Typology of a Patent Troll
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Typology of a Patent Troll Tim Pohlmann, Berlin Institute of Technology ABSTRACT Patent trolls have many faces, since the media uses the expression in various cases. The patent troll phenomenon thus seems to be an ambiguous term that is discussed in several directions. This paper reveals that a patent troll as such does not have a distinct shape of appearance. Analysis redeems a troll classification from firms’ characteristics and shows that a troll can only be defined by its behavior of enforcing its IPR. Using 10 cases out of which four are treated in detail, the analysis reveals a distinct typology of troll behavior. Consequently any corporation could be a patent troll when a certain behavior is distinctly identified. INTRODUCTION A patent troll is a person or entity who acquires ownership of a patent without the intention of actually using it to produce a product. In many cases did not actually engage in developing the technology (McDonough, 2006). They are not inventors who operate their own research, offer it for sale or licensing early on in the process, and then defend their rights against infringements. But, they are entities that – opportunistically or on purpose – profit from payments by companies that inadvertently infringe on the trolls’ Intellectual property rights (Henkel & Reitzig, 2008). There is the fear that these rather small entities use the courts as a mechanism to extract economic rents from large companies (Ball & Kesan, 2009). The term: “patent troll” is legally not established. It is a pejorative synonym used for non-manufacturing entities (NPE) and was popularized by the Intel Manager Peter Dektin in 2001, who used it to describe TechSearch and their lawyer during a patent litigation. Other related expressions are patent marketer, patent dealer, patent shark or are pictured by a comparison like David vs. Goliath (Chien, 2009). The term patent shark already appears in a publication that dates back into the 19. century. "The operations of patent sharks sometimes compel an inventor to obtain patents for articles which are never meant to be placed on the market. A fellow often gets up a machine, and somebody else comes along, and by getting patents through for certain parts, can give the inventor a great deal of bother and make him pay well, even if the inventor gets control of it.“ (Thomas Edison, 1898)
There has been a discussion in the U.S. media if universities are patent trolls. Universities are non-practicing-entities that share some characteristics with trolls (McDonough, 2006). Though, the differences are, that (a) the universities do not hide their patents and (b) most universities licenses give the licensee the right to avoid lawsuit and provide valuable know-how via technology transfer and thus maximizing the social impact of technology (Lemley, 2007). Furthermore, there is a much broader definition implying that all patent licensing and enforcement entities who take legal actions have been named patent trolls (Chien, 2009). THE BUSINESS MODEL: PATENT TROLL The business model seems to follow a defined structure, purchase and secure patents, hide until the market for a certain technology develops and the patents play a considerable role and finally turn patents against manufacturers to obtain high royalty fees (Henkel & Reitzig, 2008). They are solely interested in the exclusion right, not in the underlying knowledge (Fischer, 2009). The patent trolls make an appearance when the targeted product has already become a key or basic technology and irreversible investments have been made by the unconscious infringer. In this lock-in situation there is no chance to invent around certain patents or even stop using the technology. From an industry perspective the cost of not using the intellectual property, due to (a) costs of the loss of future profits and (b) cost of complementary technologies, increases in proceeding phase of technology implementation. Obviously, trolls avoid the established rationales of understanding firms’ patent based cooperation of either exclusion or cross-licensing to co-exist (Henkel & Reitzig, 2007). Hence, they seem to be in a position to negotiate licensing fees that are grossly out of alignment with their contribution to the alleged infringer’s product or service (Sag & Rohde, 2006). Their bargaining power tends to result in opportunistic behavior so that the troll claims excessive compensation. In the context of standard setting strategic behaviors regarding essential patents has led to contentions. Especially the litigation cases of Rambus, the company that was firstly associated with the so called “patent ambush” behavior, raised the attention of antitrust authorities and reinforced the political discussion about IP regulations concerning standards (Hovenkamp, 2008; Bensen & Levinson, 2009; Devlin, 2009). Patent ambush accrues when companies that participate in a standardization process withhold information of essential IPR and in hindsight assert that their patents are infringed. Trolls produce uncertainty for innovators and their activities may lead to royalties which are a multiple of what the victim, as legitimate licensee, would have been willing to pay ex-ante
(Reitzig et al., 2006). An important problem is the asymmetric information between troll and unintentional infringer – companies often do not even know the troll´s IP exists. For the last decades R&D multinationals have been building up patent thickets with incremental inventions. It is hard to overlook those thickets because they are an overlapping set of patent rights requiring that those seeking to commercialize new technology obtain licenses from multiple patentees. Today’s patent trolls seem to place their bets on corporate carelessness or monitoring deficiency, i.e. to perform a patent research prior to own patent application and have better information at an earlier stage about patents likely to issue (Henkel & Reitzig, 2007). With multiple overlapping patents, and under a system in which patent applications are secret and patents slow to issue there is major threat of hold-up (Shapiro, 2001). Patent extortion will remain a viable strategy in technologically crowded industries when trolls choose patents on inventions that can be invented around rather easily before infringement, but are sufficiently sophisticated to be upheld in court and create significant mid-term switching costs for manufacturers after infringement (Henkel & Reitzig, 2007). In contrast, patent trolls and their supporters claim that NPEs enhance innovation and competition by providing capital to independent inventors and creating an efficient market for trade in technological information (Shrestha, 2010). Policy makers have given remarkable regard to this topic (e.g. U.S. Federal Trade Commission, 2003; Lemley, 2007) and discuss suggestions for patent reform based on theoretical and empirical findings. LITERATURE Legal methods of the troll business have been studied and researched (Magliocca, 2007; Golden, 2007; Lemley, 2007) and provided few empirical evidence on troll type patent lawsuits (Lerner, 2006; Magliocca, 2007; Reitzig et al., 2010), and illuminated the various strategies underlying the troll business and its sustainability to policy changes (Reitzig et al. 2006; Henkel & Reitzig, 2007). A great number of infringement cases involving NPEs do not reach court, but the infringer rather settles the dispute by paying royalty fees, being afraid of high legal costs and a long time period before verdict is passed (Fischer, 2009). Furthermore, there is a lack of data availability for cases that last up in court or the data is difficult to record. Reitzig et al. pick up on the patent troll phenomenon and examine it from a theoretical perspective, encompassing legal, managerial, and economic aspects. And use a game- theoretical approach to model the behavior of trolls and their victims (Reitzig et al., 2006). In addition, they examine international perspective compensatory payment rules of small patent- holding entities and large manufacturers within their theoretical model. The main finding is
that the unrealistic high compensation through court ruling is the central stipulation for trolls to operate cost-efficient. Chien selects the focus on the litigation of high-tech patents using data from the Stanford Intellectual Property Clearinghouse for cases initiated in U.S. District Courts from January 2000 through March 2008. He found that NPEs bring only a minority of patent suits: 17 percent of high-tech patent suits in the examined period. But they often name multiple defendants and sometimes, rather than sue, are sued, for declaratory judgment (Chien, 2009). Including lawsuits with multiple defendants and counting declaratory judgment cases, the NPE share increases to 28 percent of all high-tech patent cases. In addition the share of NPE suits appears to have been rising over time. Though, he also found that public and large private firms initiated 42 percent of all suits examined. To study the development related to patent decisions, PricewaterhouseCoopers focused on 1,435 district court patent decisions issued since 1995. Key findings are that damage awards for patent trolls have averaged more than double those for practicing entities in this time period and NPEs have been successful 29 percent of the time overall versus 41 percent for practicing entities. Furthermore, there is a close correlation between which federal district court is chosen by the plaintiff and the higher success rate and higher median compensation awards – 33 percent cases involving an patent troll as patent holder where filed five federal district courts. The same applies to the disparity between jury and tribunal cases (Levko et al., 2009). Fischer et al. draw on a dataset of 565 patents acquired by known patent trolls between 1997 and 2007, and compared them to 1,130 patents acquired by practicing firms. They could disprove the common belief that patent trolls focus only on minor technologies. Their patents are of significantly higher quality than those in the control group. This means that the patent troll business method is sustainable in the long run and cannot be terminated by lifting minimum patent quality (Fischer et al.; 2009). The patent database from the U.S. Patent and Trademark Office (PTO) and infringement litigation information from Stanford Law School’s Intellectual Property Litigation Clearinghouse (IPLC) is being evaluated in the review from Shrestha. The analysis tests some of the arguments made in favor and against patent trolls and to determine whether these firms have a positive or negative effect on innovation (Shrestha, 2010). METHODOLOGY Empirical work has been conducted to understand the practices of patent trolls and to better evaluate their role in highly patent intensive markets. However, these analyses always lag a distinct classification of patent troll behavior. This paper identifies 10 cases from the public
media but also from on-public interviews to better define different appearances of patent trolls. Therefore an in depth analysis of four selected cases was conducted by interviewing all involved parties. All interviews were transcribed and the use of information was permitted by all participants. Since all cases are very specific and evolved implications in several directions a standard questionnaire was used but extended by further questions on a case by case basis. If it was not possible to talk to both sides (plaintiff and defendant) other concerned parties were interviewed. Thus all cases were build upon balanced sources of information. CASE STUDY ANALYSIS …to be translated TYPOLOGY …to be translated CONCLUSION …to be translated REFERENCES ANN, C. (2008): Patent Trolls – Menace or Myth, in: Patents and Technological Progress in a Globalized World, Vol. 6, Berlin Heidelberg, Seiten 355-364. ASBJORNSEN , P./Moe, J. (1908): De tre Bukkene Bruse in: Norwegische Volksmärchen 1-2. Berlin: Hans Bondy, S. 207-209. BALL, G.; KESAN, J. P. (2009): Transaction Costs and Trolls: Strategic Behavior by Individual Inventors, Small Firms and Entrepreneurs in Patent Litigation. Abrufbar unter: http://papers.ssrn.com/sol3/papers.cfm?abstract_id=1337166 (letzer Zugriff: 9.3.2010) BUCHANAN, J.M. (2006): Deference Overcome: Courts' Invalidation of Patent Claims as Anticipated by Art Considered by the PTO, Stanford Techology Law Review 2. BENSEN S. M., Levinson R. J. (2009): STANDARDS, INTELLECTUAL PROPERTY DISCLOSURE, AND PATENT ROYALTIES AFTER RAMBUS, NORTH CAROLINA JOURNAL OF LAW & TECHNOLOGY VOLUME 10, ISSUE 2: SPRING 2009. CHIEN, C.V. (2009): Of Trolls, Davids, Goliaths, and Kings: Narratives and Evidence in the Litigation of High-Tech Patents. North Carolina Law Review, Vol. 87, 2009. Abrufbar unter: http://papers.ssrn.com/sol3/papers.cfm?abstract_id=1396319 (letzer Zugriff: 9.3.2010)
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