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FRESH news stories & everything Ride, Swim & Run in the Triathlon World tri-insight.com TACKLING THE GENDER GAP P34 RESEARCH LEADS THE WAY KAYENNE A PERFECT CHOICE FOR HUUB P32 FOR COMPETITION P33 official equipment sponsor www.sports-insight.co.uk www.tri-insight.com
TRI INSIGHT 32 Research leads the way for HUUB Dean Jackson, owner of HUUB Design, talks to Mark Hayhurst about the brand’s history and to what the future holds Wetsuit and apparel specialist medalist Henri Schoeman, background. I did some work had already been signed up. HUUB’s goal is to appeal to both Paratriathletes Phil Hogg, Joe with Swim Smooth, who are a After the Olympics he phoned me beginners and top athletes in Townsend and Olympic Champion group of advisors on the freestyle and told me to get my bid in and I the sport of triathlon. Jetze Plat. As well as possibly swim stroke in triathlon, and they was successful.” That’s the aim of owner Dean the greatest supported female categorised this main swim group HUUB’s success derives from Jackson who set up the business athletes in triathlon - twice as Arnies, whose legs just sink. So the research they carry out. back in 2011 combining research, World Champion Helen Jenkins we created the phrase ‘leg sinkers’. Originally the company carried out science and reality to come up with MBE, Yvonne Van Vlerken, Jess “So we thought what if you their research in Eindhoven, using their wetsuits. Focusing wholly Learmonth, Sophie Coldwell, reduce the buoyancy in the chest, the MAD ( Measurement of Active on the athlete and maximising Georgia Taylor Brown, and Hannah give the upper body more freedom, Drag) system which was invented performance and comfort, their Cockroft. Also, proudly supporting make it thinner, more flexible but by professor Huub. They then technical improvements with. Dean wetsuits are worn by some of the Professor Greg Whyte and the really stack the thighs and hips. collaborated to develop their own added: “We produce a premium biggest names in the sport. HUUB young inspirational That way you’re going to change system, with the help of Innovate range of goggles. We have an wetsuits, clothing, accessories Bailey Matthews. the profile of the drag in the water UK, which has 17 force plates, and interchangeable lens goggle – so and goggles are worn by sporting Dean Jackson said: “I used because your hips are higher and is one of the most advanced piece no matter what the light you can stars such as Rio 2016 medalists to work for three other wetsuit more streamlined. of technical swim measurement swap the lens out. We also have a Jonathan and Alistair Brownlee, companies, bicycle brands and “We created our top suit, the equipment in the world. It is now goggle that is photochromic – so Richard Varga (fastest swimmer running brands. I am one of Archimedes, but I used two housed in their research facility depending on the light condition in ITU triathlon), Olympic Silver the few in the industry that has buoyancies. So there was the in Majorca. the lens changes. And we’re really worked in Swim, Bike and Run. buoyancy for the 15 per cent that Dean said: “I wanted to excited because our top end goggle, And at 41 years old I lost my job were excellent swimmers and there own my research. To have which looks amazing, is going to at blueseventy, which is another was the buoyancy for the three – the endorsements of athletes be able to have prescription lenses triathlon company, and I thought five, which stands for 3mm and was invaluable, to have that and that’s going to be available in now is the time to do it on my own.” 5mm, which was for the leg sinkers. endorsement alongside science December. So you will be able to He found a small group of So I had a statement product that puts us head and shoulders have a prescription goggle that investors, in Nottingham, who was ideal for all the market which above any other brand. No other looks cool! backed him with £25,000 in no-one else was doing and, in fact, brand has access to the testing “Also we are going to be 2011 and, with professor Huub I was appealing to the bigger side equipment we have and also the launching, hopefully before Toussaint, who he named the of the market while the other range of athletes. Christmas, a heated pant that you business after, developed a fast brands weren’t.” “Our most popular product at put on and use before competing, wetsuit at the research centre Two of Britain’s most famous the moment is a wetsuit called the which can crossover into any sport, in Eindhoven. triathletes are the Brownlee Varman – which is a cross between that can provide up to a nine per Dean said: “I’d spent six years brothers, Jonathan and Alistair, the names of Richard Varga, who cent increase in performance. as marketing and head of running and Dean was extremely pleased to has more first out of the water in “It’s born out of working with for ASICS in the UK and it just get them into HUUB suits. triathlons than anybody else, and the Huub Wattbike cycling team. occurred to me that in the same Dean said: “I’d worked with their Henri Schoeman, who is also the We engaged with the cycling team way that we all don’t run the same, manager, Richard Downey, over other most prolific first out of the to give us a presence in cycling but we all don’t swim the same way. the years because I used to be an water person in triathlon.” more to endorse the aerodynamics “I discovered that 85 per cent of agent in triathlon. I’d contacted him And it’s not just wetsuits of the tri suits. That’s led us into triathletes were not from a swim before the 2012 Olympics but they that HUUB are looking to make developing a whole cycling line.” “ To have the endorsements of athletes was invaluable, to have that endorsement alongside science puts us head and shoulders above any other brand. ” @TriInsight
Tri hub www.sports-insight.co.uk Sports Insight @TriInsight @SportsInsightHub The place to source all your products and services P:2 Propel Wetsuit 361-FEISU Kayenne 1500T2 women’s The 2XU Propel Wetsuit is the most buoyant wetsuit from 2XU. Together with super- Fast, just fast, nothing slow, stripped of anything that’s not fast. Features Polarized Lens running shoe With its unique, oversized lens design, Using data from New Balance’s sports stretch arms and underarms, an extremely include breathable air mesh, microfiber the Kayenne combines expanded four- research lab, they designed this 1500T2 comfortable neck, rollbar and floating zip, suede, Fitz-Rite midfoot has soft internal point vision with superior hydrodynamics women’s running shoe to help you tackle this wetsuit has been designed to increase webbing to hold the foot secure, Lite EVA, thanks to its low-profile micro-frame. This any distance, from a 5K to a marathon. hydrodynamics and comfort in the water. Lightweight cloth rubber outsole supporting combination makes the Kayenne a perfect The perforated synthetic mesh upper is blown rubber pods for better traction and choice for a competition, whether in a pool enhanced with FantomFit tech-driven acceleration and full ground contact outsole. or open water. Polarized lens reduces glare overlays and a Meta-Lock midfoot wrap. and increases contrast, making it ideal for swimming outdoors. www.2xu.com store.361europe.com www.aquasphereswim.com www.newbalance.co.uk Roka R1 Goggle Afire Swim Cap SCOTT Wilier Turbine The R1 has a smaller form factor for improved hydrodynamics, and its innovative The 100 per cent silicone Afire Swim Cap, from Ryzon, will help you cut throught the Cadence PLUS frame construction and design enhances comfort. The Cadence PLUS was designed and The Wilier Turbine frame with unique water and is a must-have accessory. An ultra-soft but protective TPR gasket for developed for SCOTT’s world class road racers features and a host of innovative aspects, comfort, along with a firmer nose bridge and triathletes. They leveraged their extensive provides the perfect response to the ensures the goggle stays securely in place. aerodynamic expertise to make one of the needs of triathletes around the world. A Reduced architecture along the top frame of fastest and best ventilated helmets in its class. product developed on the basis of four the goggle accommodates a retroscopic lens This was achieved through optimization of fundamental pillars: aerodynamics; braking angle, radically opening the forward field of airflow on both the outside and the inside of efficiency; wide range of positions; ease of view. Patented internationally. the helmet. transportation. uk.roka.com en.ryzon.net www.scott-sports.com wilier.com www.tri-insight.com
34 TRI INSIGHT 4iiii Innovations named Official Powermeter Supplier to the British Triathlon Federation 4iiii Innovations Inc has been Andy Salmon, British community benefit from this support British Triathlon athletes named the Official Powermeter Triathlon CEO said: “We are relationship.” by providing accurate, reliable Supplier to British Triathlon. always striving for better ways to Under the partnership power data. Whether competing The national governing body support our dedicated members agreement, British Triathlon in their first sprint triathlon or for triathlon, duathlon and in their triathlon journeys and so home nation members receive shooting for an Olympic qualifying THE associated multisport in Great partnering with 4iiii is a fantastic membership pricing on the 4iiii spot, 4iiii Powermeters will be the NETHERLANDS Britain, administering more than 1,000 triathlon events in England, move for British Triathlon. The 4iiii mantra to be Smarter, Faster, product family which includes powermeters, heart rate monitors tool to help these triathletes achieve their goals. We are very much TO HOST NEW Scotland, Wales, the Channel Islands Safer resonates fully with our and indoor trainers to provide the looking forward to partnering with IRONMAN 70.3 and the Isle of Man. This agreement signals 4iiii official expansion into drive to achieve success, both at an elite and amateur level, and I look perfect training trifecta. Eric Gerstenbuhler, Managing the organization and its members on innovations that will advance IN 2020 the triathlete market. forward to seeing our membership Director, said: “We’re proud to the sport.” Westfriesland, in The Netherlands, will host Europe’s latest addition to London Triathlon tackling the the global IRONMAN 70.3 series. gender gap in participation sport The inaugural IRONMAN Women’s sport is currently entry to the event, use of a wetsuit 70.3 Westfriesland - the enjoying unprecedented levels for training and competing, an Netherlands will take of growth. eight-week training programme place on June 28, 2020. However, in many participation including one-to-one online Stefan Petschnig, Managing sports events the number of women coaching sessions, their own online Director of IRONMAN participating is still well behind the community and group coaching Europe, Middle East and men. Limelight Sports, the agency sessions. Africa, said: “We are excited of the active world, is committed to One of the women selected, to see IRONMAN 70.3 improving the ratio of women and 36-year-old Claire Smith, from history being written in the men throughout its varied portfolio Chigwell, London, said: “I am Netherlands,” said. “After of participation events. relatively fit and I love to swim, a successful Multisport For this year’s London Triathlon run and cycle but have never been Festival Westfriesland it teamed up with Her Spirit, a brave enough to enter a triathlon. I we are ready to take the personalised coaching app for your only swim breaststroke so thought next step by bringing an IRONMAN 70.3 event to Theragun partners with Ironman mind, body and fuel, that is aimed specifically at women. Together this would automatically disqualify me from entering, I also don’t own Hoorn and the region.” Theragun, the pre-eminent name they recruited 30 women new to a wetsuit. The level of support Westfriesland is located in percussive massage therapy, the sport to understand why less offered to enter this triathlon is in the Northwest of the has unveiled a collaboration with women take part and what can be just what I need to get that first Netherlands in the province leading triathlon race series, done to change this. one in the bag and hopefully start of North Holland. Hoorn, Ironman. According to the Triathlon what could be a lifelong love of the city where IRONMAN The tie up, which makes Theragun Industry Association, despite triathlons.” 70.3 Westfriesland - the the official percussive therapy device some recent increases, 68 per Craig Dews, CEO Limelight Netherlands starts and of the Ironman US Series, covers the cent of triathlon competitors Sports, said: “In 1990 when finishes, is conveniently 2019 Ironman and Ironman 70.3 event are male. The balance in cycling Limelight first started organising located only 45 minutes series. events is even worse, and although major participation events, away from Amsterdam. Coupled with onsite brand education running events are more equal they were generally very male With Amsterdam opportunities at races, Theragun Marastats shows that 62 per cent of dominated. Over the last 15 years, Schiphol, Europe’s third will host key activation and recovery marathon runners and 54 per cent there has been an increase in the largest airport, close by, stations at Ironman race transition of half marathon runners are male. percentage of female participants stations, to alleviate muscle cramps Participation in these sports more but much more work needs to be international visitors and stimulate muscle recovery to enhance triathlon athlete performance. broadly is still very male skewed done. We are looking to get a better will enjoy worldwide The 2019 Ironman Triathlon World Championship will take place in Kona, according to Sport England’s Active understanding of the barriers to connections to the starting Hawaii on Saturday, October 12, 2019. Lives – 63 per cent of cyclists and 55 women taking part in and then line. Athletes will start Amongst those benefiting from using the Theragun on race day is Lucy per cent of runners are male. use the learnings to improve the their race day with a 1,9 km Charles-Barclay, an English professional triathlete and the fastest growing Her Spirit targets women looking way we market and deliver events (1.2-mile) swim in the “Het star within the highly-competitive sports category. A two-time runner-up at to take part in participation events to increase the number of women Markemeer” lake. After the IRONMAN World Championships in Kona, Charles-Barclay aligns with for the first time and make the taking part”. Transition 1 participants and complements Theragun’s unmatched pursuit of athlete performance and experience as easy, supportive Melanie Berry, co-founder of will experience the Her Spirit, said: “Participation recovery. and as enjoyable as possible. stunning natural beauty of sports such as running, cycling Lucy Charles-Barclay, said: “During my years as a swimmer or now as a Expert coaching and peer to peer Westfriesland, and a 90 km professional triathlete, some of my key learnings for success have been about and triathlon provide the perfect support from like-minded women (56-mile) bike course. preparing and recovering the body for what I put it through. Using Theragun helps to guide women through all platform for women to experience Not surprisingly for for some time now has helped me to be the best I can be in terms of both the elements involved in taking the achievement and thrill of taking the Netherlands, the bike training and racing. part. For the London Triathlon part in professionally organised course will be flat and fast. “I use it at home and when travelling as an essential part of my held at the end of July, 30 women participation events. Women need Finally, athletes will run preparation, recovery and ongoing maintenance. Whether it's loosening up were chosen to join the initial to feel more confident about looking 21,1 km (13.1 miles) on a fast my arms and legs before and after I ride or swim or keeping joint pain at bay programme which was six times for greater challenges and Her and compact course through after a long run, my Theragun has proven to be convenient, easy to use and over-subscribed. Spirit aims to help them as much as the city centre of Hoorn most importantly effective; it gets me results.” The selected women received a possible to take the first steps and where they finish their Since her 2014 debut in triathlon sports, Charles-Barclay has become a number of benefits including free go on to complete the journey.” race on “De Roode Steen” top-ranked female triathlete and Ironman Champion. or “Kaasmarkt” (cheese Previous rankings and notable accolades include: 1st place in the 2019 market), a square in the African Championships, 1st place in the 2018 African Championships, 1st centre of Hoorn where five place in the 2018 Challenge Championships, 1st place in the 2017 Lanzarote, streets meet. 2nd place in 2017 and 2018 IRONMAN World Championships, 2nd place in Rob Frambach, Race the 2018 70.3 World Championships, and 2nd place in the 2017 European Director for IRONMAN Championships. 70.3 Westfriesland - the Dr Jason Wersland, Theragun founder said: “We are very excited to be Netherlands, said: “In 2019 the official Percussive Therapy partner of IRONMAN as well as having we introduced short-course a world-class triathlete Lucy Charles-Barclay as a Theragun Athlete. racing to the Westfriesland Theragun is quickly becoming a staple for endurance athletes around the region and the feedback has world. They turn to the Theragun to warm-up, stay loose and recover - it’s been nothing but fantastic. an essential part of their training and race day routine. We support our Now we are looking forward triathletes by continually educating that community on how to use the to seeing the region embrace Theragun to prevent injury, maximize endurance, and recover faster and the unique spirit of an more efficiently." IRONMAN 70.3 race.” Theragun’s unique family of premium devices are designed for everyday and everyone’s needs, athletes and individuals alike. @SportsInsightUK
Tri hub www.sports-insight.co.uk Sports Insight @TriInsight @SportsInsightHub The place to source all your products and services Pursuit Wetsuit Beet It Sport Run Compression Clif Bar The redesigned Aquasphere Pursuit gives you durability and comfort with super Nitrate 400 Socks The White Chocolate Macadamia Nut Clif Bar explodes with roasted macadamia nuts Your guaranteed daily dose of nitrate Long running socks for women with stretch, SCS-Coated Yamamoto 38 neoprene and scrumptious white chocolate chunks. packed into our convenient, pocked-sized, compression.No more blisters! Thanks and improved panel shapes. The Bio-Stretch Made with organic rolled oats they are a 7cl shot. The Nitrate 400 is the only nitrate to close fit and proven blend of materials. Zone provides maximum flexibility and source of protein and fibre. Vitamins B6 supplement to deliver a minimum of 400mg Optimised supply of valuable nutrients reach right where you need it. Be confident and B12 contribute to the normal release of of natural nitrate per shot - the clinical assure light legs and feel good effect. during your race. energy. standard used for independent research in Active recovery during exercise ensured over 200 universities worldwide. by accelerated removal of metabolic waste. Asymmetrical toe box for the best anatomical fit. www.aquasphereswim.com www.beet-it.com www.cepsports.co.uk www.clifbar.co.uk Pulsar Mirror Orca Triathlon HOVR Infinite Zipp Women's Bibs Anti Fog Goggle Transition Bag Running Do you want to go fast? If you did not, you wouldn’t know of the brand Zipp and its Swim like a champion with these Maru The ultimate in transition bags has been When Under Armour set out to develop the best history of speed. This is clothing that is anti-fog and UV-protected goggles. Perfect built with triathletes in mind. With a neutral running shoe, they asked pro distance for competitions and casual swimming meant to go fast. Do you want to go fast, but pocket for everything imaginable, all runners what they needed. Their response: alike, these goggles are designed to be just not right this minute? Lucky for you, within easy reach the Orca transition bag is cushion, bounce, durability and efficiency. Fast- comfortable and customisable. Low profile this is some clothing that looks fast and will hard-wearing and comfortable to carry. It forward to the super-smooth ride of UA HOVR soft silicone gasket provides a comfortable help you feel fast even when you’re parked comes with a protective helmet pocket, wet Infinite. Perfect for everything from your long fit and reduces water resistance, anti-fog at your local coffee establishment. Clothing and dry gear compartments and specially runs to laying base mileage, and even recovery polycarbonate lenses, UV-protected optical that is well fitting, functional, comfortable, lined pouches for electronics. mileage days. As soon as you put them on, you'll grade lenses and interchangeable nose good looking—and which can have logos feel like you can run forever. pieces for a customised fit. dyed right into the material. www.maruswim.com www.orca.com www.underarmour.co.uk www.zipp.com @SportsInsightUK
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