Introducing the Coin Laundry Business - Put the powerful Wascomat brand to work for you! - WASH
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Introducing the Coin Laundry Business Put the powerful Wascomat brand to work for you!
“My vision was to build a store that
was conveniently located, highly
functional, and aesthetically
pleasing. I’m happy to say that with
Caffé Laundry, I think we achieved
exactly that.”
~ Jay Min
Caffé Laundry, Los Angeles, CA
Why a laundromat? Long-term stability, higher traffic and repeat visitors are just the beginning. The laundry business is stable and has been steadily growing for nearly 70 years. Owners of coin laundries range from white-collar professionals seeking an additional revenue stream to dedicated operators with multiple stores. Many successful coin laundries average a ROI of 20-35%, making it an attractive investment for a variety of entrepreneurs. A proven business model – and NO Franchise Fees A Wascomat Commercial Laundry Center is a unique business opportunity. It’s not a franchise, so there are no franchise fees. The failure rate and start-up costs are much lower than with many franchise investments and other small business ventures. It’s a proven business model with positive upside. The laundry business is far more recession-proof than virtually any other business — uncertain and challenging economies have tested and proven this fact. In good times and bad, people must clean their clothing and other household items. During periods of recession, when home owner- ship decreases, the market expands as more people are unable to afford to repair, replace or purchase in-home washers and dryers, or as they move into apartment and rental housing with inadequate or nonexistent laundry facilities. Established in 1955, Laundrylux has helped thou- sands of entrepreneurs open successful vended laundries across North America. We provide our customers with world-renowned laundry equipment under the Wascomat brand, as well as financing solutions and marketing support.
100
FastTrack
Survival rates of
80
new laundromats
vs. average new
Program 60
business start-ups
(percent)
Go from concept to 40
completion in 90 days.
20
Do you own a building or shopping center?
Accelerate your income with FastTrack, the 0
exclusive Wascomat Commercial Laundry
Laundromat Average new Average new
Center launch program, only from Laundrylux. business start-up business start-up
(after 5 yrs)
(after 4 yrs) (after 2 yrs)
The FastTrack Program offers:
• Immediate increase in pedestrian foot traffic U.S. Small Business Administration
and new revenue potential to all other
businesses in your plaza.
35
• Financing package through Laundrylux Average rates of
Funding Services (LFS), a leader in the 30 return on investment
industry.
for 1-Year
• Equipment mix recommendations, 25 (percent)
including washers and dryers, as well as
other necessary equipment such as 20
payment systems, changers, soap vendors,
snack/soda vending machines, and more. 15
• Flexible design guidelines for the look 10
and feel of the store, detailed floor plan,
recommendations for wall colors, flooring 5
material options, folding tables, seating units
and bulkheads. 0
• Close coordination by your Wascomat Laundromat Mutual Fund Money Mkt Savings Acct
Distributor with local construction trades
during the build-out phase. Sources: CLA.org, Wall Street, Journal, Baird Capital Mgmt.
• Custom design of Wascomat exterior
signs for maximum impact (within local
ordinances). Wascomat Laundries deliver an
• Interior instructional signs, decals, and more. exceptional branded value
• Smart investment with an average ROI between
• Professional marketing support for
20-35%
pre-opening and grand opening
• High weekly repeat business
activities, including direct mail postcards,
• Profitable in all economic cycles
flyers, posters, banners, public relations
• Cash business with no inventory or receivables
and social media.
• Expert marketing assistance to help build your
business
• Wascomat world-class products and reputation
for quality
• Exceptional local distributor support
Site Criteria: Laundrylux Creative
Services
Premises Size: We provide marketing expertise and support
1,500-6,000 sf to help make your laundry a success. This
service is unique in the industry and available
Parking: only to Wascomat store owners.
3-5 dedicated spaces
SELF-SERVE
Population:
12,000+ per sq mile, mixed ethnicity EQUIPPED LAUNDROMAT
Average Household Income:
$50,000 or below; $75,000 or below in major
metro areas
Site Qualities: Turn-Key Store Design
• Freestanding, endcap, or inline
• Maximum glass exposure
• Highly visible to the street
• Easy ingress/egress
Strip centers anchored by a supermarket,
drug store, convenience store, or family
discount store. Other desirable tenants are
check-cashing, dollar stores, drycleaners,
auto parts, and similar businesses. Weekly
destination shopping nearby is desirable.
Terms & Options:
10-Year Primary Term with 3, 5-Year Options
Join the World of Successful
Wascomat Commercial
Laundry Owners
Wascomat Commercial Laundry Centers create customers for life
by providing a unique experience with high tech features and best
wash results.
A Wascomat Commercial Laundry Center is a complete
turn-key package. It includes store layout, professional signage,
expert marketing support, and superior equipment; ideal for “The laundry environment is a very de-
attracting repeat visitors. Designed for today’s hyper-busy lifestyles, manding one. But thankfully year after year
Wascomat Commercial Laundry Centers draw from a broad spectrum my Wascomat washers perform, giving my
customers a superior wash experience — and
of consumers. And laundromats are a great addition to strip / plaza
saving me money on my utility bills.”
centers. Laundry users become captive spenders for other tenants in
Laundry equipment
a plaza because they have downtime while waiting for their wash and -- Steve Mendez, Owner of
Señor Bubbles Laundromat – Ocala, FL
financing — simplified.
dry cycles to complete.
Laundrylux Funding Services (LFS) has
been financing coin laundry and on-
undry equipment premises laundry operations for more than
ancing Laundrylux
— simplified. Funding Services 50 years. Our laundry finance programs provide
easy, flexible terms, low interest rates and no pre-payment penalties
available to qualified customers. We have a simple application process
Laundrylux Funding
Laundrylux Funding ServicesServices
(LFS) has (LFS) has been financing coin laundry operations
and make quick decisions. Businesses and individuals choose LFS for
for more thancoin
been financing 50 years.
laundry and on-Our laundry finance programs provide easy and flexible
our personal service, dedicated support and laundry industry-specific
ment terms,
We
premiseslow
have
interest
laundry operations rates
for more and
than no pre-payment penalties (for qualified customers).
expertise. Our in-house financing professionals will be with you every
a simple
finance application
programs provide process and make quick decisions. Businesses and
mplified.
50 years. Our laundry
step of the way. Your success is our top priority.
ible terms, low individuals
interest rates and nochoose
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industry-specific
to qualified customers. expertise.
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ylux Funding Services (LFS) has
you
e quick decisions. every
Businesses andstep of the
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nancing coin laundry and on-
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onal service, dedicated support and laundry industry-specific
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e. Our in-house financing professionals will be with you every
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he way. Your success is our top priority.
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Frequently Asked Questions Q. Is a laundromat a good tenant? A. Absolutely! A well-designed and professionally managed coin laundry delivers a steady flow of customers and activity to plaza or shopping center daily. Laundry users become captive spenders for the other Tenants in your center because they have “downtime” while waiting for their wash and dry cycles to complete. A majority of Wascomat Commercial Laundry Centers are fully attended with professional employees to assist customers and process drop-off laundry orders. Q. I thought laundries only attract lower income customers? A. Today’s coin laundries serve customers from across the socioeconomic spectrum. Many people find it easier and faster to use their local laundromat because it provides larger capacity, faster and more efficient washers and dryers than found in the home or in multi-family building laundry rooms. Higher income consumers often visit laundries to wash and dry large items such as bedspreads, comforters and other bulky household items. . Q. What kind of foot traffic does a laundry bring to a plaza? A. Laundries bring in a consistent flow of pedestrian traffic who are “captive spenders”. For the time it takes for customers to wash and dry their laundry, they tend to look for activities within the shopping center to spend their time and money. Other tenants such as grocery stores, restaurants, and retail stores, see as much as a 30% increase in revenues as a result of having a laundromat as a co-tenant. Q. I heard laundries go out of business quickly? A. The survival rate of coin laundries is higher than 95% after opening. When a Wascomat Commercial Laundry Center is located in a high-traffic area and contains the right equipment mix, it will flourish year after year, generating significant value to a shopping center and the adjacent tenants.
Ready to learn more? Get in touch
with a WASH Commercial Laundry
Sales Representative today!
Call 800.236.5599 or visit
wash.com/laundromats
Limited sales territory. Call for details.
You should conduct your own independent research and consult with your own professional advisors before making a decision about
starting a Wascomat vended laundry operation. In making such a decision, you must rely on your own independent examination of the
business opportunity, including the risks involved.
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