BRITAIN'S BIGGEST EVER CELEBRATION OF BUSINESS SUCCESS - SCALEUP-AWARDS.CO.UK - Business Leader

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BRITAIN’S BIGGEST EVER CELEBRATION
OF BUSINESS SUCCESS
SPONSORSHIP OPPORTUNITIES

              INSPIRE • INFORM • CONNECT   SCALEUP-AWARDS.CO.UK
Awards
INTRODUCING THE SCALE-UP AWARDS
These national awards recognise the very best        WHAT IS THE TIMELINE FOR 2022
of British businesses. Taking place in October
2022, these awards will celebrate the leading
scale-up businesses from all business sectors.
As a sponsor you will benefit from a
                                                         OCTOBER 29                              APRIL/JULY
comprehensive multi-channel marketing
                                                            2021                                    2022
campaign, which is outlined in this pack.
If you have any questions about sponsoring,
please call us on 020 3096 0020 or email
sponsorship@businessleader.co.uk.                       AWARD ENTRIES                           AWARD JUDGING
                                                          OPEN FOR                              PROCESS TAKES
                                                         SUBMISSION                  APRIL 22       PLACE         NOVEMBER
                                                                                       2022                         2022

                                                                               AWARD ENTRIES                     AWARD WINNERS
                                                                                 CLOSE FOR                      REVEALED AT GALA
                                                                                SUBMISSION                      AWARD CEREMONY

The Scale-Up Awards are brought to you by

                   INSPIRE • INFORM • CONNECT
SPONSORS

PREVIOUS SPONSORS OF BUSINESS LEADER EVENTS

               IDEAS | PEOPLE | TRUST

                                        SCALEUP-AWARDS.CO.UK
JUDGING

SPONSORS WILL HAVE ACCESS TO SENIOR JUDGING PANEL

PREVIOUS AWARDS JUDGES
▸ Dr Alex Young - Virti                                        ▸ John Farrugia - finnCap                           ▸ Mike Clare - Entrepreneur & Founder of Dreams Beds
▸ Ann Hiatt - Armadillo                                        ▸ Jonathan Lister Parsons - PensionBee              ▸ Nathan Guest - VWV
▸ Anthony Rose - SeedLegals                                    ▸ John Stapleton - Entrepreneur & Investor          ▸ Nick Jankel - Switch On
▸ Asma Bashir - Centuro Global                                 ▸ Kenneth Siber - WeWork Labs                       ▸ Nicole Junkermann - NJF Holdings
▸ Ben Bilsland - RSM                                           ▸ Konstantin Sidorov - London Technology Hub        ▸ Oz Alashe MBE - CybSafe
▸ Caprice Bourret - Entrepreneur & Founder of ByCaprice        ▸ Laura Couch - Boost&Co                            ▸ Patricia Keating - Tech Manchester
▸ Dave Coplin - Fomer Microsoft UK Chief Envisionary Officer   ▸ Laura Stevens - Future Space                      ▸ Peter Cowley - Oxford Innovations
▸ Elaine McKechnie - Oxford Innovations                        ▸ Lisa Forte - Red Goat Cyber Security              ▸ Piers Linney - Entrepreneur, Investor & Former Dragon
▸ Jackie Fast - Founder of REBEL Pi                            ▸ Mark Nutter - Entrepreneur & CEO of Emirates HR   ▸ Rita Liu - Mode
▸ Jenny Tooth OBE - UK Business Angels Association             ▸ Matt Gubba - Biz Britain                          ▸ Roland Emmans - HSBC
▸ Dr John Bradford - High Tech Bristol & Bath CIC              ▸ Martha Krupinska - Head of Google for Startups    ▸ Will Robertson - Osborne Clarke

The Scale-Up Awards are brought to you by

                   INSPIRE • INFORM • CONNECT
SPONSORSHIP OPTIONS

                      OPPORTUNITY TO MEET FINALISTS AND
                      COMPANIES THAT ENTER THE AWARDS
                      2020 FINALISTS

                                                                  Engineering Systems

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                                                                        Makesworth Accountants
                                                                        H e l p i n g   y o u   G r o w
                       

                                                                                                The Pimlico Group

                                                                                          PIMLICO  1979 - 2019
                                                                                            40 YEARS ERVICE
                                                                                                    S

                                              We’re partners

                                                               SCALEUP-AWARDS.CO.UK
FEATURES AND BENEFITS

WHAT PROMOTION DO SPONSORS RECEIVE
LEADING UP TO THE AWARDS?

    NATIONAL PUBLICITY CAMPAIGN                                             VIDEO PROMOTION
Business Leader Magazine has a total readership of over 100k decision    As a sponsor, you will be included in the pre-event video – giving you
makers in companies that turnover between £1m and £500m. As a            and your brand reach amongst our readership. You will have up to 60
sponsor, you will receive a minimum of four dedicated editorials about   seconds’ coverage in the video.
a subject of your choice to be published in print and online.
                                                                         The video will be packaged and given to you, so you can ‘white label’ it
The Business Leader website receives 170k page views per month on        and share amongst your network.
average from business professionals and directors across the UK.
                                                                            EMAIL PROMOTION
    SOCIAL MEDIA PROMOTION
                                                                         Your brand will be included in one email per week leading up to the
You will receive a weekly mention on our Twitter and LinkedIn            event. The emails reach a requested readership of 120k subscribers
accounts, specifically promoting you as a partner of the UK’s leading    – which are typically directors, business leaders and professionals.
event supporting the brightest entrepreneurial minds.                    This gives you brand targeted exposure to an audience of potential
                                                                         customers and contacts.
Regarding reach, our last two awards have seen the event hashtag
trend on Twitter with over three million impressions nationally on
both occasions.

The Scale-Up Awards are brought to you by

                   INSPIRE • INFORM • CONNECT
FEATURES AND BENEFITS

                        WHAT PROMOTION DO SPONSORS
                        RECEIVE LEADING UP TO THE AWARDS?

                           YOU CAN ATTEND THE PRE-AWARDS EVENT                        YOU CAN MEET WITH BUSINESSES VIA THE
                           SHOWCASE                                                   JUDGING PROCESS AND REACH YOUR
                                                                                      TARGET AUDIENCE
                        As a sponsor, you will also be given two VIP tickets
                        to attend our pre-awards showcase event that is            There is still also places for sponsors to join our
                        taking place in 2022. With over 100 people expected        prestigious judging panel that includes the likes of
                        to attend, you will be able to connect in person with      ex Dragons’ Den star Piers Linney, celebrity turned
                        a target audience of business leaders, professionals       businesswoman Caprice, The Apprectice star Jackie
                        and celebrities.                                           Fast and many more.
                                                                                   By joining this panel, you’ll be able to select up to
                           YOU CAN TARGET A SELECT AUDIENCE VIA
                                                                                   three categories you would like to be a judge for. This
                           DIRECT MAIL
                                                                                   will give you direct access to the businesses that
                        All sponsors are included in a monthly direct mail that    have entered – and you are able to meet or call them.
                        is promoting the awards to our audience. You can
                        opt to be included in all direct mail comms or you
                        can select just to target a certain sector that include:    Here is an overview of the profile of business that
                                                                                    typically enter:
                        1. Investors and funding decision-makers
                        2. Professional services (including legal,                  • Entrepreneurs running high-growth companies
                           accountancy, insurance and advisers)                     • Recognised global brands
                        3. Banks – both challenger and established                  • Scale-up businesses from various sectors
                        4. Manufacturing                                            • Manufacturers and export businesses
                        5. Exporters                                                • Professional services and finance companies
                        6. Retail                                                   • Tech and cutting-edge disruptors
                        7. Food & Drink
                        And many more! You will also be included in a
                        minimum of one direct mail per month.

                                                                                   SCALEUP-AWARDS.CO.UK
FEATURES AND BENEFITS

     WHAT PROMOTION DO
     SPONSORS RECEIVE
     ON THE NIGHT OF THE
     AWARDS?
     On the night of the awards, the pre-event marketing campaign
     will be punctuated at a spectacular awards evening that will be
     attended by over 600 guests.
     You will receive the following:
     • Table of ten
     • Four-course dinner
     • Champagne reception
     • Branding throughout the venue and displayed on VT screens
     • Access to all entertainment and after party
     • You will present the award you have sponsored and receive
       keepsake photo with the winner and host
     • You will be profiled in the event programme given to
       all guests

The Scale-Up Awards are brought to you by

                   INSPIRE • INFORM • CONNECT
FEATURES AND BENEFITS

WHAT PROMOTION DO SPONSORS
RECEIVE POST-EVENT?

After the event, you will receive further editorial coverage; with two
editorials being placed both online and in the print version of Business
Leader Magazine.
Your brand will also be included in two post event email campaigns,
reaching our requested readership of over 120k subscribers. You will
also have a dedicated editorial published online about the category you
have sponsored.

   AUDIENCE ENGAGEMENT?
he Scale-Up Awards is backed by Business Leader – which has a print
magazine and online media platform which exists to promote business
success and entrepreneurship in the UK.
Our readers are the leaders and entrepreneurs that are making things
happen. The Awards are backed with powerful resources that include
the national print magazine and online news portal.
By becoming a sponsor, you will be able to benefit from connecting
with our audience. For more information about this, please see our
media pack. This give you an overview of the reach we have.

                                                                           SCALEUP-AWARDS.CO.UK
SPONSORSHIP OPTIONS

                                                HEADLINE SPONSOR		     £35,000

                                                CATEGORY SPONSOR       £15,000

                                                CHAMPAGNE RECEPTION       £7,500

                                                EVENT PROGRAMME           £6,000

                                                TABLE CENTRES             £6,000
                                                                      All prices exclude VAT

The Scale-Up Awards are brought to you by

                   INSPIRE • INFORM • CONNECT
AWARD CATEGORIES

HERE ARE YOUR CATEGORY OPTIONS

      AWARD FOR ESG AND      BUSINESS LEADER      CUSTOMER CHAMPION               DIVERSITY
        SOCIAL IMPACT          OF THE YEAR              AWARD                      AWARD

     E-COMMERCE BUSINESS        EMPLOYER            FAMILY BUSINESS         INTERNATIONAL BUSINESS
           AWARD               OF THE YEAR            OF THE YEAR                 OF THE YEAR

       MANUFACTURING        OVERALL SCALE-UP      SCALE-UP DISRUPTOR        SCALE-UP ENTREPRENEUR
      EXCELLENCE AWARD      BUSINESS AWARD              AWARD                     OF THE YEAR

                           SUSTAINABLE SCALE-UP   TECHNOLOGY SCALE-UP
                           BUSINESS OF THE YEAR       OF THE YEAR

                                                                      SCALEUP-AWARDS.CO.UK
Brought to you by Business Leader

                      SCALEUP-AWARDS.CO.UK
FOR MORE INFORMATION, OR TO DISCUSS SPONSORSHIP, CALL US ON 020 3096 0020
              OR EMAIL SPONSORSHIP@BUSINESSLEADER.CO.UK
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