BUNNINGS - INS DER 10years - The West Australian

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BUNNINGS - INS DER 10years - The West Australian
WESTBUSINESS                                                        August, 2014

I N S                                    D E R
                                                10years
                                                 John Gillam

        THE BLOKE WHO BUILT
        BUNNINGS
         Plus Adam Gilchrist’s new challenge • Perth’s flour king
BUNNINGS - INS DER 10years - The West Australian
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BUNNINGS - INS DER 10years - The West Australian
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BUNNINGS - INS DER 10years - The West Australian
Achieving extraordinary results takes a team effort. This means       what drives every aspect of our business from the boardroom to
everyone going further, trying harder and thinking smarter. Our       the coalface. Every day our team digs deep to deliver for our
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BUNNINGS - INS DER 10years - The West Australian
WESTBUSINESS
                                                                                                                                                                                      WELCOME
                                                                                                                                                                                      From the editor
                                                                                                                                                                                      Does anything smell better than
                                                                                                                                                                                      sizzling sausages and onions outside
                                                                                                                                                                                      Bunnings on a Saturday morning?
                                Mr do-it-yourself                                                                                                                                        Grabbing a $2.50 hotdog before
                                In 2004, John Gillam moved from CSBP to become managing                                                                                               entering the home improvement
                                director of one of WA’s most storied companies — Bunnings.                                                                                            wonderland that is a Bunnings store
                                Since then he has been author of a stunning growth story. Sean                                                                                        is a weekend right of passage in WA.
                                Smith charts the rise of a hardware hero. P8-10                                                                                                          But few West Australians realise
                                                                                                                                                                                      that the man who has steered the
                                New boundaries                                                                                                                                        warehouse’s stunning growth over
                                Adam Gilchrist forged an unparalleled reputation for honesty and                                                                                      the past decade is a Wembley
                                fierce competitiveness on cricket grounds around the world.                                                                                           Downs boy done good.
                                Stephen Bell discovers the famed gloveman has brought the                                                                                                As Wesfarmers executive John
                                same tenaciousness to the boardroom. P12-14                                                                                                           Gillam marks 10 years as the boss of
                                                                                                                                                                                      Bunnings, WestBusiness Insider pays
                                Flour power                                                                                                                                           tribute to one of WA’s lesser known
                                Greg Harvey is hardly a household name but the Claremont            P30                                                                               business titans.
                                father-of-two tells Brad Thompson he is determined to use a                                                                                              In this edition we catch up
                                basic food staple to make us healthier. P22-25                                                                                                        with cricket legend Adam
                                                                                                                                                                                      Gilchrist and find that his
                                PLUS                                                                                                                                                  new life in business
                                Wine: Inside Murray McHenry’s cellar. P10                                                                                                             knows no boundaries.
                                                                                                                                                                                         And we chat to Esme
                                Lifestyle: Living in the sky. P17-21
                                                                                                                                                                                      Bowen — a quiet
                                Fashion: Stylish warmth with the best in winter coats. P27                                                                                            achiever in local
                                                                                                                                                                                      business whose
                                Motoring: Porsche’s middle child. P29
                                                                                                                                                                                      unheralded
                                Lunch with: RAC president Esme Bowen. P30                          P12-14                                      P22-25                                 achievements will
                                                                                                                                                                                      warm your heart.
                                 EDITORIAL Ben Harvey Group business editor West Australian Newspapers. 08 9482 3752 ben.harvey@wanews.com.au DESIGN John Henderson
                                 PRODUCTION Heather McKinnon ADVERTISING WA: Elizabeth Poustie 08 9482 3254 elizabeth.poustie@wanews.com.au National: Peter Stevens 0412 922          Ben
                                 839 peter.stevens@pubintl.com.au NSW: Charlton D’Silva 02 9252 3476 charlton.dsilva@pubintl.com.au VIC: Linda Nameh 03 9826 5188 linda@bofb.com.au
                                 QLD: Abby Rosamund 07 3844 5888 abby@jfmedia.com.au SA: Tony Mangan 08 8379 9522 tmangan@hwrmedia.com.au
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BUNNINGS - INS DER 10years - The West Australian
I   N   S      G    H   T

THE ART OF                                                    MY OFFICE
THE PERFECT                                                   VANESSA GUTHRIE
FLAT WHITE                                                    For the managing director of uranium miner Toro Energy,
                                                              work-life balance is all a bit of a blur
Few things match the bliss of a perfect cup
of coffee. Perth restaurateur Scott Taylor
                                                              W
                                                                       ith a job that requires a lot of travel     As I am a great believer that “work-life
explains how the morning magic happens.                                 both in Australia and overseas,          balance” is actually more of a blend, the
                                                                        there is rarely a consistent day that    boundaries between my home and work are
Look, I realise oxygen is fairly important.                   would describe my “day in the office”.             often blurred.
   Food, shelter, family . . . living on a planet just far       Every day is different. However, no matter        This means that the day will generally
enough from a class-C star to support liquid water and        where I am in the world, my day generally          include a phone call to my husband Joe, or
therefore life — yep, all probably vital too I guess — but    starts with exercise — either going to the         maybe texting with either of our sons
in the fuzzy moments after waking, there is one thing         gym, pilates class or my piano lessons             Alistair or CJ — even if it is just to decide
that eclipses all: That first sip of acrid, bracing,          (exercise for the brain!)                          what we will have for dinner.
caramelly, silken, heavenly goodness delivered by the            This is about the only time I can routinely       When I am not travelling, I tend to spend
perfect cup of coffee.                                        fit exercise into my day, and it means that I      the majority of the day in meetings,
   Believe me, I’m right there with ya, the pursuit of        can be disciplined about exercise when I           discussions or on the phone. This can be
truly great coffee can become an obsession. Here are the      travel as well. That means being out of bed        with other uranium companies, local
commandments gun baristas follow to ensure your               before 6am, and into work mode by about            service providers, potential investors or
morning doesn’t just begin, it roars to life.                 8am.                                               financiers, or politicians and government
The grind: where quality coffee beans are ground,                When I am in the office, I first catch up       officials. No one day is predictable, so this
ready to have flavour extracted.                              with the world news in the uranium market,         can mean those calls are late at night as
   Good baristas constantly adjust the fineness of the        then always try to set some of the day aside       well.
grind. If the grind is too fine, the hot water from the       to chat with one of our team, and not always         After 5pm is my office quiet time when I
machine spends too long making its way through the            about work.                                        can catch up with the events of the day and
freshly ground beans which means big, bitter, extracted          We are a small team at Toro and personal        do the strategic thinking that is so
coffee. Too coarse a grind means a fast flow and not          conversations are really important to me in        important in my role.
enough flavour extraction. If your coffee venue isn’t         making sure that everyone in the team                Given those blurred lines between home
grinding to order, get out . . . now.                         knows they are valued as a person first, and       and work, this usually means that I don’t get
The tamp: compressing the grind into the handle               then as an employee.                               home until about 7pm.
for extraction.                                                  As a committed Docker member, very                By that time I am ready to share a glass of
   The grind goes into the handle, then exactly 15kg of       often the conversation takes on a very             wine and a quiet reflection with Joe, who is
downward force pushes a compact little nugget of              purple haze.                                       my “secret weapon” to success.
ground guatamalen in to the bottom of the handle. 91.5C
water from the big machine passes through the nugget           Printed diary in the           Mantra and maps on the         Darryl Docker — he faces the
to extract a harmonic balance of bitter, creamy, bitey         corner — to remind me          pinboard — for handy           wall in the naughty corner if
loveliness. Good venues will have scales under their           where I should be at any       reference                      Fremantle lose
tamp to ensure they consistently hit 15kg.                     given time of the day
The shot: grind+tamp+water+love = ristretto
   28mls of caramel-manna oozing and gurgling from a
two-spouted handle into a single cup is the ONLY way
we gettin’ this done, girlfriend. A two-spout handle into
one cup means twice the coffee grinds that the same
amount of hot water passes through, taking only the
first run of deliciousness. That’s a ristretto — less
volume than an espresso, at least twice the flavour,
without the harshness. A single spout means half the
coffee grinds and a non-stop-quick-shot to bittersville. If
you see a single-spout handle or two cups under a
double spout, you’re getting stiffed. Order an espresso
instead of a ristretto these days and be prepared to be
sneered at by a pierced, tatted 22-year-old.
The milk: where the art comes in.
   A great barista can find the point where consistent,
shimmering 69C milk meets the perfect shot, where
the two elements coyly chase each other
around the cup and then magically start to
flirt, then dance, then embrace. Easy
now . . . not too much foam, don’t
rush it! Let nature take its course,
like a snowflake, each cup loved like
this is perfect in its own way. No
showing off please Mr Barista, no
flourishes, flamboyance and wankery
necessary.                                                     Mobile next to my            Foot rest — to keep                 Photos of the
   Perfection needs no                                         desk phone — so              those calves stretched              family — just to
embellishment.                                                 always on hand               during the day!                     keep me sane
6                  AUGUST 2014
BUNNINGS - INS DER 10years - The West Australian
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BUNNINGS - INS DER 10years - The West Australian
1886: Arthur and Robert       1907: Bunning Brothers Pty
                       Bunning, young carpenters     Ltd is incorporated in April.
                       from Hackney in London,       1936: Robert Bunning dies
                       arrive in WA. They start      at the Palace Hotel during a
                       working on local building     party organised to celebrate
                       projects and soon buy a       his 50 years in business.
                       sawmill. By the turn of the   1952: Under the direction of
A HARDWARING CENTURY   century the brothers are
                       leading timber merchants in
                                                     the next generation, in
                                                     Charles (pictured left) and
                       the colony.                   Tom Bunning, the company
BUNNINGS - INS DER 10years - The West Australian
P   R   O   F       L   E

Going to Bunnings is a West Australian weekend rite of passage. Sean Smith looks at the man who has headed the hardware
giant for the past 10 years and confirms that John Gillam deserves the respect he commands in Australian business circles

MR DO-IT-
                                                                                                                     Crawford up in court. Fear, entrusted with keeping
                                                                                                                     open the brewing business, roped in Gillam.
                                                                                                                       “John Gillam was our operational man,” Fear says.
                                                                                                                       “At that stage, Bond Brewing was turning over $2
                                                                                                                     billion a year, it was a significant business.
                                                                                                                       “John did a fabulous job. He had a serious ability to
                                                                                                                     relate to people and a very savvy commercial brain
                                                                                                                     way beyond his experience and years.”
                                                                                                                       Fear remembers his team “worked hard and played

YOURSELF
                                                                                                                     hard” and that Gillam was at the centre of the office’s
                                                                                                                     KPMG’s social activities, rallying staff for inter-firm
                                                                                                                     football or cricket matches or an after-work drink.
                                                                                                                       “It was a really fun place to work, and he was a
                                                                                                                     ringleader in that,” says another former associate.
                                                                                                                       “Having said that . . . don’t mistake me. He takes his
                                                                                                                     work very seriously and is extremely dedicated.
                                                                                                                       “With some people you wonder how on earth they
                                                                                                                     got to where they did, John’s not one of those.”

J
   ohn Gillam prefers that it rains on weekdays, not                                                                   He says KPMG’s leadership saw Gillam as a future
   the weekend.
                                                          He had a serious ability to relate                         managing partner.
     The former Churchlands Senior High School                                                                         “He was the golden-haired boy ... the next big thing.
student now celebrating his 10th anniversary at the
                                                          to people and a very savvy                                 They were absolutely gutted when he left.”
helm of hardware juggernaut Bunnings keeps a close                                                                     Gillam confounded KPMG by quitting in mid-1994 to
eye on the weather.
                                                          commercial brain way beyond his                            join a listed Asia-focused medical products and
  Bad weather is bad for business.                                                                                   healthcare company, Medical Corporation Australia,
  “When it’s wet and cold, no one does anything
                                                          experience and years.                                      as general manager and later chief operating officer.
outside. And outside is a big part of our business,” he   Perth dealmaker Charles Fear on Gillam                       He was there three years.
recently told investors.                                                                                               In mid-1997, seeking a new challenge, he
  “So we prefer rain to fall on Monday and Tuesday                                                                   successfully interviewed for a coveted commercial
nights, away from our opening hours, and we prefer           Responding by email, Gillam admitted to having “a       role in Wesfarmers’ business development division.
sunny weather on the weekends.”                           lot of fun” over the 10 years, but added: “To be frank,      One of his first major deals was the formation of the
  The immediate forecast is rosy.                         I’ve never been interested in self-promotion.”             Bunnings Property Trust, a project that brought him
  Wesfarmers is expected to disclose yet another             Acquaintances and friends paint of a picture of a       to the attention of Bunnings’ then managing director,
record profit from Bunnings when it posts its annual      savvy business operator with the common touch who          Joe Boros.
results this month.                                       is unchanged by his success.                                 Boros later pulled him into Bunnings as his chief
  The hardware chain’s numbers under Gillam since            Gillam grew up in Wembley Downs with two                financial officer, putting the 32-year-old front and
he teamed up with chief operating officer Peter “PJ”      brothers and a sister, attending Kapinara Primary          centre of Wesfarmers’ transformational $2.4 billion
Davis in August 2004 speak for themselves.                School and Churchlands before starting a commerce          acquisition of east coast hardware chain Howard
  Store numbers have grown from 228 to 322,               degree at the University of WA in 1984.                    Smith in mid-2001.
two-thirds of them the big-box cash cows. Revenue has        After graduation, he surfaced at what was then            Gillam was credited with a major role in getting the
run to more than $9 billion from $3.8 billion.            KPMG Peat Marwick Hungerfords, joining the                 takeover over the line, but didn’t see it out, being
Underlying profit is likely to have cracked the           accounting firm’s audit division. The young graduate       appointed as Wesfarmers’ company secretary before
$1 billion mark last year, up from $342 million.          quickly bridled at the confines of audit.                  the deal was completed.
  Bunnings’ aggressive growth — it is rolling out new        “He was like a square peg in a round hole,” says          From there, in 2002, he took up first major
stores at a record rate to combat Woolworths’ fledgling   Perth dealmaker Charles Fear, now chairman of              operational role at Wesfarmers as chief of its
Masters chain — has its critics, particularly those       broking and advisory house Argonaut but then the           chemicals and fertilisers business, CSBP.
who argue the chain is quashing competition.              head of KPMG’s insolvency practice in Perth.                 He was in the midst of a restructuring two years
  But its success is a remarkable achievement for            “So they came to me and said, ‘why don’t you take       later when he was suddenly invited to lunch by
Gillam, a commerce graduate and keen weekend              on John, he sounds like one of your corporate              Wesfarmers managing director Michael Chaney.
cricketer who is being talked about as a potential        insolvency guys’.”                                           “I thought he must be unhappy about something at
successor to Wesfarmers chief Richard Goyder.                Fear says Gillam’s talent came to the fore during the   CSBP,” Gillam recalled for Peter Thompson’s
  The 48-year-old declined WestBusiness Insider’s         receivership of Alan Bond’s brewing arm.                   centenary history of Wesfarmers 100, The People’s
request for a personal interview focused on his 10th         Fear and fellow KPMG receiver David Crawford            Story 1914-2014.
anniversary, which coincides with the 20th                were appointed to Bond Brewing by the failing                Instead, Gillam was sounded out about taking over
anniversary of the opening of Bunnings’ first             businessman’s bankers in January 1990.
warehouse in Melbourne.                                      Bond immediately challenged the decision, tying                                                CONTINUES PAGE 10

adds building supplies to the                                             shifts towards the DIY
existing timber business and                                              market.
becomes the State’s leading                                               1990: Critical deal is inked
supplier of WA hardwoods. In                                              to buy WA’s Alco
February, the company goes                                                Handyman hardware
public and Bunnings Timber                                                business.
Holdings Limited is                                                       1993: Bunnings moves
incorporated.                                                             east through the purchase
1989: Bunnings’                                                           of the McEwans hardware
management embarks on an                                                  chain in Victoria and South
acquisition drive. The focus                                              Australia.
BUNNINGS - INS DER 10years - The West Australian
FROM PAGE 9

                                                          as head of Bunnings from Davis, who had been in the
                                                          role for little more than 18 months.
                                                            Wesfarmers valued Davis’ renowned retail nous, but
                                                          had come to the belief it was better off bringing in
                                                          someone with stronger administrative skills to run
                                                          Bunnings to enable him to focus on his strengths in
                                                          merchandising and marketing.
Murray McHenry with some favourite reds.                    Gillam says Chaney “asked me if my wife Helen and
                                                          I would be prepared to move to Melbourne, because if

Wartime wine                                              we were then I could answer the next question which
                                                          was ‘Did I think I could take on Bunnings and make a
                                                          difference?’”.

sparks dynasty                                              He said yes to both questions.
                                                            Chaney broke the news to Davis, who was offered a
                                                          new role as chief operating officer. “To his great         Team player: John Gillam at the Innaloo store.
                                                          credit,” Gillam told Thompson, “within minutes of

F
      or Murray McHenry, the pub affectionately           this conversation PJ was tracking me down to discuss          “But John makes a point of getting to the coalface
      known as Steve’s on the Nedlands foreshore has      how we could make this work.”                              and trying to talk to as many people as he can.”
      been a major part of his life for as long as he       Gillam told Thompson Bunnings had                           Bunnings under Gillam and Davis is a much
can remember. His father Stephen McHenry built it         straightforward aims.                                      changed business, not just bigger but smarter.
into arguably the best-known watering hole in               “We want to have the best offer. We want to deliver it      They’ve installed playgrounds, established separate
Perth, where generations of university students who       with a family feel for our customers. You don’t have to    trade centres (33 at last count) to free up space,
would go on to become leaders in politics, business       dress up to go to Bunnings, you feel relaxed when          evolved a range of store formats to suit any site,
and academia had their first tipples.                     you’re there and we look after you. We want to have        including new multi-level vertical outlets, and pushed
  From the earliest days, McHenry can remember            sincere community engagement to build trust and we         the product range into new territory.
wine being a part of his life.                            want to keep things simple.”                                  “You have to look outward, respect and understand
  But had it not been for the fact that his father was      He says Bunnings has worked hard on its service          your customer choices and keep evolving, keep
captured by the Germans during World War II and           levels, particularly since 2006 when it worked with        developing your business,” Gillam says.
then interred in an Italian POW camp, wine may not                                                                      He points out that Bunnings has only 17 per cent of
have had such an important place.                                                                                    Australia’s $43 billion home improvement and outdoor
  “When he was moved to Italy the locals brought
                                                          John has hit them straight                                 living market.
the POWs food and wine because they were very                                                                           “We can see a huge runway in front of us,” he says,
proud of what they were producing and that’s where
                                                          between the eyes. Whenever                                 adding that the “traditional” hardware market defined
he got a liking for Italian wine,” McHenry says.                                                                     by tools and screws is a “long way behind us”.
  “I remember every Sunday night, even when we
                                                          Masters start up a store, he goes                             Bunnings these days is not just about the
were very young, tasting — but not drinking —                                                                        do-it-yourself market but about snaring more of the
wines and trying to understand the tastes.
                                                          and puts a bigger one next door.                           commercial market.
  “When I took over the pub in 1977 about the first       Wesfarmers insider                                            “Every product that we sell has a market
thing I did was dig a big cellar to hold all the wines                                                               opportunity way beyond the home,” he says.
we were accumulating at the time.”                                                                                      “Once you get your head around that and you start
  However, McHenry says that these days he’s              Professor Earl Sasser, one of a group of Harvard           thinking about everything that is in a building and in
probably developed a bit of a cellar palate, especially   University researchers who developed the                   an outdoor structure, and you think about what is in
since going into partnership with his brother-in-law      service-profit chain linking a motivated workforce         our range, you can then see why our addressable
David Hohnen in McHenry Hohnen Vintners, a                and enhanced customer service with better profits.         market is so much wider once you swing into the
successful Margaret River boutique producer.                Gillam makes it a point that either he or Davis          commercial space.”
  Needless to say McHenry has a pretty extensive          attend every store opening to welcome new staff.              Bunnings’ plan is to maintain its accelerated rollout
collection of Margaret River wines including just           A former teammate who caught up with him this            of new big-box stores at around 20 year until perhaps
about every back vintage of Cape Mentelle that was        year at the 30th reunion of Subiaco-Floreat Cricket        next year, when the rate would normalise at 10-14.
established by the Hohnens. But he also loves the         Club’s first Colts premiership side, which went               One former Wesfarmers insider says Masters’ entry
wines of Alsace, Rhone, Burgundy and Bordeaux.            through the 1983-84 season undefeated under the            into the market has been a key factor in keeping
  “One of my favourites in the Rhone’s Guigal             captaincy of former ABC commentator Glenn                  Gillam at Bunnings past the usual three or four-year
d’Ampuis, which is a great expression of the region       Mitchell, says personal skills are a strong suit.          tenure of a divisional managing director.
and site. I think I’m currently drinking the ‘98.”          “I know at Bunnings John will go out to the stores          “There have always been challenges,” the insider
  Of the whites, it is aged Rieslings from Clare and      and do a sausage sizzle for the staff,” he says.           says. “The growth strategy needed tweaking, different
the mineral crisp wines of Chablis.                         “And he will actually do the cooking so that             formats, multi-level stores etc, and then Masters came
                                                          everybody has to come up to him to get the food so he      in and gave him a really strong challenge.
IN THE CELLAR                                             can say g’day and talk to them.                               “John has hit them straight between the eyes.
■ Guigal Chateau d’ Ampuis 1998                             “A lot of people who get to that level become aloof      Whenever Masters start up a store, he goes and puts a
■ Cape Mentelle Shiraz 2005                               and can’t be bothered with that stuff.                     bigger one next door.”
■ Cape Mentelle Cabernet Sauvignon 2001
■ McHenry Hohnen Burnside Chardonnay 2012
■ McHenry Hohnen                                             1994: Bunnings               2001: The                                                          2004: John
  Amigos White 2005                                          becomes a                    Wesfarmers takeover                                                Gillam appointed
■ Cullen Diana Madeline 2009                                 wholly-owned                 of Howard Smith                                                    managing
■ Vasse Felix Cabernet 2011                                  subsidiary of                allows Bunnings to                                                 director.
■ Petaluma Hanlin Hill                                       Wesfarmers and opens         bring the BBC                                                      2005: Bunnings
■ Domaine Francois Raveneau                                  its first big-box            Hardware businesses                                                staff members
■ Chablis Premier Cru Vaillons                               warehouse — in               into the fold.                                                     appear in ads and
                                                             Sunshine, Victoria. The      Bunnings’ footprint                                                the “Lowest
Ray Jordan                                                   “Lowest Prices Every         now extends to all                                                 prices are just the
                                                             Day” advertising slogan      parts of Australian                                                beginning” tagline
                                                             is christened.               and New Zealand.                                                   is launched.
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Safe
      hands

No boundaries: Adam Gilchrist
has found his feet in WA’s
business world. Picture: Iain Gillespie
I   N   T   E   R   V      E   W

                    Fearless yet fair, Adam Gilchrist’s on-field reputation is without peer. He talks to Stephen Bell about
                    maintaining his drive in his new life in business, and how the humble Kombi van won him his wife

A
                s sporting theatre it was pure gold. On a                                                                   There are no “secret herbs and spices” to his
                 warm May evening last year at a            The difference between now                                    investment philosophy, Gilchrist says, which relies on
                 mountain-shrouded ground in                                                                              a blend of corporate roles, commercial and residential
                 northern India, Adam Gilchrist played      and my playing days is I can                                  property, and the long-term bet on TFS.
                 out his last game of international                                                                         “I was also fortunate to have people around me who
                 cricket, captaining the Kings XI team in   dictate the schedule.                                         encouraged forward thinking and understanding
                 the Indian Premier League.                                                                               when an opportunity was sitting right in front of you.”
  With his team’s victory well in hand, wicketkeeper        champion Layne Beachley, West Coast Eagles legend               No doubt it helped that he was an open, gregarious
Gilchrist cheekily brought himself on to bowl his first     John Worsfold and former Sydney Swans players                 sort of chap. At innumerable corporate functions
and, as it turned out, last ball in IPL cricket, against    Michael O’Loughlin and Jude Bolton.                           during his playing days, teammates were usually
Mumbai’s Harbhajan Singh.                                     The venture includes professional business coaches          placed on separate tables.
  When his innocuous off-spinner was lobbed straight        and psychologists alongside the sports personalities,           “Some guys had no interest in going to functions
into a fielder’s hands at deep mid-on, Gilchrist broke      who provide advice to people wearing suits rather             because they had to talk to strangers,” he says. “But it
into wild, wicket-taking celebrations, including an         than lycra or Speedos. Initial Leap clients include           only takes a minute to stop and realise: That’s the
impromptu Gangnam-style dance routine that had the          CGU Insurance, Deloitte and BDO accountants.                  major sponsor and they’re probably part of the reason
crowd in raptures.                                            In one sense, Gilchrist’s working week is similar to        you’re getting paid. Secondly, it’s a chance to meet
  It was an uncharacteristically flamboyant end to a        his former sporting life: bursts of focused preparation       some people, have a chat, and you never know, it might
stellar career spanning two decades. Normally, the          and intense activity punctuated by plenty of air miles,       lead to an opportunity post-cricket.”
unassuming champion let his bat and wicket-keeping          overseas hotel rooms and family commitments.                    That open-minded approach worked well in the
gloves do the entertaining.                                   “It’s fits and spurts,” Gilchrist tells WestBusiness        early 2000s when he met English entrepreneur Lloyd
  Now, a year-and-a-bit into “retirement”, Gilchrist is     Insider. “But the difference between now and my               Dorfman, the founder, chairman and chief executive of
still chalking up big scores — mostly in boardrooms         playing days is I can dictate the schedule much more.         Travelex (then corporate sponsor for the 2001 Ashes
and office blocks round the globe — as he makes the         Generally school holidays and weekends I will                 campaign) at an official launch.
transition from cricketing all-rounder to business          quarantine for family time, whereas in cricket the              Gilchrist joined Travelex as a non-executive director
all-rounder.                                                schedule ran your life.”                                      in 2003, a position he held for five years.
  The 42-year-old has been preparing for a                    Total working hours per week?                                 “That was purely from having your eyes wide open
post-sporting life for a decade-and-a-half. It was 1999,      “You’d have to ask my wife that question,” he says.         rather than shut,” he says.
the year of his test debut at the Gabba in Brisbane,        “She’d probably say a number which is a lot more                The tactic also worked a treat during his playing
that Gilchrist made his first notable commercial            than the number I’d give.”                                    days in India, when he noticed the pervasive presence
decision by acquiring a stake in then unknown, and            He doesn’t dispute a figure of 40-plus hours.               of sandalwood, whether as incense or carvings at
unlisted, plantation company TFS Corp.                        Of course, not every elite athlete negotiates the           functions, ceremonies and temples; perfumes in the
  It was a brave move for a late-20s lad who grew up in     transition to “civilian” life successfully. Some have         markets; or even as an ingredient in a popular
Lismore, northern NSW. Back in those days,                  battled boredom, substance abuse and depression               chewing gum.
plantation managers had a reputation for going broke,       after the wrenching shift from highly paid celebrity            Over-harvesting and increasing demand for the
not delivering shareholder returns.                         status to just another face in the crowd.                     scarce product has led it to being dubbed “wooden
  There have been a few ups and downs on the market           There was never much chance Gilchrist’s face                gold”.
since TFS listed in 2004 as a sandalwood specialist but     would blur into the background, however, given he is            Top-quality Indian sandalwood, rich in the fragrant
the cricketer turned canny capitalist has recently          one of Australia’s most recognisable, and trusted,            oil, can now fetch more than $115,000 a tonne — so
cashed in big time.                                         personalities.                                                valuable that it has encouraged widespread illegal
  After rising in value by nearly 60 per cent in the          That high profile has bred a few interesting                harvesting of WA’s sandalwood, which mostly grows
past five months, his stake is worth a cool $3.8 million.   rumours on Wikipedia, including one that he used to           naturally in the bush as a parasitic tree.
  With a nest egg that size, who could blame “Gilly”        read Karl Marx in the change rooms on tour                      And the rising demand has not gone unnoticed by
for putting the feet up, toasting the trophies that         (“Never!”) and another that he was courted by Federal         global markets. Middle Eastern sovereign wealth
adorn his Shenton Park home office and — alongside          Labor to contest the seat of Stirling at the last election.   funds and other offshore investors, impressed by TFS’
wife Mel and the four kids — playing the family game          “I’ve never been formally approached by either side         near monopoly on management and ownership of
full-time?                                                  of politics,” he responds, conceding there have been a        sustainable plantations, has bought into the company,
  But taking it easy doesn’t seem to be in his DNA, as      few polite inquiries.                                         which has finished its first Kimberley harvest.
he goes about transferring his sporting brand of              “I don’t have any desire to get into politics at this         Having formed a friendship with chief executive
fearless aggression combined with impeccable                point in time.”                                               Frank Wilson, it was a natural progression for
fairness (he was renowned for walking when he                 As for business, he’s made the transition look as           Gilchrist to become a “global ambassador” for TFS in
considered himself out) smoothly into the business,         easy as one of his elegant cover drives.                      2010, two years after his retirement from Test and
charity and media arena.                                      Partly that’s because he was lucky enough to play in        one-day cricket.
  He’s an ambassador for TFS, marketing sandalwood,         an era when cricketers were well paid and invested              The role was also driven by his huge profile in
both as a plantation product and investment                 wisely.                                                       cricket-mad India.
opportunity, in Australia, the Middle East and India;                                                                       After finding his feet in marketing, Gilchrist joined
chairman of the National Australia Day Council,                                                                           the TFS board in June 2011 while still captaining the
which co-ordinates the Australian of the Year awards;                                                                     Kings XI. He served as a director for three years,
part-time cricket commentator; and he also holds                                                                          stepping down this year because of increasing media
marketing roles with Suncorp Bank and the                                                                                 and professional commitments, including the Leap
University of Wollongong — the institution Gilchrist                                                                      start-up.
was enrolled in after high school but never attended                                                                        The latter is seeking to muscle in on the boom
once he was offered a scholarship at the-then Cricket                                                                     sector of business coaching, which raises the
Academy.                                                                                                                  question: How does belting bowlers out of the park, or
  More recently, he helped launch Leap Performance,                                                                       diving sideways to take acrobatic catches in front of
a business coaching organisation packed with retired
sports stars such as seven-time world surfing                                                                                                                    CONTINUES PAGE 14
out of Ahmedabad, Gujarat state, the hometown of
FROM PAGE 13
                                                             Our family grew up in                                      Narendra Modi, India’s new Prime Minister.
                                                                                                                           The university also has links with several Indian IT
the slips, qualify a bloke to advise corporations?           Kombis. It was a bit                                       companies which, according to Gilchrist, are looking
  “I don’t see myself as an expert,” is Gilchrist’s frank                                                               to set up businesses in Australia.
response. “I raised the same question when asked on          embarrassing at the time                                      Gilchrist’s cricketing life may have smoothed the
to the board of Travelex in 2003. When Lloyd said, ‘I                                                                   way into business but it was a German-style classic
want you on the board’, I asked, ‘Why?’” The                 because they weren’t cool                                  that drove him to his love match.
chairman explained that he already had plenty of                                                                           The VW Kombi wagon holds a special place in the
foreign exchange experts, lawyers and accountants; he        then.                                                      hearts of many nostalgic 40-somethings, none more so
needed an outsider, with no idea about the business,                                                                    than Gilchrist and his wife, who are part-way through
but who had been in a successful organisation and              “All of us, in a sporting context, have so many          a refurbishment of the van once owned by Mel’s father.
could ask some “dumb” questions.                             scenarios that we can bring as examples of fine-tuning        “Our family grew up in Kombis. It was a bit
  “It’s fair to say I upheld my part of the bargain          that preparation.”                                         embarrassing at the time because they weren’t cool
there. In my sport, we spend 80 per cent of time               Gilchrist is conscious of the fact that retired sports   then,” says Gilchrist, who proudly displays a framed
preparing for the opponent — training, getting your          folk trying to earn their stripes in business need more    print of a 1960s model in his office.
skills right, and focusing on what is going to happen        strings to their bows besides motivational speaking.          “Mel and I went to school together and the first date
on match day, and only 20 per cent is actually playing         In India, doors opened readily for the                   we went on was at her place. I was trying to get Mum
the game.”                                                   wicketkeeper-batsmen wearing a TFS hat.                    to drop me at the corner and walk the rest of the way
  In business, however, every day is game day, he says.        “Sport is a wonderful ice-breaker for a business         to hide the van. But we drove in the driveway and I
  “Each day you are opening your doors and trying to         meeting and a great first 10 minutes of conversation,”     looked . . . ours was bright orange . . . and in their
outperform — taking on a competitor, working with            he says. “But if you haven’t got a good product,           carport was a bright yellow Kombi. So I thought, ‘This
customers and just keeping your business                     service, or story, that’s all it will be: an autograph     actually might work’.”
functioning.”                                                session and a few photos.”                                    A few years ago Mel’s dad was about to throw out
  Unlike sport, corporate players don’t have the               The Indian and Middle Eastern markets are also           his last van, a 1976 model, before Gilchrist nabbed it
luxury of downtime between plying their skills.              prominent in Gilchrist’s gig with the University of        and hired a Lismore-based restorer to bring it back to
  “You don’t often get that 80 per cent of time to be        Wollongong. He’s often seen in Dubai, the United Arab      life.
able to stop, analyse and assess, work out if you are        Emirates’ most populous city, where the university            When the rebuild is finished next year, he plans to
focusing on the right things,” he says.                      has had an offshore campus since the 1990s.                “take the horde over there, get in it and drive it back”.
  “You barely get 20 per cent of the time.”                    It has grown to 5000 students, the majority of them         The voyage will echo a move two decades ago when
  With that perspective, Leap’s sporting stars hope to       Indian. His role is to forge business and research links   the Western Warriors convinced Gilchrist to leave the
translate their skills — both on and off field — into the    between Dubai and India, with the university               east coast for greener pastures in the west.
much less physical, but equally pressurised, office          considering a campus in the latter country.                   It was a defining journey for his cricketing, and
environment.                                                   A centre of excellence for mining already operates       ultimately business, career.

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City spaces                                                                                                                             the
                                                                                                                                           of

                                                                                                                                     railway     line
                                                                                                                                  opens the way for the
                                                                                                                               CBD to reconnect with
                                                                                                                             Northbridge.
Development         in    and                                                                                               Bookended by Perth Arena and the
                                                                                                                       Horseshoe Bridge, a blend of apartments,
around the CBD means                                                                                                office towers, retail space and the new Yagan
Perth is now more than just                                                                                       Square will be built on the land.
                                                                                                                     “The city is anticipating that expansion
a nice place to raise a family.                                      circulation                                  northwards and looking at the planning north of Roe
                                                                     victims of our                               Street,” Griffiths says.
Marissa Lague reports                                                own         success,”                           Questions already being asked are, he says, what
                                                                     Griffiths says.                              do we care about, where can there be more future

P
      erth’s CBD has found itself in                                    Private      developers,                  development, what do we need to look after?
      the unusual position of being                                  including       a     growing                   At Kings Square, which will occupy 1ha of Perth
      sandwiched between two                                         contingent from Asia, have been              City Link, Leighton Properties is well into the
major infrastructure projects that                                   quick to take up the new                     construction of its seven-building plan, with four
will increase the city’s footprint to                                opportunities delivered in master            office towers due to be finished from the middle of
the north and south.                                                 plans signed off by various planning         next year and work yet to start on two apartment
   Mining boom revenue and                                           agencies.                                    towers and an additional commercial building.
investment, the knock-on effect of                                      Perth’s tallest apartment building is        Developers are also responding to demand for
a constrained office market and                                      planned for the last of three residential    inner-city living and Perth is acquiring a residential
an awareness of inner-city living                                    lots being developed by Finbar at the        population that will underpin the future city.
have converged on the city, setting                                  former ABC site on Adelaide Terrace. At         With more people opting for the convenience a CBD
the scene for an unparalleled                                        the other end of the city, Malaysian         lifestyle offers, Perth is making the transition to
period of growth.                                                    developer AAIG stole the march on            become a safer, livelier city.
   On the waterfront, there is the                                   established       operators     with     a      The City of Perth has also come to the party with
$2.6 billion Elizabeth Quay and on                           memorandum of understanding to build the new         density bonuses for developers.
land reclaimed from train lines                              headquarters for Woodside at Capital Square on          With rising office vacancies likely to be
that once divided the CBD and                                the long vacant eyesore once occupied by the         compounded by big tenants relocating to new offices,
Northbridge, the $5.3 billion Perth                          Emu Brewery.                                         a big part of the CBD’s development focus has
City Link is taking shape.                                      One of the landmark transformations will be       switched to the profitable apartment market.
   In between the developments                               the         Treasury                                    Buoyed by strong sales of inner-city apartments,
flanking the city, major infill                              precinct.         The                                developers are packaging competitively priced
developments are flourishing                                 restoration       andThey operate on a               apartments into high-amenity complexes with pools,
with a slew of new office towers,                            conversion of the                                    gyms and communal entertaining areas.
hotels and apartment buildings                               135-year             scale which is
                                                                                old                                  Another new arrival, Singaporean developer the
making their way into the market.                            Treasury Building                                    Fragrance Group, is expected to build an apartment
   “If you think back a few years                            into a hotel, the    outside the reach               tower on part of the site at 374-396 Murray Street.
ago the answer was ‘no’ to many                              33-storey      office                                Registrations of interest have opened for Far East’s
things but the new planning                                  tower          under of the majority of              apartments at Elizabeth Quay and off-the-plan sales
regime is looking at ways to make                            construction,        a                               have started at Finbar’s Concerto on Adelaide
a better city,” says Philip Griffiths,                       new      library,    Perth’s developers.
                                                                                  a                               Terrace. More offshore developers, many backed by
president of the WA chapter of the                           refurbished Public John Williams                     private equity and with the financial muscle to
Australian Institute of Architects.                          Trustee Building                                     develop core CBD apartment sites, are also expected.
   “We now have a planning                                   and a new public                                        JLL managing director for WA John Williams says
scheme that allows more intense                              plaza behind St George’s Cathedral is all part of    he is expecting more big deals in the CBD from
development        but    safeguards                         the master plan.                                     offshore developers like the Fragrance Group and
things we love with incentives for looking after                “It will be one of the city’s shining lights,     the Far East Consortium.
heritage.”                                                   everything will look right there and it will be in      “The benefit for the CBD is that they operate on a
   The line-up of market forces behind the enormous          all the tourism brochures,” Griffiths says.          scale which is outside the reach of the majority of
level of development happening in the city has been a           At Elizabeth Quay, the Far East Consortium        Perth’s developers,” he says.
long time coming and if there is a downside, it’s that it    will build a Ritz Carlton hotel and 420                 “They don’t want to build 50 or 100 apartments, this
didn’t result in a series of staged projects.                apartments. Hilton will build a DoubleTree and       wave of developers is looking for larger projects.”
   “The government has had, through its various arms,        energy giant Chevron will build its new office          Williams says offshore developers have the option
control over when Elizabeth Quay was going to happen         tower.     The     Metropolitan     Redevelopment    to sell apartments to their own domestic market and
and when City Link would happen and perhaps a bit of         Authority is weighing up proposals from five         to Australian buyers.
off-setting of time might have been the smart thing to       bidders to develop two other sites there.               “The next wave of office development could be
do, but on the other hand there’s an appetite for doing it      Although Elizabeth Quay is the most               beyond 2020 and in the meantime we have offshore
and getting it done, so for the moment, we are city          contentious of the city projects, most agree that    developers looking for opportunities and we have
                                                             it’s the Perth City Link that will have the most     forecasts for high population growth,” he says.
                                                             profound change on the CBD.
                                                                The 13.5ha strip of land created by the sinking
                                                                                                                                                               Page 18
KINGS SQUARE                                                                                                               FUTURE OFFICE TOWERS

                                                                                                                                    CAPITAL SQUARE Malaysian property
                                                                                                                                    developers AAIG took the Perth market by
                                                                                                                                    surprise by luring blue-chip tenant Woodside
                                                                                                                                    to their new office tower planned for the
                                                                                                                                    long-vacant Emu Brewery site. Woodside’s
                                                                                                                                    new corporate headquarters will be on the
                                                                                                                                    corner of Spring and Mount streets.

         KINGS SQUARE Kings Square will occupy 1ha in the Perth City Link and                                                          CATHEDRAL + TREASURY PRECINCT
         is being touted as the city’s new CBD centre. Leighton Properties will build                                                The 33-storey office tower looming over the
         seven buildings, including two apartment towers at the site that will have                                                      Cathedral and Treasury Precinct is being
         links to Northbridge and the underground bus port and Perth train station.                                                       built by Mirvac and will be home to the
         Royal Dutch Shell was one of the early anchor tenants at Kings Square,                                                                            Department of Justice.
         where it will occupy the 19,300sqm KS2 on Wellington Street. Kings
         Square, once occupied by the Perth Entertainment Centre, is part of the
         bigger Perth City Link project.

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                                                                                                                                                                                               2529330_GMEP14
CHEVRON Chevron, the CBD’s                  999 HAY STREET 999 Hay Street, by Qube Property and
                 second-biggest office tenant paid $64       the ABN Group, will deliver A-grade office space to about
                 million for the first site at Elizabeth     1000 workers at the top end of the CBD when it opens next
                 Quay and plans to start construction in     year.
                 2016 on an office tower to consolidate
                 its workforce. With the first office and
                 hotel sites assigned, the next phase of
                 the $2.6 billion development will be
                 office sites five and six.

                 BROOKFIELD PLACE Brookfield Place Tower 2 is the final piece in the
                 redevelopment of Perth’s Brookfield Place, which re-opened historic buildings
                 on St Georges Terrace and added the Brookfield Place tower to Perth’s skyline.        Page 20
                 Brookfield Place Tower 2 will fill a long vacant site on Mounts Bay Road.

ed.

au

2529330_GMEP14
FUTURE APARTMENT TOWERS

                                                      ELIZABETH QUAY Registrations of interest have opened on the 420
                                                      apartments to be built at Elizabeth Quay by Asian property developer Far
                                                      East Consortium. The waterfront apartment site will include the five-star
                                                      Ritz Carlton Hotel at Elizabeth Quay.

FINBAR’S CONCERTO At 38-storeys, Finbar’s Concerto project will be Perth’s tallest apartment building.                            TOCCATA Finbar’s Toccata project fronts Terrace Road and
Concerto will join the 23-storey Adagio and the still-under-construction 23-storey Toccato apartment towers on                    will have 43 luxury half-floor apartments and two commercial
the former ABC site. The $220 million, 226-apartment project will retain the broadcaster’s original studios and                   lots over 23 storeys. Like Adagio, Toccatta will offer sweeping
administration building, which will be refurbished to create the development’s Adelaide Terrace entrance.                         river views over Langley Park and the Swan River.

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BUILT APARTMENT TOWERS

EQUUS One of the CBD’s biggest mixed-use projects, Equus packaged 138
apartments, 48 strata offices and a 2000sqm ground-floor retail arcade with
30 shops into the corner site once home to Cinema City. Receivers were
appointed to the project at the end of 2011 but the announcement of the
redevelopment of the Cathedral + Treasury Precinct on the other side of Hay
Street helped kick-start the project’s office sales.

                        FAIRLANES Fairlanes Perth helped activate the eastern                                     ADAGIO The first apartment complex built by
                       end of the city. The 27-storey Finbar project delivered 128                                Finbar on the former ABC site on Terrace Road,
                     apartments above five floors of office space to the Adelaide                                 Adagio was completed in 2013 and its 113 luxury
                         Street site once occupied by the Fairlanes Bowling Alley.                                apartments have panoramic Swan River views.

                                                                                     Central Park is an iconic Perth landmark dominating the city’s skyline at the very
                                                                                     heart of the CBD.
                                                                                     At Central Park you will occupy not only one of Australia’s premium office buildings but
                                                                                     also benefit from a superior workplace environment that continues to set benchmarks
                                                                                     for state-of-the-art tenant facilities, services and amenities.
                                                                                     Full and part floor office spaces from 500m2 to 3708m2 now available on the highest 4
                                                                                     consecutive floors or large low rise floors. These spaces represent rare and outstanding
                                                                                     opportunities for those organisations planning to take their business to new heights.

                                  An iconic                                                                    The top four levels of Perth’s tallest commercial

                                  tower
                                                                                                               office tower Altitude Central Park - levels 48 to 51 -
                                                                                                               are available for lease.

                                  with                                               Benefit from Central Parks facilities;
                                                                                     Q 5 Star NABERS Energy Rating
                                                                                     Q Concierge Service
                                  outstanding                                        Q 22 passenger lifts
                                                                                     Q Fully equipped Conference Centre with theatrette, four meeting & seminar rooms

                                  leasing                                            Q Cocktail and function area
                                                                                     Q Dedicated on-site tenant service team
                                                                                     Q 24 hour security, including extensive CCTV coverage
                                  opportunities.                                     Q Fully equipped tenant-only Fitness Centre
                                                                                     Q Extensive ‘Ride and Park’ end of trip facilities, including bicycle parking,
                                                                                       showers, lockers and change rooms
                                                                                     Q Easy staff access to the railway, bus stations and shopping malls
                                                                                     Q Secure undercover tenant parking for 423 vehicles
                                                                                     Q Public car park for 442 vehicles
                                                                                     Q Skyline signage available
                                                                                     For further information about the unique leasing opportunities
                                                                                     at Central Park, contact David Evans 0412 925 930 or
                                                                                     Warren Wright 0402 005 055. realcommercial.com.au/500726399

                                                                                                                          central-park.com.au
THE
WHITE
STUFF
Flour power is changing the way Asia                        them why we were there and what we were doing. We
                                                            were on official business, the board of AWB knew I
eats. Brad Thompson talks to a boy                          was there and the senior management in Melbourne
                                                            were waiting to hear from me.”
from Bunbury on a mission to mill                             Harvey spent the next four days going from bank to
                                                            bank in Amman working out a way for the Iraqis to

“E
            ver seen $7 million in cash? It is surprising   deposit the money into the international system so it
            how small it looks.”                            could be transferred into an AWB account.
              Greg Harvey is telling a tale from his          It was a baptism of fire for the boy from Bunbury
days working for the Australian Wheat Board in the          with a degree in political science from the University
years between the two Gulf Wars.                            of WA who now heads up Interflour, a flour milling
  It was Easter 1996 and the then 28-year-old was in        company with prized strategic assets across
the Iraqi Embassy in Jordan. He had been summoned           South-East Asia aiming to achieve a market value of
to Amman from his base in Cairo to collect payment          $1 billion by 2016.
for Australian wheat.                                         Harvey cut his teeth in agriculture working for the
  He was a recent arrival in the Middle East, his boss      WA Farmers Federation before joining the AWB as a
had been sacked, his only back-up was another               grain trader and becoming one of its rising stars.
relatively junior AWB employee and he had never met           He looks back on his 21⁄2-year stint in Cairo working
the Iraqis.                                                 out of the apartment he shared with physiotherapist
  The director-general of the Iraqi grain board had         wife Tracey as a key period in his career.
spent 14 hours driving from Baghdad to Amman with             “There was a nine-hour time difference with the
$US7 million in cold, hard cash. The money was              bosses back in Melbourne and I was handling
sitting in the corner of the room and now he wanted         significant grain tenders with the Egyptian
Harvey to collect it and walk out into the streets.         government,” he says.
  “The first thing I thought was OK, that’s half the          “When you are trying to close a deal and it is 3am in
problem solved. At least the money is here,” Harvey         Melbourne you learn to make important decisions by
recalls. “Then I looked at the guy with me and he           yourself and also learn how to explain those decisions
looked at me. We were thinking the same thing. The          the next day. It taught me a lot about self-motivation
last thing I wanted to do was walk out in the the street    and taking responsibility for your decisions. In
with $7 million . . . it could be a set-up.                 corporate life there are people who don’t do that.”
  “It was pretty intimidating. The thought was, is            Harvey was based in Cairo to look after what was
someone going to cut my throat?”                            then the biggest wheat import market in the world.
  When Harvey refused to walk out with the cash, the        His responsibilities extended to Sudan, Yemen,
Iraqi director-general had another solution.                Jordan, Israel and Lebanon.
  “He said, why can’t you get the Australian Embassy          “It helped teach me the hard skills, the figures side
to come over and collect it and send it back to             of grain trading. But also the soft skills needed to go
Australia in a diplomatic pouch? We said no.                into places like Sudan and Yemen to develop markets
  “We had been to the Australian Embassy and told           and find new customers,” he says.

22                  AUGUST 2014
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