LEARNING EXPEDITION - Utopies
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LEARNING EXPEDITION
ENTREPRISE À MISSION, PURPOSE DE LA
MARQUE & IMPACT POSITIF : LA QUÊTE
DE SENS COMME LEVIER DE CROISSANCE
AMSTERDAM,
Du 20 au 22 JUIN 2018
// RENCONTREZ DES ENTREPRENEURS QUI VEULENT AVOIR UN IMPACT
POSITIF SUR LA SOCIÉTÉ
// PROFITEZ DE L’OCCASION UNIQUE DE PARTICIPER AU SOMMET
EUROPÉEN DES B CORPS
// DÉCOUVREZ LES PROJETS LES PLUS INNOVANTS D’AMSTERDAM
// LEARNING EXPEDITION - AMSTERDAM - 2018 // DEUX JOURNEES AUTOUR DU PURPOSE ET DE L’IMPACT POSITIF Au cœur du débat en France sur la loi #PACTE et l’entreprise à mission, nous vous propo- sons d’aller plus loin en rencontrant des entreprises qui ont déjà inscrit leur volonté d’avoir une contribution sociétale positive dans leurs sta- tuts et qui placent la recherche de l’intérêt général au cœur de leur stratégie. Depuis dix ans, le mouvement internatio- nal B Corp rassemble les entreprises qui réconci- lient but lucratif et intérêt général : • Elles inscrivent leur mission dans leurs statuts ; • Elles satisfont à un degré d’exigence élevé en matière d’impact sociétal par le biais d’une éva- luation régulière ; • Le résultat de cette évaluation est transparent et publié. Ce sont 2500 entreprises dans le monde, dont 450 en Europe – parmi lesquelles Pa- tagonia, FairPhone, Triodos, Ecover, Ben & Jerry’s, Nature & découvertes, La Ruche qui Dit Oui, etc. Leur sommet européen se tient du 19 au 21 juin à Amsterdam, siège européen du mouvement. Amsterdam et les Pays-Bas sont également le berceaux d’entreprises innovantes et à cœur de démontrer comment leur activité peut générer un impact positif sur la société - notamment grâce à de nouveaux modèles économiques. Nous vous avons sélectionné les plus avancées. Ce voyage s’adresse à toutes les entreprises qui souhaitent faire conver- ger leur raison d’être et leur performance écono- mique.
// LEARNING EXPEDITION - AMSTERDAM - 2018
// PROGRAMME
20/06/2018
19:30 B Corp Summer Summit dinner
21/06/2018 SUMMER SUMMIT B CORP :
BUILDING A B ECONOMY
9:30 > 11:30 Visit : Tony’s Chocolonely or Plastic Whale
11:30 > 13:00 Visit : Ekoplaza
13:00 > 14:30 Lunch : Instock café
14:30 > 16:30 B INSPIRED : inspirational talks
• Bernice Notenboom, Arctic traveler and climate journalist
• Chris Mann, Guayaki, CEO
• Kresse Wesling, Elvis & Kresse, Co-Founder
• Virginia Yanquilevich, Dopper, CEO
• Bas van Abel, Fairphone, CEO
• Ryan Gellert, Patagonia, General Manager EMEA
16:30 > 20:00 B FEST : Food, music, drinks, B talks, product demonstra-
tions and experience the B Corp marketplace.
20:00 > 22:00 Debrief dinner + guest
22/06/2018
9:00 > 11:00 Breakfast and meeting :
• Turntoo
• Global Reporting Initiative
11:00 > 13:00 Visit : OVG Real Estate
13:00 > 16:00 Lunch & visit : Delta developement, Park 20|20
16:00 > 17:00 Debrief session
// LEARNING EXPEDITION - AMSTERDAM - 2018 // PROGRAMME WEDNESDAY, 20th of June •19:30 : Celebration Dinner IJkantine, Mt. Ondinaweg 15-17, 1033 RE Amsterdam Hop on a boat and cross the iconic IJ to enjoy a deli- cious meal at the former shipyard cafeteria as we cele- brate the contribution of this community’s efforts to build better businesses and the B Corp movement. THURSDAY, 21st of June // Visit: Tony’s Chocolonely or Plastic Whale: Tony’s Chocolonely Right now, slaves are working on cocoa farms in West Africa, many of them children. Tony’s Chocolonely exists to change that. Their vision is 100% slave free chocolate. Not just their chocolate, but all chocolate worldwide. Plastic Whale Plastic Whale is social enterprise with a mission: make the world’s waters plastic-free. It is the first professional plastic fishing company in the world. They have fished more than 100k PET bottles and tons of other waste from Amsterdam’s Canals. Plastic Whale recycles the plastic bottles into beautiful boats and use them for plas- tic fishing. Ekoplaza: plastic-free pop-up store The world’s very first plastic-free pop-up store has made its debut at Ekoplaza LAB in Amsterdam. You’ll find no fewer than 680 plastic-free organic products in their own special section of the store. Plastic packaging is used for a few days, but has a devastating impact on our planet for centuries. Ekopla- za LAB and this website are just the beginning of our plastic-free movement.
// LEARNING EXPEDITION - AMSTERDAM - 2018 // PROGRAMME THURSDAY, 21st of June Lunch : Instock café : Tackling the problem of food wastage one meal at a time, InStock turns leftovers into quality dining, creating delicious dishes with locally sourced food that would otherwise be thrown out.. Bernice Notenboom, Arctic traveler and climate journalist Bernice Notenboom is climate journalist, science writer, keynote speaker and professional adventurer. In 2008 she became the first woman to reach the North, South, and Cold Pole (in Siberia) and traversing Greenland’s icecap on skis in one year. In 2009 she reached the top of the Mount Everest. Chris Mann, Guayaki, CEO Guayakí imports organic yerba mate from South Ameri- ca to create a range of ready-to-drink beverages, Loose Leaf Yerba Mate, and Yerba Mate Bags. By harvesting yerba mate that has been cultivated under native Sou- th America Atlantic rainforest trees, Guayakí provides indigenous communities and small-hold producers with a renewable income stream as well as the ability to steward and restore their land. Kresse Wesling, Elvis & Kresse, Co-Founder Elvis & Kresse have been reclaiming heroic materials ever since they fell in love with London Fire Brigade’s decommissioned fire-hose. After a distinguished career fighting fires and saving lives the hoses were destined for landfill. They started to rescue the hoses in 2005 and never looked back.
// LEARNING EXPEDITION - AMSTERDAM - 2018 // PROGRAMME THURSDAY, 21st of June B FEST B Fest is a free outdoor public event celebrating and showcasing how business and a B economy are crea- ting a positive impact on the world. Join the festival and enjoy food, music, drinks, B talks, product demonstra- tions and experience the B Corp marketplace. B Fest will become an opportunity for all to experience the participate in a B economy. Saskia Van Gendt, Captain Planet, People Against Dirty (Method+Ecover) Method (2000, San Francisco) is the pioneer of pre- mium planet-friendly and design-driven home, fabric and personal care products. Formulated with naturally derived, biodegradable ingredients, method puts the hurt on dirt without doing harm to people, creatures or the planet. Ecover (1980, Belgium) is the revered pioneering European-based line of ecological cleaning products that has had an enormous impact on the world of cleaning – and a positive impact on the environment. FRIDAY, 22th of June Thomas Rau, Turntoo Turntoo is a service company, a frontrunner in the circu- lar economy, developing and implementing new circu- lar business models for a wide range of clients; Examples: • Turntoo developed Light as a Service and Circular Lighting for Philips: a service in which you buy light without an investment, but with the best products and hassle free. • Wearing clothing without squandering materials. Mud Jeans and Dutch Spirit are closing their chain and making sure their products’ materials are reused: jeans become jeans again, a suit becomes a suit once more.
// LEARNING EXPEDITION - AMSTERDAM - 2018 // PROGRAMME FRIDAY, 22th of June Global Reporting Initiative GRI is an independent international organization that has pioneered sustainability reporting since 1997. It’s mission is to empower decisions that create social, envi- ronmental and economic benefits for everyone. OVG Real Estate OVG is the largest real estate technology company in The Netherlands. They develop smart, high-tech office buildings, always with a sustainable footprint. Their core purpose is to create healthier working, living and learning environments by using smart technology. Example: The Edge, the world’s most sustainable of- fice building. The Edge sheds new light on real estate in the future: buildings that generate more energy than they consume. Owen Zachariasse, Delta Development + Park 20|20 : Delta Development’s vision, mission and core values form the solid foundation of projects that make life bet- ter, sustainable and more comfortable. “It is our mission to constantly challenge the status quo of real estate. By research and appli- cation we continually strive to improve ourselves, our products, and the world. As an engine for change we are building and driving long-lasting partnerships with our clients, suppliers and financers. We challenge them and ourselves to improve and it is our shared eagerness to learn and our shared values that guide us” Example: Park 20|20 is the first of its kind in the world. Built on the principles of Cradle to Cradle it is leading the way in ambition for a circular economy.
Climène KOECHLIN
koechlin@utopies.com
Tél : +33 6 08 18 51 04
25 rue Titon 75011 Paris France
Tél : +33 (0)1 40 29 43 00
www.utopies.com
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