Tech entrepreneurship ecosystem in South Africa 2018 - OC&C ...
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About OC&C More Aboutthan OC&C30 years of unpicking the most complex business challenges with More than 30 years of unpicking the most simple, uncommon sense. complex business challenges with simple, uncommon sense. We’re an international consulting firm, but we’ve never seen More than 30 size yearsas of an end inthe unpicking itself. mostOur expertise complex is focused on a few core specialisms, allowing business challenges with simple, uncommon sense. We’re us to international an deliver results that get consulting noticed. firm, but we’ve never seen size as an end in itself. Our expertise is focused on a few core specialisms, Our people allowing us tothinkers, are agile deliver results that get cut from noticed. different cloths but are Our people united agileby a relentless thinkers, cut fromcuriosity and different cloths desire to solve problems. but united by a relentless curiosity and desire to solve Disclaimer problems. To us, each client challenge is unique, so The information given herein is for informal guidance only and neither Google nor OC&C To us, each client boilerplate challenge solutions is unique, don’t cut it.soWe boilerplate interrogate Strategy Consultants nor any company stated within this paper makes any expressed or implied solutions a problem until we find its root. Then weuntil don’t cut it. We interrogate a problem we develop warranty, or assumes any legal liability or responsibility for the accuracy, completeness, or find its root. Then we develop a powerful way to solve it. a We powerful don’t duck way the to solveanswers, difficult it. We we don’t giveduck clientsthe the usefulness of any information, product, or process disclosed, or represents that its use would difficult answers, strategies they need.we give clients the strategies not infringe privately owned rights. Parties are not responsible for any use that may be made of they need. this document. 2 Tech entrepreneurship ecosystem in South Africa Tech entrepreneurship ecosystem in South Africa 3
Preface The digital era has brought a fundamental Given the importance of strong fundamentals Google In our view,has thecommissioned thispreconditions inputs that form the study to for For the Based onpurposes of this our assessment, westudy, entrepreneurs identified leading and shift in the global economy, pushing the limits in attracting both domestic and global interest success identify areas for improvement ineach and the resulting outputs feed other and policies in emergent countries in tech entrepreneurship, are defined as those individuals who focus putting an iterative process, which determines the health of the USA, Singapore, Israel and UK at the top of the list. of innovation and redefining the boundaries in the tech entrepreneurship ecosystem, regulations which affect tech entrepreneurship on building a rapidly scalable business a tech entrepreneurship ecosystem. Factors such as Identifying successful countries provided a filter for of global trade. Innovations have never been countries which fail to make broader reforms in South Africa, as part of a six- country study the quality, connectedness, and efficiency of a tech venture with the aim of innovating, improving, selecting best practices as well as setting performance faster paced, more widespread, or scaled up in education, good governance and create that includes the entrepreneurship Russian– Federation, ecosystem which we referTurkey, to as the or transforming indicators the countries that aspiring current way such of doingcan as Turkey more quickly, creating billion-dollar “unicorns”. a business environment that supports Nigeria, inputs United – create Arab Emirates the conditions (UAE) and for sustainable the success. things. use 3,4 to assess The entrepreneurship their domain,areas, status, identify improvement Over the last 15 years, the ICT sector – as a entrepreneurship risk falling behind.2 Kingdom of Saudi Arabia (KSA). Meanwhile, effectiveness in generating tangible results according to our definition, includes and apply approaches that fit the nature the own of their backdrop to innovation and digital advances such as growth, employment, the creation of wealth ecosystems. ‘startup’ and ‘scale-up’ phases of the business – has seen its share grow from just 1.3 percent along with further innovation – the outputs – cultivates a lifecycle when companies To put Turkey’s status in context,experience we have compared stronger ecosystem by attracting more of the required of the global economy to 3 percent, and it’s high and input growthoutput inindicators revenuesforand numbers Turkey against aofpeer inputs. This holistic perspective is reflected in the set to grow even more.1 set of countries with comparable employees while validating their value development stages, framework we used to assess tech entrepreneurship similar characteristics, proposition. or geographic Furthermore, proximity. we specifically success. Nations that nurture a digital- and innovation- address In the finaltechnology-driven stage of the study, we entrepreneurship conducted extensive – based culture have pioneered the global primary companies with technology-enabledthebusiness research in Turkey to complement desk shift toward knowledge-based industries research. Whereas the desk research served to models and a focus on hyperconnectivity and have enjoyed extraordinary wealth (and develop the structure of the tech entrepreneurship between networks, people, businesses, things, ecosystem and identify current initiatives that are job creation), while transforming the way and hardware. in place to cultivate it, we gained insights and people live and do business. This shift is made understood the context and impacts by conducting possible by substantial tech entrepreneurship Using bespoke these definitions, research we began with ecosystem with participants, activity within a supportive environment that comprehensive research of existing together with Girişimcilik Vakfı (Entrepreneurship includes both government and private-sector literature Foundation). toThe identify factors that correlate policy recommendations that are contributions. Initiatives by leading countries part with tech entrepreneurship success. Turkish of this report are suggestions from the We are now regarded as best practices for entrepreneurial community for further identified seven components explaining policy initiatives that will help strengthen the development of the tech aspiring nations that want to create a similar the strength of the ecosystem that supports entrepreneurship ecosystem in Turkey. impact, and the global conversation around tech entrepreneurship, while economic regulation and innovation policies is framed In total, we interviewed contribution 25 stakeholders and innovation (representing creation measures different components of the ecosystem), spanning around such practices. pointed to the results achieved. public and private as well as institutional and individual perspectives. The full list of participants is presented in Countries that are more reliant on In our view, the inputs that form the the Acknowledgments section. manufacturing or natural resources are eager preconditions for success and the resulting to capture a bigger share of the expanding outputs feed each other in an iterative digital economy. In order to deliver on process, which determines the health of a tech these aspirations, they are exploring ways to entrepreneurship ecosystem. transform the fundamentals of their economic structures and to deploy more resources to cultivate competitive tech entrepreneurship ecosystems. Establishing high-impact tech entrepreneurship as a sustainable source of employment is especially critical for nations 1 Selvam, M. and Kalyanasundaram, P. “Global IT/IT Enabled Services and ICT with young populations and a need for new Industry: Growth & Determinants.” http://globalbizresearch.org/Chennai_ Symposium/conference/pdf/C549.pdf (accessed September 27, 2017) sources of job creation. 2 World Bank. “Digital Dividends.” http://www.worldbank.org/en/publication/ wdr2016 (accessed September 27, 2017) 3 Schumpeter, J. 1942. Capitalism, Socialism, and Democracy. New York: Harper & Bros. 4 Global Entrepreneurship Monitor (GEM) Global Report 2016/17, Global Entrepreneurship Research Association 2017 4 Tech entrepreneurship ecosystem in South Africa Tech entrepreneurship ecosystem in South Africa 5
Factors such as the quality, connectedness, and efficiency of a tech entrepreneurship OC&C’s framework for assessing tech ecosystem – which we refer to as the inputs – create the conditions for sustainable success. entrepreneurship success Meanwhile, effectiveness in generating tangible results such as growth, employment, FIGURE I: THE TECH ENTREPRENEURSHIP ECOSYSTEM IS REPEATEDLY STRENGTHENED WITH the creation of wealth along with further TANGIBLE ECONOMIC RESULTS AND INNOVATION innovation – the outputs – cultivates a stronger ecosystem by attracting more of the required TECH ENTREPRENEURSHIP ECOSYSTEM RESULTS OF TECH ENTREPRENEURSHIP inputs. This holistic perspective is reflected Market Financial Skilled talent Networks in the framework we used to assess tech capital $ $ potential $ entrepreneurship success. Economic Innovation Contribution Creation Based on our assessment, we identified Culture Regulations ICT infrastructure leading and emergent countries in tech entrepreneurship, putting the USA, Singapore, Israel and UK at the top of the list. Identifying successful countries provided a filter for selecting best practices as well as setting Describes the INPUTs necessary Indicates the OUTPUTs performance indicators that aspiring countries to cultivate thriving tech entrepreneurship generated by tech such as South Africa can use to assess their entrepreneurship status, identify improvement areas, and apply approaches that fit the nature of their own ECONOMIC INNOVATION ecosystems. FINANCIAL CAPITAL SKILLED TALENT CONTRIBUTION CREATION • Grants/subsidies • Educational • Size of tech e-ship • Innovation While doing this we also put South Africa’s • Individual investors foundations ––Revenue created by tech ––Crowdfunding • Skills development ––Number of startups entrepreneurs status in context, we have compared input ––Angel investors ––schools, courses, ––Share in GDP ––Number of and output indicators for South Africa against ––Personal networks programs • Workforce innovative products, ––process, • Venture capital ––on the job training employed in tech ––business models a peer set of countries with comparable • Public funding • R&D and innovative entrepreneurship introduced in the • Corporate skills • Growth rate country in a given development stages, similar characteristics, or investment (CVCs • Attracting local ––Revenue, Number year geographic proximity. and M&A) talent to tech • Value creation • Securities market entrepreneurship ––Market cap, Unicorns • Debt financing • Acquiring • Global reach In the final stage of the study, we conducted international talent ––Share of int’l revenues extensive primary research in South Africa to ––Number of int’l operations complement the desk research. Whereas the NETWORKS CULTURE REGULATIONS desk research served to develop the structure • Mentors and coaches • Society’s attitude to • Ease of doing of the tech entrepreneurship ecosystem and • Accelerators / entrepreneurship business incubators • Entrepreneurial • Compliance identify current initiatives that are in place to • Diaspora networks aspirations and • Trading across • International linkages appetite borders cultivate it, we gained insights and understood • Events • Promotion of role • Digital policies the context and impacts by conducting • University-industry models / success • Government R&D partnership stories policies bespoke research with ecosystem participants, • Tech transfer offices • Media coverage of together with technology law firm EndCode. • Physical clusters entrepreneurship ––Co-working spaces The policy recommendations that are part of ––Technoparks this report are suggestions from the South African entrepreneurial community for further policy initiatives that will help strengthen the ICT INFRASTRUCTURE MARKET POTENTIAL development of the tech entrepreneurship • Accessibility and • Digital literacy / affordability of readiness ecosystem in South Africa. Internet (mobile / ––individual use fixed ) ––cloud migration • Cloud & data ––digitization of gov’t In total, we interviewed 25 stakeholders center experience services (representing different components of the • Domestic market size ––B2B ecosystem), spanning public and private ––B2C ––Public procurement as well as institutional and individual • Local market perspectives. The full list of participants is efficiency • Internationalization presented in the Acknowledgments section. 6 Tech entrepreneurship ecosystem in South Africa Source: Literature Research, OC&C analysis Tech entrepreneurship ecosystem in South Africa 7
Tech entrepreneurship ecosystem – Inputs The tech entrepreneurship ecosystem and its Benchmarks demonstrate a superior level of FIGURE II: TECH ENTREPRENEURSHIP ECOSYSTEM FRAMEWORK components constitute the inputs in OC&C’s network development that is characterized by tech entrepreneurship success assessment. the availability of entrepreneurial networks, Market startup associations, accelerators, incubators, Financial $ Skilled talent Networks potential One definition of an entrepreneurial co-working spaces, technoparks, etc. There capital $ ecosystem is: $ are stronger innovation linkages between academia and the private sector such as joint- “a set of interconnected entrepreneurial venture/strategic alliance deals, and industry- actors, organizations (e.g. firms, venture university collaborations. capitalists, business angels, banks), institutions Culture Regulations ICT infrastructure (universities, public sector agencies, financial In the best-practice countries, there is a higher bodies), and entrepreneurial processes individual risk appetite, coupled with cultures (e.g. the business establishment, growth, that are more supportive of entrepreneurship. levels of ‘blockbuster entrepreneurship’, It is easier and less bureaucratic to start and number of serial entrepreneurs, degree of run companies as an entrepreneur, and the sell-out mentality within firms and levels of risk of failure is better managed. Source: OC&C analysis entrepreneurial ambition) which formally and informally coalesce to connect, mediate Supportive digital policies – laws related and govern the performance within the local to data flow, cybersecurity, data privacy, entrepreneurial environment.”5 IP protection, etc. – and strong innovation Role of the government in strengthening the tech capacity steered by governments’ R&D OC&C’s Tech Entrepreneurship Ecosystem policies provide a sturdy backbone for the entrepreneurship ecosystem Framework (Figure II) presents the attributes ecosystem. Open foreign trade policies outlined above, and the way in which they While many actors are involved in the In the benchmark countries, the shift to enable these countries to internationalize their interact and influence one another. These ecosystem, the role of government knowledge-based industries has taken place businesses. seven components, working together, provide deserves attention. Government policy both via favorable policies that support the the habitat needed to generate successful tech Another fundamental differentiator is reliable can affect all entrepreneurial actors and development of each component of the entrepreneurships. fixed and mobile internet infrastructures at components of the ecosystem: resource ecosystem and greater government funding affordable prices. Digital policies that support providers, entrepreneurial connectors within for high-growth firms.6 Governments have Best-in-class countries are able to offer equity cross-border data flows lead to higher the ecosystem, and the entrepreneurial played a leading role in successfully facilitating funding sources in greater volume and variety utilization of efficient, cost-effective global environment of the ecosystem. The tech entrepreneurship ecosystems through (i.e. business angels, venture capital firms, cloud services. government’s contribution is important their impact on all seven components of the and government investment funds). Deep and because of its direct impact on the ecosystem ecosystem. efficient stock markets and the high frequency Lastly, we also see that leading countries through the creation of favorable terms and of deals make the entrepreneurial challenge possess considerable (rich) market potential the provision of incentives for high-growth financially worthwhile and are instrumental and those that don’t have a big enough startups. Moreover, government exerts in drawing in more resources – in terms of market are globally oriented from the start. In its influence on all components to create funding, skilled talent, and support – into the the domestic market, consumer digital literacy a constructive environment and facilitate ecosystem. is of great importance as consumers are then interconnectivity between these components. more likely to try new digital products, thus These countries have a larger number of creating attractive market conditions for B2C highly skilled employees and a labor force companies. In addition, advanced markets created by education systems and talent are efficient and competitive, with minimum attraction initiatives that support tech barriers of entry for business startups. entrepreneurship. These ecosystems are characterized by a greater pool of scientists, engineers, and research universities that foster an innovation culture. Mason and Brown, Entrepreneurial Ecosystems and Growth-Oriented 5 6 Global Entrepreneurship Monitor, Global Report 2016/2017 Entrepreneurship, OECD LEEP Program and Dutch Ministry of Economic Affairs workshop paper, The Hague, Netherlands, Jan 2014. 8 Tech entrepreneurship ecosystem in South Africa Tech entrepreneurship ecosystem in South Africa 9
Executive summary South Africa at a glance growth aspirations, and the total contribution 1. Financial $ 2. Skilled talent of knowledge sectors to the economy. With a GDP worth USD 294 billion, South capital $ $ Africa is the 40th largest economy in the The output indicators for innovation creation world and the third largest in Africa. Gauteng – the volume of innovation generated by Province is at the heart of economic activity, the country overall, and the amount of contributing approx. 35 percent to national innovative products and services generated GDP and around 42 percent to national by entrepreneurs – demonstrate that South employment.6 Western Cape Province Startups need a mix of funding to support their South Africa’s history of uneven education Africa outperforms many emerging market launch, growth, and scale. In South Africa, the means that much the population is still accounts for 14 percent of the GDP and Cape peers, yet is still significantly behind the top Town is ranked as the most entrepreneurial Gauteng funding landscape is fueled by the undereducated, an issue with far-reaching performers. A comparison of South Africa’s large amount of government spending and impacts on employment, entrepreneurship city in South Africa.7 Income inequality remains output performance against the benchmark one of the highest in the world. The PPP- government-directed private sector spending, capability, and overall economic development. set can be found on page 20. with angels and VCs playing a minimal role. Tech incubators focus on upskilling would-be adjusted average income of USD 13,000 conceals large differences in income levels and The Western Cape ecosystem is funded by entrepreneurs, in part to fill these gaps. South African tech entrepreneurship more traditionally configured VCs and angel 78 percent of the population has been poor at ecosystem overview – Inputs To combat this issue, the government focuses some time.8 The fact that half the population investors, in part due to the large number of South Africa’s tech ecosystem is remarkable for high-net-worth individuals who reside in the on the basics of literacy and math at the is under the age of 24 is a particular problem, primary level. Poor education foundations given unemployment at 27%.9 its strong government support and the number area. of programs that target tech entrepreneurship. and low exposure to entrepreneurship have South Africa’s government agenda is driven The government has also found a successful The sizable number of Gauteng incubators meant that there are few skilled developers by economic inclusion initiatives, with the mechanism for stimulating private sector doesn’t translate to similar numbers of for tech entrepreneurship. Immigration current National Development Plan focusing involvement: the EDS initiative, which awards angel and VC investments, in part due to could address this, and the government has heavily on raising the quality of life of the points to private-sector companies that invest the relatively weak relationship between amended its immigration policy for highly typical South African. Around 11 million in their smaller suppliers. As a result, there are incubators and angels/VCs. This is partly due skilled science and mathematics teachers, new jobs are expected by 2030 and the both public and privately funded initiatives to the fact that VCs are generally quite risk- technicians, researchers, and graduates with government is committed to building the that target job creation and increasing SME averse in South Africa, which is one reason high-priority degrees. However, this may not capacity of individuals and industry, as well as capacity through incubation, mentoring, office the government created the program 12J, fully counteract the ‘brain drain’ of 19,000 expanding access to basics such as healthcare, space, advisory, grant and other support which gives tax relief to investors for investing skilled professionals to OECD countries. infrastructure, and transportation. to entrepreneurs, particularly those from in qualified Venture Capital Companies previously disadvantaged groups. (VCCs). These VCCs must observe a number Many in the ecosystem see fixing early South Africa is an attractive destination within of restrictions related to investing in South education as the single biggest change the Our review of the South African tech African startups, such as the requirement for government could make to grow the tech Africa for living, tourism, and conducting entrepreneurship ecosystem with key business, with a strong potential for attracting domestic registration of the startup and off- ecosystem. Ranked 137th in a survey of participants identified three major areas for limit industries, including professional services education systems in 139 countries, South regional and even global talent. improvement: (financial and management consulting) as well Africa’s poor education system is potentially The results of tech entrepreneurship – Outputs • The foundations of the education system as alcohol, tobacco, weapons, and gambling. the biggest hurdle in the ecosystem. On measures of tech entrepreneurship are unable to support the development of tech entrepreneurship within South Africa While the Western Cape ecosystem resembles Experienced developers are highly sought outputs, South Africa ranks below many of the international systems in terms of ambition, in after, particularly in non-tech industries that top performing countries, but above several of on a broad scale. the Gauteng ecosystem many entrepreneurs pay well, which effectively leaves many tech its emerging market peers. • The rich network of support services are not thinking about the exit options for startups unable to hire them. Inexperienced offered to young companies are not yet their startups. Instead they are focusing on developers by contrast, find it harder to find The country’s position suggests that it monitored and have not yet managed to placements, suggesting that an opportunity building businesses that are sustainable in has good benchmarks to target better ensure maximum impact on entrepreneurs. exists to raise the skills of inexperienced the long term. In addition, few startups are performance in all of the economic developers outside of the university system, • Much of the support has focused mature enough to IPO on the Johannesburg contribution indicators used in our analysis – by fostering a ‘back office’ service capability on creating early-stage startups and Stock Exchange (JSE), which has just 3% of the prevalence of tech startups in the country, for software development that raises the skills entrepreneurs, with little focus on mapping tech companies in its listings. As a result, most the number of exits above USD 100 million, of existing talent and creates new employment out the full journey of entrepreneurship and startups exit via strategic acquisitions, though the number of ‘unicorns’, entrepreneurs’ opportunities for those with basic skills. creating support initiatives along the way. a law in place that makes cross-border IP acquisition taxable might be limiting options 6 “Contribution to GDP rising”, Sopa 29.2.2016 8 World Bank. “The World Bank in South Africa: Overview”. http://www. for startups. 7 “Economic Performance Indicators for Cape Town” saoga.org.za worldbank.org/en/country/southafrica/overview (accessed October 25) 9 OC&C analysis based on Euromonitor 10 Tech entrepreneurship ecosystem in research South Africa – Turkey Tech entrepreneurship ecosystem in South Africa 11
At the university level, the 45 publicly-funded The ecosystem in the Western Cape more South African entrepreneurs, particularly DIGITAL POLICIES universities teach science, engineering and closely resembles ecosystems such as those in the Gauteng ecosystem, are more likely technology (“SET”) fields and have research of OECD countries, with far less government to be lower income and require broader Digital policies are largely in line with centers, although the quality of education is funding and more commercial angel and VC measures of support to build their business. international standards, and freedom not uniform. University technology transfer funding. Entrepreneurs in the Western Cape Often supporting up to seven other of expression and fair competition are offices (TTOs) are responsible for transforming maintain connections to international markets, household members, the stipends that some supported by policymakers, with freedom research into market-ready innovations; yet often leveraging cultural or familial links to incubators provide is critical to sustain these of expression secured in the South African more work needs to be done to facilitate this foreign countries such as the US, UK, and entrepreneurs but it may not be enough. Constitution and net neutrality outlined in the transformation. Israel. National Integrated ICT Policy whitepaper. Other laws related to cybercrime and The Western Cape ecosystem seems to be better developed, with two of the three 5. Regulations data privacy are in line with international leading South African universities, a highly standards, though South Africa is finding ways effective TTO, and an emerging innovation 4. Culture to localize them to align them better with local specialist capability in the life sciences. needs. Although strong IP protections exist, the lack of a centralized system to identify 3. Networks BUSINESS PROCEDURES infringements and high costs of enforcement may prevent startups from successfully On cultural dimensions associated with Compared to its neighbors, South defending their rights. A dedicated court and entrepreneurship, South Africa resembles Africa’s business regulation is relatively searchable system could enhance the ability of the United States, especially given a focus straightforward, but bureaucracy may create startups to defend their IP. on individuality, merit, and opportunism. delays and raise costs. South Africa ranks 74th A preference for immediate rewards over in the World Bank’s Ease of Doing Business GOVERNMENT R&D POLICIES The Gauteng tech entrepreneurship support long-term gain is in part driven by the level of assessment, reflecting high regulatory system is a rich network of innovation-focused poverty and dependency in the country, where Much funding, infrastructure development, hubs, incubators, accelerators, R&D centers, mandates and similarly high costs of doing the poorest households can number as many and regulatory focus is directed at R&D, which and universities. These programs mainly pro- business for basic business procedures. In one as seven members. accounts for 0.7% of South Africa’s GDP. vide internet access, co-working space, inno- study 40 percent of firms found government vation support, mentorship, training, and even Despite these cultural features, the Total bureaucracy burdensome enough to limit Publicly-funded R&D focuses on basic research stipends to budding entrepreneurs. The large Entrepreneurship Activity rate is just 6.9%, business growth. The government has and human capital development, while the number of programs may create some confu- lower than its emerging market peers.41 This introduced support services, including private sector invests for product development sion in the market, as overlapping initiatives may be due to a low tolerance for failure, consulting and registration support to combat and competitiveness. may be difficult for startups to navigate, given though the large number of entrepreneurs this, but doesn’t yet offer a central portal with the lack of a single portal that centralizes all who want to make a social impact may help Despite a high return and a dedicated focus all the required information. information. And while the sheer number of offset this, given a lower focus on financial by government programs and agencies to support initiatives is impressive, the lack of an returns. South Africa’s history of economic improve the interface between public and established assessment method means that private sector R&D, private R&D spending is marginalization is being countered through the ultimate impact of incubators is unknown. South Africa’s history has led to a ‘necessity low. This trend is probably due to the same laws designed to protect workers’ rights One area of concern is mentorship, a standard driven entrepreneurship’ culture, which is structural challenges that affect the wider feature of innovation hubs. Well-funded Eco- and help prevent exploitation, and via strict now being reoriented to an innovation-driven business environment including political nomic Supplier Development (ESD) programs culture. There are few role models for this new minimum wage and severance requirements. But the inflexible nature of these laws makes uncertainty, poor ICT and transportation have attracted many mentors and service pro- type, but there is an opportunity to actively viders to the ecosystem, yet few truly under- them difficult for startups to follow, and, as a infrastructure, bureaucracy, and a skills gap. build an entrepreneurship-supportive culture. stand the needs of entrepreneurs. Another cultural element to address is risk result startups, tend to delay hiring full-time South Africa has introduced generous R&D aversion, which affects both entrepreneurs and employees. This runs counter to government In Gauteng, support service providers incentives for the private sector that can give investors and might be keeping highly skilled goals for employment. collaborate to service startups. As a result, tax relief up to 150% of qualified spending. tech talent from choosing entrepreneurship. entrepreneurs take advantage of multiple Bankruptcy protection is available New controls designed to reduce application services and this can be extended for years. to entrepreneurs, but it can affect an fraud have made the process so cumbersome entrepreneur’s ability to get credit and that many companies have drastically reduced investment for up to 10 years afterwards. their use of the program and with it their 12 Tech entrepreneurship ecosystem in research South Africa – Turkey Tech entrepreneurship ecosystem in South Africa 13
R&D activity. The South African government South African fixed internet services Recommendations designed to strengthen the tech entrepreneurship ecosystem is working with the World Bank on how to infrastructure is weak and few citizens have streamline these procedures. at-home coverage. The government has set a The South African government has been strongly committed to supporting entrepreneurs and target of 100% internet coverage in the cities. innovators in the tech ecosystem with a detailed and thorough offering of resources, funding, TRADING ACROSS BORDERS Results have been mixed: overall rollout has private sector incentives, and regulatory oversight. Raising the effectiveness of existing efforts, been slow, but a USD 10 million Cape Town and tailoring incentives to desired outcomes will aid the country in addressing the jobs and South Africa’s location within Africa and links project added 500 km of fiber optic network. innovation priorities. Four areas of focus have been identified: to Europe and other regions makes it ideal for CREATE REGIONAL IMPROVE EFFECTIVENESS testing and exporting innovations targeted The low-cost nature of cloud services has FOCUS ON BUILDING THE OF ECONOMIC INCLUSION INTRODUCE GROWTH STAGE INNOVATION LEADERSHIP FOUNDATIONAL SKILLS OF SUPPORT MECHANISMS TO at low-income populations in other African made it a leapfrog technology that is attractive ENTREPRENEURSHIP INITIATIVES THAT PAVE THE WAY FOR TECH BY IMPROVING THE COMMERCIAL OUTLOOK nations. Yet, cross-border transactions are to South African public and private sector FOSTER AND SUPPORT ENTREPRENEURS TO SCALE FOR INNOVATION ENTREPRENEURSHIP entities as a way to avoid the high capital highly regulated, with requirements to report requirements of building data centers. all cross-border payments to the South African South Africa now has data centers clustered Reserve Bank (SARB), and register all foreign in Johannesburg and Cape Town, with e-commerce companies for VAT. international providers building dedicated Improve education Maintain focus on inclusion Create exemptions from Expand the reach and equality, via inclusion accessibility of internet of the economically labor regulations for tech sites. As much as 93% of the private sector and teacher education to create a significant Exchange Control Regulations and IP laws disadvantaged into Black startups addressable market plans to use cloud computing technology programs Economic Empowerment closely monitor and restrict how currency and the government intends to migrate to the (BEE) and IP can cross South Africa’s borders or technology as part of a 2017 commitment for Shift some support Adapt a sector be acquired by non-public entities. The cloud-based e-government services. Build foundational skills in mechanisms to growth- specialization approach to reading and math through a Intellectual Property Rights from Publicly literacy program Create monitoring systems stage companies to focus establish first regional then to evaluate the effectiveness on sustainable job creation global leadership Financed Research and Development Act (IPR of existing programs and Act) requires all acquirers of publicly-funded 7. Market potential identify best practices to IP to cover all R&D costs before ownership Introduce entrepreneurship share across initiatives Strengthen the interface within early education, Cross-fertilize South African between universities and can be transferred. Within the private sector, provided there is a strong ecosystems to leverage best private sector companies as practices stimulating growth South African IP that is acquired by foreign foundation of reading and well as venture capital firms math Create ‘one stop shops’ entities, either standalone or within a startup featuring standardized acquisition, must be registered as a cross- information on both Foster linkages between Align IP regulation to Teach functional business public and private sector border capital exchange and approved by South Africa’s uneven broadband penetration expertise via certificate private investors and incentives for IP licensing entrepreneurship programs innovation hubs to increase the SARB, which may be subject to taxation. - 3.2% fixed vs 58.6% mobile subscription programs to upskill the commercial savviness of revenue and new business starts Recent amendments have relaxed the and only 24% of households with a computer potential startup workforce support programs regulations somewhat, but cross-border - limits penetration to B2C internet market Reduce bureaucracy through Create linkages to African regulations are sufficiently tight that many potential. However, B2B market potential Fill skill gaps with end-to-end monitoring Review existing tax markets around innovation, exemption structure for VCC to create pathways for startups register their IP in foreign jurisdictions. has been promoted through public and immigration targeted at of regulatory impact and (12J) initiatives to ensure innovation and tech talent targeting bottlenecks private sector procurement programs and as developers and teachers they’re aligned to desired revenue and new business much as 12 percent of South Africa’s GDP is outcomes for investment starts now spent on small business procurement. Increase exports and cross- These initiatives have been accompanied by border collaborations by 6. ICT infrastructure programs and initiatives to support startups supporting growth-stage delivering on these commitments. Yet, ‘market companies to attract foreign interest access’ is still seen as one of the primary Legend challenges for tech entrepreneurs. Much of FINANCIAL CAPITAL SKILLED TALENT NETWORKS CULTURE REGULATIONS ICT INFRASTRUCTURE MARKET POTENTIAL this is due to the structure of the market, where large, established companies dominate the Details of the specific recommendations under each group can be found on page 58. private sector and Small, Micro, and Medium ICT’s contribution to South Africa’s GDP was Enterprises (SMMEs) contribute just 35 percent Conclusion around 3 percent in 2014.47 Mobile data to GDP. South Africa’s impressive progress is founded expanding access to basics such as education, packages are out of reach for many South on an economic inclusion agenda that employment, and ICT services. Africans, and are both slower and costlier than South Africa’s unusual mix of culture, focuses on creating jobs and opportunities Shifting the focus from the number of in other BRICS countries. languages, and socio-demographics makes it through innovation and entrepreneurship. entrepreneurship programs to their well positioned to create a specialist capability The scale of this support has the potential to effectiveness will ensure that impact for solving problems related to poverty, health, make South Africa an outsized contributor to is maximized and that the aims of the and access to products and services. global innovation, but first it must continue government are met. to improve the lives of its citizens by 14 Tech entrepreneurship ecosystem in research South Africa – Turkey Tech entrepreneurship ecosystem in South Africa 15
Table of contents Table of figures South Africa at a glance 18 Figure 1. Macroeconomic indicators for South Africa 18 Figure 2. Global competitiveness index scores of S. Africa 19 The results of tech entrepreneurship - Outputs 20 Figure 3. Profile of Top 100 tech startups in the South African ecosystem 24 South African tech entrepreneurship ecosystem overview 24 Figure 4. Black Economic Empowerment Act of South Africa 26 Insights into ecosystem components 32 Figure 5. Major actors within the South African ecosystem 27 1. Financial capital 32 Figure 6. The innovation and technology funding instruments of South Africa 28 Figure 7. Number of investors per million urban population 32 2. Skilled talent 36 Figure 8. Finfind - a portal for startups seeking capital 35 3. Networks 40 Figure 9. Financial market development in selected countries 35 4. Culture 44 Figure 10. TIMSS Maths scores for 10-year-olds 37 Figure 11. Quality of scientific research institutions 39 5. Regulations 48 Figure 12. Accelerator density 40 6. ICT infrastructure 54 Figure 13. The innovation agency of the Gauteng Province - Innovation Hub 41 7. Market potential 58 Figure 14.CSIR links innovations to commercially applicable solutions 42 Figure 15. University/Industry research collaboration 43 Recommendations designed to strengthen the tech entrepreneurship ecosystem 60 Figure 16. Entrepreneurial intentions and perception of e-ship 46 Conclusion 66 Figure 17. Cross-border IP transactions and IPR act 51 Acknowledgements 67 Figure 18. R&D expenditure as a percentage of GDP 53 Appendix 68 Figure 19. Mobile/fixed broadband penetration 56 Figure 20. Cloud computing and innovation creation relationship 57 Disclaimer 71 Figure 21. Market size 58 Figure 22. Government procurement of advanced tech products 59 Figure 23. Policy recommendations designed to strengthen the South Africa tech entrepreneurship ecosystem 60
South Africa at a glance South Africa is the 40th largest economy in for basic income, with government transfers Much of the government’s development efforts government also expects to stimulate job the world, with a GDP worth USD 294 billion, the main source of income for all but the top relate to reversing the effects of apartheid, creation by lowering the cost of doing business and it’s the third largest in Africa, after Nigeria two income quintiles.11 To help combat this which included institutionalized segregation and raising the capabilities of the workforce to and incentivize living wages, minimum wages and economic inequality along racial lines. produce and commercialize innovation. and Egypt. Within Africa, it benefits from developed infrastructure and its economy will come into effect in 2018.11 Government programs have therefore focused After impressive strides in the past two is largely driven by natural resources such on giving opportunities to businesses owned decades, economic growth and social as mining of gold, diamonds, and platinum. The peaceful transition that marked the or operated by members of previously improvements appear to be slowing. In recent years there have been economic country’s emergence from apartheid ushered disadvantaged groups, alongside traditional This suggests a shift in focus from basic challenges arising from a number of issues in a new era of development and inclusion. development goals, such as increasing development to making existing programs including a nationwide drought, weak Free elections, economic inclusion initiatives, economic growth, improving access to health work better. consumer demand, and political uncertainty. and relative peace between ethnic groups and education, and introducing improvements Taken together, GDP per capita shrunk by a has helped the country recover from its to infrastructure. These policies, though FIGURE 2. GLOBAL COMPETITIVENESS INDEX modest 1% from 2014-2017.10,11 past, and currently it serves as an attractive restrictive at times, are expected to develop SCORES OF S. AFRICA destination within Africa for living, tourism, as the country evolves and matures. Moderate South Africa’s population of 55 million has a and conducting business. Since the 1990s, political instability and corruption, as well as Score Rank power and wealth concentration continue to (1-7) (138) striking amount of diversity and the country the government has been working actively to boasts 11 official languages. The average incorporate more South Africans into formal exist, albeit at lower levels, despite government GLOBAL income of PPP-adjusted USD 13,000 conceals employment. This is especially critical given attempts to stimulate development and COMPETITIVENESS INDEX 4.5 47 large differences in income levels and 78 that half the population is under the age of 24 economic growth. percent of the population has been poor “at 13 , and the unemployment rate is 27%.14 There least once”. Income inequality remains one of is evidence for successful social programs – 12 High unemployment at 27 percent is the most INSTITUTIONS the highest in the world, with a Gini coefficient poverty has been halved from 34% to 17% pressing social issue.13 The swelling workforce is overwhelming the number of new jobs The quality of legal and of 0.69 and with the wealthiest 20% of the since 1996 by introducing social welfare administrative framework created with 2.6 youths entering employment population responsible for more than 65% of programs. This was achieved by creating a that regulates interactions 4.5 40 for every adult leaving, as indicated by a ratio the country’s consumption.8 Lower-income more favorable economic environment, and of the population aged 15-19 to those aged 55- between government, firms citizens are heavily reliant on the government expanding access to housing.12 and people 59.9 In 2017, only 31,000 new jobs were created for a workforce that increased by 427,000.11 The large differences between groups in INFRASTRUCTURE FIGURE 1. MACROECONOMIC INDICATORS FOR SOUTH AFRICA access to education have also limited the Existence of extensive and ability to raise employment levels and create efficient infrastructure to 4.2 64 Value Rank Percentage entrepreneurship success. supply required services (192) GDP (USD), 2016 The business environment is large and MARKET SIZE 294 B 39 SME contribution to varied, though a history of mining and natural 36% Size of the economy GDP, 2014 resources still remains a critical part of the 4.9 30 GDP per capita Consumer expenditure economy. SMMEs make up just 35% of GDP. 6 13 K 89 (PPP adj. USD), 2016 as a % of GDP, 2016 60% The National Development Plan currently in effect focuses heavily on raising the quality of MACROECONOMIC Population (millions), 55 25 Stock market cap as a ENVIRONMENT 2016 % of GDP, 2015 323% life of the typical South African, with a target 4.5 79 of 11 million new jobs by 2030, building Stability of the economy Rate of population the capacity of individuals and industry, and aged 15-19 over those 2.60 Stock market traded as expanding access to basics such as healthcare, GOODS MARKET aged 55-59, 2016 137% a % of GDP, 2015 infrastructure, and transportation.15 The EFFICIENCY Intensity of local competition, ease of 4.8 28 Source: IMF, World Bank, Global Entrepreneurship Monitor, Euromonitor, AT doing business, tax rates, Kearney, Economist, World Economic Forum 10 International Monetary Fund. “World Economic Outlook October 2017”. 15 Endcode. “Legal and Policy Landscape Impacting Entrepreneurship and Tech imports ratio and buyer https://www.imf.org/external/pubs/ft/weo/2017/02/weodata/index.aspx Entrepreneurship in South Africa”. October 2017 sophistication in a country (accessed November 9, 2017) 11 OECD Economic Surveys: South Africa. July 2017 12 World Bank. “South Africa Economic Update: Innovation for Productivity and Inclusiveness”. September 2017 13 Global Entrepreneurship and Development Institute. “The entrepreneurial ecosystem of South Africa: A strategy for global leadership.” 14 World Bank Dataset. Unemployment, total (% of total labor force) (modeled ILO) 18 Tech entrepreneurship ecosystem in South Africa Tech entrepreneurship ecosystem in South Africa 19
South Africa vs. benchmark countries TECH STARTUP PREVALENCE IN A COUNTRYa Tech startup longevity (1=highest, 0= lowest) PER MILLION URBAN POPULATION ISRAEL (IL) 214 0.49 SINGAPORE (SG) 176 0.68 UNITED STATES (US) 160 0.48 The results of tech UNITED KINGDOM (UK) FINLAND (FI) 101 122 0.53 0.68 entrepreneurship INDIA (IN) 92 0.59 SPAIN (ES) 50 0.57 UNITED ARAB EMIRATES (AE) 40 0.68 – Outputs GERMANY (DE) ROMANIA (RO) 24 34 0.68 0.58 KOREA (KR) 20 0.32 On measures of tech entrepreneurship CHILE (CL) 20 0.41 outputs, South Africa ranks below many of the POLAND (PL) 19 0.76 top performing countries, but above several TURKEY (TR) 16 0.16 of its emerging market peers. The country’s CHINA (CN) 12 0.57 position suggests that it has good benchmarks SOUTH AFRICA (ZA) 10 0.36 to target for better performance in all of the BRAZIL (BR) 8 0.37 ECONOMIC CONTRIBUTION economic contribution indicators used in RUSSIA (RU) 6 0.42 our analysis – the prevalence of tech startups NIGERIA (NG) 3 0.60 in the country, the number of exits above INDONESIA (ID) 3 0.68 USD 100 million, the number of ‘unicorns’, SAUDI ARABIA (SA) 2 0.76 entrepreneurs’ growth aspirations, and the total contribution of knowledge sectors to the NUMBER OF EXITS OVER USD 100M economy. The output indicators for innovation 2012-16 creation – the volume of innovation generated UNITED STATES (US) 1,946 by the country overall, and the amount of UNITED KINGDOM (UK) 215 innovative products and services generated by GERMANY (DE) 65 entrepreneurs – demonstrate that South Africa CHINA (CN) 49 outperforms many of its emerging market INDIA (IN) 40 peers, yet it still has a way to go to match the ISRAEL (IL) 37 top performers. BRAZIL (BR) 20 SPAIN (ES) 16 SINGAPORE (SG) 15 FINLAND (FI) 10 RUSSIA (RU) 7 KOREA (KR) 6 TURKEY (TR) 6 SOUTH AFRICA (ZA) 6 POLAND (PL) 5 Other countries in scope of tech INDONESIA (ID) 5 entrepreneurship study CHILE (CL) 4 NIGERIA (NG) 3 UNITED ARAB EMIRATES 2 SAUDI ARABIA (SA) 1 Note: The definitions of the output indicators can be found ROMANIA (RO) 0 0 in the appendix a. Density shows proportional values among ecosystems. Scales are only comparable within each indicator 20 Tech entrepreneurship ecosystem in South Africa Tech entrepreneurship ecosystem in South Africa 21
ENTREPRENEUR’S GROWTH ASPIRATION SCOREb INNOVATIVE OUTPUT DENSITY A scoring based on percentage of entrepreneurs with a sophisticated growth strategy aspiring The abundance of knowledge creation and intangible assets in a country (out of 100) to grow at least 50% in the next 5 years and attract VC funding (1=highest, 0=lowest) 75 69 67 1.0 1.0 1.0 60 59 57 0.8 0.8 0.8 0.8 52 0.7 0.6 0.6 0.6 0.6 47 44 0.5 0.5 0.4 0.4 0.3 38 38 35 0.2 0.2 0.2 29 0.1 28 27 27 25 25 22 20 18 SG AE US SA IL CL TR UK FI DE CN RO ZA PL RU KR ES NG IN BR ID ECONOMIC CONTRIBUTION INNOVATION CREATION 44.2 30.7 34.2 5.3 22.1 34.2 48.1 28.4 17.7 21.5 26.7 39.2 27.6 28.3 18.7 21.6 9.7 20.9 5.2 4.4 2.4 HIGH JOB CREATION EXPECTATION (% OF ENTREPRENEURS) KR CN DE UK FI US IL TR ES SG RU PL CL ZA BR IN AE RO SA ID NG Other countries in scope of tech entrepreneurship study ABILITY TO CREATE GLOBALLY RECOGNIZED CONTRIBUTION OF KNOWLEDGE “UNICORNS”c SECTORS TO THE ECONOMY ENTREPRENEURIAL INNOVATION CREATIONd Technology start-ups with over USD 1 billion valuation in benchmark countries ICT & High-tech exports, international data flows and Rate of entrepreneurs involved in new product or service creation IP receipts (1=highest, 0=lowest) Benchmark country set 57% 37% 33% 33% 31% 30% 29% 29% 28% 0 28% 27% 25% 24% P O W E R E D b y S E R V I C E™ 279 1,164 22% 18% 13% 12% 0.33 5% $ 0.67 Total Total value 1 number (USD B) CL US UK KR TR IL FI CN IN PL AE DE ES ZA ID SA BR RU Other countries in scope of tech entrepreneurship study Note: The definitions of the output indicators can be found in the appendix b. A scoring based on percentage of entrepreneurs with a sophisticated growth strategy aspiring to grow at least 50% in the next 5 years and attract VC funding c. Unicorns in tech-related categories are taken into consideration Note: The definitions of the output indicators can be found in the appendix d. Some benchmark set countries are not shown due to data availability Source: OC&C analysis based on World Bank, GEM, GEDI, Crunchbase, INSEAD, McKinsey, CB Insights 22 Tech entrepreneurship ecosystem in South Africa Tech entrepreneurship ecosystem in South Africa 23
South Africa tech entrepreneurship ecosystem The South African startup ecosystem is one of In South Africa, two types of tech At the other end of the country the Western Black Economic Empowerment has been a the most vibrant in Africa, producing a number entrepreneurship ecosystems operate, each Cape is home to the thriving Cape Town and powerful initiative that is shaping the economy of innovative companies and serving as a with its unique players, drivers, and market Stellenbosch ecosystems, both known for as well as the private and public sectors. As destination for entrepreneurs who want to start focus. The Johannesburg/Pretoria ecosystem their innovation focus and more international a program designed to promote economic their own ventures. Given the need to reduce in Gauteng Province is run by government ambitions. The Cape Town ecosystem is inclusion, it functions as a point-based system unemployment and inequality through wealth investment as well as private sector funds by some calculations twice the size of the to allocate preference for government tenders creation, the government has recognized directed toward entrepreneurship as part Gauteng ecosystem.12 The funding landscape to companies that are owned or managed by the important role that startups and SMMEs of government programs. Johannesburg’s in the Western Cape more closely resembles South Africans from previously disadvantaged can play, and has developed a sophisticated status as an entrepreneurship hub is that of more mature ecosystems, made up of groups (referred to as “black”, though not infrastructure around these companies. At gaining international prominence and the angel investors, family offices, and venture necessarily of African heritage). Perhaps no 35%, SMMEs make up a particularly low city was home to 180 startup events in capitalists rather than government funding. other program has had as large an impact proportion of the economy for an economy 2016. It also hosted the prestigious Global on the growth and shape of South African of South Africa’s size, and this number may be Entrepreneurship Congress 2017.12 Pretoria’s Given the strong government involvement industry. However, the broad approach used declining.8 This is a problem for job creation, location as one of the seats of government in the Gauteng ecosystem, the ecosystem to allocate points and give preference may as their link to reducing unemployment and is key to this status, which is why it is at the in this province is more closely examined. be further improved to redistribute wealth to income inequality is strong.12 center of the country’s efforts for economic While the Cape Town ecosystem has a larger the most economically disadvantaged South development via entrepreneurship. projected number of startups, it functions Africans. largely independently and is less reliant on the government. Similarly, the Enterprise and Supplier Development (ESD) program creates The South African government’s mandates incentives for established companies to to improve the economy include raising invest in the training and development of FIGURE 3. PROFILE OF TOP 100 TECH STARTUPS IN THE SOUTH AFRICAN ECOSYSTEM employment levels, increasing its debt rating, their smaller supply chain participants, either and strengthening governance. Alongside directly or indirectly via ESD providers. Large Business Model Breakdown Location Breakdown Sector Breakdown this, the government is also focused on companies must spend 3 percent of annual the economic inclusion of previously profits on suppliers included in the program. Mixed Others SaaS & Iaas disadvantaged groups. Two related initiatives This program is the largest driver of funding – the Black Economic Empowerment (BEE) for the country’s large number of innovation C2C 15% 14% 42% and Economic Supplier Development (ESD) hubs and incubators, unlocking ZAR 12 billion 2% programs – are key to this agenda. Though not (USD 900 million) in capital for companies to Advertising & 11% Big data exclusively directed at the tech and innovation fund empowerment initiatives.16 44% B2B 28% sectors, these programs have triggered Marketplace 16% 9% significant improvements in the Gauteng tech 39% Content (VMG) 58% startup ecosystem. 7% Johannesburg 6% 7% 2% B2C Cape Town e-finance e-retail Social platforms High tech VMG: Video, Music, Games Source: OC&C analysis based on Crunchbase 16 “First National Bank, Endeavor South Africa. “The Entrepreneurial Dialogues: State of Entrepreneurship in South Africa”. http://sablenetwork.com/pdf/The%20 Entrepreneurial%20Dialogues%20-%20State%20of%20Entrepreneurship%20 in%20South%20Africa.pdf (accessed October 26, 2017) 24 Tech entrepreneurship ecosystem in South Africa Tech entrepreneurship ecosystem in South Africa 25
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