ADVERTORIALS YOUR TAILOR-MADE STAGING - MEDIA DATA 2023 - Media Impact
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ADVERTORIALS
YOUR TAILOR-MADE STAGING
MEDIA DATA 2023
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D I E W E LT / W E LT A M S O N N TA G
ADVERTORIAL
The quality journalism of WELT is the ideal framework for your
individual communication messages.
Use the image and editorial power of one of Germany's best-
known media brands to embed your product and achieve
your communication goals.
We support you in the conception, design and realization.
Whether as an editorial-looking article at DIE WELT or WELT
AM SONNTAG or as an online contribution on welt.de, we
offer you the optimal environment.
In short: You stress what you want to communicate, and we
convey your message.
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Advertorials are marked as „advertisement“
P R I C E S & F O R M ATS 2 0 2 3
ADVERTORIALS PRINT
Sat. + Sun.1 Mon. – Fr.2 Mo. – Fr. + Sat. / Sun.3
Format examples Price (Gross) Price (Gross) Price (Gross)
1/1 page € 91,660.80 € € 52,166.40 € € 122,284.80 €
W 374,5 mm x H 528 mm
Creative costs* € 3,000.00 € 3,000.00 € 3,000.00
1/2 page (strip) € 50,700.00 € € 28,375.00 € € 67,215.00 €
W 374,5 mm x H 264 mm
Creative costs* € 2,500.00 € 2,500.00 € 2,500.00
1/4 page corner ad* € 35,904.00 € € 18,374.40 € € 46,147.20 €
W 184,9 mm x H 264 mm
Creative costs* € 2,500.00 € 2,500.00 € 2,500.00
For the execution of the order, the price list valid at the time of publication, including the General Terms and Conditions and the additional terms and conditions of the respective object of Media Impact in the respective current version (available at:
www.media-impact.de/agb) shall apply. All prices are exclusive of VAT and are calculated according to the 2023 price list and the discount agreements currently available for the respective objects. This agreement applies to the above-mentioned objects for
the advertisements of the client and its group companies. The Agency shall inform the Advertisers of any reductions in revenue and fees (e.g., agency commissions, discounts, discounts in kind) to the extent that it is legally obliged to do so. Media service
invoices will contain the following or a similar addition Revenue and fee reductions are granted in accordance with the valid price list or a separate agreement. Credit memo documents for payment of revenue and fee reductions will contain the following or a
similar addition: We will invoice in accordance with the agreements existing between us regarding reductions in revenue and charges. If the booking is made by an agency, the agency will inform the advertiser of the revenue and charge reductions displayed
in this credit memo document, provided that it is legally obliged to do so.15% agency commission or additional agency discount is granted if the booking is made through an advertising agency recognized by us. *Production costs: Costs are incurred when
the advertorial is designed by Media Impact and are neither contractually binding nor AE-compatible, plus VAT. 1WELT Print Total = DIE WELT and WELT AM SONNTAG incl. compact edition 2WELT Print Working Day = DIE WELT
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P R I C E S & F O R M ATS 2 0 2 3
ADVERTORIALS DIGITAL
Advertorials Ad Impressions Package price
Advertorial Package: Multiscreen Medium Rectangle (ROC), Billboard & Content Add 4:1, Social Media:
2 WELT/ ICONIST Facebook Sponsored Posts
WELT I 6 weeks 4,000,000 € 25,000.00
ICONIST I 4 weeks 3,600,000 € 20,000.00
Plus creation costs advertorial € 3,500 (neither discounts, nor agency commission can be granted on creation costs)
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ST Y L E G U I D E
WELT
ADVERTORIALS
Guidelines for advertorials in WELT:
− sans serif text
− clear labelling as “advertisement”
− deviating cleavage
− unique, identifiable sender
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Advertorials are marked as „advertisement“
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