LIVE AT THE BEACON THEATRE
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P R E S E N T S BENEFITTING G OD ’S LOV E WE DE L I V E R I N HONOR OF A L L NYC F R O N TLIN E H E R O E S 0 5.0 3. 2 02 1 LIVE AT THE BE AC O N T H E ATRE E X E C U T I V E P R O D U C E D BY J O H N VA R VATO S GREG WILLIAMSON NICOLE RECHTER
GOD’S LOVE WE DELIVER cooks and home-delivers LOVE ROCKS NYC is a marquee annual music event nutritious, medically tailored meals for people too sick to that raises money and unites new and existing supporters shop or cook for themselves. Founded in 1985 as a for the beloved New York City charity, God’s Love We response to the AIDS pandemic, we now serve people Deliver. The concert, which has become one of the living with more than 200 different diagnoses. To support premiere benefit concerts in the country, is known for the health and well-being of our clients, we provide hosting riveting performances and unique artist ongoing nutrition assessment, education, and counseling, collaborations from many of the world’s most talented and advocate for food and nutrition support. God’s Love is and revered artists. Each year, on the stage at the a non-sectarian organization serving individuals living with historic Beacon Theatre, artists, actors and the audience illness, and their children and caregivers. are brought together for one common goal: to help feed With a community of thousands of volunteers, we New Yorkers who are too sick to cook or shop for home-delivered more than 2.4 million medically tailored themselves and do it through the healing power of live meals to nearly 10,000 individuals last year. All services music! All proceeds from Love Rocks NYC benefit God’s are free to clients and full of love. Love We Deliver. SUCCESS OF LOVE ROCKS NYC • Over $13,000,000 raised in 5 years • Over 1,300,000 medically tailored meals delivered • SOLD OUT each year • Over a billion media impressions
SOME OF THE ARTISTS WHO SUPPORTED LOVE ROCKS NYC INCLUDE LEON BRIDGES GARY CLARK JR. MARC COHN SHERYL CROW THE BLACK CROWES ANDRA DAY HOZIER MARCUS KING EMILY KING CYNDI LAUPER ZIGGY MARLEY DAVE MATTHEWS ROBERT PLANT KEITH RICHARDS MAVIS STAPLES SUSAN TEDESCHI DEREK TRUCKS JOE WALSH THE WAR & TREATY ANN & NANCY WILSON OF HEART AND MANY MORE PA S T H O S T S MUSICAL DIRECTOR & BANDLEADER KEVIN BACON WILL LEE WHOOPI GOLDBERG DAVID LETTERMAN HOUSE BAND LARRY CAMPBELL BILL MURRAY STEVE GADD ERIC KRASNO PAUL SHAFFER SHAWN PELTON MARTIN SHORT RICKY PETERSON JEFFREY YOUNG TAMARA TUNIE BRUCE WILLIS
T ROM BO NE SH ORT Y GRAC E P OTTE R JO E WA LSH Z I G GY M ARL E Y
I N P E R S O N B E N E F I T S A R E P E N D I N G A P P R O V A L B Y S TAT E & L O C A L H E A LT H O F F I C I A L S . SPONSORSHIP BENEFITS • $750,000 of advertising in The Wall Street Journal • Condé Nast high-profile global print and digital placements • Digital visibility from stage, night of show • Streamed globally and seen by an estimated 100K+ Viewers • Advertisement in event program • Circle of Love (premier) seating • Access to the exclusive VIP Rehearsal Event catered by Gramercy Tavern & Shake Shack PA S T S P O N S O R S H AV E I N C L U D E D OFFICIAL MEDIA SPONSORS RJKB FAMILY CHARITABLE FOUNDATION CONDÉ NAST STEVEN & ALEXANDRA COHEN FOUNDATION iHEART MEDIA JONAH DISEND Q104.3 CAA – GBG THE WALL STREET JOURNAL THE CAMPBELL/RIBBECKE FAMILY DK DISPLAY DOUGLAS ELLIMAN REAL ESTATE GRAMERCY TAVERN VALERIE DILLON & DANIEL LEWIS PANDORA SHAKE SHACK JOHN VARVATOS
PRESS/EXPOSURE
Love Rocks NYC 2020: A Pandemic of Caring Read Full Article Here Love Rocks NYC and God’s Love We Deliver were featured on “CBS This Morning Saturday” with Anthony Mason. This was national coverage for the concert and the organization. See Full Section Here “Since starting in 2017, the Love Rocks NYC benefit concerts have raised more than $6 million for God’s Love We Deliver. The New York-based charity provides life-sustaining meals and nutrition counseling for people living with severe illnesses.” Read Full Article Here “We had amassed all of this great knowledge about nutrition and the power of food to heal people and to make their lives better,” says Karen Pearl, president/CEO of God’s Love We Deliver. “How could we not say yes to those people? So we made that transition. Today, we have clients with over 200 different diagnoses.” Those diagnoses include also cancer, heart disease and multiple, overlapping medical conditions. Read Full Article Here Prior to the event, Staples discussed God’s Love We Deliver and the non-profit’s importance. “People are so passionate with what they’re doing, helping to feed people who can’t get out [of their situation]… I couldn’t hold back the tears,” the singer said. Read Full Article Here What do you get when you sum countless Grammy winners, philanthropic goodwill, and an all-nighter of pure rock ’n’ roll? Love Rocks NYC, of course—the annual concert fundraiser for God’s Love We Deliver, a New York– based organization that cooks and home-delivers nutritious meals to civilians (and their loved ones) in need. Read Full Article Here
SPONSORSHIP OPPORTUNITIES
A L L I N -P E R S O N /O N -SITE BENEF ITS LISTED AR E SUB JECT TO STATE AND C ITY C OVID -19 HEALTH AN D SAF ETY RESTRICTION S. T H E S E B E N E FI TS A RE N OT PER MIS SIBLE UNDER C UR R ENT R ESTR ICTIONS AND MAY NOT BE PER MIS S IB LE AT THE TIME OF THE EV EN T. PRESENTING SPONSOR: EXAMPLE $1,000,000 PRESENTING SPONSOR: EXAMPLE $1,000,000 [ [ ] ] YOUR NAME/ LOGO HERE YOUR NAME/ LOGO HERE PRESENT PRESENT Naming Company Rights Naming Company Premier Premier Company Name toto Rights Show Show Recognition Name Recognition(Advertising Location/Size Location/Size Company Name Name VIPVIP Recognitionon Recognition 140 Circle of Love Tickets 140 Circle of Love Tickets Cocktail Party Entrance on Step Step & Tickets for Night & Repeat Repeat 140 VIP Cocktail Party Tickets (Cesca) 140 140 (Cesca) of Show SO L D (Advertising ––Print/Digital) Print/Digital) JOHN EXEC E X E C UT NJO VA VA I V EUTIVE & NICOLE RECHTER P RO D UC HRVATO RNVA VARVATO PRO E D DUC BY E D BY T OSS&, G RESG&WGI LRLIA E GMSON WI LLI A MS ON 140 140 VIPOpen Entrance Bar forfor Night Night of Show of Show (3 hours) 140 140 Open Bar LRNYC Official for Night of Show Concert shirts(3designed hours) by John Varvatos 8 Backstage Red-Carpet Entrance & Photo Night of Show 8 Backstage 8 ExclusiveRed-Carpet Access PassesEntrance & Photo to Backstage Night & ALL of Show Rehearsals 1 Meet & Greet with Artist of Choice + Photo for 8 Exclusive Access Passes to Backstage & ALL Rehearsals Purchaser + Guest 1 Meet (subject & Greet withtoArtist artistof approval) Choice + Photo for Purchaser 70 Exclusive Rehearsal Event + Guest (subject to artist approval) Tickets (3/11-night night beforebefore the @ the show show The@Beacon The Beacon cateredcatered by by 70 Exclusive Rehearsal Event Tickets Gramercy Tavern & Shake Shack) (3/11-night before 1 Love Rocks the show Poster @ The by Autographed Beacon catered by All Artists Gramercy Tavern Full Page & Shake Ad in Love RocksShack) NYC Program 1 Love Rocks Poster Autographed by All Artists Full Page Ad in Love Rocks NYC Program
A L L I N -P E R S O N /O N -SITE BENEF ITS LISTED AR E SUB JECT TO STATE AND C ITY C OVID -19 HEALTH AN D SAF ETY RESTRICTION S. T H E S E B E N E FI TS A RE N OT PER MIS SIBLE UNDER C UR R ENT R ESTR ICTIONS AND MAY NOT BE PER MIS S IB LE AT THE TIME OF THE EV EN T. TITLE SPONSOR: $500,000 PLATINUM SPONSOR: $250,000 70 Circle of Love Tickets 40 Circle of Love Tickets 70 VIP Cocktail Party Tickets 40 VIP Cocktail Party Tickets 70 VIP Entrance for Night of Show 40 VIP Entrance for Night of Show 70 Open Bar for Night of Show (3 hours) 40 Open Bar for Night of Show (3 hours) 70 Official LRNYC Concert shirts designed by John Varvatos 40 Official LRNYC Concert shirts designed by John Varvatos 4 Backstage Red-Carpet Entrance & Photo Night of Show 2 Exclusive Access Passes to Backstage & ALL Rehearsals 4 Exclusive Access Passes to Backstage & ALL Rehearsals 1 Meet & Greet with Artist of Choice + Photo for Purchaser 1 Meet & Greet with Artist of Choice + Photo for Purchaser + Guest (subject to artist approval) + Guest (subject to artist approval) 20 Exclusive Rehearsal Event Tickets (night before the show 35 Exclusive Rehearsal Event Tickets @ The Beacon catered by Gramercy Tavern & Shake Shack) night before the show @ The Beacon catered by Company Name Recognition (Advertising – Print/Digital) – Gramercy Tavern & Shake Shack) Premier Location/Size 1 Love Rocks Poster Autographed by All Artists Company Name Recognition on Step & Repeat Company Name Recognition (Advertising – Print/Digital) Full Page Ad in Love Rocks NYC Program – Premier Location/Size Company Name Recognition on Step & Repeat Full Page Ad in Love Rocks NYC Program GOLD SPONSOR: $100,000 SILVER SPONSOR: $50,000 20 Circle of Love Tickets 12 Circle of Love Tickets 20 VIP Cocktail Party Tickets 12 VIP Cocktail Party Tickets 20 VIP Entrance for Night of Show 12 VIP Entrance for Night of Show 20 Open Bar for Night of Show (3 hours) 12 Open Bar for Night of Show (3 hours) 20 Official LRNYC Concert shirts designed by John Varvatos 12 Official LRNYC Concert shirts designed by John Varvatos 10 Exclusive Rehearsal Event Tickets (night before the 6 Exclusive Rehearsal Event Tickets (night before the show @ The Beacon catered by Gramercy Tavern & Shake Shack) show @ The Beacon catered by Gramercy Tavern & Shake Shack) Company Name Recognition (Advertising – Print/Digital) Company Name Recognition (Advertising – Print/Digital) Full Page Ad in Love Rocks NYC Program Half Page Ad in Love Rocks NYC Program I F I N T E R E S T E D , P L E A S E C O N TA C T : STEPHEN COVELLO 212.294.8144, scovello@glwd.org
VIP PACKAGES
A L L I N -P E R S O N /O N -SITE BENEF ITS LISTED AR E SUB JECT TO STATE AND C ITY C OVID -19 HEALTH AN D SAF ETY RESTRICTION S. T H E S E B E N E FI TS A RE N OT PER MIS SIBLE UNDER C UR R ENT R ESTR ICTIONS AND MAY NOT BE PER MIS S IB LE AT THE TIME OF THE EV EN T. ULTIMATE LOVE VIP: $25,000 VIP: $5,000 8 Circle of Love Tickets 2 Circle of Love Tickets 8 VIP Cocktail Party Tickets 2 VIP Cocktail Party Tickets 8 VIP Entrance for Night of Show 2 VIP Entrance for Night of Show 8 Open Bar for Night of Show (3 hours) 2 Open Bar for Night of Show (3 hours) 8 Official LRNYC Concert shirts designed by John Varvatos 2 Official LRNYC Concert shirts designed by John Varvatos 4 Exclusive Rehearsal Event Tickets (night before the show Name Recognition in Love Rocks NYC Program & Screens @ The Beacon catered by Gramercy Tavern & Shake Shack) Name Recognition in Love Rocks NYC Program & Screens LOVE VIP: $10,000 I F I N T E R E S T E D , P L E A S E C O N TA C T : STEPHEN COVELLO 212.294.8144, scovello@GLWD.org 4 Circle of Love Tickets 4 VIP Cocktail Party Tickets 4 VIP Entrance for Night of Show 4 Open Bar for Night of Show (3 hours) 4 Official LRNYC Concert shirts designed by John Varvatos Name Recognition in Love Rocks NYC Program & Screens
EXECUTIVE PRODUCERS JOHN VARVATOS GREG WILLIAMSON NICOLE RECHTER CHAIRMAN & DESIGNER FOUNDER, THE WILLIAMSON FOUNDER, INTEGRA PRODUCTIONS TEAM & CO-FOUNDER, C O - F O U N D E R , R W E PA R T N E R S & U P P E R - R W E PA R T N E R S & U P P E R W E S T WEST MUSIC GROUP John Varvatos grew up in Detroit, the melting pot Greg Williamson is an investor and a top NYC Nicole Rechter has 20 years of experience in the of rock ‘n’ roll, where he formed his creative residential real estate broker at Douglas Elliman global events business, and owns and operates spirit influenced by the likes of The Who, Led Real Estate. He is also a concert producer and a a corporate meeting and event company called Zeppelin, Alice Cooper and The Stooges. co-founder of RWE Partners. Greg has produced Integra Productions. Known for her long-term In the fall of 2000, John launched his eponymous concerts for CBS TV and various organizations/ relationships and tenacious nature, Nicole is a menswear collection and in the same year was institutions including God’s Love We Deliver, leader in her industry. Seeing a niche in the recognized by the Council of Fashion Designers Tulane University, The Americana Music corporate event world for unique talent fulfillment, of America (CFDA) with the Perry Ellis Award for Association and The Blues Foundation of America. and finding a partner with similar passions and New Menswear Designer. He received a second He is on the Board of Trustees of God’s Love We complementary strengths, Nicole co-founded RWE CFDA award for Menswear Designer of the Year Deliver, the Board of Directors of The Churchill Partners with Greg Williamson. Together they have in 2001; this successive honor was an School and Center, and actively involved with co-founded and co-produced, along with John unprecedented achievement in this category. Central Synagogue and various other Varvatos, Love Rocks NYC, as well as other live Since then, he has received numerous awards. In organizations and not-for-profits. Greg resides concerts and TV music specials. Nicole is involved October 2013, John released his first book, John on Manhattan’s Upper West Side with his wife, with and supports many professional and Varvatos: Rock in Fashion, which documents the Katy, and their two sons, Sidney and Charlie. charitable organizations, most notably God’s Love elements of rock style that have embodied the music We Deliver, Seena Magowitz Foundation, HANDY community for decades. Further rooting the brand and Women’s Business Enterprise National in music, John Varvatos launched a record label in Council. Nicole and her husband Michael reside in February 2014 and opened a downtown NYC flagship South Florida with their two daughters, Ava & Madison. store in what was the seminal rock ‘n’ roll club, CBGB.
BOARD OF ADVISORS MICHAEL ANTHONY Executive Chef/Partner, Gramercy Tavern ANTHONY MASON Co-Host, CBS This Morning ALBERTO APODACA Media JOHN MCENROE Tennis Player ANDREW BILZIN Director Of Investor Relations, TERRENCE MECK Co-found & President, The Palette Fund Echo Street Capital Management DANNY MEYER New York City Restaurateur & CEO Of Union Square JACKSON BROWNE Singer & Songwriter Hospitality Group DAVID BURTKA Actor & Professional Chef ZACH NASH Deutsche Bank Securities, Commercial Real Estate Group SEAN CASSIDY President, DKC CHARLES B. ORTNER Partner, Proskauer Rose LLP DANNY CLINCH Photographer & Film Director BILL RIBBECKE VP Investments, JPB Foundation JOSH COHEN Film Producer JANE ROSE Manager, Keith Richards MARC COHN Singer & Songwriter CINDY SECUNDA ANN CUTBILL LENANE Licensed Real Estate Broker, PETER SHAPIRO President, Dayglo Ventures Douglas Elliman Real Estate PAUL SIEGEL Rolling Fork Music JONAH DISEND Founding Partner of Complementary Colors PATTY SMYTH Singer & Songwriter SAM DUMAS Founder, Leeway Home DAVID TERVEEN Owner, DK Display SETH FRANK President, Experience Vinyl RUSS TITELMAN Record Producer, Songwriter, Musician ELIZABETH FREUND Founder & Owner, Beautiful TAMARA TUNIE Film, Stage/Television Actress, Director & Producer Day Media & Management LLC JOYCE VARVATOS Art Advisor & Documentarian GINA GERSHON Actress ROB VERDERESE Head Of Cash Trading, Virtu Financial NEIL PATRICK HARRIS Actor SCOOTER WEINTRAUB Owner, W Management JED HILLY Executive Director, Americana Music Association KATY WILLIAMSON Director, RJKB Family Charitable Foundation CRAIG KALLMAN Chairman & CEO, Atlantic Records PERRY WOLFMAN CEO, CAA-GBG Global Brand Management Group JOE KILLIAN CEO & Impresario, Killian & Company SHERIDAN WRIGHT Philanthropist ELIZABETH LEAVITT President, Levine/Leavitt JUSTIN MARCUS COO, Princeton Information Ltd
GOD’S LOVE WE DELIVER FOOD IS LOVE. FOOD IS MEDICINE. • 220,000+ miles driven to deliver last year • 2.4+ million home-delivered meals last year • Free to clients and full of love • With the help of thousands of volunteers annually • Never a waiting list • Serving everY borough in NYC since 1985 • 42% of clients age 70+ • 82% of clients live with a secondary diagnosis • Feeding sick clients, their children, and their senior caregivers • Being sick and hungry is a crisis that demands an urgent response • Since COVID-19, we’ve delivered as many as 11k meals in a single day WE CAN HELP. God’s Love We Deliver receives 4-star rating from Charity Navigator for the 8th year in a row! Only 5% of the 1.5 million charities rated by Charity Navigator have achieved this status. We are honored to be recognized for this effort by Charity Navigator. We will continue to keep our standards high, so that our clients and our donors know how much we value their confidence and generosity
Love Rocks NYC
LOV E R O C KS N YC .C O M
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