2014 chevrolet camaro iNteractive details book
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2014 Chevrolet Camaro interactive details book
What’s New marketing highlights top selling features product information Specs Packaging How Things Work competitive comparison
Instructions: Use the navigation buttons above and on each page to click directly to content
This material is not legally approved for use in any advertising. It is intended for use by dealership employees only and is not to be disseminated to, or reviewed by, consumers. Information contained herein is designed to be as
comprehensive and factual as possible. General Motors reserves the right, however, to make changes at any time, without notice, in materials, equipment, specifications, models and availability. Copyright 2013 General Motors
Company. All Rights Reserved. No portion of this work may be reproduced, rebroadcast or redistributed, in whole or in part, without the express written permission of General Motors Company. Publication date: December 2013 NEXT
2014 Chevrolet Camaro what’s new for 2014
What’s New marketing highlights top selling features product information Specs Packaging How Things Work competitive comparison
WHAT’S NEW • Recaro performance front bucket • 18" painted aluminum wheels now
• Mid-cycle enhancement: new front seats available on SS and ZL1 Coupe. standard on LS.
and rear fascias, new headlamps • Daytime Running Lamps with low- • Available Blue Interior Accent
and tail lamps, unique SS hood, beam headlamps; separate Daytime Trim Package.
unique RS front grille, new decklid Running Lamps with RS Package. • New exterior colors: Red Hot, Bright
and spoiler, new rear diffusers and • Projector-style front fog lamps on Yellow and Red Rock Metallic.
exhaust tips. 1LT and above. • Deleted exterior colors: Victory
• New Z28 model is the most track- • Rear spoiler no longer standard on Red, Rally Yellow and Inferno
capable Camaro ever.* ALL models; standard on SS Coupe Orange Metallic.
• Available color Head-Up Display. and included with RS Package on LT • Features no longer available:
• Color Driver Information Center Coupe; standard on Convertible – Hot Wheels Special Edition.
standard on 2LT, 2SS and ZL1. with integral antenna. ZL1 rear
spoiler now included in SS 1LE – Dusk Special Edition.
• Monochromatic Driver Information
Performance Package. – Mojave Interior Accent
Center on LS, 1LT and 1SS.
Trim Package.
camaro SNAPSHOT
• 4-passenger coupe or convertible.
• 2014 retail equipment groups: LS Coupe
(1LS and 2LS), LT Coupe and Convertible
(1LT and 2LT), SS Coupe and Convertible
(1SS and 2SS) and ZL1 Coupe and
Convertible (1ZL).
* Available Spring 2014.
2 | WHAT’S NEW FOR 2014 HOME
2014 Chevrolet Camaro marketing highlights
What’s New marketing highlights top selling features product information Specs Packaging How Things Work competitive comparison
awards
• 2014 Chevrolet Camaro Coupe
models have received the highest
possible Overall Vehicle Score
for safety – five stars in U.S.
Government safety testing.*
• 2013 Kelley Blue Book Best
Resale Value – High Performance
(Camaro SS).
• 2013 Kelley Blue Book Best Resale
Value – Sports Car.
TARGET CUSTOMER
• Median age: 49.
• Median household income: $89,000.
• Female: 32%.
• College graduates: 40%.
* Government 5-Star Safety Ratings are part of the National Highway Traffic Safety
Administration’s (NHTSA’s) New Car Assessment Program (www.safercar.gov).
3 | MARKETING HIGHLIGHTS HOME2014 Chevrolet camaro Top Selling Features
What’s New marketing highlights Top SELLING FEATURES product information Specs Packaging How Things Work competitive comparison
ZL1 Coupe and Convertible
• 6.2L supercharged V8 engine
with 580 hp, Magnetic Ride
Control, dual-mode exhaust, fully
integrated auxiliary fluid coolers,
brake-cooling ducts, Performance
Traction Management with
five driver-selectable modes
Distinct Exterior Design Beautiful Interior (Coupe), front seats with sueded
microfiber inserts; available Interior
• Mid-cycle enhancement is the most • Cloth and leather seating surfaces
Sueded Microfiber Package adds
significant redesign since the are available as well as available
microfiber-wrapped steering wheel,
car’s introduction. Recaro performance front seats for
shift knob and shift boot.
• Front fascia features a wider lower SS and ZL1 Coupes.
Why it Matters
opening and a narrower upper • Two trim packages – Blue Interior
opening; V8 hood extractor provides Accent Trim Package and Inferno One of the most powerful production
differentiation between V6 and Orange Interior Accent Trim Camaros ever made for maximum
V8 models. Package – include accent stitching performance-oriented customers;
throughout the interior, color door track-capable from the factory.
• Rear includes a sculptural decklid
and a new rear fascia with trim and instrument panel appliqué.
horizontal tail lamps, a new lower Why it Matters
diffuser and new exhaust tips. Provides a unique and functional Click the play icon
Why it Matters interior appearance. to watch video
Provides a powerful
design statement.
4 | Top Selling Features NEXT
•••2014 Chevrolet Camaro TOP SELLING FEATURES
What’s New marketing highlights Top Selling Features product information Specs Packaging How Things Work competitive comparison
Five Sport and Comprehensive Standard Safety
Performance Suspensions • Before a collision: ABS, Traction
• All based on an independent double- Control, StabiliTrak.
ball-joint multilink front suspension • During a collision: Safety cage,
and a 4.5-link independent air bags.
rear suspension.
• After a collision: OnStar Automatic
• FE2 Sport-Tuned suspension (LS, Crash Response.
LT); FE3 Performance suspension
Why it Matters
(SS Convertible); FE4 Performance
SS 1LE Performance Package suspension (SS Coupe); FE5 Offers outstanding protection for
Performance suspension with vehicle occupants.
• Wider 20" Black-painted wheels,
3.91 axle ratio, FE6 Performance Magnetic Ride Control (ZL1); FE6 RS Package
suspension, 6-speed manual Performance suspension (SS Coupe • 20" flangeless painted aluminum
transmission, Black hood wrap, w/ 1LE Performance Package). wheels with Midnight Silver finish,
sueded microfiber shift knob Why it Matters body-color roof ditch molding, HID
and flat-bottom steering wheel, Allows customers to choose the level headlamps with separate Daytime
larger stabilizer bars, summer- of performance they want. Running Lamps, unique upper grille
only performance tires*, ZL1 wheel with chrome accent, LED tail lamps,
bearings, toe link, rear shock body-color shark fin antenna on
mounts and high-capacity fuel coupe, rear spoiler (LT).
pump with additional pickups. Why it Matters
Why it Matters Enhances exterior appearance with
Significantly enhances the unique styling cues.
performance of SS Coupe models.
* Do not use summer-only tires in winter conditions, as it would
adversely affect vehicle safety, performance and durability. 5 | Top Selling Features NEXT
•••2014 Chevrolet Camaro top selling features
What’s New marketing highlights top selling features product information Specs Packaging How Things Work competitive comparison
Integrated Infotainment Systems 2-Year/24,000-Mile Scheduled Limited-Slip Differential
• Standard Bluetooth for Phone, Maintenance Plan and Brembo Brakes
SiriusXM Radio and steering wheel- • Provides scheduled maintenance • Limited-slip rear differential helps
mounted controls for the services for the first two years or to improve traction by directing
audio system. 24,000 miles of ownership. engine power to the rear wheel with
• Available MyLink with 7" color • Includes oil and oil filter changes, the best traction. Standard on V8
touch-screen, voice activation, 4-wheel tire rotations (except models and V6 models equipped
Bluetooth streaming audio, Pandora ZL1 and 1LE Package due to with a manual transmission.
and Stitcher smartphone capability, unidirectional tires), 27-point • Brembo brakes feature 4-piston
USB port and hands-free vehicle inspections in accordance aluminum fixed head calipers on SS
smartphone integration. with the vehicle’s maintenance and 6-piston front calipers on ZL1
• New for 2014: Text Message Alerts schedule in the Owner’s Manual. along with high-performance semi-
and Siri Eyes Free. Why it Matters metallic brake linings for superior
Provides customers with extra peace fade resistance and pedal feel.
Why it Matters
of mind, knowing their new vehicle Why it Matters
Provides in-vehicle entertainment
and helps keep customers connected is being cared for by the experts at Helps Camaro provide maximum grip
to their vehicles. Chevrolet who know the car best. and braking.
6 | Top Selling Features HOME
•••2014 Chevrolet Camaro product information
What’s New marketing highlights top selling features PRODUCT INFORMATION Specs Packaging How Things Work competitive comparison
EXTERIOR • Head-Up Display – With color
• Power dome hood – Is lightweight digital readouts for vehicle speed,
aluminum and gives a hint of the selected gear, audio system
powerful engine below. A hood information, high-beam indicator,
extractor provides differentiation compass, outside air temperature,
between V6 and V8 models. ZL1 has turn signals, tachometer, vehicle
an Ashen-Gray-painted carbon fiber messages, turn-by-turn information
insert. Hood insert with exposed and phone information. Includes
carbon fiber weave is available INTERIOR G-force readout. Included on 2LT,
on ZL1. • Sport front bucket seats – 2SS and ZL1.
• Rear spoiler – Standard on SS Provide excellent support and
Coupe models and included with comfort; 6-way power front seats
INFOTAINMENT
RS Package on LT Coupe models. are standard on LT, SS and ZL1. Connectivity
Standard on convertible models Heated, leather-appointed seats • Bluetooth for Phone – Provides
with integral antenna. To help with are included on 2LT, 2SS and ZL1. hands-free operation of compatible
aerodynamics, a taller and wider cell phones. Standard on all models.
ZL1 adds sueded microfiber inserts.
spoiler is standard on ZL1 and
SS and ZL1 Coupe models also offer • USB port – Connects compatible
included on SS models equipped
with the 1LE Performance Package. available Recaro performance seats. portable music devices and
• Steering wheel – Standard manual smartphones to the vehicle’s
• Fog lamps – Standard on LT, SS
rake and telescoping with audio audio system and provides display
and ZL1 models.
controls. Leather-wrapped on all and control through the radio or
models except LS. Flat-bottom steering wheel controls.
on ZL1. Flat-bottom, sueded
microfiber-wrapped available (with
packages) on SS Coupe and ZL1.
7 | PRODUCT INFORMATION NEXT
•••••2014 Chevrolet camaro product information
What’s New marketing highlights top selling features PRODUCT INFORMATION Specs Packaging How Things Work competitive comparison
Entertainment • Turn-by-Turn Navigation – OnStar • 6.2L V8 – Standard on SS. There are
• AM/FM/CD/MP3 – Standard on LS Directions & Connections Plan is two versions available. Automatic-
Coupe. CD player not available on standard for the first six months. equipped V8 has Active Fuel
LT, SS and ZL1 models. Learn more at onstar.com. Management to help improve fuel
• Chevrolet MyLink Color Touch economy. Both versions of the
POWERTRAIN engine run on regular unleaded
Radio – Includes a 7" color touch-
Engine gas. Premium is recommended for
screen display, Bluetooth streaming
• 3.6L DI V6 – An all-aluminum engine increased performance.
audio, hands-free smartphone
with Variable Valve Timing for
integration, Pandora and Stitcher – Manual transmission:
consistent output in all operating
smartphone compatibility and • 426 hp @ 5900 rpm.
ranges. Lightweight components
voice-activated technology. Siri
and enhanced airflow help deliver • 420 lb.-ft. of torque @
Eyes Free and Text Message Alerts
exceptional power and fuel 4600 rpm.
are new for 2014. Standard on LT,
efficiency. Standard on LS • 0–60 mph: 4.7 seconds.
SS and ZL1.
and LT models.
• SiriusXM Radio – Includes a • 16 city/24 hwy mpg.
– 323 hp @ 6800 rpm.
3-month trial (12 months on LT, – Automatic transmission:
SS and ZL1) to the ‘XM Premier’ – 278 lb.-ft. of torque @ 4800 rpm.
• 400 hp @ 5900 rpm.
package. Find out more at – 17 city/28 hwy mpg
• 410 lb.-ft. of torque @ 4300 rpm.
siriusxm.com. (manual transmission).
• 0–60 mph: 4.8 seconds.
Navigation – 18 city/29 hwy mpg
• Chevrolet MyLink radio with (LT automatic transmission). • 15 city/24 hwy mpg.
Navigation – Includes all of the – 19 city/30 hwy mpg (2LS
features of the Chevrolet MyLink automatic transmission).
radio plus a GPS navigation system.
Available on LT, SS and ZL1.
8 | PRODUCT INFORMATION NEXT
•••••2014 Chevrolet Camaro product information
What’s New marketing highlights top selling features product information Specs Packaging How Things Work competitive comparison
• 6.2L supercharged V8 – Standard Transmissions • 4.5-link design rear suspension –
on ZL1. All-aluminum, with • 6-speed manual transmissions – Includes a unique L-shaped
intercooled Eaton supercharger and Standard on all models except 2LS upper control arm that attaches
Roots-style blower with efficient Coupe. A specially tuned 6-speed to the knuckle at one end and
4-lobe rotor set. Requires premium manual is included with the SS 1LE incorporates a ride bushing in the
fuel and incurs federal excise tax Performance Package and ZL1. rear. A stabilizer bar reduces body
upon invoicing. • Hydra-Matic 6-speed automatic roll for flat cornering.
– 580 hp @ 6000 rpm. transmission – Standard on • Five suspension tunings – V6
– 556 lb.-ft. of torque @ 4200 rpm. 2LS Coupe; available on LT, SS models are equipped with the FE2
and ZL1. TAPshift steering wheel Sport-Tuned suspension, which
– 14 city/19 hwy mpg
controls allow the feel of manual provides a smooth, controlled ride
(manual transmission).
shifting with the convenience of an and responsive handling. The FE3
– 12 city/18 hwy mpg automatic transmission. Performance-Tuned suspension
(automatic transmission). is standard on SS Convertible.
• 2-year/24,000-mile schedule RIDE & HANDLING SS Coupes are equipped with
maintenance plan – Includes oil Suspension the FE4 with specific tuned front
and filter changes, tire rotations • Double-ball-joint, multilink strut and rear stabilizer bars. The FE6
(except ZL1 and 1LE Package cars front suspension – Provides Performance suspension is included
due to unidirectional tires) and outstanding control of wheel in the SS 1LE Performance Package.
inspections for two years or 24,000 movement. A stabilizer bar is ZL1 is equipped with the track-
miles, whichever comes first. included to enhance ready FE5 Performance suspension
cornering capability. with Magnetic Ride Control.
9 | PRODUCT INFORMATION NEXT
•••••2014 Chevrolet Camaro product information
What’s New marketing highlights top selling features product information Specs Packaging How Things Work competitive comparison
Braking • Performance Traction • 19" bright aluminum wheels (RVD)
• 4-wheel disc brakes – Feature Management – An advanced, available on LT (not available with
large diameter vented rotors for 5-mode system that integrates the RS Package).
excellent stopping power and Magnetic Ride Control, Launch • 20" x 8" front and 20" x 9" rear
standard ABS. SS and ZL1 are Control with manual transmission, flangeless painted aluminum with
equipped with a high-performance Traction Control and Active Bright Silver finish wheels (R42)
Brembo braking system, with Handling Systems to work in standard on SS models (Midnight
4-piston calipers all around on SS harmony for racetrack performance Silver finish when RS Package is
and 6-piston front and 4-piston rear and consistency. Standard and only ordered) and available on LT with
calipers on ZL1. Brembo brakes also available on ZL1 Coupe. the RS Package (finish changes to
include high-performance semi- • Power steering – LS and LT get Midnight Silver).
metallic brake linings for superior hydraulic variable-assist power • 20" x 8" front and 20" x 9" rear
fade resistance and pedal feel. steering tuned to provide a high polished aluminum wheels (RUY)
Handling degree of responsiveness and a available on LT (requires RS
• Full-function Traction Control solid on-center feel. SS and ZL1 step Package) and SS.
System – See Safety section for up to Electrically Assisted Steering
• 20" x 10" front and 20" x 11" rear
more details. that provides lower inertia and
Black 10-spoke forged aluminum
• StabiliTrak Stability Control friction for more direct steering feel
wheels (RSK) standard on ZL1
System with four modes– See and superior response.
and included on SS with the 1LE
Safety section for more details. Wheels Performance Package.
• Limited-slip differential – Standard • 18" painted aluminum wheels (SGE) • 20" x 10" front and 20" x 11" rear
on V8 models and manual V6s. Help standard on LS and 1LT. bright 5-spoke forged aluminum
improve traction by directing engine • 19" painted aluminum wheels (RVB) wheels (RTQ) available on ZL1.
power to the rear wheel with the standard on 2LT.
best traction.
10 | PRODUCT INFORMATION NEXT
•••••2014 Chevrolet Camaro product information
What’s New marketing highlights top selling features product information Specs Packaging How Things Work competitive comparison
SAFETY & SECURITY • Full-function Traction Control – • Comprehensive warranty –
Camaro delivers comprehensive Limits wheel spin when one or both Includes 3-year bumper-to-bumper
safety before, during and after of the drive wheels begin to lose coverage, 5-year/100,000-mile
a collision. traction by reducing engine throttle transferable powertrain coverage
and/or applying the brakes. and 6-year/100,000-mile rust-
Before
During through coverage.
• Antilock Braking System (ABS) –
Helps prevent wheel lockup during • Air bags – Include frontal, front Accessories
hard braking on most slippery thorax/pelvis and on coupe only, When your customers need to
surfaces to help drivers maintain head-curtain side-impact. personalize their vehicle, improve
steering control. • Safety cage construction – their comfort level, add convenience
• StabiliTrak Electronic Stability Surrounds the vehicle’s passenger and compliment their style, look no
Control System with four modes compartment to help preserve further than Chevrolet accessories.
– Helps the driver keep the vehicle space in the event of a collision. They are factory-tested and
traveling in the intended direction. After engineered for each vehicle and are
The modes allow the driver to tailor • OnStar Automatic Crash Response. backed by a 12-month warranty for
the amount of Stability Control to Visit onstar.com for more details. manufacturer defects.
specific driving situations. Click this link for more information:
Security Features
– Stability Control On: Default http://www.gmaccessorieszone.com/
• Pass-Key III Plus – Theft-deterrent
setting, recommended. Chevrolet/en-US/Camaro/2014/
system disables the engine if an
– Traction Control Off/Stability improperly coded key is used to
Control On. start the vehicle.
– Competitive/Sport Mode (SS). • Roadside assistance – Is standard
– Traction Control and Stability for five years or 100,000 miles.
Control Off.
11 | PRODUCT INFORMATION HOME
•••••2014 Chevrolet Camaro specifications
What’s New marketing highlights top selling features product information Specs Packaging How Things Work competitive comparison
3.6L DI V6 6.2L V8 6.2L supercharged V8
POWER & PERFORMANCE
426 @ 5900 (manual);
Horsepower @ rpm 323 @ 6800 580 @6000
400 @ 5900 (automatic)
420 @ 4600 (manual);
Torque (lb.-ft.) @ rpm 278 @ 4800 556 @ 4200
410 @ 4300 (automatic)
Transmission(s) 6-speed manual/6-speed automatic
17/28 (manual);
16/24 (manual); 14/19 (manual);
Fuel economy, city/hwy (mpg) 18/27 (automatic);
15/24 (automatic) 12/18 (automatic)
19/30 (automatic 2LS)
Premium unleaded recommended, but
Recommended fuel Regular unleaded Premium unleaded
not required
Fuel tank capacity (gal.) 19.0
Variable-ratio hydraulic rack-and-pinion (V6);
Steering
Variable electric rack-and-pinion (V8)
Front/Rear suspension Double-ball-joint, multilink strut/4.5-link independent
4-wheel disc; 4-wheel, 4-piston Brembo calipers (SS);
Brakes
Brembo 6-piston front/4-piston rear (ZL1)
Wheel diameter 18"/19"/20" 20" 20"
Oil Life Monitoring System S
DIMENSIONS & CAPACITIES
COUPE CONVERTIBLE
Wheelbase/length/width/height (in.) 112.3/190.6/75.5/54.2 112.3/190.6/75.5/54.7
Cargo volume (cu. ft.) 11.3 10.2 (top up); 7.8 (top down)
Seating capacity, front/rear 2/2
For a more extensive list of specifications, visit chevrolet.com
12 | SPECIFICATIONS HOME2014 Chevrolet Camaro Packaging
What’s New marketing highlights top selling features product information Specs Packaging How Things Work competitive comparison
STANDARD ON ALL MODELS
EXTERIOR INFOTAINMENT CONNECTIVITY SAFETY & SECURITY
• Body-color lower rocker moldings & NAVIGATION • 4-wheel disc brakes w/ ABS
• Intermittent wipers • 12V power outlets – one in center • 6 air bags (4 on convertible)
console storage area, one at the
INTERIOR • Daytime Running Lamps
front of the center console
• Air conditioning, single-zone manual • OnStar Directions & Connections
• Auxiliary audio input jack
• Air filtration system with pollen filter (6 months included)
• Bluetooth for Phone
• Cruise control • StabiliTrak Electronic Stability
• OnStar Directions & Connections Control System
• Power windows with driver and (6 months included)
passenger Express-Down/-Up • Tire Pressure Monitor System
• OnStar RemoteLink Key Fob Services
• Programmable power door locks • Traction Control
(5 years included)
• Rear seat, folding with trunk • SiriusXM Radio (3-month trial; 12-month WARRANTIES & OWNER COVERAGE
pass-through (coupe) trial on LT, SS and ZL1) • 2-year/24,000-mile
• Rear window defogger scheduled maintenance plan
POWERTRAINS, RIDE & HANDLING
• Remote Keyless Entry • 3-year/36,000-mile bumper-to-bumper
• Rear-wheel drive
• Sport front bucket seats • 5-year/100,000-mile
• 4-wheel disc brakes
courtesy transportation
• Steering wheel-mounted audio and • Variable-ratio power steering
cruise controls • 5-year/100,000-mile
• 4-wheel independent suspension transferable powertrain
• Tilt and telescoping steering column
• 6-year/100,000-mile rust-
through corrosion
• OnStar Vehicle Diagnostics
13 | PACKAGING NEXT
••2014 Chevrolet Camaro PACKAGING
What’s New marketing highlights top selling features product information Specs Packaging How Things Work competitive comparison
LS LS LT LT SS SS ZL1
Coupe available in LS, LT, SS and ZL1 models; convertible available in LT, SS and ZL1 models.
(1LS) (2LS) (1LT) (2LT) (1SS) (2SS) (1ZL)
BLUE INTERIOR ACCENT TRIM PACKAGE Black interior with Blue front seats with leather seating surfaces, accent stitching on steering wheel,
A A
shift knob, door armrest, center console and seats. Blue door trim and instrument panel appliqué (SS includes SS embroidery)
INFERNO ORANGE INTERIOR ACCENT TRIM PACKAGE Black interior with Inferno Orange front seats with leather seating surfaces, accent stitching
on steering wheel, shift knob, door armrest, center console and seats. Inferno Orange door trim and instrument panel appliqué A A
(SS includes SS embroidery)
INTERIOR SUEDED MICROFIBER PACKAGE Wrapped steering wheel, shift knob and shift boot A
1LE SS PERFORMANCE PACKAGE 20" x 10" front and 20" x 11" rear aluminum wheels, performance summer tires, unique rear spoiler, 3.91 axle,
FE6 Performance suspension, 6-speed manual transmission, sueded microfiber-wrapped shift knob and sueded microfiber-wrapped flat-bottom A A
steering wheel (coupe models only)
RS PACKAGE 20" x 8" front and 20" x 9" rear flangeless, painted aluminum wheels with Midnight Silver finish,
A A A A
HID headlamps, LED tail lamps. Coupe also includes rear spoiler (LT), body-color roof ditch molding, shark-fin antenna
REAR VISION PACKAGE Rear Park Assist, Rear Vision Camera (standard on convertible) A S A S S
AM/FM/CD/MP3 with music navigator, Graphic Information Display and auxiliary audio input jack S S
AM/FM stereo with Chevrolet MyLink, 7" color touch-screen display, Bluetooth streaming audio for music and select phones, hands-free
S S S S S
smartphone integration and USB port
GPS navigation – includes all of the features of the MyLink radio and adds in-dash GPS navigation A A A A A
6-speaker audio system (coupe) S S S S
7-speaker system, including 8" subwoofer and a 2-channel amp (convertible) S S
Boston Acoustics premium 9-speaker system, 245 watts (coupe) A S A S S
Boston Acoustics premium 8-speaker system with 10" subwoofer, 245 watts (convertible) A S A S S
Driver Information Center, monochromatic display S S S S
Driver Information Center, color display S S S
Head-Up Display, color S S S
Rear Park Assist (coupe; standard on convertible) A1 S A1 S S
Rear Vision Camera (coupe; standard on convertible) A1
S A 1
S S
Limited-slip rear differential S A2 A2 S S S
3.6L V6 engine S S S S
6.2L V8 engine S S
6.2L supercharged V8 engine S
FE2 Sport suspension S S S S
FE3 Performance suspension (convertible) S S
FE4 Performance suspension (coupe) S S
FE5 Performance suspension with Magnetic Ride Control S
FE6 1LE Performance suspension – included and only available with 1LE SS Performance Package (coupe) A A
6-speed manual transmission S S S S S S
6-speed automatic transmission S A A A A A
1
Included and only available with Rear Vision Package. 2
Included and only available with 6-speed transmission.
14 | PACKAGING HOME
••2014 Chevrolet Camaro how things work
What’s New marketing highlights top selling features product information Specs Packaging How Things Work competitive comparison
convertible top operation mylink – siri eyes free mylink - text message alerts
Click the play icon
to watch video
15 | HOW THINGS WORK HOME2014 Chevrolet CAMARO VS. 2014 FORD MUSTANG
What’s New marketing highlights top selling features product information Specs Packaging How Things Work competitive comparison
3 = Camaro Wins
2014 Chevrolet camaro
convertible 2lt
2014 ford mustang v6
premium convertible
OVERVIEW
MSRP (including destination) $36,150 $32,095 This is the final year for the current Mustang,
COMFORT & CONVENIENCE which has been on sale since the 2005 model
HVAC Single-zone manual
Single-zone manual (S); year. The current-generation Mustang saw
Dual-zone automatic (A)
an exterior update for 2010, and powertrains
Remote Vehicle Starter System S (w/ auto. trans.) 3 A (w/ auto. trans.)
S (driver side);
were updated for 2011. Mustang is available
Power front seats S 3 A (passenger side) in coupe and convertible models; trim levels
Leather-trimmed seats S S are V6, V6 Premium, GT and GT Premium. V6
Heated front seats S 3 A models have a 3.7L V6 engine, and V8 models
Auto-dimming interior mirror S S
have a 5.0L V8. Transmission choices are a
Universal Home Remote S S
6-speed manual or a 6- speed automatic.
Power, heated, driver-side Power (S);
Exterior mirrors 3
auto-dimming heated (A)
HID headlamps A S
camaro ADVANTAGES
Fog lamps S 3 A • Enhanced convenience – Camaro 2LT
DIMENSIONS models equipped with an automatic
Wheelbase (in.) 112.3 3 107.1 transmission include a Remote Vehicle
Length/width/height (in.) 190.6/75.5/54.7 188.1/73.9/55.8 Starter System. Camaro 2LT models also
Track, front/rear (in.) 63.7/64.1 3 62.0/62.9 include power front seats, fog lamps and
10.2 (top up); power, heated, with driver-side auto-
Cargo volume (cu. ft.) 3 9.6
7.8 (top down)
Head room, front/rear (in.) 37.4/35.3 38.8/36.5
dimming exterior mirrors. On Mustang
Leg room, front/rear (in.) 42.4/29.9 42.4/29.8 V6 Premium, a Remote Vehicle Starter
Shoulder room, front/rear (in.) 56.9/42.5 55.3/45.0 System is optional on automatic models;
S = Standard A = Available – Not Available a power front passenger seat is optional;
and exterior mirrors are power only; heat is
optional; and auto-dimming is not available
at all.
16 | COMPETITIVE COMPARISON NEXT
••••2014 Chevrolet CAMARO VS. 2014 FORD MUSTANG
What’s New marketing highlights top selling features product information Specs Packaging How Things Work competitive comparison
3 = Camaro wins
2014 Chevrolet camaro
convertible 2lt
2014 ford mustang v6
premium convertible
camaro ADVANTAGES
TECHNOLOGY/INFOTAINMENT • OnStar – All Camaro models include
OnStar embedded system
S (SYNC non-embedded standard OnStar along with its wide
Telematics system system; no subscription
(w/ 6 months included)
required for basic services)
range of convenient features. Mustang
Smartphone app capable of also includes a telematics system, but it
starting vehicle and unlocking S (RemoteLink) 3 – requires a properly paired and powered-
vehicle doors
Infotainment system that links up cell phone to function. Camaro’s
S (Chevrolet MyLink) S (SYNC)
with smartphone OnStar system utilizes cellular technology
Infotainment screen size 7" 4.2" (S); not listed (A)
embedded within the vehicle for a more
S (OnStar) S (SYNC);
Navigation system
A (in-dash) A (in-dash) reliable connection. In addition, unlike
Infotainment system embedded
S
Voice control of smartphone Camaro, Mustang does not include a
apps 3 apps, but not embedded
smartphone app capable of starting the
USB ports S S
vehicle and unlocking the doors.
Satellite radio S (12 months included) 3 S (6 months included)
Bluetooth (phone & data) S S • Advanced infotainment – Camaro 2LT’s
Smartphone voice recognition standard Chevrolet MyLink system offers
S S
pass-through several entertainment options. Mustang
Head-Up Display (color) S 3 –
V6 Premium also offers an impressive
Driver Information Center (color) S S
infotainment system, but Camaro’s system
has a larger standard screen and includes
apps embedded in the head unit, including
access to the Siri personal assistant.
Mustang’s system only allows control of
apps, but they are not embedded in the
head unit.
17 | COMPETITIVE COMPARISON NEXT
••••2014 Chevrolet CAMARO VS. 2014 FORD MUSTANG
What’s New marketing highlights top selling features product information Specs Packaging How Things Work competitive comparison
3 = Camaro Wins
2014 Chevrolet camaro
convertible 2lt
2014 ford mustang v6
premium convertible
Camaro ADVANTAGES
POWER & PERFORMANCE • More power/Direct Injection – Camaro’s
Engine 3.6L DOHC V6 3.7L DOHC V6 V6 engine puts out 18 more horsepower
Horsepower @ rpm 323 @ 6800 3 305 @ 6500 than Mustang’s V6 engine and also
Torque (lb.-ft.) @ rpm 278 @ 4800 280 @ 4250 includes Direct Injection for precise fuel
Fuel injection Direct Injection 3 Multi-port delivery. Mustang’s V6 engine uses multi-
Variable Valve Timing S S
port fuel injection.
Required fuel Regular unleaded Regular unleaded
Auto transmission w/ manual • Better traction – To help enhance traction,
A A
gear selection especially on slippery surfaces, Camaro
17/28 (man. trans); 19/29 (man. trans.);
Fuel economy, city/hwy
18/27 (auto. trans.) 19/31 (auto. trans.)
includes a limited-slip rear differential with
Limited-slip rear differential S (w/ man. trans.) 3 – (available on coupe only) manual transmission models. A limited-slip
Turning diameter (ft.) 37.7 33.4 differential is not available on Mustang V6
Fuel tank capacity (gal.) 19.0 3 16.0 Premium Convertible; it is only available as
Maximum range (miles)
513 (man. trans.);
3
464 (man. trans.); an option on Mustang Coupe.
551 (auto. trans.) 496 (auto. trans.)
CHASSIS & SUSPENSION • Larger wheels – Camaro Convertible 2LT
Rack-and-pinion steering Variable-ratio hydraulic Electric models include standard 19-inch wheels
Suspension, front/rear
Double ball joint, multilink MacPherson strut/ and offer available 20-inch wheels. On
strut/4.5-link 3-link solid axle
Mustang V6 Premium Convertible, the
Independent rear suspension S 3 -
standard wheels measure 17 inches, and
Brakes 4-wheel vented disc 4-wheel vented disc
optional wheels measure only 18 inches.
Stability/Traction Control S S
Wheel diameter 19" (S); 20" (A) 3 17" (S); 18" (A)
18 | COMPETITIVE COMPARISON NEXT
••••2014 Chevrolet CAMARO VS. 2014 FORD MUSTANG
What’s New marketing highlights top selling features product information Specs Packaging How Things Work competitive comparison
3 = Camaro Wins
2014 Chevrolet camaro
convertible 2lt
2014 ford mustang v6
premium convertible
camaro ADVANTAGES
SAFETY FEATURES • More standard safety features – Camaro
Number of air bags 4 4 Convertible 2LT includes standard Rear
Rear Parking Assist S 3 A Parking Assist and a standard Rear Vision
Rear Vision Camera S 3 A Camera. Both of those features are optional
S (OnStar w/ 6 months on Mustang V6 Premium Convertible.
Automatic Crash Response S (911 Assist)
included)
WARRANTY/ASSISTANCE (YEARS/MILES) • Automatic Crash Response – Camaro’s
Bumper-to-bumper 3/36,000 3/36,000 OnStar system has embedded cellular
Powertrain 5/100,000 3 5/60,000 technology that automatically calls
Complimentary scheduled for emergency services if a collision is
2/24,000 3 –
maintenance
Roadside assistance 5/100,000 3 5/60,000 detected. Mustang also has a telematics
Standard courtesy system, but it requires a properly paired
5/100,000 3 –
transportation and powered-up cell phone to function.
• Better warranty – Camaro provides a
40,000-mile longer powertrain warranty
than Mustang. Camaro’s roadside
assistance coverage also lasts 40,000
miles longer than Mustang’s roadside
assistance. Plus, Camaro’s warranty
includes complimentary scheduled
maintenance standard and courtesy
transportation coverage, while Mustang’s
warranty provides neither.
19 | COMPETITIVE COMPARISON HOME
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