Barclays Back-to-School Conference 2014 - September 4, 2014

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Barclays Back-to-School Conference 2014 - September 4, 2014
Barclays Back-to-School Conference 2014
            September 4, 2014
Barclays Back-to-School Conference 2014 - September 4, 2014
FY 2014 Results
Organic Sales & Core EPS Growth

                                 FY ‘14
Organic Sales Growth                3%
Core Earnings Per Share Growth      5%
Constant Currency Core EPS
                                  14%
Growth
Barclays Back-to-School Conference 2014 - September 4, 2014
FY 2014 Results
Cash Generation

                                    FY ‘14
Free Cash Flow                      $10bn+
Free Cash Flow Productivity           86%
Free Cash Flow Productivity excl.
                                      94%
Voluntary Pension Contribution
Barclays Back-to-School Conference 2014 - September 4, 2014
FY 2014 Results
Returning Value to Shareholders

     $ billions              FY ‘14
     Dividends                 $6.9
     Share Repurchase             6.0
     Value to Shareholders   $12.9

     % of Net Earnings       110%
Barclays Back-to-School Conference 2014 - September 4, 2014
FY 2014 Results
Market Value Growth

                   FY ’14
                  vs. FY‘13   P3M
     Worldwide     (1.1%)     ~2.5%
     Developed     (1.2%)     ~0%
     Developing    (2.2%)     ~6%
Barclays Back-to-School Conference 2014 - September 4, 2014
FY 2014 Results
Productivity Savings Summary

                           Original   Revised    FY 2014
                            Target     Target     Actual
Non Manufacturing
Enrollment Reduction        10%       16% -22%    16%*
(5-years ending 6/30/16)

Manufacturing
                            +5%         +6%       +7%
Productivity

Cost of Goods
                           $1.2 Bn     $1.4 Bn   $1.6 Bn
Savings

Marketing Expense
                           -20 bps     -20 bps   -80 bps
(% Sales)

* As of July 1, 2014
Barclays Back-to-School Conference 2014 - September 4, 2014
FY 2014 Results
Core EPS Growth vs Year Ago

                            Share Ct.

                      Tax
                                        FX

            Savings
                                             Mix

                                                   Commod-
                                                     ities

                                                               5%
                                                              Core
                                                              EPS
    Sales                                                    Growth
Barclays Back-to-School Conference 2014 - September 4, 2014
Focused Portfolio

Core 70 to 80 brands are
leaders in their industries,
categories, or segments.
Generate ~90% of sales and
more than 95% of profit.
Barclays Back-to-School Conference 2014 - September 4, 2014
Focused Portfolio
Disciplined Process, Minimal Distraction

• Timing driven by ability to create value
• 90-100 brands, NOT 90-100 transactions
Barclays Back-to-School Conference 2014 - September 4, 2014
Innovation Drives
Value Creation

• Creates value for consumers
• Combats commoditization
• Stimulates category growth
• Builds cumulative advantage
  for our brands
• Creates value for shareowners
Innovation
Fabric Care
Innovation
    Fabric Care

    U.S. Value Share              P1W    P4W    P13W
    P&G Laundry                   61.6   61.6   60.4
    Tide                          42.0   42.3   40.7
    P&G Unit Dose                 11.0   10.3   9.5

xAOC Brand $.Share thru 8/23/14
Innovation
      U.S. Diapers

46

44

42

40

38

36

34
                     P&G
32
                     KC
30
 01/31/09                  07/26/14
Innovation
Pampers Premium Care Pants
Innovation
           Salon Hair Care

   % of Top 25 Markets with
Growing/Holding/Declining Sales

  FY '12     FY '13   FY '14   FY '15e
Innovation
Oral Care
Innovation
Adult Incontinence
Innovation
Batteries

           Duracell U.S. Value Share
44.0%

42.0%

40.0%

38.0%

36.0%

34.0%
        FY '11    FY '12     FY '13    FY '14
Innovation & Productivity

        Sales
        Growth

                      Profit
                     Growth

        Margin                     Total
      Improvement               Shareholder
                                  Return

                    Cash Flow
                     Growth

         Asset
       Efficiency
Productivity
Cost of Goods Savings ($Bn)

                              $1.6
                  $1.3
     $1.2

    FY 12         FY 13       FY 14
Productivity
Supply Chain Redesign

        From                      To
    Many, Single           Fewer, Multi-category
                                 Plants

Multiple Manufacturing   Common Manufacturing
       Platforms              Platforms

   “Mass Channel”             Multi-channel
                             Supply System
Supply Chain Redesign

      TODAY             END-STATE DESIGN
Productivity
Organization
Productivity
Marketing Efficiency
Marketing Efficiency
Shorter – but stronger – TV Copy

70%
60%
50%
40%
30%
20%
10%
0%
             General Recall                   Brand Linkage                    Brand Recall
                  :15 Copy          :30 Copy           Women's Hair Care Norm
* General Recall - % of viewers who remember ad’s content the next day
  Brand Linkage - % of viewers who also remember the advertised brand
  Brand Recall - % of viewers who remember both the ad’s content & the brand
Marketing Efficiency
~50% reduction in Head & Shoulders spokesperson spending
Marketing Efficiency
Targeted Investments

        Marketing % Sales
          (FY’14 vs. FY’13)

U.S. Tide              +60bps

U.S. Pampers          +230bps
Execution
Branding

                      Trial / Penetration Rate
    Tide Pods                   11%

    Gain Flings                 4%

    Fusion ProGlide            14%

    Swiffer Sweeper            10%

    Metamucil                   4%
Execution
Selling

• Retail Account, Wholesaler
  and Distributor Strategies

• Distribution, Shelving
  and Merchandising In-Store

• Pricing Execution
FY 2015 Guidance

                               FY ‘15
                          Low to Mid-Single
Organic Sales Growth
                                Digits
Core Earnings Per Share
                          Mid-Single Digits
Growth
FY 2015 Guidance
Cash Productivity

Free Cash Flow Productivity:   ~ 90%

Capital Spending, % Sales:     4% to 5%

Dividends:                     ~$7B

Share Repurchase:              $5-7B
FY 2015 Guidance
Risks Not Included in Guidance

• Further currency weakness

• Unrest in the Middle East and Eastern Europe

• Further pricing controls and import restrictions

• Any major portfolio moves

• Further market size contraction
FY 2015 Guidance
Q1 Headwinds

• Pricing investments

• Foreign Exchange

• Hiring off-sets
Forward Looking Statements
Certain statements in this release or presentation, other than purely historical information, including estimates, projections, statements relating to our
business plans, objectives, and expected operating results, and the assumptions upon which those statements are based, are “forward-looking
statements” within the meaning of the Private Securities Litigation Reform Act of 1995, Section 27A of the Securities Act of 1933, and Section 21E of
the Securities Exchange Act of 1934. These forward-looking statements generally are identified by the words “believe,” “project,” “anticipate,”
“estimate,” “intend,” “strategy,” “future,” “opportunity,” “plan,” “may,” “should,” “will,” “would,” “will be,” “will continue”, “will likely result,” and similar
expressions. Forward-looking statements are based on current expectation and assumptions that are subject to risks and uncertainties which may
cause results to differ materially from the forward-looking statements. We undertake no obligation to update or revise publicly any forward-looking
statements, whether because of new information, future events or otherwise. Risks and uncertainties to which our forward-looking statements are
subject include: (1) the ability to achieve business plans, including growing existing sales and volume profitably and maintaining and improving
margins and market share, despite high levels of competitive activity, an increasingly volatile economic environment, lower than expected market
growth rates, especially with respect to the product categories and geographical markets (including developing markets) in which the Company has
chosen to focus, and/or increasing competition from mid- and lower tier value products in both developed and developing markets; (2) the ability to
successfully manage ongoing acquisition, divestiture and joint venture activities to achieve the cost and growth synergies in accordance with the
stated goals of these transactions without impacting the delivery of base business objectives; (3) the ability to successfully manage ongoing
organizational changes and achieve productivity improvements designed to support our growth strategies, while successfully identifying, developing
and retaining particularly key employees, especially in key growth markets where the availability of skilled employees is limited; (4) the ability to
manage and maintain key customer relationships; (5) the ability to maintain key manufacturing and supply sources (including sole supplier and plant
manufacturing sources); (6) the ability to successfully manage regulatory, tax and legal requirements and matters (including product liability, patent,
intellectual property, price controls, import restrictions, environmental and tax policy), and to resolve pending matters within current estimates; (7) the
ability to resolve the pending competition law inquiries in Europe within current estimates; (8) the ability to successfully implement, achieve and
sustain cost improvement plans and efficiencies in manufacturing and overhead areas, including the Company's outsourcing projects; (9) the ability to
successfully manage volatility in foreign exchange rates, as well as our debt and currency exposure (especially in certain countries with currency
exchange controls, such as Venezuela, Argentina, China, India and Egypt); (10) the ability to maintain our current credit rating and to manage
fluctuations in interest rate, increases in pension and healthcare expense, and any significant credit or liquidity issues; (11) the ability to manage
continued global political and/or economic uncertainty and disruptions, especially in the Company's significant geographical markets, due to a wide
variety of factors, including but not limited to, terrorist and other hostile activities, natural disasters and/or disruptions to credit markets, resulting from a
global, regional or national credit crisis; (12) the ability to successfully manage competitive factors, including prices, promotional incentives and trade
terms for products; (13) the ability to obtain patents and respond to technological advances attained by competitors and patents granted to
competitors; (14) the ability to successfully manage increases in the prices of commodities, raw materials and energy, including the ability to offset
these increases through pricing actions; (15) the ability to develop effective sales, advertising and marketing programs; (16) the ability to stay on the
leading edge of innovation, maintain a positive reputation on our brands and ensure trademark protection; and (17) the ability to rely on and maintain
key information technology systems and networks (including Company and third-party systems and networks), the security over such systems and
networks, and the data contained therein. For additional information concerning factors that could cause actual results to materially differ from those
projected herein, please refer to our most recent 10-K, 10-Q and 8-K reports.
Regulations FD and G Disclosures

      For a full reconciliation, please visit:
             www.pg.com/investors
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