2020 Event Sponsorship Prospectus - Linux Foundation Events

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2020 Event Sponsorship Prospectus - Linux Foundation Events
2020 Event Sponsorship Prospectus

“We met some of the
brightest and most talented
attendees, and learned
first-hand from industry
leaders. The Linux events
and sponsorship team made
sure we had everything we
needed for a successful
event. We’re looking forward
to more Linux Foundation
events in the future!” -EMC
2020 Event Sponsorship Prospectus - Linux Foundation Events
Table of Contents                                          Additional 2020 events will be added as dates are finalized.

Events by Date................................................................ 3       DATES/LOCATION TBD
About Linux Foundation Events....................................... 4                 KVM Forum...................................................................... 21
Audience Snapshot......................................................... 5           Linux Kernel Maintainer Summit......................................... 23
MARCH                                                                                  Linux Plumbers Conference............................................... 24
Hyperledger Global Forum............................................... 7              Linux Security Summit...................................................... 25
March 3-6, 2020 | Phoenix, AZ                                                          Linux Storage, Filesystem & MM Summit........................... 26
The Linux Foundation Member Summit........................... 9                        Open Compliance Summit................................................ 27
March 10-12, 2020 | Lake Tahoe, CA
                                                                                       Open FinTech Forum........................................................ 29
APRIL
Open Networking & Edge Summit North America ........... 11
April 20-21, 2020 | Los Angeles, CA

JUNE
Open Source Summit + Embedded Linux
Conference North America............................................... 13
June 22-24, 2020 | Austin, TX

SEPTEMBER
Open Source Summit Japan +
Automotive Linux Summit................................................ 15
September 15-16, 2020 | Tokyo, Japan

Open Networking & Edge Summit Europe..................... 17
September 30 – October 1, 2020 | Antwerp, Belgium

OCTOBER
Open Source Summit + Embedded Linux
Conference Europe.............................................................. 19
October 26-28, 2020 | Dublin, Ireland

“The Linux Foundation events continue to stay 2 steps ahead of the leading edge in
 innovation and deliver technical education, networking and best practices like no other
 show. What I also like is the ability to connect with key people and not feel overwhelmed
 with crowds. Kudos on the effort to make it an inclusive and diverse conference.
 A must-attend conference on my open source and technology events calendar.”
NITHYA A. RUFF, SENIOR DIRECTOR, OPEN SOURCE PRACTICE, COMCAST

                                                                                                              2020 Event Sponsorship Prospectus                     2
2020 Event Sponsorship Prospectus - Linux Foundation Events
2020 Events By Date                                 Additional 2020 events will be added as dates are finalized.

MARCH                                                               DATES/LOCATION TBD

Hyperledger Global Forum                                            KVM Forum
March 3-6, 2020 | Phoenix, AZ
                                                                    Linux Kernel Maintainer Summit
The Linux Foundation Member Summit
March 10-12, 2020 | Lake Tahoe, CA                                  Linux Plumbers Conference
                                                                    Linux Security Summit
APRIL
                                                                    Linux Storage, Filesystem & MM Summit
Open Networking & Edge Summit North America
April 20-21, 2020 | Los Angeles, CA
                                                                    Open Compliance Summit
                                                                    Open FinTech Forum
JUNE

Open Source Summit + Embedded Linux
Conference North America
June 22-24, 2020 | Austin, TX

SEPTEMBER

Open Source Summit Japan +
Automotive Linux Summit
September 15-16, 2020 | Tokyo, Japan

Open Networking & Edge Summit Europe
September 30 – October 1, 2020 | Antwerp, Belgium

OCTOBER

Open Source Summit + Embedded Linux
Conference Europe
October 26-28, 2020 | Dublin, Ireland

                                                                                           2020 Event Sponsorship Prospectus   3
2020 Event Sponsorship Prospectus - Linux Foundation Events
Linux Foundation events are
Technologies Covered                                     where 35,000+ developers and
By Event:                                                technologists from across the
                                                         globe meet to share ideas, learn
Linux Systems                                            and collaborate to drive innovation.
Open Source Summit, Embedded Linux Conference,
Automotive Linux Summit, Linux Plumbers Conference,
Linux Kernel Maintainer Summit, LSF-MM Summit,           Open source communities are nearly always virtual and
Linux Security Summit                                    distributed, so when they get together face to face, they can
                                                         make quick progress on issues big and small. In this way,
Cloud Infrastructure                                     events help maintain the vibrancy of global open source
Cloud Foundry Summit, Open Source Summit,                communities and ensure their long-term sustainability.
Xen Developer Summit, KVM Forum
                                                         Open source is ubiquitous in computing—nearly all leading
                                                         organizations use it to power their work. To deliver the most
Applications
                                                         innovative products and services to their users and customers,
Node+JS Interactive, ASC API Specifications Conference
                                                         companies must learn directly from the technologists who steer
                                                         the most widely used and influential projects.
Networking & Edge Computing
Open Networking & Edge Summit, Open Source Summit,       Linux Foundation events are the meeting place of choice
Open vSwitch Conference, DPDK Summit                     for open source maintainers, developers, architects,
                                                         infrastructure managers and sysadmins, as well as
IoT, Embedded & Automotive                               technologists leading open source program offices, DevRel
Embedded Linux Conference, Automotive Linux Summit,      teams and other critical leadership functions.They are:
Open Source Summit
                                                         ƒƒ The best place to quickly gain visibility within the
Artificial Intelligence & Machine Learning                  open source community and to advance open source
Open Source Summit, Open Networking & Edge Summit,          development work by forming connections with the people
Open FinTech Forum, The Linux Foundation Member Summit      evaluating and creating the next generation of technology.
                                                         ƒƒ A forum to identify software trends early to inform future
Open Source Governance,                                     technology investments.
Community & Management
The Linux Foundation Member Summit, Open Source          ƒƒ The ripest recruiting ground in today’s technology landscape.
Summit, Open Compliance Summit, Open FinTech Forum,      ƒƒ The ideal venue to showcase technologies and services to
The Linux Foundation Member Legal Summit                    influential open source professionals, media, and analysts
                                                            around the globe.
Cloud Native Applications
KubeCon + CloudNativeCon, Open Source Summit,            The Linux Foundation brings together companies and individual
Open FinTech Forum, Open Networking & Edge Summit,       contributors to build the greatest shared technology in history.
Kubernetes Summit, Kubernetes Contributor Summit,        We provide the events, training, certification, open source
Helm Summit, FoundationDB Summit, ServiceMeshCon,        best practices and marketing, and necessary to build, scale,
PromCon
                                                         and sustain critical open source projects and communities.
                                                         As the home of over 200 open source projects driving critical
Blockchain                                               technologies, there is no organization better positioned to
Hyperledger Global Forum, Hyperledger Member Summit,     gather the open source community for important face to face
Open Source Summit, Open FinTech Forum
                                                         interaction to drive innovation across open source. And, unlike
                                                         for-profit event management firms, any money generated by
Hardware
                                                         our events is channeled back into supporting open source
OpenPOWER Summit, RISC-V Roadshow
                                                         communities to support their growth.
Invitation-Only Events                                   Contact us today for more information on sponsoring at
LSF-MM Summit, The Linux Foundation Member               sponsorships@linuxfoundation.org.
Legal Summit, Open Compliance Summit, Linux Kernel
Maintainer Summit & The Linux Foundation Member Summit
                                                                             2020 Event Sponsorship Prospectus      4
2020 Event Sponsorship Prospectus - Linux Foundation Events
2018 LF EVENT AUDIENCE SNAPSHOT
        *Audience Snapshot Numbers will be updated for 2019 at the end of the year.

ATTENDANCE                                                  AUDIENCE BY COMPANY SIZE

32,000+ attendees                                           COMPANY SIZE

                                                                    1 - 99
                                                                                     SUM OF %

                                                                                     15%
28% YoY Growth
                                                                    100 - 499        16%

REPRESENTING
                                                                    500 - 4999       27%

11,000 organizations                                                5000+            42%
Including corporations, associations and
academic institutions worldwide

FROM

113 countries
                                              6.9%
                                             of attendees
                   7.2%                    from Germany
               of attendees
              from Canada
                                      5.5%
                                     of attendees
                                     from the UK

       More than
                                                                                                 3.7%
       46%                                                                                      of attendees
   attendees are
     from the US
                                                                                      4%         from Japan
                                                                                 of attendees
                                                                                  from China

                                                             3.7%
                                                            of attendees
                                                               from India

                                                            2020 Event Sponsorship Prospectus         5
2020 Event Sponsorship Prospectus - Linux Foundation Events
2018 LF EVENT AUDIENCE SNAPSHOT (CON’T)
         *Audience Snapshot Numbers will be updated for 2019 at the end of the year.

AUDIENCE BY JOB FUNCTION

80% of Event Attendees Are in Technical Roles
Software Architect                          2.1%
Principle Engineer                           2.7%
Architect                                     2.8%
Director                                      2.9%
Project Manager                                3.1%
Principal Software Engineer                     3.4%
CTO                                              3.9%
Student                                           4.0%
CEO                                               4.1%
DevOps Engineer                                    4.4%
Engineer                                              5.5%
Developer                                              5.8%
Senior Developer                                          6.6%
Senior Software Engineer                                      8%
Software Engineer                                                                                                       31.3%

AUDIENCE BY INDUSTRY

                     Solutions Provider /                                    Other
                     IT Consultancy
                                                                              13%
                     2%
                                                                                Education / Research
                  Carriers / Telecom
                                                                                 4%
                   5%
                   Associations / Trade
                   Groups / Foundations
                   6%                                                                Software / Internet
                                                                                     48%
                                                                            Hardware / Computers /
                                                                            Electronics
                                                                            22%

PRESS & SOCIAL MEDIA

Linux Foundation events are highly engaging and interactive.                          Press & Media information is from 2018
                                                                                      events and will be updated by 12/31/19
Our 2018 events generated:                                                                              with 2019 information.

7,500+                                 90,000+                     374,000,000+                      Over 150
media clips with                       social media                event keyword                     press in
                                       engagements                 impressions on                    attendance
152,000,000+                           on Facebook,                social media
impressions                            Google+ & Twitter

                                                                          2020 Event Sponsorship Prospectus             6
2020 Event Sponsorship Prospectus - Linux Foundation Events
GLOBAL FORUM
March 3-6, 2020 | Phoenix, AZ

Developers, vendors, enterprise end-users
and enthusiasts of business blockchain
technologies will converge in Phoenix,
Arizona March 3-6, 2020 for the 2nd Annual
Hyperledger Global Forum.

Hyperledger Global Forum will offer the unique opportunity for over 1200 users and
contributors of Hyperledger projects from across the globe to meet, align, plan and hack
together in-person. Open to members and non-members alike, attendees will have the
chance to talk directly with Hyperledger project maintainers and the Technical Steering
Committee, collaborate with other organizations on ideas that will directly impact the
future of Hyperledger, and promote their work among the communities.
The Hyperledger Global Forum agenda will comprise of both a technical and enterprise
track covering a range of enterprise blockchain topics, sharing roadmaps for Hyperledger
projects, cross-industry keynotes and panels on use cases in development, social
networking for the community to bond, and training workshops with mentors to help
deliver specific pipeline features and bring developers up the learning curve.
Sponsoring this event is a unique opportunity to showcase leadership in Hyperledger,
gain valuable mindshare of an elite audience of technical pioneers defining the future of
business blockchain technologies and support the growth and innovation of Hyperledger
projects.

                                                            2020 Event Sponsorship Prospectus   7
2020 Event Sponsorship Prospectus - Linux Foundation Events
SPONSORSHIP OPPORTUNITIES
                                                          diamond platinum *                  *
                                                                                                   gold      *
                                                                                                                    silver      *
                                                                                                                                    bronze start up
                                                                                                                                                 *                 **

                                                            3 available        6 available        8 available       unlimited        unlimited        unlimited

 Hyperledger Blog: featured profile
 or interview on Hyperledger blog                                    •
 (2500+ average page views)
 1-Minute Video During Keynote
                                                                     •
 Provided by sponsor company
 Onsite Testimonial Interview
 Sound bites to be included in event                                 •
 highlight video
 Workshop/Training
                                                                     •
 (1) Full-Day session on Friday or Saturday
 Sponsor Message Included in Attendee                       75 words            50 words
 Post-Conference Thank you Email                              max                 max
 Conference Email Blast                                     (2): 1 prior
                                                                                1 prior to
 Emails to opt-in list to be sent by                       to & 1 post
                                                                                  event
 Hyperledger                                                  event
                                                                                Shared (2    Shared (2
 Sponsor Meeting Room                                         Private
                                                                               hour blocks) hour blocks)
                                                                                   5 Min
 Keynote/Breakout Session                                  10 Minute                               20 Min
                                                                                Lightening
 Content to be approved by program                          Keynote                               Breakout
                                                                                 Keynote
 committee                                                (2 per day)*                            Session*
                                                                               (3 per day)*
                                                            List and            List and
 Press List Access 2 Weeks Prior
                                                            Booking             Booking                •                •
 to Event
                                                           Assistance          Assistance
 Sponsor Recognition/Logo in
                                                                     •              •                  •                •
 Promotional Emails and News Release
 Logo Included on “Thank You to
 Our Sponsors” Slide During Keynote                                  •              •                  •                •
 Sessions
                                                          1 announcing 1 announcing
 Social Media Posts                                       sponsorship sponsorship                  1 during          1 during
 (60.6k Twitter Followers)                                 & 2 during   & 2 during                   event             event
                                                              event        event
 10-Minute Demo Theater Presentation*
                                                                 2X                2X                 1X               1X                1X               1X
 Hyperledger Member Benefit Only
 Mobile App: Logo, description and
                                                                     •              •                  •                •                 •                •
 contact information
 Logo Included on Printed Event Signage                              •              •                  •                •                 •                •
 Turnkey Booth in                                                                                                                       6’x6’            6’x6’
                                                              10’x20’            10’x10’           10’x10’            8’x8’
 Technology Showcase                                                                                                                (Counter Only)   (Counter Only)

 Lead Retrieval Scanner                                              4              2                 2                 1                 1                1
 Logo, Description & Link on Event
                                                                     •              •                  •                •                 •                •
 Website
 Complimentary Passes
                                                                 20                15                 10                5                 2                2
 Additional passes discounted 20%
                                                           non-member          non-member         non-member        non-member      non-member       non-member
                                                          $130,000 $85,000                        $55,000          $35,000          $10,000           $5,000
  Sponsorship Cost                                            member             member            member            member            member           member
                                                          $104,000 $68,000                        $44,000          $28,000           $8,000           $4,000
* No ICO/STOs/Coin offerings etc. promotions in the showcase or presentations. ** in business less than 3 years and less than $1M revenue
We reserves the right to increase/decrease the number of available                                               2020 Event Sponsorship Prospectus             8
sponsorships and update deliverables based on venue restrictions.
2020 Event Sponsorship Prospectus - Linux Foundation Events
March 10-12, 2020 | Resort at Squaw Creek, Lake Tahoe, CA

Where industry leaders convene to drive digital transformation
with open source technologies and learn how to collaboratively
manage the largest shared technology investment of our time.
Open source is ubiquitous in computing—nearly all leading organizations use it to power their work. To deliver
innovative products and services to their users and customers, companies must learn directly from the senior
technologists and thought leaders who steer the most widely used and influential projects.

The Linux Foundation Member Summit, formerly known as Open Source Leadership Summit, is the premier
forum where our member organizations - these leaders - convene to drive digital transformation with open source
technologies and learn how to collaboratively manage the largest shared technology investment of our time.

An intimate, by-invitation only event for Linux Foundation member organizations, The Linux Foundation Member
Summit fosters innovation, growth and partnerships among the leading projects and corporations working in
open technology development. It is a must-attend for business and technical leaders looking to advance open
source strategy, implementation and investment.

The Linux Foundation is home to more than 200 of the most important open source projects in the world,
including Automotive Grade Linux, Cloud Foundry Foundation, Cloud Native Computing Foundation,
Hyperledger, OpenJS Foundation, Open Network Automation Platform and many more. Participation in The
Linux Foundation Member Summit by senior leaders of these projects makes it an event that defines the future
of software development and innovation.

                                              “The only event where I can meet all of the key leaders across the open source
                                         cloud computing projects in person. The chance to talk in person, share aspirations
                                                 and wrestle with new ideas this year have already resulted in collaboration...
                                            The institutional knowledge about open source represented by the participants is
                                                  inspiring. This is an event that can help us build a better software industry.”
                                                                                     SAM RAMJI, VP CLOUD PLATFORM, AUTODESK

                                                                                2020 Event Sponsorship Prospectus        9
2020 Event Sponsorship Prospectus - Linux Foundation Events
Sponsorship Opportunities
                                                                              Co-Host Sponsorships (2 Available) - $30,000
Hosted Lunch or Dinner Sponsorship                                            Gain valuable mindshare as a co-host of this
                                                                              prestigious event.
Lunch for up to 20 Guests | $20,000 (1 Available)
Lunch for up to 40 Guests | $33,000                                           Benefits include:
Dinner for up to 20 Guests | $22,000 (1 Available)                            ƒƒ Executive Dinner or Lunch for 20
Dinner for up to 40 Guests | $37,000                                          ƒƒ Logo prominently displayed in plenary session
                                                                              ƒƒ Recognition during opening plenary session
Maximum (2) lunch and (2) dinner sponsorships available
                                                                              ƒƒ Private meeting room for duration of event
The Linux Foundation will assist you in inviting and                          ƒƒ Assistance with press bookings at event
confirming up to 40 guests* for a private lunch**                             ƒƒ Sponsor designation in press releases and email promotions
or dinner sponsored by your company.                                          ƒƒ Access to event press list
                                                                              ƒƒ Logo on event signage and on home page of event website
                                                                              ƒƒ 10 Conference Invitations
Benefits of your Executive Lunch or Dinner Sponsorship include:
ƒƒ Access to up to 40* of the top leaders in open source from top,
   global organizations                                                       Attendee Reception Sponsorship
ƒƒ 4 Conference Invitations                                                   (2 Available) - $20,000
ƒƒ Comprehensive management of all pre-, onsite and post-lunch
   or dinner logistics and invitee/attendee communications by The LF          Benefits include:
   - Selection and management of all lunch or dinner details,
     including location, menu, and enhancements,                              ƒƒ Logo prominently displayed in plenary session
     in collaboration with you                                                ƒƒ Recognition during opening plenary session
   - Initial outreach to a list of potential attendees of your choosing      ƒƒ Logo prominently displayed at one reception
      by LF leadership                                                        ƒƒ Sponsor designation in press releases and email promotions
   - Ongoing management of all invitation and RSVP communications
                                                                              ƒƒ Access to event press list
      on your behalf
   -D elivery of all pre-event email communications to confirmed guests      ƒƒ Logo on event signage and on home page of event website
   - Provision of the final list of lunch or dinner attendees, including     ƒƒ 6 Conference Invitations
      contact information, to you following the event
   - Distribution of a post-event attendee thank you email
      by The LF in collaboration with your company                            Attendee Lunch Sponsorship
                                                                              (3 Available) - $10,000
Brand recognition as an Executive Lunch or Dinner sponsor
ƒƒ Logo prominently displayed in plenary session                              Benefits include:
ƒƒ Recognition during opening plenary session                                 ƒƒ Logo prominently displayed in plenary session
ƒƒ Your logo on the event website, including the event homepage               ƒƒ Recognition during opening plenary session
ƒƒ Your logo on pertinent digital and printed event signage                   ƒƒ Logo prominently displayed at all-attendee lunch for one day
ƒƒ Welcome signage, including your logo, prominently displayed at
                                                                              ƒƒ Sponsor designation in press releases and email promotions
   your lunch or dinner
ƒƒ Professional photography of your event (including your branded signage)    ƒƒ Access to event press list
                                                                              ƒƒ Logo on event signage and on home page of event website
Experiential Enhancements                                                     ƒƒ 4 Conference Invitations
ƒƒ Option to secure an LF or LF projcet executive leader to offer a welcome
   toast and brief opening remarks as your lunch or dinner co-host
ƒƒ Option for you to provide and distribute collateral, gifts or branded
                                                                              Attendee Breakfast & Breaks Sponsorship
   items to your guests                                                       (3 Available) - $10,000
ƒƒ Option to add other experiential enhancements
   (additional charges may apply)***
                                                                              Benefits include:
                                                                              ƒƒ Logo prominently displayed in plenary session
*Number of attendees dependent on the option selected                         ƒƒ Recognition during opening plenary session
**Private lunch must be hosted onsite at the Resort at Squaw Creek.           ƒƒ Logo prominently displayed on breakfast/break buffets
Dinners may be hosted off property.
***Enhancements to be quoted as requested by lunch or dinner sponsors            for one day
                                                                              ƒƒ Sponsor designation in press releases and email promotions
                                                                              ƒƒ Access to event press list
Contact us at sponsorships@linuxfoundation.org to secure                      ƒƒ Logo on event signage and on home page of event website
your sponsorship, request additional details or discuss                       ƒƒ 4 Conference Invitations
custom options.
The Linux Foundation reserves the right to increase/decrease the number of
available sponsorships and update deliverables based on venue restrictions.                       2020 Event Sponsorship Prospectus 10
ONS is now the Open
                                                                                    Networking & Edge Summit!

                             

April 20-21, 2020 | Los Angeles, CA

Open Networking & Edge Summit is the industry’s premier event on open
networking and edge computing, gathering enterprises, carriers and cloud
providers across the ecosystem to share learnings, highlight innovation and
discuss the future of open networking, edge and IoT.
With edge computing being a critical component of reshaping networks and enabling a new generation of networking, this event
- formerly Open Networking Summit - is now Open Networking & Edge Summit, fostering collaboration and innovation for the
developers & technologists leading innovation and transformation in edge computing.

ONES is the Only Networking & Edge Computing Event where attendees can:
• Hear from industry visionaries and leaders on the future of Networking & Edge
• Attend deep technical tracks on topics that are here today, tomorrow and on the horizon covering:
  - A Unified Edge vision across Telco, Enterprise, IoT and Cloud solutions that spans multiple verticals including
     Manufacturing, Commerce/Retail, Automotive & Transportation, Oil & Gas as well as Smart Homes and Cities.
  - An Open Networking vision including Open Hardware, Data plane acceleration, Control (SDN/NFV), Automation,
     AI & analytics, and OSS/BSS/5G Telecom stacks, as well as Enterprise Data Center & Campus Networking solutions.
• Learn from the use cases of their peers as consumption of Open Source Networking & Edge become the “new norm”
   and mandated by most Enterprise CIOs, Telco CTOs and Cloud Executives

Sponsorships offer a multitude of benefits:
• Valuable mindshare from developers,       • Talent Recruitment                        • Generate Sales Leads
  technologists and business leaders        • Media Coverage                            • Community participation in your
• Increase brand awareness                  • Showcase Demos,                             projects and alliances & customers
  & recognition                               Products & Technologies                   • Support the important work of the
• Thought Leadership                        • Create New Partnerships                     open networking & edge communities

“We had our best event ever, in this
 networking infrastructure space, at ONS!”
- BOB MONKMAN, DIRECTOR, NETWORKING SOFTWARE
STRATEGY & ECOSYSTEM PROGRAMS, ARM LTD.

                                                                         2000+ Attendees gather at Open
                                                                     Networking & Edge Summit annually.
                                                                                   2020 Event Sponsorship Prospectus 11
EXHIBITOR PACKAGE

                      
                                                                                           Includes: 6'x6' Booth, 1 lead scanner and 2 conference passes
                                                                                           $8,000

Sponsorship Opportunities
                                                                               diamond            platinum             gold            silver        bronze*
                                                                              3 available         5 available        6 available     10 available    unlimited

 Editorial Interview and Article on Linux.com: Over 1M unique visitors
 per month. Linux Foundation to determine final interview content and              •
 delivery date.
 Pre or Post-Conference Email Blast: One time use of opt-in list to be
                                                                                   •
 sent by The Linux Foundation.
                                                                             Onsite Attendee
 Complimentary Add-On Event Sponsorship: Sponsorship includes                                  Developer Lounge
                                                                               Reception
 sponsor branding throughout evening event or developer lounge.                                  Co-Sponsor
                                                                             Co-Sponsorship

 Assistance with Press Bookings: Helping you get the most of your
                                                                                   •                   •
 onsite announcements.
 Onsite Recognition during Opening Keynote Session:
                                                                                   •                   •
 By event emcee.
 Keynote Speaking Opportunity: All sponsor content must be
                                                                                                                    Keynote Panel
 approved by Program Committee and The Linux Foundation.                       20-minute          5-7-minute
                                                                                                                      Discussion
 Speaking slots based on availability. Required to show a demo or involve       Keynote            Keynote
                                                                                                                     Participation
 a customer in all sponsor keynotes.
 Conference Track Speaking Opportunity: Moderator, panel
 participant or joint session with customer. All sponsor content must be                                             Conference
                                                                             3-hour Tutorial    1.5-hour Tutorial
 approved by Program Committee and Linux Foundation.                                                                  Session
 Speaking slots based on availability.
 Social Media Promotion of Sponsorship: From The Linux Foundation
                                                                                Yes (3x)            Yes (2x)           Yes (1x)
 Events channel.

 Recognition in Pre-Conference Email Marketing: Includes link to your URL.         •                   •                  •

                                                                               Throughout         Throughout          One Day
 Conference Room: For private meeting use only                                                                                       4 hours total
                                                                                  Event              Event            of Event

 Company Logo: Included in all event email marketing.                              •                   •                  •               •

 Keynote Stage Branding: Logo prominently displayed on stage screens.              •                   •                  •               •

 Exhibit Booth: Includes counter with graphic and stools.
 Backwall included for Diamond and Platinum sponsors.                            15'x25'            15'x15'            10'x10'         10'x10'         6'x6'
 Table and chairs only for Bronze sponsors. (Upgrade options available)
 Lead Retrieval Scanners: Live scans, real time reporting and ability to
                                                                                   3                   2                  2               1             1
 take notes on captured leads.
 Access to Event Press/Analyst List: Contact List shared two
                                                                                   •                   •                  •               •             •
 weeks prior to event for your own outreach.
 Recognition on Event Signage: Logo on conference signage.                         •                   •                  •               •             •

 Recognition on Event Website: Prominent logo display on
                                                                                   •                   •                  •               •             •
 event homepage.
 Conference Attendee Passes: Full access passes to the entire
                                                                                   40                  30                20               10            5
 conference for your staff or customers.
 20% Discount on Additional Conference Passes: For use by your
                                                                                   •                   •                  •               •             •
 customers, partners or colleagues.

 Sponsorship Cost                                                              $95,000            $70,000            $45,000         $25,000         $12,000*

*Start-ups may secure a Bronze Sponsorship for US$5,000 provided they: (1) Have been in business less than
3 years; (2) Have less than $5M in annual revenue; and (3) Have less than 30 employees at signing of contract.

Contact us at sponsorships@linuxfoundation.org to secure your
sponsorship, request additional details or discuss custom options.
The Linux Foundation reserves the right to increase/decrease the number of
available sponsorships and update deliverables based on venue restrictions
                                                                                                           2020 Event Sponsorship Prospectus 12
TH E L IN U X FO U N DA T I ON

         OPEN SOURCE SUMMIT
         NORTH AM ER ICA                                                             North America

June 22-24, 2020 | Austin, TX
Open Source Summit is the premier event for open source developers, technologists and leadership
to collaborate, share information, and gain knowledge, furthering open source innovation in software
development and helping to create more sustainable open source ecosystems.
Open Source Summit covers both pivotal cornerstone technologies, as well as new and emerging open source projects
and technologies. Open source software and technologies are a leading indicator of where companies are investing resources
for technology development. By bringing the latest open source projects and leading technologists together in one place,
Open Source Summit has become a forum for defining and advancing technology development in the years ahead.

Embedded Linux Conference (ELC), co-located annually with Open Source Summit, has been
the premier, vendor-neutral technical conference for companies and developers using Linux in
embedded products for 15 years, gathering the technical experts working on embedded systems
and applications for education and collaboration, paving the way for transformation in these
important and far reaching areas.

Attendees join the event to:                                           Sponsorships offer a multitude of benefits:

ƒƒ Learn about the latest trends in open source                        ƒƒ Valuable mindshare from developers,
ƒƒ Explore career opportunities with the world’s                          technologists and business leaders
   leading technology companies                                        ƒƒ Increase brand awareness & recognition
ƒƒ Access leading experts to learn how to navigate                     ƒƒ Thought Leadership
   the complex open source environment                                 ƒƒ Talent Recruitment
ƒƒ Find out how others have used open source to                        ƒƒ Media Coverage
   gain efficiencies and increase innovation internally                ƒƒ Showcase Products & Technologies
ƒƒ Gain a competitive advantage learning about new                     ƒƒ Create New Partnerships
   innovative open solutions & technologies                            ƒƒ Generate Sales Leads
   Find out what industry-leading companies and                        ƒƒ Community participation in your projects
   projects are doing in the future, and where                            and alliances & customers
   technologies are headed                                             ƒƒ Support the important work of the
                                                                          open source community

 2000+ Attendees gather at Open Source Summit +
 Embedded Linux Conference North America annually.
 70% of attendees are developers.
 A huge shoutout to the @linuxfoundation and everyone involved in putting together a great event
 #OSSummit. Great location, amazing networking, catching up with older friends and mentors in
 #OpenSource and lots of learning.” -Sudheesh Singanamalla

 “Very late to the party but wanted to give a shout out to @linuxfoundation for hosting an amazing
 #OSSummit. Met a lot of fabulous people and got to learn about cool new technologies!
 Execution was excellent on all levels.” - Angela Chin
                                                                                                 2020 Event Sponsorship Prospectus 13
TH E LINU X FO U ND ATIO N

       OPEN SOURCE SUMMIT
        NO R TH A ME R I CA                                      North America

Sponsorship Opportunities
                                                                              diamond         platinum           gold          silver      bronze
                                                                               4 available     8 available     10 available    unlimited   unlimited

 Editorial Interview and Article on Linux.com: Over 1M
 unique visitors per month. The Linux Foundation to determine final                •
 interview content and delivery date.

 Assistance with Press Bookings at Event: Helping you                              •
 get the most out of an on-site announcement.

 Pre or Post-Conference Email Blast: One time use of                               •
 opt-in list to be sent by The Linux Foundation.

 Onsite Recognition during Opening
                                                                                   •               •
 Keynote Session: By event emcee.
 Speaking Opportunity: All sponsor content must be                             15-minute        5-minute
                                                                                                               Conference
 approved by Program Committee and The Linux Foundation.                                                        Session
                                                                                Keynote         Keynote
 Speaking slots based on availability.                                                                           or BoF

 Social Media Promotion of Sponsorship:                                            3x              2x               1x
 From The Linux Foundation Events channel.

 Sponsor Designation in Press Releases: Recognition                                •               •                •
 as sponsor in body of release.
                                                                              Private Use -   Private Use -    Private Use -
 Conference Room: For private meeting use only.                                  3 days           1 Day           4 Hours

 Collateral Distribution: Laid out in a prominent location                         •               •                •
 near registration.

 Recognition in Pre-Conference Email Marketing:                                    •               •                •             •
 Includes link to your URL.

 Keynote Stage Branding: Logo prominently displayed on                             •               •                •             •
 stage screens.

 Access to Event Press/Analyst List: Contact List shared two                       •               •                •             •
 weeks prior to event for your own outreach.

 Recognition on Event Website: Prominent logo display on                           •               •                •             •           •
 event homepage.

 Recognition on Event Signage: Logo on conference signage.                         •               •                •             •           •
 Exhibit Booth: Includes counter with graphic and stools.                       20'x20'         15'x15'          10'X10'        10'x10'      6'x6'
 Table and chairs only for Bronze sponsors. (Upgrade options available)

 Lead Retrieval Scanners: Live scans, real time reporting                          3               2                1             1           1
 and ability to take notes on captured leads.

 Conference Attendee Passes: Full access passes to the entire                      20              15               10            6           3
 conference for your staff or customers.
 20% Discount on Additional Conference Passes:                                     •               •                •             •           •
 For use by your customers, partners or colleagues.

 Sponsorship Cost                                                             $65,000         $45,000          $30,000         $15,000 $8,000

*Start-ups may secure a Bronze Sponsorship for US$4,000 provided they: (1) Have been in business less than 3 years; (2) Have less than $5M
in annual revenue; and (3) Have less than 30 employees at signing of contract.

Contact us at sponsorships@linuxfoundation.org to secure your
sponsorship, request additional details or discuss custom options.
The Linux Foundation reserves the right to increase/decrease the number of
available sponsorships and update deliverables based on venue restrictions.                             2020 Event Sponsorship Prospectus 14
T H E LIN U X FOU N D A T IO N

       OPEN SOURCE SUMMIT
        J APAN

September 15 & 16, 2020 | Tokyo, Japan

Open Source Summit is the premier event for open source developers, technologists and
leadership to collaborate, share information, and gain knowledge, furthering open source
innovation in software development and helping to create more sustainable open source
ecosystems.
Automotive Linux Summit gathers the most innovative minds leading and accelerating the
development and adoption of a fully open software stack for the connected car from across the
open source community and automotive industry for collaboration and shared learnings to drive
innovation of embedded devices in the automotive arena. Attendees include automotive systems
engineers, Linux experts, R&D managers, business executives, open-source licensing and
compliance specialists and community developers.

Attendees join the event to:                                   Sponsorships offer a multitude of benefits:

ƒƒ Learn about the latest trends in open source and            ƒƒ Valuable mindshare from developers,
   automotive                                                     technologists and business leaders
ƒƒ Explore career opportunities with the world’s               ƒƒ Increase brand awareness & recognition
   leading technology companies                                ƒƒ Thought Leadership
ƒƒ Access leading experts to learn how to navigate             ƒƒ Talent Recruitment
   the complex open source environment                         ƒƒ Media Coverage
ƒƒ Find out how others have used open source to                ƒƒ Showcase Products & Technologies
   gain efficiencies and increase innovation internally        ƒƒ Create New Partnerships
ƒƒ Gain a competitive advantage learning about new             ƒƒ Generate Sales Leads
   innovative open solutions & technologies                    ƒƒ Community participation in your projects
   Find out what industry-leading companies and                   and alliances & customers
   projects are doing in the future, and where                 ƒƒ Support the important work of the
   technologies are headed                                        open source community

1000+ Attendees Gather at Automotive
Linux Summit and Open Source Summit
Japan annually.

                                                                              2020 Event Sponsorship Prospectus 15
T H E LI NU X FOU NDATI ON

       OPEN SOURCE SUMMIT
       JAPAN

Sponsorship Opportunities
                                                                          diamond             platinum              gold              silver            bronze
                                                                              4 available      8 available        10 available        unlimited          unlimited

 Assistance with Press Bookings at Event:                                          •
 Helping you get the most out of an on-site announcement.

 Pre or Post-Conference Email Blast: One time use                                  •
 of opt-in list to be sent by The Linux Foundation.

 Onsite Recognition during Opening
                                                                                   •               •                    •
 Keynote Session: By Event emcee.
                                                                                               5-minute
 Speaking Opportunity: All sponsor content must                                15-minute      Keynote or
                                                                                                                  Conference
 be approved by Program Committee and The Linux                                                                    Session
                                                                                Keynote       Conference
 Foundation. Speaking slots based on availability.                                                                  or BoF
                                                                                               Session

 Social Media Promotion of Sponsorship:                                            3x              2x                  1x
 From The Linux Foundation Events account

 Sponsor Designation in Press Releases:                                            •               •                    •
 Recognition as sponsor in body of release.
                                                                              Private Use -   Private Use -       Private Use -
 Conference Room: For private meeting use only.                                   1 Day          1/2 Day             2 Hours

 Collateral Distribution: Laid out in a prominent                                  •               •                    •
 location near registration.

 Recognition in Pre-Conference Email
                                                                                   •               •                    •                  •
 Marketing: Includes link to your URL.
 Keynote Stage Branding: Logo prominently displayed                                •               •                    •                  •
 on stage screens.

 Recognition on Event Website: Prominent logo                                      •               •                    •                  •                  •
 display on event homepage.

 Exhibit Booth: Includes table, chairs and company logo                  10'w x10'd (feet) 10'w x 10' d (feet)   8'w x 6'd (feet)   8'w x 6'd (feet)   6'w x 6'd (feet)
 signage.

 Lead Retrieval Scanners: Live scans, real time                                    3               2                    1                  1                  1
 reporting and ability to take notes on captured leads.

 Conference Attendee Passes: Full access passes to the                             25              20                  15                 10                  5
 entire conference for your staff or customers.
 20% Discount on Additional Conference
                                                                                   •               •                    •                  •                  •
 Passes: For use by your customers, partners or colleagues.
 Recognition on Event Signage: Logo on conference                                  •               •                    •                  •                  •
 signage.

 Sponsorship Cost                                                             $42,000         $30,000             $20,000           $15,000             $8,000
*Start-ups may secure a Bronze Sponsorship for US$4,000 provided they: (1) Have been in business less than 3 years; (2) Have less than $5M
in annual revenue; and (3) Have less than 30 employees at signing of contract.

Contact us at sponsorships@linuxfoundation.org to secure your
sponsorship, request additional details or discuss custom options.
The Linux Foundation reserves the right to increase/decrease the number of
available sponsorships and update deliverables based on venue restrictions.                                      2020 Event Sponsorship Prospectus 16
ONS is now the Open
                                                                                    Networking & Edge Summit!

                             

September 30 – October 1, 2020 | Antwerp, Belgium

Open Networking & Edge Summit is the industry’s premier event on open
networking and edge computing, gathering enterprises, carriers and cloud
providers across the ecosystem to share learnings, highlight innovation and
discuss the future of open networking, edge and IoT.
With edge computing being a critical component of reshaping networks and enabling a new generation of networking, this event
- formerly Open Networking Summit - is now Open Networking & Edge Summit, fostering collaboration and innovation for the
developers & technologists leading innovation and transformation in edge computing.

ONES is the Only Networking & Edge Computing Event where attendees can:
• Hear from industry visionaries and leaders on the future of Networking & Edge
• Attend deep technical tracks on topics that are here today, tomorrow and on the horizon covering:
  - A Unified Edge vision across Telco, Enterprise, IoT and Cloud solutions that spans multiple verticals including
     Manufacturing, Commerce/Retail, Automotive & Transportation, Oil & Gas as well as Smart Homes and Cities.
  - An Open Networking vision including Open Hardware, Data plane acceleration, Control (SDN/NFV), Automation,
     AI & analytics, and OSS/BSS/5G Telecom stacks, as well as Enterprise Data Center & Campus Networking solutions.
• Learn from the use cases of their peers as consumption of Open Source Networking & Edge become the “new norm”
   and mandated by most Enterprise CIOs, Telco CTOs and Cloud Executives

Sponsorships offer a multitude of benefits:
• Valuable mindshare from developers,       • Talent Recruitment                        • Generate Sales Leads
  technologists and business leaders        • Media Coverage                            • Community participation in your
• Increase brand awareness                  • Showcase Demos,                             projects and alliances & customers
  & recognition                               Products & Technologies                   • Support the important work of the
• Thought Leadership                        • Create New Partnerships                     open networking & edge communities

“We had our best event ever, in this
 networking infrastructure space, at ONS!”
- BOB MONKMAN, DIRECTOR, NETWORKING SOFTWARE
STRATEGY & ECOSYSTEM PROGRAMS, ARM, LTD.

                                                                         1000+ Attendees gather at Open
                                                                     Networking & Edge Summit annually.
                                                                                   2020 Event Sponsorship Prospectus 17
EXHIBITOR PACKAGE

                      
                                                                                          Includes: 2x2m Booth, 1 lead scanner and 2 conference passes
                                                                                          $6,000

Sponsorship Opportunities
                                                                                diamond           platinum             gold            silver        bronze*
                                                                               3 available        5 available        6 available     10 available    unlimited

 Pre or Post-Conference Email Blast: One time use of opt-in list to be
                                                                                    •
 sent by The Linux Foundation.
 Editorial Interview and Article on Linux.com: Over 1M unique visitors
 per month. Linux Foundation to determine final interview content and               •                  •
 delivery date.
                                                                              Onsite Attendee
 Complimentary Add-On Event Sponsorship: Sponsorship includes                                   Developer Lounge
                                                                                Reception
 sponsor branding throughout evening event or developer lounge.                                   Co-Sponsor
                                                                              Co-Sponsorship

 Onsite Recognition during Opening Keynote Session:
                                                                                    •                  •
 By event emcee.
 Keynote Speaking Opportunity: All sponsor content must be
                                                                                                                    Keynote Panel
 approved by Program Committee and The Linux Foundation.                        20-minute          5-7-minute
                                                                                                                      Discussion
 Speaking slots based on availability. Required to show a demo or involve        Keynote            Keynote
                                                                                                                     Participation
 a customer in all sponsor keynotes.
 Conference Track Speaking Opportunity: Moderator, panel
 participant or joint session with customer. All sponsor content must be                                             Conference
                                                                              3-hour Tutorial   1.5-hour Tutorial
 approved by Program Committee and Linux Foundation.                                                                  Session
 Speaking slots based on availability.
 Assistance with Press Bookings: Helping you get the most of your
                                                                                    •                  •                  •
 onsite announcements.

 Recognition in Pre-Conference Email Marketing: Includes link to your URL.          •                  •                  •

 Social Media Promotion of Sponsorship: From The Linux Foundation
                                                                                    3x                 2x                1x
 Events channel.
                                                                                Throughout        Throughout          One Day
 Conference Room: For private meeting use only                                                                                       4 hours total
                                                                                   Event             Event            of Event

 Company Logo: Included in all event email marketing.                               •                  •                  •               •

 Keynote Stage Branding: Logo prominently displayed on stage screens.               •                  •                  •               •

 Exhibit Booth: Includes counter with graphic and stools. Backwall included
 for Diamond and Platinum. Table and chairs only for Bronze sponsors.             6x6m             4.5x4.5m             3x3m            3x3m           2x2m
 (Upgrade options available)

 Lead Retrieval Scanners: Live scans, real time reporting and ability to
                                                                                    3                  2                  2               1             1
 take notes on captured leads.
 Access to Event Press/Analyst List: Contact List shared two
                                                                                    •                  •                  •               •             •
 weeks prior to event for your own outreach.
 Recognition on Event Signage: Logo on conference signage.                          •                  •                  •               •             •

 Recognition on Event Website: Prominent logo display on
                                                                                    •                  •                  •               •             •
 event homepage.
 Conference Attendee Passes: Full access passes to the entire
                                                                                    40                 30                20               10            5
 conference for your staff or customers.
 20% Discount on Additional Conference Passes: For use by your
                                                                                    •                  •                  •               •             •
 customers, partners or colleagues.

 Sponsorship Cost                                                               $70,000           $50,000            $35,000         $20,000         $8,000*

*Start-ups may secure a Bronze Sponsorship for US$4,000 provided they: (1) Have been in business less than 3
years; (2) Have less than $5M in annual revenue; and (3) Have less than 30 employees at signing of contract.

Contact us at sponsorships@linuxfoundation.org to secure your
sponsorship, request additional details or discuss custom options.
The Linux Foundation reserves the right to increase/decrease the number of
available sponsorships and update deliverables based on venue restrictions.
                                                                                                           2020 Event Sponsorship Prospectus 18
T H E L I N U X F OU N D AT ION

         OPEN SOURCE SUMMIT
          E UR O P E
                                                                                      Europe

October 26-28, 2020 | Dublin, Ireland
Open Source Summit is the premier event for open source developers, technologists and leadership
to collaborate, share information, and gain knowledge, furthering open source innovation in software
development and helping to create more sustainable open source ecosystems.
Open Source Summit covers both pivotal cornerstone technologies, asEurope
                                                                       well as new and emerging open source projects
and technologies. Open source software and technologies are a leading indicator of where companies are investing resources
for technology development. By bringing the latest open source projects and leading technologists together in one place,
Open Source Summit has become a forum for defining and advancing technology development in the years ahead.

Embedded Linux Conference (ELC), co-located annually with Open Source Summit, has been
the premier, vendor-neutral technical conference for companies and developers using Linux in
embedded products for 15 years, gathering the technical experts working on embedded systems
and applications for education and collaboration, paving the way for transformation in these
important and far reaching areas.

Attendees join the event to:                                            Sponsorships offer a multitude of benefits:

ƒƒ Learn about the latest trends in open source                         ƒƒ Valuable mindshare from developers,
ƒƒ Explore career opportunities with the world’s                           technologists and business leaders
   leading technology companies                                         ƒƒ Increase brand awareness & recognition
ƒƒ Access leading experts to learn how to navigate                      ƒƒ Thought Leadership
   the complex open source environment                                  ƒƒ Talent Recruitment
ƒƒ Find out how others have used open source to                         ƒƒ Media Coverage
   gain efficiencies and increase innovation internally                 ƒƒ Showcase Products & Technologies
ƒƒ Gain a competitive advantage learning about new                      ƒƒ Create New Partnerships
   innovative open solutions & technologies                             ƒƒ Generate Sales Leads
   Find out what industry-leading companies and                         ƒƒ Community participation in your projects
   projects are doing in the future, and where                             and alliances & customers
   technologies are headed                                              ƒƒ Support the important work of the
                                                                           open source community

 2000+ Attendees gather at Open Source Summit +
 Embedded Linux Conference Europe annually.
 70% of attendees are developers.
 A huge shoutout to the @linuxfoundation and everyone involved in putting together a great event
 #OSSummit. Great location, amazing networking, catching up with older friends and mentors in
 #OpenSource and lots of learning.” -Sudheesh Singanamalla

 “Very late to the party but wanted to give a shout out to @linuxfoundation for hosting an amazing
 #OSSummit. Met a lot of fabulous people and got to learn about cool new technologies!
 Execution was excellent on all levels.” - Angela Chin
                                                                                                  2020 Event Sponsorship Prospectus 19
T HE L INU X F OU ND A T ION

       OPEN SOURCE SUMMIT
        E URO PE
                                                                 Europe

Sponsorship Opportunities
                                                                  Europe      diamond         platinum           gold          silver      bronze
                                                                               4 available     8 available     10 available    unlimited   unlimited

 Editorial Interview and Article on Linux.com: Over 1M
 unique visitors per month. The Linux Foundation to determine final                •
 interview content and delivery date.

 Assistance with Press Bookings at Event: Helping you                              •
 get the most out of an on-site announcement.

 Pre or Post-Conference Email Blast: One time use of                               •
 opt-in list to be sent by The Linux Foundation.

 Onsite Recognition during Opening
                                                                                   •               •
 Keynote Session: By event emcee.
 Speaking Opportunity: All sponsor content must be                             15-minute        5-minute
                                                                                                               Conference
 approved by Program Committee and The Linux Foundation.                                                        Session
                                                                                Keynote         Keynote
 Speaking slots based on availability.                                                                           or BoF

 Social Media Promotion of Sponsorship:                                           3x              2x               1x
 From The Linux Foundation Events channel.

 Sponsor Designation in Press Releases: Recognition                                •               •                •
 as sponsor in body of release.
                                                                              Private Use -   Private Use -    Private Use -
 Conference Room: For private meeting use only                                   3 days           1 Day           4 Hours

 Collateral Distribution: Laid out in a prominent location                         •               •                •
 near registration.

 Recognition in Pre-Conference Email Marketing:                                    •               •                •             •
 Includes link to your URL.

 Keynote Stage Branding: Logo prominently displayed on                             •               •                •             •
 stage screens.

 Access to Event Press/Analyst List: Contact List shared two                       •               •                •             •
 weeks prior to event for your own outreach.

 Recognition on Event Website: Prominent logo display on                           •               •                •             •           •
 event homepage.

 Recognition on Event Signage: Logo on conference signage.                         •               •                •             •           •
 Exhibit Booth: Includes counter with graphic and stools.                        6x6m          4.5x4.5m           3x3m          3x3m        2x2m
 Table and chairs only for Bronze sponsors. (Upgrade options available)

 Lead Retrieval Scanners: Live scans, real time reporting                          3               2                1             1           1
 and ability to take notes on captured leads.

 Conference Attendee Passes: Full access passes to the entire                      20              15               10            6           3
 conference for your staff or customers.
 20% Discount on Additional Conference Passes:                                     •               •                •             •           •
 For use by your customers, partners or colleagues.

 Sponsorship Cost                                                             $65,000         $45,000          $30,000         $15,000 $8,000
*Start-ups may secure a Bronze Sponsorship for US$4,000 provided they: (1) Have been in business less than 3 years; (2) Have less than $5M
in annual revenue; and (3) Have less than 30 employees at signing of contract.

Contact us at sponsorships@linuxfoundation.org to secure your
sponsorship, request additional details or discuss custom options.
The Linux Foundation reserves the right to increase/decrease the number of
available sponsorships and update deliverables based on venue restrictions.                             2020 Event Sponsorship Prospectus 20
Dates and Location TBD

KVM Forum is an annual event that presents
a rare opportunity for developers and users to
meet, discuss the state of Linux virtualization
technology, and plan for the challenges ahead.
KVM Forum is a highly technical conference, bringing together the developers who drive KVM development and
the users who depend on KVM as part of their offerings, or to power their data centers and clouds. We invite you
to be part of this important event.

The agenda will include sessions on the state of the KVM virtualization stack, planning for the future, and many
opportunities for attendees to collaborate. After more than nine years in the mainline kernel, KVM continues to be
a critical part of the FOSS cloud infrastructure. Come join us in continuing to improve the KVM ecosystem.

Who Attends?                                             Benefits of Sponsorship:
350+ C-Level, Principal, Director, and Technical         ƒƒMeet with upstream contributors and maintainers
Leads from prominent organizations, along                  from all over the world.
with Architects, Engineers and Programmers               ƒƒLearn about the latest features in libvirt, QEMU,
gather annually.                                           KVM and other kernel components related to KVM.

ƒƒ2018 Attendees came from companies including:          ƒƒLearn what other companies are doing with KVM
  Alibaba, Amazon, AMD, Apple, ARM, Cisco,                 technology.
  Citrix, Dell, Freescale, Fujitsu, Google, HP,          ƒƒCollaborate with engineering managers from
  Huawei, IBM, Igalia, Intel, Linaro, NEC, Odin,           other companies.
  Oracle, Red Hat, Samsung, Siemens AG, SUSE,            ƒƒDiscuss strategic partnerships with technical
  Xilinx and many more.                                    product managers from other companies.

                                                                          2020 Event Sponsorship Prospectus 21
Sponsorship Opportunities
                                                                                platinum                 gold                 silver
                                                                                  3 available           6 available           unlimited

  Session Speaking Opportunity: In conjunction with The Linux Foundation,              •
  develop and present a session at the event

  Pre- or Post-event Email Blast: One time use of opt-in list to be sent               •
  by The Linux Foundation

  Recognition in Pre-Conference Email Marketing                                        •                     •

  Keynote Stage Branding: Logo prominently displayed on stage screens                  •                     •

  Onsite Recognition during Opening Keynote Session                                    •                     •

  Conference Attendee Passes: Full-access passes to the entire conference             15                    10                    5
  for your staff or customers

  Recognition on Event Website: Prominent logo display on all website pages            •                     •                     •

  Recognition on Event Signage: Logo on conference signage                             •                     •                     •

  20% Discount on Additional Conference Passes: For use by your customers,             •                     •                     •
  partners or colleagues.

  Sponsorship Cost                                                               $20,000               $10,000               $5,000

Contact us at sponsorships@linuxfoundation.org to secure your sponsorship,    The Linux Foundation reserves the right to increase/decrease the
                                                                              number of available sponsorships and update deliverables based
request additional details or discuss custom options.                         on venue restrictions.

                                                                                2020 Event Sponsorship Prospectus 22
Dates and Location TBD

The Linux Kernel Maintainer Summit brings together the
world’s leading kernel developers to discuss the state of
the existing kernel and plan the next development cycle.
The Linux Kernel Maintainer Summit, an invitation-only gathering of Linus Toravlds and 40 of the world’s leading
kernel developers features in-depth discussions and decision making on the Linux kernel.

Sponsoring The Linux Kernel Maintainer Summit gets you
an invitation to this exclusive gathering, and a seat at the
table to be a part of these crucial decisions.

Sponsorship Opportunities
                                                          attendee             dinner        lunch         breakfast and breaks
                                                            gift              reception      1 available      co-sponsorship
                                                            1 available        1 available                         3 available

 Sponsor Logo on Attendee Gift                                   •

 Sponsor Designation in
                                                                 •                 •             •                     •
 Promotional Emails

 Recognition during
                                                                 •                 •             •                     •
 Opening Session
 Collateral Distributed to
                                                                 •                 •             •                     •
 Attendees

 Logo on Conference Signage                                      •                 •             •                     •

 Logo on Website                                                 •                 •             •                     •

 Invite-Only Maintainer
                                                                 1                 1             1                     1
 Summit Attendee Pass

  Sponsorship Cost                                         $30,000            $25,000        $25,000              $20,000

Contact us at sponsorships@linuxfoundation.org to secure your
sponsorship, request additional details or discuss custom options.
The Linux Foundation reserves the right to increase/decrease the number of
available sponsorships and update deliverables based on venue restrictions.                   2020 Event Sponsorship Prospectus 23
Dates and Location TBD

The Linux Plumbers Conference (LPC)
is a developer conference for the open
source community.
LPC brings together the top developers working on the “plumbing” of Linux —
kernel subsystems, core libraries, windowing systems, etc. — and gives them three days
to work together on core design problems.The conference is divided into several working
sessions focusing on different “plumbing” topics, as well as a general paper track.

LPC launched in 2008 at the behest of the community and continues to provide a space
where developers working in subsystems can come together to solve problems real-time.
500 developers gather annually for this event; the conference is limited to this number of
people for maximum collaboration opportunities.

Sponsorship Opportunities
                                                                                        diamond platinum          gold        silver
                                                                                        1 available   unlimited   unlimited   unlimited

   Co-sponsor of an Attendee Reception with logo on signage                                 •

   Company logo on Attendee Badge Lanyard                                                   •

   Sponsor Designation in Press Releases: Recognition as a sponsor in body of release       •            •

   Recognition During Plenary Session                                                       •            •           •

   Logo on Conference Signage                                                               •            •           •           •

   Recognition on Event Website: Prominent logo display on all website pages                •            •           •           •

   Free Attendee Passes                                                                     8            6           4           2

   Sponsorship Cost                                                                     $35,000 $20,000 $15,000 $10,000

Contact us at sponsorships@linuxfoundation.org to secure your
sponsorship, request additional details or discuss custom options.
The Linux Foundation reserves the right to increase/decrease the number of
available sponsorships and update deliverables based on venue restrictions.                2020 Event Sponsorship Prospectus 24
North America | Dates and Locations TBD
                                                                                           Europe | Dates and Locations TBD

The Linux Security Summit (LSS) is a technical forum for collaboration between Linux
developers, researchers, and end users with the primary aim of fostering community
efforts to analyze and solve Linux security challenges.
LSS is where key Linux security community members and maintainers gather to present their work and discuss research
with peers, joined by those who wish to keep up with the latest in Linux security development and who would
like to provide input to the development process.
Demonstrate your support for the future of security by sponsoring the Linux Security Summit.

Host Sponsorship
Europe 2 Available | North America 2 Available • $8,000
ƒƒ Sponsorship of Video Recording for 1 Day of Event. Your logo and an approved message will be included on the splash
   screen for each video and viewed by thousands throughout the year. Videos are publicly available on YouTube.
ƒƒ Logo on Website with URL
ƒƒ Logo on Sponsor Signage onsite
ƒƒ 6 Tickets to Security Summit

General Sponsorship
Europe 2 Available | North America 2 Available • $5,000
ƒƒ Sponsorship of Coffee Breaks for 1 Day of Event. Your logo will appear on signage placed strategically
   in the coffee break area and on buffets for maximum exposure.
ƒƒ Logo on Website with URL
ƒƒ Logo on Sponsor Signage onsite
ƒƒ 2 Tickets to Security Summit

Supporter Sponsorship
Unlimited • $3,000
ƒƒ Logo on Website with URL
ƒƒ Logo on Sponsor Signage onsite                                               LSS gathers 200+ Security Engineers,
ƒƒ 2 Tickets to Security Summit
                                                                              Security Architects, Software Engineers,
                                                                              Security Developers, Kernel Developers,
                                                                                  SysAdmins and Release Engineers.

The Linux Foundation reserves the right to increase/decrease the number of
available sponsorships and update deliverables based on venue restrictions.            2020 Event Sponsorship Prospectus 25
Dates and Location TBD

The Linux Storage, Filesystem & Memory
Management Summit gathers the foremost
development and research experts and kernel
subsystem maintainers...
to map out and implement improvements to the Linux filesystem, storage
and memory management subsystems that will find their way into the
mainline kernel and Linux distributions in the next 24-48 months.
This three-day event, underwritten and managed by The Linux Foundation, is invitation only and employs a
nomination process to determine the 85 members of the community who will attend each year.

Sponsoring this event not only showcases your company’s support of those developers and researchers at the
forefront of important innovations in these spaces; it also offers a coveted seat at the table for a member of your
organization to affect change at the ground level.

Sponsorship Opportunities
                                                                              diamond       platinum        gold         silver
                                                                              1 available    5 available   unlimited     unlimited

   Breakfast Sponsorship: Exclusive sponsor of attendee breakfast on              •
   all days of event

   Recognition on Event Signage: Prominent logo display on                        •              •            •             •
   conference signage

   Recognition on Event Website: Prominent logo display                           •              •            •             •
   on all website pages

   Recognition in Pre-Event Attendee Email                                        •              •            •             •

   Summit Invitation: Invitation(s) to attend the event                           3              2            1             0

   Sponsorship Cost                                                           $35,000        $20,000       $12,500      $6,000

Contact us at sponsorships@linuxfoundation.org to secure your
sponsorship, request additional details or discuss custom options.
The Linux Foundation reserves the right to increase/decrease the number of
available sponsorships and update deliverables based on venue restrictions.                 2020 Event Sponsorship Prospectus 26
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