2022 FEATURED ARTIST FITNESS COURT COLLECTION - Granicus

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2022 FEATURED ARTIST FITNESS COURT COLLECTION - Granicus
2022 FEATURED ARTIST
   FITNESS COURT® COLLECTION
2022 FEATURED ARTIST FITNESS COURT COLLECTION - Granicus
National Fitness Campaign is building an
outdoor art gallery across America.

Join us and become a Collector.
2022 FEATURED ARTIST FITNESS COURT COLLECTION - Granicus
N AT I O N A L F I T N E S S C A M PA I G N

CAMPAIGN STORY
Past, Present, Future

                                                                                WHO WE ARE                                                                                      WHAT WE DO
                                                               National Fitness Campaign is a San Francisco                                                           NFC develops partnerships with cities, schools
                                                                based social enterprise and consulting firm.                                                           and sponsors to build healthy communities.

 CAMPAIGN STORY
                     1979                                           1980-2000                                2012                                                          2018 & PRESENT                         2030
                     FITNESS COURT INVENTED                         CAMPAIGN EXPANDS                         A NEW CAMPAIGN &                                              WELCOMING OUR 500TH                    EXPANSION TO 10,000
                                                                                                             WORLD CLASS TEAM                                              HEALTHY COMMUNITY                      COMMUNITIES

                                               Stanford
                                                                     3
                                                                    Countries
                                                                                10,000
                                                                                 FITNESS
                                                                                 COURTS                                FITNESS COURT® DESIGN TEAM
                              San Francisco
                                                  University

                       1979                                          1980                                     2012                                                         2018                                   2030

                                                                                                     MITCH MENAGED      GADI AMIT      SAM LUCENTE    MARK LAUREN
                                                                                                      NFC FOUNDER    NEW DEAL DESIGN HEWLETT PACKARD SPECIAL FORCES
                              The First Fitness Court®                                                                                                                        The Digital Fitness Court®
2022 FEATURED ARTIST FITNESS COURT COLLECTION - Granicus
N AT I O N A L F I T N E S S C A M PA I G N

CAMPAIGN MISSION
Accessible Healthy Infrastructure®

                                              OUR MISSION
    BUILD A FREE OUTDOOR FITNESS COURT
    WITHIN A 10 MINUTE BIKE RIDE OF EVERY AMERICAN
2022 FEATURED ARTIST FITNESS COURT COLLECTION - Granicus
N AT I O N A L F I T N E S S C A M PA I G N

2022 CAMPAIGN OVERVIEW
A COMPREHENSIVE WELLNESS PROGRAM

                                                                                 CA
                                                           ®

                                                                                   MP
                                                                                                                                                      H.I. DESIGN
                                                   SS COURT
                                                                                                                                                                       GRANT
                                                                                                                                                       SERVICES       FUNDING

                                                                                     AIGN SERVIC
                                                                                                                                     FITNESS COURT®
                                                 NE

                                                                                                        T

                                                                                                                            T®
                                                                                                       FI
                                                                                                                                                      SPONSOR       INSTALLATION
                                                                                                            N                   R
                                              FIT

                                                                                                                ES         OU                         SUPPORT         GUIDANCE
                                                                                                                     S C

                                                                                                ES

                                              A Comprehensive Wellness Program                                                                         LAUNCH
                                                                                                                                                       SUPPORT
                                                                                                                                                                      MEDIA &
                                                                                                                                                                       PRESS

                                         The Campaign is a collection of resources and services
                                       designed to activate, encourage and support participation in
                                      outdoor fitness activities. Our campaign is separated into two
                                      stages: Healthy Infrastructure & Campaign Services. All Cities                                 FITNESS COURT®

                                                                                                                                ES
                                                                                                       CA
                                        and schools awarded in the program receive all products,            PA                            APP         CLASSES &     AMBASSADOR

                                                                                                                            IC
                                                                                                       M
                                                                                                                 IG N S ERV                           CHALLENGE      TRAINING
                                      tools and services described on this page and detailed in this
                                                      executive summary document.
2022 FEATURED ARTIST FITNESS COURT COLLECTION - Granicus
N AT I O N A L F I T N E S S C A M PA I G N ’ S F I T N E S S C O U R T ®

                                WORLDS BEST OUTDOOR GYM
                          URE
H E A LT

                                FITNESS COURT®
                      CT

       Y
   H

                      R
                     U

           IN
                FRAST
2022 FEATURED ARTIST FITNESS COURT COLLECTION - Granicus
N AT I O N A L F I T N E S S C A M PA I G N

                                HEALTHY INFRASTRUCTURE®
                          URE
H E A LT

                                DESIGN, PLANNING, FUNDING, INSTALLATION
                      CT
       Y
   H

           IN
                     UR
                FRAST

                                  Design & Planning Consulting                                                          Funding & Installation Support
                                              Strategic Planning & Feasibility Study                                                    Expert Partnership Support
                                         Demographic, Political, & Pedestrian Activity Inventory

                                                                                      Circulation Planning

                                                                                                                NFC Grant Funding           Sponsor Strategy             NFC Factory Install
                                                                                                              Grant funding available    Consultation on building       NFC’s National Install
                                                                                                              through NFC’s national       consensus and best          Partner EIS available for
                                                                                                              partners & sponsors via   practices for building local   installation guidance &
                                                                                      Site Plan Integration         application           sponsor relationships                 support

                                                                                           Fitness Court

                                                      Phase Plan & Site Mapping        View-Shed Study
2022 FEATURED ARTIST FITNESS COURT COLLECTION - Granicus
APP

                        N AT I O N A L F I T N E S S C A M PA I G N ’ S F I T N E S S C O U R T ®

                        CAMPAIGN SERVICES
                   ES
CA

     PA                 FITNESS COURT® APP
                  IC
M

          IG N S ERV
2022 FEATURED ARTIST FITNESS COURT COLLECTION - Granicus
N AT I O N A L F I T N E S S C A M PA I G N

                        CAMPAIGN SERVICES
                   ES
CA

     PA           IC
                        AMBASSADORS & LAUNCH SUPPORT
M

          IG N S ERV

                                 Ambassador Training                                          Launch & Public Relations
                                Certified Training Team & Local Community                         Professional Media Consulting Services

                                             NFC Official Fitness Court Ambassador Training   Featured Stories Highlighted through Press and Local Media
                                             American Council on Exercise Approval            of Launch Days and On-Going Programming
2022 FEATURED ARTIST FITNESS COURT COLLECTION - Granicus
E
             UR
                                       N AT I O N A L F I T N E S S C A M PA I G N

                   CA
              CT

                                       CAMPAIGN SUMMARY
                     MP
     INFRASTRU

                       AIGN SERVIC
  HY

                                       COMPREHENSIVE PROGRAM
LT

                                  ES
               A
             HE

                                                                                                                                                               21st Century Healthy Infrastructure
                                                                                                                                                               National Fitness Campaign’s Fitness Court is the centerpiece to its holistic
                                                                                                                                                               health and wellness initiative. The Fitness Court is an outdoor bodyweight
                                                                                                                                                               circuit training center with functional fitness DNA. The best-in-class system
                                                                                                                                                               provides a full-body workout to adults of all ability levels. With 7 functional
                                                  RE                                                                                                           fitness zones, the Fitness Court can be used in thousands of ways. The
                                                 U                                                                                                             Fitness Court is the world’s best outdoor gym!

                                                                                     CA
                                                 CT

                                                                                       MP
                                        INFRASTRU

                                                                                         AIGN SERVIC
                                     HY
                                    T

                                                                                                    E
                                   L

                                                                                                            Strategic Planning Studies                  Campaign Funding Support                              Fitness Court App
                                                                                                     S

                                                   A
                                                 HE
                                                                                                         Strategic Planning & Feasibility Study, Site    Sponsor Strategy, Best Practices,           Free digital App Delivering Programing,
                                                                                                                     Design Consulting                   National Installation Team Support                    Workouts & Content

                        CAMPAIGN OVERVIEW
                                                                                                                                                                                                               FITNESS
                                                                                                                                                                                                               SEASON           2022
                                                                                                                Ambassador Training                      Launch & Public Relations                          2022 Fitness Season
                                                                                                         NFC Fitness Court Ambassador Training          Featured Stories Highlighted through           Spring/Summer/Fall national & local
                                                                                                         ACE Certified (America Council of Exercise)           Press and Local Media                   training, classes & challenges series
N AT I O N A L F I T N E S S C A M PA I G N

  CAMPAIGN NETWORK
  Welcoming our 500th Healthy Community

Join Over 1000+ Partners
& Sponsors Nationwide
N AT I O N A L F I T N E S S C A M PA I G N ’ S F I T N E S S C O U R T ®

INTRODUCING PUBLIC ART                                                              WEST ALLIS, WI
Interactive Public Art Across America                                       FITNESS COURT® LOCAL ARTIST
N AT I O N A L F I T N E S S C A M PA I G N

FEATURED ARTIST 2021 - KEITH HARING
N F C I N V I T E O N LY E X C L U S I V E | LIMITED EDITION FOR TEN CITIES

2021 FEATURED ARTIST
Keith Haring

                                                                                                      Keith Haring Fitness Courts®
                                                                                                        10 Exclusive Licenses in 2021

                                                                                                  S
                                                                                       Jackson, M

               KEITH HARING
            (May 4, 1958 – February 16, 1990)

    Keith Haring was an American artist whose pop
    art and graffiti-like work grew out of the New
    York City street culture of the 1980s. After public
    recognition he created larger scale works, such
    as colorful murals, many of them commissioned.
    His imagery has “become a widely recognized
    visual language”
                                                                                                                            PA                     , NV
                                                                              Santa Fe, N
                                                                                         M                  Kutztown,                     Henderson
                                                                                                               it h H a r in g Hometown
                                                                                                            Ke
N F C I N V I T E O N LY E X C L U S I V E | LIMITED EDITION FOR TEN CITIES

NFC FUNCTIONAL PUBLIC ART GALLERY
2021 Featured Artist - Keith Haring

                                                                              NFC Public Art Gallery | Keith Haring Fitness Court® Collectors

                                                                      S
                                                      Jackson, M

                                                               PA
                                                     Kutztown,
                                                                                                                                                Keith
                                                                                                                                                Haring’s
                                                                                                                                                Hometown

                                                                M
                                                    Santa Fe, N

                                                                 , NV
                                                  Henderson

                                                            alls, CO
                                             Green Mt F
2022 Featured Artist

Jean-Michel Basquiat Fitness Court® Collection
Limited Edition, Interactive, Outdoor Public Art

As the outdoor Fitness Court® network grows across America, NFC is pleased
to present the 2022 Featured Artist Jean-Michel Basquiat. This one-time only,
exclusive curated collection developed in collaboration with The Estate of Jean-
Michel Basquiat in New York will unite art and fitness in iconic public spaces
across America. One hundred cities of all sizes who demonstrate a commitment
to both arts and wellness infrastructure have been selected to learn about this
unique program. Qualifying cities who succeed in their application for the program
will be selected nationwide to curate this collection.

Collectors of the Basquiat Fitness Court® Collection will join ten other cities who
curated the 2021 Keith Haring Fitness Court® Collection to join the campaign as
an exclusive collector of NFC’s Outdoor Public Art Gallery.

Participation is by Invite Only.
Jean-Michel Basquiat is one of the best known artists of his generation and is widely considered one
                                        of the most important artists of the 20th century. His career in art spanned the late 1970s through
                                        the 1980s until his death in 1988, at the age of 27.

                                         Basquiat works are edgy and raw, and through a bold sense of color and
                                         composition, he maintains a fine balance between seemingly contradictory forces
                                         such as control and spontaneity, menace and wit, urban imagery and
(December 22, 1960 – August 12, 1988)    primitivism.
SOLD AT AUCTION

                                                #1
                                  Untitled, 1984
                                    $110.5 Million
        One of the most expensive paintings ever purchased.
       Set a new record high for an American artist at auction.
SOLD AT AUCTION

                                     #2
                  In This Case, 1983
                          $93.1 Million
SOLD AT AUCTION

                     #3
Untitled (Devil), 1982
          $57.3 Million
SOLD AT AUCTION

           #5 Dustheads, 1982
               $48.8 Million    #4 Versus Medici, 1982
                                     $50.8 Million
NFC IS PROUD TO PRESENT THE
BASQUIAT FITNESS COURT® COLLECTION
  10 UNIQUE LIMITED EDITION LICENSES AVAILABLE FOR 2022
N F C I N V I T E O N LY E X C L U S I V E | LIMITED EDITION FOR TEN CITIES

FEATURED ARTIST COLLECTION
Basquiat Fitness Court®

  Custom Powder
                                                                                                             Precision wrapped       Anti-graffiti    Designed and
  Coating Color
                                                                                                                carbon steel        laminate art     made in the USA

  Custom Artist Bio
  Side Panel                                                                                               32’ x 6’ Licensed Mural Wall

                                                                              Fitness Court Gallery Wall

                                                                               Plyometric Box Theater

                                                                                                                                                            Custom Art
                                                                                                                                                            Integrated into
                                                                                                                                                            every element
THE                                   BQ1   BQ6

BASQUIAT
FITNESS COURT®
COLLECTION
                                      BQ2   BQ7
Choose from 10 Unique
Limited Edition Designs

                                      BQ3   BQ8

                                      BQ4   BQ9

       2022 FEATURED ARTIST           BQ5   BQ10
          FITNESS COURT® COLLECTION
N F C I N V I T E O N LY E X C L U S I V E | LIMITED EDITION FOR TEN CITIES

FEATURED ARTIST COLLECTION
Basquiat Fitness Court®

 BQ-1
 ‘Untitled’ Skull
 1981

 ‘Untitled’ Fallen Angel
 1981

 ‘Untitled’
 1980’s

       2022 FEATURED ARTIST
            FITNESS COURT® COLLECTION
N F C I N V I T E O N LY E X C L U S I V E | LIMITED EDITION FOR TEN CITIES

FEATURED ARTIST COLLECTION
Basquiat Fitness Court®

 BQ-2
 ‘Untitled’ The Devil
 1982

 Sold for $57.3 Million
 Auction: Christie’s, May 2016
 Owner: Yusake Meazawa

       2022 FEATURED ARTIST
            FITNESS COURT® COLLECTION
N F C I N V I T E O N LY E X C L U S I V E | LIMITED EDITION FOR TEN CITIES

FEATURED ARTIST COLLECTION
Basquiat Fitness Court®

 BQ-3
 ‘Boy and Dog in a
 Johnnypump’
 1982

 Sold for +$100 Million
 Owner: Ken Griffin

       2022 FEATURED ARTIST
            FITNESS COURT® COLLECTION
N F C I N V I T E O N LY E X C L U S I V E | LIMITED EDITION FOR TEN CITIES

2022 FUNDING REQUIREMENTS
2022 Featured Artist - Jean-Michel Basquiat

                                                                                                                                      +                    +
                                                                                                         BASQUIAT FITNESS COURT®
                                                                                                          Turn Key Install & Campaign Services

                                                                                           $220,000 + Concrete Slab
                          2022 FEATURED ARTIST
                                 FITNESS COURT® COLLECTION                    Included Services

                                                                                   1 of 10 Basquiat      Custom Powder Coating            Turn Key Installation       Campaign Services,
                                                                              Licensed Fitness Courts®                                     EIS Factory Install     Promotions of Partnership,
                                                                                                               Full Bleed Art                                          Sponsor Support
                                                                                  5 Year Art Lease                                    Art & Graphic Installation
                                                                                                         Limited Edition Plyo Box &           Included
                                                                                                           Bend Station Designs

                                                                                                              Concrete Slab Not Included
N F C I N V I T E O N LY E X C L U S I V E | LIMITED EDITION FOR TEN CITIES

2021 FEATURED ARTIST
Keith Haring Fitness Court® Collection

                                                                                            NFC 2021 Featured Artist | Keith Haring
                                                                   Limited Keith Haring Fitness Court® License Still Available - Join the Gallery
OVER 500
SPONSORS NATIONWIDE
N AT I O N A L F I T N E S S C A M PA I G N

PRESENTED BY JACKSON HEART
Keith Haring Signature Series Fitness Court®

 Custom Powder Coating Color
 Red

                                                                           32’ x 6’ Keith Haring
                                                                           Mural Wall Canvas

           Custom Side Panels
           Artist Profile

                                               Keith Haring Feature Wall

                                                                                                   Keith Haring Art
                                                                                                   Integration into all
                                                                                                   elements
JACKSON
                   MISSISSIPPI
        Partnership Stage 2 : Evaluation

A Note from the NFC Team:

The following analysis overview of Jackson is presented as part
of NFC‘s Healthy Infrastructure® services that provide support and
guidance for building a healthy city network.

These data sets and resources have now been made available
to invited partners who are now moving forward with city-wide
campaigns and programs.

The following pages represent an executive summary of NFC‘s
urban design and planning services that assist active campaign
partners in strategic planning efforts to build towards health impact
in their community. In addition, this work assists your community in
pre-qualifying for NFC Grant Funding.

We look forward to working with you further to develop this
strategic plan and partnership.

Thank you,
NFC Team

Please Note:
These materials are the property of NFC and are made available to qualified candidates
                      ®
who are being considered for funding and or participation in the Campaign and NFC
Healthy Infrastructure program.

Any reproduction or sharing of these materials is strictly forbidden and use of these
materials is for work done in conjunction with NFC and its partners and sponsors.
P H Y S I C A L & S O C I A L D ATA

CITY WIDE INVENTORY
Jackson, MS

    LEGEND                                           LEGEND                             LEGEND
           High Activity Level
RECOMMENDED SITE OPPORTUNITIES

FEASIBILITY ANALYSIS
Jackson, MS

                                                                                                                                                                FITNESS COURT SITE
                                                                                                                                                                OPPORTUNITIES | KEITH HARING

                                                                                                                                                                Mississippi Museum of Natural Science
                                                                                                                                                                Subject to Master Plan review

                                                                                                                                   North of Lakeland Drive      North of Lakeland Drive

                                                                                                                        Mississippi Museum of Natural Science   Smith Park
                                                                                                                        (Subject to Master Plan review)
                                                                                                                                                                Convention Center
                                                                                                                                                                Potential Alternate Site

                                                                                                                                                                FITNESS COURT SITE
                                 Jayne Avenue Park                                                                                                              OPPORTUNITIES

                                                                                                                                                                Battlefield Park

                                                                                                                                                                Jayne Avenue Park
                                                                                                 Bellhaven Heights Park
                                                                                                 (Potential Alternate Site)
                                                                                                                                                                Bellhaven Heights Park
                                                                                         Smith Park                                                             Potential Alternate Site
                                              Convention Center
                                                     (Potential Alternate Site)

                                                                      Battlefield Park
N F C I N V I T E O N LY E X C L U S I V E | LIMITED EDITION FOR TEN CITIES

PARTNERSHIP NEXT STEPS
Partnership Development

       NEXT STEPS

                     1                    CONSENSUS
                                          Share Video - Build Consensus

                     2                    FEASIBILITY STUDY PRESENTATION
                                          Qualification Stage - Design Studio Introduction

                     3                   LICENSE QUALIFICATION APPLICATION
                                         NFC Releases Application if Appropriate

                     4                   PROGRAM AWARD SELECTIONS
                                         NFC Awards License, Funding Development Begins
San Francisco, USA | nationalfitnesscampaign.com
Contact: Trent Matthias, Director | trent@nfchq.com | 415.702.4919
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