WORLD OF PRIVATE CLIENTS - PRIVATE CLIENT SERVICES JANUARY 2021 - NET

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WORLD OF PRIVATE CLIENTS - PRIVATE CLIENT SERVICES JANUARY 2021 - NET
FOREWORD   OUR RESEARCH   2020 AND COVID-19   1. TRANSPARENCY   2. RELOCATION   3. FAMILY & GENERATIONAL WEALTH   4. ADVISER OF THE FUTURE   BDO’S OUTLOOK

                                                                                                                                                 PRIVATE CLIENT SERVICES

                                                                                                                               WORLD OF
                                                                                                                          PRIVATE CLIENTS
                                                                                                                                                             JANUARY 2021
WORLD OF PRIVATE CLIENTS - PRIVATE CLIENT SERVICES JANUARY 2021 - NET
FOREWORD   OUR RESEARCH   2020 AND COVID-19   1. TRANSPARENCY   2. RELOCATION   3. FAMILY & GENERATIONAL WEALTH     4. ADVISER OF THE FUTURE    BDO’S OUTLOOK

CONTENTS

                                                                                             FOREWORD: THOUGHTFUL DECISION-MAKING
                                                                                             AMIDST CHANGE
                                                        WORLD OF                             OUR RESEARCH

                                                   PRIVATE CLIENTS                           2020 AND COVID-19: DISRUPTION AND
                                                                                             DECISION-MAKING
                                                                                             1. TRANSPARENCY
                                                                        JANUARY 2021         X The default setting is disclosure
                                                                                             X Privacy concerns persist and deepen.

                                                                                             2. RELOCATION
                                                                                             X Competing concerns
                                                                                             X Navigating public policy and political unrest
                                                                                             X Longer term trajectory, short term disruption.

                                                                                             3. FAMILY & GENERATIONAL WEALTH
                                                                                             X New values, legacy and risk
                                                                                             X Questions linger over ESG & impact
                                                                                             X Philanthropy transformed
                                                                                             X The impact on legacy
                                                                                             X The succession planning struggle.

                                                                                             4. ADVISER OF THE FUTURE
                                                                                             X Understanding, trust and a 360° perspective.
                                                                                             X Technological acceleration.

                                                                                             BDO’S OUTLOOK

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WORLD OF PRIVATE CLIENTS - PRIVATE CLIENT SERVICES JANUARY 2021 - NET
FOREWORD       OUR RESEARCH       2020 AND COVID-19     1. TRANSPARENCY      2. RELOCATION        3. FAMILY & GENERATIONAL WEALTH          4. ADVISER OF THE FUTURE          BDO’S OUTLOOK

FOREWORD: THOUGHTFUL DECISION MAKING AMIDST CHANGE

January is typically a time for making plans and                                                                 To succeed in our business and personal lives, we             X   How the competing demands of transparency and
thinking about the year that lies ahead. With 2020                                                               must understand and adapt to change, all the while                privacy and reputation management are coming
now firmly behind us, it is time to look back on our                                  wendy walton               retaining clarity around our purpose, principles and              to a head
research undertaken in 2020 which should help us                                              head of global     long-term objectives.
                                                                                     private client services |                                                                 X   How wealthy individuals are placing more weight
to carefully put plans in place for the future.                                                       bdo uk     We feel that the need for thoughtful decision-making              on socio-political stability and lifestyle factors in
                                                                                                                 and being mindful of how best to adapt has never                  relocation strategies
Private clients have always had to find a careful
                                                                                                                 been greater.
balance of risk and opportunity in the face of                                                                                                                                 X   How new generations are driving an increased
uncertainty and change. In 2020 this became                                                                      UNDERSTANDING THE SHIFTING                                        focus on environmental, social and governance
more true than ever.                                                                                             LANDSCAPE AROUND US                                               (ESG) issues and philanthropy despite some
                                                                                                                 Against this backdrop, we carried out in-depth                    scepticism around rhetoric versus impact
Thank you to all of you who contributed to our                                                                   research in order to best understand how wealthy
                                                                                               jeff kane                                                                       X   How wealth owners are frequently the barrier
research either by completing our survey or                                                                      individuals and their advisers are meeting this myriad
                                                                                     chair of global private                                                                       when it comes to succession planning
undertaking an interview. This report is for both                                    client strategy group |     of challenges and preparing for what the next 12
private clients and their advisers - we hope that it                                                bdo usa                                                                    X   Why the HNWI community expect themselves
                                                                                                                 months may bring.
will assist in their planning over the coming years.                                                                                                                               and their advisers to become more agile, more
                                                                                                                 The research, underpinned by quantitative and                     multi-skilled and more technologically-savvy.
Wealthy individuals and their advisers face                                                                      qualitative analysis in more than 25 jurisdictions, has
                                                                                                                                                                               This is the first instalment of an ongoing plan to provide
a new, more complex global landscape.                                                                            given us invaluable insights that we are delighted to
                                                       In many respects, 2020 represented a perfect storm                                                                      intelligence that helps wealthy individuals and their
Longstanding generational changes, huge                                                                          be able to share with you. These include:
                                                       of short and long-term disruption. The seismic                                                                          advisers confidently plan and implement successful
economic upheaval, a global pandemic and a             effects of COVID-19 continue to rock the global           X   How an initial wait-and-see attitude to COVID-19 and      strategies. Our ongoing research will track how the
stronger emphasis on doing the right thing for         economy. Meanwhile, our research shows that                   trends is giving way to detailed and actionable plans     challenges and opportunities they face evolve over time.
society and the environment have collided to           generational change is driving new attitudes towards      X   The extent to which increases in international            We hope that you find this report insightful and
create an unprecedented global challenge. We           the role of private wealth and its part in delivering         taxation are expected                                     useful as you prepare for the future. We also hope
are sure that almost every one of us has been          beneficial, social and environmental outcomes.
                                                                                                                 X   How wealth is seeking more diverse portfolios and         that the next 12 to 18 months are more positive and
personally affected by the events of last year.                                                                                                                                bring us recovery, renewed growth and prosperity.
                                                                                                                     new investment opportunities

                                                                                                                                                                                                     WORLD OF PRIVATE CLIENTS | JANUARY 2021   3
WORLD OF PRIVATE CLIENTS - PRIVATE CLIENT SERVICES JANUARY 2021 - NET
FOREWORD       OUR RESEARCH       2020 AND COVID-19      1. TRANSPARENCY       2. RELOCATION       3. FAMILY & GENERATIONAL WEALTH        4. ADVISER OF THE FUTURE         BDO’S OUTLOOK

OUR RESEARCH | KEY FINDINGS AT A GLANCE

OUR RESEARCH

BDO’s World of Private Clients research                 The actions that wealth owners take now will define the
                                                        private client landscape for years to come and influence                               SURVEY RESPONDENT AND
programme was launched to provide an
understanding of sentiment among the global             everything from regulation through to wider societal                                   INTERVIEWEE OCCUPATION                                             49%            private
                                                                                                                                                                                                                                 client

private client community. In particular, we             trends that develop in tandem with economic recovery.
                                                                                                                                                                                                                   4%
                                                                                                                                                                                                                                 private client:
                                                        Through quantitative and qualitative inspection and                                                                                                                      next generation
sought to understand how private clients, next                                                                                                                                                                                   / family member
                                                        analysis of where we are today, and what brought us        SURVEY RESPONDENT AND
generation wealth holders and the professional
                                                                                                                                                                                                                   8%
                                                                                                                                                                                                                                 member or
                                                        here, we will be better equipped with the understanding    INTERVIEWEE LOCATION
                                                                                                                                                                      8%
                                                                                                                                                              other                                                              employee of
advisory community are seeking to navigate the          and foresight to navigate the road ahead.
                                                                                                                                                                                                                                 family business

plethora of short-, medium- and long-term risks
                                                                                                                                                                                                                  32%
                                                                                                                                                                                                                                 professional adviser

and opportunities that define the global economy.       As part of our research, we conducted an online                                                                                                                          to family office
                                                                                                                                                                                                                                 / private client
                                                        survey to gather the views of 350+ private clients and                                                                                                                   community

While initiatives aimed at better understanding         professional advisers across 16 jurisdictions globally.
                                                                                                                                                                      uk        sweden
the trends driving the private wealth landscape                                                                                                                 ireland
have come before, never has such research been          We also undertook more than 25 in-depth qualitative                      canada
                                                                                                                                                            netherlands
                                                                                                                                                                                     belarus
                                                                                                                                                            luxembourg
conducted at a time that is so drastically defined by   interviews with wealth owners, the next generation and                                              switzerland
                                                                                                                                                                               austria
                                                                                                                                                                 france
the radical upheaval and cultural and economic reset    intermediaries from key private client hubs including                                                   monaco
                                                                                                                                                                             liechtenstein
                                                                                                                                                                                montenegro
                                                                                                                                       usa                         spain         greece    azerbajan
that we see today.                                      Hong Kong, Singapore, Switzerland, the UK and US.                                                                     malta cyprus         afghanistan
                                                        To help encourage the open sharing of thoughts and                            bahamas                                                               china
A huge amount of change is upon us, which is both       insights, interviewees were informed that they would                  cayman islands
                                                                                                                                                      anguilla
                                                                                                                                                      bvi
impacting, and being impacted by, the wealthy. This     be quoted anonymously in this report.                                         panama
                                                                                                                                                      antigua & barbuda
                                                                                                                                                      grenada
                                                                                                                                                                                                                        philippines

level of change warrants a deeper exploration of both                                                                                                 trinidad & tobago                               malaysia
                                                                                                                                                                                                      singapore
its underlying drivers and its future implications.

                                                                                                                                                                                                                                australia
                                                                                                                                                                                 south africa

                                                                                                                                                                                                                              new zealand

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WORLD OF PRIVATE CLIENTS - PRIVATE CLIENT SERVICES JANUARY 2021 - NET
FOREWORD     OUR RESEARCH    2020 AND COVID-19    1. TRANSPARENCY               2. RELOCATION      3. FAMILY & GENERATIONAL WEALTH       4. ADVISER OF THE FUTURE      BDO’S OUTLOOK

OUR RESEARCH | KEY FINDINGS AT A GLANCE

OUR RESEARCH: KEY FINDINGS AT A GLANCE
OUR GLOBAL SURVEY OF MORE THAN 350 PRIVATE CLIENTS AND PROFESSIONAL ADVISERS YIELDED A NUMBER OF KEY TAKEAWAYS

              57%
FOLLOWING THE IMPACT
OF COVID-19
OF SURVEY RESPONDENTS
                                                 71%           BELIEVE WEALTHY
                                                               INDIVIDUALS ARE
                                                 moderately or very concerned
                                                                                                                92%           OF RESPONDENTS
                                                                                                                              BELIEVE CONCERN                            80% IDENTIFIED     OF RESPONDENTS

                                                                                                                for personal or family reputation                        political stability as the
expect significant or thoughtful                 about the privacy and safety risks                             is critical when making decisions                        primary criteria in relocation decision-making
alterations to wealth strategies                 posed by tax transparency                                      around tax structuring and compliance                    AHEAD OF LIFESTYLE         AND TAX LANDSCAPE

       9%     EXPECT NO CHANGE                   and reporting requirements                                            59%       SAYING IT EITHER “MODERATELY”

                                                                                                                                                                         (72%)                       (65%)

                                                                                                                WITH
LESS                                                                                                                             OR “VERY MUCH” IMPACTS
THAN
                                                   2% ARE ‘NOT AT ALL CONCERNED’
                                                    A
                                                 MERE                                                                  SAYING IT THEIR DECISION-MAKING

63%               OF RESPONDENTS                 RESPONDENTS
                                                                              over the extent
                                                                                                                69% THAT THE NEED TOOF RESPONDENTS SAID
                                                                      SPLIT

                  SAID ECONOMIC                  WERE                         to which rhetoric
political and social instability                 AROUND THE IMPORTANCE OF                                       diversify investments amidst economic
 WILL VERY MUCH        OR MODERATELY
                                                 ETHICAL INVESTING is typically                                 uncertainty is the principal factor driving changing

(17%)                  (46%)                     matched by concrete investment with                            attitudes to legacy among wealthy families
                                                 50%                  41% RESPECTIVELY
                                                                                     (not particularly)         AHEAD OF NEW NEXT GEN ATTITUDES TO
                                                                                                                                                         (48%)
                                                                AND

                                                                                                                SOCIAL RESPONSIBILITY AND PHILANTHROPY
prompt a trend towards individuals               (moderately)
relocating over the next 12 months

                                                                                                                                                                                              WORLD OF PRIVATE CLIENTS | JANUARY 2021   5
WORLD OF PRIVATE CLIENTS - PRIVATE CLIENT SERVICES JANUARY 2021 - NET
FOREWORD        OUR RESEARCH       2020 AND COVID-19        1. TRANSPARENCY       2. RELOCATION       3. FAMILY & GENERATIONAL WEALTH             4. ADVISER OF THE FUTURE                BDO’S OUTLOOK

2020 AND COVID-19

2020 AND COVID-19
DISRUPTION AND DECISION-MAKING

                                                                                                                      GRAPHIC 1:
2020 delivered a radical shock to the global               One corporate services provider told us how they                                                                                 But what, specifically, was causing concern? Graphic 3,
                                                                                                                      TO WHAT EXTENT HAS COVID-19 AND THE
economy, described to us by one investment                 urge wealth owners to assess how high the risk of                                                                                overleaf, highlights that the cooling investment climate
                                                                                                                      LOCKDOWN RECESSION FORCED ALTERATIONS
management professional as an “existential jolt”           becoming “cannon fodder” is. “Ostentatious displays        TO HNWI WEALTH PLANNING STRATEGIES OVER
                                                                                                                                                                                            is a worry for most (63.2%).
representing a “global heart                                                 of wealth will not be well-received.”,   THE COMING 12 TO 18 MONTHS?                                           Stock market commentators were quick to caution
attack”. The full effects of                                                 they added.                              RESPONDENTS CHOSE ONE ANSWER.                                         against underestimating the impact of COVID-19.
COVID-19 and the global                “Shifting attitudes to
                                                                             Political and social unrest continues                                                                          In March 2020, Standard Life Aberdeen Chief
lockdown recession are still to        wealth are playing out at
                                                                             to develop, not least in relation to                                                                           Executive Keith Skeoch told CityWire that while we had
be understood by all of us, no         global, national, local,
                                                                             racial justice, gender equality and                         44%                                                reached “peak panic” in relation to the pandemic, peak
matter which jurisdiction we           community and family
                                                                             ethical capitalism, serving only to                                                                            pessimism was still to come. Although the subsequent
are based in. It is nevertheless       level. Private clients must
                                                                             further heighten scrutiny of wealth                                                                            news of a vaccine caused global markets to rally.
anticipated that the road to           respond appropriately.”
economic recovery will include                                               holders. Indeed, shifting attitudes to                                                                         The prospect of increasing tax burdens is also toward
                                                                                                                                                            34%
tax policies built upon the                                                  wealth are playing out at a global,                                                                            the top of the agenda (Graphic 3) and we are already
expectation that those who                                                   national, local, community and family                                                                          seeing such concerns materialise, with proposals for
can pay more, should pay more. Also, recent research level. Private clients must respond appropriately. More                                                                                the introduction, or raising, of wealth tax levies around
in the UK on wealth tax evidenced that public              than ever, careful decision-making is paramount.                                                                                 the world. Canada and New Zealand are among those
attitudes show a clear desire for wealth to be taxed       Wealth owners should identify the threats and                                                                                    actively considering tax policy changes while, in the US,
more relative to labour.                                   opportunities, establish their priorities in response to                                                                         the 2020 election was underpinned by conversations
                                                           emerging concerns, and make sensible alterations to           13%                                                                around the correct and acceptable level of taxation for the
There is an acknowledgement, as one wealth
                                                           longer term thinking. Our survey reveals that COVID-19                                                                           nation. However, there is also a level of misinformation,
management director told us, that “changes                                                                                                                                    8%
                                                           is causing private individuals to rethink planning                                                                               rumours and speculation, so it is necessary to navigate
stemming from COVID-19 will be higher taxation
                                                                                                                                                                                            through all of this when planning for the future.
and that there will be a drive for the wealthy to          strategies in some way (Graphic 1). The majority of
contribute more”. Non-compliance is being met              respondents (57%) are planning either significant or         very much /    moderately /     not particularly     not at all
                                                                                                                        significant    thoughtful           / minor        / no change
increasingly with punitive measures, not least in the      thoughtful alterations, while less than 8% plan to do        alterations     alterations       alterations
court of public opinion.                                   ‘nothing at all’.                                                          where necessary

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WORLD OF PRIVATE CLIENTS - PRIVATE CLIENT SERVICES JANUARY 2021 - NET
FOREWORD     OUR RESEARCH         2020 AND COVID-19   1. TRANSPARENCY   2. RELOCATION             3. FAMILY & GENERATIONAL WEALTH       4. ADVISER OF THE FUTURE           BDO’S OUTLOOK

2020 AND COVID-19

2020 AND COVID-19
DISRUPTION AND DECISION-MAKING

GRAPHIC 2:                                                                                                                                                                   GRAPHIC 3:
                                                                                                               In response, and presumably in an attempt to mitigate
 WHAT DO YOU EXPECT HNWI PRIORITIES TO BE OVER THE COMING 12 TO 18 MONTHS?                                                                                                    WHICH OF THE FOLLOWING ASPECTS OF COVID-19
                                                                                                               these concerns, our survey data shows that private
 (RESPONDENTS WERE ASKED TO SELECT UP TO THREE ANSWERS ON CERTAIN SURVEY QUESTIONS.                                                                                           AND THE LOCKDOWN RECESSION ARE CAUSING
 AS A RESULT, PERCENTAGES DO NOT SUM TO 100 ON ALL GRAPHICS IN THIS REPORT.)
                                                                                                               client priorities for the coming 12-18 months are              THE GREATEST CONCERN FOR INDIVIDUALS AND
                                                                                                               dominated by seeking new growth and investment                 WEALTH PLANNERS? RESPONDENTS CHOSE
                                                                                                               opportunities (cited in Graphic 2 as a top three priority      A MAXIMUM OF THREE ANSWERS.
                                                                                             14%               by 66.8% of respondents) and by de-risking portfolios
                                                                                   ensuring continued          and mitigating against disruptions (53.2%).                           cooling economic
                                                                                 regulatory compliance                                                                          and investment climate                               63%
                                                                                                               These findings reveal two competing strategies: on
                                      de-risking
                                                                                            23%                the one hand wealth owners are actively looking
                    53%
                                                                                                                                                                                prospect of increasing
                                      portfolios                                                                                                                                          tax burdens                            57%
                                      / mitigating                        educating the next generation        for the positive growth opportunities that may
                                      against                                    on wealth management
                                      disruptions                                                              emerge from uncertainty, while others are choosing                    asset protection/
                                                                                                               a more defensive strategy, focused on de-risking and             security of cash assets                      48%
                                                                                            26%                diversifying to protect existing assets.                           current (and longer
                                                                           safeguardiing reputation and
                                                                                                               Succession planning also scored highly, likely as
                                                                                                                                                                              term) travel restrictions                    44%
                                                                         privacy, including against cyber
                                                                                     and physical threats
                                                                                                               a combined result of incumbent wealth owners                               supply chain
                                                                                                               being more aware of their own mortality, along with                                              22%
                                                                                            46%
                                                                                                                                                                                           disruption

                                                                                                               the time that lockdown afforded people to address
                                                                                    succession planning                                                                        prolonging uncertainty
                                                                                                               administrative details around legacy and succession.                around global real           21%
                                                                                                                                                                                        estate markets

                                                                                             14%               Some of us have spent far more time with our close

        67%
                      seeking                                                                                                                                                   reputational risk from
                      new growth                                           legacy and / or philanthropic
                                                                                                               families during 2020 than expected, and some of us were          heightened public and              10%
                      / investment                                                                                                                                             media scrutiny of hnwis
                      opportunities
                                                                                    efforts (in general)       separated by extensive distance and differing time zones.
                                                                                                                                                                                                 other
                                                                                                                                                                                                                3%
                                                                                                6%             It is clear that there is no one road to follow, and
                                                                                                               individual circumstance and choice rules, but we
                                                                            legacy and/or philanthropic
                                                                              efforts specific to covid-19     chose to examine the environment through four broad
                                                                                        and its aftermath
                                                                                                               areas of focus: Transparency, Relocation, Generational
                                                                                                               Wealth and The Adviser of the Future.

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WORLD OF PRIVATE CLIENTS - PRIVATE CLIENT SERVICES JANUARY 2021 - NET
FOREWORD     OUR RESEARCH     2020 AND COVID-19   1. TRANSPARENCY    2. RELOCATION   3. FAMILY & GENERATIONAL WEALTH   4. ADVISER OF THE FUTURE   BDO’S OUTLOOK

THE DEFAULT SETTING IS DISCLOSURE | PRIVACY CONCERNS PERSIST AND DEEPEN

   JANUARY 2021

   PRIVATE CLIENT SERVICES

   TRANSPARENCY
WORLD OF PRIVATE CLIENTS - PRIVATE CLIENT SERVICES JANUARY 2021 - NET
FOREWORD        OUR RESEARCH       2020 AND COVID-19        1. TRANSPARENCY        2. RELOCATION      3. FAMILY & GENERATIONAL WEALTH        4. ADVISER OF THE FUTURE         BDO’S OUTLOOK

THE DEFAULT SETTING IS DISCLOSURE | PRIVACY CONCERNS PERSIST AND DEEPEN

TRANSPARENCY
THE DEFAULT SETTING IS DISCLOSURE

                                                                                                                                                                                GRAPHIC 4:
The transparency agenda has been central                  their affairs within. Linked to this is the fact that tax   One UK adviser compares the approach to traffic in
                                                                                                                                                                                 HOW CONCERNED ARE HNWIS AROUND
to private client planning for some time.                 authorities are coming under increasing political           London: “you introduce all these regulations, but the
                                                                                                                                                                                 POTENTIAL PRIVACY AND SAFETY RISKS POSED
Our research reveals                                      pressure to raise taxes and we may see an increase in       result is that traffic is slower”.                         BY TAX TRANSPARENCY AND INTERNATIONAL
                                                                             investigations across the globe, such
a clear understanding                                                                                                 The tipping point may be closer than one might             REPORTING REQUIREMENTS?
                                                                             enquiries can cause distress and add
and acceptance that                                                          to the cost of investing or operating
                                                                                                                      think. Specifically, concerns over the EU Directive
                                      “There is a clear
transparency requirements                                                                                             DAC6 on mandatory reporting of cross-border                                 38%
                                      understanding that                     in that jurisdiction.
are not only here to                                                                                                  arrangements persist, with one Swiss professional
                                      transparency requirements
                                                                             How, then, are private clients           adviser observing that, while the need for tax
stay, but set only to                 are set only to strengthen,
                                                                             managing their tax strategies            transparency is well-understood, “there has to be
strengthen, broaden and               broaden and deepen”
                                                                             to guarantee compliance? Tax             a line in the sand and DAC6 is a huge burden”.
deepen. The new reality                                                                                                                                                             32%
                                                                             regulation is particularly complex       Although, DAC6 is not significantly mitigated, what
for private individuals is                                                   and further complexity may arise         is left cannot be ignored.
that information sharing is                               as wealth owners grapple with national tax policy
                                                                                                                                                                                                                  27%
more sophisticated, more thorough and more                reforms that are likely to be introduced post-
immediate than ever. ‘Real time’ has replaced             pandemic. There is an overwhelming appetite for
‘on request’ and the default setting is disclosure.       ensuring compliance to stave off unwelcome surprises
                                                           later down the line. As one legal adviser points out
Globalisation and technology have created an               “nobody wants another Panama Papers”, and in some
increasingly borderless world for business and             cases this has prompted a flight to conservatism.We
individuals. Despite a lag, authorities have gradually     are fast approaching the transparency horizon, beyond
been catching up, creating frameworks for inter-           which regulation may become onerous, excessive and
jurisdictional cooperation and collaboration.              counterproductive. Wealth management professionals
International harmonisation ensures compliance is          hope that regulation will speed up with time and
paramount, but this brings new complexities which          technology, as there is a need to “remove the grit in                                                                                                                    2%
wealth owners are expected to navigate and structure       the system and get past endless box-checking”.
                                                                                                                                                                                  very much so   moderately   not particularly    not at all
                                                                                                                                                                                                              / no different to
                                                                                                                                                                                                                 previously

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FOREWORD        OUR RESEARCH        2020 AND COVID-19        1. TRANSPARENCY       2. RELOCATION       3. FAMILY & GENERATIONAL WEALTH         4. ADVISER OF THE FUTURE           BDO’S OUTLOOK

THE DEFAULT SETTING IS DISCLOSURE | PRIVACY CONCERNS PERSIST AND DEEPEN

TRANSPARENCY
PRIVACY CONCERNS PERSIST AND DEEPEN

                                                                                                                                                                                    GRAPHIC 5:
Hailed as an unequivocal good by authorities and            However, there is a downside to transparency – and         Nonetheless, public scrutiny and the reputational
                                                                                                                                                                                     TO WHAT EXTENT HAS CONCERN FOR
regulators, the reality is that transparency is a           privacy is the main price that is paid. The CRS has        risks of being thrust into the media spotlight or court
                                                                                                                                                                                     PROTECTING PERSONAL & FAMILY REPUTATION
double-edged sword. Our research reveals the extent         mechanisms to safeguard the secure transfer of data,       of public opinion must be considered.                         BECOME A DEFINING FACTOR IN DECISIONS
to which private clients harbour concerns around            but these procedures continue to be tested and must                                                                      AROUND TAX STRUCTURING AND COMPLIANCE?
                                                                                                                       A majority of private clients take issue with the public
information falling into unscrupulous – or merely           keep pace with technological advances to ensure
                                                                                                                       nature of certain transparency requirements, and the
untrained – hands.                                          leaks do not occur. Another APAC-based fiduciary
                                                                                                                       vast spectrum of new stakeholders that creates. Public                         38%
                                                            says the problem comes when information is publicly
Remaining compliant with tax and regulatory                                                                            beneficial ownership registers have questionable
                                                            available, either by design or by virtue of leaks, which
authorities is both expected and accepted. “Clearly,                                                                   benefit, says one intermediary who believes such                                               34%
                                                            “creates a sense of unease when data is floating
there is a need for authority access,” says one corporate                                                              mechanisms are “fundamentally wrong” and may
                                                            about in the open”.
lawyer in Cyprus. With the OECD-led Common                                                                             constitute a “breach of human rights”.
Reporting Standard (CRS) overseeing information             This gives rise to associated concerns around physical
                                                                                                                       While matters of law should be cut and dry, private
exchanges since 2017, individuals are accustomed            safety, for example where information falls into the
                                                                                                                       clients must also decide what level of explanation
to the automatic exchange of information between            hands of criminals. Our research shows that 70.8%
                                                                                                                       or justification they attach to their structures, in the
authorities in participating countries (those that are      believe HNWIs are moderately or very concerned
                                                                                                                       face of public interest and access. This is reflected
on the CRS’ ‘reportable jurisdictions’ list).               about the privacy and safety risks posed by tax
                                                                                                                       by 92.4% of respondents factoring in concern for                 21%
                                                            transparency and reporting requirements (Graphic
Such measures contributed to a reduction of                                                                            personal or family reputation when making decisions
                                                            4). A mere 2.4% are “not at all” concerned about
deposits to offshore jurisdictions and estimates from                                                                  around tax structuring and compliance, with 59.2%
                                                            such risks.
the UK’s ‘No Safe Havens’ 2019 report suggest that                                                                     saying it either “moderately” or “very much” impacts
automatic information exchange now covers 90%               “When you consider personal safety, does the public        their decision-making (Graphic 5). “There is no
of global GDP. But despite signs of the initiative’s        really need to know?” asks one Hong Kong based             objection to disclosing information, per se, but
effectiveness, campaigners in some jurisdictions            trusts and family office services provider, who has        there are objections depending on the audience,”                                                                 8%
want transparency to go further still. The Panama           also worked in North America. This is echoed by a          summarises one lawyer. Reputational concerns,
papers, followed by subsequent leaks, have also had         European trusts and fiduciary structures specialist who    therefore, are now a defining factor in wealthy
an influence.                                               asserts that “shaming in the press is wholly wrong”.       individuals decision-making.
                                                                                                                                                                                      very much so   moderately   not particularly    not at all
                                                                                                                                                                                                                  / no different to
                                                                                                                                                                                                                     previously

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FOREWORD     OUR RESEARCH   2020 AND COVID-19   1. TRANSPARENCY    2. RELOCATION   3. FAMILY & GENERATIONAL WEALTH   4. ADVISER OF THE FUTURE   BDO’S OUTLOOK

COMPETING CONCERNS | NAVIGATING PUBLIC POLICY AND POLITICAL UNREST | LONGER TERM TRAJECTORY, SHORT TERM DISRUPTION

   PRIVATE CLIENT SERVICES

   RELOCATION
   JANUARY 2021
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COMPETING CONCERNS | NAVIGATING PUBLIC POLICY AND POLITICAL UNREST | LONGER TERM TRAJECTORY, SHORT TERM DISRUPTION

RELOCATION
COMPETING CONCERNS

The mix of decision-making drivers for                 GRAPHIC 6:
physical and capital relocation has always              HOW IMPORTANT ARE THE FOLLOWING TO HNWIS IF AND WHEN SELECTING A NEW
been complex and contingent upon personal               JURISDICTION TO RELOCATE TO? RESPONDENTS CHOSE A MAXIMUM OF THREE ANSWERS.
preference, cultural factors, risk appetite, and
lifestyle priorities.                                  100%                                                                                                                             23%                      9%
Acknowledging what is going on in the wider                                                                                                                                                investment               personal
                                                       50%                                                                                                                               opportunities          reputational
world is relevant now more than ever, and in the                                                                                                                                                                     factors
new wealth paradigm, our research identifies
                                                       25%
that stability remains the most influential of the
many factors driving behaviour.
                                                                           80%                                        72%                               65%
                                                       0%                                     political                               lifestyle                         domestic
                                                                                              stability                               and                               tax
Local ties and national identity can dictate a lack                                                                                   culture                           landscape
of movement for some; lifestyle priorities may lie
behind a single relocation; while those that choose
to move for business opportunities or tax advantages
which are less predictable and can change year-on-
year, may be in a constant state of relocation.
                                                                                                                                                                                                20% 4%
                                                                                                                                                                                                     education                  other
                                                                                                                                                                                                        system

                                                       The consensus view is that taxation is always one            “Stability trumps low rates,” explains one legal          Beyond broad agreement on stability (identified in
                                                       consideration, with 64.8% of survey respondents              adviser, while another asset manager warns that “if       Graphic 6 by 79.6% of respondents as a key factor
                                                       identifying the domestic tax landscape as an                 you move purely for tax, you might well find yourself     to consider if selecting a new jurisdiction), context is
                                                       influencing factor (Graphic 6). But rarely, if ever, is it   moving back again before long”.                           king. Those with children will typically value strong
                                                       the main consideration.                                                                                                education, with a stable socio-political environment.

                                                                                                                                                                                                   WORLD OF PRIVATE CLIENTS | JANUARY 2021   12
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COMPETING CONCERNS | NAVIGATING PUBLIC POLICY AND POLITICAL UNREST | LONGER TERM TRAJECTORY, SHORT TERM DISRUPTION

RELOCATION
COMPETING CONCERNS

Those with business interests will value stability
along with a reputation as a financial, technology or                                                                                                                                           THE VIEW FROM SINGAPORE
investment centre with a strong labour market.                                                                                                                KYLIE LUO | Head of Private Client Services, BDO Singapore
The events of 2020 have potentially thrown
new players into the mix of popular relocation
destinations, as global crisis has shone a light on                           In the midst of every crisis lies great opportunity and by demonstrating resilience in the face of the pandemic, Singapore has shown itself to
truly stable jurisdictions with strong leadership                            be an attractive jurisdiction for both individuals and corporates. Our teams here in Singapore have assisted more
figures and well-coordinated crisis responses. One                         than 300 families from all around the world with the set-up of family offices and tax compliant structures, with a major increase in 2020
Singapore-based wealth management expert notes,                        despite the circumstances.
for example, that “New Zealand or, Australia may
grow in attraction as places to invest and locate”.       As the idea of wealth management is fast gaining traction in Asia, Singapore has also been developing rapidly as a pro-business, progressive and well-
                                                          regulated international financial hub for a number of years. With the Singapore fund tax incentives offered by the Monetary Authority of Singapore making
In many ways the travel restrictions imposed in 2020      structures such as family offices efficient from a tax and succession planning perspective, Singapore is an increasingly attractive location for families looking
have caused focus to shift back to family ties and        to hold and manage their wealth.
local connections. Comfort, confidence, and security
have joined ‘stability’ as watchwords.                    In a recent parliamentary session, it was stated that there are at least 200 single family offices in Singapore, a number that has grown significantly in recent
                                                          years. Alongside a significant increase in the number of families from North Asia setting up family offices, we are also seeing more families from Europe and
Capital location may be less of an issue in               the Americas, including billionaire Ray Dalio (Founder of Bridgewater Associates).
a globalised world, while for human relocation,
a Channel Islands-based relocation expert observes        We expect this demand to continue to grow in the coming years, especially as 2020 has given families an opportune time to take a step back, rethink, plan and
“more exotic destinations may be less attractive          put in place their succession arrangements. Further, families have been making the most of this down time to reposition their investment strategies as well as
as the focus is on quality across infrastructure,         business strategies (where family businesses are concerned) to prepare for the next phase of growth.
healthcare, social, political and legal systems where     Singapore also has the new Variable Capital Company (“VCC”) that was launched in January 2020, offering a more flexible vehicle for structuring investments,
people feel comfortable and confident”.                   which has been a huge success in 2020. We are expecting the VCC to extend to single family offices in the future, which would increase the demand in these
                                                          structures further, especially as it provides an attractive alternative to other overseas jurisdictions.

                                                                                                                                                                                                WORLD OF PRIVATE CLIENTS | JANUARY 2021   13
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COMPETING CONCERNS | NAVIGATING PUBLIC POLICY AND POLITICAL UNREST | LONGER TERM TRAJECTORY, SHORT TERM DISRUPTION

RELOCATION
NAVIGATING PUBLIC POLICY AND POLITICAL UNREST

From a wealth preservation perspective, how is tax           Governments understandably need to recoup
policy changing wealth owner priorities when it comes        revenues in the face of recession, but “nobody has
to protecting capital and assets? Our research reveals       made a wealth tax work,” observes one private office
expectations – but also scepticism around the effective      financial planning specialist.
functioning – of wealth taxes and shows how taxation
                                                             With tax hikes expected in many jurisdictions as
can serve as both a push and a pull factor.
                                                             they seek to recoup funds invested in COVID-related
Public policy is a behaviour-influencing tool. Sometimes     support schemes, questions around relocation may
the influences are specific, direct and targeted; other      once again rise to the fore. A Swiss adviser points
times the influence and impact may be unintended             out that in Europe, “Portugal, and to a lesser extent
or unforeseen. Regardless of the policy motivation,          Italy, have grown in popularity”. New tax systems
wealthy individuals are able to ‘vote with their feet’ and   for HNWIs in both jurisdictions, in tandem with
relocate in response to tax and public policy reforms.       the lifestyle choices offered in terms of climate,
This can be relocation away from a given jurisdiction        cuisine and leisure activity, could prove attractive
because of unfavourable policy changes, or relocation        as the global recession deepens. With lifestyle and
to a jurisdiction because of favourable incentives.          culture identified by 72% as a dominant relocation
                                                             determinant, and tax by 64.8% (Graphic 6),
The imposition of various forms of wealth tax and high
                                                             jurisdictions that marry both will likely entice.
levels of income taxation have seen French wealth
owners seek residency elsewhere over the years despite
their homeland’s lifestyle attractions.

                                                                                                                                                                                   WORLD OF PRIVATE CLIENTS | JANUARY 2021   14
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COMPETING CONCERNS | NAVIGATING PUBLIC POLICY AND POLITICAL UNREST | LONGER TERM TRAJECTORY, SHORT TERM DISRUPTION

RELOCATION
LONGER-TERM TRAJECTORY, SHORT-TERM DISRUPTION

                                                                                                                                                                                    GRAPHIC 7:
Alongside tax policy-driven decisions, it is clear that
                                                                                                                                                                                     WILL ECONOMIC, POLITICAL AND SOCIAL
recent socio-political events have had the potential                                                                                THE VIEW FROM NORTH AMERICA                      INSTABILITY IN KEY JURISDICTIONS PROMPT
to throw relocation priorities into the air, particularly                                       JEFF KANE | Chair of Global Private Client Strategy Group, BDO USA                   A TREND TOWARDS INDIVIDUALS RELOCATION
given the premium placed on safety and stability by                                                                                                                                  (OF ASSETS AND / OR RESIDENCE) OVER
private clients. As one investment manager points                                                                                                                                    THE NEXT 12 MONTHS?
out, “2008 was about money and financial security”                                                                                                                                   RESPONDENTS CHOSE ONE ANSWER.
whereas the COVID-19 pandemic “has been more                                        The world was a very different place when we started this study. However, the
profound, prompting questions like ‘are my family                                  situation we have been thrust into on a global level has sharpened the thoughts
and I safe?’”. As some semblance of normality                                    of many respondents and perhaps even accelerated their plans.
                                                                                                                                                                                                      46%
returns, the impact of health and social justice crises         While at this time there are still many restrictions on travel between countries, that does not
is becoming clearer.                                            necessarily impact the potential for future opportunity and growth.
While the ubiquitous nature of the coronavirus means            Despite the unfortunate number of COVID-19 cases in the U.S., the country has historically been
that relocation destinations have not yet been too              very resilient in the long term from a business perspective and we expect it to be able to remain on                                                   32%
drastically influenced – “no country is immune to it,”          this trajectory.
says a European lawyer – the different approaches of
leadership figures in both navigating the pandemic              There is certainly potential for taxes to increase in order to pay for some of the stimulus enacted and
and subsequently bolstering the treasury may provide            the changing political landscape will have its impact. However, our clients have continued to preserve
wealth owners food for thought.                                 and are, against a backdrop of change and uncertainty, very engaged in planning the future of their
                                                                family wealth enterprise.                                                                                               17%
In many ways, the core decision remains the same:
what do you want and need from your physical base,
versus those other things you are happy to travel           Social unrest is a more divisive issue and this varies   relocation driver, only 4.8% of respondents said that
for? Do you fly in and out – rather than relocate – for     significantly from country-to-country. Our data shows    economic, political and social instability is ‘not at all’
healthcare, golf courses and beaches, for example?          that on top of political stability being the dominant    prompting a trend towards relocation (Graphic 7).                                                                  5%

                                                                                                                                                                                      very much so   moderately   not particularly    not at all
                                                                                                                                                                                                                  / no different to
                                                                                                                                                                                                                     previously

                                                                                                                                                                                                         WORLD OF PRIVATE CLIENTS | JANUARY 2021   15
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COMPETING CONCERNS | NAVIGATING PUBLIC POLICY AND POLITICAL UNREST | LONGER TERM TRAJECTORY, SHORT TERM DISRUPTION

RELOCATION
LONGER-TERM TRAJECTORY, SHORT-TERM DISRUPTION

The result in some cases is a temporary flight of
investment while investors wait to see how events                                                                                     THE VIEW FROM SWITZERLAND                     “Investment migration has shifted to a
unfold, before potentially returning to markets they                                                             STEFAN PILLER | Partner & Head of Tax, BDO Zurich                  more holistic vision that includes
know well. The Asia-Pacific region provides examples
                                                                                                                                                                                    healthcare and safety.”
of this in action. “If you look at the flight of Chinese
money, international investment left but is steadily
returning; it has moved past ‘wait-and-see’,” says                                 Switzerland demonstrates once again that even in difficult circumstances like
                                                                                   COVID-19, the country remains stable and the economy remains strong.                         The US State Department suffered “months of near-
one APAC lawyer, while an asset manager points out
                                                                                                                                                                                paralysis and a long climb from a deep backlog”
that “Hong Kong may have lost some of its lustre,                               With a very competitive tax system and special arrangements (lump-sum taxation)                 according to the Los Angeles Times, to the extent
but the financial system remains strong”.                      for High Net Worth Individuals, Switzerland remains an appealing relocation option for private                   that it could prioritise only “life or death” requests.
Capital aside, physical relocation from Hong Kong              individuals. The recently implemented Swiss corporate tax reform provides new tax planning
                                                               opportunities for businesses, especially for innovative firms, with our new patent box and                       A similar story unfolded in the UK, which has seen
to the UK, in particular, may increase under a new
                                                               R&D super deduction.                                                                                             a 172% increase in passport applications from last
visa option that will allow holders of British national
                                                                                                                                                                                year, while Baroness Williams revealed in response
overseas (BNO) status and their immediate families
                                                                                                                                                                                to a parliamentary written question in July that the
to apply for entry visas from January 2021.
                                                                                                                                                                                applications backlog had reached more than 400,000.
The figures in Graphic 7 suggest that, as initial
                                                                                                                                                                                Conversely, the Australian Passport Office saw a
responses turn into more concrete action plans,
                                                                                                                                                                                67% reduction in passports issued compared with
further relocation activity should be expected. One
                                                                                                                                                                                2018-2019. August 2020 saw 14,300 citizens depart
UK firm, specialising in residency and citizenship
                                                                                                                                                                                Australia, while the number of departing travellers
planning, said it saw an almost 50% increase in the
                                                                                                                                                                                in August 2019 was 828,000. In the face of travel
number of applications for new nationality during
                                                           The firm’s chairman was quoted as saying that             Meanwhile, passport application backlogs have piled        restrictions, many Australians are not seeking to
the six months to June 2020.
                                                           “investment migration has shifted from being about        up in many countries during the pandemic, indicating       renew their expired or expiring passports, indicating
                                                           living the life you want in terms of holidays and         that individuals are at the very least assessing their     that future relocation activity involving Australia is
                                                           business travel to a more holistic vision that includes   options with a view to possible relocation.                more likely to be inbound, rather than outbound.
                                                           healthcare and safety”.

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   PRIVATE CLIENT SERVICES

   FAMILY &
   GENERATIONAL
   WEALTH
   JANUARY 2021
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FAMILY & GENERATIONAL WEALTH
NEW VALUES, LEGACY AND RISK

With the economy under strain and social               Culturally divergent approaches to wealth have            The next generation of wealth owners may not know           The media serves as a daily reminder of how quickly
justice in the spotlight, social attitudes to          always been visible, to greater or lesser degrees, with   what an internet-less world looks like. The results are     this can go off-kilter if it is not carefully managed.
wealth are changing. The next generation is            one philanthropy expert observing that, traditionally,    varied and numerous but include a greater awareness
                                                                                                                                                                           “You don’t want to be vilified by the press,” says one
                                                                          there has been “an admiration          of what is going on elsewhere in
also more socially conscious                                                                                                                                                                  UK lawyer, while a fintech data
                                                                          of wealth creation in the US,          the world.
and values-driven, so wealth                                                                                                                                                                  intelligence consultant identifies
                                                                          where wealth is trumpeted more
creation must be handled                “Millennials have an                                                     For the wealthy, this can create          “A good reputation can             private clients’ top two concerns
                                                                          than in Europe, where things
                                                                                                                 both introspective thoughts                                                  as governance and reputational
more delicately than ever               attitude to wealth                are more discreet”. We must                                                      take years to build but can
                                        that borders on the                                                      about their own role in society           be lost overnight.”                risk. “A good reputation can take
before, while environmental,                                              add to this cultural nuance an
                                        uncomfortable.”                                                          as well as feelings of guilt about                                           years to build but can be lost
social and governance                                                     acknowledgement that new
                                                                                                                 the wealth gap. “Next generation                                             overnight,” they note.
(ESG) considerations form                                                 generations today view, and react
                                                                          to, wealth in different ways.          guilt draws them to beneficiary-
a key pillar of private client                                                                                   led solutions,” says the social impact adviser. “They
investment strategies.                                 One social impact adviser describes millennial            take an entrepreneurial approach and see wealth as a
                                                        attitudes to wealth as “bordering on the                 tool, not an identity.”
The traditional bar-bell approach, with philanthropy    uncomfortable” and there is increasingly a desire to
acting as a counterbalance for wealth creation          engage with wealth in a different way. “Next gen         This sentiment shift creates challenges for both
activities, has evolved. The goal is now to align       wants to hold business and previous generations to       current and future wealth owners, and impacts
wealth creation with the same values that drive the     a standard of embedding values into actions,” they       everything from investment portfolios and reputation,
family’s philanthropy.                                  explain. Authenticity of approach is vital, and the      through to legacy and succession planning.
                                                        next generation wants people to “walk the walk in        “The wealthy are conscious of giving back and not
In many sectors we are seeing the onset of economic
                                                        their for-profit decision-making”.
recession leading to the exacerbation of trends that                                                             just taking – they understand the social importance
were pre-existing. Economic ill-health simply serves    A huge, standardising force in this generational shift   of that,” adds a wealth manager. There is a key
to throw these issues into sharper contrast. So, too,   is the combined impact of globalisation, technology      balance to be struck involving reputation and
with wealth.                                            and social media.                                        perception management.

                                                                                                                                                                                                 WORLD OF PRIVATE CLIENTS | JANUARY 2021   18
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FAMILY & GENERATIONAL WEALTH
QUESTIONS LINGER OVER ESG AND IMPACT

                                                                                                                       GRAPHIC 8:
With wealth inequality now a routine part of public       Such instances of potential inconsistency have                                                                               Beyond diversification, investment performance is
                                                                                                                       TO WHAT EXTENT IS RHETORIC AROUND
discourse amid economic, health and social crises,        prompted initiatives to define disclosure standards                                                                          also an attracting force. “Many are willing to see a
                                                                                                                       THE IMPORTANCE OF ETHICAL INVESTING
the question of whether there is an onus on the           (such as the Task Force on Climate Related Financial         TYPICALLY MATCHED BY CONCRETE ACTION AND
                                                                                                                                                                                       sacrifice in financials for perceived social return,”
wealthy to ‘do good’ in the world is a common             Disclosures). The surge in popularity of green finance       INVESTMENT? RESPONDENTS CHOSE ONE ANSWER.                       says a social impact adviser. But as the market for
one. Philanthropy has been the primary vehicle for        has also led to the International Organisation of                                                                            impact and social investment grows, returns “are at
achieving this, but there is increasingly a view that     Securities Commissions formulating a framework                                                                               or near market levels”.
                                                          to harmonise rules and guidance on disclosing                                 50%
social impact should be more directly tied to wealth                                                                                                                                   As education around this area improves, the
creation and preservation itself.                         sustainability risks. ESG as a focus area is here to stay.
                                                                                                                                                                                       movement towards a values-driven existence, where
Social impact comes in many forms, and the private        However, our data shows that scepticism remains                                               40%                            social and financial return are linked to the same set
client community is well-placed to deliver maximum        among private clients, with 56% agreeing that ESG-                                                                           of values, will continue apace.
impact, given the resources at its disposal and its       related action matches rhetoric, while 44% believe a
                                                                                                                                                                                       As risk and reward become clearer – and
dominance of investment markets. Rocket-boosters          gap remains (Graphic 8).
                                                                                                                                                                                       performance is better tested over time – investors
have been placed behind the ESG movement, with            The forward trajectory, though, is undeniable, as                                                                            will not be able to ignore the opportunity. “It’s a
one wealth management professional noting that            evidenced by providers continuing to launch and refine                                                                       great investment option when you look at long-term
ESG offerings are now a staple part of the investment     ESG funds. “It takes a great deal of effort and money to                                                                     performance, and does some good at the same time;
landscape, rather than a “small tributary off the main    launch new funds,” says one banking executive. “Firms                                                                        that’s a pretty compelling proposition,” says one
river”. “It’s like going to a restaurant these days and   don’t do it for a laugh or because it’s a passing trend.”                                                                    investment management professional.
seeing vegan options appearing on menus where you
                                                          Investor appetite may initially have been driven by
wouldn’t expect to see them.”
                                                          next generation attitudes, but there is a growing
Climate change and the environment, where the             realisation that this is not only a beneficial way
visible impact is clearer to see, have been joined by     of investing for ‘good’, but also a sensible part of
a renewed interest in governance issues, for instance     portfolio diversification. “There’s a place in any                                                              4%
in the wake of multinational fast-fashion retailers       portfolio for sustainable and responsible investing,”            6%
being found to fall short of ethical standards around     says a corporate administration and family office
                                                                                                                        very much so   moderately   not particularly    not at all
working practices despite having positive ESG ratings.    solutions specialist.                                                                     / no different to
                                                                                                                                                       previously

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FAMILY & GENERATIONAL WEALTH
PHILANTHROPY TRANSFORMED?

                                                        GRAPHIC 9:
Alongside moves to better reconcile financial                                                                          As with transparency, however, philanthropy may              However, research from Candid and the Center for
                                                        HAS COVID-19 HEIGHTENED SOCIAL PRESSURE
performance and social benefit through ESG                                                                             be a double-edged sword. With a spotlight on the             Disaster Philanthropy shows around $12 billion
                                                        ON WEALTHY INDIVIDUALS TO ENGAGE MORE
investing, there remains a role for distinct                                                                           wealth gap, people are both aware of, and angry              worth of philanthropic giving in the first half of 2020,
                                                        IN ETHICAL AND PHILANTHROPIC INVESTMENT
philanthropic efforts. Whether through charitable       ACTIVITIES THAT DELIVER SOCIAL BENEFIT                         about, wealth inequality. In some instances, public          outstripping donations made for any other disaster
giving, establishing foundations, or setting up donor   OUTCOMES? RESPONDENTS CHOSE ONE ANSWER.                        opinion takes over and there can be “a negative              on record, so it is happening regardless of any
advised funds that integrate with existing wealth                                                                      perception that the uber-wealthy are dictating               perceived ‘pressure’. BDO UK’s recent publication,
management plans, wealth owners have a number of                                                                       policy via philanthropy,” says one philanthropy              PrivateView on Philanthropy, takes a closer look at
tools through which to pursue philanthropy. Again,                                                                     consultant. This may leave philanthropists in a “no-         philanthropy in times of uncertainty, particularly
inter-generational forces come into play.                                40%             40%                           win situation” and is a reminder that while the focus        this year.
                                                                                                                       is rightly on outcome and impact, not on optics, a
If sceptics previously regarded charitable giving as                                                                                                                                Reassuringly, and as has been seen with the
                                                                                                                       role may remain for reputation management.
a cathartic act, they now see a far more engaged                                                                                                                                    adoption of certain technological solutions mid-
approach motivated by not only the theoretical                                                                         Crises often breed surges in philanthropy and this           pandemic, crisis-mode administration and reduced
notion of ‘doing good’, but by achieving tangible                                                                      is evident on a worldwide scale with COVID-19.               bureaucracy has kicked in. This reduction in red tape
impact. “It’s no longer a once-a-year cheque to one                                                                    Philanthropy has already seen activity targeted              means the lag time between pledge and impact is
particular organisation” says one financial planner                                                                    at helping communities and health systems cope               shortened. While some due diligence processes and
who has worked in multiple jurisdictions including                                                                     with the immediate threat of coronavirus, while the          governance frameworks will return, or be retrofitted,
Switzerland and the UK. “The next generation                                                                           sector will also play a vital role in mitigating some of     this streamlined approach should continue post-
is more hands-on, whether through fundraising,                                                                         the longer-term economic fallout.                            pandemic. The appetite is there; process must not
sitting on boards or being actively involved in the                                                                                                                                 serve as an off-putting factor.
                                                                                                                       Our research shows no clear consensus on COVID-19
businesses themselves.”
                                                           12%                                                         heightening social pressure on wealthy individuals
Next generation interest in philanthropy is                                                                            to engage in philanthropy, with only 12.4% saying
unsurprising. It can be a good method for financial
                                                                                                            8%         the virus ‘very much’ heightened pressure to give
engagement and education, by putting the focus                                                                         more (Graphic 9). A majority (80%) combined to
on people, rather than on money. Philanthropy can                                                                      say social pressure was ‘moderately’ heightened
“bring humanity to wealth” notes one consultant.         very much so   moderately   not particularly     not at all
                                                                                                                       (39.6%) or ‘no different to previously’ (40%).
                                                                                     / no different to
                                                                                        previously

                                                                                                                                                                                                        WORLD OF PRIVATE CLIENTS | JANUARY 2021   20
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FAMILY & GENERATIONAL WEALTH
THE IMPACT ON LEGACY

                                                                                                                  GRAPHIC 10:
The values-driven investment approach as an             New values dictate the route forward that the next
                                                                                                                    WHAT FACTORS ARE DRIVING NEW AND CHANGING ATTITUDES TO LEGACY AMONG HNWI FAMILIES?
accompaniment to distinct philanthropic giving is       generation is forging, and diversification away from
                                                                                                                    RESPONDENTS CHOSE A MAXIMUM OF TWO ANSWERS.
a prime example of how the character traits of the      the inherited business or asset portfolio is far more
next generation tend to lead their approach when it
comes to wealth management.
                                                        common as a result. This is impacting the traditional
                                                        structure of many family offices. “The current private
                                                                                                                  100%                                                                                                   18%
                                                        client structure is siloed. Millennials hate hierarchy;                                                                                                    heightening risks to
Our research shows this also has implications                                                                                                                                                                   family reputation (from
                                                        they ask questions to challenge authority,” says one      50%
for legacy and succession planning discussions,                                                                                                                                                                    increased media and
                                                        impact investment specialist, who believes this is                                                                                                              public scrutiny)
with 48% saying that changing (next gen-driven)
attitudes to social responsibility and philanthropy
are driving new attitudes to legacy among wealthy
                                                        because “they have seen authorities let them down”.
                                                        Fundamentally, the markers of success have
                                                                                                                  25%                           need to
                                                                                                                                                diversify
                                                                                                                                                investment
                                                                                                                                                                          48%
                                                                                                                               69%
                                                                                                                  0%                            portfolios
families (Graphic 10).                                  changed. Impact sits alongside, and in some cases                                       amidst
                                                                                                                                                                        changing (next
                                                                                                                                                                           generation)
                                                        above, profit in the pecking order. Next generation                                     economic             attitudes to social
Younger generations’ desire to positively impact the                                                                                            uncertainty           responsibility and
                                                        often “see failure as an opportunity to learn,                                          globally
world started the departure from status quo legacy                                                                                                                        philanthropy
                                                        whereas the traditional private client landscape does
                                                                                                                                                                                              27%
thinking focused on accumulating and preserving
                                                        not tolerate failure,” adds an impact investment
wealth, and current socio-economic conditions have
                                                        consultant. A ‘succeed at all costs’ mentality is no
accelerated this trend.
                                                        longer lauded and celebrated, instead being replaced                                                                           increasing commercial
                                                                                                                                                                                        opportunity in impact
Our research shows that, even where next                by a willingness to learn through falling short.                                                                                            investing
generation is not the driving force for change,
                                                        Incumbent wealth owners should understand
attitudes to legacy are still shifting. Graphic 10
                                                        the motivations of the next generation, and
indicates that more than two-thirds (69.2%) say
                                                        acknowledge that passing on wealth may need to be         As one family office adviser observes, “even if next
this stems from the need to diversify investment
                                                        done completely and alongside the relinquishment of       gen hits the buffers, they will have learnt something
portfolios amidst economic uncertainty.
                                                        strategy oversight, even if this means successors risk    along the way”.
Another intergenerational trend is that individuality   potentially undoing the work of the generation(s)
is more frequently triumphing over traditionalism.      before them.

                                                                                                                                                                                                  WORLD OF PRIVATE CLIENTS | JANUARY 2021   21
FOREWORD       OUR RESEARCH        2020 AND COVID-19      1. TRANSPARENCY      2. RELOCATION      3. FAMILY & GENERATIONAL WEALTH         4. ADVISER OF THE FUTURE    BDO’S OUTLOOK

NEW VALUES LEGACY & RISK | QUESTIONS LINGER OVER ESG & IMPACT | PHILANTHROPY TRANSFORMED? | THE IMPACT ON LEGACY | THE SUCCESSION PLANNING STRUGGLE

FAMILY & GENERATIONAL WEALTH
THE SUCCESSION PLANNING STRUGGLE

A vital element of private client considerations,                                                                                                                       Highest ranked among the factors hindering succession
succession planning frequently stalls due to                                           ED VAN DE VIJVER | Senior Manager, Family Business Services & Mediator           planning was another issue of intergenerational
intergenerational differences or administration                                         specialising in conflict mediation in Family Businesses | BDO Netherlands       tension: the reluctance of the wealth owner to
anxiety. The reasons for this are complex, and often                                                                                                                    relinquish control. Any parent-child relationship
human and interpersonal in nature.                                                                                                                                      can be a tough one to manage, and wealth can be
                                                                                                                                                                        a complicating factor. “Regular people have kids;
Our research reinforces conventional wisdom by                                  From a psychological perspective – and as our research shows – it can often             wealthy people have heirs,” says one family office
showing that succession planning is a top three                                be difficult for family members to discuss themes that simultaneously impact             specialist. “It’s worth remembering that distinction.”
priority for wealth owners for the coming 12 months,                         business and personal. Restraint and conflict-avoiding behaviour are common.
but in spite of this it can still fall down. Family                                                                                                                     Timing is key and concerns are not unfounded, with
dynamics play a crucial role, and disputes can arise        Talking about sensitive issues that could lead to conflict risks upsetting the balance, and                 one consultant acknowledging that wealth has
from anywhere – but more often than not, from a             unconsciously people steer away from it. However, this can have the opposite effect. Avoiding the           the potential to “stymie hunger, kill a part of the
failure to communicate and manage expectations.             issue means that communication suffers, and most conflicts are founded on the fact that people do           soul and distract from education”. Wealth owner
People don’t plan to fail, but they fail to plan.           not understand each other.                                                                                  desires to avoid impeding the personal development
Delaying decision-making is a tempting and easy             Education systems rarely teach people to talk about feelings or emotions, and this can provide              of the next generation must be balanced with an
default option, evidenced by 53.2% of respondents           barriers to success among businesses. Those that are embedded in the family’s complexity may find it        appreciation that there may never be a ‘perfect
identifying ‘lack of time and a tendency to put things      difficult to extricate themselves from this tension in order to make sound decisions.                       moment’ to have difficult conversations around
off’ as a common cause for failing to plan sufficiently                                                                                                                 finance – shown by 47.2% listing ‘reluctance to
                                                            That’s where an adviser who has intimate knowledge of the family and business, but who ultimately           discuss wealth with family members’ as a key failing,
(Graphic 11), but in some cases lack of planning itself     sits outside the core system, can add real value. Bringing perspective, focus and instilling a systemic
creates disputes further down the track. Issues rarely                                                                                                                  with a further 23.2% pointing to ‘lack of knowledge
                                                            approach is a task that requires not only technical know-how but, crucially, ‘soft’ social skills.”         on how to communicate around succession planning’
resolve themselves and small differences now can
become huge ones further down the line.                                                                                                                                 (Graphic 11).

                                                                                                                                                                                            WORLD OF PRIVATE CLIENTS | JANUARY 2021   22
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