ATTRACT MORE BUYERS Residential Advertising Rates Effective 1st September 2017 - News.com.au
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A T T R A C T M O R E B U Y E R S R e s i d e n t i a l A d v e r t i s i n g R a t e s E f f e c t i v e 1 st S e p t e m b e r 2 0 1 7
The Courier-Mail & Brisbane News Queensland’s most trusted real estate publications – The Saturday Courier-Mail Realestate magazine, and Brisbane News – provide expert editorial and relevant industry insights, reaching 618,000 readers a week.^ The Courier-Mail Saturday edition - housing the Realestate magazine - provides a full mix of news and information from property, employment, motoring and lifestyle, attracting active and passive property buyers. Brisbane News is a high-quality, gloss lifestyle magazine, delivered to the most affluent suburbs in and around Brisbane, connecting you with investors and luxury property buyers. The Courier-Mail’s Realestate magazine and Brisbane News advertising packages deliver a powerful marketing platform, essential for selling your property for the best possible price. THE SATURDAY BRISBANE COMBINED COURIER-MAIL NEWS READERSHIP TOTAL READERSHIP^ (AVG. ISSUE) 531,000 87,000 584,000 104,000 29,000 123,000 $87,919 $96,483 $91,802 65,000 13,000 73,000 39,000 11,000 46,000 Adding print advertising to your online marketing delivers the best sales result for your property: +28% more visitors to online listings* +42% more visitors to sellers’ open homes* Sources: *‘Effectiveness of print advertising in enhancing the results of an online real estate ad campaign’ conducted by Ipsos MediaCT Australia Aug 2015; ^emmaTM conducted by Ipsos MediaCT, 12 months ending June 2017, All people 14+. Social Grade A = Highest socio-economic status
ST B EU Y B 3 WEEK SHOWCASE PACKAGE Three ads in The Courier-Mail and three ads in Brisbane News Reach 936,000 people over three weeks with the Saturday Courier-Mail and Brisbane News and drive increased numbers to your open home and online listing. Reach quality Queensland buyers and investors and secure the best price for your property. Offers premium exposure in The Courier-Mail and Brisbane News Realestate sections. Savings of up to $5,000 (inc. GST) per week1 are available by taking up one of our great value multi-week bundles across The Courier-Mail Realestate and Brisbane News. 6 MONTHS INTEREST FREE* finance for your marketing. Turn over for more information Total $29,500 Total $16,500 (Wkly Avg. $9,833.33)# (Wkly Avg. $5,500.00)# Savings $5,000** Savings $3,000** DOUBLE PAGE FULL PAGE SPREAD (M12X6) (M12X12) Total $10,500 Total $9,500 (Wkly Avg. $3,500.00)# (Wkly Avg. $3,166.67)# Savings $3,000** Savings $2,500** HALF PAGE QUARTER PAGE (M6X6) VERTICAL (M6X3) **Savings are incl. GST and compared to buying a Showcase 1 Week Package over three weeks. # Wkly Avg. investment is for example only; 3 Week Showcase Package must run for a minimum of 3 weeks for all size options. All rates are GST inclusive. *See terms and conditions for Newspay - powered by Once*; 1Based on a Double Page Spread 4 Week Package. Sources: ^emmaTM conducted by Ipsos MediaCT, 12 months ending June 2017, All people 14+.
SHOWCASE 4TH WEEK + EXTENSION Extend your campaign with more great savings! For your fourth week and each subsequent week, you can access the following single insertions rates. Ads must run on consecutive weeks and rates include one ad in The Courier-Mail and one ad in Brisbane News. Valid for up to 6 months for a single established residential property. Reduced price of 4th Week+ Extensions valid up to 6 weeks for new and off-the-plan residential developments, new houses and land sales. 6 MONTHS INTEREST FREE* finance for your marketing. Turn over for more information Total $6,500 Total $4,000 Savings $5,000** Savings $2,500** DOUBLE PAGE FULL PAGE SPREAD (M12X6) (M12X12) Total $2,850 Total $2,500 Savings $1,650** Savings $1,500** HALF PAGE QUARTER PAGE (M6X6) VERTICAL (M6X3) ** Savings are incl. GST and compared to buying a Showcase 1 Week Package. All rates are GST inclusive. Extension rates are per week. *See terms and conditions for Newspay - powered by Once*.
SHOWCASE 1 WEEK 1 WEEK PACKAGE SINGLE PUBLICATION One ad in The Courier-Mail AND Brisbane News Choose one ad in either The Courier-Mail OR Brisbane News Promote your property to Queensland buyers, investors and Increase visitors to your online listing by adding print to your Brisbane’s most affluent market. online campaign. 6 MONTHS INTEREST FREE* finance for your 6 MONTHS INTEREST FREE* finance for your marketing. Turn over for more information marketing. Turn over for more information Total $11,500 Total $9,500 DOUBLE PAGE SPREAD DOUBLE PAGE SPREAD (M12X12) (M12X12) Total $6,500 Total $5,000 FULL PAGE FULL PAGE (M12X6) (M12X6) Total $4,500 Total $3,500 HALF PAGE HALF PAGE (M6X6) (M6X6) Total $4,000 Total $3,250 QUARTER PAGE QUARTER PAGE VERTICAL VERTICAL (M6X3) (M6X3) Total $1,850 Only available in The Courier-Mail 1/8 PAGE (M3X3) Total $1,250 Only available in The Courier-Mail 1/12 PAGE (M3X2) All rates are GST inclusive. *See terms and conditions for Newspay - powered by Once*.
Booking your advertising campaign 6 To book MONTHS Email newsqldrealestate@news.com.au by INTEREST FREE* 12noon, Monday prior to publication. Revolutionary financing solution for Please specify your package option and dates at all your property marketing including time of booking. newspapers and more! Cancellations Benefits: Must be advised in writing to: • No deposit newsqldrealestate@news.com.au by 12noon, Monday prior to publication. 3 Week Showcase •6 months Interest Free* finance to market Packages must run for a minimum of three weeks. your property • Helps relieve financial pressure of selling Complete artwork or Adbuild.com.au Deadline 2pm, Wednesday prior to publication. • Easy and quick online application •F inance available for the full property marketing mix Ad creation by News Corp Australia High resolution photos, content and a brief must including newspapers –helping the property get the be emailed to myqldre@news.com.au by 12noon best sales result, stand out and attract more buyers. Monday prior to publication together with your How to apply for Newspay ad booking. Final ad needs to be approved by material – powered by Once^: deadline. If you require this service, please advise at 1. CALL your local Newspay – powered by Once^ time of booking. authorised real estate agent^ Advertorial and editorial submissions 2. PLAN your newspaper advertising and full Advertorial and editorial are not guaranteed and are marketing plan with your agent at the discretion of the Editor. Homes must be fully 3. APPLY for Newspay – powered by Once^ via the furnished. Vendor and agent must be available for online link provided by your agent interview purposes. 4. FINALISE your marketing plan and finance with your agent and Once. Terms and conditions These rates are for residential property advertising only. Terms & Conditions No further discounts apply. A minimum of three weeks * Credit approved applicants only; fees, terms and conditions apply including a $99 Annual Fee, charged on the account open must run for 3 Week Showcase Packages. date and annually on the anniversary of the account open date. Minimum finance amount $300. A minimum monthly repayment Ad sizes in the Showcase options are the same in of the greater of $30 or 3% of the outstanding balance is required each package: i.e. Full Page option gives an advertiser regardless of applicable Interest Free periods. Interest, currently 22.99% p.a is payable on any balance outstanding after the Interest a full page ad in The Courier-Mail and a full page in Free term. Credit provided by Once Credit Pty Ltd ABN 99 112 319 Brisbane News each week. Refer to our standard 632, Australian Credit Licence number 386194 (Once). Once® is a trademark of Once. Once is a subsidiary of FlexiGroup Limited. Ask advertising guidelines. your Once authorised real estate agent or Once for details. ^Only Once authorised agents can offer Newspay - powered by Once to vendors. Market leading editorial Our leading property journalists work with key industry sources such as REIQ, CoreLogic RP Data and realestate.com.au to provide market leading updates. If your home is well presented, fully furnished and presents a unique story, your property may be covered by our journalists when you invest in a 3 Week Showcase Package or greater. AD SPECIFICATIONS: Please ask your News Corp Australia account manager for The Courier-Mail Realestate & HOME Synergy Specifications document, effective from 9th July, 2016.
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