TRACKING THE CORONAVIRUS - RESULTS FROM A MULTI-COUNTRY POLL March 12-14, 2020 - Ipsos
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KEY FINDINGS Public reaction continues to evolve with experience and proximity to hot spots being major drivers. The public is becoming more engaged and concerned in countries such as China and Italy but still remains somewhat distant for those in North America even though the polling was conducted as social distancing measures and travel bans became active. Coronavirus is still seen by most as economic crisis as opposed to a health crisis, noting that perception of the health risk increases with proximity to hot spots. We are seeing increasing levels of concern about personal financial exposure including employment. Movements in markets, reactions by governments and other players appear not to have calmed public concern about economic threat. See methodology notes for full description of the data collection specifications © Ipsos | Coronavirus Results Wave 4 Mar 12-15, 2020
KEY FINDINGS There is support for closing borders and for self quarantining. But broadly this is in theory and not necessarily personal, particularly outside of hot spots. Most remain optimistic that things will return to normal, even in hot spot countries. This despite many projections indicating the opposite*. Hoarding is evolving as a real issue with people seeing shortages driven by behavior, not by supply chain issues. Counter measures are kicking in and people are taking steps to cancel plans. See methodology notes for full description of the data collection specifications © Ipsos | Coronavirus Results Wave 4 Mar 12-15, 2020 * For example: https://www.visualcapitalist.com/infection-trajectory-flattening-the-covid19-curve/
AGREEMENT WITH CLOSING BORDERS - SUPPORT LOWER IN FRANCE, UK, GERMANY AND CANADA. We should close the borders of my country and not allow anyone in or out until the virus is proven to be contained Strongly agree Somewhat agree 90% 80% 70% 32% 33% 60% 37% 35% 37% 34% 50% 31% 30% 45% 29% 40% 29% 29% 30% 46% 46% 20% 39% 35% 36% 36% 29% 28% 31% 24% 22% 22% 10% 0% Australia Canada France Germany Italy Japan Russia UK US Vietnam China India See methodology notes for full description of the data collection specifications 4 – © Ipsos | Coronavirus Results Wave 4 Mar 12-15, 2020
PERCEIVED PERSONAL IMPACT INCREASING, BUT NOT MOVING SIGNIFICANTLY HIGHER IN MOST COUNTRIES Feb 7-9 Feb 14-15 Feb 28-29 Mar 12-14 % Very high + High threat for you personally 70% 60% 60% What level of threat do you 50% think the 48% 48% coronavirus 44% 40% poses to you personally? 30% 27% 23% 24% 20% 21% 22% 19% 19% 15% 10% 0% Australia Canada France Germany Italy Japan Russia UK US Vietnam China India See methodology notes for full description of the data collection specifications 5 – © Ipsos | Coronavirus Results Wave 4 Mar 12-15, 2020
RISE IN PERCEPTION OF THREAT TO COUNTRY, ESPECIALLY FRANCE AND GERMANY Feb 7-9 Feb 14-15 Feb 28-29 Mar 12-14 % Very high + High threat for your country 90% 84% 80% 70% 72% 71% What level of 65% 63% threat do you 60% 60% think the 53% coronavirus 50% 50% 46% 45% poses to your 40% country? 36% 30% 32% 20% 10% 0% Australia Canada France Germany Italy Japan Russia UK US Vietnam China India See methodology notes for full description of the data collection specifications 6 – © Ipsos | Coronavirus Results Wave 4 Mar 12-15, 2020
RAPIDLY INCREASING CONCERN ABOUT THREAT POSED TO “YOUR JOB OR BUSINESS” Feb 14-15 Feb 28-29 Mar 12-14 % Very high + High threat for your job 0.7 63% 64% 0.6 55% 0.5 What level of threat do you 44% 43% 44% 0.4 think the 35% 37% coronavirus 34% 33% 0.3 poses to your 29% job or 23% business? 0.2 0.1 0 Australia Canada France Germany Italy Japan Russia UK US Vietnam China India See methodology notes for full description of the data collection specifications 7 – © Ipsos | Coronavirus Results Wave 4 Mar 12-15, 2020
ITALY THOUGHT THE MEDIA WAS EXAGGERATING, UNTIL THIS WEEK – NOW AT SIMILAR LEVELS TO CHINA % Strongly + Somewhat Agree Feb 28 - 29 Mar 12 - 14 90% The media has exaggerated the 80% 73% extent of the 70% coronavirus outbreak? 58% 55% 55% 60% 50% 48% 50% 43% 43% 43% 42% 40% 29% 29% 30% 20% 10% 0% Australia Canada France Germany Italy Japan Russia UK US Vietnam China India See methodology notes for full description of the data collection specifications Note: Feb 28-29 used a modified scale; this was 8 – © Ipsos | Coronavirus Results Wave 4 Mar 12-15, 2020 adjusted for indicative comparison.
MAJORITIES IN MOST COUNTRIES ARE OPTIMISTIC THAT THINGS WILL RETURN TO NORMAL BY JUNE, DESPITE TRAJECTORIES SHOWING THE OPPOSITE Agree 0% 20% 40% 60% 80% 100% Australia Canada France Germany Italy Japan Russia UK US Vietnam China India See methodology notes for full description of the data collection specifications © Ipsos | Coronavirus Results Wave 4 Mar 12-15, 2020 I expect things to return to normal by June
AGREEMENT WITH IDEA OF SELF-QUARANTINE ACROSS COUNTRIES, ALTHOUGH INTENSITY VARIES. If I were diagnosed, I would quarantine myself immediately for at least 14 days. Strongly agree Somewhat agree 100% 90% 15% 13% 17% 21% 80% 23% 31% 19% 24% 70% 23% 25% 29% 41% 60% 50% 40% 78% 81% 73% 72% 66% 67% 65% 30% 61% 60% 59% 53% 20% 42% 10% 0% Australia Canada France Germany Italy Japan Russia UK US Vietnam China India See methodology notes for full description of the data collection specifications 10 – © Ipsos | Coronavirus Results Wave 4 Mar 12-15, 2020
PEOPLE BELIEVE OTHERS CLOSE TO THEM WILL BE INFECTED, HAS RISEN SIGNIFICANTLY IN MOST COUNTRIES. % Very + Somewhat Likely Feb 28 - 29 Mar 12 - 14 80% 67% 70% 57% 60% 51% 49% 51% 51% 47% 48% 50% 45% 39% 51% 40% 51% 40% 31% 30% 33% 20% 25% 26% 22% 24% 19% 21% 10% 17% 0% Australia Canada France Germany Italy Japan Russia UK US Vietnam China India How likely or unlikely do you think each of the following are to See methodology notes for full description of the data collection specifications 11 – © Ipsos | Coronavirus Results Wave 4 Mar 12-15, 2020 occur as a result of the Coronavirus or COVID-19? Someone close to me will be infected by the virus.
CHINA NOTABLE IN PERCEPTION OF PERSONAL RISK ASSOCIATED WITH VIRUS. Not at all/Somewhat seriously Extremely/Very seriously Australia 56% 35% Canada 61% 26% France 59% 12% Germany 54% 32% Italy 45% 38% Japan 57% 27% Russia 45% 34% United Kingdom 68% 23% US 54% 38% Vietnam 28% 70% China 22% 75% India 24% 71% If you were infected by coronavirus or Covid-19, how See methodology notes for full description of the data collection specifications © Ipsos | Coronavirus Results Wave 4 Mar 12-15, 2020 seriously do you think it would affect your health?
PEOPLE STARTING TO SPEND MORE TIME AT HOME, BUT SHOPPING BEHAVIOURS HAVE NOT YET SHIFTED EXCEPT – OF COURSE – IN ITALY. Spending Time at Home Have food or groceries delivered online (among those who do this activity (among those who do this activity % More frequently % More frequently Feb 28-29 Mar 12-14 Feb 28-29 Mar 12-14 90% 70% 80% 60% 70% 50% 60% 50% 40% 40% 30% 30% 20% 20% 10% 10% 0% 0% AU CA FR DE IT JPN RU UK US VN CH IN AU CA FR DE IT JPN RU UK US VN CH IN See methodology notes for full description of the data collection specifications Thinking now about your day to day activities, would you say you are © Ipsos | Coronavirus Results Wave 4 Mar 12-15, 2020 doing each of the following more frequently or less frequently compared to one month ago?
WHILE FREQUENTLY DISCUSSED, STOCKPILING BEHAVIOURS STILL LIMITED IN EUROPE AND NORTH AMERICA AND HIGHER IN ASIA. Have you started doing any of the following specifically to protect yourself from COVID-19? Stocking Up on Food Stocking Up on Water Australia 21% Australia 13% Canada 28% Canada 14% France 14% France 7% Germany 21% Germany 15% Italy 24% Italy 16% Japan 6% Japan 3% Russia 12% Russia 9% UK 18% UK 6% US 28% US 23% Vietnam 30% Vietnam 24% China 42% China 17% India 32% India 34% See methodology notes for full description of the data collection specifications © Ipsos | Coronavirus Results Wave 4 Mar 12-15, 2020
STOCKPILING IS SEEN AS MORE OF AN ISSUE THAN A DISRUPTION IN THE SUPPLY CHAIN. If there is a shortage of food and supplies at my local grocery store, it will be because of… People stockpiling food and other products Because of a disruption in the supply and distribution of food and other products India 60% 40% China 54% 46% The UK most Vietnam 66% 34% likely to say US 81% 19% 89% stockpiling is to blame for UK 89% 11% shortages. Russia 51% 49% Japan 79% 21% Italy 79% 21% Russia most likely Germany 76% 24% to blame the 49% France 87% 13% supply chain for Canada 75% 25% shortages. Australia 86% 14% See methodology notes for full description of the data collection specifications © Ipsos | Coronavirus Results Wave 4 Mar 12-15, 2020
A REPORTED RISE IN E-COMMERCE IN CHINA AND ITALY IN PARTICULAR – SIGN OF THINGS TO COME IN OTHER COUNTRIES? Using e-commerce to purchase products you would normally buy in-store 18% 16% 16% 12% 18% 18% 23% 31% 27% More frequently 7% 6% 15% 5% 10% 6% 57% 50% 55% 12% Less frequently 12% 19% 38% 45% 38% No change 51% 49% 57% 42% I rarely or never do this activity 44% 25% 40% 21% 25% 35% 32% 35% 14% 19% 28% 27% 23% 14% 20% 13% 14% 9% 6% 7% Australia Canada France Germany Italy Japan Russia United US Vietnam China India Kingdom What about each of the following, would you say are doing each of See methodology notes for full description of the data collection specifications the following more frequently or less frequently compared to one © Ipsos | Coronavirus Results Wave 4 Mar 12-15, 2020 month ago?
MAJORITIES IN MOST COUNTRIES FORESEE A PERSONAL FINANCIAL IMPACT. % Strongly + Somewhat Agree 89% 89% Feb 28 - 29 Mar 12 - 14 The coronavirus 75% 75% will have a 68% 65% financial 63% 60% 57% impact on you 54% 50% and your family. 40% Australia Canada France Germany Italy Japan Russia UK US Vietnam China India See methodology notes for full description of the data collection specifications Note: Feb 28-29 used a modified scale; this was 17 – © Ipsos | Coronavirus Results Wave 4 Mar 12-15, 2020 adjusted for indicative comparison.
METHODOLOGY AND NOTES 18 – © Ipsos | Coronavirus Results Wave 3 Feb 28-29
METHODOLOGY These are the results of an Ipsos survey conducted March 12th to 14th, 2020 on the Global Advisor online platform among 10,000 adults aged 18-74 in Canada and the United States and 16-74 in Australia, China, France, Germany, Italy, India, Japan, Russia, Vietnam and the United Kingdom. Where available, tracking results from Wave 3, conducted February 28-29, February 14-15, and February 7-9 are presented. Sample sizes are consistent wave to wave. The sample consists of approximately 1,000 individuals in each country. The samples in Australia, Canada, France, Germany, Italy, Japan, the U.K. and the U.S. can be taken as representative of these countries’ general adult population under the age of 75. The sample in China, India, Russia and Vietnam is more urban, more educated and/or more affluent than the general population and should be viewed as reflecting the views of the more “connected” segment of the population. The data is weighted so that each market’s sample composition best reflects the demographic profile of the adult population according to the most recent census data. Where results do not sum to 100 or the ‘difference’ appears to be +/-1 more/less than the actual, this may be due to rounding, multiple responses or the exclusion of don't knows or not stated responses. The precision of Ipsos online polls are calculated using a credibility interval with a poll of 1,000 accurate to +/- 3.5 percentage points. For more information on the Ipsos use of credibility intervals, please visit the Ipsos website (www.Ipsos.com). See methodology notes for full description of the data collection specifications © Ipsos | Coronavirus Results Wave 4 Mar 12-15, 2020
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