Amazon Playmakers Toy Catalogue - Our top 100 toys of 2020
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Amazon Playmakers Toy Catalogue – Our top 100 toys of 2020
About About the The
Amazon Toy Catalogue 2020
Playmakers For every toy purchased that features in the Amazon Playmakers toy catalogue over
the Black Friday and Cyber Monday Shopping Events (27 November – 30 November), superhero
Playmakers
Amazon Australia will donate $5 to the Starlight Children’s Foundation. Dakota, age 14 Ethan
, age 1
5
Amazon Australia has revealed its top 100 In addition, $40,000 worth of toys, games, crafts and gift cards will be donated to
toys and the toy trends of 2020 with the the Starlight Children’s Foundation. Zayv
iar, a
help of its official toy testers: the Amazon ge 10
Playmakers. The Amazon Playmakers are
twelve superhero children from across the Amazon Australia is excited to unite
country, chosen by the Starlight Children’s twelve kids, recognised as true
Foundation, and recruited by Amazon.com.au superheroes of 2020, to be Amazon
as official toy testers for the festive season. Playmakers and official toy testers for
the festive season. Here we have:
The Amazon Playmakers have helped review Jaco
this year’s top 100 toys, giving their expert b, ag
toy opinions to help Aussies with their holiday Anabela (Captain Bubbles) e 8
shopping, and giving back to the Starlight
Children’s Foundation in the process. Nia (Night Owl)
Anabela, age 6
“We are pleased to be able to deliver smiles to the
Starlight Children’s Foundation and the superhero children Jacob (Storm Hero) 6
, age Riley
involved in this year’s Amazon Playmakers initiative. Eli, ag Zelda , age
Riley (Little Miracle) e5 5
I’m inspired by our official toy testers, and sure
parents across the country will appreciate their expert Eli (Super Hawk) 10
h, age
POW recommendations, as Australians look for ways to keep
Elsie (Elsie, The Brave)
Zanne Nia, age 9
!!! entertained at home these holidays.”
Zilpha (The Animal Guardian)
- Matt Furlong, Country Manager Elsie, a
ge 3
of Amazon.com.au Zelda (Bloom)
Zanneh (Aquamarine) Zilp
ha, a
ge 7
Dakota (The Timekeeper)
Zayviar (The Ice King)
Ethan (Blaze)
Amazon.com.au’s 1. 3.
Toy Toys for creativity: As seen
on the
trends
Click, slide, build and create. Hands-on toys like LEGO
and jigsaw puzzles, and arts and crafts, are creative hobbies
for kids and adults, providing Aussies with a satisfying sense of
accomplishment and way to unwind.
screen: 4.
of 2.
This year, silver
screen icons came
To play is
2020
to life in our
to learn:
homes as popular
Comfort
toys. From meme
icon Baby Yoda,
beloved children’s
in classics:
character Hedwig, The super toys for play and
In a year where to 2020’s favourite development, STEM and tech
Australians spent more dog Bluey, children
can now play with
toys continue to experience
growth as parents seek to
time at home than ever Classic family and kids’ games offer a
their on-screen make learning at home as fun
before, toys sense of familiarity and nostalgic fun.
idols at home. as playtime.
and games grew in Games like Monopoly, Jenga, Barbie
Dreamhouse and UNO all feature in
popularity amongst the Amazon Playmakers Toy Catalogue
family and friends as a this year.
way to connect with one
another and have some
5.
fun at home.
Rise of the kidult:
Amazon.com.au has 2020 was a year that gave adults the permission to unleash their inner kid as we
revealed the toy trends stayed (and played) at home. From thrilling games like Unstable Unicorns and
of 2020 just in time for Exploding Kittens, to test how well you know your friends and family, to exciting
challenges like Catan to flex your mental muscle, the top 100 toys are for the big
the holidays! kids as much as for the ‘actual’ kids.
Z AP
!!!!
Toys
for
creativity
Toys for creativity
Prismacolor Premier Crayola Inspiration Art Prismacolor Premier Crayola Light Up Crayola Washable Crayola Washable
Coloured Pencils: 150 Case: 140 Pieces, Coloured Pencils: 72 Tracing Pad, Sidewalk Chalk, SuperTips Markers,
Pieces, ASIN: B005O2ZU68 ASIN: B00CI6J5JQ Pieces, ASIN: B000E23RSQ ASIN: B0084JUNVU ASIN: B00AHAJGXK ASIN: B00004UFOO
LEGO Friends LEGO Friends LEGO Super Heroes LEGO Ninjago Skull LEGO Creator LEGO Creator
Heartlake City Airplane, Heartlake City Hair Salon, Avengers Helicarrier, Sorcerer’s Dragon, Fire Dragon, Pirate Ship,
ASIN: B0813RWM2C ASIN: B07W5PXDVR ASIN: B0813RXP5C ASIN: B0813RH7GJ ASIN: B07W5PW3KV ASIN: B0813R6J45
“ T he
Ar t C colours
i
Play ase look n the Cra
- D oh s y
is s o
f Kitch o pretty ola
u
the h n too, e n Cr e .
andl I at
e to love turn ions
mak
- Zel
da , a e thi ing
ge 6 ngs.”
LEGO Creator Expert LEGO Creator Expert LEGO DUPLO Play-Doh Kitchen Creations Play-Doh Party Bag, Schleich Riding
Ford Mustang, Volkswagen T1 Camper Cargo Train, - Candy Delight Playset, ASIN: B0037710BG Centre Playset,
ASIN: B07G3D9TT6 Van, ASIN: B00PGZP8HE ASIN: B0765CFDRH ASIN: B07ZYCB7S2 ASIN: B01AJNPOAI
Toys for creativity
Crayola LEGO City Ocean LEGO City LEGO City LEGO Friends
Washable Markers, Exploration Ship Passenger Airplane, Ice-Cream Truck, Summer Fun Water Park,
ASIN: B00IYDM814 ASIN: B0813R1CMZ ASIN: B0813RLR88 ASIN: B07W4KSKXZ ASIN: B0813Q7GVY
LEGO Disney LEGO Disney LEGO Super Mario LEGO Super Mario LEGO Super Mario
Princess Belle’s Princess Anna and Elsa’s Adventures with Mario Mario’s House & Yoshi Bowser’s Castle Boss
Storybook Adventures, Storybook Adventures, Starter Course, Expansion Set, Battle Expansion Set,
ASIN: B07W4KTD62 ASIN: B07W6QB979 ASIN: B082WDQHZQ ASIN: B082WF8MB5 ASIN: B082WF8MVV
J a co
favo b’s (age
u 8
LEGO rite toy )
i
build becaus s
e
your ing with
h
m uc an d s i s
h fun so
.
Slackers NinjaLine John Deere Orbit Outdoor
36’ Intro Kit, Sit n Scoot Tractor, Tennis Swing,
ASIN: B07HXSC521 ASIN: B00080VMF4 ASIN: B076FSNZ9T
Comfort
in
“ B ar
b
cool ie has a
t l
Her s ravellin l the
u g
back itcases pieces.
favo packs are and
urite
thing my
Zilph s.”
a , ag
e7
“I lov
wher e games
can p e Zilpha
lay t a
o ge t nd I BO
classics
Z e ld
a , ag
her.”
OM
e6
!
Comfort in classics
“ T he
alwa Pop Up
y P
gues s keeps irate
s
it jus ing... m e
an d t g o e
mak s POP
es m
- Ril e jum
ey, a p! ”
ge 5
Disney Frozen 2 Barbie Hot Wheels
Elsa And Nokk, Dreamhouse Playset, 10 Car Pack,
ASIN: B07MC8SZ7V ASIN: B07Y9C848Y ASIN: B000B6MKMO
Barbie 3-in-1 Barbie Dreamtopia Barbie
DreamCamper, Mermaid Doll, Colour Reveal Doll,
ASIN: B07XC3HKN ASIN: B07GL9RGQK ASIN: B088P93R6S
Barbie Shopping List Game, Pop Up Pirate Game,
Doll & Accessories, ASIN: B0007VTA5S ASIN: B00000JICB
ASIN: B07GLMHSS8
As Z AP
!!!!
seen
on the
screen
“ My
P
truck aw Patr
o
It c a i s the b l
n go es t .
supe
r f as
t! ”
- E li
, age
5
As seen on the screen
LEGO Star Wars LEGO Star Wars Poe LEGO Harry Potter
AT-AT, Dameron’s X-Wing, 4 Privet Drive,
ASIN: B0813Q5JKX ASIN: B07XB6XRWH ASIN: B0813QBV7Y
“Sta
r
favo Wars is
urite D
LEGO and ad’s
and becaus we LOVE
fun t e
o bu it’s so b
- Zay ild.” ig
viar,
& Et
han, age 10
age
15
LEGO Harry Potter LEGO Harry Potter LEGO Star Wars Star Wars
Hagrid’s Hut: Hedwig, Slave I, Baby Yoda Plush Toy,
Buckbeak’s Rescue ASIN: B0813S3VDM ASIN: B07FP2KPX6 ASIN: B084PTVQLZ
ASIN: B07G3SC5ZH
Beyblade Hypersphere Bluey Bluey Paw Patrol
Extreme Challenger Battle Plush Toy, 5-in-1 Game, Launch n Haul,
Set, ASIN: B08BRQQD79 ASIN: B081QWJ39V ASIN: B084NMLRGP ASIN: B07MD5YMG3! ! !
POW
To play
“Mum
favo and Da
u
Geni rite is th d’s
Dad
us St e Os
says ar ter Kit mo
is to
learn
inter it’s v .
can’t esting an er y
into wait to d he
his li t
ttle gurn me
- El s eniu
ie , a s.”
ge 3To play is to learn
ThinkFun Osmo GraviTrax Great Explorations FurReal
Gravity Maze Game, Genius Starter Kit for iPad, Starter Kit, 3-D Solar System, Polar Bear Cub,
ASIN: B00IUAAK2A ASIN: B07NHS4D4T ASIN: B07B7HNLMG ASIN: B000066HSN ASIN: B08829LQ9L
Baby Alive Dyson Cord-Free Toy Kidizoom Duo Kidizoom Duo Kidizoom
Ba Baby Grows Up, Vacuum Cleaner, 5.0 Camera, Pink, 5.0 Camera, Blue, Smartwatch Dx2,
ASIN: B087Z6N6H ASIN: B01M3WPLZX ASIN: B07CTSLL7J ASIN: B07CSZMZT2 ASIN: B06WV87CL1
“I lik
e
the K the gam
and idizoom es on
I
of fu can take camera
n
frien photos lots
ds.” of m
y
- N ia
, ag e
9
LEGO DUPLO LEGO DUPLO LEGO DUPLO Playskool Fisher-Price
Alphabet Truck, Frozen Ice Castle, Number Train, Glo Worm, Baby’s First Blocks,
ASIN: B07W7TK9R3 ASIN: B07ND6CGGQ ASIN: B01J41D4U ASIN: B085B1ZB2R ASIN: B01NCUSC7VTo play is to learn
Fisher-Price Fisher-Price Growing Baby
Stack and Explore Blocks, Animal Activity Cube,
ASIN: B00MYL9JW8 ASIN: B00IG3CJIE
Fisher-Price Fisher-Price Tomy
Chatter Telephone, Rock-a-Stack Toy, Hide & Squeak Eggs,
ASIN: B01LZYGY8H ASIN: B07W6TZ9T2 ASIN: B00068Q7LC
“LOV
Pola E the Fu
r r
it’s a Bear be Real
l s c
favo o Mum ause
urite m
toy t y’s
- An o hu
ab e l g.”
a , ag
e6
GUND VTech Baby VTech Baby
Flappy The Elephant Musical Rhymes Book, Turn & Learn Cube,
Plush, ASIN: B01AC7SF7K ASIN: B00OZEXQ9E ASIN: B00GNAP830Rise BOO M !
“Hav
a lot ing spen
this more tim
been
year,
p
t
I’ve de at hom
aying efinite e
of
toys l
a n w ly
be fo d gam ith mor
r e
LEGO e. Call m s than e e
right i s my f e a kid ver
now a vour ult,
- J oh !” ite
nny
Ruff
o
the
kidultMonopoly Cluedo Transformers Monopoly Jenga,
For Sore Losers, Liars Edition, Bumblebee Action Figure, Super Electronic Banking, ASIN: B00ABA0ZOA
ASIN: B088TN2T2P ASIN: B08BRZ2MHD ASIN: B083VLSS5S ASIN: B08H2JF3YX
Monopoly Bid, UNO, UNO Flip, Scrabble Original, Blokus,
ASIN: B08GXCD8BN ASIN: B005I5M2F8 ASIN: B07JKB2H59 ASIN: B00DE6FZCK ASIN: B00FBWBM3G
“Jenga
is
favourit my Dad’s
e b e c au
h e c an
play wit se
whole f h the
a
reaaaal mily. And he’s
ly good
.”
- Z ann e
h , age 1
0
Codenames, Boggle Original, Scattergories, Pass the Pigs, LEGO Technic
ASIN: B014Q1XX9S ASIN: B01N6PS4L0 ASIN: B01N5O9NRY ASIN: B000246JEK Dom’s Dodge Charger,
ASIN: B07YYQ89RTRise of the kidult
“You
grow could ne
It’s t out of U ver
h
com e best ( NO.
p e ti t a
to pl ive!) nd most
ay as g
a famame LEGO Technic LEGO Technic LEGO ART
- Da ily.” Ducati Panigale V4 R, 6x6 Volvo The Beatles,
kota
, age ASIN: B0813S3V4G Articulated Hauler, ASIN: B0813RX3R8
14 ASIN: B00DFM7HVK
Nerf Ultra Seven Nerf Fortnite Nerf Ultra One
Pharaoh Blaster, GL Rocket Firing Blaster, Motorized Blaster,
ASIN: B08C14WRVS ASIN: B083QZZGCW ASIN: B07V2FM2GZ
The Settlers of Catan, Exploding Kittens Unstable Unicorns
ASIN: B00U26V4VQ Card Game, Board Game,
ASIN: B010TQY7A8 ASIN: B07BMLQBM1About the
“Starlight relies on the community for support, and last year, the Amazon Playmakers initiative had
such a positive impact on so many Starlight families across the country. This year has been especially
challenging for our families as they juggle treatment and a time of change.
Starlight We’ve seen how much joy and positive distraction the toys bring to the kids and families, often
at a time when they need it most. At Starlight we know that happiness is integral to a sick child’s
development, so we’re thrilled to be part of this fantastic initiative again this year.”
Children’s - Louise Baxter, Chief Executive Officer of Starlight.
Foundation
The Starlight Children’s
Foundation brightens the
lives of seriously ill children
and their families. In a year of
change and challenges, the
Starlight children are truly our
everyday superheroes and the
foundation, in partnership
with Amazon Australia, is
committed to helping the kids
forget about their illness
and experience the joy of toys
and childhood.
Since 1988, the Starlight
Children’s Foundation has
partnered with Australian
health professionals to
develop programs based on WOW
positive psychology principles
that support ‘total care’ toy teste
“Being a oys make
r !!!
T
and respond to the specific is super! happy
yo n e
needs of Aussie kids ever can save
and teens. an d t h e y
the day.”
l a , age 6
- A n ab eHoliday
Wishlist
W ! !! The Amazon Playmakers
PO toy catalogue has all the
trending toys for every
baby, child, and tween. Okay superhero Playmaker,
Flick back through, what’s your name?
read the reviews, jot
down your wishlist,
and find out more on If you had special powers
amazon.com.au/playmakers. what would it be?
Your top toys:
W
HA
M 1. 6.
2. 7.
3. 8.
4. 9.
5. 10.Shop the top 100 toys at: www.amazon.com.au/playmakers
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