2020 The Artemis Charitable Foundation
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The Artemis
Charitable Foundation
>
2020
ANNUAL REVIEW
02
Introduction
Introduction
It is a pleasure to welcome you to the 2020 134 staff took on challenges to raise £58,000
Artemis Charitable Foundation Review. for our food distribution charity of the year
Trussell Trust; efforts by 127 staff and family
> What a year it has been. Life has been turned
upside down and challenged us all in many
uncomfortable ways. But for the charitable
raised £50,000 for NHS Charities Together,
doubled to £100,000 with a donation from
Artemis LLP; and 75 staff formed teams and
>
sector it has been brutal. Income has been took on challenges to raise almost £9,000 for
decimated by the loss of revenue from SANE, our core mental health charity. This
sponsored events and fundraising dinners, speaks volumes for the culture of connection
while at the same time demand for charitable and care that exists across our business.
services has soared across the board.
Regrettably it seems inevitable that many This Review does not cover all that the
small charities will fail to survive this extreme Foundation does on your behalf, but it shines
challenge, but inspiringly time and time a spotlight on areas we hope you will find of
again we have witnessed individual charities interest. Early in 2021 we will be launching a
strategically pivot their business models new initiative aimed at letting you fast track
to successfully and quickly adjust to the donations to micro-charities you know and
current new world order. There is no hiding value. More on that soon.
place at the moment and whether it be in the
commercial or charitable sectors, the quality In the meantime I hope you enjoy reading the
management teams are now easier to spot. pages ahead, and as always if you have ideas
on what we are doing or what you think we
Our focus this year has been on the charities could be doing please let any of the Trustees
we know well, and we have been in constant or Marisa know.
contact to provide the most vulnerable
of them with support, often in the form of Finally, I would like to record my thanks
emergency funding to provide a lifeline while to Victoria Heffer, Jamie Jardine and Dick
they adjust and reinvent their business Turpin who have retired as Trustees this year.
models. We have been told on a number of Their combined contributions have been
occasions that this funding has been pivotal significant and hugely appreciated.
to their ongoing survival.
Beyond heartening has been the response LINDSAY WHITELAW
by staff to the crisis facing those in need.
2 3
How we
made a 04
difference
in 2020...
Contents
£950,000
How we made a difference in 2020...
OVER
DONATED TO 95 CHARITIES
49 ARTEMIS STAFF 02 Introduction
VOLUNTEERED
04
How we made
WITH PARTNER
a difference
in 2020...
£170,000 CHARITIES
06
OVER
> RAISED BY STAFF THROUGH
Core
charities >
VIRTUAL
FUNDRAISING
CHALLENGES £103,000
DONATED TO UK PARTNER
21 Disasters and
emergencies
CHARITIES IN RESPONSE TO
COVID-19 22 Other
charities
£30,000
DONATED TO GLOBAL
DISASTERS AND
OVER £95,000
GIVEN BY STAFF VIA
26 Staff
volunteering
EMERGENCIES GIVE AS YOU EARN
30 Staff
fundraising
40 Coming up
in 2021
41 Meet the
Trustees
4 5
06
Health
Alzheimer’s Society/
Alzheimer Scotland
The Artemis Charitable Foundation’s 2020
The coronavirus pandemic made 2020 a
donation to Alzheimer Scotland was initially
challenging year for everyone, but for people
awarded in support of the charity’s Community
affected by dementia the crisis was devastating.
Activities Programme. However, in March all their
More than a quarter of those who died in England
Alzheimer’s Society face to face activities ceased due to lockdown
and Alzheimer and Wales had dementia, making it the most
and therefore our donation was shifted to where
Scotland are working common pre-existing condition for coronavirus
there was the greatest need, supporting Alzheimer
deaths. Beyond this shocking death toll, we also
> >
harder than ever Scotland’s COVID-19 response.
to help people saw the terrible impact that social isolation had
with dementia feel on people with dementia and their carers. Without
connected, informed family and friends able to visit, people’s symptoms “I would like to thank the Artemis Charitable
and part of the worsened much more quickly and connections to Foundation for its ongoing, generous support.
community their loved ones were lost. Your grant has helped support our organisation
through these unprecedented times. The
When face to face services could no longer ongoing pandemic has changed life as we
Core charities
be offered, Alzheimer’s Society and Alzheimer know it, but it has hit the most vulnerable in our
Scotland adapted quickly to increase their support communities hard. Like many organisations, we
online and over the phone and their Dementia have reimagined and recalibrated our services,
Advisers became an emergency service for those accelerating our digital innovations to give people
with no one else to turn to. They also led the way as much stability and consistency as our bricks
in shining the light on the catastrophic way the and mortar support.”
pandemic affected the care home system and
have influenced local and national governments to Henry Simmons
increase protections for them. Chief Executive, Alzheimer Scotland
The Artemis Charitable Foundation supports a number The coronavirus crisis has been a dementia crisis
of ‘core’ charities in the areas of Health, Education,
Poverty and Environment. The Foundation works closely
with these charities, usually on a multi-year basis, to
enable greater impact and a deeper understanding
of their work. Staff are often given the opportunity to
take part in volunteering days, charity trips, fundraising Over a quarter (27.5%) Nearly 40% of 82% of people affected 92 million extra hours
events and workshops with these charities. of people who died COVID-19 deaths by dementia have have been spent by
from COVID-19 March – have occurred in care reported an increase family and friends
June had dementia. homes. in dementia symptoms caring for loved ones
during lockdown. with dementia.
6 7
City Harvest
In the last 12 months City Harvest has delivered
Poverty/
more than 6 million meals across every London Community
borough. The 2,600 tons of surplus food they UK
rescued would otherwise have been wasted by
restaurants, manufacturers, wholesalers and
supermarkets. The charity was also able to
prevent almost 10 tons of greenhouse gases
from polluting the environment.
As the coronavirus crisis gripped London
early in 2020, City Harvest scaled up its
operations substantially and played a pivotal “The support from the Artemis Foundation
role in emergency food aid provision in London. has enabled more than 500,000 meals to be
Working with the Mayor’s office, City Harvest distributed in London in the last 12 months.
was a founding member of the London Food The City Harvest Artemis van operated on the
Alliance, analysing the needs of each London frontlines during the COVID crisis, supporting
borough to determine the challenges in their families unable to feed their children, nourishing
communities and food requirements. During NHS workers, and enabling the survival of those
the crisis, City Harvest’s work transitioned from isolated at home with no access whatsoever
nourishing London’s most vulnerable people to to food. It will enable us to fight rising levels
ensuring individuals isolated at home had food of food insecurity which will affect vulnerable
necessary to survive. individuals amongst us long after the risk of
SANE offers emotional support and guidance to anyone affected by mental health problems infection has waned.”
In 2019 Artemis and the Artemis Charitable
Foundation teamed up with City Harvest to Laura Winningham, OBE
purchase a delivery van which has helped City
In 2020 the Foundation selected SANE as its new Core Health Charity. SANE Harvest achieve its mission throughout the
CEO, City Harvest
was established in 1986 to improve the quality of life for people affected crisis. The Foundation provided additional
> by mental illness. It provides the UK’s only out-of-hours specialist helpline
(SANELine) offering emotional support and guidance to anyone affected by
support in 2020 to help City Harvest scale up its
operations and tackle the emergency food aid
situation in London.
Six members of Artemis staff took part in a
volunteering day at City Harvest’s depot in
London in February (see page 28).
>
mental health problems.
SANE
There is a consensus that the coronavirus The Artemis Charitable Foundation will continue
pandemic will have a severe, long-term to support SANE in 2021 helping them to scale
impact on mental health and SANE’s evidence up their new model and therefore promote and
demonstrates an escalating demand for people sustain the mental health of individuals and
to have somewhere to turn when NHS services families at this difficult time.
are contending with a very serious backlog. In
March 2020, SANE responded to the coronavirus
“The very generous support that the Artemis
pandemic by adapting SANELine from a crisis
Charitable Foundation has given SANE has
line operating from the SANE Office from 4.30pm
helped us greatly in sustaining the response
to 10.30pm to a mental health support service
we can give to our callers. It has enabled us to
run remotely from home from 10am to 8pm.
continue our response during the present difficult
times, which have presented special challenges
The Foundation’s donation contributed towards:
to our human and financial resources.”
• Support and training for SANE volunteers In October City Harvest’s
Marjorie Wallace, CBE CEO, Laura Winningham,
• The purchase of mobile handsets and cost of SANE Founder and CEO was awarded an OBE
calls for SANELine’s volunteers in recognition of City
Harvest’s contribution
• The purchase of new laptops, including IT 75 Artemis staff took part in a mental health towards keeping the
support, for SANE staff to be able to work from awareness challenge in October to raise funds for nation fed during the
home during lockdown SANE (see page 32). coronavirus crisis
• Funding for senior experienced therapists
8 9
Alexandra Rose
Poverty/
Alexandra Rose works with children’s fresh fruit and veg and provide healthy
centres in the UK supporting food choices for their children during this Community
disadvantaged families with young children difficult time. International
to access healthy food and form healthy
eating habits. They do this by providing The Foundation’s donation was used to
‘Rose Vouchers’ to families in need which support vouchers in Alexandra Rose’s
can be spent on fruit and vegetables at project in the London Borough of Hackney
local markets. and fund the establishment of a new
project in Glasgow.
With many families being hit hard
financially by the fallout from the COVID-19 “My boys now eat more vegetables, they
crisis, Alexandra Rose’s work has never love broccoli, cauliflower, aubergine
been more important. The charity took and courgettes. Before I would use the
swift action two weeks ahead of the supermarket and buy pasta, rice and
lockdown to get vouchers into the hands potatoes as I thought they wouldn’t eat
of families before everything closed. vegetables, I was surprised. Now I can give
While most children’s centres were forced them different vegetables to try when I
come home from the market, I put the fruit Shivia’s field staff delivered face masks and other essential
to close, they quickly adapted their items to local communities
distribution model to post vouchers out and vegetables on a table they can reach,
or arrange socially distanced collections, and they pick what they’d like to try.”
rather than the usual in-person collections.
A Rose Voucher parent in Hackney Shivia
Alexandra Rose also campaigned during
lockdown to keep markets open as vital Shivia aims to empower people living below Thankfully, despite these challenges, Shivia
sources of affordable food. As a result, the poverty line in rural West Bengal in India was able to distribute over 5,000 poultry
markets which had been forced to close to earn an income from home. It provides the toolkits to more than 1,000 farmers this year.
began to reopen and stayed open. tools and training that those most in need, Perhaps most importantly they also formed 29
> >
particularly women, require to work their way farmers groups, which means that 430 families
To date, 3,350 families have been out of poverty and build a brighter future. now operate successful poultry enterprises
supported by the charity’s Rose Vouchers completely independently of Shivia. This
for Fruit and Veg Project, meaning families 2020 has been a challenging year as India is a huge achievement as it supports the
on low incomes have been able to access was particularly hard hit by COVID-19, but sustainability of Shivia’s approach.
Shivia responded quickly early on in the crisis
by educating families about the pandemic, Shivia is now planning to expand its livelihoods
promoting hygiene and social distancing programmes into other areas of India and
practices and supplying essential goods to will begin a new phase of growth into new
the communities. The communities where industries such as helping trained young
Shivia works had lost most means of earning beauticians to set up their own businesses in
a livelihood and at the same time were being Gujarat and Rajasthan.
advised to wear masks that were unavailable
or unaffordable to them. So Shivia trained “The Shivia-Artemis partnership is one we all
them to tailor masks, providing them to the feel so proud and thankful to be a part of. We
community and a small income to the ladies. are so appreciative of the Artemis Charitable
Foundation’s support and are particularly
Initially, the impact of COVID-19 was grateful that this year, with COVID-19, you
very worrying for Shivia’s poultry farming donated to our General Fund since it allowed
programme as “fake news” spread fast on us to respond to changing regulatory
social media saying that animals and chickens circumstances in India and most importantly,
were spreading the coronavirus. Video clips the needs of the poor at all times.”
went viral of farmers in other states burying
chickens alive because they thought they were Olly Donnelly
infected with the virus. The poultry industry Founder and CEO, Shivia
was quickly devastated and the prices of
chickens and eggs fell drastically in the local
and city markets of West Bengal. Slowly but
surely, however, these rumours were quashed
as Shivia deployed its staff to educate the
families they work with that this was simply
Rose Vouchers can be spent on fruit and veg at local markets not the case.
10 11
Artemis staff volunteer
Brass for Africa regularly with Arrival Education
students providing coaching
The Foundation’s new Core International Poverty “The support from the Artemis Charitable and skills training
charity for 2020 is Brass for Africa, a charity Foundation has been a game changer for Brass
which delivers music education integrated with for Africa as we strive to create brighter futures
life-skills training to over 1,000 disadvantaged for disadvantaged youth. In any normal year
children and young people in Uganda, Liberia this support would enable so much, but in this
and Rwanda. Last year the Artemis Charitable particularly difficult year with the impact of
Foundation supported Brass for Africa to develop the COVID pandemic affecting so many of our
a bespoke tool for integrating life-skills training beneficiaries, the Foundation’s support has quite
into music education sessions. This year the literally been lifesaving in enabling us to continue
Charity Committee adopted Brass for Africa as and modify our support of the vibrant but Education
a core international poverty charity after their struggling communities in which we work.”
impressive work in 2019.
Jim Trott
At the beginning of 2020, Brass for Africa’s Executive Director, Brass for Africa
programmes were growing and new partnerships Arrival Education
were being forged. They had selected and started
work with 10 teachers in preparation for a trip to
Switzerland in August as they had been invited We are delighted that Brass for Arrival Education exists to give young talent This year brought challenges but also created
to perform at the prestigious Lucerne Festival. (aged 16-26) from low income homes and opportunities. Coaching programmes and
At the end of March, however, the Ugandan, Africa’s feature documentary communities in London the skills, insight, skills workshops were taken online and this
Rwandan and Liberian governments instigated about their UK tour in 2019 called networks and mindsets needed to flourish in enabled staff from all of Artemis’ offices to
their COVID-19 prevention and mitigation “TOPOWA – Never Give Up” won life and work, which are not taught in formal take part remotely. The Artemis ‘Profit Hunt’
measures. Airports and land borders were closed education. challenge continued to go from strength to
along with schools and universities. Gatherings Best Music Documentary at the strength with a new online model. 43 Artemis
Raindance Film Festival this year.
> >
and youth group meetings were banned and Since 2013, with the Artemis Charitable staff participated, mentoring 15 teams of
night curfews imposed. Brass for Africa therefore Foundation’s support, Arrival Education has Arrival Education students to complete an
provided all of their teachers with devices and been able to offer places on its social mobility investment challenge (see p26).
mobile data and began a distance training programmes to 500 young people from 14
programme for them using Zoom. Their Director different secondary schools and sixth-forms All of these initiatives give Arrival Education
of Music Education, normally based in Uganda, in the Greater London area. Together, Artemis students a unique opportunity to meet people
oversaw this project from the UK and continues and Arrival Education have run 25 Workshops they would never normally come across, learn
to train the team in this fashion. and 35 1:2:1 coaching relationships involving important skills for life and work, and build
20-35 Artemis staff per annum. confidence and relationships that will be
crucial for their future.
Artemis staff are closely involved in the
partnership with Arrival Education helping to
deliver:
• Success Skill Workshops - held at
Artemis after work/school, these sessions
bring together Artemis staff and Arrival
Education students to help students
develop core life and work skills.
• Developing Leaders Coaching Programme -
“I love the coaching programme.
a 1:2:1 relationship where Arrival Education My coach has been absolutely
pairs a volunteer from Artemis with one of wonderful, fantastic and very
its students for a 6-9 month period. helpful. He listens to what I have to
say, and appreciates me. He brings
• Scholarship places – Arrival Education’s perspectives and suggests options
programmes are free for its students and I haven’t seen before. I think it’s a
Brass for Africa provides music education and life-skills school partners. They rely on partners like life-changing programme.”
training to over 1,000 disadvantaged young people in Uganda, the Artemis Charitable Foundation to cover
Liberia and Rwanda the core costs of running the programme. Student, Alperton School
12 13
Education
Education
The Robertson Trust
The Robertson Trust’s ‘Journey to Success’
programme, supported by the Artemis
Charitable Foundation, helps
promising young people who
have the ability but not
necessarily the financial DSM Foundation produced a film of their drugs education play which will be
means to go to university. used for a ‘virtual’ tour
Robertson Scholars come
from a wide range of
backgrounds, but all have Daniel Spargo-Mabbs keep core subjects going. DSM Foundation
some form of socio- worked quickly to develop drugs and alcohol
economic need combined Foundation education resources that could be delivered
with talent, potential and a remotely to students. They developed
> commitment to making the most
of the charity’s support. Robertson
Trust Scholars
The Daniel Spargo-Mabbs (DSM) Foundation
is a drug and alcohol education charity
home-learning drugs education units for
schools to send home to students, delivered
student workshops online and delivered
>
In 2019-20 the Journey to Success programme receive financial support founded in 2014 by Tim and Fiona Spargo- interactive online workshops for parents, as
supported a total of 698 Robertson Scholars, as well as dedicated training and mentoring Mabbs in response to their son Daniel’s death well as weekly Facebook Live FAQ sessions
with 156 new Scholars being admitted to the throughout their time at university aged 16 having taken ecstasy. Dan was bright, for parents and carers via DSM Foundation’s
programme in September 2019. As COVID-19 funny, kind and popular, and his parents felt if Facebook page.
restrictions first took effect in March 2020, this could happen to him it could happen to
undergraduates were preparing to sit final exams, anyone. They were determined to do all they
could to prevent any harm happening to other As they were unable to deliver a Theatre in
conclude practical assessments or graduate. Regardless of the restrictions brought into play Education tour of their play in Scotland in
The Robertson Trust Scholarship team moved to families through drugs.
by COVID, The Robertson Trust has continued to summer 2020 as planned, and with the future
home working while there was an unprecedented expand its programme to include a range of career of live touring remaining very uncertain, the
increase in demand for mental health support, pathways that are offered to the Scholars across The Foundation’s donation aimed to help charity worked with the theatre company to
additional financial support and career guidance, a number of career areas. These include pathways DSM Foundation expand its Making Safer produce a professional film of the production
predominantly from final year students. The in financial services, banking, international Choices programme (an evidence-based which will be used for a ‘virtual’ tour, with
Scholarship team focused on assisting its final development, public service and data science drug and alcohol education programme for workshops to follow performances.
year Scholars to access graduate careers in a among others. In each case the core of the students and parents) from London into
substantively reduced job market, as recruitment pathway is a combination of awareness-raising, Edinburgh. When schools closed in March
programmes were cancelled or postponed mentoring and internships aimed at supporting all of DSM Foundation’s drugs education “The partnership we have with the Artemis
and universities advised that students with the Scholar into a graduate role. bookings were cancelled, as well as the Charitable Foundation remains highly valued
incomplete practical components would be remaining performances of the charity’s drugs by us all, and the flexibility shown by the
unable to graduate. “The Journey to Success programme has provided education play based on Dan’s story (entitled Trustees under COVID enabled us to respond
me with more than just the financial support ‘I Love You, Mum – I Promise I Won’t Die’). creatively in the global crisis, developing new
Nevertheless, by September 2020 114 Robertson needed for university, it has also provided me models of delivery to ensure young people,
Trust Scholars graduated from university, with with an expansive support network and the Inconsistent access to devices on which families and communities continued to
98% achieving a first or upper second-class opportunity to challenge myself in ways I never students could access learning resources and receive high quality drugs education.”
degree. A further 24 Scholars have had their expected.” teaching at home led to enormous challenges
degrees extended due to COVID and are due to for schools. Drugs and alcohol education was Fiona Spargo-Mabbs
graduate in early 2021. Artemis-sponsored Robertson Trust Scholar not a priority for many who were struggling to Founder, DSM Foundation
14 15
Cool Earth
Cool Earth has a unique approach to saving the
Blue Marine Foundation Environment rainforest. It partners with indigenous communities to
make sure that they have the support and resources
Blue Marine Foundation is an ocean conservation charity to do what they’ve been doing for thousands of years
dedicated to creating marine reserves and establishing - keeping the trees standing. By providing funding for
sustainable models of fishing. communities and supporting livelihoods, families are
no longer forced to accept cash from illegal loggers. A
In spite of the uncertainty around COVID-19, Blue Marine has simple but effective idea!
adapted to the changing circumstances and continued to be
highly productive. Though they have encountered inevitable Although Cool Earth’s mission remains unchanged,
challenges and restrictions, particularly in their on-the-ground the global landscape post-COVID has changed
projects and sporting events, the team has been nimble and beyond recognition. The growing COVID-19 pandemic
creative, finding solutions and looking at exciting new ways of means forest villages need our support more than
working in the future. As well as taking on more projects and ever. Remote indigenous communities are the most
campaigns than ever before, the last year has seen a number vulnerable to new diseases as healthcare, reliable
of exciting new developments including BLUE’s first online sanitation or even running water are often difficult to
conference, virtual sporting events and their very own podcast access, inadequate and often unaffordable for forest
series. families. Cool Earth has met this challenge head on,
pivoting towards new and innovative approaches to
To achieve high impact for relatively low central overheads, BLUE both fundraising and programme delivery.
has developed specialist units. To date, there has been huge
value derived from the work of existing units: BLUE Media, BLUE In May this year, Cool Earth launched the Rainforest
Legal and BLUE Education, which carry out stand-alone projects Resilience Fund which aimed to provide forest
and support other BLUE projects. This year, BLUE has added communities with essential seeds and tools needed
three new units: to grow food, as well as financial assistance and
training to aid the recovery of sustainable businesses.
BLUE Investigations: BLUE Investigations works to research and Cool Earth’s agile and responsive approach to
shine a light on overfishing and other harmful marine activities. conservation, along with the support of local partners
> >
By exposing unlawful and unsustainable practices, BLUE is and community members, has ensured they are
striving to put an end to overfishing. meeting the urgent needs of rainforest communities
in the most difficult of circumstances.
BLUE Carbon: BLUE Carbon aims to demonstrate and quantify
the value of the ocean and marine habitats to mitigate and adapt “I recall our first meeting with the Artemis Charitable
to climate change. Monetising the value of ocean life would be a Foundation back in May 2016, when we presented
game changer for conservation. Cool Earth’s mission and vision and were able to learn
more about the Foundation’s ethos. We have been
BLUE Economics: BLUE aims to use economic models and honoured to be recipients of very generous grants
innovative finance to unlock a quantum increase in ocean from the Artemis Charitable Foundation over the past
conservation finance, prove the economic viability of sustainable five years, and to a large extent we put the growth
fishing and examine the perverse economics of subsidised of our model of community-led partnerships down
overfishing. to your loyal support throughout this period. We are
most grateful.”
BLUE’s mission is to see at least 30 per cent of the world’s ocean
under effective protection by 2030 and the other 70 per cent Matthew Owen
managed in a responsible way. Director, Cool Earth
Environment
Building local resilience against deforestation is
at the heart of Cool Earth’s mission
Seagrass meadows can store up to twice as
much carbon as terrestrial forests. Image ©Danny Copeland
16 17
Charity of
the year
Charity of the year
The Trussell Trust
Our charity of the year partnership “We are so grateful to Artemis for your support as
we head into a winter forecast to be the busiest
with The Trussell Trust raised over ever at food banks. By helping us provide tailored
£108,000 in 2020. advice and support to our network of foodbanks
that puts money back in the pockets of people
The Trussell Trust supports a nationwide network who need it the most, we will help prevent people
of food banks across the UK providing emergency needing a food bank again.”
> food and support to people locked in poverty, and
campaigning for change to end the need for food
banks in the UK.
Emma Revie, CEO, Trussell Trust
Artemis you are amazing! >
134 Artemis staff took part in our ‘Feel Good
When the coronavirus pandemic struck, The February’ challenge (see page 31) raising £58,000
Trussell Trust had already been experiencing for the Trussell Trust.
year-on-year rises in the number of people unable
to afford food and consequently forced to use
food banks across the country. The devastating You can continue to support The
effects of COVID-19 led to thousands more Trussell Trust in the following Congratulations for raising a fantastic total of £108,026.22
people needing to use a food bank for the first ways:
time. During April 2020, The Trussell Trust saw
an 89% increase in the need for emergency food
• Donate to your local food bank Your wonderful gift will enable the Trussell Trust to support
parcels compared to the same month the previous
year – over 6,250 each day. This presented a huge – either direct or at your local people in crisis today, while working towards a tomorrow
additional pressure on already overstretched supermarket collection point. Take a without the need for food banks. We can’t thank you enough
resources. look at what’s in a food parcel to see for all your hard work.
In response, The Trussell Trust worked closely
what items to donate, and don’t forget
that food banks also accept essential
with its network to understand each food bank’s With best wishes from everyone here at
situation, offer guidance, and work out how they non-food items such as toiletries and
could best support them as they continued to hygiene products. The Trussell Trust, you are amazing!
face times of such uncertainty and challenge.
They rapidly implemented a new logistics model to • Follow The Trussell Trust on social
ensure that food banks could receive a consistent
food supply of core items to meet demand. To
media – and share their campaigns to
implement this new model, they recruited, trained help end the need for food banks in
and deployed over 12,000 new volunteers. the UK. For more info click here.
18 19Charity of Disasters and 21
the year emergencies
Cancer charity of the
year 2020 Disasters and emergencies
Once again this year we received an incredible response from staff to our request for nominations for In addition to the COVID-related support given to the Foundation’s ‘Core
the Cancer Charity of the Year. As a result, the following 14 cancer charities received donations from
the Foundation. Charities’ in 2020, the Charity Committee also made donations to a number
of other charities with which the Foundation has longstanding relationships
to help them navigate the pandemic and provide additional support for
their beneficiaries.
Cyrenians Edinburgh Children’s Hospital
In April the Foundation made a donation to Charity
> >
Cyrenians, which adapted its regular activities The Edinburgh Children’s Hospital Charity
(tackling the causes and consequences of received a donation from the Foundation to
homelessness in Edinburgh) to respond to the support the physical and mental wellbeing of
pandemic by transforming its Cook School into the most vulnerable children and families who
a food production kitchen. Cyrenians cooked are in the care of Edinburgh’s Royal Hospital for
over 5,000 nutritious meals per week during the Sick Children. Our donation helped support the
early months of the pandemic for distribution to mental health of children in the care of Child and
vulnerable families and NHS staff in Edinburgh Adolescent Mental Health Services.
and the Lothians.
International emergencies
Jamie’s Farm
Charity of the year 2021 For many of the children Jamie’s Farm supports In May, the Foundation made a donation
lockdown meant living in cramped conditions to Unicef’s international response to the
with no, or limited, access to the outdoors, a COVID-19 crisis. Unicef provided critical water
laptop, internet connection or the space for and sanitation services in response to the
home learning. While the charity’s farms had to coronavirus pandemic, as well as strengthening
close during the lockdown period, Jamie’s Farm’s communication and community engagement
dedicated staff continued to help the young (including combatting disinformation and hoaxes)
people they work with virtually through social
and supporting continued access to essential
Our 2021 charity of the year will be Challenge Partners, an education media, lessons, activities and therapeutic check-
health services.
ins. The Foundation made a donation to Jamie’s
charity through which schools across the country collaborate to improve Farm to help them continue their work despite In August, the Charity Committee donated to
the education system as a whole so all children benefit. reduced income due to event cancellations. Unicef’s Beirut appeal following the devastating
explosions at the city’s port. Unicef provided
The impact of the pandemic was felt disproportionately by disadvantaged children. Research found safe drinking water to those affected, as well
a huge gap in provision during lockdown, with private school pupils five times more likely to get near as supporting the Ministry of Public Health to
full-time teaching online, while four in 10 state pupils had no contact with their teacher. Pupils in the recover and safely store medicines and vaccines
most disadvantaged schools were the least engaged. Challenge Partners is helping schools to ensure which were in the port at the time of the
these pupils recover quickly academically and emotionally. explosion.
Artemis staff will have plenty of opportunities to get involved with Challenge Partners throughout the
year, including through fundraising events and volunteering where possible.
20 2122
Beaver Trust
Other The planet is in climate crisis and we regularly
charities face the opposite extremes of flooding and
water shortages. On top of this, wildlife
Other charities
numbers are plummeting. One way to tackle
this crisis rapidly is to slow the flow in the
rivers and streams that crisscross our river
catchments. Beavers build series of dams
that filter out pollutants, reduce flooding,
store water in pools for times of drought, and
attract a huge host of other wildlife. They are
sometimes called ‘ecosystem engineers’ and
are what scientists call a keystone species. As
well as providing a natural solution to many of
Feltham Early Learning Community Inspiring Schools the problems brought on by climate change,
Buildher equips disadvantaged young women they create wetland habitats that boost
Inspiring Schools is a ground-breaking education in Kenya with accredited construction skills biodiversity.
Save the Children’s Early Learning Communities programme which aims to transform children’s
programme aims to improve early learning learning in disadvantaged primary schools.
outcomes for children growing up in poverty Working with Punchdrunk Enrichment, the Buildher These special creatures used to be an
in the UK. Children from deprived areas are education wing of world-renowned theatre integral part of our landscape and once
disproportionally unlikely to start school ready to company Punchdrunk, the charity aims to lived in almost every river catchment in the
Buildher equips disadvantaged young women
learn, with some children arriving at school at the transform some of the most disadvantaged UK until they were hunted to extinction for
in Kenya with accredited construction skills,
age of 4 with fewer than 50 words of vocabulary. primary schools in the UK with immersive their fur, meat and medicinal oils. Beaver
leading to greater financial prosperity, changing
Once they are behind, they may never catch in-school theatre interventions and a 3 year Trust works collaboratively with landholders,
male attitudes and promoting gender equality
up: they are also more likely to face challenges programme of creative learning activities. 92% of farmers, foresters, anglers, conservationists,
within the construction industry. So far the
in their later years, from lower educational teachers involved reported increased motivation government, communities and families. They
charity has trained 170 women in construction
attainment rates to poorer employment for creative writing amongst their pupils. help find ways to make space for beavers and
skills leading to a 330% increase in income
outcomes. their wetlands, and learn how to live alongside
> >
within six months of graduating from the
programme. Buildher women undergo a them again by aligning interests and catalysing
However, something can be done to change this. rigorous 12-month skills training programme change.
The evidence shows that parental engagement including a workshop component and paid
– and not income – is the biggest influence employment placement. The curriculum The Beaver Trust is a small charity that punches
on children’s early years. The aim of the Early includes market-informed trade skills as well well above its weight. This year they convened
Learning Community programme is to put early as financial literacy, gender-based violence a working group of 39 organisations including
childhood development and – crucially – parental awareness, sexual health and family planning, key organisations like DEFRA, the NFU, Wildlife
engagement at the heart of its interventions by communication and leadership. Trusts and RSPB, and led the drafting and
supporting parents to develop a positive home consultation process for a series of proposals
learning environment for their children. for a national Beaver Strategy.
The Artemis Charitable Foundation supported
Save the Children’s Early Learning Community
programme in Feltham, one of the most deprived
areas in England with a child poverty level of 32%.
The Early Learning
Community Programme
supports parents of young Beavers build dams in rivers that
children to develop a positive filter out pollutants and reduce
home learning environment. flooding.
Image © Lewis Khan/Save the Children Image © David Parkyn
22 23‘If we and the rest of the back-boned animals were to disappear overnight,
the rest of the world would get on pretty well. But if the invertebrates were to
disappear, the world’s ecosystems would collapse.’
Sir David Attenborough
Buglife
Insects make up over half the species on Earth Recent studies paint a grim picture of the
and our planet’s health depends on them, decline of insects across the planet. A well-
so their enduring disappearance is intensely publicised review recently concluded that
concerning. The rate of loss of insect life is current rates of decline could lead to the
much faster than that of higher profile wildlife extinction of 41% of the world’s insect species
like birds and mammals. There are many over the next few decades. Buglife is the
causes and they all need to be addressed, only organisation in the UK devoted to the
but the evidence is clear, we will not halt the conservation of all invertebrates which are
crisis without urgently reversing habitat loss vitally important to a healthy planet – humans
and degradation, preventing and mitigating and other life forms could not survive without
climate change, cleaning-up polluted waters them.
and replacing pesticide dependency with Crisis will continue to offer vital support and companionship to homeless people this winter
sustainable farming methods.
> Cyrenians access to friends and family have made both
>
escaping from an abuser and recovering from
abuse even more frightening and difficult. The
Cyrenians supports people excluded from family,
Other home, work or community on their life journey.
Foundation made donations to both charities so
that they can ensure that the women and children
charities In November the Artemis Charitable Foundation
Christmas 2020
supported Cyrenians’ Christmas Campaign they support have a brighter Christmas and also
to ensure that frontline workers can continue so that they can provide food and other essentials
delivering their services in Edinburgh through this for those in need over the coming year.
difficult winter and beyond. Our donation helped
homeless people in Edinburgh to access essential
items and support to help them move into safe 52 Lives
accommodation over the harsh winter months.
Artemis’ staff giving Christmas appeal for 2020
Crisis at Christmas Solace/Edinburgh Women’s Aid supported 52 Lives, a charity which helps to buy
Christmas presents for people going through
difficult times. Last year, 52 Lives provided gifts
In November the Foundation made a donation to Crisis at Christmas in London, a huge volunteer The Foundation also made donations to Solace for more than 1,000 people staying in refuges,
programme aimed at bringing vital services, warmth, companionship and safety to homeless and Edinburgh Women’s Aid in London and homeless shelters, people suffering domestic
people at one of the hardest times of the year. This year, the need is greater than ever before. As Edinburgh. These two charities offer advice abuse or living in deprivation. They do this by
safety measures relax in hostels and more people begin to use them to escape the cold, the risk of and support to women and children who have partnering with some amazing organisations,
infection among people experiencing homelessness begins to increase. While Crisis are not able to survived abuse and violence, helping them to schools and charities who work with people in
safely facilitate the same number of volunteers and services as they normally would, they will still build safe and strong lives. Since the start of need - this means they can directly reach people
be offering vital support and companionship to people who need it. From joint online classes and the pandemic, there has sadly been an increase who need kindness the most. The Artemis
wellbeing packs, to a 24/7 helpline and emergency hotel accommodation for hundreds – they are in instances of domestic abuse and a surge in Charitable Foundation matched donations made
doing everything in their power to ensure that they can be there for people this winter, whatever that demand for these charities’ services. In addition, by staff to 52 Lives this Christmas totalling over
looks like. financial insecurity, social distancing and limited £2,200.
24 25Staff 26 Coaching Skills workshop
volunteering
“The Arrival Education Developing Leaders
In July, six Artemis staff took part in Arrival
Coaching Programme is designed to bring
Education’s first ‘virtual’ skills workshop focusing
diverse young talent together with businesses.
on ‘Online Interview Success’. In this new normal,
It is evident that the coaching programme
more and more employers are recruiting using
provides a useful sounding board for the
online interviews. Interviewing well via phone
young people that sign up, helping them to
or video is not easy, and the students receive
identify their strengths and address areas of
little to no training on how to prepare for online
improvement that will positively impact their
interviews, and how to carry themselves well
future.
Arrival Education
on a voice/video call. This leaves them at a
huge disadvantage. Our Artemis volunteers ran
The first session consists of an ‘ice breaker
sessions with students (with a little help from
event’ where all participants come together
Arrival Education) on how to prepare for online
to get to know one another better and
interviews, what interviewers look out for and
participate in tasks such as a quick fire
how to manage yourself before and during a
question round. A workbook containing a
video or phone interview. There was also an
template for the coaching sessions is then
opportunity to run practice interviews, providing
handed out. Following the initial meeting,
students with feedback during the session.
the pairs are then free to meet on their own
timescale, roughly monthly for a series of 8
“It was really beneficial to get some practical
sessions.
experience of going through an interview
practice, and the volunteers were extremely
Throughout the course, there is a reflection
helpful in the tips given for interviews and the
and scoring element at the beginning and end
feedback. It was also useful to have someone to
of each meeting. It was really encouraging
ask questions about interviews who has been
to see my coachee’s score (and confidence)
The Profit Hunt through the process so many times.”
> >
improving as the programme progressed,
and motivating to see targets met and goals
The second ‘Profit Hunt’ investment Arrival Education student
achieved. The positive impact the programme
challenge took place in 2020, building on the has on the students is also evidenced through
previous year’s success. 66 Arrival Education “It’s great to be able to support young adults
formal feedback, illustrating the areas in
students took part in the challenge in 15 early in their careers and to have the opportunity
which the coachees are recognising beneficial
teams this year, working with 43 Artemis to provide immediate feedback. I felt that
results.
staff to invest a hypothetical £5 million the students I worked with were engaged,
portfolio. receptive to feedback and keen to learn from our
Arrival Education point out that coaching
experience. The virtual workshops worked really
has some crucial differences from mentoring;
After initially selecting 5 stocks for their 66 Arrival Education students took part in the well.”
notably that it is designed for the student to
investment portfolio, students had to work second ‘Profit Hunt’ investment challenge find the answer within themselves to their
in their teams to make critical buy and sell Liz Cole, Artemis
own problems. As well as helping the students
decisions fortnightly - a process which advance their skills, the programme is also
tested communication, decision-making and “I have learnt transferable skills, such as hugely rewarding for the coach. It allows
team working skills. Each team of students teamwork and presentation skills which will help us to effectively mirror back questions, and
was supported by two Artemis mentors who me progress in any career.” encourage the student to find appropriate
met virtually with their teams to discuss specific actions.
portfolio performance, as well as providing Profit Hunt participant
online support. Overall, the coaching programme is a unique
“I have enjoyed the opportunity to help motivate experience that enables both the coach and
Beyond developing skills which will provide and encourage the students and have felt it to be coachee to develop various skills, and is
short-term benefits to students, the a very rewarding experience.” rewarding all round.”
programme is likely to have a lasting and
deeper impact on their careers. For example, Artemis volunteer SOPHIE LEWIS
this year all students reported that they
had been exposed to a new way of thinking
or had gained a new perspective, and the
vast majority (92%) felt they had gained new To date, Artemis and Arrival Education have
employability skills. run 25 skills workshops
26 27Staff
volunteering
A day at the depot Like a pair of Del Boys, we ‘market’ the
boxes as “exotic popcorn” at every stop
and shunt at least 10 boxes onto each
“We start with the packing. Five recipient. (Upside: I look Samson-esque
Artemisians earnestly distributing when I carry the boxes from the van to the
produce and packages into different buildings…because they look large but
crates for delivery. The main anxiety: weigh nowt: what a hero!).
people better lurve marmalade cos there’s
absolutely tons of it. But a great harvest
which we zealously mix together like an I notice Gary keeps sorting things into the
imaginary pantry. crates in the back of the van; bespoking
the selections. He enlightens me about
some amusing micro-demographics:
It’s important to me to go out on the van hostel with mainly young lads =
runs. I want to see the other end of all smoothies, ready-meals, energy drinks,
our packing, so I leave the others while etc. Synagogue = fresh fruit and veg; “they
jokes ring round about us not being this won’t touch anything else, especially if it’s
productive in the office. I’m teamed up processed”.
with driver Gary, whose patch is right
> >
next to my old manor (Marylebone/Lisson
Grove). One charming vignette is that City
Harvest get regular batches of flowers in
boxes. Our first drop is a refuge – mainly
The van’s already 75% loaded with fresh for women. Gary makes sure they get
produce, but we have more pick-ups most of the flowers. Ali Bernat, Lana Matteoli, James Gould, Amitty Peace, Ian Hamilton and Liana O’Neill took part in a
– Nando’s (a small bag of frozen meat volunteering morning with City Harvest in March
which, frankly, I could have dealt with
myself); Waitrose (several crates of bread; At the end, Gary asks me if I’ve learned
fresh tomatoes; assorted cakes). anything from the day. It’s been more of
a reminder than a revelation: the places I
would normally speed past that are doing
But first we go to someone’s garage in a good work, day and night; the plights
mews just off Harley Street. They must be I don’t consider while lamenting that I
a restaurant owner and their garage is full appear to be the only person in Artemis
City Harvest
of boxes containing popped lotus seeds (a who’s not going skiing this year; the
number in Amazon boxes). My puppyish good people trying to keep society glued
enthusiasm results in us taking loads of together – especially those who’ve fallen
the boxes. on hard times or been dealt a bum hand.
Cue several comic moments whenever we • You’ve seen the amount of waste that
open the back doors and an avalanche of City Harvest saves and re-uses.
cardboard ensues. • There’s nothing like seeing some of the
places first hand, this secret-society The Foundation also makes donations to charities that staff volunteer
Now for the ‘drops’. A church; a couple of trying to feed and mend people. with independently of Artemis. Please contact Marisa Charosky if you
hostels and a synagogue. Gary’s policy • And something needs to be done about volunteer with a charity on a regular basis.
vis the boxes: foist it on them and don’t all this spare marmalade in London.”
give them time to get picky. Some, do, Don’t forget you can request up to 5 days of charity leave (at your line
apparently. ALI BERNAT manager’s discretion) per year to help out with charitable projects.
28 2930
Fyfe’s sponsored walk
“On Wednesday 11th March my 3 year
old son Fyfe and his little nursery
Staff
friends took part in a sponsored walk fundraising
around the Keir Estate.
The sun was shining and the children
had lots of fun running through the
forest.
Thanks to his kind donors, including
the Artemis Charitable Foundation,
Fyfe raised a fantastic £335 for Sport
Staff fundraising
Relief - money that will help people
living tough lives in the UK and
around the world.
A BIG thank you from Fyfe!”
LUCIE AINWORTH ‘Feel good’ February Artemis Lockdown Challenge
In February an incredible 134 Artemis staff When it comes to fundraising challenges
took part in our ‘Feel Good February’ charity there really is no stopping the Artemis team!
challenge in support of The Trussell Trust, our During the first few weeks of lockdown in April,
2020 Charity of the Year. we set staff a number of ‘virtual’ fundraising
challenges, from doing one exercise video a day
A total of 290 challenges were completed by to learning a new skill, and the Artemis team
staff, from giving up chocolate and going vegan did not disappoint.
A socially-distanced half marathon to walking 10,000 steps a day and running 100
miles. An incredible 127 staff completed 294
> >
“By May, we were well over a month into lockdown. Living
challenges (186 involving the whole family)
on a community minded street in east London, someone At £200 a challenge, the Artemis team’s at home raising a total of £50,000 for NHS
had the idea to run a socially distanced half marathon outstanding efforts resulted in a donation of Charities Together. Thank you again to
up and down the street (100 metres). We set the date for £58,000 to The Trussell Trust. Well done to everyone who took part! The funds raised
the 17th May to commemorate what should have been everyone involved! made a huge difference to NHS staff,
the Hackney Half Marathon, the idea was that everyone
volunteers and patients impacted by COVID-19.
would run a little bit (by household) relay-style and we Here are a few reflections from a member of
would raise some money for a good cause. staff who completed a record six challenges “The first couple of months of lockdown were
including going vegan and 10,000 steps a day: really tough for many of us, we were busy with
We decided to support the Shoreditch Trust – a local
work and lots of us were juggling kids and
charity who are fundraising to deliver meals to people “I have discovered that I really don’t like tofu. jobs. It was great to have something positive
in Hackney and the city who are severely ill or unable Despite what you do to it, it’s always going to focus on with the Lockdown Challenge – I
to leave the house. We set a goal of £2,000 which we to have the texture and flavour of soap. opted to drink 2 litres of water and do one
doubled with help of a very generous £500 from the Occasionally garlic soap. Also the dog has exercise video a day and definitely felt the
Artemis Charitable Foundation. never been walked so often in darkness. He’s difference mentally and physically. We were
a tad confused and seems to think that I have delighted to be able to help our key workers in
The day approached, runners were in training, become a poacher.” the NHS by doing something proactive.”
bunting was put up. We had volunteers to DJ, to
offer refreshments, to count the laps. Some super fit This donation could not have come at a more Artemis Lockdown Challenge participant
neighbours were eying up an ultramarathon. crucial time for The Trussell Trust as food
banks across the UK struggled to stay open The Artemis Lockdown Challenge raised a total
So did we manage it? Yes we did! We managed three and meet demand, receiving lower levels of of £50,000 for NHS Charities Together, which
marathons between us and doubled our charity target food donations from the public. As a result, was matched by a donation from Artemis LLP.
raising over £4,100. Everyone was thrilled with the result The Trussell Trust was able to provide grants
and it was a lovely way to pass a lockdown Sunday.” to food banks to purchase food and other
resources needed to keep their doors open.
SIOBHAN COFFEY
30 31Staff
fundraising
Mental Health Challenge Team SHRECKY (Sheena, Ryan, Ed, Caroline, Virtual London Marathon 2 minutes taking the recorded time to 3
Kirsty, Yemi) – inspiration from Yemi hours and 46 minutes, making that target
In October, 75 members of staff took part in “Along with most mass sporting events that little bit easier for next time.
a Mental Health Challenge to raise funds for “Week 1: Health. We decided to give up sweets, this year, the London Marathon was
the Foundation’s Core Health charity SANE. chocolate and social media. A big sigh of relief cancelled due to COVID-19. Three months I’ve been out to watch the marathon the
Working in teams, staff took on a different from a few of us (OK mainly me) that white wine of solid training through the winter and a last few years and you always witness an
challenge every week in October focusing on was still allowed. Also forget trade agreements, very icy Hampton Court half-marathon, all incredible atmosphere. Although not quite
Health, Physical Activity, Self-Care and Acts forget lockdowns what is much more worrying resulted in nothing. There had been a few the same this year, all running our own
of Kindness. The aim was to have a bit of is it appears Ed can source the infamous but rumours that it would be run later in the routes, the general public were still aware
fun team-building and raise funds for a great scarce Orange Twirls north of the border…yet year, but hopes were dashed again when and cheered anybody on running with a
charity, all while looking after our mental health they cannot be found by Kirsty down south. A that was confirmed to be ‘elites-only’. number pinned to their clothes. Even in a
and hopefully making some small positive delivery is being arranged. Having no FB, Insta After clarifying that I wasn’t going to global pandemic it was amazing to see so
changes that will help us take care of ourselves & Twitter for a whole week was a relief for all. be running alongside Kipchoge, and a many people cheering on strangers out in
and others in the uncertain months to come. lengthy lockdown, the fitness levels had the pouring rain. Looking forward to the
For every challenge completed by each team, So onto week 2: Physical Activity. Well, well and truly faded away. real one next!”
the Foundation donated £100 to SANE and the Ryan had finished this on behalf of all of us
total amount was doubled if a team completed by Monday afternoon…we headed to our Finally, there was some level of TOM SKINNER
all four challenges successfully. Here’s what respective sofas with a bag of popcorn and a confirmation that an optional ‘virtual’
good film. Just kidding, we all excelled at our Tom raised £1,890 for Shivia.
> >
one team got up to: marathon would be taking place instead.
walks, runs and cycling. A sucker for a medal and free t-shirt, I
opted in and on Sunday 4th October I
And week 3: Self-Care. We loved this and all far was stretching and ready to go. Having
exceeded our required 30 minutes of self- been on holiday the week before and not
indulgent pampering per day. Books, bubbles, run more than 14km or so in the previous
meditation, yoga, manicures…..the list is never 8 weeks…confidence was unreasonably
ending. high.
Finally week 4: Acts of Kindness. This took a The rules were different this time, you had
little more brainpower, but the ideas started from midnight to midnight to cover the
coming through. Flowers, books, bagels and distance and submit your time. The 40th
LPs were sent, old friends were phoned and London Marathon turned out to be the
met, lemon cupcakes were made and charity wettest one so far, perfect for my first go.
bags were delivered. Caroline did school runs
for time-strapped Mums, prescriptions were I’d broken the day down into a half
collected and donations given. marathon, followed by two 10.55km runs
to hit the distance and allow for a shower
A great end to a feel good month.” and change of clothes between each run
and of course a stretch. The total run time
SHEENA KELMAN came in at 3 hours 44 minutes (plus two
45 minute breaks to freshen up) setting
We are delighted that every team completed me a target for the real marathon when
all of their challenges raising a total of £8,800 I can train more appropriately. Sadly
for SANE. after some food and a little bit of maths,
I worked out I was actually 100m short,
so had to hobble out to record the extra
distance which to my shame took a whole
32 33You can also read
