WSL Collaboration Guide - Mar. 2021 - International Esports Federation

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WSL Collaboration Guide - Mar. 2021 - International Esports Federation
[ WSL Collaboration Guide ]

          Mar. 2021
WSL Collaboration Guide - Mar. 2021 - International Esports Federation
Executive Summary

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WSL Collaboration Guide - Mar. 2021 - International Esports Federation
Executive Summary

       Build and make a global leading eSports competition collaborated with IESF & WSL

                ⚫ Select the WSL participant players by IESF member federations.
                ⚫ Host WSL national final and regional final collaborated with IESF.
                ⚫ Provide mutual benefits through promotional cooperation.
                ⚫ Support WSL tournament operation with IESF’s assets such as an official referee arrangement etc.
                ⚫ Share the direct and indirect sponsorship benefits to IESF member federation by WSL.

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WSL Collaboration Guide - Mar. 2021 - International Esports Federation
Introduction

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WSL Collaboration Guide - Mar. 2021 - International Esports Federation
Introduction   [ WSL is ]

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WSL Collaboration Guide - Mar. 2021 - International Esports Federation
Introduction   [ WSL is ]

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WSL Collaboration Guide - Mar. 2021 - International Esports Federation
Introduction                                                             [ Our Goal ]

  ONLY ONE in the World
  World eSports League is aiming at a unique and a distinct global eSports event in the future
  with International Esports Federation (IESF).
WSL Collaboration Guide - Mar. 2021 - International Esports Federation
Introduction                                                              [ Our Mission and Vision ]

                                     Leading the next generation of ‘eSports and Sports’
                                      We are establishing the world's best global eSports brand to lead the next generation of eSports and sports !

     Make differences                                 Lead the way                         Build the collab.                          Boost the brand
     WSL is making differences to be a           WSL is leading the eSports and Sports   WSL is building the global collaboration   WSL is boosting the brand name globally
     unique eSports brand in the World!          market with a strong brand power!       system with global game publishers!        cooperating with IESF!
WSL Collaboration Guide - Mar. 2021 - International Esports Federation
[ Our Slogan ]

                                      Fundamental Concept of WSL
                 WSL is an eSports competition created by fans. WSL provides eSports content that fans want.
In addition, we secure loyalty by communicating with fans directly and holding events that fans can participate in continuously.

                    The eSports you making !

            Host City Poll                Super Match                            Invitation Poll                Participation
         Host City will be selected        Matchup selection               Pro players/teams invitation   Pro-Am competitions that any
           by eSports fan vote            by eSports fan vote                  by eSports fan vote        eSports fan can participate in
WSL Collaboration Guide - Mar. 2021 - International Esports Federation
[ Technoblood is ]

                                WSL will be organized by Technoblood
                                     World eSports League is a global eSports brand newly launched in 2021.
           TechnoBlood that has been hosting eSports competitions for over 17 years from 2003 to the present is hosting the competitions

        2003 ~ 2013                       2012 ~ 2016                       2018 ~ Present                                      Others
WCG Strategy Partner in Japan          Tokyo Game Show,             Major event official competition,   Various eSports competition events such as MHF, Galleria
                                          CGA co-host                based on Japanese net cafe              Masters Cup, Shadowverse Rampage Battle, etc.
Tournament and Operation

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Tournament Structure
                                                          WSL consists of National/Regional Tournaments and Global Final.

                   National Final                                                  Regional Final                                     Global Final

          eSports associations in more than
                                                                               Competing for entry into                       Players/Teams representing
           100 countries to select national
                                                                                  the Global Final                          each region gathering in host city
            representative players/teams

                                                                              Asia-Oceania Division Tournament

   KSL                   USL                  CSL
(Korea eSports     (US eSports League)   (China eSports                       Europe Division Tournament
   League)                                  League)

                                           ……                                 America Division Tournament

    JSL                  MSL               Other
                                          eSports                             ME-Africa Division Tournament
(Japan eSports       (Mexico eSports
   League)              League)           Leagues
Tournament Structure
                             WSL divides the world into 4 divisions and selects representative players/teams for each division.
                                  The Year-End Global Final will be held in which the selected players/teams participate.

               Europe (37)                                 ME-Africa (16)                                      Asia - Oceania (29)                                       America (17)
   Armenia                     Macedonia                           Bahrain                               Australia                        Macau                                Argentina

   Austria                        Malta                            Congo                                New Zealand                      Malaysia                              Bahamas

  Azerbaijan                    Monaco                             Djibouti                               Brunei                         Maldives                                Brazil

   Belarus                     Montenegro                           Egypt                                Cambodia                        Mongolia                                Chile

   Belgium                     Netherland                            Iraq                                  China                        Myanmar                                Colombia

   Bosnia                        Norway                            Jordan                              Chinese Taipei                     Nepal                                Costa Rica

   Croatia                       Poland                            Kuwait                               Hong Kong                        Pakistan                          Dominican Republic

Czech Republic                  Portugal                          Lebanon                                  India                        Philippines                             Ecuador

  Denmark                        Russia                             Libya                                Indonesia                      Sri Lanka                              Guatemala

   Estonia                     San Marino                         Mauritania                                Iran                          Syria                                Honduras

   Finland                       Serbia                            Morocco                                 Japan                         Thailand                               Jamaica

   Georgia                      Slovakia                           Namibia                              Kazakhstan                    Turkmenistan                              Mexico

  Germany                       Slovenia                         Saudi Arabia                              Korea                        Uzbekistan                              Panama

   Hungary                      Sweden                           South Africa                           Kyrgyzstan                       Vietnam                                 Peru

   Ireland                     Switzerland                         Tunisia                                 Laos                                                                Suriname

    Israel                       Turkey                              UAE                                                                                                          USA

     Italy                      Ukraine                                                                                                                                        Venezuela

  Lithuania                      Wales
                                              [ Note ] The countries in the division can be adjusted regardless of continental location according to political and religious circumstances.
 Luxembourg
Tournament Structure
   The selection of representatives for each division is open tournament that can participate in both progamers and amateur players,
                         Tournament seeds for each division will be offered by number of participant countries.

                                                                          Global Final

           Asia-Oceania                                America                                    Europe                                ME-Africa
                Division                                 Division                                  Division                                Division
      Open                 Invitation         Open                  Invitation          Open                  Invitation        Open                  Invitation
   Tournament                (Pro)         Tournament                 (Pro)          Tournament                 (Pro)        Tournament                 (Pro)
   (Pro, Ama)                              (Pro, Ama)                                (Pro, Ama)                              (Pro, Ama)

29 Asian-Oceanian                          17 American                               37 European                           16 Middle East –
countries qualifier                     countries qualifier                       countries qualifier                      African countries
       stage                                  stage                                     stage                               qualifier stage
IESF National team selection with autonomy
            IESF member federations may select their national team players by following options below:

                                   or                                                 or

WSL National Final Winners                   IESF World Championship National Teams                   Other tournaments winners

 If IESF member federations want to hold the separate WSL national final event in your country, you MUST have government and
sponsor networks so that you are able to operate the WSL National Final event without any other financial supports from WSL HQ.
Tournament Platform (Online/Offline) – “PLAYPOT”
                       We support online tournaments on a global scale through Playpot, an exclusive tournament platform for WSL.
Playpot includes not only tournament brackets, but also various convenience functions such as fraud prevention and personal performance management.
Festival for Global eSports Fans
    WSL aims to become an eSports competition where eSports fans from all over the world participate in and enjoy.
Through collaboration with IESF, players (teams) from 100+ countries who are affiliated with IESF will participate in the WSL,
            and the content of the competition will be broadcast in the language of the participating countries.

                                              100+ countries participation
                                             100+ countries around the world that are
                                            affiliated with IESF which will participate in

                                                Multilingual transmission
                                              WSL contents are available in various
                                              languages including Korean, English,
                                                    Chinese and Japanese
                                                (additional language service is available on request)
Global Final

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WSL Global Final 2021 will be launched in Korea
                              The 1st Global Final will be held in Korea, and from the 2nd, the venue will be selected by reflecting a fan vote.

                                                                        KOREA

① World-best eSports infrastructure                           ② World-best eSports experts                               ③ World-best eSports Players

- The highest internet speed                                  - Started esports for the first time in the world         - The country that produced world champions the most
- Multiple esports stadiums.                                  - Experts who have been successfully planned and          - The country which has players who excel more than
- A local government based esports stadiums are under           operated the world’s first global esports brand, WCG      others in major game titles.
  construction. (Completed by end of 2020~ early 2021)
WSL Global Finals 2021 Overview

                   Host/Organizer                            Schedule & Venue
         • Host: TechnoBlood Inc.                   • Date: 16~19 DEC
         • Global Partner: IESF                     • Venue: *TBD

             Prize Pool                                                    Game Titles
• Total prize : approx. USD 450,000                           • Official Games
                                                              -PUBG, Black Survival, SFV or Tekken,
                                                               (*TBD)
                                                              • Promotional Games
                                                              - FIFA Online 4 and other games (*TBD)

                     Participants                               Broadcasting
         • Countries: 100+                          •   Global: Twitch, YouTube
         • Players: approx. 300 +                   •   Korea: AfreecaTV
                                                    •   Japan: *TBD
                                                    •   Others: other local streaming channels
WSL Game Titles in 2021
                                The game titles of WSL are selected based on global popularity and fan vote.
                     *Especially, the fan vote will be implemented from next year due to issues related to the COVID-19.

  PUBG                            Black Survival                           Brawl Stars                         SFV or Tekken7                           FIFA Online 4
Battle Royale                            MOBA                                    TPS                               Fighting Game                             Sports
  Pro-Am                                Pro-Am                                 Amateur                                Pro-Am                                Pro-Am
 Squad, FFA                             Duo, FFA                                3 vs 3                                  1 vs 1                               3 vs 3

                [ The titles of the official WSL event can be changed according to the circumstances of the IP Holders. Up to 5 games will be selected. ]
Promotional Game Titles in 2021
                   In order to discover new sustainable eSports events, up to three promotional game titles are selected and operated.

                          eSports suitability                                                              Possibility of long-term partnership
                 • Game that allows fair competition                                                       • A company with a vision to grow together through mid to long
               • Game that is easily understandable                                                          term partnerships

            Global targeting possibilities                                                                 Investment will
                        • Global service capabilities                                                      • Willingness to provide technical support for the competition
• Game without cultural reluctance in a specific area                                                      • Willingness to develop essential functions for e-Sports content,
                                                                                                              such as spectator and referee function
WSL 2021 Milestone (Draft)
                            Classifications                       Schedule                                            Remarks
                 IP License Approval                              ~ May. 31        Some IP Holders require detailed info on Organizers and Operators for approval.

      IP         Rule and Regulation Distribution                 ~ Jun. 15

                 Promotional Game titles Confirmation              ~ Jul. 30

                 Participant Country Confirmation                 ~ Apr. 30

National Final   Press Release for WSL National Final             ~ Jun. 15

                 WSL National Final                            Jul. 1 ~ Aug. 31                               National teams selection.
                                                                                                         # of Qualifications will be decided
                 Qualifications to Global Final Confirmation        Jul. 15
                                                                                                according to # of participant countries in each region.
Regional Final   WSL Regional Final                            Sep. 1 ~ Oct. 15                           Tournaments will be done Online.

                 Global Final Participant Confirmation           Oct. 16 ~ 31

                 Host City Selection                              ~ Mar. 31                   We are on negotiation with three cities in South Korea now.

                 Press Release for WSL Global Final              Jun. 1 (*TBD)

                 Global Final Referee Recruitment               Jul. 1 ~ Oct. 15
 Global Final
                 Player visa issuance Support                  Oct. 16 ~ Nov. 30

                 Group Drawing                                    Dec. 1 ~ 15
                                                                                   It will be confirmed after IESF World Championship event and other eSports event
                 WSL Global Final Event                          Dec. 16 ~ 19
                                                                                                                  schedules are revealed.
Global Final                                                                     [ Prize Money ]

                                                     WSL Global Final Prize Pool
Please Refer to 27P for detailed information on *incentives to Participant Federation/Association                                                                     [ Unit : USD / before tax ]

           Items                 PUBG                  SFV or Tekken7               Black Survival               Brawl Stars                 FIFA Online4                 Promo. #2

  Ranking             Qty.      Players                    Players                     Players                     Players                     Players                      Players

    1st                1                  $80,000           Max.                                 $60,000                     $40,000                     $15,000                        $3,000
                                                          $100,000
   2nd                 1                  $40,000                                                $30,000                     $20,000                        $7,000                       $1,500

    3rd                1                  $20,000                                                 $10,000                    $10,000                        $3,000                       $1,000

    4th                1                   $10,000                                                $5,000                       $5,000                        $400                         $400

          Sub-Total                       $150,000                   $80,000                     $105,000                    $75,000                     $25,400                        $5,900

      Prize Money                                                                                                                                                                   $441,300

                                                 ※ The prize money above is a provisional plan and the prize money may be adjusted depending on the scale of the events and publisher supports
Win-Win Strategy
[ Outline ]

  Strategic collaboration between IESF and WSL to lead the World
Strategic collaboration between IESF and WSL is required to establish a National team base global eSports Model and lead the next generation eSports.

                                                                                     ⚫ IESF accreditation for WSL as an official global eSports event.
                                                                                     ⚫ Cooperation with IESF member countries to select the national team of
                                                                                       WSL competition.
                                                                                     ⚫ Support for hosting the WSL Regional Final.
                                                                                     ⚫ Provide and cooperate with IESF official referee pool.
                                                                                     ⚫ Provide and cooperate with competition tournament rules and regulations

⚫ Invited to the WSL partner Award
⚫ Invited to the eSports Academy Biz Matching program
⚫ Global eSports events platform “Playpot” Data provision.
⚫ Provided the status of a partner in the WSL Global Final.
⚫ Sponsor linkage in IESF competitions events (if available).
⚫ Support activities for IESF's OCA accreditation.
⚫ Inviting members of IESF member countries during the WSL event.
⚫ When selecting a host city for the WSL Regional Final, prioritizing the target for negotiation
[ Collaboration Benefits for WSL events ]

                        IESF members will share the media value with WSL
                        More than $10,000,0000 USD Media Value Provision
                                                                                                        PR Newswire Global Coverage
WSL partnered with PR Newswire which delivers news in 40 local languages in 170
countries aims to post more than 2,500 articles and promote 150 million
subscribers.

               Traditional Media                                 Web Coverage

• Have more than 300,000 media points             • 10,000+ websites, portals and databases
• Posted on prnewswire.com, the world's largest   • Search optimized press release provided
 press release news site                                                                                                                              ※ C3 (Cision Communications Cloud)
                                                                                                       Worldwide Media Monitoring (C3)
                                                                                                                                                        Global media database including over 300,000 influencers

                                                                                                    • Provides keyword analysis by country/language (more than 10)
                                                                                                    • Analysis of public opinion trends on interest/sensitive keywords
                                                                                                    • Analysis of trends in quarantine industry companies and institutions

            Mobile / Social Media                                 News Agency
• Over 190 mobile partnerships worldwide
• Over 3 million social media subscribers and     • Korea Yonhap News, Japan's Kyodo News Agency,
 followers in APAC                                 AP, AFP, Infoquest, etc.
• Linking with Twitter in 40 fields
[ Collaboration Benefits for WSL events ]

                        IESF members will share the media value with WSL
Similar case study             World Cyber Games media value in 2012

▣ Journalists visited

                        317 Journalists from 18 countries

▣ Coverage

                                  Total 5,041 articles

        Worldwide                         Korea                           China

       3,107 articles                 1,167 articles                   767 articles

▣ Media Value

                Total Media Value : $ 20,361,771 (USD)

        Worldwide                        Korea                           China

                 $ 9,321,000                      $ 7,704,021                  $ 3,336,750
[ Collaboration Benefits for WSL events ]

              IESF members will have the viewership through WSL
   More than 30 M. Pageviews(PV) & 50,000 concurrent viewers

                 Concurrent Viewers
                                                           30,000,000 + PV                                           Total Hours watched

                                                                                  Total Pageviews

 50,000 + CCV                                                                                                     200,000 + HRS
※ Those projection numbers are based on similar national based eSports event in 2020. (IESF World Championship)
[ Collaboration Benefits for WSL events ]

                                  Host city exposure of online & offline branding
                                                                                                     Host City Logo exposure

            Host City Logo exposure

* Your host city and sponsors are exposed to every eSports fans all over the world by broadcasting
  and offline branding.
[ Collaboration Benefits for WSL events ]

       Offering $1.2M value hospitality service for WSL participants
Regional and Global Final transportation, F&B and accommodation cost free for all players, team leaders and at least one IESF member Federation official.
                                Those will be more than $1.2million USD value and WSL will provide those service for free.

                                                            Free Accommodation       Transportation cost free         Free meals          Hospitality Program
                                                           during the event period       for a round trip       during the event period       invitation

                                                                 WSL participant IESF member federations are able to get participation fee from teams
                                                                 or players for national final operation cost

                                                                          Any member federations who are willing to participate in WSL events, please contact us
                                                               ( brian@technoblood.com / yongiljun@technoblood.com / dhkim@technoblood.com / chah@technoblood.com )
[ Collaboration Benefits for WSL events ]

IESF members prioritize negotiation targets for WSL Regional Final
When WSL selects regional final host cities, IESF member federations are considered to negotiate the priority host city country to hold WSL regional final.

                           Europe
                                                                 Asia-
                                                                Oceania                                                 America

                       ME-
                       Africa
                                      ➢ Also, IESF member federations are able to make Regional Final multi year contract and negotiate Global Final host city
[ Collaboration Benefits for WSL events ]

                     Exposure your federation PR film in Global Final
IESF member federations who join the WSL tournament will have a chance to advertise their promotion film in the global final onsite and via broadcasting.
                This benefit will be provided up to 20 federations which express the intention for WSL participation by the end of April.
[ Collaboration Benefits for WSL events ]

Providing eSports support funds and eSports education program
  By providing support focused on creating sound eSports environment in regions where the eSports industry needs to develop in a country
                                leading eSports around the world, WSL creates a positive synergy effect with IESF.
             This benefit will be provided up to 20 federations which express the intention for WSL participation by the end of April.

                                                                                                     Gamers
                                                                                                     · 1 on 1 coaching programs with famous gamers in the region.
  Providing eSports Support Fund                                                                     · Coaching staff training.

  Providing eSports Education program for
  Gamers and IESF members

                                                                       Federations            Federations & Gamers
           · Providing eSports support fund for continuous eSports industry development      · Promoting eSports industry by training in the region using experts
                       and infrastructure construction, led by federation in each country
                    · Implanting the know-how in planning and operating eSports events
[ Collaboration Benefits for WSL events ]

  eSports biz matching between eSports academies & federations
Providing a win-win effect between IESF member federations and Korea academies by providing business matching program to promote eSports industry.
                  This benefit will be provided up to 20 federations which express the intention for WSL participation by the end of April.
[ Collaboration Benefits for WSL events ]

            Being invited to WSL networking party and awards
             We will provide all of the participants from IESF member federations the networking opportunities and WSL award

[ Example of Award program]

                         IESF member federation who receives the most                           IESF member federation who participates in the most gamers
      Friendship         friendship votes from other member federations
                                                                              Grand Award       in the WSL global final

                         IESF member federation who receives the most                           IESF member federation who participates in the most comments
    Good Manner          “GOOD MANNER” votes from WSL referees
                                                                              Best cheering     on WSL online cheer board
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