ADVERTISING'S NEW GOOGLE-SCALE OPPORTUNITY - WHY INVEST IN VERSUS SYSTEMS? - Value the Markets

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ADVERTISING'S NEW GOOGLE-SCALE OPPORTUNITY - WHY INVEST IN VERSUS SYSTEMS? - Value the Markets
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REWARDING USERS
WITH REAL-LIFE PRIZES
PAGE 6-15

THE POWER OF
GEOLOCATION
PAGE 16-17

SCALING UP
PAGE 21-25

     ADVERTISING’S
   NEW GOOGLE-SCALE
     OPPORTUNITY

   NASDAQ: VS
                        WHY INVEST IN
                        VERSUS SYSTEMS?
                        PAGE 26
ADVERTISING'S NEW GOOGLE-SCALE OPPORTUNITY - WHY INVEST IN VERSUS SYSTEMS? - Value the Markets
HOW VERSUS SYSTEMS IS
DISRUPTING ADVERTISING
AND WHY YOU SHOULD CARE
Look at how Netflix transformed the way
we watch television.

Look at how Apple transformed the
way we listen to music and use
mobile apps.

Look at how Amazon
transformed the way we buy
almost everything.
You know the story: an exciting and disruptive
new company emerges that has the potential to
completely renovate a struggling market.

Of course, the driver of such change is often the
development or application of a ground-breaking new
technology.

Indeed, firms can quickly evolve into world-leading, multi-
billion-dollar behemoths thanks to a smart new discovery that
enables them to disrupt a traditional industry with a superior
product.

And for investors who get in early, the returns
can be off the scale.
That’s what makes Versus Systems (NASDAQ: VS) such an exciting prospect right
now. Its super smart technology is transforming the world of in-game and in-app
advertising at the perfect time.

ADVERTISING’S NEW GOOGLE-SCALE OPPORTUNITY          PAGE 2
ADVERTISING'S NEW GOOGLE-SCALE OPPORTUNITY - WHY INVEST IN VERSUS SYSTEMS? - Value the Markets
A FAST-GROWING INDUSTRY
Interactive media advertising is a sector enjoying
double-digit annual growth thanks to the ongoing
global domination of the US$135 billion video
game industry and the US$350 billion dollar
streaming media industry.
However, despite its growth, many marketers are struggling to
engage large and growing audiences. Traditional ads – such as
banners and videos - are off-putting and spoil the gaming and
the viewing experience.

Versus Systems is taking an entirely different approach.
It is using a new kind of advertising to make games and
apps more engaging.

The firm’s platform allows developers to insert
challenges into their streams, games and apps. Users can
opt-in to these challenges, and are rewarded with a real-
world prize like a coupon or giveaway when they win.

The psychology behind this is simple and proven.

People are far more likely to engage with a brand when they have
opted-in to a challenge and earned a reward from them than when it
is simply given to them or they are forced to watch an advert. In fact,
97% of Versus users agree that adding rewards to any interactive media
makes the overall experience more fun.

These are not ads, these are prizes that people
actually want.
To enhance this effect even further, Versus Systems uses state-of-the-art location
techniques called geofencing and geotargeting. These systems ensure the platform
only ever offers rewards that are both legal and relevant for users - things that they
can redeem online or at establishments in their area.

In other words, the company can operate at huge scale all while remaining entirely
local.

ADVERTISING’S NEW GOOGLE-SCALE OPPORTUNITY            PAGE 3
ADVERTISING'S NEW GOOGLE-SCALE OPPORTUNITY - WHY INVEST IN VERSUS SYSTEMS? - Value the Markets
MAKING A DIFFERENCE
Versus Systems’ technology increases        And while Versus Systems’ roots are
the time users play a game or use an        in gaming, the reality is that this is
app by more than a third. And this has      a much wider-reaching opportunity
helped it to win critical relationships     spanning any interactive media. The
with mobile game publishers like            firm is already integrating rewards into
Animoca, Ludare Games, and                  health & fitness, video streaming, and
GameCake.                                   live event apps, and is looking at many
                                            more potential applications.
Its platform is now even pre-installed in
all of computing giant HP’s (NYSE: HPE)     Any challenge type that a user or
gaming laptops and desktops - a multi-      viewer can encounter – score this many
year partnership recently extended into     points, walk this many steps, watch this
the US$78 billion Asia-Pacific gaming       episode, cheer on your team to victory,
market.                                     win a trivia contest, ride your bike
                                            farther or faster, complete this task –
Meanwhile, redemption rates on              can be measured and prized.
Versus Systems rewards are hitting as
high as 35% on individual campaigns
– much higher than traditional
giveaways. Not only that, but players
are much more likely to recall and have
a positive view of the brands from
which they receive a reward
than with traditional ad
types.

ADVERTISING’S NEW GOOGLE-SCALE OPPORTUNITY            PAGE 4
ADVERTISING'S NEW GOOGLE-SCALE OPPORTUNITY - WHY INVEST IN VERSUS SYSTEMS? - Value the Markets
AN EXTRAORDINARY
OPPORTUNITY
The sheer power of a                       The company is now listed on the
                                           NASDAQ, which opens it up to a
geotargeted advertising                    whole new audience of sophisticated
platform that could be                     investors eager to discover the next big
put in front of every                      tech unicorn.

single smartphone user is                  With its user base and feature set
extraordinary.                             growing rapidly, and with a pipeline of
                                           deals in place, Versus Systems has all
This is exactly the type of product-       the tools to demonstrate its enormous
market fit that led Google AdWords         long-term potential to this market.
and Facebook Ads to become the
most powerful marketing tools on the       When it does, the influx of investment
planet, engaging much of the world’s       and interest could generate
population and generating tens of          astronomical returns for early investors.
billions of dollars of revenues every
year.

Versus Systems is well aware of this.
It’s spent years perfecting its platform
and securing patents to protect its
technology so it can scale up
massively with ease and at little
cost.

This will soon become
extremely useful.

To date, the firm has largely
flown under the radar, with its
current market cap reflecting
little of its long-term value.

But that could all be about to
change.

ADVERTISING’S NEW GOOGLE-SCALE OPPORTUNITY           PAGE 5
HOW VERSUS SYSTEMS IS
INNOVATING INTERACTIVE
MEDIA ADVERTISING
The rapid rise of both the                 Meanwhile, companies like Tapjoy
                                           and Unity are generating hundreds of
gaming market and the                      millions of dollars in annual revenues
streaming media market                     by placing ads into mobile apps. Unity
has created a brand-new                    even commanded a US$13.6 billion
                                           valuation when it listed in September.
advertising opportunity
for brands looking to                      But there remains room for innovation.
reach more engaged                         You see, traditional modes of
customers.                                 advertising are becoming less and less
                                           effective. Research by Versus Systems
And as the rise of Google AdWords          and the MEMES centre at UCLA’s
and Facebook Ads have already shown,       Anderson School of Management
novel advertising channels can quickly     found that a massive 51.8% of people
evolve into gigantic money-spinners.       frequently or always avoid ads entirely.
                                           Just 3.6% watch ads all the way
Just consider: for their parent            through.
companies Alphabet and Facebook,
Google AdWords and Facebook Ads            Brands are failing to engage more than
are now by far their largest revenue-      half of their audience, and those that
generators. They made US$134.8             are reached barely take any notice.
billion and US$69.7 billion respectively   Given the scale and rate of growth on
in 2019 alone.                             offer, addressing this engagement issue
                                           in the in-game and in-app advertising
It’s still early days for in-game and      market presents a colossal opportunity.
in-app advertising, but the market
is already pointing towards a similar      This is exactly where Versus Systems is
growth trajectory.                         positioned today.

In fact, the global in-game advertising
market alone is poised to increase in
value by US$11 billion over the next
three years alone. That’s a compound
annual growth rate of 20%.

ADVERTISING’S NEW GOOGLE-SCALE OPPORTUNITY          PAGE 6
MAKING GAMES, APPS, AND
STREAMING MORE ENGAGING
WITH REAL-WORLD REWARDS
Matthew Pierce, the founder and              Using Versus Systems’ straight-forward
chief executive of Versus Systems,           software development kits, content
knows a thing or two when it comes to        partners (such as game and app
developing innovative digital solutions.     developers and software providers)
                                             insert challenges into their games and
He’s spent twenty years since                apps for users. Users are then able
graduating from Stanford at the crux         to opt-in to those challenges, and
of where media meets technology –            when they are completed they will
publishing multiple patents on location-     be rewarded with a real-world prize
based services, leading startups, and        provided by one of Versus Systems’
working for companies like Warner            brand partners.
Bros and the Boston Consulting Group
before founding Versus Systems.              Whatever the challenge (beat a certain
                                             boss, get the quickest lap time) and
So, it should come as little surprise that   whatever the prize (free fries at a
he immediately noticed an opportunity        restaurant, a 20% discount at a shoe
when he saw the emergence of the in-         shop) the science driving Versus
game and in-app advertising sectors:         Systems’ approach is the same.

Traditional ads disrupt the user             Players value the advertising
experience. If real-world products           experience much more when they opt-
could instead be integrated into             in to a challenge and “earn”
games and apps as opt-in rewards, the        a reward from a brand they
experience for the user could be made        have chosen than when they
seamless. The prizes could even make         are forced to
the games and apps even more fun.            watch a form
                                             of advertising
This observation sparked the                 or given a
development of what would ultimately         coupon..
become Versus Systems’ reward-based
advertising platform. And the concept
is a lot simpler than you might think.

ADVERTISING’S NEW GOOGLE-SCALE OPPORTUNITY            PAGE 7
THE VERSUS MODEL
                                               Prize Partner
                      Brands and
                                               Brands promote products
                      agencies enter
                                               to a new audience in a more
                      prizes, discounts
                                               engaging way compared to
                      and products into
                                               traditional digital advertising
                      the Versus Platform.
                                               methods.

                                               Content Partner
                      Players opt-in and       Television, game, video and app
                      choose from prizes       developers attract new users to
                      that can be earned by    their platforms and encourage
                      completing challenges.   engagement by offering exciting
                                               challenges.

                      The player chooses
                      a challenge to
                      complete and then
                                               Players/Audience
                      plays for the prize.
                                               Players win real world
                                               prizes, discover new brands
                                               and products while playing
                                               games and consuming the
                                               content that they love.

                                               A new era of prizing and
                                               rewards that doesn’t feel like
                                               advertising.
                      The player compeltes
                      the challenge and
                      wins the prize.

ADVERTISING’S NEW GOOGLE-SCALE OPPORTUNITY     PAGE 8
“ At the centre
  of the story
  is the idea that
  choice and earned
  rewards make
  games more fun to
  play, and shows
  more fun to
  watch.”
  Matthew Pierce,
  CEO of Versus Systems

ADVERTISING’S NEW GOOGLE-SCALE OPPORTUNITY   PAGE 9
EVERYONE’S A WINNER
The innovative technology Versus Systems is bringing to the table here is proving
extremely effective for all involved.

I. CUSTOMERS ENJOY THE PLATFORM
Research carried out by the company has found that the overwhelming majority of
users agree that adding rewards makes games and apps more enjoyable.

II. CONTENT PARTNERS SEE EXCEPTIONAL RESULTS
Versus Systems’ reward-ads not only provide an incremental revenue stream for
developers, but can also lead to a significant increase in playtime per week after
existing players sign up for rewards or new players download games and apps
because of prizes.

In a test with one developer, the integration of Versus Systems’ platform resulted
in…

   40+%
    Increase In Overall
                                   77%
                                   More Likely To
                                                                97%
                                                             Say Rewards Improved
 Session Time For Versus            Watch Live                  the Experience
     Rewards Users

Users who play for Versus     People are more likely to     Brand recall and brand
 rewards engage in more       watch a show during its        affinity improve with
and longer sessions than     scheduled time if they can      our patented reward
   they did prior to the     win rewards while doing so           architecture
  introduction of prizing

ADVERTISING’S NEW GOOGLE-SCALE OPPORTUNITY            PAGE 10
CONTENT PARTNER CASE STUDY - NASCAR
NASCAR’s games publisher 704 Games looked to Versus Systems’ to increase
session time and retention of younger players for its HEAT franchise to generate
additional revenue.

Versus Systems’ created rewards-based challenges within the game that catered
to the target player base, offering rewards from brands like Walmart, Burger King,
and PlayStation.

The campaign resulted in a 44% increase in user session time, 15 minutes of brand
exposure per game, and more than 50% of users playing for rewards.

                  How Versus Increased NASCAR’s
                    Retention of Younger Fans

     44%                      15 Min > 50%
  Increase in User           Of Brand Exposure              Users played for
    Session Time                 per Game                    QSR Rewards

ADVERTISING’S NEW GOOGLE-SCALE OPPORTUNITY           PAGE 11
III. BRAND PARTNERS ENJOY MUCH
HIGHER LEVELS OF ENGAGEMENT
Some brand partners have seen more than a third of winners go on to redeem
their rewards.

This conversion rate is hundreds of times higher than traditional coupons.

The key point here is that giving up the value of the giveaway allows brands to
generate large returns from additional products purchased and repeat visits.

Meanwhile, players are also more likely to recall the brand and have positive
associations with it than they do with any other ad type.

                     Highlights for Versus Systems’
                     brand partners so far include...

   36% vs < 1%
                                3.5X                             97%
 Of winners travelling      Return on geographically         Of users agreeing
into physical locations       targeted ad spend in         that Versus Systems’
  to redeem rewards,          a single, attributable      rewards improved their
   hundreds of times               transaction             experience, enhancing
better than traditional                                   brand recall and affinity
  giveaways/coupons

ADVERTISING’S NEW GOOGLE-SCALE OPPORTUNITY             PAGE 12
BRAND PARTNER CASE STUDY – WHITE CASTLE
Casual restaurant chain White Castle looked to Versus Systems to quickly and cost-
effectively test in-game advertising as a way of drive in-store traffic and trialling its
new menu among millennials.

Versus Systems’ selected a racing game within its partner network to align with
White Castle’s target audience and set up in-game rewards to offer a free in-store
trial of a new snack menu item.

The campaign resulted in a 36% conversion to in-store purchases, 280% growth in
incremental purchases, and, ultimately, a 3.5X return on ad spend for White Castle.

                How Versus Helped A World Famous
                  QSR Chain, Drive Engagement

     37%                           280%                             3.5X
   Conversion to                     Growth In                     Return on Ad
 In-Store Purchase                  Incremental                       Spend
                                     Purchases

ADVERTISING’S NEW GOOGLE-SCALE OPPORTUNITY              PAGE 13
Of course, the other winner is Versus Systems itself.

The firm is poised to convert the sky-high rates of brand engagement from its
platform into a strong and steady source of revenues.

It either charges a small amount for every engagement, or a percentage of the
total amount spent when a customer redeems their prize.

  Brands Pay on a Per-Engagement Basis to Reach Targeted, Engaged Audiences

       $/Session                  Daily Active Users              Session / Day / DAU

ADVERTISING’S NEW GOOGLE-SCALE OPPORTUNITY              PAGE 14
“ The guiding star
  has always been,
  can we make
  games more fun
  and engaging? This
  is how we measure
  the efficacy of our
  platform.”
  Matthew Pierce,
  CEO of Versus Systems

ADVERTISING’S NEW GOOGLE-SCALE OPPORTUNITY   PAGE 15
THE POWER OF GEOLOCATION
While extremely effective, the real-world reward technology offered by Versus
Systems is not the firm’s only competitive edge.

Equally important is geolocation – specifically, geotargeting and geofencing
technologies.

Geofencing and geotargeting allow Versus Systems to use the location of users
who opt-in to make prizes more relevant and to ensure regulatory compliance.
This means the company can target branded prizes at consumers based not only
around the games and apps they are using, but also where they are located:

1) This ensures giveaways are locally relevant. Why would you reward a user with
   a voucher for a restaurant chain that is not in their area? They cannot use it,
   and the restaurant chain is not going to get any return of their ad spent.

2) It guarantees dynamic regulatory compliance. Across the US, there is a
   patchwork of legislation between states around what can and cannot be given
   away legally. Using geolocation, Versus Systems can offer users in all 50 states
   prizes they can lawfully redeem.

3) It also promotes local businesses participation. A small restaurant might want
   to launch a reward-based giveaway, but not have the capacity or the need to
   offer thousands of coupons country-wide like a large chain. With geofencing
   and geotargeting, it can offer a much smaller number of rewards to local
   consumers.
All-in-all, geofencing and geotargeting allow Versus Systems to scale up and
operate across enormous geographic areas while remaining local.

The huge power here is what led Versus Systems’ executive chairman Keyvan
Peymani to describe the firm’s platform as “the most powerful ad technology since
Google AdWords”.

And Peymani would know - he is responsible for the global marketing strategy at
Amazon Web Services and has held senior marketing, tech, and strategic roles at
the likes of ICM Partners, Warner Bros, Netflix, and Disney!

ADVERTISING’S NEW GOOGLE-SCALE OPPORTUNITY            PAGE 16
“ The direction that this is
  going is the same direction
  that ultimately Google went
  into with AdWords. It’s exactly
  the right kind of advertising for
  the platform. Think about the
  kinds of competitive advantages
  that it has produced over the
  years by precisely deploying ads
  while scaling up users. That
  is the road we are travelling
  down.”
  Matthew Pierce,
  CEO of Versus Systems

ADVERTISING’S NEW GOOGLE-SCALE OPPORTUNITY   PAGE 17
WORLD-LEADING BRANDS
QUEUING UP AT THE DOOR
To see the sheer potential on the table here, you only need look at the swelling
demand for Versus Systems’ services over the past two years.

Keep in mind, this is a company with a market cap of less than USD$150 million at
writing.

It is critical to note that the company’s platform allows it to prize out rewards of
any kind. Just take a look at the wide variety of world-renowned brands below who
have paid Versus Systems to offer gift cards, giveaways, exclusive offers, and one-
of-a-kind items as rewards to its users...

ADVERTISING’S NEW GOOGLE-SCALE OPPORTUNITY           PAGE 18
A STRONG PRESENCE IN THE
MOBILE GAMING MARKET
As one of the gaming industry’s largest areas (there were more than 200 million
mobile game players last year in the US alone) smartphone games represent one
of the largest in-game and in-app advertising opportunities. Versus Systems is well
on its way to becoming a prominent player in the space.

The company’s platform is available in apps and games offered by Canadian
publisher Ludare Games and GameCake – publisher of the smash hit Emoji
Charades.

Most impressive is Versus Systems’ recent partnership agreement with
developer Animoca Brands, which integrates rewards into its titles. This is a great
endorsement for Versus Systems – Animoca publishes games with franchises like
Mattel and Formula One that have been downloaded more than one billion times.

ADVERTISING’S NEW GOOGLE-SCALE OPPORTUNITY           PAGE 19
KEY RELATIONSHIP WITH
HEWLETT-PACKARD
Back in August 2019, Versus Systems was propelled to a new scale when it
received a cold call from HP.

Having witnessed its effectiveness, the tech giant wanted the Versus reward
platform to power the real-world prizing platform across its entire OMEN gaming
hardware brand. From here blossomed a key partnership that continues to grow to
this day.

After an initial period that
saw Versus Systems “retain,
engage, and delight” users
of OMEN Rewards, HP has
now pre-installed the firm’s
reward platform onto all of its
OMEN and Pavilion laptop and
desktop computers.

The pair recently announced
that OMEN Rewards would
now be available in China,
launching Versus Systems’
platform into the US$78 billion
Asia-Pacific gaming market.

Versus Systems’ global
expansion also extends beyond
its work with HP.

The firm has an agreement
with IClick Interactive Asia
Group Limited (NASDAQ: ICLK)
to bring prizing technology
to people throughout China.
Meanwhile, it recently launched a UK arm to help its European expansion.

ADVERTISING’S NEW GOOGLE-SCALE OPPORTUNITY         PAGE 20
ROLLING-OUT INTO
NEW SECTORS
The idea that rewards can increase user engagement is not limited to video games.
As CEO Pierce puts it, anywhere a user or viewer can encounter a challenge, that
challenge can be measured and prized.

This is opening many other worlds of opportunity for Versus Systems, each of
which could present an enormous revenue stream moving forward:

HEALTH AND FITNESS
The global wellness market is valued at more than US$4 trillion and is primed for
reward integration. Think receiving a voucher for walking a certain number of
steps, or a gym discount for lifting a certain weight as examples. Versus Systems
is seizing this opportunity, taking its platform to health and wellness app provider
ePlay and clinical trial firm PredictMedix.

VIDEO STREAMING
In February of 2021, Versus Systems announced an agreement to integrate its
reward platform into Xcite Interactive’s industry-leading video and streaming tools.
Xcite has already worked with over half of the teams in the NFL, NBA, NHL, and
MLB to make their broadcasts more engaging. Versus intends to bring real-world
rewards Xcite platform so that real world prizes can be offered inside YouTube,
Twitch, and Over the Top (OTT) television providers like Netflix, Discovery and
Disney+.

LIVE EVENTS
Versus Systems now has access to industry-leading “second-screen” apps that
can be used in conjunction with live events by viewers both present and at home.
This could allow someone at a concert to win a free drink if they win a trivia game
about the artist they are watching, as an example.

ADVERTISING’S NEW GOOGLE-SCALE OPPORTUNITY            PAGE 21
“ Anything you can track
  on an app, we can prize
  - whether you’re taking
  a certain number of steps
  a day, watching a show all
  the way through, or making
  predictions about a live
  sporting event - we can make
  these more entertaining
  with our rewards.”

  Matthew Pierce,
  CEO of Versus Systems

ADVERTISING’S NEW GOOGLE-SCALE OPPORTUNITY   PAGE 22
BUILT TO SCALE: WHY THE
FUTURE LOOKS BRIGHT FOR
VERSUS SYSTEMS
Versus Systems is already growing.       In fact, the organisation has already
And with the partnerships it already     been granted three US patents
has in place, this growth looks set to   protecting its systems and methods
accelerate.                              – including its dynamic regulatory
                                         compliance, how it applies its
Along with the recent announcement       geolocation technologies, and its
of its partnership with Xcite, the       reward platform. Alongside these,
company’s work with Animoca, Kast,       more than 60 other patent claims are
and HP should increase the potential     pending.
reach of its platform to more than 25
million users by the end of 2021.        There’s also the fact that rather than
                                         launching straight into the market,
Even then, this is just the start.       the company spent years perfecting
                                         the development of its platform. This
As Versus Systems builds upon its        has ensured the company is
existing partnerships, secures more      prepared to handle millions
new collaborations, and enters more      of users concurrently such
new sectors, the potential size of its   as gamers, viewers, and
audience is unbounded.                   players.

Its technology could effectively
be targeted at every gamer and
smartphone user in the world. Much in
the same way that everyone who uses
Google is exposed to Google AdWords,
and every Facebook member sees
Facebook ads.

Fortunately, Pierce and his team
built Versus Systems with these
enormous long-term goals in mind.
They have ensured the company can
meet soaring demand and industry
interest with ease.

ADVERTISING’S NEW GOOGLE-SCALE OPPORTUNITY        PAGE 23
“ We are a forward-
  thinking company, and
  we have ensured our
  technology will be up to the
  challenge of the scale of the
  users that we’re going after.
  We have the technology and
  the team to support millions
  of active users, players, and
  viewers.”

  Matthew Pierce,
  CEO of Versus Systems

ADVERTISING’S NEW GOOGLE-SCALE OPPORTUNITY   PAGE 24
A SMART PLAY FOR THOSE
READY TO MOVE QUICKLY
For the smart investor                       If Versus Systems can deliver on its
                                             goals, it could soon find itself re-rating
who’s looking to get                         to a valuation much more in line with
in early on what could                       its interactive advertising peers.
become one of the future                     With companies like Unity listing with
tech giants of advertising,                  a multi-billion market cap, and The
the potential here is                        Trade Desk at a market cap of US$40
                                             billion, such a trajectory could generate
huge.                                        outsized returns for early investors.
Up to now, this exciting firm has been       But the long-term opportunity is where
relatively overlooked, but with its          things get even more exciting. If Versus
listing on the NASDAQ that could soon        Systems’ geotargeted ad platform
be about to change. Just look at how         goes the way of similar offerings from
The Trade Desk (NASDAQ:TTD) has              Google and Facebook, getting in today
performed since its initial listing on the   could prove to be a once-in-a-lifetime
NASDAQ in a comparable space.                opportunity.

ADVERTISING’S NEW GOOGLE-SCALE OPPORTUNITY             PAGE 25
TEN REASONS TO ADD
VERSUS SYSTEMS TO YOUR
PORTFOLIO TODAY
   Targeted reward-based platform at the forefront of the multibillion-dollar in-
   game and in-app ad industries. Potential for Google and Facebook-scale long-
   term growth.

   Powerful platform offers real-life prizes for completing in-game and in-app
   challenges - a style of promotion users actually enjoy.

   Geolocation techniques including geofencing and geotargeting technologies
   engage smaller brands and ensures rewards are local, legal, and relevant.

   Reward ads drive up to a 34% increase in playtime and a 10% increase in new
   players, far higher than traditional ad types.

   Already integrated into publishers whose mobile games have been
   downloaded billions of times and already pre-installed on all of HP’s gaming
   computers.

   Reward-based coupons and discounts redeemed at much higher rates than
   traditional giveaways all while improving brand image.

   Best-of-breed executive team and board with expertise from Disney,
   Playstation, and Amazon and world-class leaders in design, product
   development and player/user psychology.

   Diversifying into new sectors like health, video streaming, and live events, and
   new territories like Asia-Pacific and Europe.

   Prepared for scale-up with US patents secured and ability to host millions of
   users at the same time.

   Massive re-rate potential, with users and revenues growing and NASDAQ
   listing opening up a vast new audience of tech-savvy investors.

ADVERTISING’S NEW GOOGLE-SCALE OPPORTUNITY          PAGE 26
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ADVERTISING’S NEW GOOGLE-SCALE OPPORTUNITY             PAGE 27
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AUTHOR: VALUETHEMARKETS
valuethemarkets.com and Digitonic Ltd and our affiliates are not responsible for the
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ValueTheMarkets do not hold any position in the stock(s) and/or financial instrument(s)
mentioned in the above piece. ValueTheMarkets have been paid to produce this piece by
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com, has been paid for the production of this piece by the company or companies
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