched Download-to-Go
SVOD service in Nordics
2013 2014 2015 2016
Viaplay upgrades platform Viaplay streaming Chromecast Apple TV Launched First to launch EST Rio 2016
with new key features Sochi 2014 Viafree Olympic Games
2017 2018
Viaplay delivered 13,000 Live First to store Launched Travel Targeted messaging
Sports events In one year EST on iOS mode (Watch in EU) and push notificationsa dedicated team
86% 91% 87% 83%
response rate are willing to make an are proud of working think it is fun to
extra effort to make at their company go to work
their company
successfulmaking a sustainable impact
how we create value
develop Nordic storytelling and promote an equal, diverse and
the creative industry inclusive society
by using our platforms and reach to inspire and engage
how we do better business
our culture our conduct our content
• promote transparency • conduct business • follow responsible
& inclusivity responsibly & with sourcing, production &
• attract, develop & integrity advertising practices
empower talent • protect information • protect minors &
• provide safe, fair & & privacy minorities
engaging workplaces • minimise our • ensure content
environmental accessibility
footprintNENT – in almost all nordic households
sweden
norway
finland
denmark
NENT studiosa unique structure provides
monetisation leadership
sport series movies kids originals IP
STUDIOS
revenues from advertising,
subscriptions and distribution
streaming cable broadband TV satellite mobileclear differentiators
a leader AND a streaming unique content
challenger leadership monetisation leadership with a
structure global approach
4subscription-based
revenue model
subscriptions
pay-tv, SVOD,
carriage fees 60%
subscription *
28%
advertising *
advertising
free-tv, AVOD, radio
12%
NENT Studios
productions
NENT studios
* refers to revenue lines in the broadcasting & streaming segmentsustained profitable growth
net sales segmental EBIT
(SEKm) (SEKm, operating income bef. central & IAC)
6% +9%
CAGR CAGR CAGR
14,568 (reported ’16-’18) 1,706
13,688 1,617
12,897
+5.4% 1,427
+8.1%
+0.4%
2016 2017 2018 2016 2017 2018
advertising subscription & other studios broadcasting & streaming studiosour approach to growth
focused profitable value-drivenvolume market share
~25%
~5%
Viasat Viaplay
Note: Viasat DTC subscribers as % of total pay-TV households & Viaplay subscribers as % of total svod householdsour investor proposition
a unique play on the Nordic
streaming market
a content champion with
clear differentiators
great track-record and
a winning team
a clear capital
allocation strategyQ&A
You can also read
