ROCKY MOUNTAIN BRIDE 2022 media kit

Page created by Francis Harmon
 
CONTINUE READING
ROCKY MOUNTAIN BRIDE 2022 media kit
WILLOW + WOLF PHOTOGRAPHY · AB

ROCKY MOUNTAIN BRIDE
            2022   media kit
ROCKY MOUNTAIN BRIDE 2022 media kit
rocky mountain bride
               The only wedding resource, both in print and online, that covers the entire range of
               the Rocky Mountain region on a national level. Through our products, we artfully
               represent the natural beauty and authentic nature of weddings in our unique locality.
               Rocky Mountain Bride offers a wide variety of options to showcase your business, help
                                   you gain exposure and attract your ideal client.

NICOLE WILD IMAGERY · MT
ROCKY MOUNTAIN BRIDE 2022 media kit
AU D I E N C E
                                                          DEMOGRAPHICS
                                                          Average HHI: $102,110
                                                          Median Age: 25-34
                                                          Readers: 82% Female

                                                          INDUSTRY
                                                          Rocky Mountain Weddings Per Year: 142,400

                                                          Average Cost of Wedding Per Location:
                                                             Canadian Rockies: $30,717
                                                             Colorado: $27,646
                                                             Idaho: $19,925
                  THE TOTH'S · AB                            Montana: $20,706
                                                             New Mexico: $18,470
                                                             Utah: $27,095
                                                             Wyoming: $26,017

                                                          Rocky Mountain Wedding Industry Total: $3.5 Billion

                                                          PRINT
                                                          Magazines Printed Annually: 90,000 +
                                                          Average Sell-Through Rate: 43%

                                                          STOCKISTS
                                                          Available at local retailers and advertisers throughout the
LAURA RACHELLE PHOTOGRAPHY · CO

                                                          region. For a full list, email hello@rockymountainbride.com

                                                          DIGITAL REACH
                                                          Website Views: 1,800,000 +
                                    ABIGAIL KEENAN · UT

                                                          Newsletter Subscribers: 13,000 +
                                                          Newsletter Open Rate: 48%
                                                          Online Magazine Impressions: 4,250,000 +

                                                          SOCIAL

                                                          INSTAGRAM
                                                          Followers: 92,200 +
                                                          Accounts Reached Yearly: 10,500,000 +

                                                          FACEBOOK
                                                          Followers: 29,264 +

                                                          PINTEREST
                                                          Followers: 11,000 +
                                                          Yearly Impressions: 43,200,000 +

             SHUTTERFREEK · NM
ROCKY MOUNTAIN BRIDE 2022 media kit
D I G I TA L A D V E R T I S I N G
RMB offers customizable online packages across multiple platforms to help wedding businesses reach their ideal clients.

SOCIAL MEDIA
A variety of platforms used to reach your ideal clients

ONLINE ADVERTISING
Digital options to market your brand through Rocky Mountain Bride’s online presence

VENDOR COLLECTIVE
An invitation-only online vendor directory of the top wedding professionals in the region

HONEYMOON COLLECTIVE
An invitation-only online directory of the most desirable honeymoon destinations around the world

VENUE GUIDE
A digital directory of the best venues within the Rocky Mountain region

DESTINATION WEDDING GUIDES
Digital magazines dedicated to the region’s most sought after destination markets

ELIZABETH WELLS PHOTOGRAPHY · NM
ROCKY MOUNTAIN BRIDE 2022 media kit
SOCIAL MEDIA
INSTAGRAM CAMPAIGNS
STORIES     · $500
Custom Instagram Story campaign (3-7 slides) created
by RMB using photos provided by you. Each campaign
includes brief messaging to promote your brand
including a hyperlink.

GIVEAWAY · starting at $500
Partner with RMB for a week-long social media
campaign to promote your product or company.
Product, service or experience provided by you.
Approval required by RMB Social Media team to
purchase.

SPONSORED FEED POST · starting at $1,000
A sponsored IGTV, Reel or Post. Approval required
by RMB Social Media team to purchase.

*prices based on social blue book valuations

                                                       BAILEY REESE VISUALS · UT
ROCKY MOUNTAIN BRIDE 2022 media kit
O N L I N E A DV E RT I S I N G
EMAIL BLAST · $1,000
A custom newsletter dedicated to your brand and message sent to vendors or brides

EMAIL INCLUSION · $500
A custom inclusion in a bride or vendor newsletter of your choice

EVENT PROMOTION · $650
An event listing online, social media promotion, email inclusion, and RMB magazines for your event

SPONSORED ARTICLE · $1,000 +
Brand focused article created by RMB with your provided materials and promoted online via social media

CURATED CONTENT · $1,500 +
Dedicated content designed for your brand or company including copy, photos and promotion

SIDEBAR AD PRICING
sold in quarterly (3 mo.) increments

SMALL SIDEBAR · 300 x 150px
Homepage: $750
Auxiliary Page: $500

MEDIUM SIDEBAR · 300 x 250px
Homepage: $1,000
Auxiliary Page: $750

LARGE SIDEBAR · 300 x 600px
Homepage: $2,250
Auxiliary Page: $1,500

LEADERBOARD · 720 x 90px
Homepage: $2,250
Auxiliary Page: $1,500                                                                                   KATCH STUDIOS · BC
ROCKY MOUNTAIN BRIDE 2022 media kit
VENDOR COLLECTIVE
               The Vendor Collective is an online directory featuring the top wedding professionals in our region.

                   PROFILES INCLUDE
                            Up to 20 Images
                                      Videos
                        Contact Information
                       Social Media Handles
                Email Call to Action Button
                      Company Description
                                  Fun Facts
                               Testimonials
Links to Features: Blogs, Magazines, Wedding
   Guides, Venue Guide, Downloadable PDFs

                 LOCAL MEMBERSHIP
                                $600/year
        One State/Province + One Category

      DESTINATION MEMBERSHIP
                                $1,500/year
       All States/Provinces + One Category

      = receive the “travel” badge next to your
                  listing to indicate you travel!

    BRIDAL BOUTIQUE UPGRADE
                               $1,000/year
        One State/Province + One Category
                  Unlimited Event Listings

                                UPGRADES
                                $100/year
      Add-On Category or States/Provinces

                                      BADGE
  Receive a badge to showcase on your website!
ROCKY MOUNTAIN BRIDE 2022 media kit
HONEYMOON COLLECTIVE
The Honeymoon Collective is an online directory featuring the most desirable destinations around the world.

RATES
ECONOMY MEMBERSHIP
$1,000/year
One Location + One Category

BUSINESS CLASS MEMBERSHIP
$1,750/year
One Location + One Category
Sponsored Online Article + Social Media Campaign

FIRST CLASS MEMBERSHIP
$4,750/year
One Location + One Category
Sponsored Online Article + Social Media Campaign
Full Page Ad in National Publication

PROFILES INCLUDE
     Up to 20 Images
     Videos
     Contact Information
     Social Media Handles
     Book Now Button
     Property Description
     Amenities
     Honeymoon Packages
     Links to Features: Blogs, Magazines,
     Wedding Guides, Downloadable PDFs

                                                                                                              LAURA MURRAY PHOTOGRAPHY · WY
VENUE GUIDE
                          The Venue Guide is a digital directory featuring venues within the entire
                          Rocky Mountain region, fiercely marketed to couples. RMB’s Venue Guide,
                          updated quarterly, is the only directory that exists to cover the region’s best
                          properties. To see the Venue Guide's digital reach, click here.

                          RATES
                          FULL PAGE
                          $995

                          TWO-PAGE SPREAD
                          $1,495

CASSIDY BELL PHOTO · ID
D I G I TA L W E D D I N G G U I D E S
Wedding Guides are digital magazines, located on www.rockymountainbride.com/library, dedicated to the region’s most
sought after destination wedding markets. Created as a planning tool for couples, each hyperlocal issue includes real
wedding and elopement inspiration, styled shoots, rehearsal dinner locations, area information, a venue guide and much
more! Digital Wedding Guides, while not distributed, are available to purchase for on-demand printing.

RATES
QUARTER PAGE                      FULL PAGE
$495                              $995

HALF PAGE                         TWO-PAGE SPREAD
$695                              $1,495

DESTINATION MARKETS
           CANADA                    COLORADO                                IDAHO                  NEW MEXICO
           Banff                     Aspen, Snowmass & Roaring Fork Valley   Boise                  Albuquerque
           Calgary                   Boulder                                 Coeur d’Alene          Las Cruces
           Central Alberta           Breckenridge                            McCall                 Santa Fe
           Edmonton                  Buena Vista & Salida                    Palouse                Taos
           Fernie                    Colorado Springs                        Southeastern Idaho
           Fraiser River Valley      Crested Butte & Gunnison                Sun Valley
           Vancouver                 Denver                                                         UTAH
           Jasper                    Durango
           Okanagan                  Estes Park                              MONTANA                Moab
           Southern Alberta          Evergreen                                                      Park City
           Sunshine Coast            Grand County                            Big Sky & Bozeman      Greater Salt Lake City
           Vancouver Island          Northern Colorado                       Billings & Red Lodge   Northern/Utah Valley
           Whistler                  Summit County                           Central Montana        St. George
                                     Steamboat Springs                       Glacier
                                     Telluride                               Missoula
                                     Vail                                                           WYOMING
                                     Western Slope
                                                                                                    Northern Wyoming
                                                                                                    Jackson
                                                                                                    Southeastern Wyoming

SARAH PORTER PHOTOGRAPHY · CO
P R I N T A DV E RT I S I N G
PRODUCTION SCHEDULE
State publications are on newsstands throughout their designated state. Canadian Rockies publications are nationally distributed across Canada.
Rocky Mountain Bride’s national publication is distributed across the U.S. and Canada.

                                                   CANADIAN ROCKIES SPRING/SUMMER
                                                   ad close: february      15
                                                   on shelves: april

                                                   COLORADO SPRING/SUMMER
                                                   ad close: february      15
                                                   on shelves: april

                                                   UTAH SPRING/SUMMER
                                                   ad close: february      15
                                                   on shelves: april

                                                   MONTANA*
                                                   ad close: may 1
                                                   on shelves: june     + november

                                                   WYOMING*
                                                   ad close: may 1
                                                   on shelves: june     + november

                                                   IDAHO*
                                                   ad close: may 1
                                                   on shelves: june     + november

                                                   NEW MEXICO*
                                                   ad close: may 1
                                                   on shelves: june     + november

                                                   CANADIAN ROCKIES FALL/WINTER
                                                   ad close: august 15
                                                   on shelves: october

                                                   COLORADO FALL/WINTER
                                                   ad close: august 15
                                                   on shelves: october

                                                   UTAH FALL/WINTER
                                                   ad close: august 15
                                                   on shelves: october

                                                   NATIONAL VOLUME 8
                                                   ad close: december 15
                                                   on shelves: january                                 * denotes cover change - same content
P R I N T A DV E RT I S I N G
PRICING
Advertising can be paid in full, quarterly or in 12 monthly payments. A processing fee is added in for monthly payments.
Rocky Mountain Bride’s creative team can design your ad for $500.

STATE PUBLICATIONS
Annual: Idaho, Montana, New Mexico, Utah, Wyoming
Bi-Annual: Colorado, Canadian Rockies, Utah

Single Issue Pricing                            Bi-Annual or Two Issue Pricing
HALF PAGE                                       HALF PAGE
$1,500 • $130/mo.                               $2,250 • $200/mo.

FULL PAGE                                       FULL PAGE
$2,500 • $220/mo.                               $3,250 • $275/mo.

INSIDE FRONT/BACK COVER
$4,500 • $395/mo.

BACK COVER
$6,000 • $525/mo.

ANNUAL NATIONAL PUBLICATION
HALF PAGE                                       INSIDE FRONT/BACK COVER
$2,500 • $220/mo.                               $6,000 • $525/mo.
FULL PAGE                                       BACK COVER
$4,000 • $350/mo.                               $10,000 • $875/mo.
TWO-PAGE SPREAD
$7,000 • $615/mo.

                                                                                                                           QUINCY'S PHOTOS · ID
BR I DE

                                        LAUREN PIPPiN PHOTOGRAPHY · CO

CONTACT: HELLO@ROCKYMOUNTAINBRIDE.COM
You can also read