Virtual and Augmented Reality - Democratization - When playtime gets serious Gary Radburn - Director, Virtual and Augmented Reality Twitter: ...

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Virtual and Augmented Reality - Democratization - When playtime gets serious Gary Radburn - Director, Virtual and Augmented Reality Twitter: ...
Virtual and Augmented
Reality – Democratization
 When playtime gets serious

                              Gary Radburn – Director, Virtual and Augmented Reality
                              Twitter: @VRGaryatDell
Virtual and Augmented Reality - Democratization - When playtime gets serious Gary Radburn - Director, Virtual and Augmented Reality Twitter: ...
VR/AR Headset Unit Shipments 2017-2022

     Shipments dropped 2017-2018 as screenless viewers declined significantly
     By 2022 split is around 1/3 tethered and 2/3 standalone
     Commercial sales are now becoming increasingly important
          Source: IDC’s WW Quarterly AR/VR Headset Tracker, Sept 2018
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Virtual and Augmented Reality - Democratization - When playtime gets serious Gary Radburn - Director, Virtual and Augmented Reality Twitter: ...
VR/AR use cases across industries

                                Media and            Engineering and
         Oil and Gas                                                       Healthcare
                               entertainment          manufacturing

                           •   Advertising
  •      Training                                                      •   Interactive
                           •   PR
  •      Simulation                              •    Product design       education
                           •   Purchased media
  •      3D presentation                         •    Visualizations   •   Therapy and
                           •   Free media                                  treatment
  •      Mapping and                             •    Collaboration
         interpretation    •   In game content                         •   Surgery planning
                                                 •    Training
  •      Safety            •   On-premise                              •   Training
                               experience

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Virtual and Augmented Reality - Democratization - When playtime gets serious Gary Radburn - Director, Virtual and Augmented Reality Twitter: ...
What has Dell done to
drive VR outside of M&E?
Virtual and Augmented Reality - Democratization - When playtime gets serious Gary Radburn - Director, Virtual and Augmented Reality Twitter: ...
“We need artists to
                                                              work at the same
                                                              speed they can think,
                                                              and that’s exactly what
                                                              we get with our Dell
                                                              workstations”
                                                              -Ross Moshell, Director of Business Technology, Reel FX

                                                               Reel FX, is a leading animation studio, delivering
                                                               high-profile movie projects

                                      City of Durham – in partnership with Lucid Dream.
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Image – Advanced Aerial Photography   City planning using photogrammetry and VR
Virtual and Augmented Reality - Democratization - When playtime gets serious Gary Radburn - Director, Virtual and Augmented Reality Twitter: ...
“We need artists to
                                                         work at the same
                                                               Dell Precision
                                                         speed they can think,
                                                               powers Project
                                                         and that’s exactly what
                                                               Bravemind at the
                                                         we get with our Dell
                                                               University of
                                                         workstations”
                                                               Southern California
                                                         -Ross Moshell, Director of Business Technology, Reel FX

                                                          Reel FX, is a leading animation studio, delivering
                                                          high-profile movie projects
    Project Bravemind is designed to help sufferers of PTSD, through Exposure Therapy, to
    reenact situations in VR under the control of a trained specialist that recreates the
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     Y           in VR and introduces vibration and smell to enhance immersion.
Virtual and Augmented Reality - Democratization - When playtime gets serious Gary Radburn - Director, Virtual and Augmented Reality Twitter: ...
What has Dell done to
drive AR?
Virtual and Augmented Reality - Democratization - When playtime gets serious Gary Radburn - Director, Virtual and Augmented Reality Twitter: ...
ImmersiveView is a revolutionary tool for doctors
to quickly load and review patient scans in
Virtual Reality.     Utilizing CT or MRI data,
ImmersiveView converts the scan data into a
“digital twin” of the patient and provides a
completely unique and unobstructed view of the
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case
Virtual and Augmented Reality - Democratization - When playtime gets serious Gary Radburn - Director, Virtual and Augmented Reality Twitter: ...
City     of   LA
          “We need artists to
          work at the same
          speed they can think,
          and that’s exactly what
          we get with our Dell
          workstations”
          -Ross Moshell, Director of Business Technology, Reel FX

           Reel FX, is a leading animation studio, delivering
           high-profile movie projects

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Virtual and Augmented Reality - Democratization - When playtime gets serious Gary Radburn - Director, Virtual and Augmented Reality Twitter: ...
What is Dell doing
differently?
Dell Technology Partner Program - vertical and status
                                                                                                         * Multiple Verticals

                       Engineering & Media and                                     Security &
              Energy                                   Healthcare   Training                        Studios        Education
                        manufacture entertainment                                  analytics

                                   *               *                       *                    *
                                                                               *
engagements
  Current

                               *                                               *
                 *
                                                                       *                            *
                                       *
                                                                                                              *
                           *           *

                                               *
                                                                                                         *
   Pipeline

                                           *

                                                                    ENDUVO
TPP - Partner Use Samples

   MediVis RenderX and AnatomyX           Halliburton Landmark Power     Autodesk BIM 360 designers
   overlays anatomy scans in Real-        Oil & Gas exploration with      and builders excel with an
  time to aid operative procedures        complex 3D visualization        immersive AR experience.

       ESRI City Engine opens up       EON Reality unleashes the power      Interplay Learning is
        new understanding for            of experiential learning with    reinventing commercial
15 of Y complex public works.            AR/VR education solutions.          skill-based training
New VR/AR tool for Dell Sales and Customers

                                      New tool in partnership with Kaon

                                                   Access from :-
                                               Android (Arcore support)
                                                iPhone (Arkit support)
                                                    Web browser
                                                        HMD

                                         Install from App or Play store –
                                             Dell Interactive Solution

                                                               Or web :-
                                     https://app.salesforceiq.com/r?target=59f72e3ae4b0f5e611d17caa&t=AFwhZf3
                                                    6fVTrSi9qjsFcW8p0ztfT9HTBcyh8PzorJIirESRHcy-
16 of Y                               oZBPToSk1AmqFukQA4IrrbOMboPNAXlzE9DCCDpyBXSZ5yyJGX039tF9FB
                                                          GHTISfUB392rnzJfelSIlSNxRFVzd5N
What about the future?
“We need artists to
          work at the same
          speed they can think,
          and that’s exactly what
          we get with our Dell
          workstations”
          -Ross Moshell, Director of Business Technology, Reel FX

           Reel FX, is a leading animation studio, delivering
           high-profile movie projects

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5G

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