FAMILY GUIDE COOKIES 101 2019 -2020 - Girl Scouts of Colorado
←
→
Page content transcription
If your browser does not render page correctly, please read the page content below
2019 –2020 FAMILY GUIDE COOKIES 101 Z I N G happens M A wh en ® g A ag irl pa in rtic eth ipat es in Som the G i r L S cou t Cookie Program. 1
TABLE OF CONTENTS There’s a reason the Girl Scout Cookie Program® is a celebrated tradition. It’s an amazing opportunity for girls to WOW THE WORLD and build lifelong skills! The largest girl-led entrepreneurial program in the world also offers an incredible opportunity for you as a caregiver. You get to see firsthand how girls grow, learn, and come into their own. We give you the resources you need to guide girls in discovering hidden talents, uncovering new strengths, and developing the entrepreneurial mindset that will serve them far beyond cookie season. IMPORTANT DATES January 2-31 Troop Cookie Managers train troops February 15 Other Council booths begin (girls and parents) March 8 Cookie program ends! January 2-31 Statewide Cookie Rallies March 18 Final cookie debit January 13 Troop Initial Order due in eBudde April 15 Cookie Credits will begin to be February 1 Main cookie delivery day! mailed directly to girls February 2 Cookie program begins (My Sale Week of Rewards will begin to be shipped booths, select council booths and door- April 20 to Service Unit Cookie Managers to-door) TABLE OF CONTENTS: THE GIRL SCOUT PROMISE PAGE 3 What’s New On my honor, I will try: PAGE 3 Cookie Team To serve God and my country, PAGE 4 Why Participate in the To help people at all times, Cookie Program And to live by the Girl Scout Law. PAGE 5 Cookie Entrepreneur Family Pin PAGE 6 Earn While You Learn THE GIRL SCOUT LAW PAGE 7 Purpose of the Cookie Program I will do my best to be PAGE 8-9 Safety Honest and fair, friendly and helpful, PAGE 10-11 Know the Cookies Considerate and caring, Courageous and strong, and PAGE 12-14 Booths Responsible for what I say and do, PAGE 15 5 Steps to Cookie Success and to PAGE 16-17 Digital Cookie Respect myself and others, Respect authority, PAGE 18-19 Cookie Credits and Rewards Use resources wisely, PAGE 20 Philanthropic Opportunities Make the world a better place, and PAGE 21 Money Collection and Handling Be a sister to every Girl Scout. PAGE 22 Permission Slip PAGE 23 Resources 2
COOKIE PROGRAM 2020 – WHAT’S NEW What is Cookie Confidential in 2020? • New Lemon-Ups Cookie—more delicious opportunities for success! • New Girl Scout Cookie packaging—Girl Scouts featured on cookie packages along with their stories—showing the power of the Girl Scout Leadership Experience! Please do not post images or information about the new cookie on social media until AFTER January 7, 2020. Thanks! Lemon-Ups are the new cookie in our Girl Scout cookie line-up! Inspired by real girls in the Girl Scout Cookie Program and created for all Girl Scout cookie lovers, these new lemon cookies are positively fun. Just like a G.I.R.L. (Go-getter, Innovator, Risk- taker, Leader), each cookie has something bright and motivating to say. Other news We will open more booth options earlier this cookie season! Select Council Booth sites and My Sales start Feb. 2, and troops will be able to sign-up for more booths than before on each selection date. Earn the Cookie Entrepreneur Family Pin! This is a new addition to the Girl Scout Cookie Program, with age-specific guidelines to help family members support the development of their girl’s business skill set. Cookie Captains are experienced cookie sellers who support our first-time, “Cookie Rookies,” throughout the program. Cookie Captains mentor younger girls at rallies and booths, sharing their tips and support. Cookie Team Stephanie Sanders 303-607-4883 Stephanie.Sanders@gscolorado.org Council: 877-404-5708 Service Unit number: _______________________Troop number: ____________________________________ Troop Cookie Manager contact information: ________________________________________________________ Have a question? If you need help, contact your troop cookie manager. If you need further assistance, contact your service unit cookie manager, or volunteer support specialist. 3
WHY PARTICIPATE IN THE GIRL SCOUT COOKIE PROGRAM FOR GIRLS Troop proceeds and individual girl rewards are important, but are not the only reason to participate. Girls also develop skills and confidence as part of the Cookie Program. Tradition Girl Scouts and cookies share a rich history. Girl Scout cookies had their earliest beginnings in the kitchens and ovens of girls, with mothers volunteering as technical advisors. The sale of cookies as a means to finance troop activities began in 1917, five years after Juliette Gordon Low started Girl Scouts. The first troop in Colorado, Troop 4, started in 1917 when Girl Scouting crossed over west of the Mississippi River. In the 1920s and 1930s, Girl Scouts in different parts of the country continued to bake their own simple sugar cookies. Packed in wax paper bags and sealed with a sticker, they sold them door-to-door for 25 to 35 cents per dozen. While recipes and packaging designs have changed, the Girl Scout Cookie Program remains an important part of today’s Girl Scout program. The Girl Scout Cookie Program is the premier entrepreneurial program for girls in the world. What do we mean by entrepreneurial? The definition of an entrepreneur is someone who creates and manages a business. The Cookie Program offers girls the opportunity to do just that as well as learn about and market their product, engage customers, and set and accomplish goals. Delivering on Our Promise Girl Scout Cookies and the annual Cookie Program play a crucial role in Girl Scouts of Colorado’s ability to: • Deliver quality programming for girls • Train adult volunteers • Provide financial assistance for girls’ fees for camps, other activities, and events Girl Scouts helps girls learn more about themselves and their abilities through skill-building activities and opportunities to try new things, connect with others to create change, and take action by developing projects that make their communities and the world a better place. The Girl Scout Cookie Program is the core of the Entrepreneurial Pillar that is part of the Girl Scout Leadership Experience – along with STEM, outdoor experiences, and life skills. As cookie entrepreneurs, girls gain essential skills and work as a team to accomplish common goals and solve problems, while building the confidence they need to shine as girls, as young women, and as future leaders. And did we mention fun? They have lots of that along the way, too. Girl participation in the cookie program is voluntary, and caregiver permission is required. Learning Life Skills The Girl Scout Cookie Program helps girls learn and practice the life skills embodied in the Promise and the Law. During cookie activities, girls are members of a team working toward a common goal, with each girl striving to do her best. So, when Girl Scouts go to friends, family, and door-to-door with this year’s best-selling cookies, they’re becoming the business leaders of tomorrow! The Girl Scout Cookie Program helps ensure the future of Girl Scouting. All the proceeds—every penny—from our cookie program, remain in Colorado. This revenue is used to benefit girls -- some used to fund troop activities and some of it indirectly by subsidizing the cost of providing Girl Scout programs to girls statewide. 4
Cookie Entrepreneur Family Pin NEW THIS YEAR – The Cookie Entrepreneur Family Pin Families are an important part of the Girl Scout Leadership Experience and play a key role in supporting a girl’s cookie business. Girls often prepare for the Cookie Program through their troop by earning Financial Literacy and Cookie Business badges as they gain the 5 Skills: goal setting, decision-making, money management, people skills, and business ethics. We recognize girls often practice these skills at home, too, as they sell Girl Scout Cookies with support from their families. This new pin encourages families to support their girls as they develop the 5 Skills and learn to think like entrepreneurs. What is the structure of the new Cookie Entrepreneur Family pin? Each Girl Scout level has its own set of requirements to help families guide their Girl Scout as she runs her own cookie business year after year. Although the requirements don’t change year to year within a grade level, how a girl approaches the requirements will change. Girls earn a year-one and year-two version of the pin (plus a year-three version for Cadettes) within their grade level. Girls must earn year-one pin in order to earn year-two and year-two to earn year-three. GSUSA has retired the Cookie Activity pin. Remaining pins will be available for sale at the GSCO Retail Shop and online while supplies last. 5
EARN WHILE YOU LEARN There’s more than just what is in the box! Participating in the Fall Product Program and Girl Scout Cookie Program gives girls useful skills and experiences that will last a lifetime. Plus, girls can earn some pretty cool Cookie Business badges aimed at sharpening business acumen while having a ton of fun. Daisy Leaves Think Big Take your cookie business to the next level Money Counts Leaf by implementing innovative selling strategies Learn money management basics including and marketing messages to help increase understanding different kinds of coins, how to their box-per-girl average and find new count money, and goal-setting. customers in unexpected places. Making Choices Leaf Demonstrate smart money management, such as learning the difference between needs and Senior Badges wants and learning how to prioritize and set goals. My Portfolio Girls earning this badge will build their Brownie Badges cookie resume and portfolio, develop a Meet My Customers personal brand, and master interview Learn how to find, interact, and retain skills. cookie customers. Girls will role-play Customer Loyalty good customer relations and learn how Earning this badge will help girls to handle money and make change. communicate with customers about how Give Back proceeds fund exciting new opportunities Girls learn how money and business and provide need-to-know skills about can help others including explaining customer service. to customer how their purchases help fund troop service projects and Ambassador Badge Operation Cookie Drop. Research and Development Girls earning this badge will analyze sale Junior Badges trends, research how companies innovate, Customer Insights and leverage research and development to Girls conduct market and customer research by keep their business moving forward. finding out who buys cookies and gaining greater Profit and Loss/ Promise and Law understanding of their cookie customers. Girls earning this badge will develop their Cookie CEO business mission statement and promise, As an entrepreneur and CEO, girls will learn how work with younger Girl Scouts to share to set a group goal, explore how businesses work, selling tips and tricks, and determine what practice listening skills, and track sales. legacy they will leave as a part of the Girl Scout Cookie Program. Cadette Badges Business Plan Earning this badge gives girls the opportunity to write a mission statement, develop a business plan, complete a risk management assessment, and learn how Five Essential Skills to leverage this knowledge to increase their cookie customer base. GOAL SETTING Marketing DECISION MAKING Learn about branding, competitor research and analysis assessment, MONEY MANAGEMENT marketing messages, and create a PEOPLE SKILLS marketing campaign to help achieve BUSINESS ETHICS cookie goals. 622
Purpose of the Cookie Program While girls are meeting customers, they are bound to get asked questions. It’s important for adults to be aware of the questions that people may ask and to help the girls be prepared to answer the questions. “Why do girls participate in the Girl Scout Cookie Program?” Troop proceeds and individual girl rewards are important, but are not the only reason. Girls develop the 5 Skills and confidence as they participate in the Cookie Program: 1. Goal setting. Girls learn how to set goals and create a plan to reach them! 2. Decision-making. Girls learn to make decisions on their own and as a team! 3. Money management. Girls learn to create a budget and handle money! 4. People skills. Girls find their voice and build confidence through customer interactions. 5. Business ethics. Girls learn to act ethically, both in business and life. How much money do the Girl Scouts get? This question is frequently asked by customers. The answer is not $0.65 or $0.70 per package. The answer is “Girl Scouts get all of it.” 100% of the Cookie Program proceeds stay in Colorado to provide the Girl Scout Leadership Experience to girls in our communities. Cookie money provides financial assistance for membership when needed and opportunity grants for girls to attend GSCO events, camps, and council-wide girl programs, as well as funding for events, camps, and council-wide programs. The only portion of the $4 or $5 that doesn’t stay in Colorado, is what we pay to the bakery to make the cookies. “What is your troop going to do with the Cookie Program proceeds?” Girls should decide as a troop how they want to spend the proceeds they earn. Troop proceeds go into the troop bank account and can be used to fund the various activities girls want to do throughout the year, such as: • Service or Take Action projects • Purchase troop supplies • Awards and recognitions • Special events, outings, field trips, travel, etc. “What have you learned in Girl Scouts” or “What do you like about Girl Scouts?” Questions like these give girls the opportunity to tell the story of their Girl Scout Leadership Experience. Our girls are full of stories that warm your heart. They can tell you about adventures they have had, friends they met, skills they learned, or opportunities that have enriched their lives. Each girl’s story is her own. Each troop’s story is its own. Girls need to have a story about their Girl Scout experience they can share when asked. The best way we have of letting the community know the impact of Girl Scouting is to tell them at every opportunity. Even the youngest Girl Scout is old enough to tell her story. As an adult who is working with these girls, you can help by coaching the girls. Ask the girls questions and get them to think about their Girl Scout experiences. Doing so will help the girls to shape their story and feel confident sharing it. Talk with families about supporting the girls in similar ways as well. 6 7
SAFETY People want to know that by buying cookies they are helping girls to build courage, confidence, and character. Girl Scout Cookies power amazing experiences for girls. Share your experiences with your customers. Whether it’s a trip you’ll never forget; a science, technology, engineering, and math (STEM) activity that opens your mind to a whole new world of possibilities; a service project that changes your community forever; or the opportunity to build a lifetime of memories at camp, Girl Scout Cookies make it all happen! Safety First! Before participating in the Girl Scout Cookie Program, it is imperative for adults and girls to become familiar with and follow the safety guidelines listed below. This not only ensures girls’ safety, but also creates a fun and successful experience for all. •Show you’re a Girl Scout – Wear Girl Scout •Sell in the daytime – Sell only during daylight uniform and/or membership pin. hours, unless accompanied by an adult. •Buddy up – Always use the buddy system. •Protect Privacy – Girls’ names, addresses, It’s not just safe, it’s more fun! or email addresses should never be given to customers. Use a group contact number or •Be streetwise – Become familiar with the address overseen by an adult for customers areas and neighborhoods where you will be to request information, reorder, or give selling Girl Scout Cookies. comments. Protect customer privacy by •Partner with adults – Adults must not sharing their information except for the accompany Girl Scout Daisies, Brownies, and product sale. Girls should never take credit Juniors when they are taking orders, selling, or card numbers. delivering product. Girls in grades 6-12 must •Be safe on the road – Always follow safe be supervised by an adult when selling door- pedestrian practices, especially when crossing to-door and must never sell alone. Adults at intersections or walking along roadways. Be must be present at ALL cookie booths at all aware of traffic when unloading product and times. passengers from vehicles. •Plan ahead – Always have a plan for •Be Net wise – Take the GSUSA Internet safeguarding money and avoid walking around Safety Pledge before going online and follow with large amounts of money or keeping it at the specific guidelines related to marketing home or school. Give proceeds to supervising online. Girl Scouts cannot collect money online adults who should deposit it regularly. outside of the DOC. For more information, •Do not enter – Never enter the home or check out www.girlscouts.org/cookies vehicle of a person when you are selling Source: Girl Scouts of the USA, cookies or making a delivery. Avoid selling to www.girlscouts.org/cookies people in vehicles or going into alleys. 8
Additional Safety Responsibilities Additional Volunteer Safety Responsibilities The emotional and physical safety and well-being of girls is always top priority. Girls, volunteers, and caregivers share the responsibility for staying safe. Follow the Safety Activity Checkpoints. This resource provides instructions for staying safe while participating in various activities, including the Girl Scout Cookie Program. Read the checkpoints and share them with the adults and girls in your troop. Safety Activity Checkpoints include: • Girls plan the activity. Keeping their grade-level abilities in mind, encourage girls to take proactive leadership roles in organizing details of the activity. • Arrange for proper adult supervision of girls. • Get caregiver permission for girl participation in the Cookie Program. • Be prepared for emergencies and have key contact and health history information. Establish and practice procedures for emergencies • Always have a well-stocked first-aid kit. • Get a weather report. On the morning of the activity, check weather.com to be prepared. If severe weather conditions prevent the activity, have a backup plan or alternate activity, and/or postpone the activity. • Use the buddy system. Using the buddy system, girls are divided into teams of two. Each girl is responsible for staying with her buddy at all times, warning her buddy of danger, giving her buddy immediate assistance if safe to do so, and seeking help when the situation warrants it. • Travel safely. Model the right behavior. Be positive. Lead by example. Model the right behavior in accordance with the Girl Scout Promise and Law. Create an emotionally safe space. Adults are responsible for making Girl Scouts a place where girls are as safe emotionally as they are physically. Protect the emotional safety of girls by creating a Group Agreement and coaching girls to honor it. Group Agreements typically encourage behaviors like respecting a diversity of feelings and opinions, resolving conflicts constructively, and avoiding physical and verbal bullying, clique behavior, and discrimination. Ensure that no girl is treated differently. Girl Scouts welcomes all members, regardless of race, ethnicity, background, disability, family structure, religious beliefs, and socioeconomic status. Promote online safety. Instruct girls never to put their full names or contact information online, engage in virtual conversation with strangers, or arrange in-person meetings with online contacts. On group websites, never divulge girls’ contact information. Review the Computer/Online Use: Safety Activity Checkpoints, and teach girls the Girl Scout Online Safety Pledge here, www. girlscouts.org/help/internet_safety_pledge.asp. Keep girls safe during money-earning activities. You are responsible for the safety of girls, money, and products. When representing Girl Scouts, girls cannot participate in money earning activities that represent partisan politics or that are not Girl Scout–approved product programs and efforts. 9
COOKIE FACTS Once safety has been discussed, girls need to learn about the cookies they are selling. Cookies! Know the Product New Lemon-Ups Cookie We can’t do it alone. As part of “Cookie Confidential,” we need your help keeping this information private until we’re ready to announce it to the public. Please do not post images or information about the new cookie on social media until AFTER January 7, 2020. Cookie Basic Facts All cookies ordered from the bakery are owned by GSCO. No cookies may be returned by Girl Scouts of Colorado to the bakery for a refund. • Thin Mints, Samoas, Tagalongs, Do-si-Dos, Trefoils, and (NEW!!) Lemon-Ups (the core cookies) are $4/package. • Toffee-Tastic and S’mores (the specialty cookies) are $5/package. • All cookie varieties have zero grams trans-fat per serving. • All cookie varieties are kosher. • Little Brownie Bakers uses only sustainable palm oils. • Thin Mints are vegan. How Girls Sell Cookies In Colorado, girls sell cookies through these channels: IN-PERSON SALES Girls ask neighbors, friends, and family members to place orders for cookies. Keep product on hand and deliver at the time of sale. BOOTHS/DIRECT SALES Troops sell directly to customers, often at booths in high-traffic areas such as grocery stores, malls, or sporting events. Booth times and locations are organized by our council and troops can sell only at approved locations. All booths must provide a safe and secure location. DIGITAL COOKIE Girls create customized websites and send emails to people they know, asking them to buy cookies. Customers place online orders and cookies are shipped directly to their homes. Orders appear automatically in eBudde. The Digital Cookie mobile app allows girls to take credit card payments in person with no additional fees. Find out more at girlscoutcookies.org. 10
11
BOOTH TIPS Offer a Gift of Caring or Hometown Heroes option During booths, ask customers to donate cookies. Promote the option with posters or tally donated packages on a large chart. Share goals with customers Customers love to hear how girls are making a difference, so encourage girls to make posters, banners, or T-shirts to share their goal. Make cookie bundles Get creative and attach a ribbon and handmade card for maximum impact. Create a Chocolate Lovers bundle with a mix of Thin Mints, Tagalongs, and Samoas. Or, make an orange and blue Broncos Bundle with Do-si-Dos and Trefoils tied together with blue and orange ribbon. Give away recipes Encourage customers to try something new by offering a recipe card with every purchase of multiple packages. Recipes can be found on the GSCO Blog. Samples If some varieties are not selling, open a package (troop will need to purchase) and break the cookies into bite sized pieces, and let the customers taste a sample. This will likely spark interest among the customers and increase your sales. WHAT TO BRING TO A COOKIE BOOTH: A printed copy of booth sign-up from eBudde (for Council Sponsored Booths) or written permission from store manager (for My Sales Booths). • Cookies • Booth inventory sheet to track purchases or a device with Booth Sale Recorder app • Table and chairs • Tablecloth (optional) • $60 in change (30 - $1 bills, 6 - $5 bills) • Hip bag or pocket aprons to manage money • Booth posters or other decorations – bling your booth! (if allowed by store location) • Any additional items a booth location may require. These requirements will be noted in eBudde. • First aid kit, emergency card, and permission slips/health forms **Find resources, ideas, and clipart at www.littlebrownie.com 12
2020 COOKIE BOOTH DO’S & DON'TS Remember that when you and your Girl Scouts are at a cookie booth, you are representatives of Girl Scouts. Be prepared and be polite! Follow the do’s and don’t listed below, to support a positive experience for all involved. Do: Promote good cookie booth behavior by girls and adults. This helps strengthen our relationship with the business and makes potential Girl Scouts want to join! Don’t: Bad cookie booth behavior jeopardizes future cookie booths and is a poor reflection of all Girl Scouts! Do • Have your girl at the store five minutes prior to • Have water for the girls to drink, but no other your booth time to help set up food, beverages, or gum • Count boxes before and after your booth sale • Monitor girl behavior closely. Girls should not leave the booth area to approach customers • Print your booth confirmation the day of the and never enter the store booth and take it with you • Help girls count money accurately • Operate the booth only for the time and date on your confirmation – another troop may be • Practice the “buddy system” if the girls or preceding or following your sale adults need to leave the booth for bathroom breaks. DO NOT leave girls alone at the booth • Remember to follow the Girl Scout Promise and Law if any confusion occurs between • Thank the store manager when leaving troops • Release a booth in eBudde if you are unable to • Dress appropriately. Girls wear Girl Scout make it – even if it is after the booth start time uniform or Girl Scout attire. • Step back and allow the girls to take the lead! • Follow the requests of store managers Don’t • Don’t allow girls to participate without a signed • Don’t allow girls to disrupt the customers by permission form and emergency contact yelling information • Don’t leave cash in an open, unsupervised area • Don’t bring siblings or friends (tag-alongs) to the booth. Only registered Girl Scouts can be at • Don’t leave trash behind. Clean up after your the booth sale, taking empty cookie cases with you. • Don’t approach customers as they are entering • Don’t change the price of cookies a store, please wait until they are exiting • Don’t let the cookies suffer from weather, keep • Don’t use any type of nicotine product them well protected including e-cigarettes and vaping at a booth • Don’t leave cookies unprotected • Don’t let the girls run around, block the • Don’t use cellphones during the sale unless for entrance or exit, or move away from the booth payment or emergencies 13
MY SALES AND COUNCIL SPONSORED BOOTHS “My Sales” (Troop organized booth sites) My Sales booths and select council booths run from February 2 to March 8, 2020. GSCO encourages Girl Scouts to use their creative, entrepreneurial spirit by holding “My Sales” at unique community locations. Possible locations include: • Stores that are NOT included on the Council Booth list (DO NOT CONTACT: Walmart, Sam’s Club, JoAnn Fabrics, Dunkin Donuts, Safeway, Albertson’s, King Soopers, and City Market) • Sporting events • Parks and playgrounds • Concerts and plays • Car washes • Places of worship Work with family, friends, and local businesses to uncover new selling opportunities and increase your troop’s success. If you know of a good location for a My Sales booth, please share the contact, location, and availability details with your troop cookie manager. Booth sites must provide a safe and secure location for the girls and cannot conflict with a council sponsored booth site or any other My Sales sites. All booths must be approved by the store manager of the location. Once approved by the store manager,the troop cookie manager will add the My Sales booth information into eBudde™ a minimum of 48 hours prior to the start time. . If your girls are unable to attend a My Sales booth, please contact your SUCM so they can remove it from eBudde. Girls may set up booths in front of their own residences only during the permitted “My Sale” period of the program. DO NOT ENTER PERSONAL RESIDENCE ADDRESSES IN eBudde! Council Sponsored Booths Select council booths will be available as early as February 2. All other council booths will be available February 15 through March 8. All troops have the opportunity to sign up for booth locations that have been pre-arranged by Girl Scouts of Colorado. There are certain locations that council coordinates at the corporate level. These locations are NOT to be contacted by any troop (girl or adult), at any time, for any reason. NO EXCEPTIONS! Council booths that are coordinated by GSCO staff: Safeway, City Market, King Soopers, Albertsons, Walmart, Dunkin Donuts, JoAnn Fabrics and Sam’s Club locations in the state of Colorado. GSCO staff coordinates with each of these corporations to establish the dates and times they will allow booths at their locations during the Cookie Program. Troops MUST NOT contact these locations for additional booth times and/or to make changes to the booth times or dates. GSCO understands Girls Scouts have set both individual and troop goals and count on booths to help meet these goals. However, it is not the responsibility of GSCO or its staff to determine which troops have the better goals or booth sites. The selection system in place is the fairest way for troops to reserve council booth locations. 14
Butterflies flap their four wings in a Butterflies taste figure-8 pattern. with their feet! Female butterflies attach their eggs to leaves using a special glue they produce. Engineers are learning how to A group of butterflies is improve drones sometimes called a flutter. by studying Other names for a group of butterflies! butterflies include swarm, flight, rainbow and kaleidoscope. A butterfly has a mouth like a coiled straw called a proboscis. It eats liquid There are about nectar from flowers. 18,000 species of butterflies worldwide, and about 750 species in the United States. The monarch butterfly migrates as many as 3,000 miles to southwestern Mexico! The study of moths and butterflies is known as lepidopterology. The Butterfly Effect is a scientific theory that a small action (like the flap of a butterfly’s wings) can make a big impact on the world! on the Girl Scouts® My Cookie Friend The GIRL SCOUTS® name and mark, and all other associated trademarks and logotypes, including but not limited to the Trefoil Design, website at mycookiefriend.com are owned by Girl Scouts of the USA. Little Brownie Bakers is an official GSUSA licensee. Copyright ®, TM, © 2019 Kellogg NA Co. 15
DIGITAL COOKIE IN 4 EASY STEPS 4 Easy Steps to Get Movin' with the Digital Cookie™ Platform! This cookie season superpower your sale by expanding your efforts from the booth to the web. Why? Because adding online and mobile channels to your sale can help you reach more cookie fans than you ever imagined. That's right! With the Digital Cookie™ platform you can market everyone's favorite cookies-with-a-purpose to customers e down the block or across the country from the comfort of your couch. AWESOME. Here are 4 eas y steps to jump into the fun, and slay those cookie goals like a true cookie boss! 0 Register Set Up Your Site To sign up to use the Digital In just a few minutes, you can Cookie™ platform, just keep an set up your goal, share your eye out for a registration email cookie story, and upload a fun coming to you a few weeks picture or video. Then you're before cookie season starts. ready to save, review, publish, and...done! - -,-.-��----111- 08818your Digital Cookie PassWCl'd Cookie P3g• Setup ...------- .....··---· ---·· ... ·· �.::..:_...:_=-�---- ® .__,.,.. lGO --•-· tl:10 .,...,_...,_ 1:1 . --- 10537--- 16
e Invite Customers Manage your cookie customer C, Track Your Goal See how close you are to reaching list and easily send ready-touse your goal by tracking the number emails inviting people to support of packages sold and orders your goals. You can also promote placed, as well as sales by delivery your personalized cookie site link type and cookie variety. You can on Facebook with friends and even include offline sales to see family. your total progress-yum! -n- Connect with Customers Ton1Us.i·s Digit.al Cookie Sales Data ...___....________I0.,_)"11" ____ ---,�---o,,,,ell',e,,_'1');�',wt(-wl/fflht.. � _m,n,,,,.OW""_,,,..__ .._,._,,__�__ _,...un,e,,,:,111\fflOP1'�-oie-ion1o,oe,o'"ll'lt...,,..)OO• • I 548 «-sMIO !1 � � --'-·- f 11 .-.,-..i ·- ... . ............ .. ---11-:1, - 51'""1w.tlt @@:\§� ''1 ,- : - 17
REWARDS All cookie program reward items are cumulative. Each level of reward is added to the previous levels. Girls will have the option to choose between the reward or Cookie Credits at certain reward levels. All rewards are cumulative. Individual Girl Rewards Digial Cookie Packages Sold Reward Packages Sold Reward 24+ 2020 Year Bar Site setup and completing Cookie Techie Patch 50+ Theme patch one order 85+ Sleepover butterfly toothbrush case 24+ SHIP packages sold Hatchimal or Travel and toothbrush Case and Magic Cloth 100+ Bar patch 130+ packages sold Shadow Bank Box 125+ Bandana 160+ Glow-in-the-dark flying disc Hometown Hero 200+ Mini plush butterfly dangler or Packages Sold Reward 10 Cookie Credits 15+ HTH Pkgs W/ Data Input HTH Patch 225+ Do WOW Things T-shirt or 15 cookie credits Gift of Caring 275+ Butterfly plush or 20 Cookie Credits Packages Sold Reward 325+ 325+ patch and disco ball 15+ HTH Pkgs W/ Data Input GOC Patch 375+ Water bottle, butterfly carabiner, and 45+ GOC Pkgs Butterfly Flip Journal butterfly pouch or 25 Cookie Credits 80+ GOC Pkgs Cookie Shake Blanket 450+ Tapestry and light-up butterflies or 30 Cookie Credits *Look under “Philanthropic Opportunities” for 525+ Build-A-Bear experience or 35 Cookie more information about donating to the Shoe the Credits Grows. 625+ Buff and fanny pack or 40 Cookie Girl Scout Ambassadors (graduating 12th graders only) Credits Packages Sold Reward 750+ Two tickets to Butterfly Pavilion or * Shoe That Grows Donation or 500+ Lifetime Membership 45 Cookie Credits Packages Rewards 1000+ 1000+ celebration events and Troops with a selling $25 in additional troop proceeds per medallion or girl avg of 425+ selling girl 50 Cookie Credits and medallion packages (includes $25 in additional proceeds 1000+ 10% Camp Discount* for two adults) + Cookie Power 1250+ Camping Kit (pocketknife, headlamp, Super Seller Patch socks) Troops with a selling $25 in additional troop proceeds per or 65 Cookie Credits girl avg of 625+ selling girl 1500+ 15% Camp Discoun*t packages (includes $25 in additional proceeds for two adults) + Cookie Power 1500+ 100 Cookie Credits Super Seller Patch 2000+ 20% Camp Discount* *Camp discounts only apply to camps with GSCO-run 2020+ Top Cookie CEO Event or 200 Cookie registration in CampInTouch, not to volunteer-run camps. Credits and 2020+ medalion 3000+ 350 Cookie Credits Rewards subject to change. GSCO reserves the right to substitute reward items for an item of equal value with or 4000+ 450 Cookie Credits without notice. 5000+ 50 Cookie Credits for every 500 packages sold beyond 5,000 Please view order card for images of rewards. 18
COOKIE CREDITS AND REWARDS Cookie Credits are rewards earned as part of the Girl Scout Cookie Program (or Fall Product Program). They are issued on a card, similar to a gift card, and are mailed directly to the girl (or held at council for camp, if that option is requested during the reward selection process of the program.) What Can Girl Scouts do with Cookie Credits? Pro Tip: Take a photo of the Cookie • GSCO troop or service unit trip, event, or activity with a Credits card number as a back-up in per girl fee. case the card gets lost or misplaced! • GSCO sponsored or hosted event or activity • An EF (Education First) Tour in the state of Colorado • Girl Scout Destinations travel • Highest Awards project materials and/or other project related expenses • GSCO shop purchases (Purchases must be made in-store or over the phone. No online sales). • Volunteer-run day camps or events with a per girl fee • Any GSCO summer camp that uses registration in CampInTouch (overnight, day, and troop camps) Troops and girls can be reimbursed for these activities using the Cookie Credit Reimbursement Form: http://www.girlscoutsofcolorado.org/cookie-credit-reimbursement Requests of reimbursements for a GSCO event fee, travel, Highest Award project expense, or GSCO day camp or summer camp should be submitted within 90 days and/or within the same membership year as expense. Cookie Credits may not be used to pay for/renew membership, pay fees to outside vendors, or purchase items not in the GSCO Retail Shop. They also cannot be used to pay for fees or travel expenses for children without a GSCO membership or for adults. For questions about what Cookie Credits can be used for or the Cookie Credit Reimbursement Form, please contact: financial.followup@gscolorado.org Cookie Credits do not have a cash value. Cookie Credits expire 10 years from date of issue. Cookie Credits will not be re-issued if lost. Once your girls know the product line up, they should work on setting goals. Goal setting helps girls see a larger picture and teaches the girls how to work hard to achieve their goals. A driving aspect of the girls’ goal will likely come from the various rewards she can earn. Troop Proceeds Celebration Events Troop treasuries have the opportunity to earn $0.65 Each girl who sells 1000+ packages is a Top Achiever per package for every package sold by the troop. In and will be invited to a Celebration Event with one adult addition, each troop will have the opportunity to earn guest in the summer of 2020. Top Achiever events are an additional $0.05 per package if the per girl selling tentatively scheduled for the followind dates: average is 350+ packages. Proceeds from the cookie June 13 at Elitch Gardens program belong to the troop. Girls earn rewards June 13 at Glenwood Adventure Park and cookie credits. June 14 at Cheyenne Zoo Troop Super Seller Reward June 20 at the Renaissance Festival. Troops with a selling girl average of 425+ packages will Top 2020 CEO Event receive a Cookie Power Super Seller Patch for each New this year! Each girl who sells 2020+ packages is a selling girl, plus $25 in additional proceeds to fund a Top Achiever and will be invited to a Celebration Event troop activity for every selling girl and two registered with one adult guest in the summer of 2020. Date and adults. Troops with a selling girl average of 625+ location TBD. packages will receive $25 in additional proceeds to fund a troop activity for every selling girl and two registered adults. 19
PHILANTHROPIC OPPORTUNITIES Hometown Heroes/Gift of Caring Program Gift of Caring: Service is at the core of the Girl Scout experience. • In this council-wide Gift of Caring (GOC) project, There are optional, yet encouraged, ways that Girl customers can purchase virtual packages Scouts can serve their community through the Cookie of cookies which GSCO will deliver to the Program. military, both local and overseas, and nonprofit organizations on behalf of Girl Scouts. Girls Hometown Heroes: collect the money, but do not physically take The Hometown Heroes (HTH) Program was created so possession of the cookies. girls would have the opportunity to learn philanthropy and community service through the Cookie Program. • Tell customers they can buy cookies from your Customers who do not want to buy cookies for troop to be donated to the military. themselves may want to purchase HTH packages to • Enter all GOC cookie orders in the GOC column give to others while supporting Girl Scouts at the same of eBudde under each girl who sold them and time. record the money collected for these packages • HTH donations may be tax deductible. in the same line. Customers should consult their tax advisor. • No need to order from a cupboard to account for these “virtual” packages. eBudde allows this • Troops should not take possession of HTH to be automatically calculated. cookies until the end of the program. These Please check the rewards pages of this manual to see cookies should not be part of their cookie the rewards available to each girl who sells GOC cookies. inventory during the program. G.I.V.E. Follow these easy steps to participate in the Hometown G.I.V.E. (Girls Investing in a Voice Hero program: for Everyone) is a philanthropic ǔǔ Girls/troops choose a group/organization to program that allows girls receive donated cookies. Recipients can be participating in the Fall Product and “heroes” in the community such as nonprofit Cookie Programs to donate unused Cookie Credits to help other girls in organizations, shelters, firefighters, local our council participate in activities, military groups, blood banks, or food banks. go to camp, or do other activities Contact the selected organizations to get their through Girl Scouts of Colorado. approval prior to collecting cookie donations. Troops may also donate a portion of their troop proceeds ǔǔ Tell customers they can buy cookies from to G.I.V.E. your troops to be donated to this group/ Shoe that Grows organization. Girl Scouts can choose to donate ǔǔ Enter all HTH cookie orders in the HTH column shoes in place of a reward item in eBudde under each girl who sold them and based on the structure of our record the money collected for these packages rewards. GSCO will submit a single donation to Because in the same line. International to fund cost of needed shoes. ǔǔ At the end of the program, use unsold packages of cookies in your troop inventory Once Because International receives the donation, they’ll work with their staff to identify a school or orphanage in to fill the HTH order. Additional HTH cookies Kenya that would benefit from receiving the shoes and may be picked up from a local cupboard to the shoes will be delivered. complete the order. After the shoes are delivered, they’ll be able to share ǔǔ All arrangements for selection, delivery, and details with GSCO, which we will in turn share with girls shipment of HTH cookies are the troop’s and caregivers - including any photos, testimonials, or responsibility. messages of thanks from the children who received the ǔǔ Last day to deliver HTH cookies is June 27. shoes. 20
MONEY COLLECTION AND HANDLING Every GSCO troop should have a troop bank checking account (no savings accounts). Money collected during the Cookie Program should be deposited frequently. All cookie money belongs to Girl Scouts of Colorado, and any misuse or failure to appropriately deposit funds into the troop bank account will re- sult in legal action taken by Girl Scouts of Colorado. HANDLING MONEY • All money collected from the sale of cookies should be turned in to the troop cookie manager as soon as possible. Be sure to get a written receipt for money given to TCM for deposit! • Do not keep large sums of money in homes or vehicles. Weekly deposits are mandatory. • Cookie money should never be deposited into a personal bank account. • GSCO allows troops to accept credit cards as a form of payment for cookie purchases. Speak to TCM to find out which credit card payment provider the troop is using. • All decisions regarding which provider to use to run credit cards, as well as fees associated with this choice, belong to the troop and may not pass on to the customer. GSCO cannot recommend nor endorse any provider. • Girls may choose to accept credit cards using the DOC mobile app, with no fees. • Do not accept any bills larger than $20 at a booth. Ask the customer to go into the store and ask for smaller bills. Use a pen to detect counterfeit bills. • If a troop chooses to accept checks, all checks should be made out to “Girl Scouts of Colorado— Troop #####”. • If a troop chooses to accept checks, do not accept checks that are pre-printed and/or checks for large amounts of money (anything over $50). Girl Scouts of Colorado does not reimburse troops for NSF returned checks. Troops accept checks at their own risk. CAREGIVER OUTSTANDING BALANCES Caregivers should submit payment for cookies in the original form it was received. TCMs cannot accept a per- sonal check to pay for the girl’s cookie bill. Additional cookie inventory will not be distrubuted until payment for previous inventory has been submitted. If the caregiver fails to pay, the debt will be referred to a collection agency and be pur- sued to the maximum extent of the law. 21
Welcome to the Girl Scouts of Colorado 2020 Cookie Program The Girl Scout Cookie Program® is important to girls, their groups and to Girl Scout councils. The cookie program provides troop proceeds to support activities such as Girl Scout events, trips, camping and service projects. For councils, the sale provides funds to recruit and train adult volunteers, organize Girl Scout groups, provide council-wide programs such as science and career workshops, and provide financial assistance so all girls have access to the opportunities Girl Scouting offers. Through the Girl Scout Cookie Program girls develop the 5 essential skills and more: goal setting, decision-making, money management, people skills, and business ethics. Troop/Group Girl Scout Contact: Name:___________________________Position:_________________________ Phone:_________________Email:_____________________________________ ------------------------------------------------------------------------------------------------------------ Family Adult Permission and Responsibility Form for the Cookie Program My Girl Scout ________________________, a member of troop______________________has my permission to participate in the 2020 Cookie Program. In so doing, I agree to accept financial responsibility for all products and money she receives. I will see that she does not sell prior to the official starting date of Feb 2, 2020, and that she has adult guidance at all times. I will also review the safety guidelines, including online safety, with my Girl Scout, and all other information included in the GSCO Cookie Family Guide. My Girl Scout has my permission to engage in online cookie program activities under the supervision of myself and/or the Girl Scout adult in charge. Yes_________ No_________ I, _________________________________________ (name of caregiver - please print clearly), agree to communicate with the troop cookie manager about excess cookie inventory in my possession ahead of the excess cookie return deadline, and I agree to return all excess cookie inventory by the (date) __________________________deadline. Signature of Caregiver Telephone Date Address City State Zip Code ____________________ Please check any areas in which you are willing to assist our group this Cookie Season: ___ Cookie Volunteer in Charge ___ Chaperone for Cookie Booth ___ Cookie Warehouse Pickup ___ Cookie Volunteer Assistant ___ Chaperone for Door-to-Door ___ Cookie Storage ___ Technology Assistant ___ Cookie Sale Signage with girls 5 22
RESOURCES Be sure to take advantage of the wealth of resources available online to guide you through a fun and successful Girl Scout Cookie Program. Girl Scouts of Colorado council website – girlscoutsofcolorado.org Visit GSCO’s site to find procedures, forms, materials, manuals, and other helpful information. Little Brownie Bakers – littlebrownie.com (The website of our official Girl Scout cookie baker) Find girl activities, marketing ideas, and clip art to help girls prepare for the cookie program. Little Brownie Bakers YouTube Channel – youtube.com/LittleBrownieBakers Check out a library of inspiring videos featuring real girl stories and selling tips. GSCO Blog – gscoblog.org Check out the GSCO blog to see news, contests, weekly Smart Cookie emails, and troop-to-troop transfers. Digital Cookie – girlscoutsofcolorado.org/digitalcookie Each caregiver will receive a personal email to set up their girl’s account. Girl Scouts can set up their own personalized sales page, take credit card payment, and ship cook- ies directly to their customers. Cookie Locator – cookielocator.littlebrownie.com Help friends and customers locate the closest cookie booth sale with this website. Also available as an app for iPhone and Android. Girl Scouts of the USA (GSUSA) – girlscouts.org Locate info on the Girl Scout Cookie Program and national cookie badges and pins. DOC Mobile App – Download the free app from the iPhone App Store or through Google Play. Allows girls to accept credit cards in real time. THANK YOU FOR SUPPORTING YOUR GIRL SCOUT ENTREPRENEUR! 23
24
You can also read