THE WORLD'S MOST NUTRITIOUS AND PLANET-FRIENDLY PLANT-BASED FOOD & BEVERAGES - DECEMBER 2021
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INVESTOR PRESENTATION
DECEMBER 2021
THE WORLD’S MOST
NUTRITIOUS AND
PLANET-FRIENDLY
PLANT-BASED
FOOD & BEVERAGES
DISCLAIMER
The information contained in this presentation has been prepared by The Planting Hope Company Inc. ("Planting Hope" or the "Company") and contains confidential information pertaining to the business and operations of the Company. The information
contained in this presentation (a) is provided as at the date hereof, except as otherwise provided herein, and is subject to change without notice, (b) does not purport to contain all of the information that may be necessary or desirable to fully and accurately
evaluate an investment in the Company, and (c) is not to be considered as a recommendation by the Company that any person make an investment in Planting Hope.
Nothing in this presentation should be construed as either an offer to sell or a solicitation of an offer to buy or sell securities. This presentation does not constitute an offering of securities by the Company, and under no circumstances is it to be construed as a
prospectus, offering memorandum or advertisement or public offering of securities.
This presentation is confidential and is being provided to you solely for your information and may not be reproduced, in whole or in part, in any form or forwarded or further distributed to any other person. Any forwarding, distribution or reproduction of this
presentation in whole or in part is unauthorized. By accepting and reviewing this presentation, you acknowledge and agree (i) to maintain the confidentiality of this presentation and the information contained herein, (ii) to protect such information in the same
manner you protect your own confidential information, which shall be at least a reasonable standard of care, and (iii) to not utilize any of the information contained herein except to assist with your evaluation of a potential investment in the Company.
No representation or warranty (whether express or implied) is made by the Company or any of its directors, officers, affiliates, advisors or employees as to the accuracy, completeness or reasonableness of the information, statements, opinions or matters
(express or implied) arising out of, contained in or derived from this presentation or provided in connection with it, or any omission from this presentation. Neither the Company nor its directors, officers, affiliates, advisors and employees accept any responsibility
or liability to you or to any other person or entity arising out of this presentation. The Company does not undertake or agree to update this presentation after the date hereof. Each prospective investor should contact his, her or its own legal adviser, independent
financial adviser or tax adviser for legal, financial or tax advice.
THIRD PARTY INFORMATION
This presentation includes market and industry data which was obtained from various publicly available sources and other sources believed by Planting Hope to be true. Although Planting Hope believes it to be reliable, the Company has not independently
verified any of the data from third party sources referred to in this presentation, or analyzed or verified the underlying reports relied upon or referred to by such sources, or ascertained the underlying assumptions relied upon by such sources. The Company does
not make any representation as to the accuracy of such information.
FORWARD -LOOKING INFORMATION
This presentation includes forward-looking information. Statements containing the words "believe", "expect", "intend", "should", "seek", "anticipate", "will'', "positioned", "project", "risk", "plan", "may", "estimate" or, in each case, their negative and words of
similar meaning are intended to identify forward-looking information. Forward-looking information in this presentation includes, but is not limited to, information regarding the Company's future financial results, goals, plans, earnings potential, business
activities, business opportunities, competitive advantages and ability to create value as well as consumer and industry trends, market size and growth opportunities. Forward-looking information contained in this presentation is based on certain assumptions
regarding expected performance of the Company, economic conditions, consumer and industry trends and growth opportunities. While management believes these assumptions to be reasonable, based on information available as of the date on which
assumptions are made, they may prove to be incorrect. Forward-looking information involves risks and uncertainties including, but not limited to, the impact of laws and the Company's compliance with such laws; changes in laws, regulations and guidelines;
business strategy risks; risks to reputation and brand value; a failure to introduce new products or successfully improve existing products; competition; dependence upon key management personnel; conflicts of interest; internal controls; liquidity and additional
financing; management of growth; equity price risk; litigation; cybersecurity and privacy risks; challenging global financial conditions, especially in relation to the ongoing COVID-19 global pandemic; credit and liquidity risk; governmental regulations; operating
risks; access to capital; enforceability of contracts; ability to forecast; reliance on suppliers and skilled labour; supply chain disruptions; intellectual property risks; and insurance risks. There may be other factors and risks that cause actions, events or results not
to be as anticipated, estimated or intended. These risks, uncertainties and assumptions could adversely affect the outcome and financial effects of the plans and events described herein. In addition, even if the outcome and financial effects of the plans and
events described herein are consistent with the forward-looking information contained in this presentation, those results or developments may not be indicative of results or developments in subsequent periods. Many assumptions are based on factors and
events that are not within the control of the Company and actual future results may differ materially from current expectations. You should not place undue reliance on forward -looking information. Except as required by applicable securities laws, the Company
assumes no obligation to update or revise any forward-looking information in this presentation to reflect new events or circumstances. Future-oriented financial information and financial outlook is presented solely as either a forecast or a projection.
THE PLANTING HOPE COMPANY INC. 2
A PLANT-BASED FOOD & BEVERAGE POWERHOUSE
Investment Highlights
� Plant-based food and beverage company focused on
producing the world’s most nutritious and plant-friendly
products
� Disrupting the entire industry with its Sesamemilk – all
the nutrition, none of the dairy and it’s sustainable for the
planet
� Established in major distributors (UNFI, Kehe), key
retailers (Kroger, Sprouts, Whole Foods Market Canada,
Amazon)
� All-women Board and C-suite, one of the first on any listed
exchange in Canada and amongst very few globally
� An ESG-focused and sustainable company: nutrition,
sustainability, and representation, mapped to six UN
Sustainable Development Goals
� The plant-based milk market is a C$24B market and
exploding*
*Source: Fortune Business Insights, Dairy Alternatives Market to Hit US$53.97 Billion by 2028; Surging Demand for
Plant-Based Milk Products by Health Enthusiasts to Spur Growth: Fortune Business Insights™
THE PLANTING HOPE COMPANY INC. 3
GOT MYLK? A MORE NUTRITIOUS AND MORE SUSTAINABLE PLANT-BASED MILK
TSXV:
MYLK
/noun/
Our flagship brand: Hope and Sesame sesamemilk
� The first commercially available sesamemilk worldwide
� Nutritionally comparable to dairy milk: 8g of complete protein and all 9 essential amino acids,
an excellent source of Vitamin D, plus 30% more calcium than most dairy milk*
Definition: Plant-based milk: milk that is made
from plant sources (nuts, grains, beans) rather � Signficantly more nutritious and sustainable than almond, nut and oat milks
than animal sources (cows, sheep, goats). � 4+ years of product development created proprietary formulation and ingredients
� Launching breakthrough Barista sesamemilk to cafes in Q4 2021
THE PLANTING HOPE COMPANY INC. *Source: USDA FoodData Central
4
PLANT-BASED MILK IS EXPLODING
The Global Plant-Based Milk market DOUBLED in the prior 5 years
“WHITE GOLD: THE UNSTOPPABLE RISE OF (C$12B-C$24B) and is projected to QUADRUPLE over the next
ALTERNATIVE MILKS” – THE GUARDIAN*
decade (C$24B-C$95B CAD)
$100 $95
C$
$90
$80 FORECAST
10 Year 16.7% CAGR
$70
$60
C$BILLIONS
$50
$40 HISTORICAL
5 Year 14.8% CAGR
$30 $24
$20
$12
$10
$0
2017 2018 2019 2020 2021 2022 2023 2024 2025 2026 2027 2028 2029 2030
Chart Sources:
• Statista.com, Plant Based Beverages Market Value Worldwide
• Bloomberg.com, Plant Based Foods Market to Hit US$162 Billion in Next Decade
• IPS News, Plant Milk Market is Expected to Grow at a CAGR of 14.5 from 2020 to 2028 | Growing Number of Vegan Food Consumers Is Expected to
Drive the Plant Milk Market
THE PLANTING HOPE COMPANY INC. *Source: The Guardian, White Gold: The Unstoppable Rise of Alternative Milks, 1-29-2021
5
PLANT-BASED MILK IS NOW AN EVERYDAY HOUSEHOLD STAPLE
56% of US households buy 2 or more
types of non-dairy milk*
74% of US households use both dairy and
dairy alternatives simultaneously**
50% of coffee drinkers in the UK ask for
non-dairy milk when ordering in
a cafe***
Plant-based milks are used daily in the
home in multiple ways, including:
� Cooking � Coffee � Smoothies
� Baking � Cereal � Beverage
*Source: https://www.cnn.com/2021/09/27/business/silk-so-delicious-plant-based-milk/
**Source: Plant Based Foods Association April 2021
THE PLANTING HOPE COMPANY INC. ***Source: https://www.livekindly.co/50-coffee-drinkers-dairy-free-milk-cafes/
6
BUT:
CURRENT CATEGORY LEADERS
(ESPECIALLY ALMOND AND NUT MILKS)
HAVE SIGNIFICANT NUTRITION
AND SUSTAINABILITY CHALLENGES.
THE PLANTING HOPE COMPANY INC. 7
INTRODUCING HOPE AND SESAME SESAMEMILK
THE PLANET-FRIENDLY PLANT MILK
WITH ALL OF THE NUTRITION
AND NONE OF THE DAIRY!
� Nutritionally comparable to dairy milk:
8g of complete protein, excellent source of Vitamin D,
30% more calcium
� Sesame requires little water and resources to cultivate.
It’s naturally pest resistant and bee-friendly
� Sesame is globally relevant, thriving in hot, arid
areas around the world where it is culturally
important to health and cuisine
� Award-winning innovation and taste
2020 Sofi Award 2020 GAMA FINALIST 2018 2021
Best Plant-based Milk Innovation Awards Best Beverage Concept Best New Product Best New Product
Hope and Sesame Health & Wellness Best New Brand/Business FINALIST Hope and Sesame
Chocolate Hazelnut Innovation Finalist: Best Plant-Based Drink Chocolate Hazelnut
Hope and Sesame
Sesamemilk
THE PLANTING HOPE COMPANY INC. 8
SESAMEMILK IS MORE NUTRITIOUS:
8X MORE PROTEIN THAN ALMOND MILK, 2-3X MORE PROTEIN THAN OAT MILK
Why is almond milk so low in protein?
Best overall In industrially manufactured almond milk, the
plant-based protein content is filtered out along with the
milk nutrition pulp, leaving around 1g protein/250ml
SESAMEMILK
IS COMPARABLE TO Hope and Sesame Dairy Almond Oat
DAIRY MILK ON KEY Sesamemilk Milk Milk Milk
NUTRIENTS
UNSWEETENED Type
Calories
Unsweetened
90 cal.
Skim
83 cal.
Unsweetened
30 cal.
Low Fat*
90 cal.
56% of parents are looking Unsweetened Sesamemilk has 0g sugar. Protein** 8g 8.3g 1g 3g
39% of consumers are seeking milks without
for comparable nutritional added sugar. Most unflavored oat milks are Sugars 0g 12g 0g 7g
profiles in plant-based milk required to label 7g+ of added sugar due to Calcium 30% RDV 23% RDV 35% RDV 25% RDV
processing*** Vitamin D 25% RDV 26% RDV 25% RDV 20% RDV
to dairy milk in order to use
more plant-based milk for
Type Original Whole Original Original
their families.^ ORIGINAL Calories 110 cal. 149 cal. 60 cal. 120 cal.
38% of consumers are seeking high Protein** 8g 8g 1g 3g
Only sesame, dairy, and protein in their plant-based milk^^ Sugars 7g 12g 7g 7g
soy milks deliver Calcium 30% RDV 23% RDV 35% RDV 25% RDV
Vitamin D 25% RDV 25% RDV 25% RDV 20% RDV
COMPLETE protein, with
all 9 essential amino acids
Type Chocolate Chocolate Chocolate Chocolate
needed for human CHOCOLATES Calories 160 cal. 220 cal. 100 cal. 150 cal.
nutrition. With 30% less sugar than chocolate dairy Protein** 8g 8g 1g 3g
milk, our Chocolate + Chocolate Hazelnut Sugars 17g 26g 19g 16g
sesamemilks are a super workout Calcium 30% RDV 20% RDV 35% RDV 25% RDV
recovery option
Vitamin D 25% RDV 25% RDV 25% RDV 20% RDV
^ Source: Plant Based Foods Association April 2021
^^ Source: FoodDive, 4 Reasons Plant-Based Milk Will Keep Growing After the Pandemic, 11-24-2020 All nutritional information is per 8 oz/250 ml serving
*most oat milks have naturally occuring sugar/cannot claim unsweetened Sources: Dairy milk: USDA database; Turkey Hill Chocolate Milk
** highlighted in GREEN: complete protein/provides all 9 essential amino acids critical for human nutrition Almond milk: Blue Diamond Almond Breeze Unsweetened Original, Chocolate
***Source: Food Navigator USA, Oatmilk Brands to Update Nutrition Facts Panels in Light of FDA guidance on added Sugar Labeling Oat milk: Oatly Low Fat, Original, Chocolate Oat Milk 9SESAMEMILK IS MORE SUSTAINABLE
USES LESS WATER
Sesame uses 95% less water than almond milk and 75% less water than oat milk.^
BETTER FOR BEES
Almond cultivation requires commercial bees to pollinate the groves during a short window; millions of bees
are shipped in and more than 30% die from stress and pesticide poisoning: “Like Sending Bees To War: The
Deadly Truth Behind Your Almond Milk Obsession” - The Guardian, January 8th 2020.
Although pollinators can increase yield, sesame is self-pollinating, no commercial bees required.^^
NATURALLY PEST RESISTANT
Glyphosate is commonly applied to protect the base crops used in many plant milks.^^^
Sesame is naturally pest-resistant and does not require intensive pesticides and herbicides.**
Liters of water Pesticide + Majority of crops
required to produce Pollinator Drought herbicide genetically
Dairy + Plant Milks 1L of milk^ friendly? tolerant? intensive? modified?
Cow’s Milk (corn, soy fodder) 628 N N Y Y
Almond Milk 371 N N Y N
Oat Milk 48 Y N Y N
Soy Milk 28 N N Y Y
SESAMEMILK** 12* Y Y N N
^Source: ProVeg International Plant Milk Report, October 2019
^^Source: University of Florida IFAS, Entomology and Nematology Department, Open Sesame: The Pollination of Sesame Plants, 4-20-2016.
^^^Environmental Working Group, Glyphosate Contamination in Food Goes Far Beyond Oat Products, 2-28-2019
*Estimated by The Planting Hope Company. Sources include: Texas A&M AgriLife Research and Extension Center at San Angelo Sesame Production Guide
**Additional sources on sesame farming include: Pesticide Action Network (Germany), Field Guide to Non Chemical Pest Management in Sesame Production
THE PLANTING HOPE COMPANY INC. 10THE EVOLUTION OF MYLK
ARE CONSUMERS OPEN TO NEW ALTERNATIVES?
YES — IN PLANT-BASED MILK, DISRUPTION IS THE NORM
2000s • Soy milk dominates category SESAMEMILK’S OPPORTUNITY:
• Almond milk introduced, small segment DISRUPT THE PLANT-BASED MILK CATEGORY
STARTING WITH ALMOND AND NUT MILK
2010s • Soy milk begins steady decline (heavily GMO crop) “The market for plant-based milks is not yet saturated, particularly
• Almond milk scales to majority of the US Market in light of modern consumers’ thirst for novelty, experimentation,
• Oat milk introduced, barely on the radar then and variety.” — ProVeg International*
grows 1200%+ from 2018-2020^
OTHER
2020s Overall category growth is outpacing almond 10%
milk by 2.5x RICE SOY TOTAL US PLANT
7%
• Almond milk dominates but overall category
2%
MILK CATEGORY**
COCONUT
growth is outpacing almond milk growth by 2.5x 5%
• Oat milk scales to C$500M business in North ALMOND ALMOND MILK IS THE BIGGEST
America alone and is currently driving category OAT 61% CATEGORY SEGMENT,
15% THE MOST NUTRITIONALLY
growth^^
DEFICIENT AND THE LEAST
SUSTAINABLE.
MARKET IS PRIMED AND READY FOR THE NEXT BIG DISRUPTION:
SESAMEMILK
^Source: CNN Business, Oat Milk Is Everywhere. Here’s Why. 6-18-2021
^^Sources: Good Food Institute/SPINS, US retail Market Data for the Plant-Based Industry; Bloomberg, Tiny North American *Source: 2019 ProVeg Plant Milk Report
Oat Crop Could Be Coming for Your Breakfast, 10-8-2021 **Source: SPINS; Refrigerated & Shelf Stable Plant Based Milk; Total US MULO & Natural Channel; 52 W/E 09/03/2021
11TRENDS DRIVING PLANT MILK’S GLOBAL EXPLOSION
MULTIPLE CONCURRENT TRENDS ARE DRIVING THE
EXPONENTIAL GLOBAL GROWTH OF PLANT-BASED MILK*
� Rise of flexitarianism (42% of total adults globally now identify as
flexitarians, including 54% of Millennials and Gen Z.)**
� Global health awareness (accelerated by COVID)
� Environmental + sustainability concerns (accelerated by climate crises)
� Animal welfare concerns
� Rates of lactose intolerance and dairy allergies (worldwide = 75%)***
REASONS PEOPLE ARE EATING MORE PLANT-BASED FOODS:^
% of respondents citing each reason (more than one could be given)
FLEXITARIANS VEGANS
Health
Weight Management
FLEXITARIAN
/noun/
Animal Welfare
Environment
‘flexible’ + ‘vegetarian’: a person whose diet is mostly vegetarian Concerns over Antibiotics
but sometimes includes meat, fish, or poultry.
Taste
0 10 20 30 40 50 60
*Source: Food & Beverage Insider: COVID-19 Fueling Rise of Plant-Based Diets ***Source: National Institutes of Health: The Interrelationships Between Lactose Intolerance and the Modern Dairy Industry
**Sources: Euromonitor via Totally Vegan Buzz, 42% of global consumers are flexitarians and driving mainstream plant ^Source: BBC News, Veganism: Why Are Vegan Diets On The Rise?, 1-2-2021
based shif t, 4-3-2021; The Beet, Survey: 54% of Millennials Are Eating More Plant Based, as “Flexitarians”, 1-15-2021 12HOPE AND SESAME BARISTA BLEND LAUNCHES Q1 2022
How did oat milk come from nowhere to be
everywhere? THROUGH COFFEE SHOPS.
JENNA GOTTHELF
Educator at Counter Culture Coffee Oat milk gained traction as baristas discovered it,
New York, US preferring oat milk’s performance in frothing + steaming
over other plant-based milks like almond and soy. Once
� 2019 Winner – America’s Best consumers had it in their morning lattes, they wanted oat
Espresso at Javits Center, NY
� 3x USBC semi-finalist milk in their fridge.
actual barista
sesamemilk art! Sesamemilk has a similar opportunity
Sesamemilk's (mostly neutral) taste pairs VERY well with
coffee and popular cold beverages like boba tea.
Jenna Gotthelf Sustainabilty is a hot topic and core concern for the
jennahhhhhhhhh
barista community, who is actively seeking out
Heya!! I just wanted to drop you
a line to say that the sesame planet-friendly options throughout their café operations.
milk is *so* good!!! The sample
you shared steamed like a
dream. Definitely easier to work
Over an intensive three year period, we partnered with
with than almond and other alt expert baristas to create a top performing barista-friendly
milks and it tastes very good. version of sesamemilk that tastes great and performs
More to come soon.
like a dream in both hot and iced beverages.
13PROPRIETARY FORMULATIONS, READY TO SCALE
DEVELOPING SESAMEMILK WAS NOT EASY
� Unlocking the power of tiny, nutrient-dense sesame seeds in a delicious
plant milk required substantial R&D and formulation with top flavorists
and beverage scientists
� It took us three years and a significant investment to crack the code on
sesamemilk (soft launch in 2019)
� We have continued to refine our proprietary formulas, incorporating
new ingredient and processing technology into our organic-compliant
white label-protected ingredient technology solutions, bitter maskers,
buffering and stabilization blends
� All are key to delivering a consistently excellent product to consumers,
with a balance of taste, nutrition, and planet-friendly practices
� Altogether: a challenging moat for fast-followers
SUPPLY CHAIN DEVELOPED TO SCALE
� Scalable network of high-quality ingredient suppliers and production
partners established, with long-term opportunities to scale and integrate
THE PLANTING HOPE COMPANY INC. 14PRODUCTS AND PIPELINE: ALL THREE BRANDS
Full product pipeline staged and rolling out over the next two quarters, including new sesamemilk flavors and formats, plus breakthrough product and
sustainable packaging innovation from our two Plant-Based Snack brands, Veggicopia and Mozaics
PLANT-BASED MILK
Organic 1L Cartons Non-GMO 1L Cartons Barista 1L Carton Non-GMO 48oz Bottles
5 flavors (aseptic/shelf-stable) 6 flavors (aseptic/shelf-stable) (aseptic/shelf-stable) 3 flavors (refrigerated)
AVAILABLE NOW LAUNCHING Q4 2021 LAUNCHING Q1 2022
PLANT-BASED SNACKS
Plant-based Dips to pair with Veggies + Fruit
Single-serving Dip Cups Single-serving Real Veggie Chips PRODUCE DEPARTMENT POSITIONING
Shelf-stable Greek Snack Olives New sustainable compostable NEO Plastics packaging– Nutrient-dense, bean-based, popular flavors
24x shelf life of refrig. dips Shelf-stable, brine-free contains additive that degrades packaging film in (Ranch, BBQ, Nacho), single servings
Michelin Star Chef-crafted Paleo + keto-friendly normal waste stream, creates harvestable bio gas Breakthrough innovation: shelf-stable/24 months
15WELL-DEVELOPED OMNICHANNEL DISTRIBUTION PLATFORM
GROCERY RETAILERS: As of Q4 2021, 2,000+ Doors in US (95%) and Canada (5%) - Hope and Sesame
STRATEGIC APPROACH:
North America (US + Canada)
FIRST:
� Establish ecommerce distribution, providing wide availability and
access to consumers; this includes direct-to-consumer subscription
capability through our own branded websites
� Launch foodservice barista sesamemilk to independent coffee
E-RETAILERS: All 3 Brands shops to grow consumer awareness
SECOND:
� Expand grocery and natural grocery distribution in both chilled
and shelf-stable segments
� Expand barista milk to chain coffee shops and restaurants
E-WHOLESALERS: All 3 Brands with coffee features
THIRD:
� Enter mass market retailers, specialty channels, club stores
WHOLESALERS/DISTRIBUTORS and corporate foodservice operators
CONCURRENTLY:
� Explore international export market
SPECIALTY Interest established and discussions underway with distributors and
retailers in APAC, UK, EU, Middle East, and Latin America
THE PLANTING HOPE COMPANY INC. 16C-SUITE MANAGEMENT TEAM
Deep consumer food & beverage experience across emerging brands and established powerhouses, from Branding to Sales to Supply Chain
Julia Stamberger Susan Walters-Flood Kohmela Grier Mara Ebert
Chief Executive Officer, Co-Founder, Chief Operating Officer Chief Financial Officer Chief Sales Officer
Chairman, Director
Leads strategic development and execution Directs all manufacturing and production, Manages and executes all financial Develops and executes sales strategy
across the organization. including product formulation and accounting and reporting. Oversees IT across brands and channels.
development, packaging, supply chain, systems and Human Resources.
Serial entrepreneur focused on creating and History of successful brand launches
logistics and sustainability initiatives.
scaling disruptive products to fill key Financial leadership experience includes: and growth, including:
consumer needs, including: 20 years experience as an entrepreneur, � Xeikon America, Inc.: led internal and � Dr. Schär: launched Valosia (dairy-free
leading and scaling NuWorld, a strategic leader external financial reporting for both gelato), adding 2,500 retail doors in
� Developing and launching the airline
snackbox concept, effectively solving myriad in specialty food ingredients and contract US + Canadian entities 18 months
operational and customer service challenges manufacturing. � Marcus Lemonis: assisted entrepreneurs � Aunt Fannie’s: added 2,500 doors at
� Created AirlineMporium, today a top � Successes include pioneering the from TV’s “The Profit” restructure their leading retailers in 1 year
airline foodservice brokerage development of Ancient Grains as important back-office processes and accounting � Icelandic Provisions: added 6,270
� Launched consumer GoPicnic ready-to-eat ingredients in commercial food products. to provide insight and path to profitability distribution points (5% ACV)
meals to retail (200% YOY growth/8-figure � Clients ranged from Fortune 100 CPG � Premier Beauty Supply: oversaw a � Applegate: oversaw sales growth
annual revenues in under 3 years) companies to rapidly scaling disruptor brands period of successful double-digit from C$120M to C$600M, including
� Built teams of 35+ direct employees like Enjoy Life Foods growth as business scaled establishment of a dedicated 4’ set in
� Developed complex supply chains with � Built and managed teams of 100+ employees all Target stores
network of key comanufacturers and suppliers at both NuWorld and Arthur Andersen
� Formulated and launched more than 100
retail SKUs
17BOARD OF DIRECTORS: ONE OF THE FIRST ALL-WOMEN BOARDS ON THE TSXV
Uniquely strong, high-pedigree board of directors with directly transferable experience
Julia Stamberger Saundra Linn Kay Wong-Alafriz Shelley Diamond Amanda Helming
Chief Executive Officer, Co-Founder, Lead Director, Chair of Governance, Director, Chair of Audit Director Director
Chairman, Director Nomination, Compensation Committee Commitee
Serial entrepreneur focused on creating Principal, GEM Insight Consulting Chief Financial Officer, Kabam Inc. Chief Marketing Officer, UNICEF USA Chief Marketing Officer, United
and scaling disruptive products to fill key (consulting to global 100 retailers and (a subsidiary of NetMarble Corp) Natural Foods (UNFI)
consumer needs, including: retail data companies, including SPINS - Founding member W.O.M.E.N. in America
- CPA, CA, CFE, ICD.D - Global Ambassador for Vital Voices Prior roles include:
� Developing and launching the airline and Unilever).
- Member of the Office of Infrastructure � Chief Marketing Officer, UNO
snackbox concept, effectively solving Prior roles include: Canada (INFC) Audit Committee Prior roles include: Restaurants
myriad operational and customer � Chief Operating Officer, dunnhumby � Global Chief Client Officer, Young & • VP Brand Strategy, Global Consumer
service challenges Prior roles include: Rubicam/WPP (Campbell Soup, Tyson
Canada Insights & Pricing, Dunkin’ Brands
� Created AirlineMporium, today a top � SVP Finance & Operations, Mobetize Foods, Pepperidge Farm, Dell, Xerox
� SVP Retail, dunnhumby USA • Brand Marketing, General Mills
airline foodservice brokerage � SVP Finance & Enterprise Risk accounts)
� SVP Client Leadership 84.51° (Kroger) • Business Strategy, Disney/ESPN
� Launched consumer GoPicnic Management, Property CFO, Asian � President, Managing Director Young
� VP Operations Strategy, FedEx Kinko’s Media Networks
ready-to-eat meals to retail (200% Coast Development Ltd. & Rubicam NY
YOY growth/8-figure annual revenues US-based (Midwest) � Founded Young & Rubicam Inspire US-based (East Coast)
Public Board + Audit Committee
in under 3 years) Change Practice
experience includes:
� Built teams of 35+ direct employees � Blackrock Resources Ltd./Greenpower Public Board experience includes:
� Developed complex supply chains with Motor Company Inc., TSXV, 12/2010-6/2015 � PAETEC Holding Corp, NASDAQ,
network of key comanufacturers and � Vitaxel Group Ltd., OTCQX, 5/2016-3/2019 2007-2011
suppliers � Ding He Mining Holdings Ltd., HKEx
� Formulated and launched more than (Hong Kong), 6/2007-6/2015 US-based (East Coast)
100 retail SKUs � Nagacorp Ltd., HKEx (Hong Kong),
6/2005-10/2009
Canada-based (Vancouver, BC)
18CAPITALIZATION
Market Capitalization C$25M
Ticker TSXV: MYLK
Shares Outstanding 36,040,236
Multiple Voting Shares* 450,659
- Issued to acquire Planting Hope Brands LLC
- Convertible 100:1 (= ~45M)
- 36-month escrow, no sales for six months
- Owned by management, insiders and investors
- Represents C$14.4M invested prior to acquisition
Initial Public Offering 22,500,000
- Raised C$9M at C$0.40/share (max offering)
- Over-allotment option raised $1.35M at $0.40/share (full exercise)
Insider Ownership 37% Pre-IPO
Warrants Outstanding ~30,500,000
Convertible Debt
- C$5M, converts at discount to IPO: 15% in Year 1 or 30% at end of term
- Incentive to hold for one full year
- Held by early strategic investors
Please refer to the Company’s prospectus for additional detail.
*Other than the Multiple Voting Shares, the shares referenced above, including IPO shares and any stock options and
warrants when exercised, are Subordinate Voting Shares.
THE PLANTING HOPE COMPANY INC. 19ir@plantinghopecompany.com (773) 492-2243 plantinghopecompany.com HOPE AND SESAME® | @hopeandsesameco MOZAICS™ | @mozaicschips VEGGICOPIA® | @veggicopia
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