STADIA 2012 - NSW Government
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MINISTER’S INTRODUCTION I am pleased to present the NSW Olympics is now ageing, and in coming Government’s Stadia Strategy, years will need upgrading and in some which is the outcome of an extensive cases replacing. consultation process which included J^[feij#Ebocf_YDIM=el[hdc[dj major sporting organisations, infrastructure investment strategy teams, stadia owners and operators, mWiWjX[ijWZ^eY"m_j^c_d_cWb event promoters, industry groups consideration given to ensuring and local government. bed]#j[hcikijW_dWX_b_jo$ This is the first time a NSW Current economic times demand the Government has sought to provide h_]^jZ[Y_i_ediX[cWZ[\ehj^[\kjkh[ a vision for the future of stadia, of NSW and the Stadia Strategy ticks free of political influence, and j^WjXen$ offering stakeholders a ‘road map’ for the future.
© SCG Trust/Hamilton Lund 1 INTRODUCTION Left Sydney Cricket Ground and Sydney Football Stadium Sporting and recreational facilities Xoj^[DIM=el[hdc[dj$J^_i_i Government’s commitment outlined international competitions. The WYY[iiXofkXb_YjhWdifehjWdZ in NSW 2021: A Plan to Make NSW ijhWj[]oh[Ye]d_i[ij^[Xki_d[ii WhWd][e\fh[#WdZfeij#cWjY^ Below Yedjh_Xkj[jeijhed][h"ceh[ likely to increase as venues age and Function Room l_XhWdjYecckd_j_[iWdZfhel_Z[ competition for events increases. Number One to: of sport is changing and the NSW entertainment within the same Hunter Stadium _cfehjWdj[Yedec_YX[d[Óji$ To date, NSW has not had a clear Fhel_Z[j^[Yecckd_jom_j^ Government must have a plan fh[Y_dYj$J^[Óhijf^Wi[m_bbX[ NSW has a range of facilities that strategy to guide NSW Government increased access to stadia; to ensure its major stadia are to implement the Government’s host international, national, state stadia planning and investment. ;dYekhW][ckbj_#fkhfei[kiW][ competitive with those in other framework and seek to improve and local community events. The of stadia; ijWj[i$J^_ickijXWbWdY[j^[WX_b_jo usage of stadia, noting the cW`eh_joWh[emd[ZXoj^[DIM The NSW Stadia Strategy provides ?cfhel[\WY_b_j_[i\ehfWhj_Y_fWdji for NSW to host major events such opportunities for new government or local government, with a small a framework for NSW Government and spectators; and as the ICC Cricket World Cup and investment are limited in the current dkcX[hX[_d]fh_lWj[boemd[Z$ investment and aims to achieve ?cfhel[j^[Yecf[j_j_l[ j^[7
2 DEVELOPMENT OF THE NSW STADIA STRATEGY The development of the NSW Stadia Evidence suggests there are too Strategy has included a review of many stadia in NSW, particularly current stadia in NSW, stakeholder in Greater Sydney. NSW has a consultation and supporting analysis. Z_ifhefehj_edWj[bo^_]^dkcX[h © Hindu Council of Australia This analysis has covered a range of venues compared to other Above e\Wh[Wi_dYbkZ_d]X[dY^cWha_d] mainland states. These venues are Deepavali Fair to other states, demographic highly decentralised. Many sporting Parramatta Stadium and future demand analysis, the teams have their own home Right consideration of the value of major stadium and some also play out Super X events and review of risks. of additional stadia. Parramatta Stadium Stadia are underutilised and community access is often limited. DEFINING STADIA BeYWbijWZ_WYWdX[jee[nf[di_l[ The focus of the NSW Stadia \ehded#fhe\[ii_edWbifehj_d]]hekfi" IjhWj[]o_ickbj_#ki["ekjZeeh WdZYedY[hdWXekjjkh\WdZ]hekdZ stadia with a total capacity of gkWb_joYWdh[ijh_Yjj^[_hki[$ at least 10,000. The quality of NSW facilities is This means it focuses on venues perceived as inferior to those j^WjYWdX[ki[ZXockbj_fb[ available in other states. National sporting codes and does not and international sports organisations _dYbkZ[i_d]b[#ki[\WY_b_j_[iikY^ ^Wl[c_d_ckch[gk_h[c[djih[bWj_d] Wi^eYa[oWdZie\jXWbbÓ[bZi$ to corporate, media, player and spectator facilities, which provides Similarly the focus on venues an ongoing challenge in meeting with more than 10,000 capacity [nf[YjWj_ediWYheiiWbWh][dkcX[h means the strategy does not of venues. focus on smaller district and local level facilities. Many stadia are compromised by poor public transport. Stakeholders However, it is acknowledged dej[Zj^WjfkXb_YjhWdifehj these smaller facilities perform WYY[ii_X_b_jo_i_cfehjWdjjej^[ an important role in the provision success of stadia and this is of sporting infrastructure Z_\ÓYkbjm_j^WbWh][dkcX[he\ across NSW. decentralised venues. Spectators consider the match day experience in NSW inferior. Local 2.1 STAKEHOLDER grounds in residential areas cannot CONSULTATION compete with specialised sporting Stakeholders include sporting teams and entertainment precincts. and organisations; tourism and events Government investment has been organisations; local government; ad hoc,b[WZ_d]je_d[gk_j_[i_dijWZ_W and stadia operators and owners. fhel_i_edWdZgkWb_jo$El[hj^[bWij Consulting with stakeholders to 10 years, the NSW Government has kdZ[hijWdZj^[_hh[gk_h[c[dji^Wi committed in excess of $300 million X[[dYh_j_YWbjej^[Z[l[befc[dje\ jej^[h[#Z[l[befc[dje\ijWZ_W" the strategy and together with the ^em[l[hj^_i^WidejX[[d]k_Z[Z supporting analysis, has highlighted XoWbed]j[hcfbWdm_j^b_daW][ije concerns including: transport planning. © Global Action Sports 6 | STADIA STRATEGY 2012 STADIA STRATEGY 2012 | 7
NSW Tier 3 Stadia 2.4 BENCHMARKING J^[^_]^dkcX[he\ijWZ_W_d ?j^WiWbieX[[ddej[Zj^WjDIM There are at least 26 Tier 3 facilities TO OTHER STATES NSW compared to other states Tier 1 stadia host a significantly lower across NSW. Of these stadia over YWdX[_bbkijhWj[ZXoYecfWh_d] dkcX[he\h[]kbWhifehj_d]i[Wied When compared with other half are in Greater Sydney and are stadia capacity to population events than venues such as the states, NSW has a significantly typically the home ground for second I[[JWXb['$ MCG and Docklands Stadium ^_]^[hdkcX[he\J_[h(ijWZ_W$ and third grade sporting teams. _dC[bXekhd[$ ?dC[bXekhd[jmeijWZ_W^eijW NSW has the highest stadia jejWbe\d_d[7
2.5 STADIA STRATEGY 2.6 MODELS FOR THE DESIGN PRINCIPLES STADIA STRATEGY The development of the NSW Stadia Two options were considered in IjhWj[]o^WiWbieX[[d_d\ehc[Z developing the strategy: Xoj^[\ebbem_d]Z[i_]dfh_dY_fb[i :edej^_d] that ideally Tier 1 and Tier 2 stadia 7É^kX%fh[Y_dYjÊijWZ_WceZ[b should meet: Do nothing 1 Multi-tenant, multi-use: all stadia Analysis of current stadia provision should host the majority of home and consideration of stakeholder matches for at least two national comments make it clear that ‘doing sporting teams. dej^_d]Ê_idejWikijW_dWXb[ceZ[b 2 Utilisation: greater use of \ehDIM$9edY[hdi^Wl[X[[dhW_i[Z J_[h'ijWZ_Wm_bbX[fh_eh_j_i[Z$ WXekjYkhh[djijWZ_Wfhel_i_edWdZ J^[W_cm_bbX[je^Wl[Wd use including: _dYh[Wi[ZdkcX[he\ifehjeh > Wl_d]WbWh][dkcX[he\ entertainment event days held at stadia means costs are spread stadia included in the strategy. WYheiiWbWh][dkcX[he\ venues and it is difficult to find 3 Capacity: seating capacity the money to maintain all to i^ekbZX[ik\ÓY_[djjec[[j contemporary standards; current and short to medium j[hch[gk_h[c[dji$J_[h(ijWZ_W L [dk[im_bbYedj_dk[jeW][ should have the capacity to _cfWYj_d]edl[dk[gkWb_jo\eh expand to accommodate teams and spectators; future demand. B emkiW][hWj[ih[ikbj_dfeeh financial returns which in turn 4 Quality of facilities: all stadia b_c_jij^[\kdZiWlW_bWXb[\eh should meet the current maintenance. It also does not h[gk_h[c[djie\a[o^_h[hiWdZ" fhel_Z[j^[X[ijÓdWdY_Wbeh through continued investment, Yecckd_joX[d[Ójh[jkhd\ehj^[ have the potential to meet DIM=el[hdc[djm^[dh[gk[iji \kjkh[h[gk_h[c[dji"_dYbkZ_d] \eh\kdZ_d]Wh[X[_d]Yedi_Z[h[Z1 facilities for players, media WdZXheWZYWij_d]$ C W_djW_d_d]WdZ_cfhel_d] stadia presents a challenge for 5 Transport connectivity: all local governments that face ijWZ_Wi^ekbZ^Wl[]eeZfkXb_Y Yecf[j_d]h[gk[iji\eh\kdZ_d]1 transport access and appropriate H [gk[iji\ehDIM=el[hdc[dj parking capacity. funding to upgrade facilities 6 Entertainment precinct: are likely to increase as Left ijWZ_Wi^ekbZX[ikhhekdZ[Z venues age and competition ANZ Stadium XoWl_XhWdj[dj[hjW_dc[dj for events increases; Sydney Olympic Park precinct to enhance the match J ^[h[^WidejX[[dWYb[Wh Below day experience. ARL Test Match strategy in place to guide NSW Government stadia Hunter Stadium planning and investment. The hub/precinct model A model generally regarded as leading practice for stadia provision Yecfh_i[iWicWbbdkcX[he\ ^_]^gkWb_jo"Y[djhWbbobeYWj[ZWdZ WZ[gkWj[boi_p[ZijWZ_Wm_j^]eeZ transport access and a surrounding entertainment precinct, creating a gkWb_joif[YjWjeh[nf[h_[dY[WdZ © Venues NSW/Arrow Photography © Sydney Olympic Park Authority/Paul K Robbins 12 | STADIA STRATEGY 2012 STADIA STRATEGY 2012 | 13
3 THE NSW STADIA o[Wh#hekdZki[$J^_i^kX%fh[Y_dYj The review found that key elements model is used in Victoria. e\j^[L_Yjeh_WdceZ[bYWdX[ STRATEGY jW_beh[ZjeZ[l[befWÇ^oXh_ZÈ J^[i[ijWZ_WWh[ikffehj[ZXo model that suits the environment smaller decentralised venues in NSW. This acknowledges that that provide dedicated elite j^[h[Wh[Z_\\[h[dY[iX[jm[[dj^[ training facilities and allow for two states. For example, Sydney’s the intersection of elite sport population is far more spread out 3.1 THE STRATEGY The inclusion of the Sydney IjWZ_kcXej^J_[h(i[hl_Y[ and community use. Showground Stadium reflects large populations and have also j^WdC[bXekhd[Êi"m_j^edWl[hW][ The NSW Stadia Strategy focuses the Government’s commitment received significant investment )()h[i_Z[djif[higkWh[a_bec[jh[ future NSW Government investment jej^[IoZd[oEbocf_YFWha^kX over the last five years. THE VICTORIAN compared to 478. on NSW Government venues, and recognises that it is the only including those that will return to Western Sydney © SCG Trust/Hamilton Lund HUB/PRECINCT In addition it is important that the c[Z_kc#i_p[ZelWbl[dk[_dDIM$ In addition, the strategy includes government or have a head lease Above MODEL population centres of Wollongong, with the NSW Government. Sydney Cricket Ground and another Tier 2 stadium in Western Sydney Swans vs Hawthorn Newcastle and Western Sydney Since the late 1980s, Victoria has Sydney Football Stadium Sydney. Further consideration of the Sydney Cricket Ground are appropriately considered in a The strategy includes seven worked towards a ‘hub’ model J^_i^kX^WiX[[d^eij_d]Wm[Wbj^ efj_edi\ehj^_iijWZ_kc_ih[gk_h[Z NSW strategy. stadia, comprising three Tier 1 and could include redeveloping an Right of stadia provision to improve of sport and entertainment for and four Tier 2 venues, in two existing stadium or developing a Wollongong Stadium spectator experience, increase For NSW this means a more over 150 years. It is located close _dj[hdWj_edWbifehj_d]^kXiWdZ new stadium in a strategic location. attendance, and provide better decentralised approach to stadia jej^[Y[djhWbXki_d[iiZ_ijh_YjWdZ other venues in the population financial returns. As a result, the fhel_i_edm^_b[h[jW_d_d]WmehaWXb[ _iWZ`WY[djjej^[XWhi"h[ijWkhWdji" centres of Wollongong, Newcastle AFL moved games away from dkcX[he\ijWZ_W$J^_i^oXh_Z and Western Sydney. cinemas and shops of the SEVEN GOVERNMENT the traditional home grounds of approach provides an opportunity Entertainment Quarter. OWNED OR LEASED STADIA Melbourne teams to the state’s je[d`eoj^[X[d[Ójie\j^[^kX% Sydney Olympic Park INCLUDED IN THE STRATEGY two Tier 1 stadia – the MCG precinct model in a way that is The Sydney Cricket Ground and IoZd[oEbocf_YFWha^WiX[[d and Docklands Stadium. With tailored to the needs of NSW. IoZd[o
3.3 SUPPORTING As stadia age without major WESTERN SYDNEY capital redevelopments, they COMMUNITY increasingly will not meet spectator Population growth projections FACILITIES and player expectations. indicate that Western Sydney 8o[ijWXb_i^_d]j^[DIMIjWZ_W and particularly South-Western Sporting organisations consulted Strategy, the NSW Government Sydney are the key growth areas agree that NSW has too many will ensure that future capital within Greater Sydney. By 2036 investment is strategic and delivers icWbb"kdZ[h#[gk_ff[ZijWZ_W$ 51% of the city’s population will j^[X[ijekjYec[i\ehDIM$ However, it is acknowledged be in Western Sydney. This strategy recognises that given that for some spectators, j^[bWh][dkcX[he\J_[h(ijWZ_W"_j seeing their team play on Looking to the future, the NSW is challenging to maintain current their current home ground Stadia Strategy proposes further ijWZ_WWjj^[b[l[bh[gk_h[Zje^eij m_bbWbmWoiX[ceh[_cfehjWdj consideration of options to © South Sydney Rabbitohs increase capacity in Western elite competition. j^Wdkf#je#date facilities. Sydney to meet future demand. 3.4 TIER 2 STADIA The strategy foresees continuing discussion with stadium NOT INCLUDED BELMORE SPORTS GROUND AND THE BULLDOGS IN THE STRATEGY owners, operators, and sporting eh]Wd_iWj_edi"WXekjj^[\kjkh[ Located in the City of Canterbury, reciprocal rights to away games While the Stadia Strategy aims to direction of their grounds. At present, 3.2 WHAT THE NSW Belmore Sports Ground had a with other teams at their stadium. prioritise capital investment into the experience of Victoria, Redfern STADIA STRATEGY capacity of 25,000, including WjWh][j[ZdkcX[he\DIM Oval and Belmore Sports Ground, In 2010, federal, state and local DELIVERS 9,000 seats, and had been the government funding enabled Government venues, it also seeks indicates that a policy of moving Canterbury-Bankstown Bulldogs jecWn_c_i[Yecckd_joWdZckbj_# ]Wc[iWmWo\hecicWbb[h"ikXkhXWd The strategy provides for the the Bulldogs to redevelop Rugby League Club’s home purpose use. For example, Tier 2 l[dk[ijel[dk[im_j^X[jj[h\WY_b_j_[i concentration of national and Belmore Sports Ground to ground since 1935. However, to venues that fall outside the strategy, WdZ]eeZjhWdifehjm_bbX[e\bed][h# international games into a provide an elite training facility play at a stadium with improved YekbZX[]_l[dWd[mb_\[Wi[b_j[ j[hcX[d[Ójjeifehj_d]YeZ[i" icWbb[hdkcX[he\J_[h'WdZJ_[h and administration centre. In so facilities and to increase training facilities and used to teams and fans. 2 stadia (seven rather than 14), doing, capacity was reduced membership, the Bulldogs host lower drawing professional leading to higher utilisation rates, and local access was significantly decided to move home matches ]Wc[i"fh[#i[WiedcWjY^[i"`kd_eh increased efficiencies, and more increased. Belmore Sports to Stadium Australia following Ground is both an elite and competitions and community events. focused investment. Analysis the end of the 1998 season. shows that these seven stadia can community sporting hub, with Belmore Sports Ground and Redfern REDFERN OVAL AND The result has been increased a busy event calendar including accommodate all national sporting attendances (an average of Oval provide case studies of how THE RABBITOHS organisations and regular season Bulldogs pre-season and training 17,600 compared to 10,700 in Wl[dk[YWdX[h[Z[l[bef[Zje One of Australia’s oldest rugby event days and also meet current matches, home matches for the the last 9 years at Belmore), cW_djW_dj^[b_daX[jm[[d[b_j[ifehj league clubs, the South Sydney projected growth. Sydney Olympic Football Club, better facilities for players and community engagement. Rabbitohs, played home matches second tier Bulldogs matches, The strategy provides an and spectators and improved junior Bulldogs representative The strategy proposes that the at Redfern Oval from 1948 – 1987. opportunity to deliver: revenue. Playing at a larger training and matches, local NSW Government work with local Since this time the Rabbitohs venue provides opportunities to rugby league grand finals and have played home games at 7 ceh[\eYkii[ZWffheWY^ government and private operators increase revenue by, for example, a range of other community the Sydney Football Stadium to NSW Government to explore ways to provide increased offering memberships with based activities. and Stadium Australia, both investment to improve facilities, community access. A range of Tier 1 stadia. The Rabbitohs Above transport access and develop efj_edijeX[Yedi_Z[h[Z\ehj^[i[ have experienced an increase in Redfern Oval entertainment precincts; BULLDOGS AVERAGE REGULAR SEASON ATTENDANCE stadia include: membership numbers, with total ?dYh[Wi[Zkj_b_iWj_edm^_Y^ Below 8 [Yec_d]jhW_d_d]]hekdZiWdZ membership at 20,181 in 2011. The Members Pavilion will improve financial and administration centres for their Redfern Oval has been Sydney Cricket Ground community returns; 25,000 ‘home’ teams; redeveloped to provide training Fhel_i_ed\ehWbbDIMifehj_d] >eij_d][n^_X_j_ed[l[dji1 facilities for the club, including a organisations; 20,000 >eij_d]fh[#i[Wied[l[dji1 new grandstand and state of the ?cfhel[Zl[dk[i\ehfbWo[hi art playing field. The sports field 15,000 F hel_Z_d]fbWo_d]Ó[bZi\eh and spectators; surrounds are accessible to the junior games 8[jj[hYeehZ_dWj_ede\[l[djZWoi public and the field is available across NSW; and 10,000 F hel_Z_d]ifehji\WY_b_j_[i\ehbeYWb for hire by local community communities and schools; and sports teams and organisations. ?dl[ijc[djjWh][j[Zje_cfhel[ 5,000 the competitiveness of NSW. H [fbWY_d]jkh\m_j^Wbbm[Wj^[h The Redfern Oval redevelopment synthetic playing surfaces to was funded by the City of [dWXb[]h[Wj[hkiW][el[hWd Sydney Council. 2010 2011 1990 1991 1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 extended period of time. © SCG Trust/Hamilton Lund 16 | STADIA STRATEGY 2012 STADIA STRATEGY 2012 | 17
4 ACTION PLAN With the release of the NSW Stadia Strategy, focus turns to implementation of the strategy and undertaking more detailed work regarding community sport and recreation facilities. © Venues NSW/Phil Carrick This work will include: Above 9 ecckd_YWj_d]j^[ekjYec[i Parramatta Stadium of the strategy; Right 9 edj_dk_d]Z_iYkii_edim_j^ ANZ Stadium ifehj_d]XeZ_[ih[]WhZ_d]ijWZ_W Sydney Olympic Park provision, facilities and future Back Page match scheduling; Wollongong Stadium : [l[bef_d]ehkfZWj_d] master plans for Tier 1 stadia and their precincts covering transport, integrated ticketing, spectator experience, facilities for players, media and corporates and restaurant and entertainment provision; : [l[bef_d]ehkfZWj_d]cWij[h plans for Tier 2 stadia and their precincts, again looking at transport, spectator experience and facilities; 9 edi_Z[h_d]efj_edi\ehj^[ Tier 2 stadium in Western Sydney to meet future demand; J Wba_d]jej^[Yecckd_joWdZ jebeYWb]el[hdc[djWXekj what role they see for the ckbj_#ki[J_[h(ijWZ_Wj^Wj\Wbb outside the stadia identified in this strategy; K dZ[hjWa_d]ceh[Z[jW_b[Zmeha regarding community sport and recreation facilities in NSW. © Sydney Olympic Park Authority/Paul K Robbins 18 | STADIA STRATEGY 2012 STADIA STRATEGY 2012 | 19
© Venues NSW/Collin Douch
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