PLAN ANNUAL 2021/22 - National Arts Council

 
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PLAN ANNUAL 2021/22 - National Arts Council
ANNUAL
PERFORMANCE

PLAN
   2021/22
PLAN ANNUAL 2021/22 - National Arts Council
PLAN ANNUAL 2021/22 - National Arts Council
ACCOUNTING AUTHORITY
     STATEMENT

                                              T
                                                       he new Council comes in at a time
                                                       of uncertainty, where the future
                                                       can only be determined by how
                                                       as a collective, we fight towards
                                              eliminating a pandemic that threatens to
                                              reverse the gains the artistic community
                                              has achieved over the years.

                                              This pandemic has had a severe effect on cultural and
                                              artistic work because of the nature of the sector and
                                              how it creates content and earns income. The National
                                              Arts Council is at the forefront of alleviating the financial
                                              burden brought about by the Covid-19 restrictions that
                                              impact on the livelihood of the cultural and creative
                                              sector.

                                              Many of us had high hopes and expectations for 2020, but
                                              no one could have foreseen the devastation that would
                                              be wrought on our country and our people by Covid-19.
                                              Our arts sector, inevitably, was not spared the carnage
                                              – and arguably endured some of the worst impact. We,
                                              therefore, present this Annual Performance Plan, for the
Mr Zikie Molusi                               MTEF period 2021-2024, mindful of how the funding of
Chairperson                                   the sector has to run parallel to the required compliance
National Arts Council of South Africa         with Covid-19 protocols. This will require creative and
                                              innovative platforms for artistic expressions that keep
                                              the sector going while protecting the lives of the cultural
                                              consumers and those that create content.

                                              We are confident that our cultural practitioners have
                                              been forged in the school of hard knocks and know that a
                                              career in the arts, while immensely fulfilling, will never be
                                              a bed of roses. They have had to endure countless other
                                              bumps along the road in the past.

                                              So, characteristically, as much as the pandemic has
                                              damaged our economy and our people, it has once again

      ANNUAL PERFORMANCE PLAN 2021/22 | NAC                                                                   1
PLAN ANNUAL 2021/22 - National Arts Council
shown how our creative workers are able to pivot, adapt,       ways of producing cultural goods in the wake of the
rise to the challenge and find new ways of doing things.       pandemic.
This, of course, was not easy as a greater part of the
sector derives most of its output from human interaction.      This funding comes against the backdrop and realisation
                                                               that the cultural and creative industries play a major
For the National Arts Council of South Africa, the same        role in the economy and employment creation in South
applied. We also had to quickly embrace a daunting new         Africa. The 2020 research results, conducted by the South
reality, accelerating our migration into the digital sphere    African Cultural Observatory (SACO), have shown that
that had, thankfully, already begun. Fortunately, this         this sector contributes an estimated R74.3billion per
allowed us to salvage the remains of a previously thriving     annum to the country’s GDP (1.7% of total GDP), and is
sector, through reinvention and staying focused on our         grew at 2.4% rate between 2016-2018 - faster than any
mandate.                                                       other industry. While SACO observes that “the number
                                                               of cultural occupations in South Africa is sensitive to
We immediately began adjusting our funding framework           changes in GDP growth, but grew at a faster rate than
to accommodate Covid-compliant projects that are               the number of jobs in other sectors in 2016 and 2017”,
geared towards the Fourth Industrial Revolution and tech-      the sector contributes 1.3 million jobs or 7.03% of total
savvy.                                                         employment. By all indications, the sector requires
                                                               tremendous support if it hopes to continue on this
By supporting innovation that can operate under the new        growth trajectory.
normal, the NAC begins to find a new and re-invented
path that will continue to create a vibrant, inclusive and
transformed arts and culture sector.
                                                                  “ By supporting innovation
The pandemic taught us agility amidst a most eventful
time that has presented challenges but also opportunities           that can operate under
for collaboration with DSAC and sector federations, to
forge a path for a modus operandi within the confines of
                                                                   the new normal, the NAC
a pandemic.                                                         begins to find a new and
We are grateful that this future intervention creates                re-invented path that
a financial safety net and is able to save families from
bankruptcy, destitution and starvation, but of course,
                                                                     will continue to create
our modest allocation is finite and thus, its impact is also        a vibrant, inclusive and
limited.
                                                                     transformed arts and
The National Arts Council thanks Government and
the National Treasury for the allocation of an amount                    culture sector.”
totalling R366 639 000 over the 3-year MTEF period
starting in 2021 to 2024. Much more will have to be
committed and more needs to be done for a sector that          Now, more than ever, with the public purse increasingly
must be re-assembled from being one of the fastest             squeezed, South Africans want transparency and
growing sectors. This funding allocation follows the           accountability for the use of public funds and resources.
recent intervention by the Presidential Employment             This Council promises to carry on the exemplary record
Stimulus Programme fund of R300-million that the               of six successive clean audits under the current CEO,
Department of Sport, Arts and Culture entrusted to             even as we mourn the death of that bastion of integrity
us to manage and disburse in a bid to help retain and          and solid governance, the late auditor-general Kimi
create jobs in the sector. This rapid burst of funding will    Makwetu.
certainly help our artists and creatives to reimagine their

2                                                                     NATIONAL ARTS COUNCIL OF SOUTH AFRICA
PLAN ANNUAL 2021/22 - National Arts Council
Three highlights stand out in 2020. The first is how the
                                                Panel of Chairpersons Committee worked tirelessly to
                                                put the interests of our country’s artists first during this
                                                very difficult time.
                                                The second standout this year was how the marketing
                                                and communications team came out to dance in the
                                                light, at a time when it would have been so easy to dance
                                                in the dark. The way they stepped up to the challenges
                                                presented by the pandemic and were able to find ways to
                                                communicate with the communities we serve was nothing
                                                short of outstanding.

                                                Another high point of the year was seeing how the NAC
                                                solidified its administration and processes, tightening our
                                                controls to ensure that not only are we accountable for
                                                the funds we disburse, but that our beneficiaries similarly
                                                have to account to us for how they use the grants. This
                                                was truly a year of teamwork, in which everyone pulled
                                                together – and pulled their weight in pursuit of greater
                                                goals. This was made possible by a stable leadership.

                                                Furthermore, one of our key strategic drives in the
                                                2021 year is to fortify partnerships in the sector with
                                                private companies, sponsors and supporters. One of our
                                                initiatives is to drive cost-effectiveness in the application
                                                process, through peer-to-peer collaborating.

                                                As the newly appointed Council we believe that we are
                                                inheriting a funding agency that is on solid ground, based
                                                on the work done by the previous Council. As we move
                                                forward, our mission is to solidify and continue to build a
                                                National Arts Council that is credible, trusted and the go-
                                                to agency for funding and arts development.

                                                As we look forward to a year of much-needed recovery
                                                and renewal for our sector, we can also look back on a
                                                successful year for the NAC – one in which we reasserted
                                                our central position as not just a grant-making body,
                                                but also one that plays a pivotal role in developing and
                                                nurturing the sector. I thank everyone concerned for
                                                contributing to this excellent performance.

                                                ............................................
                                                Mr Zikie Molusi
                                                Chairperson
                                                National Arts Council of South Africa

Nick Fewings
        ANNUAL PERFORMANCE PLAN 2021/22 | NAC                                                               3
PLAN ANNUAL 2021/22 - National Arts Council
ACCOUNTING OFFICER
     STATEMENT

                                        A
                                                    s an eternal optimist, I live
                                                    by the adage “every cloud
                                                    has a silver lining”. And so
                                                    it has been for the National
                                        Arts Council of South Africa (NAC), even
                                        in 2020, the most extraordinary and
                                        unprecedented of years.
                                        We start the 2021-2024 MTEF period fully cognisant of
                                        the impact Covid-19 has had on the cultural and creative
                                        industries since coming to our shores in early 2020. We
                                        present this Annual Performance Plan fully aware of the
                                        challenges the industry is facing and the role the National
                                        Arts Council as a buffer against thee financial impact on
                                        the artistic community. Already studies done by the South
                                        African Cultural Observatory (SACO) have shown that the
                                        impact of Covid-19 has shown that the GDP contribution
                                        by this sector will be reduced to R53 billion, compared to
                                        the recently recorded R74.3 billion. The report showed
                                        that performance and celebration will be the most
Ms Rosemary Mangope                     affected at 55% of average impact, and a possible GDP
Chief Executive Officer                 drop of R2.8 billion affecting mostly freelancers, who
National Arts Council of South Africa   constituted 65% of the total survey, due to the human
                                        contact nature of their activities.

                                        I do not wish to downplay the adverse effect the
                                        pandemic has had on our hard-working arts professionals,
                                        who were denied the right and ability to earn a living for
                                        several months. Many are still not able to return to work.
                                        Their courage and fortitude in the face of adversity has
                                        been as inspiring.

4                                              NATIONAL ARTS COUNCIL OF SOUTH AFRICA
PLAN ANNUAL 2021/22 - National Arts Council
However, it is undeniable that Covid-19 forced all of us to       Training and development for our staff contingency is key
think out of the box. I believe that in times of volatility, it   in 2021 and some of the skills development programming
becomes more important than ever to understand your               will be drerived from the wealth of knowledge that
overarching vision and objectives, be true to them and            already exists within our network of stakeholders in
stay focused – and allow that to re-energise you and carry        the sector, so that the framework of the NAC can be
you through. If you are clear about what you want to              flavoured by practitioners on the ground.
achieve, you can make it happen.

The virus made us explore and embrace the unknown.
It stretched us in surprising ways and taught us to look
                                                                        “ Above all, we will be
beyond our borders to expand our horizons and our                        sticking to our vision
                                                                         to establish the NAC
knowledge. It allowed us to pivot, evolve and adapt to
redefine ourselves. Those we serve have stepped up to
the plate and are exploring new ways of creating and
distributing art, inspired by their own ingenuity and the
                                                                          as a knowledge and
experiences of others.                                                 information portal. I do
As the NAC, we have been forced to be agile and to focus               believe that in 2020, we
more closely than ever on our goal of funding the arts for
impact. My wish for the NAC has always been to establish
                                                                      took the first brave steps
it as a trusted central grant-funding portal for the                  towards achieving this ...”
government. It was therefore an immense honour that
the National Treasury through the Department of Sport,
Arts and Culture (DSAC) entrusted us with managing
and disbursing R300-million to our sector as part of the          Although we, like many other entities, had to work with a
Presidential Employment Stimulus Programme (PESP).                reduced budget this year, we were able to lower some of
                                                                  our costs through remote working and conferencing. We
This rapid-relief stimulus programme, geared at creating          hope that our success in allocating our sector’s share of
jobs and retaining existing jobs, had to be rolled out in         the PESP will have proven our capability and that this will
a very short period of time. It required us to be nimble          be reflected in our budgetary allocation.
and fleet-footed, and I commend our team for pulling it
off, drawing on their close understanding of the sector’s         In the Medium Term Expenditure Framework (MTEF)
needs.                                                            for 2021 to 2024, the NAC will invest R262 822 000 in
                                                                  grant funding. As the Executive, we remain committed to
Change is a process, but we had to adapt rapidly when             effective management that will allow us to use a larger
Covid-19 hit – with the switch to remote working meaning          portion of the funds allocated to the NAC on grant
we had to accelerate our digital migration as well as             allocation and less on operational
the upskilling of our workforce. Suddenly embracing               administration. This amount will be used to fund the
technology at a time like this was not easy for some, but         NAC’s five programmes which are:
we are making steady progress.
                                                                  •   Social cohesion and nation building;
As the CEO for the NAC, I remain thrilled with the                •   Innovation, design and creation;
commitment of the thinly spread human resources of                •   Arts platforms/showcases/exhibitions/festivals;
the NAC who have made every effort to ensure that we              •   Strategic Initiatives; and
continue to service the sector in a progressive manner.           •   Capacity building.

       ANNUAL PERFORMANCE PLAN 2021/22 | NAC                                                                                5
Despite significant budget cuts in the sector, we want to     As we look forward at our projected investment, we must
continue on the trajectory of enabling the sector. In 2020,   also assess the significant investment that DSAC has
we funded 411 applicants. We are committed to see this        made in infrastructural developments in communities
figure grow by 10% in the 2021/2022 financial year.           in the form of art centres since 1994. This investment,
                                                              which ranges in the billions across the country
This road map for the next financial year will reflect our    are platforms in waiting for artists to engage their
priorities such as ensuring our grant recipients are tax      communities at a local level.
compliant, so they can nourish the fiscus that supports
them. Here, we think of United States president John          Most of all, we are mindful of the need to be both
F. Kennedy’s words: “Ask not what your country can do         compassionate and innovative at this critical time – and
for you – ask what you can do for your country”. Let us       to get all our artists back to work.
contribute to our economy in the same spirit that we
receive its generosity.

We will be focusing with vigour on establishing our
new development unit, to help potential and existing
                                                              ....................................................
beneficiaries with applying, reporting and developing
                                                              Ms Rosemary Mangope
sustainable business models that build human capacity
                                                              Chief Executive Officer
through training and education.
                                                              National Arts Council of South Africa

Above all, we will be sticking to our vision to establish
the NAC as a knowledge and information portal. I do
believe that in 2020, we took the first brave steps towards
achieving this – although not without labour pains.

As we increasingly embrace technology, we would like
to create a database of all practicing artists to share on
our website. We will also seek to collaborate with entities
such as the South African Cultural Observatory to better
understand the needs of the sector and support arts
and culture practitioners in a more scientific, knowledge-
driven way.

It is imperative for us to work together towards a
knowledge-driven economy, as the need for unskilled
labour diminishes. The first green shoots have been
emerging, and we will be collaborating with at least two
provinces in the coming year to make greater strides
towards bringing this knowledge-fueled arts economy to
fruition. We are also excited about working with digitally-
driven partners, including technology companies, to help
reinvent our sector.

6                                                                       NATIONAL ARTS COUNCIL OF SOUTH AFRICA
OFFICIAL
                                          SIGN-OFF

          It is hereby certified that this APP:

          •   was developed by the management of the NAC under the guidance of Council;
          •   was prepared in line with the current Strategic Plan of the NAC; and
          •   accurately reflects the performance targets the NAC will endeavour to achieve
              given the resources made available in the budget for 2021/22.

                                           ............................................
                                                 Clifton Changfoot
                                             Chief Financial Officer

                                           ............................................
                                               Rosemary Mangope
                                            Chief Executive Officer

                                                     Approved by:

             ............................................
                        Zikie Molusi
                        Chairperson

ANNUAL PERFORMANCE PLAN 2021/22 | NAC                                                         7
TABLE OF CONTENTS

           10 LIST OF ABBREVIATIONS
           11 VISION
           11 MISSION
           12 PURPOSE
           12 VALUES

           OUR MANDATE
PART A
           15 1. REVISION TO LEGISLATIVE MANDATE

           15   2. UPDATES ON INSTITUTIONAL POLICIES AND STRATEGIES

           15   3. UPDATE TO RELEVANT COURT RULINGS

           OUR STRATEGIC FOCUS
PART B
           17 4. UPDATED SITUATIONAL ANALYSIS

           MEASURING PERFORMANCE
PART C
           35   5. INSTITUTIONAL PROGRAMME PERFORMANCE INFORMATION

           48   6. EXPLANATION OF PLANNED PERFORMANCE OF THE          MEDIUM-
                TERM PERIOD

8                                        NATIONAL ARTS COUNCIL OF SOUTH AFRICA
50   7. PROGRAMME RECOURSE CONSIDERATIONS

                        51   8. UPDATED KEY RISKS

                        51   9. PUBLIC ENTITY

                        51   10. INFRASTRUCTURE PROJECTS

                        51   11. PUBLIC-PRIVATE PARTNERSHIPS

                       MEASURING PERFORMANCE
PART D
                        53 TECHNICAL INDICATOR DESCRIPTIONS (TID)

ANNEXURE A              61 MATERIALITY FRAMEWORK

ANNEXURE B              63 RISKS MANAGEMENT PLAN

ANNEXURE C              77 ANTI-FRAUD AND CORRUPTION PREVENTION PLAN

ANNEXURE D              79 COUNCIL CHARTER

  ANNUAL PERFORMANCE PLAN 2021/22 | NAC                                9
LIST OF
     ABBREVIATIONS

ADO		     Arts Development Officer

APP		     Annual Performance Plan

CEO		     Chief Executive Officer

CFO		     Chief Financial Officer

DSAC      Department of Sports, Arts and Culture

EXCO      Executive Committee

ENE		     Estimates of National Expenditure

GMS		     Grant Management System

HR		      Human Resources

ICT
  Information and Communications
		Technology

MGE		     Mzansi Golden Economy

MOA		     Memorandum of Agreement

MOU		     Memorandum of Understanding

MTEF      Medium-Term Expenditure Framework

NAC		     National Arts Council

PACC		    Provincial Arts and Culture Council

PESP
  Presidential Employment Stimulus
		Programme

NDP		     National Development Plan

10                                                                                  Lucas
                                                   NATIONAL ARTS COUNCIL OF SOUTH AFRICA    Favre
• Creating opportunities for the transfer of
                                                          knowledge and experience through regional and

                 VISION                                   international exchanges.
                                                        • Building capacity and expertise in the arts
                                                          through artistic, entrepreneurial, management,
                                                          and technical development as well as copyright
                                                          protection.
                                                        • Growing South Africa’s wealth as measured by its
                                                          great works of artistic expression.

      The NAC’s vision is – ‘a vibrant, sustainable
   arts community that enriches lives through the                  BY SUPPORT WE MEAN:
    free and creative expression of South Africa’s
     cultures/through strengthening artistic and        • Contributing to the development and effective use
                  cultural creation.                      of sustainable infrastructure that enables artistic
                                                          expression.
    Through this, we will be a catalyst for social
                                                        • Funding worthwhile artistic endeavours that would
    inclusion and contribute to the evolutionary
                                                          otherwise not have been possible.
   development of a unique, diverse and inclusive
               South African identity’.                 • Provide opportunities for people to access the
                                                          financial means to explore and experience the arts.
                                                        • Provide opportunities for people to access the
                                                          space to explore and experience the arts.
                                                        • Collaborating with other important stakeholders

               MISSION                                    to create a vibrant artistic ecosystem.
                                                        • Supporting the DSAC in the implementation of the
                                                          Revised White Paper on Arts, Culture and Heritage
                                                          as well as other related strategies, especially those
                                                          focused on enhancing social inclusion.

                                                                  BY PROMOTE WE MEAN:
The NAC’s Mission is to leverage energy, partnerships   • Facilitate access to markets and economic
  and resources to develop, support, promote and          sustainability for artists.
                 advance the arts.
                                                        • Showcase the talent of artists at high-profile
                                                          events.
           BY DEVELOP WE MEAN:
                                                        • Communicate the message that “imagination,
• Identifying and nurturing artistic talent               creativity and design are vital ingredients of
  through funding the academic and professional           the arts that contribute to economic, social,
  development of arts practitioners, managers and         emotional and spiritual growth”.
  support practitioners.                                • Develop future audiences for the arts.
• Fostering mentorship and coaching as ways of          • Advocate for the arts and artists as important
  improving the quality of artistic expression.           contributors to South African society.

    ANNUAL PERFORMANCE PLAN 2021/22 | NAC                                                                    11
BY ADVANCE WE MEAN:

• Informing policy-making through research, the
  generation of information, intelligence and insights.
                                                                         PURPOSE
• Providing economic and artistic opportunities for
  disadvantaged and rural communities, women and
  the youth to grow, develop their potential and find
  gainful employment.
• Upholding and promoting the rights of all to
  freedom in their practice of the arts.
                                                                          The NAC’s purpose is to:

Which cultural domains fall within the Mission of the
                                                          • support, promote and advance the arts in South Africa;
NAC?
                                                          • contribute to a collaborative society through the
                                                            richness and strength of the arts;
• Books & Press                                           • ensure that the arts are recognised as a key ingredient
• Visual Arts                                               in developing social cohesion;
                                                          • enable artists to define their ideas and establish their
• Performing Arts                                           unique identity;
• Audio-Visual & Multimedia                               • address past and present inequalities and imbalances
                                                            through the medium of art;
• Art Crafts                                              • develop relevant competencies in the new creative
                                                            arena that transcends both traditional and
                                                            contemporary skills; and
The NAC’s Mission includes all functions within the
                                                          • encourage the contribution of artists to enrich the soul
core Arts & Culture value chain, namely:
                                                            of our nation.

• Creation
• Production/Publishing
• Dissemination/Trade
• Preservation
                                                                          VALUES
• Education
• Management/Regulation

Which domains fall outside of the Mission of the
National Arts Council?

• Film
                                                              The NAC is committed to the following values:
• Advertising
                                                          •    Accountability
• Architecture
                                                          •    Result Orientation
• Heritage                                                •    Professionalism and Integrity
• Archives                                                •    Making a Difference
                                                          •    Employee Fulfilment
                                                          •    Excellence and Synergy
                                                          •    Transparency and Openness

12                                                                NATIONAL ARTS COUNCIL OF SOUTH AFRICA
Cedric Klei
         ANNUAL PERFORMANCE PLAN 2021/22 | NAC   13
PART A
OUR MANDATE
1        REVISION TO
              LEGISLATIVE MANDATES

The NAC has identified challenges with the National        Act and its regulations provide a coherent and aligned
Arts Council Act (Act no. 56 of 1997), as amended by       approach to the work of the Council. It is clear that the
the Cultural Laws Amendment Act (Act no. 36 of 2001),      current NAC Act does not adequately distinguish between
in relation to the work and mandate of the NAC and has     the regulatory and executive functions of the NAC.
communicated these challenges with the Department          Current provisions of the Act create confusion and need
of Arts and Culture (DSAC). Further to this, the NAC       to be realigned. It is also clear that there is a need for
made input as requested by the Cultural Law Review         greater efficiency and cost-effectiveness in the conduct
Commission. This process was undertaken with the long-     of governance structures and in the way, grants and
term objective of having the legislation reviewed by the   awards are made.
DSAC. This review is required to ensure that the NAC

    2             UPDATES ON INSTITUTIONAL
                  POLICIES AND STRATEGIES

The NAC’s new enhanced strategy has shifted from a         environment do not impacton the NAC’s ability to achieve
discipline-focused funding approach to a programme-        all targets as set out in the NAC’s five-year strategy.
focused funding approach. These changes in the policy

    3         UPDATE TO RELEVANT COURT
              RULINGS

Not Applicable.

      ANNUAL PERFORMANCE PLAN 2021/22 | NAC                                                                       15
PART B
OUR STRATEGIC FOCUS
4          UPDATED SITUATIONAL
                ANALYSIS

In the latter part of March 2020, the country went into         The year preceding this APP has been acutely disruptive.
level 5 Lockdown to prevent the spread of the COVID-19          As the nation went into lockdown and all interactions
virus. The global pandemic forced all to go into remote         shifted to digital platforms the arts experienced a crisis
working conditions and without being able to time to            unlike any in our time. Opportunities for gathering
take consider the emotional and psychological upheaval          and collaboration all but dried up and those cut off
experienced by staff members, the NAC remained open             from access to the internet found themselves further
for business.                                                   marginalised.

The period under review is thus one of the most                 However, one might say that the place of the arts has
extraordinary in our recent times. While it proved to be        been in crisis for some time now as our lives have been
heavily disruptive, it was also fertile ground for finding      increasingly taken over by finance and corporatisation.
new ways of working and serving the public. Digital
systems, which have been increasingly important, were           Given the radical restructure of life and the work place,
put to the test and the NAC had to find innovative ways         it is possible that we are now at a place where the arts
of making sure beneficiaries remained in contact with and       can again play its designated role of healing, creation and
informed by the NAC.                                            bringing society closer together.

Some of the new challenges that had to be confronted            The NAC has the ability, through its positioning as
was the mandate to provide relief to the sector. This           an anchor organisation in the sector, to lead the
demanded an agile process that had to be developed              repositioning and re-energising of the sector.
considering our Grant Awarding Manual.

4.1 EXTERNAL ENVIRONMENTAL ANALYSIS

               POLITICAL
               An important development within the political          world. It is important that the NAC plays a leading
               landscape is the immanent amalgamation of the          role in informing policy and remains abreast of any
               funding entities as per the White paper. This will     changes to its political environment.
               see the governance structure change and might
               lead to new strategic objectives.                      A further political factor is the, sometimes,
                                                                      contradicting mandates of showcasing excellence,
               The NAC is working under an Act that was               while developing the sector, and having a clearly
               created at its inception in 1997. The NAC should       defined and balanced national footprint. The NAC
               commence with a consultative process with              cannot be all things to all people, even though as
               stakeholders to give input into how the Act could      the national implementing partner of the DSAC, it
               be updated to speak better to the contemporary         is often expected to be. This expectation can be

      ANNUAL PERFORMANCE PLAN 2021/22 | NAC                                                                               17
better balanced by doing structured development               must be implemented that will ensure a symbiotic
     work, while allowing funding of projects that give            relationship between all stakeholders of the
     South African art global recognition.                         sector including the executive structures of
                                                                   government that oversee the sector.
     Despite the formidable contribution of the sector
     to the economy, political framework that governs              Funding and support must match the economic
     the sector has limited understanding with regards             benefits that the sector contributes to GDP and
     to how the sector operates real time. Initiatives             the general economy of the country.

     ECONOMIC
     In 2020, the South African economy collapsed due              press contribute R10.1billion to GDP. The biggest
     to the Covid-19 outbreak, reporting a negative                contributors to GDP are audio-visual & interactive
     growth balance of 8.0%. According to the IMF's                media as well as design & creative services at
     updated October 2020 forecast, growth is expected             R8.5billion and R3.7billion, respectively.
     to pick up in 2021, estimated at 3% of the GDP, and
     to stabilise in 2022 at 1.5 % (IMF – World Economic           The study also indicates that the direct impact of
     Outlook Database, October 2020).                              the Covid-19 lockdown was over R53 billion, of the
                                                                   face-to-face operators who participated in the study,
     Given the constraints on the national budget in               only 12% could continue with 50% or more of their
     general, it is essential for the NAC to prepare itself        normal business activities. At least 40% of those
     to be a leaner and more efficient organisation, not           surveyed were using reserves to survive, while 21%
     only in governance, but also in the way funding is            were getting support from family and friends.
     perceived. Funding will have to be recognised as a
     relationship that enables, but is not responsible for,        Music in Africa also conducted another survey on
     sustainability. It is a challenge for the entity to deliver   the impact of the pandemic, which showed that 64%
     on its full mandate with the limited funding it is given      of the individuals and 70% of companies surveyed
     and the vastness of its obligation to the country.            had no other source of income to survive lockdown.
                                                                   Both individuals and companies combined
     The organisational and governance structure is                (approximately 87%), needed relief of some kind.
     currently very heavy, and should be reviewed in
     order for the expenditure to better align with similar        Despite the clear need for support, about 80% knew
     institutions. There is a clear threat of budget cuts to       about government support and only 25% were sure
     all entities leading to a need to relook at governance        that they qualified for grants.
     structures.
                                                                   The entity has and should continue to invest in
     The 2020 research results, conducted by the South             flagship projects that can attain high levels of impact
     African Cultural Observatory (SAC), have shown that           and have a multiplier effect on the arts sector. It is
     this sector contributes an estimated R74.3billion per         not easy to create employment inside a sector that
     annum to the country’s GDP (1.7% of total GDP), and           rely mainly on seasonal and freelance work. As such
     grew at 2.4% rate between 2016-2018 - faster than             the projects funded by the entity should have clear
     any other industry. While SACO observes that “the             job creation and pay-it-forward imperatives that can
     number of cultural occupations in South Africa is             expand the impact of the funding.
     sensitive to changes in GDP growth, but grew at a
     faster rate than the number of jobs in other sectors          Well-established brands that have made significant
     in 2016 and 2017”. The sector contributes 1.3 million         in-roads in the sector are also closing their
     jobs or 7.03% of total employment. By all indications,        doors, as evidenced by the recent Clicks Group's
     the sector requires tremendous support if it hopes            announcement that it will be closing down its Musica
     to continue on this growth trajectory. Worth                  entertainment business by May 2021. The closure of
     noting in the study is the R5.2 billion contribution          Musica is bound to have a negative impact on music
     by the performing arts, as well as R2.2 billion by            distributors and the gaming industry.
     both the visual arts and crafts, while books and

18                                                                  NATIONAL ARTS COUNCIL OF SOUTH AFRICA
SOCIAL
        A key focus of the DSAC and its entities is the         to receiving ‘hand-ups’. This might necessitate a
        transformation of the sector and greater access         change in the language around funding, away from
        to the arts for all South African citizens. Thus        ‘beneficiaries’ and for the NAC to see itself not as
        far, the NAC has not been able to have sufficient       grant-makers, but as investors in the success of
        impact in all provinces and there is much to be         those they fund. In that way, the grant-making will
        done for transformation to be tangible throughout       become part of the larger arts ecosystem.
        the sector. More emphasis needs to be placed on
        women, youth and people living with disabilities as     It is vital that more is done to develop beneficiaries
        the sector also tries to combat inequalities such as    and to continue to seek worthy applicants from
        unemployment and poverty.                               the under-funded provinces, given that the current
                                                                state of funding is skewed towards the metros.
        A new vision of funding should be promoted that
        moves beneficiaries from receiving ‘hand-outs’,

        TECHNOLOGICAL
        Towards the end of this period under review, the        more efficient collaborative working within and
        workplace became exclusively digital as remote          across departments.
        working was enforced. This necessitated an urgent
        up-skilling of all team members and reviewing           It is essential to promote digital access for all to its
        systems. The NAC is working on creating an end-         grant-making system by partnering with network
        to-end digital system for grant-making, reporting,      providers for a zero-rated platform. There is more
        finance and monitoring. This will mean a sharper        pressure now to ensure that the digital divide
        focus on knowledge management and document              does not widen as the income divide. The NAC
        storage management within the entity to leverage        can play a role in up-skilling its constituents in the
        on its archive and database.                            digital world. It is through partnerships with the
                                                                appropriate ICT and innovative organisations that
        The entity has to invest in the appropriate solutions   the NAC can play a leading role in a national digital
        for Cloud-based computing to allow for faster,          migration.

        LEGAL
        The entity continues to create and review policies
        to facilitate a well governed working structure for
        all its operations. It would be useful, in future, to
        consider legal knowledge to be present internally.

        ENVIRONMENTAL
        It is crucial that the NAC sees itself as part of the
        solution to combat climate change. As such, one
        of the NAC values is ‘environmental value’ and
        applicants are adjudicated against these values.

ANNUAL PERFORMANCE PLAN 2021/22 | NAC                                                                                 19
4.2 INTERNAL ENVIRONMENTAL ANALYSIS

        LEADERSHIP
        SUCCESSES:                                             CHALLENGES:
        • Current leadership has been stable, giving the       • Remote working conditions resulting from the
          entity an opportunity to do systemic planning.         national lockdown brought a radical change in
        • The stability of leadership has enhanced the           working conditions and as such required new
          processes within the entity.                           protocols.
        • The current leadership has been able to create a     • The entity is not yet completely in a position to
          forward-looking strategy that tries to deliver on      embrace a fully 4IR environment, however the
          the mandate set out by the DSAC for the NAC.           remote working has hastened the preparations.
        • The current leadership is versed in the              • The entity is still in the process of crafting ways
          development of arts councils on the global front       of becoming more efficient.
          through board membership on entities such as
          the International Federation of Arts Councils and
          Culture Agencies (IFACCA).
        • The Council has been very instrumental in
          changing the way the entity functions.
        • Adjudication panels are structured to get leaders
          in the sector to make decisions on funding to
          ensure quality projects are realised.

        ARTS DEVELOPMENT
        SUCCESSES:                                             CHALLENGES:
        • The unit has continued to support the sector         • The unit is focused on becoming more than just
          through grant funding in the year under                a grant-maker, through leveraging partnerships
          consideration.                                         on behalf of beneficiaries that require new kinds
        • ADOs have institutional knowledge.                     of skills.
        • The unit is in the process of digitising the grant   • Digitisation has to be prioritised. This requires
          life cycle.                                            more internal training.

        FINANCE
        SUCCESSES:                                             CHALLENGES:
        • A new CFO has been appointed with experience         • Finance is yet to be integrated into GMS so as to
          in HR and IT.                                          attain a fully digital process in the grant life cycle.
        • A clean audit was secured.                           • There is a need to reduce the operational
                                                                 expenditure within the NAC to align with
                                                                 guidelines set by National Treasury.
                                                               • The entity might well experience budget cuts
                                                                 and so has to find ways of operating under these
                                                                 constrained conditions.

20                                                               NATIONAL ARTS COUNCIL OF SOUTH AFRICA
HR
        SUCCESSES:                                           CHALLENGES:
        • The Culture Change phase 1 has started yielding    • Organisational culture change processes have
          results.                                             to constantly address the fact that many staff
        • A second phase culture change process                members have been with the organisation for a
          continued in the current financial year.             long time and the work that the entity is doing
        • A new KPI system was introduced in the form of       could have high levels of stress.
          the Balanced Scorecard.

        IT
        SUCCESSES:                                           CHALLENGES:
        • The GMS system is broadly in use and assisting     • The entity needs to do more to embrace 4IR
          towards overall digitisation.                        given the new working environment.
        • Record keeping has been improved as a result of
          GMS usage.
        • A Document Storage Management system and
          policy has been created.
        • The next step is a comprehensive ITC strategy
          to cater to the needs of the entity as the
          environment changes.

        COMMUNICATIONS
        SUCCESSES:                                           CHALLENGES:
        • A series of beneficiary profiles are leading the   • More can be done to get beneficiaries to
          communications strategy.                             acknowledge the NAC in their marketing and
        • An events calendar has been designed and is on       promotion.
          the website on a month-to-month basis.
        • A series of ‘how-to’ videos have been developed
          to familiarise prospective applicants with NAC
          programmes and the GMS portal.

ANNUAL PERFORMANCE PLAN 2021/22 | NAC                                                                       21
4.3 SWOT ANALYSIS

 STRENGTHS                                                   WEAKNESSES
• The entity is well established in the sector as a grant    • Grant disbursement in the current epoch is evolving.
  disbursing agency of the Department of Sports, Arts          This requires constant investment in training to ensure
  and Culture.                                                 utilisation of best practice management tools.
• The entity has deep and valuable institutional             • The process of grant funding has high stakes and so
  knowledge.                                                   the work can be stressful.
• The GMS provides improved and faster ways of working       • The entity is not yet digitally proficient.
  and provides an extensive database of the sector.          • All organisations are under pressure to produce higher
• The entity has a secure stream of revenue from DSAC          levels of innovation and the NAC is no exception.
  and there is a strong relationship with DSAC in place.     • Government fiscus is under strain. The current revenue
• The NAC has succeeded in showcasing South African            stream is not guaranteed and may decline.
  culture both locally and abroad.                           • The sector is dynamic, which poses a challenge when
                                                               striving to be ahead of the curve.

OPPORTUNITIES                                                THREATS
• The NAC could be a leader in the arts sector and a         • The economic depression and government’s competing
  central grant funding portal.                                priorities may result in the reduction of the entity’s
• The entity could successfully advocate for the               budget thus limiting opportunities.
  centrality of the arts in the development of society and   • The benefits of arts funding have not been embedded.
  demonstrate the value it adds.                               Arts funding could be relegated
• The NAC is in a unique position to create lasting          • There is a constant need to tighten the grant-making
  transformation in the sector.                                process to eliminate errors which might result in lapses
• The NAC could lead the digital innovation of the             in grant funding.
  cultural sector.                                           • Weak knowledge and utilisation of digital systems.
• The NAC has the resources to do systematic                 • The sector might express loss of faith in the entity
  development of beneficiaries in the sector.                  due to too stringent application processes which are
• Potential to create partnerships within the sector to        however necessary to ensure impactful funding.
  spread the message and work of the NAC.                    • Where infrastructure such as community art centres
                                                               have been provided by the state, they often lack
                                                               funds for ongoing maintenance and are unable to put
                                                               forward artistic programmes that draw audiences on
                                                               an ongoing basis. This leads to an inability to close
                                                               gaps in inequality, poverty reduction and access to job
                                                               opportunities. These spaces can act as community
                                                               development flagship sites that can act as satellite
                                                               partners to the NAC.
                                                             • Sector federations continue to have an inaccurate
                                                               perspective whose sentiment is that funding entities
                                                               and DSAC are not implementing impactful strategies to
                                                               curb the impression of the pandemic on the sector.

22                                                                   NATIONAL ARTS COUNCIL OF SOUTH AFRICA
4.4      OVERVIEW OF THE DRAFTING OF THE APP

Consultations were held with the NAC’s core team to inform the final draft of the APP. The diagram below outlines the
NAC’s strategic planning process for the drafting of the 2020/21 APP.

            Review of five-year                     Review of Technical                Development of the first
            strategic priorities                   Indicator Descriptions              draft of the 2021/22 APP

            NAC management
                                                  1st draft sent to ARC for             Review of second draft
             and staff inputs
                                                  review and endorsement                based on input received
               (Workshop)

                                                                                       Submission of the 2021/22
        Second draft reviewed by                 Final draft of 2021/22 APP
                                                                                          APP to the DSAC
        Internal Audit and EXCO                 presented to EXCO/Council
                                                                                           (January 2021)

4.5      MATERIALITY FRAMEWORK

The concept of materiality is applied when the audit is
planned and conducted, as well as in evaluating the effect
of identified misstatements in the financial statements
and predetermined objectives and non-compliance with
legislation.

4.6      FINANCIAL STATEMENTS

A matter is material if its omission or misstatement
would, in all probability, influence the decisions of users
of the financial statements. In planning the audit, the
auditor makes judgements about the size and nature of
misstatements or non-compliance that will be considered
material, individually or in aggregate, based on the
information needs of the users. These judgements form
the basis for determining the nature, timing and extent of
the assessment of risk and further audit procedures.

      ANNUAL PERFORMANCE PLAN 2021/22 | NAC                                                                             23
Base Amount                        Selected for Mate-          Reasoning
                                    riality
 Total Expenditure                  Yes                         The National Arts Council is a non-profit driven entity and
                                                                is focused on disbursement of funds allocated by national
                                                                government. The entity is therefore focused on service delivery
                                                                through expenditure.

                                                                It is therefore appropriate to use total expenditure as a basis
                                                                to evaluate identified misstatements against for all financial
                                                                statement items.
 Gross Revenue                      No                          NAC receives a grant from the Department of Arts and Culture,
                                                                which is used to fulfil the mandate of the entity; therefore, it
                                                                would not be appropriate to consider gross revenue as a base
                                                                for determining materiality.
 Net Income/Profit                  No                          NAC is not profit-driven, therefore, it would not be appropriate
                                                                to consider net income/profit as a base for determining
                                                                materiality.
 Total Assets                       No                          NAC is not capital-intensive, therefore, it would not be
                                                                appropriate to consider total assets as a base for determining
                                                                materiality.

Initial overall materiality has been set at R1 165 000 (1% of               below quantitative materiality, for example, if the
total expenditure).                                                         misstatement or non-compliance relates to items
                                                                            involving related parties, fraud or matters that are in
Initial performance materiality has been set at R873 750                    the public interest.
(75% of overall materiality).
                                                                      Management is required to inspect and correct the
The assessment of what is material is a matter of the                 population wherever misstatements were identified, not
auditor’s professional judgement. An initial overall                  only in respect of misstatements that are regarded as
quantitative materiality is calculated on the expenditure.            material. The cause of these misstatements should be
Other matters that affect the assessment of materiality:              identified, and controls should be put in place to prevent
                                                                      similar misstatements in future.
•    The auditor may calculate a different materiality
     for specific financial statement items based on the              There is also a threshold below which misstatements
     information needs of the users.                                  are regarded as trivial and will not be reported to
                                                                      management and those charged with governance.
•    Quantitative materiality is revised during the audit,
     for example, when quantitative materiality was                   4.7       AUDIT OF PREDETERMINED
     originally calculated on the previous year’s figures                       OBJECTIVES
     or on budgeted figures and the actual financial
     information becomes available.                                   Materiality is considered in the context of qualitative
                                                                      factors and, when applicable, quantitative factors. In
•    The auditor also considers qualitative                           the case of the auditing of predetermined objectives,
     materiality, for example, the nature and cause                   qualitative factors may be more important than, or at
     of uncorrected misstatements, as well as the                     least as important as, quantitative factors in determining
     particular circumstances of their occurrence. The                the materiality of identified misstatements.
     circumstances relating to some misstatements
     or instances of non-compliance may cause the                     The consideration of materiality occurs at the level of
     auditor to evaluate them as material even if they are            each selected programme that has been scoped into the

24                                                                             NATIONAL ARTS COUNCIL OF SOUTH AFRICA
audit. The auditor is concerned with the “cut-off point”      If a compliance deviation is not quantitatively material,
where it could reasonably be expected that the decisions      a number of factors are taken into account in applying
of the primary users of the reported performance              professional judgment to determine whether the non-
information that related to a selected programme would        compliance is qualitatively material. Such factors may
have been influenced/affected had they known about            include the following:
the misstatement or been presented with the “correct”
information. The auditor may use a quantitative threshold     •     Impact of the non-compliance in terms of value on
in this regard (taking cognisance of what is being                  irregular or unauthorised expenditure incurred.
measured and how it is being measured), but will also
consider the nature, cause and circumstances of identified    •     Circumstances of the non-compliance.
misstatements and the possible consequences or impact
                                                              •     Nature of the non-compliance.
of these as represented by relevant qualitative factors.

                                                              •     Cause leading to the non-compliance.
The qualitative considerations that may indicate whether
the performance information will influence the decisions      •     Possible effects and consequences of non-
of users include the following:                                     compliance.

•     Requirements of a law or regulation.                    •     Visibility and sensitivity of the programme in
                                                                    question.
•     Performance information that relates to the primary
      functions or purposes of the institution, i.e., its     •     Needs and expectations of the oversight, the public
      "reason for being".                                           or other users of the auditor’s report.

•     Performance information that could be of significant
      national or community interest or of interest to the    4.9       GOALS ORIENTED TOWARDS
      public, including the media.                                      STRATEGIC OUTCOMES

•     Performance information determined as part of a         The NAC’s vision, mission and strategic goals are aligned
      sector determination.                                   with those of the DSAC, in particular the DSAC’s
                                                              MGE Strategy and the DSAC’s National Strategy for
•     Programmes that relate to outputs of significant risk   Developing an Inclusive and a Cohesive South African
      to the public.                                          Society. In turn, the DSAC’s goals are aligned with the
                                                              12 outcomes of government’s programme of action
                                                              that drives the plans and actions of all government
4.8       COMPLIANCE WITH LEGISLATION
                                                              departments.

A compliance deviation refers to an instance of non-
                                                              The MGE Strategy emerged from the 2011 National
compliance with the criteria for a specific subject matter
                                                              Consultative Summit and sets out to reposition the
or to a limitation placed on the auditor in auditing
                                                              cultural industries in South Africa. The MGE Strategy
compliance with the criteria.
                                                              opens up the arts, culture and heritage sector to
                                                              contribute to economic growth and job creation. Some
The assessment of what represents a material compliance
                                                              of the projects that the DSAC has initiated and are
deviation includes considerations of quantitative and
                                                              implementing include:
qualitative aspects of the transactions or legislative
requirement concerned.
                                                              •     the cultural events initiative, which funds big
                                                                    cultural events in different cities and towns, providing
A percentage compliance deviation rate is used for criteria
                                                                    platforms for performing artists to display their arts
that are applied in respect of high volumes of transactions
                                                                    and to earn a living.
or activities and where a margin of error is tolerated.

        ANNUAL PERFORMANCE PLAN 2021/22 | NAC                                                                             25
•    the sourcing enterprise, which sources goods                          public education system, an integrated national
     and services for events, shows, conferences and                       economy, shared symbols and values, as equals to
     exhibitions, providing opportunities for both                         work towards eradicating the divisions and injustices
     established and emerging young artists to be                          of the past; to foster unity; and to promote a
     showcased on these platforms.                                         countrywide sense of being proudly South African,
                                                                           committed to the country and open to the continent
•    The public art project, which considers proposals                     and to the world”.
     from artists who can do “impromptu” multimedia
     arts such as street theatre, dance, outdoor murals           It also sets out eight dimensions of social cohesion and
     and sculptures.                                              nation building:

•    the touring venture project deals with art
                                                                  •    Belonging – “To be a part of and to experience a sense
     exhibitions, plays and public art performances
                                                                       of affiliation to the community and to the larger society.”
     that may be taken to various cities to provide
     opportunities for audiences elsewhere to experience          •    Inclusion – “To be included on an equal basis in all social
     the arts.                                                         activities and rights, and to have equal access to all life
                                                                       opportunities.”
•    the art bank project is envisaged as a national rental
     agency for contemporary and traditional South                •    Participation – “Active involvement in community and
     African art, and functions to procure and curate                  social activities, programmes and events”
     artworks in all public buildings, including government
     departments, institutions and South African                  •    Recognition – “To recognise, acknowledge and value
     embassies across the world.                                       differences without discrimination.”

•    the cultural observatory, which aims to provide              •    Legitimacy – “The integrity and social legitimacy
     the industry and government with data that will                   of public bodies and leaders representing community
     help develop appropriate strategies for facilitating              members and citizens.”
     development of the sector and enhance its
     contribution to the gross domestic product.                  •    Shared values – “Basic set of shared values such as
                                                                       democracy, freedom, equality, justice and mutual respect.”

The enhanced NAC strategy and APP have initiatives                •    Cooperation – “A willingness to cooperate and work on
that are aimed at giving expression to a number of the                 community and social projects with diverse citizens.”
initiatives set out in the MGE Strategy.
                                                                  •    Belief – “In self-help and confidence in the future of
                                                                       the community with the conviction that the future of
The DSAC’s National Strategy for Developing an
                                                                       the community depends on the action of the community
Inclusive and a Cohesive South African Society
                                                                       members.”
defines:

                                                                  The NAC intends to incorporate two significant
     o   Social cohesion as “the degree of social integration
                                                                  elements into its enhanced strategy to ensure that it acts
         and inclusion in communities and society at large, and
                                                                  in alignment with this strategy:
         the extent to which mutual solidarity finds expression
         among individuals and communities”.
                                                                  1.   The NAC has and will continue to identify and
                                                                       support “strategic initiatives” that directly
     o   Nation building as “the process whereby a society
                                                                       contribute to social cohesion and nation building.
         of people with diverse origins, histories, languages,
         cultures and religions come together within the          2.   The eight dimensions of social cohesion and nation
         boundaries of a sovereign state with a unified and            building will be used in setting criteria for the
         constitutional and legal dispensation, a national

26                                                                        NATIONAL ARTS COUNCIL OF SOUTH AFRICA
evaluation of grants to ensure maximum potential               Johannesburg, Cape Town and Durban, and a lack
    support for these important outcomes.                          of infrastructure in townships or rural communities.
                                                                   Where infrastructure such as community arts centres
                                                                   have been provided by the state, they often lack
The DSAC engaged with stakeholders regarding the                   funds for ongoing maintenance and are unable to put
revised White Paper on Arts, Culture and Heritage                  forward artistic programmes that draw audiences on
that was endorsed by Parliament in February 2020. The              an ongoing basis. This leads to an inability to close
NAC aligns itself to the principles espoused by the revised        gaps in inequality, poverty reduction and access to
White Paper, which sets out a way forward to:                      job opportunities.

•   Create a better life for all.                                  At the end of MTEF period we would like to ensure that
                                                                   through fortified and planned collaboration Community
•   Offer an integrated and holistic package of services.
                                                                   Art Centres can become world class satellite access
                                                                   points for and in partnership with the NAC.
•   Transform all levels of the sector and improve
    delivery mechanisms by:
                                                               •   Affordability – Large sections of the South African
                                                                   population live in poverty or do not have the
    o    improving resourcing systems; and
                                                                   disposable income to pay for exposure to the arts.
    o    improving institutional infrastructure.
                                                                   This limits market creation and contributes to an
                                                                   elitist arts market in the country. The affordability
The implications of the revised White Paper on Arts,
                                                                   issue impacts significantly on the creation of a
Culture and Heritage for the NAC are:
                                                                   national culture that supports the arts. If a parent
                                                                   cannot afford exposure to the arts, it is likely he or
•   the potential allocation of the NAC’s mandate for
                                                                   she will not encourage their children to gain such
    the “promotion and development of the arts” to
                                                                   exposure. This creates a self-perpetuating cycle
    separate, discipline-specific councils; and
                                                                   of alienation from the arts that severely limits the
•   the potential integration of the NAC’s funding                 potential for market growth.
    mandate into a single “cultural and creative
                                                               •   Access to markets – The affordability issue
    industries fund”.
                                                                   referenced above impacts the demand for the arts.
                                                                   Many artists do not have a local market that they
The NAC has already contributed to the important                   can readily access, often leading to them moving
debate around the contents of the White Paper and to               to the large cities in the hope of finding paying
its subsequent iterative versions. The NAC intends to              audiences. Once in these cities, they often lack the
utilise its strategy and APP to position itself for a value-       formal and informal networks to access markets. This
adding role that will ensure its long-term survival and            is compounded by low levels of literacy, from basic
contribution to the outcomes envisaged by the White                education levels to computer and financial literacy.
Paper.                                                             Traditional market intermediaries – such as gallery
                                                                   owners, agents and managers – have tended to be
There are many important differences between the                   drawn from privileged communities and are not
NAC, with its uniquely South African context, and its              readily accessible to emerging artists.
international counterparts. These include:
                                                               •   Funding – Government’s ability to fund the
                                                                   arts is severely curtailed by its need to focus on
•   Arts resources – South Africa is a large country
                                                                   other developmental priorities such as education,
    with low levels of population density, particularly
                                                                   healthcare and social services. Public and private
    in the rural areas. Infrastructure at the grass-roots
                                                                   financial support, while generous by African
    level is unevenly distributed, resulting in world-
                                                                   standards, is low by global standards.
    class arts facilities in large urban centres such as

        ANNUAL PERFORMANCE PLAN 2021/22 | NAC                                                                           27
The enhanced NAC strategy needs to take these factors          arts equation. It is important to build a virtuous cycle of
into account and address some of the most basic                engagement that drives supply and demand. This means
systemic issues that may simply be taken for granted in        providing support to strengthen and sustain the practice
other jurisdictions.                                           of the arts while stimulating awareness and connection to
                                                               the arts through active advocacy.
It is for this reason the NAC’s strategic goals balance
a focus on both the supply and demand sides of the

                                                CYCLE OF ENGAGEMENT

               BETTER ACCESS TO
                                                                                      MORE PEOPLE WILLING
                INFRASTRUCTURE
                                                                                      AND ABLE TO ENGAGE IN
                 & QUALITY ARTS
                                                                                            THE ARTS
                  PROGRAMMES

                                                       ARTS ADVOCACY

            GREATER SUPPORT FOR                                                       DEEPER UNDERSTANDING
            THE ARTS’ EVENTS AND                                                       AND APPRECIATION OF
                PROGRAMMES                                                            THE VALUE OF THE ARTS

THE NAC’S STRATEGIC GOALS                                      Content creation and distribution is at the heart of
                                                               creative industries and this goal focuses on driving it.
GOAL 1:                                                        It aims to promote excellence and innovation in the
Create a vibrant, inclusive and transformed Arts and           creation of new works and to develop and support
Culture Sector                                                 platforms for practitioners to showcase their work.

Strengthen the arts through focused grant funding for          GOAL 2:
arts organisations and practitioners. Create a vibrant         Achieve global recognition for our unique South
and transformed Arts and Culture sector that allows for        African arts and culture
the free expression in chosen languages and cultures.
Promote a sector that pays attention to indigenous arts        This goal will focus on exposing indigenous (home-
forms with a focus on equity, inclusivity and diversity in     grown) art forms and uniquely South African initiatives to
participation.                                                 global platforms and markets, with the view of unlocking

28                                                                     NATIONAL ARTS COUNCIL OF SOUTH AFRICA
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