An investment opportunity from... Octopus.sh
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An investment opportunity from... Octopus.sh
i t y , l a c k
s e c u r
What an Poo liance, siloed
r
o f c o m p j u s t t o
absolute d a t a -
disaster! aging e a few.
nam
1 Poor security, data silos,
Decaying data, manual
open access = hacks,
admin, user data silos =
fines, trust erosion
High IAM costs
Legacy Marketing 2
IT Costumer
Support Social
CRM
Identity
Management
5 4 3rd Party IDV
3
Blockchain complexity, Credit header
non-compliance = fear Disconnect between IAM & mistrust,
of new IAM investment CRM silos = lower customer Synthetic IDs,
NPV stale user
data PASSPORT
I’m sorry Mr Orca. But this was bound
to happen. Our identity management
system is centralised with some
federated login functionality. It causes But wasn’t that federated
too many issues. system meant to sort our
data storage and privacy
problems?
It never could. These
companies are data
middlemen - and they get
hacked too. Some new
Blockchain identity firms have
called about moving our data
Tell me these off site. Should I contact
issues... We will discuss them?
this Monday.Unbelievable. Even my identity got
hacked? ! Of course it did - look how
disorganised it is on my phone. Some
in my inbox. Other bits on my
desktop - it’s all over the place! And
why does everyone seem to have my
identity, but me? Ha ha!
You were
saying?
Hand it
over now!
Excuse me,
what’s going
on here?
Coff,
Leave now, biz wonk. coff, coff!
This certainly doesn’t
concern you
You’re a bit small
to be tweeting
me orders.That was a close
escape. What My identity.
exactly did they My data.
want? My personal
privacy. My new social privacy app 8 Compliant Decentralised
Hmmm, keeps my identity secure, IAM
I don’t really private and safe. It lets me
understand share ID and all other
personal information on my A. Self-Sovereign Identity
terms. And all those guys Decentralised ID authorisatio
want it shut down. n,
RF
TA IS
verification, conferred trust
H
S
RF
TA IS
network scoring & attestatio
ns
C
B. ID Artefacts® Ownership
OFFEE
H
S
RFI
TA S
C
OFFEE
Multi-identity Personas®,
H
S
Identity, social privacy, anonymity
huh? Could OF and Artefacts manager app
FEE
C
you explain?
C. Distributed Graph Data Enterprise can now
1 7 Intelligent Agents, customer compliantly verify the
Identity Enterprise wants ID data off their Blockchain identity of people who now
Personal facts about ourselves Ledger IAM insights, 100% regulatory & have complete ownership of
premises
(e.g. name, address) Enterprise trials
data compliance it at all times.
6 failing using
3rd Party Identity non-compliant, costly,
We want to use our ID online PASS
complex ledger
Verification PORT
Enterprise integrates ID doc verification, stores technology built for
claims internally (e.g. DVLA for Drivers Licence) crypto transactions
2 (e.g. Bitcoin,
Digital
Digital Identity
Identity Ethereum)
Electronic data linked to our
Electronic data linked to our Enterprise wants verified proof of our ID
person (e.g. email, mobile)
person (e.g. email, mobile)
Enterprise wants
5 customers to own
We use digital ID to access Federated IAM their ID
Enterprise services Enterprise links IDs across internal & external
“middleman” systems (e.g. Login with facebook =
3 ID harvested & monetised by Cambridge Analytics) Ever since ID went digital, our
Identity & Access basic data privacy rights have
Management (IAM) been compromised. Centralised.
Enterprise wants us to login easier/quicker Federated. Blockchain ledgers -
Electronic data linked to our no IAM system has sorted it. I’d love you to
person (e.g. email, mobile) Until now... demo this app Of course.
4
to my team Happy to help.
Centralised IAM next week. And happy to
Siloed Enterprise ID database with spread the
Enterprise wants to store & security, storage & compliance issues word.
reuse our ID (e.g. Equifax data hack) Compliant Decentralised
IAM
RF A. Self-Sovereign ID
TA IS ST Decentralised ID authorisatio
H
S
n,
verification, conferred trust
AR
COFFE
FISH
C network scoring & attestations
OFFEE E B
M
s
&
C. Distributed Graph
Intelligent Agents, customer My app gives m
everyone else Co
insights, 100% regulatory & Decentralised Id
data complianceOctopus.sh is a next-gen
decentralised Identity p r i s e w i l l cut
Enter costs and
Management solution that their IAMe risk whilst
lets Enterprise focus on compliancup customer
the value Identity creates building nd trust.
beyond verified access. NPV a
Benefits to Enterprise
1 Reduce admin, storage, maintenance other ID management costs
2 Building trust giving customers back ID ownership - better empower employees dealing with customers
3 Increasing customer NPV using consensual data insights
4 Issue, accept and instantly verify all digital credentials; Real-time updated customer, employee, 3rd
party personal data
5 Data security against AI bots, hackers, viruses etc..reducing risk of compliance fines; DPO
rights and roles - Know everyone who has access to personally identifiable data
Self-Sovereign ID Artefacts® AI Intelligent Personas® Built-in DPO
Identity Exchange Hub Agents With conferred 100% regulatory
authorisation, Lets customers & Autonomous, trust scoring and compliance with
authentication employees own, value- generating verifiable claims, Data Protection
and verification of verify, share and - and the best line Personas® Office roles,
your stakeholder revoke their data of defence confirm user rights and audit
- in real time on their terms against bots and identity
hackers
o p u s . s h l e ts
Benefits to Customers And Oct wn, manage,
everyonedo revoke their
1 Ownership of all Private data with real-time Visibility - Know s h a r e a nw h e r e v e r t h e y
everyone who has every field of ID data identity hoose.
c
2 True security of personally identifiable data
3 Easy ID management and updating, Revoke ID on your terms
4 Verified identity and attestations reused > better access to more
It offers best-of-breed private and public services
ID verification, data
ownership, Personas® & 5 Keep relationship groups separate using multi-identity Personas®
DPO. This secures every
users' anonymity,
privacy & personally
identifiable data.And I had a look at the There are too many issues with
What about those Blockchain IAM. A recent government
technology. They’re doing Blockchain vendors cybersecurity report called out major
self-sovereign identity the who’ve been calling security, cost and data compliance
right way. us? problems with both private and public
ledgers. Blockchain was built for
e d I A M b oth financial transactions - not IAM.
l y d e c e n tralis i n l a c ks
For t r u Block ch a
& p r i va t e e n e rg y /
public , h a s hig h
pl i a n c e
data com ntal cost with slow
e
environm n speeds
o
transacti
Best of all, Octopus.sh built,
manage and own their graph
platform. They don’t plug into
Blockchain other 3rd party distributed
The VaultChain® means distributes Enterprise Artefacts data technology. They’re a full
data in such a way that no Persona®, ExchangeHub stack end-to-end solution we
connection or Artefacts® can be can start trialling today.
intentionally or unintentionally
connected or inferred
Customer Artefacts Identity Verification Distributed Graph
Exchange Hub Platform
VaultChain®
The distributed graph vaults keeps all 3rd Party Verifiable
Claims
data private and secure until it needs
to be in a public Blockchain-style
ledger
The VaultChain® means it’s one Great! Do we all
agree to give
million distributed vaults for one Octopus.sh a go?
customer, not one database with a
million customer records
Block Vault Hub Agreed
A distributed graph platform forms
the foundation of Octopus.sh IAM.
It offers the scale, stability, speed &
data and regulation compliance not
available from other solutions.An excellent find, Mr Hmmmm…perhaps
Orca! All our customer A few weeks later…
Octopus.sh is a company
IDs are safely stored we should invest in long This IAM solution has multiple
and verified in real time. term? sector and functional use cases.
Any Enterprise that has any data
can generate value from
Octopus.sh. Nice.
Financial Services Medical
Login details decreases banking security Solves wasteful interoperability issues
of banking - we offer optimal between healthcare actors, enables
engagement with an increasingly healthcare worker authentication and
churning customer base ID verifying and lets patients own & share digitally
providing relevant offers all in one go signed health Artefacts on their terms
And we’re able to
compliantly cross-sell
and up-sell much better
to them!
Artificial Intelligence All Enterprise
Decentralised vault platform for AI Most secure platform for private
firms requiring identity management organisation, customer & employee
and securing high quantities of identity & data management, team
complex algothymic, private & collaboration, sensitive artefacts
company data sharing, HR roles, compliance and DPO
Let’s see what
Octopus.sh is
all about.
This is
looking really
solid.
Plenty of start-up,
IAM and senior exec-level
experience. Very
impressive.
TJ Behe – CEO Neil Stansbury – CTO Garry Stephen – CFO Rondi Allan – COO Victoria D’Arcy – CMO
Product innovator, Originally trained as an Former senior banker For 25+ years Rondi has Victoria is a 20+ year
entrepreneur and aircraft engineer, is an (CSFB, Natwest) provided strategic veteran of Sales most
published author, TJ has 18 year veteran of Non-Exec Director and operational guidance. As recently GM for Cisco
written prophetic software engineering CFO at On Demand Group MD Rondi joined responsible for a $50m
publications predicting after retraining himself Group & entrepreneur Henkel’s Board of executing the delivery
social media invasive in 2000. With GDPR with 38 year career in Directors responsible of Sales & Marketing
impact, launched IAM looming, he saw an international financial for IT function in 6 EU and managing
products opportunity to change markets, Garry is countries, was a CA at commercial relationship
for Experian, Barclays & how private data is experienced in equity & PWC, and educated at with the Supply Chain. U
Sky and been published exchanged, and in debt capital markets, ABU, IESE and Cranfield. of Bradford graduate.
in Wired, February 2017 structured finance, M&A
HDVideoPro & FT. An Ivey VaultChain® & & start-up financing.
Business School MBA Personas® were born.
graduate.Although this company
looks attractive, tell me Yes, this company ticks the
if people want the app - boxes. I need to get that
and what the market Octopus back in ASAP.
size looks like.
Deep Div
e
Insights
Expe
rien
I think you’ll like ced
your research Reve Exec
nue Team
study results, Mr Gen
Orca. Expl erat
odin ing C
g IA omp
M M any
Stro arke
ng C t
usto
Inno mer
vativ Inter
e Pr est
Dist oduc
And external reports show ribu t Ro
Both target segment the IAM market ted G adm
ra ap
Technology Influencers and sky-rocketing in value. A E2E ph T
Platf echn
Advocates would use, competitive solution will win a orm olog
purchase and recommend sizeable share of this. Live Own y
MVP ersh
Octopus to other people. Prod ip
Fully uct
Com
2 5 - $ 2 4 . 1 b n plian
20 t IAM
Solu
tion
2022
$14.2bn
2020
$8.4bn
2018
$3.5bn
Hmmmm...
still no answer.
Where is this
2016 Octopus?
$2.6bn
rowth
IAM Market G
People want
this now. The
timing is right.4:53 pm 6
Hi Octopus, this is my Orca accesses the Octopus.sh private stream offering
8th voicemail. Please call targeted gaming offers, incentives & discounts - and after
me back immediately. revoking data privileges from Nintendo in brand preferences, Orca
Let’s talk about getting
your app in everyone’s
hands.
trades tokens for Xbox game assets and consents to allow EA,
FIFA and PS4 to send messages about title updates.
5
Revoking
Artefacts® 3:08 pm
Orca creates a
digitally-signed & certified
8:05 am Artefacts® that represents Orca's car then
Orca’s Dream of the Future 24 May 2022 8:05 am exchanges it anonymously with another buyer
1 Octopus.sh IA automatically searches, finds &
zzz…My day with
Octopus.sh…zzz…
who offers the appropriate valued encrypted token
- thereby ensuring ID verification of token holder,
24 May 2022…zzz
connects to car insurance comparison aggregator full audit history of the transaction and Orca's
API - notifying Orca of the renewal date, lowest privacy is retained.
price policy, reward incentives and automatically
switching providers on Orca's behalf. Legally Certified
Intelligent Agents Artefacts®
2:55 pm
9:15 am Keen to keep the wrong
Octopus.sh app auto connects to Orca's coffee social connections from interacting with each
card, health app, gym fob and email API - and Orca other, Orca communicates using unique encrypted
Personas® sub-profiles: a family Persona for loved
4
is sent a high heart-rate report showing 17 coffee 12:46 pm ones, a work Persona for colleagues & multiple
purchases, 3 full-fat muffins & zero visits to the Privacy-conscious Orca social Personas for Orca’s many circles of Still nothing!
gym this week. anonymously chats with a secret friends.
friend in the private feed but then
announces a 5km run on the public Personas®
B2C AI Workflow activity feed. And all of Orca's most personal
identity, Artefacts® passwords, social content,
crypto, heath info, certificates and private docs are
auto-stored during any communication.
2 Artefacts®
Exchange Hub
3Yeah, I know ...er,
exactly where this Too bad you friend?
Octopus is!
had to see
this, whale!
What are
you doing?
MISSING
DOWNLOADING
DATA Octopus.sh is killing us
in the market. People want
their data - so we can’t
harvest, analyse and
monetise it anymore. We
Help! need to sort it out That’s not going
I can hear you immediately! to happen!
Octopus.
Where are
you?
Ha! I really do
You don’t stand like our odds!
a chance! Now let’s get
this deal done,
shall we?
Can I help
you with
something? Hey, you’re that
social data shark
with the federated
IAM system!
You need to
leave now. DOWNLOADING
DATA
I’m looking for
my little….5 years later...
We smashed it,
Octopus. Well
Two key factorss.
done!
Sea-NN The first wa ty.
revenue optionali
1 Octopus.sh is a low capital intensity business - high EBITDA margins
(86% in Y6) expected from a innovative software technology business
2 First revenue generation in Y1
3 Cash flow positive in Q4 of Y3 - growing to £382m in Y6
4 Only £4.2m is needed to be cash flow positive
5 Octopus becomes a cash cow by Y4 - CAGR of 196% from Y1-6
6 Core to planned success is our disruptive VaultChain® technology
and our investment in marketing (£8.8m) & personnel (£24.1m) Y1-6
Sea-NN
Finance hour
info@octopus.sh
These are very And the other?
impressive figures. This little
Can you tell us how Octopus!
you did it?You can also read
