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DEPARTMENT OF FOREIGN AFFAIRS AND TRADE • JULY 2021
Broadening
horizons
for Australian
businesses
The Hon Dan Tehan MP
Minister for Trade, Tourism and Investment
Inking a world-leading FTA:
Breakthrough in the
Australia-UK Free Trade Agreement
negotiations
The Business Olympics:
Expo 2020 Dubai UAE
Connecting DFAT’s diplomatic network to Australian business
Contents Trade expansion and diversification –
broadening horizons for Australian businesses
Trade expansion and diversification
– broadening horizons for 3
Australian businesses Every business This edition of business envoy
considers some of these issues
Inking a world-leading FTA: understands the in greater depth and explores the
Breakthrough in the Australia-UK 4 importance of having a programs, services and resources
Free Trade Agreement negotiations available to support you through your
diversity of customers. business’ expansion and diversification
Agribusiness Expansion Initiative 5 Diversity offers greater journey, no matter what stage you
are at:
Asialink: Australia’s trade
protections against
engagement for a post-Covid world
6 changes in circumstances • We take a look at the new market
opportunities that the prospective
Australia-Philippine Ties:
because you’re not reliant Australia-UK free trade agreement
A Promising Future for Trade 8 on one or a handful of will deliver.
and Investment
customers. • Former Group CEO, Asialink,
Penny Burtt discusses
Reaching for the Stars: Australian the importance of market
firm introducing green hydrogen 10 The Morrison Government is being diversification for businesses
technology to the Philippines proactive in finding new trading navigating a post-pandemic world
opportunities for Australian exporters, and market opportunities in the
Diversifying Australia’s energy as well as supporting them to reach
11 Indo-Pacific.
infrastructure: Hydrogen Technology new markets.
• We profile Indo-Pacific markets like
Go West – The case for We recently announced an Agreement Japan, Indonesia, the Philippines
12
moving into the Indian market in Principle to sign the Australia-United and India.
Kingdom Free Trade Agreement. The • We explain Government trade and
Success in India: Acusensus’ Story 13 UK will liberalise Australian imports investment policies, such as the
with 99 per cent of Australian goods, Global Resources Strategy, Export
Australian opportunities including Australian wine and short Finance support mechanisms,
14
abound in Latin America and medium grain milled rice, entering and the Agribusiness Expansion
the UK duty free when the agreement Initiative.
Japan export feature 16 enters into force. That means
Australia’s high-quality products will be Working together to expand and
even more competitive. diversify Australia’s exports will not
True South Seafood:
17 only broaden our trade horizons but
a sea urchin pivot Under our Government, trade contribute to building a stronger and
covered by free trade agreements more resilient economy, creating more
Indonesia: Australia’s
18 has increased from 28 per cent to international customers through We are working to enhance understand and navigate the risks and jobs and benefiting all Australians.
international education sector
around 70 per cent, and with the trade liberalisation is just one way the Australia’s interests in the World explore new market opportunities as With thanks to all our contributors,
Trade Diversification Australia-UK FTA it will grow to 75 per Morrison Government is supporting Trade Organization, G20, APEC and your operations expand. And this is I hope you enjoy this edition and find
19 cent. We are also working on a free
of Australian Exports diversification. OECD. And we work to strengthen alongside dedicated assistance for it useful in your own efforts to take
trade deal with the European Union key bilateral relationships, and tackle Australian business—including through Australia to the world.
An improved EDMG is here and exploring opportunities in the Indo- Our Government is also working to
19 existing non-tariff measures, to Austrade’s services; the Export Market
to help Australian exporters Pacific, Israel and with more countries strengthen and enhance the rules-
ensure business is well placed to take Development Grants (EMDG) program;
in Europe. based global trading system which The Hon Dan Tehan MP
advantage of opportunities. and loans, bonds and guarantees
Global Resources Strategy 20 ensures protection for Australian Minister for Trade, Tourism and
Creating more opportunities for through Export Finance Australia—
business against unfair practices. We are also providing market Investment
Australian exporters to reach which all play a key role.
International co-operation at intelligence to help you better
the heart of trade openness 21
and diversification
Global Insights: Dispatches from
22
Australia’s global network
On the cover
Focus on investment 23
The Visitor
Experience Tunnel @DFAT_TradeTalk provides the latest on
From our State and Territory
network
24 by Josh Muir, Australia’s trade and investment policies,
Australian Pavilion, market insights, and economic statistics.
The Business Olympics:
Expo 2020 Dubai UAE
26 Expo2020, Dubai. Follow us to find out how our work can
Story on page 26 benefit all Australians.
2 business envoy Department of Foreign Affairs and Trade Department of Foreign Affairs and Trade business envoy 3
Inking a world-leading FTA: Breakthrough in Agribusiness Expansion Initiative:
the Australia-UK Free Trade Agreement negotiations Helping Australian agribusinesses expand and
diversify their export markets through improved
access to market intelligence
The mid-June 2021 announcement by Prime Ministers
Morrison and Johnson of an agreement in principle on
the core elements of a bilateral free trade agreement
will guide the negotiations to successful conclusion
over the coming months.
The UK was Australia’s fifth-largest goods trading partner in 2020, with two-
way goods trade valued at $21.9 billion. Under the Australia-UK Free Trade
Agreement (FTA), Australia’s businesses stand to benefit with 99 per cent of
exported Australian goods (by value) being able to enter the UK tariff-free after
the agreement enters into force. This gives our exporters a key competitive
edge boosting opportunity for entry or expansion into the UK market. Tariffs on
remaining goods will be liberalised over time. Lower import tariffs on UK products
coming into Australia, including cars, confectionery and whisky, may see these
products become more affordable for Australian consumers due to downward As part of the Australian Government $72.7 million Recent Insights articles informed
pressure on prices. by Agriculture Counsellor reporting
Agribusiness Expansion Initiative (ABEI), the Australian include:
Elisabeth Bowes In 2020, the UK was Australia’s third-largest services trading partner, with two- Trade and Investment Commission (Austrade) and the • Tariff reductions assisting
way trade worth $9.9 billion. The FTA will provide better access to the UK Market,
Chief Negotiator opening up still more opportunities for Australian services business and Department of Agriculture, Water and the Environment Australian agricultural exports to
Thailand
investors to grow and expand. Other commitments will ensure the impartiality, are helping Australian agribusinesses expand and
transparency, and responsiveness of UK regulators. As with all agreements, • Extended shelf-life for chilled,
the UK-FTA will include safeguards and carve-outs that will preserve the diversify their export markets. vacuum-packed beef and sheep-
Government’s ability to regulate in sensitive sectors and provide pubic services. meat exports to Saudi Arabia
This includes scaled-up export support for Australian agri-food exporters through • Sri Lanka’s rule changes mean
The FTA will also include provisions that will open up new e-commerce
Austrade’s support services; greater access to market intelligence; matched fresh opportunities for grain, pulse
opportunities across all sectors of the Australian economy, as well as
grants for government and industry associations to work together on market and oilseed exporters
commitments that enable cross-border data flows, appropriate protections for
expansion; and additional technical experts to open and expand market access.
consumers and flexibility for legitimate public policy objectives. • Seafood exports to Taiwan to be
Visit Agribusiness Expansion Initiative for more information and obtain streamlined under new systems
The Australia-UK FTA will provide more opportunities for people to work and live
Austrade Insights at www.austrade.gov.au/news/insights for the latest market recognition arrangements
in the UK and Australia. For example, businesses will have more certainty that
intelligence. • Argentina introduces quota limits
they can hire people from either country. Younger Australians will have more ways
to visit and work in the UK. Australia will remove the sectoral work requirement Systems investment under the market intelligence component of ABEI has on beef exports
for UK nationals in our Working Holiday Maker program. enabled improved information collection and processing, with a focus on • ‘Eco-score’ labelling hits the
industry-relevant data from the Australian Government’s network of Agriculture shelves in Europe
For more information on the negotiations and the anticipated benefits of the free
Counsellors.
trade agreement, visit: dfat.gov.au/aukfta. Further details associated For updates on recent market
with Australia-UK Free Trade Agreement will become available after Agriculture Counsellors are Australian Government representatives located in intelligence products as they are
the negotiations conclude. Embassies, High Commissions (and one Trade Commission) around the world. released, visit the Market Intelligence
They promote Australia’s agricultural interests, and help our agricultural sector section of the ABEI webpage.
grow. Agriculture Counsellor locations and contact details can be found at
Department of Agriculture, Water and the Environment (DAWE).
ABEI is seeking to improve industry access to the market intelligence collected
by the Agriculture Counsellor network. DAWE and Austrade are collaborating to
publish articles based on Agriculture Counsellor reporting through Austrade’s
Insights portal. Insights are short, actionable pieces of information that include
a recommendation for Australian exporters. The Insights publishing platform
complements the rich connections that already exist between Agriculture
Counsellors and Australian industry.
4 business envoy Department of Foreign Affairs and Trade Department of Foreign Affairs and Trade business envoy 5
Winning
Diversify, digitise and deepen: in Asia
Creating long-term value
Australia’s trade engagement A SPECIAL REPORT
for a post-Covid world
Economies around the world are emerging from and 3.3 per cent and 4.4 per cent in
Japan and Indonesia respectively). GRO
COVID-19 at differing speeds with uneven economic China remains the largest trading WIT WING
growth. Facing a more complex regional landscape, partner of over 120 countries – many of H AS
them in our region. Chinese consumer
Supported by
IA
many organisations are increasingly considering how
Deve
lopin
Aust g Asi
a Ca
demand continues to grow apace. ralian
Busin pabil
esses ity in
to diversify for a post-pandemic world. Unlocking Sectors of the Australian economy, like DISC
USS
ION
PAP
ER
mining, remain deeply interlinked with health is giving rise to diverse
opportunities in the Indo-Pacific will remain key to China. The size of the Chinese market opportunities for Australian
longer-term growth for Australian companies. for Australian miners, for example, medtech businesses. In
indicates that there may not be an Indonesia, for example,
With the COVID-19 pandemic now in by these companies has grown by 26 equivalent alternative in the medium the health sector is using
its second year, the chance for a swift, per cent, while domestic growth has term. technology to address
uniform economic recovery across the plateaued. Exports to the Indo-Pacific complex challenges
Indo-Pacific has faded. Some countries have also boomed, growing at an associated with delivering
have recovered more quickly than average rate of 8.5 per cent per year,
‘China Plus’ – growing health services to
others. However, the global economy on the back of growing demand for the pie 260 million people
overall faces slower growth and Australian goods and services”. Given these challenges, some across the country’s Spon
sored
by
increased protectionism, while the businesses are finding that a ‘China 17,000 islands.
The study also found that larger,
geopolitical environment has become Plus’ approach - where the business But unlocking these types of
internationally diversified companies
more complex. diversifies into other emerging opportunities requires a careful and
created more value for shareholders
Australia appears to have weathered than those with a domestic focus. For Asian economies, whist retaining calibrated market assessment and
engagement with China – can help commercial journey. That will take
Penny Burtt the challenge of the global pandemic example, internationally diversified
build resilience and support longer-
well. It has outperformed other major companies with a market capitalisation time.
Former Group CEO, Asialink economies, and had its economic of $2-5 billion achieved on average term growth.
forecast revised upwards by the IMF. 82 per cent greater shareholder The opportunities in emerging Asian
returns than similar sized businesses
Deepening learning from
consumer markets are sizeable and
But that should not give rise to
that were domestically focused. growing. By 2030, lower middle-
regional partners
complacency.
income countries — including India, Building on prior Asiaink research, the
Our economy will remain inextricably Indonesia, and Vietnam — will have Winning in Asia study found that just
interlinked in the Indo-Pacific in the Unpacking diversification middle-class markets that are close seven per cent of all senior executives
post-pandemic world. Businesses While the argument for a continued to AU$20 trillion bigger than they are and board members across the ASX
looking to win in our complex region in international focus is clear, so too is today, representing growth 11 times 200 qualified as ‘Asia-capable’ –
the longer-term will need to diversify, the need for market diversification. the size of Australia’s current GDP. having the skills, knowledge, insights
embrace digital trade and deepen their and networks needed to navigate
capability. In today’s challenging international Representing Asia’s third largest
Asian markets. The average Asia
landscape, Australian business needs market, the countries of Southeast
capability score for these 1700 leaders
to diversify markets and economic Asia (ASEAN) form a market of
was just 13.6 (out of 100 points), and
The case for global growth relationships to enhance resilience and 750 million people and a largely
most were weakest in their ability to
build a buffer against external shocks, untapped opportunity for Australian
Landmark research by Asialink adapt to Asian cultural contexts.
whether a trade conflict, supply chain business. ASEAN’s member countries,
released in 2020 underscored the clear though diverse, share a rapidly growing
interruption, recession, pandemic, or For companies seeking to expand
case for larger companies to continue middle class and growing consumption.
other disruption. into new markets, deepening these
to look offshore for growth.
capabilities, skills and insights is more
This is not to suggest that China – But these opportunities are highly
Analysing the financial results of the important than ever. Businesses that
Australia’s major trade partner - is market, sector, and country specific
ASX 200, Winning in Asia - a report can adapt to and learn from regional
going anywhere. Even against a and require a customised approach,
launched by Asialink Business by partners – for example, the increasing
backdrop of trade disruptions, 2020 that will be different to the approach
business for business - observed that number of leading Asian multinationals
saw a record high in total trade with business has adopted to expand into
international cooperation was set to and technology companies – will
China. China accounted for 39.6 per China.
be more, not less important, going have opportunity for knowledge and
cent of our exports, representing a
forward. It found: As we emerge from the pandemic, they technology transfer that can enhance
9 per cent growth in total two-way
are also increasingly digital. their competitive edge.
“Australia’s largest companies now trade. (By contrast, our second largest
generate 34 per cent of their revenues trading partner, Japan, accounted for Southeast Asia added 40 million In today’s highly competitive, uneven
from foreign sources. This is more than 14.1 per cent of total exports). new internet users in 2020 alone. and disruptive global landscape, these
the largest listed companies in the UK In Vietnam and Indonesia, growing capabilities could prove invaluable for
The IMF projects China’s economy will
(29 per cent) and the US (26 per cent). populations, rising disposable Australian businesses wanting to win
grow by 8.4 per cent in 2021 (compared
Over the past five years, the aggregate incomes, an increasing burden of in Asia in the long term. For more information and resources,
with 6.5 per cent growth in Vietnam
amount of foreign revenues generated disease and the rapid uptake of digital visit asialinkbusiness.com.au
6 business envoy Department of Foreign Affairs and Trade Department of Foreign Affairs and Trade business envoy 7
Australia-Philippine Ties: A Promising Future Hitting the Sweet
for Trade and Investment Spot: Iconic Australian
Brand Expands to the
Steven J. Robinson AO
Ambassador to the Philippines
Philippines
This year – 2021 – we celebrate 75 years of Australia and Philippine diplomatic
ties. Since 1946, our strong and enduring friendship has developed into a mature
and wide-ranging partnership grounded on shared values and a commitment to
peace, security and prosperity in our region. Indeed, the depth of our friendship and
partnership has stood firm – tested through the years by challenging times such as
the current global pandemic.
Like all countries, the Philippines has suffered the economic Education ties between our countries are growing, and in priority sectors (information and communications
impact of COVID-19. Nevertheless, its economic credentials Australia continues to be one of the top preferred study technology, manufacturing, logistics, financial services and
remain solid. Throughout the pandemic, the Philippines destinations among Filipinos. There were around 16,075 health) and there are opportunities for Australian providers
has maintained investment-grade credit ratings, a stable Filipino students enrolled to study in Australia in 2020, the to offer professional development programs through short
macroeconomic outlook and positive business sentiment. ninth highest number of foreign students. online courses or micro-credentials. Robern Menz is a 150-year old family business spanning
Australia and the Philippines already enjoy strong trade Philippine investment to Australia is also expanding in Australian businesses could also venture into digitalisation four generations. Today the company is led by brothers
and investment links. In 2019, bilateral trade was worth niche areas, driven by conglomerates looking to diversify and automation opportunities in digital services, including Phil and Richard Sims. Based in South Australia, it is the
$5.9 billion. Australia has become the Philippines’ top investments, secure their supply chains, and access solutions to expand e-commerce platforms, improve largest manufacturer of choc honeycomb in Australia and
source of beef and lamb, second top source of wines, advanced products and technology, particularly in renewable cybersecurity and boost online education. Challenging living also produces the iconic Menz FruChocs and Crown Mints.
top supplier of fresh table grapes, citrus and stone fruit energy and agribusiness. As at the end of 2020, Philippine and environmental conditions also present opportunities In 2018, it bought another iconic Australian brand “Violet
(during the Southern Hemisphere season) and sixth top investment in Australia was worth $1.4 billion. to design smart cities, liveable spaces using technology to Crumble” from Swiss-owned Nestle.
source of dairy. Australian food products are becoming improve quality of life. In late 2019, the company joined Austrade’s Excelerate
Yet while our commercial ties are already strong, our
more accessible in supermarkets. Recently, our Embassy in Program, a customised service for industry-leading
Embassy in Manila is busily working to expand these further. The Philippine’s “Build, Build, Build” agenda presents
Manila facilitated the entry of Woolworths brand of products businesses to help them succeed in export markets. It
opportunities for Australian design, construction, and energy
to the Philippines, including in Robinsons and Rustan’s There is significant potential in the Philippine market as was Austrade Manila’s first Excelerate client and needed
companies with $208-236 billion having been allocated by
supermarkets and their e-commerce platform. it continues to emerge from the pandemic. With Australia assistance in finding a local partner for their Violet Crumble
the Philippine government for new roads, railways, airports,
and the Philippines members of the ASEAN Australia New ports, energy and utilities, oil and gas pipelines and water brand. Austrade Manila provided market research, helped
There are now over 300 Australian companies in the
Zealand Free Trade Agreement (AANZFTA) up to 97 per cent infrastructure. qualify potential importers/distributors as well as organised
Philippines employing 44,000 Filipinos. These companies
of our goods trade is tariff free under this agreement. Our and joined their visit program.
cover a range of sectors including business process
proximity to the Philippines and reputation as a supplier While the current conditions are challenging, these
outsourcing (Telstra, QBE, Macquarie, Canva and Atlassian), From among the recommended companies, Robern Menz
of quality goods and services are other important factors opportunities are present right now and we have seen
mining (OceanaGold, Red 5, Medusa Mining, and Orica), ship signed an agreement with Kidstuff Marketing/Candy Corner
which mean Australian business is well placed to penetrate Australian business already start to react. Our Embassy
building (Austal), services (Site Skills Training and Aurecon) which now distributes and markets Violet Crumble in the
this market of 109 million people. in Manila is committed to working with Australian and
and major infrastructure (Populous, Leighton Asia, BMD Philippines.
Philippine stakeholders to take advantage of these
Construction and Macquarie Capital) to name a few. To give some examples, in agri-foods, the Philippines opportunities and ensure our trade and investment links Robern Menz benefited from the Philippines’ Ease of Doing
is a $20 billion import market, with a target consumer continue to grow.
population of around 30 million for imported premium and Business Law, which fast-tracked the registration of its
quality products. In education, there is a strong appetite products with the Food and Drug Administration to less
from young Filipino professionals and companies to upskill than a week. Despite the challenges brought about by the
pandemic, Violet Crumble has become widely available in
leading retail stores nationwide, including online. Highly
visible marketing campaigns are also helping boost brand
awareness among consumers in the Philippines. Robern
Menz says that its sales in the market continue to grow.
Australian company Robern Menz joined Austrade’s Excelerate Program
and expanded their export market to the Philippines. They met with
their new distributor Candy Corner/Kidstuff Marketing in Manila, 19
October 2019. (Photo courtesy of Austrade Manila)
In photo from left to right: Candy Corner/Kidstuff Marketing President
Ricky Andres, Robern Menz CEO Philip Sims, Candy Corner General
Manager Rosemarie Andres, Candy Corner Business Development
Manager Rina Andres, Austrade Manila Senior Business Development
Manager Liza Bautista and Robern Menz Export Manager Henry Fowlds.
8 business envoy Department of Foreign Affairs and Trade Department of Foreign Affairs and Trade business envoy 9
Reaching for the Stars: Australian firm introducing Diversifying Australia’s energy infrastructure:
green hydrogen technology to the Philippines Positioning Australia as a Global Leader in Hydrogen
Technology
Electricity costs in the Philippines are among the highest in the region. There are
significant energy opportunities for Australian expertise, innovations, and capital to
meet this unmet need, particularly for renewable energy.
Star Scientific Limited, an Australian existing coal-fired power plants to The Philippines Renewable Energy
“I want Australia and
hydrogen research and development run on green hydrogen using Star plan is aimed at renewable energy hydrogen technology to be
firm, in January 2021 signed an Scientific’s proprietary Hydrogen (RE) contributing 35 per cent of the
agreement with the Philippine Energy Release Technology (HERO) country’s energy needs by 2030 (58.5
synonymous around the
Department of Energy (DOE) to help technology. They will also work per cent by 2040). With a moratorium world.”
drive the country’s energy self- together to explore the use of green on green field coal power projects by
sufficiency and economic development hydrogen production in the Philippines October 2021, RE will play an important
Prime Minister Morrison,
through green hydrogen as a fuel using an abundance of offshore wind role in meeting this gap.
21 April 2021
source. resources. Other opportunities for
cooperation include the development Clean hydrogen is a priority technology
Under the agreement the parties will in Australia’s Technology Investment
of decentralised scalable power and
begin a feasibility study retro-fitting Roadmap. The Roadmap aims to
desalination capabilities.
remove the ‘green premium’ of low
Star Scientific Limited signing of Memorandum of emissions technologies and accelerate
their deployment, both in Australia
Understanding with the Philippine Department of and overseas. The Roadmap brings a
Energy to explore hydrogen technology through strategic and system-wide view to
the Hydrogen Energy Release Optimizer (HERO) future investments in low emissions
technologies, in partnership with the
technology in the Philippines. The MoU signing private sector and the states and
was witnessed by the Australian Ambassador, territories.
Philippine Energy officials and prospective Diversifying Australia’s energy
investors to Star Scientific. MANILA, 27 JANUARY 2021 infrastructure is key to our future
energy security. Supported by an
Seated from left: Australian Ambassador to the Philippines Steven
Robinson AO; Philippine Energy Secretary Alfonso Cusi; Star Scientific ambitious economic stretch goal
Chief Advisor Robbie Briggs. Image courtesy of Star Scientific of A$2 per kilogram, the Australian
Government is prioritising investments
to support the growth of a clean,
innovative, safe, and competitive
Recently, our Embassy in Australian hydrogen industry.
Manila supported the entry and Australia has now committed more
launch of Woolworths’ brand than $900 million to the development
of hydrogen in Australia including
of products to the Philippines a range of hydrogen hubs and
which are available in physical development of a hydrogen • Elvin Group Renewables’ locally To learn more about the Roadmap visit:
stores and in e-commerce certification scheme to enable trade. manufactured, scalable electrolyser First Low Emissions Technology
technology and hydrogen fuel cell Statement 2020 | Department
platform. Major retail shop In early June, DFAT promoted
technology to decarbonise marine of Industry, Science, Energy and
Robinsons Supermarket held Australia’s world leading capacity
transport on passenger ferries Resources
to members of the Diplomatic Corps
a virtual launch on 5 May 2021 highlighting transformations already • LAVO’s proprietary metal hydride
attended by the Australian taking shape in Australia from the hydrogen generation and storage
research lab through to commercial technology and
Ambassador, Austrade’s
application, including: • Star Scientific’s hydrogen catalyst
Senior Trade and Investment (HERO) technology – to enable
• Australia’s first certified public
Commissioner, senior Top row, from left:Jazz Casumbal, Host of the Virtual Launch: Jacob Baldock, Marketing hydrogen refuelling station
‘heat-as-a-service’ in a range of
executives from Woolworths Head, Woolworths International; Andrew Goudie, General Manager, Woolworths; Brian applications.
developed by ActewAGL
Newton, Sales Head, Woolworths International
and Robinsons Retail Holdings. • Australian National University “In Australia, we are creating our own
Middle Row: Steven James Robinson AO, Australian Ambassador to the Philippines; Stanley ‘Hydrogen Valleys’. Where we will
Co, Deputy Managing Director, Robinsons Supermarket; Jody Gadia, Managing Director, research on producing hydrogen
Robinsons Supermarket fuels directly from sunlight transform our transport industries, Top: Learning about Star Scientific’s hydrogen
our mining and resource sectors, our catalyst (HERO) technology with the Prime
Bottom Row: Christopher Lim, Senior Trade and Investment Commissioner/Minister • pilot projects led by Australian Minister the Hon Scott Morrison MP and the
Counsellor (Commercial), Austrade Manila; Robina Gokongwei-Pe, President of Robinsons manufacturing, our fuel and energy Minister for Energy and Emissions Reduction
Gas Infrastructure Group blending
Retail Holdings Inc. production.” the Hon Angus Taylor MP in April 2021.
hydrogen gas within the existing Image courtesy of Star Scientific
LNG distribution infrastructure, and Prime Minister Morrison, Intervention
Above: Visit to Australia’s first public
future potential to store and supply at Leaders’ Summit on Climate, hydrogen refuelling station, owned by
hydrogen 22 April 2021. ACTEWAGL by Jamie Isbister, Australian
Ambassador for the Enviroment, with Tim
Harcourt and James Dunlop in May 2021.
10 business envoy Department of Foreign Affairs and Trade Department of Foreign Affairs and Trade business envoy 11
Go West – The case for
moving into the Indian market
It has been a difficult But signs are pointing towards both sides to see the relationship India continues to prioritise the rapid For further information on the
recovery. It is worth noting that 8.3 per continue to strengthen, including on development of its infrastructure under Australian Economic Strategy,
few months for India. cent growth, if fulfilled, would make the economic front. This commitment its National Infrastructure Pipeline. published by the Confederation of
The second wave of India the fastest recovering among should come as comfort to businesses Opportunities for Australian firms lie in Indian Industry in December 2020,
major economies. With a recovery at a time when unfettered trade free the built environment, road safety, rail and 2018 India Economic Strategy to
COVID-19 has had underway, India will continue to be from broader geopolitical events can and water infrastructure. 2035, also provide useful guidance on
a notable impact a promising market for Australian no longer be assumed.
Privatisation and policy reform are
opportunities in India.
businesses.
on predictions for transforming India’s mining and
India’s economic Long-term, India remains one of Australia India resources sector. Domestic demand
the fastest growing economies in Business Exchange is expected to remain strong, offering
recovery. The IMF, for the world supported by a young, opportunities for Australian minerals
instance, has revised aspirational and tech savvy consumer To support more Australian and Indian exports. Australia’s mining, equipment
base. India’s urbanisation, rising business partnerships, the Australian and technology capabilities can
its expectations for incomes and industrial activity are Government has launched the Australia support productivity gains in India’s
Indian growth from driving huge demand across many India Business Exchange (AIBX) mining sector.
sectors, including premium food program.
10.1 per cent to and beverages, health and lifestyle
AIBX provides a range of services to
8.3 per cent for the products services and technology.
current financial year. The Indian Government is driving
support Australian businesses to enter
and establish in India – from industry Success in India:
a reform agenda. This includes
substantial infrastructure spending
specific insights to guidance on doing
business with India and entering India’s Acusensus’ Story
and asset sales, banking reform, labour online retail market.
market, education and agricultural Road safety company Acusensus is on a mission
To find out more on AIBX and to
reform, as well as measures to improve to reduce road deaths globally – and it recently
participate in AIBX events, visit
ease of doing business and incentives cracked the Indian market. Key success factors
austrade.gov.au/AIBX.
to encourage foreign investment. In included: The Indian Government has installed a ‘road safety
partnership with Austrade and other corridor’ along a 30-kilometre stretch of road modelled
• Finding a local partner with shared corporate values
Australian Government agencies, Key sectors of opportunity on an Australian road corridor, as part of the Tamil Nadu
DFAT will endeavour to assist • Designing a market-specific solution Road Sector Project. Acusensus has now deployed a
Australian firms to take advantage of Australia’s clean, green agrifood • Having patience in the process speed-enforcement system along the corridor. It comprises
opportunities opened up by this reform products are in rising demand radar-based mobile speed enforcement camera trailers and
• Leveraging local connections
agenda. among Indian consumers. Changes fixed installations.
in consumer habits are creating ‘I think India provides a really unique opportunity to make
Education, which is a key pillar of the new avenues to the India market, an impact with our technology’ says Alexander Jannink, In partnership with Ador, India’s largest provider of traffic
India Australia bilateral relationship particularly through e-commerce Acusensus Managing Director. ‘It is a market that is in some safety and enforcement solutions, Acusensus developed
due to its usefulness as a soft power channels. Indian food-processing ways challenging…but its also a market that is eager to the solution for the Indian market. It requires minimal power
lever, has been elevated by India’s companies are looking for partners, work with Australian companies.’ and no fibre optic data cables. Acusensus also worked
new National Education Policy. This and tight regulation on wholesale closely with SaveLIFE Foundation, an Indian not-for-profit
policy actively seeks to internationalise markets is being relaxed and opening India has a high rate of road accidents, with an estimated working to improve road safety.
India’s education system, encouraging up opportunities for Australian firms. 299,000 road deaths per year, according to the World
Health Organisation. Meanwhile, Acusensus was keen to ‘By being involved on the ground innovating for and with
international players into the market
India’s healthcare sector is growing enter the market. India, we believe we can make a huge difference in starting
and building regulatory architecture
rapidly, driven by rising incomes, to bring down the road toll,’ says Jannink. ‘We also hope
based on the best from other
increased health awareness and easier Over several years, Austrade arranged introductions to this will open doors for other model safety corridor projects
countries.
access to insurance. India needs well-placed Indian federal and state government officials. that can involve other Australian companies.’
All this is supported by bilateral ties affordable and accessible healthcare In early 2021, Acusensus’s first deployment in India went
which have never been stronger. The solutions that can be delivered at live, after three years of planning and negotiation.
announcement of the Comprehensive scale, creating opportunities for ‘Winning this important contract would not have been
Strategic Partnership by Prime Australia’s digital health and medical possible without Austrade’s advice and support,’ says
Ministers Morrison and Modi last technology companies. Ravin Mirchandani, Acusensus Chairman.
year elevated this relationship to
new heights. There is strong will on
12 business envoy Department of Foreign Affairs and Trade Department of Foreign Affairs and Trade business envoy 13
Australian opportunities abound in Latin America
CPTPP
Ongoing reduction of Mexican tariffs on beef and lamb under the CPTPP
will provide opportunities for Australian exporters to grow the existing
USD25 million share of the USD885 million Mexican red meat market.
MEXICO
Shipbuilding
Although two-way trade between Australia and the Caribbean has historically been small, Australian shipbuilders
Incat and Austal demonstrate that niche diversification opportunities exist for Australian companies across the
Latin America and Caribbean region. Austal has recently dispatched two cape-class Patrol Boats to the Trinidad
TRINIDAD & Tobago Coast Guard, which follows an earlier sale of ferries by both Incat and Austal to link the two islands.
& TOBAGO
Infrastructure
The Colombian government is supporting foreign investment for priority infrastructure development. Both Macquarie Capital and
IFM are increasing their infrastructure holdings in Colombia, with Macquarie having recently finalised the acquisition of a highway
near the capital Bogota. There is also an emerging opportunity in hydrogen and distributed energy systems, in particular microgrids,
to meet the post-peace commitment to power regional and remote areas of Colombia.
COLOMBIA
Peru-Australia Free Trade Agreement (PAFTA)
Prior to the commencement of the Peru-Australia FTA in 2020, two-way trade with Peru was worth AUD656 million. With the agreement
now in force, a range of Australian products such as sugar, dairy and Coopers beer now have enhanced access to the Peruvian market,
one of the fastest growing economies in Latin America.
PERU
Green Energy
Through its December 2020 National Energy Plan, Brazil has signalled an intent to develop a green hydrogen industry and significantly expand
the use of wind and solar energy. Australian companies Fortescue Future Industries and Enegix Energy have both entered into arrangements
with Brazilian partners to explore the potential for a green hydrogen powered future.
BRAZIL
Education
Australian cloud-based education provider Matific is providing mathematics tutoring and lessons for students in Chile. Companies such as Matific
demonstrate that opportunities exist in the education sector despite the pandemic, particularly when they combine Australia’s reputation for
high-quality course delivery, with innovative solutions to student engagement.
CHILE
Health
With pre-pandemic growth in health spending of around 3.6 per cent per year and an increasing share of GDP dedicated to health, Latin America and
the Caribbean region present opportunities for Australian companies to deliver health services or products. Two examples are CSL, which has an
Argentine laboratory to produce blood plasma and influenza vaccines; and Amcor, which has a large Argentine workforce to package
pharmaceutical products.
ARGENTINA
Mining
Latin America’s wealth of mineral resources presents many greenfield opportunities for Australian companies. Chile has the world’s largest reserves
of copper and lithium, both key resources as the world transitions to renewables. Brazil’s reserves of iron ore are second only to Australia, and in
Argentina, Australian companies are leading the way in developing substantial lithium resources. Ecuador, Mexico and Colombia all have substantial
mineral reserves but remain under-explored. Regional diversification opportunities exist for Australian companies prepared to look to the medium
THE REGION and long term; particularly when they leverage Australia’s positive reputation for project sustainability, technological expertise, and social licence.
14 business envoy Department of Foreign Affairs and Trade Department of Foreign Affairs and Trade business envoy 15
Japan: plating up our Airfreight assistance True South Seafood: a sea urchin pivot
safe secure and reliable keeps flowers flowing
agribusiness reputation to Japan
Australia’s second largest trading
partner, Japan continues to provide
opportunities for Australian exporters.
Japanese consumers view Australia as a safe, secure and
reliable supplier of food, offering opportunities for Australian
agribusinesses looking to expand and diversify.
While Australia’s fresh-cut flower and
While beef is Australia’s fourth largest export to Japan,
foliage exports dropped 30 per cent from
behind natural gas, coal and iron ore, there are real 2019 to 2020, due to restrictions brought
opportunities in seafood, and horticulture, as well as on by COVID-19, the country’s leading
processed food and beverages. The Japanese market
is, however, highly competitive and consumers are wildflower exporter, Wafex, is seeing
sophisticated and discerning; prospective exporters will business bloom again.
need to do their homework, commit for the long-term and
find good local partners to ensure success.
True South Seafood is The pandemic presented logistical The company pivoted their business
challenges for True South Seafood model and started processing and
This coming season, kicking off in July, it’s planning to
distribute some of the country’s most prized wildflowers and
one of Australia’s largest in exporting their abalone and, as exporting sea urchins into Japan. Sea
Reflecting a growing demand for niche and premium
products, Tasman Sea Salt kicked off exports to Japan in waxflowers in Japan, as well as the United States, Taiwan, abalone exporters, having there was no Australian market to urchin roe is prized as a delicacy in
accommodate 450 tonnes of product, Asia and exports have now also begun
March 2020. Austrade Tokyo assisted with market research China, Singapore, Hong Kong, the Netherlands and Vietnam. transformed from modest True South Seafood relied heavily on to USA, Canada and Malaysia.
and a business matching process meaning that the all
natural Australian sea salt flakes harvested from the pure
Wafex, which employs 150 staff across four continents, was beginnings in 1996 to their alternative product, the invasive
Australia’s trading economy is resilient
facing a $5 million annual loss when the pandemic drew its sea urchin. The company had moved
waters of Tasmania will feature in stores and eventually on
exporting business to a halt in 2020.
being a premium supplier to diversify its product lines over the
because it is spread across multiple
the tables of izakayas in Tokyo and across Japan.
Wafex Executive Director Business Development
of quality Tasmanian last three years understanding that the
economies around the globe. Twelve
of our fifteen largest trading partners
Japanese consumers continue to seek products that
Craig Musson said without the Australian Government’s wild-caught live abalone abalone quota in Australia would need
are in Asia and most of that trade is
improve their health. There is growing interest in disease to be reduced to allow for regeneration
prevention and strengthening immunity from Japan’s ageing
International Freight Assistance Mechanism (IFAM), the and New Zealand Pāua. of the marine habitat that was being
covered by free trade agreements.
company – which has a 50% market share of the country’s Australian businesses that diversify
population, following the COVID-19 pandemic. decimated by over-fishing and sea
wildflower export market – would have struggled to survive. the range of products and services
urchin invasion due to climate change.
Fortified/functional (FF) packaged food saw a 5 per cent that they export and the overseas
“IFAM single-handedly saved our export business last year,”
growth in both retail current value terms and retail volume markets into which they sell, are better
Mr Musson said. “Without IFAM we would not have been
terms in 2020, to reach JPY1.3 trillion and 1.5 million tonnes1. placed to withstand global economic
able to export anything at all. We would have taken a $5
FF breakfast cereals recorded the highest retail current shocks and supply chain disruptions.
million hit and had to lay off many of our workers. We have 50
value growth of 14 per cent in 2020, to reach JPY76.8 billion.
commercial flower growers reliant on our exports and some While live abalone remains the core
BARLEYmax, which was developed by the CSIRO over a would have gone out of business as well. of the True South seafood business,
decade, has twice the total dietary fibre and four times the it has invested substantially in
“The freight assistance mechanism allowed us to get some of
resistant starch content compared to regular barley. Since the sustainability of its business
our product out to the international market during what was
Japan started importing BARLEYmax, it has been used in model amid challenging economic
an incredibly difficult time to export.”
many products, including noodles. circumstances, ensuring secure jobs
IFAM is a targeted, temporary measure keeping global for Australians. True South Seafood
Plant-based food and beverage products is another growing
air links open in response to the pandemic to support is the largest employer of locals with
sector, with increasing interest in plant-based alternatives
regions, communities and industry sectors that have been 20 full-time staff plus an additional
to meat due to health benefits. Almond milk, rice milk and
disproportionately affected by COVID-19. 60 casuals when the centro (long spine
macadamia milk have also become staples in supermarkets
sea urchin) is in season.
recently, and now oat milk is appearing on the shelves. Above: Beth Mathison, CEO, True South
Seafood, consulting with staff.
Right: Sea urchin roe ready for export
1 Source: Euromonitor International Image courtesy of WAFEX
16 business envoy Department of Foreign Affairs and Trade Department of Foreign Affairs and Trade business envoy 17
Indonesia: A key partner country for Trade Diversification An improved EMDG is
Australia’s international education sector of Australian Exports here to help Australian
exporters
The Department of As Australia’s export credit agency, Export Market
Development Grants
Education, Skills and Export Finance Australia helps Australian is a key Australian
Employment (DESE) is businesses to expand into new markets Government financial
assistance program
working with a range of when finance from commercial providers supporting Australian
stakeholders domestically is unavailable. businesses since 1974.
and internationally to From Atlassian to
This assists the diversification of Australia’s export trade by
diversify Australia’s enabling exporters to pursue exports to new markets that
Zimmermann, close
to 50,000 Australian
international education might otherwise have been out of reach. businesses have
sector so this key sector Since 2013, Export Finance Australia has provided over
grown their exports in
overseas markets with
is adaptable, resilient $1.1 billion in loans, guarantees and bonds which has helped
the help of EMDG.
over 500 Australian SMEs take on export opportunities.
and competitive into the Significant reforms to
This finance has supported over $6.2 billion in contracts to
future. Diversification Asia Pacific, with overseas branch intensive institution that focuses on over 115 countries.
EMDG roll-out from 1
July 2021, reorienting
of the international campuses of leading Australian
universities operating successfully
postgraduate and executive education.
As Export Finance Australia’s role is to operate in the EMDG from a
1
Export Mark
et Develop
ment Grants – 2021
education sector will help This milestone has positioned Australia
–22 Grant
Guidelines
for many years. These campuses ‘market gap’, its customers are often those who are seeking reimbursement
as a partner serious about working
maintain Australia’s global are an important bridge between
with Indonesia as it expands its
to break into new or complex markets. scheme to a grant
Australia and the host countries, program. These reforms follow an
competitiveness and guide not only through educating local and
economy and lifts living standards. Because of its deep knowledge of emerging and frontier
independent review and broad stakeholder consultation
The campus will be instrumental markets gained over many years, Export Finance Australia
the sector’s recovery international students seeking an
in educating future generations of generally has a greater risk appetite than the private sector
with key industry associations and exporters in the
Australian qualification, but in the role program to guide the design and delivery of this process.
during and beyond the they play in their local communities.
Indonesians in the convenience of and may be able to assist in situations where private finance
their home country through people- is not available. From 1 July 2021, EMDG will benefit from the following
COVID-19 pandemic. DESE’s policy role is to support to-people links that will bring mutual improvements:
Export Finance Australia has helped Australian companies
Australian higher education providers benefit to both our nations. DESE
take their products and services across the world, including • Simplified legislation that is significantly shorter
to deliver higher education services played a key role in supporting Monash
The Council for International Education, welding machines to Africa, beauty products to Mexico, • A streamlined application process
in Indonesia under the Government through the process and is continuing
chaired by the Minister for Education, wine to Jamaica and mining services to Peru.
of Indonesia (GoI)’s Ministerial to work with several other Australian • Apply once for a grant of 2 or 3 years
the Hon Alan Tudge MP, is currently Regulation 53 of 2018 which allows for universities on scoping campus Export Finance Australia has dedicated business • Know how much funding you will receive before
developing a new ten-year strategy for foreign higher education institutions opportunities in Indonesia. development teams across the country, which specialise in you spend
international education in Australia. to establish a physical presence providing finance to small and medium-sized exporters.
The key focal points of diversification With the first Australian university Applications for the new forward looking EMDG grant
(such as a campus) in the country.
include innovating education through campus about to open in Indonesia, Additionally, it has a Project and Structured Finance team program open 16 August and close 30 November 2021.
The department actively supports
offshore and online delivery, ensuring and possibly more to follow with in Sydney, which focuses on large transactions, often in
education providers; advocating If you have eligible expenses for the financial year ending
Australia is attracting students from GoI’s agreement, market access complex markets, that help to facilitate small business
our sector’s interest to improve the 30 June 2021, you will also submit an application under the
diverse source markets, and promoting opportunities also exist for Australia’s involvement in export supply chains.
regulatory environment, providing EMDG reimbursement scheme by 30 November 2021 (or 28
a range of fields of study and a mix vocational education and training
advice to improve their understanding Export Finance Australia works closely with portfolio February 2022 if you use a participating EMDG consultant).
between urban and regional study (VET) providers secured through the
of Indonesia’s regulatory environment, agencies DFAT and Austrade to help Australian exporters
locations. Indonesia-Australia Comprehensive
and building Indonesia’s capacity gain access to overseas markets. It’s important to remember the intent and purpose of
Economic Partnership Agreement.
Indonesia’s economic growth to support institutional decision- EMDG remains the same, and these reforms seek to
This allows majority (up to 67 per cent) It also has an Economics team which closely monitors and
trajectory, growing young population, making on transnational education in simplify and streamline the program for the benefit of
of Australian ownership in joint VET researches international markets and provides updates and
and identified need for quality Indonesia. current and aspiring Australian exporters.
ventures. The department has been country analysis on its website and in its monthly World Risk
education and training make it a Several Australian universities encouraging and supporting Australian Developments publication. For more information on eligibility and how to apply:
key partner country for Australia’s have been engaging with the GoI to VET providers to scope out joint Austrade.gov.au
international education sector. establish an in-country presence in venture opportunities in Indonesia as If you are looking to export overseas, Export Finance
Indonesia, and Monash University is a the country works to meet its national Australia may be able to assist you with the financing you
Australia engages with Indonesia need to break into global markets.
to foster deeper connections good example. Its years of concerted productivity goals of upskilling an
through education policy alignment, engagement have led to GoI’s approval estimated 57 million Indonesians To learn more about the Roadmap visit Technology
and to create mutually beneficial to establish a campus in Jakarta which by 2030. Investment Roadmap: First Low Emissions Technology To help you understand these changes
opportunities for trade in education also happens to be Indonesia’s first, Former Australian Ambassador to Indonesia Statement 2020 | Department of Industry, Science, Energy watch our EMDG YouTube video.
services. and as yet, only foreign university Gary Quinlan, AO and former Australian and Resources
campus. The Jakarta-based campus Consul-General Surabaya, Chris Barnes meet You can also subscribe to Austrade’s
Australia has a strong track record will have its first intake of students students at Airlangga University, Surabaya, For more information visit www.exportfinance.gov.au EMDG Update for news and reminders of
February 2020. Image courtesy of: Timothy
in the delivery of high-quality in October this year and will be an Tobing, DFAT
or call 1800 093 724. application opening dates and deadlines.
transnational education across the innovative, STEM and research-
18 business envoy Department of Foreign Affairs and Trade Department of Foreign Affairs and Trade business envoy 19Global Resources Strategy: International co-operation at the heart
Building investment attraction of trade openness and diversification
and diversifying exports in the
Australian resources sector
OBAL
AUSTRALIA’S GL TEMENT
RESOURCES STA
The Australian Government is investing $20.1 million Trade diversification creates new and expanded international business opportunities,
over two years to deliver a Global Resources Strategy. and builds more agile, resilient, and sustainable businesses. Australia is working in
and with the world’s key economic institutions to increase openness and certainty
The strategy will help strengthen our resources exports, secure new global
markets and promote Australia as a reliable and responsible supplier to the world.
in the international trading environment – opening new opportunities for Australian
The strategy is part of a whole-of-government effort to help Australia build
business.
resilience to trade stocks such as the global pandemic.
The decision to diversify trade This year, in the G20 Trade and The Asia-Pacific Economic Cooperation
The Global Resources Strategy will: ultimately belongs to individual Investment Working Group, Australia forum (APEC) supports a wide array of
• diversify and strengthen Australia’s resources exports and improve access businesses, however, the government is working to build political momentum technical expertise, capacity building
key export markets has an important role to play in for WTO reform and ambitious and policy dialogue between its 21
Reliable, Respon
sible, Ready for
the Future creating and maintaining an enabling outcomes at the 12th WTO Ministerial member economies to support trade,
• boost investment in regional Australia by exploring new markets in the Indo- environment which provides a level of Conference in December 2021. We are investment and growth outcomes.
Pacific, Europe and North America certainty. also advocating for an open and free Australia is focused on delivering
• support the jobs of 262,000 people who currently work in the sector trading environment to help strengthen practical projects to support economic
Creating a conducive trade and
• support new investment in research and commercialisation of alternative uses our supply chain resilience and boost recovery in response to COVID-19, as
investment environment for business
for high-emissions commodities our exports of goods and services. well as ongoing support for fair and
requires both domestic policy support
Success will ultimately reduce open markets.
• provide greater international focus for our world-leading and innovative mining and international cooperation.
transaction costs and create greater
equipment, technology and services (METS) sector Internationally, the Australian For example, the Australia-led
certainty for business.
• support our resources sector to remain the world’s supplier of choice for major Government advocates market APEC project ‘Building Resilient
commodities as well as our critical minerals and new energy resources such openness and predictability and seeks The OECD works with its 38 member Supply Chains 2020: Survey and
as hydrogen to minimize market distortion - the countries and invited partners to Analysis’, surveyed business and
conditions that provide Australian develop evidence-based international industry stakeholders to identify the
The strategy will provide a framework to expand our existing commodity markets businesses the best chance at standards and norms to assist levels of disruption, resilience, and
as well as develop new partnerships. success. It is important that our effort in finding solutions to a range of adaptability of supply chains. Greater
It will do this through: is underpinned by a strong multilateral social, economic and environmental understanding of these issues from
rules-based trading system with challenges. In his first speech as a business perspective helps our
• The release of Australia’s Global Resources Statement, that promotes Australia the WTO at its core. The Australian Secretary General, former Australian government and others in our region
as a reliable, responsible and ready for the future investment destination for Government uses multilateral fora Finance Minister, Mathias Cormann to put in place better policies to
resources exploration and supply such as the G20, OECD and APEC to reaffirmed the organisation’s overcome them.
• new analysis of the barriers to trade for key commodities and minerals promote and defend this system. In commitment to market-based
Multilateral economic institutions
• research and development of alternative uses for commodities and examining each of these fora, our central goal is economic principles, a global level
provide important platforms to
opportunities to commercialise them to support fair and open markets. We playing field and a rules-based
negotiate reforms in an ever-changing
advocate meaningful reforms of the international order.
• leveraging existing bilateral agreements with key trading partners to expand and evolving world. The Australian
WTO to improve its ability to manage
existing, and maximise new market opportunities, for our commodities and Australia uses the OECD’s expertise Government will continue to advocate
and enforce trading rules that keep
critical minerals. to inform our domestic policy setting. policies that support growth and new
markets functioning and Australian
OECD’s tailored research into the business opportunities for Australian
The Global Resources Statement promotes the quality, strength and reliability of business in the game.
competitiveness of our services businesses.
Australia as a leading supplier of crucial energy resources and critical minerals to
The G20 brings together the world’s sector led to the development of the
the world.
major economies. Its members account Government’s Services Exports Action
The statement is the first milestone achieved under the Strategy and builds for more than 80 per cent of world Plan which was launched on 6 April
on the government’s action plan set out in the National Resources Statement. GDP, 75 per cent of global trade and 2021. The Plan outlines immediate
Australia is striving to be the most globally attractive and competitive investment 60 per cent of the world’s population. actions to help Australia’s economic
destination for resources projects. Australia uses the G20 to build recovery from the COVID-19 pandemic
consensus on policies that liberalise and long-term goals for strengthening
Contact us at: resources@industry.gov.au for information about the Global trade and promote the global rules- the competitiveness of Australian
Resources Strategy. based trading system. service suppliers.
20 business envoy Department of Foreign Affairs and Trade Department of Foreign Affairs and Trade business envoy 21You can also read
