Investment Outlook 2020 - Resilience after all - Credit Suisse

Page created by Dave Davidson
 
CONTINUE READING
Investment Outlook 2020 - Resilience after all - Credit Suisse
Investment
             Outlook 2020

Resilience after all.
For Professional Investors in Hong Kong and Accredited Investors in Singapore Only. Not for redistribution.
Investment Outlook 2020 - Resilience after all - Credit Suisse
Investment Outlook 2020 - Resilience after all - Credit Suisse
Investment ­Outlook 2020

Resilience
after all.

                           credit-suisse.com/investmentoutlook   3
Investment Outlook 2020 - Resilience after all - Credit Suisse
Letter from the CEO

From my perspective
Tidjane Thiam
CEO Credit Suisse Group AG

It is my pleasure to present our Investment Outlook 2020.
The past year has turned out better for most investors than
might have been expected, considering the geopolitical
uncertainty that prevailed during the period and weakening
economic momentum.

So what is in store for 2020? It is unlikely that all the        The main results of our analysis and our key views for the
issues that have accompanied us since early 2018 will be         economy and markets are presented in the pages that
resolved, be it the US-China trade conflict or political         follow. I trust you will find our analysis both interesting and
uncertainties in Europe. Investors will also continue to have    relevant as you plan for the year ahead.
to contend with extremely low (or negative) interest rates in
bond markets. These are among the key themes that                In this vein, I wish you a prosperous – and resilient – 2020.
figure in my discussions with clients and other stakeholders.
                                                                 Tidjane Thiam
Putting all of these issues into a broader context and differ-
entiating between what is of greater or lesser relevance
for businesses and investors alike is the paramount and
arduous task of our bank’s economists, financial
analysts and strategists. The sum of these efforts is a
central element of our holistic House View.

4
Investment Outlook 2020 - Resilience after all - Credit Suisse
Investment Outlook 2020 - Resilience after all - Credit Suisse
Overview

Contents

14              26
Global          Main asset
economy         classes
16   Overview   28 Overview
18   Regions    30	Fixed income
                34 Equities
                42	­Currencies

6
Investment Outlook 2020 - Resilience after all - Credit Suisse
04   Letter from the CEO
                    08   Editorial
                    10   Review of 2019
                    12   Core views 2020
                    60   Disclaimer
                    64   Imprint

44                  54
Alternative         Investment
investments         strategy 2020
46 Real estate      56   Overview
48 Private equity   58   Forecasts
50	Hedge funds
52 Commodities

                                        credit-suisse.com/investmentoutlook   7
Investment Outlook 2020 - Resilience after all - Credit Suisse
Editorial

Resilience after all
Michael Strobaek Global Chief Investment Officer
Nannette Hechler-Fayd’herbe Global Head of Economics & Research and RCIO IWM

Unforeseen and surprising events have shaped 2019,
and we have little doubt that they will impact the world in 2020
as well. In light of such uncertainty, it is of utmost
importance for investors to build resilient portfolios.

8
Investment Outlook 2020 - Resilience after all - Credit Suisse
Even if the US-China trade war eases and Brexit uncer­tainty     The following pages lay out the key elements of the
diminishes, the year 2020 is unlikely to be entirely smooth      Credit Suisse House View for 2020. We have strived
sailing: a polarized US presidential campaign, margin pres-      to provide a consistent and well-structured guide
sure, high corporate debt, and fewer interest rate cuts          across the most important asset classes, markets and
by the major central banks – not to mention unexpected           sub-segments. It suggests that investors who hold
political developments – are likely to sporadi­cally test        well-diversified portfolios, tilted toward areas of extra return,
investor nerves.                                                 should continue to garner healthy returns. Furthermore,
                                                                 sustainability is increasingly relevant for investors, as it has
Overall, however, we believe that the global economy and         already become a matter of great importance for voters
risk assets will continue to show considerable resilience        and consumers around the world.
in the face of these challenges. This is the message that
the title of this year’s publication, Resilience after all, is   We hope you will find this publication helpful and wish you
intended to capture.                                             a successful year ahead.

While we expect rather subdued economic growth in 2020
and returns that are generally lower than in 2019, a serious
market downturn or even financial crisis seems unlikely to
us. We observe a number of imbalances in various econo-
mies and sectors, but none of them seems serious
enough to trigger such a crisis. Conversely, technological
progress remains in full force and, importantly, policy
makers will continue to provide support.

                                                                                          credit-suisse.com/investmentoutlook    9
Investment Outlook 2020 - Resilience after all - Credit Suisse
Review of 2019

Markets defy
weakening growth

Fed turns as global manufacturing weakens                    Rates follow manufacturing
Global growth and manufacturing sentiment have been
weakening since the USA first imposed tariffs on China                                                         + Hikes       Global manu-
                                                             54                                                              facturing PMI
and other countries. Problems in the German auto                                                                +3           Number of
sector only exacerbated the weakness. But because the                                                                        rate changes
US economy held up, in large part thanks to the 2018         52                                                              expected by
                                                                                                                             market (RHS)
tax cuts, the US Federal Reserve (Fed) projected continued                                                       0
rate hikes going into 2019. After equities corrected         50                                                          Last data point
                                                                                                                         September 2019
sharply in late 2018, the Fed changed course, moving                                                                     Source Bloomberg,
                                                                                                                 -3
to policy easing.                                                 2016      2017   2018      2019              - Cuts
                                                                                                                         Datastream,
                                                                                                                         Credit Suisse

Bonds rally across the board                                 Bond yields plummet to new lows
US Treasury yields declined sharply, though not quite to     Yield on 10-year government bonds (in %)
post-financial crisis lows as fears of a global downturn
took hold. In Germany and Switzerland, yields reached        4                                                               USA
                                                                                                                             Germany
historic lows, with all now below Japanese levels.           3                                                               Switzerland
Despite far higher debt, the rally also took hold in Italy                                                                   Italy
                                                             2
as the government moved away from its anti-euro
and anti-Brussels stance. Emerging market bond yields        1
                                                                                                                         Last data point
also fell, though not quite as much.                         0                                                           25/10/19
                                                                                                                         Source Bloomberg,
                                                                         2015        2017               2019             Credit Suisse

Commodities: Diverging paths                                 Gold outperforms cyclicals
US tariffs on China and the slowdown in global               Index, 01/01/2018 = 100
manufacturing weighed on industrial metals such as
copper. As for oil, early 2019 saw prices recover            120                                                             Gold
                                                                                                                             Oil (WTI)
as the Organization of the Petroleum Exporting Countries     110                                                             Copper
sought to restrain supply. But prices softened again
                                                             100
as demand slowed. Meanwhile, gold prices rallied on
the back of lower interest rates.                             90
                                                                                                                         Last data point
                                                              80                                                         25/10/19
                                                                                                                         Source Datastream,
                                                                   2018                   2019                           Credit Suisse

10
Equities: Testing highs                                          Emerging markets lag behind developed markets
At the start of 2019, the major equity markets rebounded         Total return indexes (01/01/2018=100)
strongly after their setback in late 2018, fueled by the
Fed’s shift to policy easing. The rally stalled temporarily      110                                                            Developed
                                                                                                                                markets
mid-year on mounting worries over the global economy.                                                                           (MSCI World)
Emerging market (EM) equities rebounded as well. But                                                                            Emerging
                                                                                                                                markets (MSCI
whether the underperformance vs. developed markets               100                                                            Emerging
                                                                                                                                Markets)
that began with the start of the US-China trade war
                                                                                                                            Last data point
in early 2018 has been broken remains to be seen.                                                                           25/10/19
                                                                                                                            Source Datastream,
                                                                   2018                       2019                          Credit Suisse

Equity sectors: Gains across the board                           IT still tops
All of the major equity sectors participated in the early 2019   Total return indexes for MSCI global equity sectors
rebound, but only IT managed to build decisively on its          (Index, 01/01/2019 = 100)
gains. In contrast, demand concerns and lower oil prices
                                                                 130                                                            IT
held back energy, while the drug pricing debate in the                                                                          Industrials
USA weighed on the healthcare sector’s performance.                                                                             Financials
                                                                 120                                                            Healthcare
In view of weakening manufacturing demand, it is                                                                                Energy
surprising that the industrials sector held up so well.
                                                                 110                                                        Last data point
Financials slightly underperformed the MSCI World,                                                                          25/10/19
as flat or inverted yield curves dented earnings.                  01/2019                      07/2019
                                                                                                                            Source Datastream,
                                                                                                                            Credit Suisse

USD still strong                                                 Trade war drags down EUR, CNY
After 2018 gains, the USD continued to appreciate                Currencies versus USD (Index, 01/01/2018 = 100)
against almost all major currencies, supported by better
US growth and the (remaining) interest rate advantage.           108                                                            JPY
                                                                                                                                CHF
Only the JPY gained once again, as the Bank of Japan                                                                            EUR
                                                                 104
did not lower rates. China allowed the CNY to devalue                                                                           CNY
to offset some of the tariff-related pressure. This weighed      100
on other EM currencies, in addition to local rate cuts;
                                                                 96                                                         Last data point
only the MXN held up as the country reached a new trade                                                                     25/10/19
agreement with the USA and Canada.                                 2018                      2019
                                                                                                                            Source Bloomberg,
                                                                                                                            Credit Suisse

                                                                                              credit-suisse.com/investmentoutlook             11
Core views 2020

Credit Suisse
House View in short

      Geopolitics                                           Economic growth
      Our base case is a de-escalation in the               Global economic growth is set to remain
      US-China conflict, but uncertainty remains            sluggish with only a minor recovery in industrial
      high. The US presidential election campaign           production, capital expenditure (capex) and
      is likely to be highly polarized and may affect       trade. However, a recession is unlikely in light
      investor sentiment. European political                of ongoing monetary policy support, ample
      risks should abate as uncertainty over Brexit         credit, some fiscal easing and low oil prices.
      subsides.

      Inflation                                             Interest rates
      Inflation looks to remain well below central          We expect the US Federal Reserve (Fed) to remain
      banks’ 2% target in Europe and Japan,                 on hold after the third rate cut in October 2019.
      while it should decline in China and other            The European Central Bank (ECB) will also stand
      emerging markets (EM). However,                       pat on rates while pursuing quantitative easing
      inflation is likely to exceed 2% in the USA,          (QE). The Swiss National Bank (SNB) should be
      at least temporarily.                                 able to avoid rate cuts, but may need to continue
                                                            intervening in the foreign exchange market.
                                                            Rate cuts should continue in a number of EMs.

      Fixed income                                          Equities
      Returns on most core government bonds are             Against the backdrop of limited earnings growth
      likely to be negative, except in the USA. Tight       and flat to higher bond yields, returns in key
      spreads imply anemic returns for investment grade     equity markets are likely to be in the single-digit
      bonds in developed markets (DM). Expect solid         range. EM equities can recover if the trade war
      returns on most EM hard currency debt, with           abates, and financial stocks should benefit if yield
      strong – albeit volatile – returns in some EM local   curves continue to steepen. In a low yield
      currency debt, as well as frontier markets. Sub­      environment, stable-dividend stocks would do well.
      ordinated financial debt in DM remains attractive.

12
A recession is unlikely in light
of ongoing monetary policy support,
ample credit, some fiscal easing
and low oil prices.

                   Real estate
                   Most real estate investments should continue to
                   deliver moderately positive returns. We prefer
                   direct real estate where lower interest rates do
                   not yet appear to be fully reflected in the price.

                   Commodities
                   Barring a major escalation involving Iran and
                   Saudi Arabia, oil prices are likely to continue
                   to stay subdued. Gold looks set to remain
                   supported on the back of extremely low interest
                   rates.

                   Forex
                   The USD should hold up initially, but the EUR
                   should gain in H2 as a Eurozone recovery takes
                   hold. The CNY could depreciate slightly more
                   vs. the USD on domestic weakness. The GBP
                   would gain strongly on the back of a Brexit
                   resolution. Our base case is for the CHF and
                   JPY to trade sideways.

                                credit-suisse.com/investmentoutlook   13
Global
economy
Global economy Overview

Moderate growth,
but no recession
We expect only sluggish global growth in 2020 of 2.5%,
almost unchanged from 2019, but a recession
continues to look unlikely given supportive macro policies.
De-escalation on the trade war front will be key.

                  Over the past year, we have witnessed a signifi-      Path to recovery in 2020
                  cant slump in global manufacturing and trade,         We expect the slump in manufacturing to bottom
                  with global export volumes dropping by about 2%       out in the first half of 2020, not least because
                  from the high of 2018, the biggest decline in         of a natural inventory cycle. As the slowdown in
                  recent decades except for periods of recession.       manufacturing abates, the risk of it “infecting”
                                                                        the services sector should also diminish. The
                  More than trade                                       easing of policy by the US Federal Reserve (Fed)
                  The USA’s imposition of tariffs on China and          over the course of 2019 has helped boost credit,
                  China’s retaliation undoubtedly contributed to this   especially to US households. This support should
                  slump, but the domestic slowdown in China –           remain in place in 2020 – although we do not
                  due to more cautious households and restrained        expect further rate cuts – and should for instance
                  credit growth – played a key role as well. Weak-      bolster home purchases as well as other
                  ness in German auto sales exacerbated the             consumer spending.
                  manufacturing slump. As a result of heightened
                  uncertainty, global corporate capital expenditure     Interest rate cuts by the Fed have also eased
                  (capex) slowed significantly as well.                 constraints on emerging markets dependent on
                                                                        USD funding. Central banks in a number of
                  Meanwhile, the services sector lost some steam        countries should be able to lower interest rates
                  but continued to grow in most countries. With         further, not least because inflation is declining.
                  the services sector being the largest employer in     In Europe, we expect fiscal policy to ease
                  developed countries as well as many emerging          gradually, which should support the growth rate
                  markets, demand for labor continued to grow           in the region. However, a key to recovery will be
                  and wages have been rising, albeit gradually.         at least a partial resolution to the trade war.
                  As a result, consumer sentiment and spending          A reduction in tariffs would improve profitability
                  remained relatively robust.                           and sentiment in both the USA and China,
                                                                        which should help reignite capital spending.

16
Main macro risks
                           The key risk remains that the damage done by the
                           trade war carries into 2020. Other geopolitical                                    From Quantitative
                           risks, especially the potential for a flare-up in the                              Easing (QE) to
                           Middle East, remain in place but are less likely                                   Modern Monetary
                           to materialize. In particular, we do not expect the                                Theory (MMT)
                           global economy to be hit by an oil-price shock
                           but rather expect oil prices to stay under pressure                                Find out more:
                           due to excess supply.                                                              credit-suisse.com/mmt

                           Even in the event of a trade deal, it seems likely
                           that China’s economy will continue to slow
                           somewhat, at least in H1 2020. High mortgage               Meanwhile, the USA is likely to face an unusually
                           debt combined with greater job uncertainty are             polarized election, which could negatively affect
                           likely to hold back consumer spending, while policy        business and consumer sentiment. A further risk
                           makers will remain cautious regarding stimulus             is that higher-than-expected inflation would raise
                           measures. Slowing growth in China will continue            fears of stagflation. In such a case, the Fed
                           to limit the recovery potential of its main trading        would be constrained in its actions. Bond yields
                           partners in the region. An escalation of tensions in       might then rise substantially, triggering a general
                           Hong Kong would pose downside risks.                       tightening of financial conditions.

                                                                                      On the following pages, we look at the outlook
                                                                                      for 2020 on a country-by-country and regional
                                                                                      basis, focusing on the base case as well as risks.

Downturn in global manufacturing and trade                                   US imports from China sharply lower
YoY changes (in %, 12-month moving average)                                  YoY change (in %, 12-month moving average)

15                                                                           35

10
                                                                             25

 5

                                                                             15

 0

                                                                              5
 -5

                                                                             -5
-10

      2002          2006          2010          2014            2018           2002       2006          2010             2014            2018

       Trade volume                       Last data point August 2019                                              Last data point August 2019
       Industrial production              Source Datastream, Credit Suisse                                         Source Datastream, Credit Suisse

                                                                                                   credit-suisse.com/investmentoutlook          17
Global economy Regions

USA

Dodging recession
         Growth: We expect sluggish gross         tariffs. However, their full elimina-    likely than a hike in 2020, and the
         domestic product (GDP) growth for        tion appears unlikely and the trade      Federal Reserve could increase
         the US economy in 2020 (1.8%),           war could potentially escalate           asset purchases. While a potential
         accompanied by elevated recession        in other areas. If the USA, for ex-      rebound in manufacturing, as well
         risks (20%–30% probability in the        ample, implemented tariffs on            as labor shortages that boost in-
         next 12 months), and rising core         European automobiles and Europe          flation would, in principle, argue for
         inflation – at least at the beginning    retaliated, European producers           rate hikes, any rate move close
         of the year. While job growth will       and US consumers would be hurt.          to the election seems very unlikely.
         moderate, rising labor costs will con-
         tinue to weigh on corporate profits.     What to watch: After cutting rates
         Good news could come from a              three times in 2019, our base case
         recovery in manufacturing activity       is for the Fed to remain on hold.
         if the USA and China reduced             Nevertheless, another cut is more

China

Cautious consumers
         Growth: The government is likely         However, assuming a de-escalation        US trade policy. Unless the trade
         to pare its growth target to 5.9%,       of the trade dispute with the USA        war escalates, the Chinese
         and actual numbers could drop            and moderate stimulus measures,          authorities are likely to limit any
         somewhat below that objective.           the decline in economic growth will      depreciation of the CNY.
         Apart from the lingering impact of       be limited.
         US tariffs, the burden of real
         estate debt, job insecurity, as well     What to watch: At the end of the
         as weakness in local financial           first quarter, the Chinese govern-
         markets will likely restrain domestic    ment could announce added fiscal
         consumer spending. The limited           spending for 2020. With more
         efficiency of credit allocation          fiscal room, authorities are likely to
         remains a key concern, and the           rely less on special purpose bonds
         manufacturing sector will remain         and more on direct spending to
         under pressure due to continued          support growth, at least until there
         overcapacity and competitive             is greater visibility with regard to
         disadvantages in some sectors.           the 2020 US election and future

18
Eurozone

Further fiscal support
        Growth: We expect GDP growth          should also support the ongoing          impetus. More concretely, 2020
        of 1%. A de-escalation of the US-     economic expansion. Monetary             might well mark the first year of
        China trade dispute would reduce      policy is unlikely to ease further       Eurozone fiscal expansion in over
        the drag on the Eurozone, and         within the Eurozone, but the             a decade. Furthermore, we could
        Germany in particular, helping to     European Central Bank (ECB)              well see a more generous interpre-
        end the contraction of exports        decisions taken in September             tation of the Stability and Growth
        and industrial production. Given      2019 (rate cut and renewed asset         Pact by the European Commis-
        the resilience of domestic demand     purchases) have already crea-            sion, which would allow Italy and
        and the Eurozone labor market         ted a slight tailwind.                   other countries to further ease
        throughout 2019, the removal of                                                fiscal policy. A continued trade war
        that headwind should allow Euro-      What to watch: New leadership            and its potential expansion to
        zone GDP growth to gradually          of the European Union (EU) and           Europe poses the greatest risk,
        improve. Resilient credit growth      ECB could bring new political            as well as a no-deal Brexit.

Japan

Olympic boost
        Growth: The Japanese economy          Meanwhile, the 2020 Summer               tax hike will be offset to some
        is likely to slow somewhat in 2020    Olympics will provide a tailwind by      extent by added government spend-
        (GDP growth of 0.4%), but the         boosting inbound tourism. Public         ing. Given its sensitivity to global
        expected turn in global manufactur-   investment is also likely to remain      trade and the Chinese economy,
        ing should limit the slowdown. The    strong in the first half of the year.    the outcome of the trade war and
        consumption tax hike of October                                                the evolution of demand in China
        2019 may also continue to exert       What to watch: Monetary policy           are important as well. New trade
        a drag. However, assuming there is    will remain loose in 2020 and            agreements with the EU and
        no global recession, the Japanese     beyond. In fact, the Bank of Japan       the USA provide some long-term
        economy will be able to overcome      (BoJ) could potentially raise its        upside.
        domestic headwinds.                   inflation target. The consumption

                                                                                      credit-suisse.com/investmentoutlook   19
Global economy Regions

Untangling the trade war

From trade peace to trade war

Have 90 years of trade liberalization ended?
Effective US tariff rate (in %)                                                                                                                                               Trade wars
                                                                                                                                                                              are good
                                1941         1964 – 1967                                               1994              1997 – 1999
                                                       Atlantic                  General               North             WTO agreements
                                                       Charter                   Agreement on          American          on IT, telecom,
                                                       (US-UK)                   Tariffs and           Free Trade        financial services

                                                                                                                                                                              and easy
30                                                                               Trade (GATT) –        Agreement
                                                                                 Kennedy Round         (NAFTA)                      Tariff rate
                                                                                                       created                      Forecast

                                                                                                                                                                              to win.
                                                               1947                                                                 for 2020
20                                                             GATT                  1973                1995                       9%
                                                               founded               Abandon-            World Trade
                                                                                     ment                Organization          Last data point
                                                                                     of fixed            (WTO)                 October 2019
                                                                                     exchange            created               (2020 estimate)
10                                                                                   rates                                     Source                                         Donald Trump
                                                                                                                               U.S. International
                                              1930
                                                                                                                               Trade Commission
                                                                                                                                                                              US President,
                                              Smoot-Hawley Tariff Act
                                                                                                                               (March 2019)                                   2 March 2018 on Twitter

Non-tariff barriers have been on the rise                                                                                           The USA has ratcheted up the trade war…
since the financial crisis                                                                                                          Average tariff rate on US imports from China (in %)
Number of trade distortions reported at year-end (absolute number)
                                                                                                                                    30                                                               26
1300                                                                                                                                                                                                         19
                                                                                                                                    20                                                        15
900
                                                                                                                                                                                  10
                                                                                                                                    10                                 6
500                                                                                                                                               3       4

             2009             2011               2013                     2015              2017                                          Baseline     01/18       06/18        09/18       05/19   08/19   10/19
                                                                                                                                                       03/18
      World total                                                          Last data point end of 2018                              Last data point October 2019
      World total excluding USA                                            Source Global Trade Alert                                Source Peterson Institute for International Economics (2019)

...but China has retaliated against the USA while favoring others                                                                                                          I don’t believe
Trade-weighted average tariffs on China’s imports (in %)
                                                                                                                                                                           any country
25                                                                                                                  from the USA                                           in the world is going
                                                                                                                                                                           to retaliate
                                                                                                                    from other countries
20
                                                                                                                    Increase in tariffs
15                                                                                                                  Reduction in tariffs                                   [against us].
10
              02/04

                                               23/08
                                      06/07

                                                       24/09

                                                                                    01/06
                      01/05

                                                                                            01/09
                              01/07
     01/01

                                                                            01/01

                                                                                                     15/12
                                                                  01/11

                                                                                                             Last data point                                               Peter Navarro
                                                                                                             15 December 2019 (estimate)
                                                                                                             Source Bown, Chad P. (2019)
                                                                                                                                                                           White House trade adviser,
     2018                                                                                           2019     US-China Trade War, PIIE                                      2 March 2018 on Fox News

20
Many losers…

Tariffs hurt consumers,                                              …or indirectly via higher                                         … It’s less business
                                                                                                                                       going on. It’s less
either directly…                                                     input prices

                                                                                                                                       investment. It’s
                                                                                                                                       more uncertainty.
                                                                     Increase in prices for
                                                                     steel mill products
Increase in prices for                                               within six months after US
                                                                     tariffs imposed
                                                                                                                                       It weighs like a big,
washing machines
after US tariffs
                                                                                                                                       dark cloud on the
imposed in                                                                                                                             global economy.
February 2018

                                                                                                                                       Christine Lagarde

+9%                                                                            +15%                                                    Incoming European
                                                                                                                                       Central Bank President,
                                                                                                                                       23 September 2019 on CNBC

Tariffs weigh on business plans…                                                  ...without solving structural issues
Survey of capex intentions of US companies                                        US general government structural balance and trade balance (in % of GDP)
(Empire State and Philly Fed), indexed
                                                                                  0                                                                       Fiscal deficit
                                                                                                                                                          Trade
40                                                                                                                                                        balance (excl.
                                                                                  -2
                                                                                                                                                          petroleum)
30
                                                                                  -4
20
                                                                                  -6
10
                                                                                  -8
     2010      2012        2014        2016         2018                                                                                              Last data point
                                                                                                                                                      2018 (2019 estimate)
Last data point October 2019      Source Datastream, Credit Suisse                          2003        2007         2011           2015    2019      Source IMF, Bloomberg

…and a few lucky winners

Countries gained from the trade war …                                                         … as did Brazilian soybean farmers
US import shares and changes, 2015 to 2019                                                    Soybean imports by China since the start of the trade war
from …

     Vietnam
     Taiwan
                   +48.5%                        -15.3%                                            Brazil 78%*
                                                                                                   United States 5%*
     Mexico
                               +16.7%      +9.8%

                                                                                                  -83%
     China

                                                                                                                     United States
Last data point
August 2019
Source

                                                                                              +30%
US Census Bureau

                                                                                                                     Brazil

                                                                                             * Share of soybean imports to China
                                                                                               from October 2018 to February 2019

                                                                                              Last data point February 2019
                                                                                              Source US Dept. of Agriculture, IHS

                                                                                                                          credit-suisse.com/investmentoutlook              21
Global economy Regions

UK

Still all about Brexit
         Growth: Assuming a smooth Brexit       parliament could produce deadlock       What to watch: The BoE’s wait-
         process, our central expectation is    and more uncertainty. While a no-       and-watch approach is likely to
         that the UK grows somewhat more        deal Brexit is unlikely, in our view,   continue while Brexit uncertainty
         strongly in 2020 than in 2019.         such a scenario would cause a           remains high. If the UK leaves
         A Conservative majority would allow    significant recession, with a decline   the EU with a deal or if Brexit is
         the UK to leave the European           in real GDP of 1% to 2% even if         canceled, there would be consider-
         Union (EU) with a deal, while a        the Bank of England (BoE) eases         able upside to corporate invest-
         Labour government (in a majority       monetary policy and the government      ment and overall growth. The BoE
         or coalition) would open the door      loosens fiscal policy in response.      might then begin hiking interest
         to a second referendum. A hung                                                 rates in the course of 2020.

Switzerland

Trade holds key to recovery
         Growth: We expect moderate             The mechanical and electrical en-       case, it could come to pass if the
         GDP growth in 2020 (of 1.4%)           gineering (MEM) sector will likely      global economy remains weaker
         in light of the still subdued global   remain under pressure due to still      than expected and other central
         backdrop. Domestic demand              weak demand from key export             banks cut rates. US tariffs on
         should remain supported by contin-     markets, including Germany and          pharma exports or the classification
         ued immigration, robust employ-        China.                                  of Switzerland as a currency
         ment and slightly higher wages.                                                manipulator pose some risk.
         Pharmaceuticals exports are likely     What to watch: The Swiss                Increased geopolitical tensions
         to remain on a clear upward trend.     National Bank (SNB) will do what        would increase the risk of
                                                it can to prevent CHF appreciation.     renewed safe haven flows into
                                                While a rate cut is not our base        the CHF.

22
Asian EM (ex-China)

Prospects hinge on trade war
      Growth: The outlook for the more     prominently Vietnam, stand to          What to watch: A de-escalation
      advanced countries of North Asia,    benefit as production continues to     of the US-China trade war would
      i.e. South Korea and Taiwan,         shift in their direction. Singapore    significantly benefit the countries
      remains subdued due to weakness      suffered a significant setback in      closely tied into China-based
      in Chinese trade, with growth of     2019 in part due to the slowdown       supply chains. Even more import-
      just over 2%. The outlook for        in global and China-oriented trade;    ant is the evolution of domestic
      Hong Kong will depend strongly       a slight rebound to around 1.7%        demand in China and its impact on
      on local political developments.     seems likely in 2020 if trade          imports from the region. In India,
      Meanwhile, economic growth           tensions abate. Growth in India is     which is much less dependent on
      remains far stronger in much of      likely to remain high in absolute      global trade, domestic financial
      Southeast Asia, which has more       terms at around 6%, but well below     and monetary stability are key to
      catch-up potential and is less       potential due to the ongoing           a successful recovery.
      integrated into China-based supply   weakness in the banking and real
      chains. Some countries, most         estate sectors.

Australia

Eye on household debt
      Growth: While low growth in          What to watch: Although house          The Reserve Bank of Australia
      household income, weaker             prices have already corrected to       (RBA) lowered its interest rate in
      housing market conditions and        some extent, housing affordability     several increments in 2019 to
      elevated household debt weighed      is still low. Real estate thus         support the economy and could
      on consumption in 2019, an           remains high on the political          continue to do so in 2020. At
      increase in public spending          agenda and further housing             the same time, financial supervision
      supported economic growth.           supply reforms are very likely.        will remain in focus given the
      Infrastructure investment should                                            stability risks related to real estate.
      continue to provide support in
      2020. After a relatively subdued
      2019, we expect Australia’s
      economy to pick up with an
      estimated growth rate of 2.8%.

                                                                                 credit-suisse.com/investmentoutlook   23
Global economy Regions

EMEA

Coping with setbacks
         Growth: Turkey appears to have          have suffered setbacks due to         also complicate the outlook, in our
         emerged from recession in Q2            their close ties with the German      view. In Russia, low inflation (for
         2019 and is likely to achieve growth    auto industry, but growth is likely   the previously mentioned reasons)
         of 2%–3% in 2020. The headline          to remain reasonably robust given     should pave the way for lower
         inflation rate, projected at 12% for    strong domestic demand and            interest rates. A pick-up in Germany
         end-2019, could slow further            these countries’ strong competitive   would benefit Eastern Europe.
         after Q1 2020. Growth in Russia         position in other areas of trade.     There are significant downside in-
         is likely to remain anemic at only                                            flation risks building in South
         around 1%–2% due to unfavorable         What to watch: In Turkey, policy      Africa. If they come to pass, South
         demographics, bureaucratic bur-         mismanagement remains the             Africa will probably be one of a
         dens and low efficiency of public       key risk against the backdrop of      very few countries with large poten-
         investment. Weak metals prices          President Recep Tayyip Erdogan’s      tial for policy easing in 2020. In-
         as well as structural issues such as    target for single-digit interest      vestors will also be closely watching
         labor market rigidities and a lack      rates and real GDP growth of 5%       to see if Moody’s downgrades
         of public investment will continue to   next year. The changing domestic      its rating for South Africa after the
         hold back South Africa. A number        political landscape and ongoing       2020 budget.
         of Eastern European economies           (albeit muted) geopolitical risks

Latin America

Bottoming out
         Growth: Brazil and Mexico, the          We expect GDP growth of 2.7%          What to watch: In Mexico, other
         region’s two largest economies,         in 2020. In Mexico, growth should     reforms such as tax reform look
         showed only marginally positive         also improve somewhat (1.6% in        more likely despite political ten-
         growth in 2019. This was in part        2020), partly in response to mone-    sions. In addition, US congressional
         due to the global manufacturing         tary policy easing. Meanwhile,        approval of the new free trade
         slowdown, but domestic policy           some domestic risks have abated,      agreement known as the United
         uncertainty played an even bigger       including uncertainty over the        States-Mexico-Canada Agreement
         role. The outlook for Brazil has        2020 budget and financing pres-       (USMCA) would boost confidence,
         improved, however, with the             sures on state-owned oil company      but this is not a given. Inflation in
         approval of pension reform, which       Pemex. That said, it is question-     Mexico has declined to the central
         will strengthen long-term fiscal        able whether added government         bank’s 3% target, and should
         stability and should be positive for    investment in the oil sector will     remain fairly stable at below 4%
         privatizations and a continuation       produce adequate returns given        in Brazil.
         of the fiscal consolidation process.    declining global oil prices.

24
Regions

In summary
         Our regional views amount to a            view, given continued accommo-         by the slowdown in global trade,
         mixed global growth picture. US as        dative monetary policy, ample bank     for instance – which suggests
         well as Chinese growth is likely to       credit in most regions, as well as     that even limited shocks, whether
         be somewhat lower than in 2019.           moderate oil prices. Apart from the    geopolitical or economic in
         At the same time, the expected            global trade tensions, we see no       nature, could turn a downturn into
         recovery in the Eurozone and select       obvious shocks that would trigger      something more serious.
         EM should offset some of the              a recession. However, the global
         softness. A major setback to global       economy did come close to
         growth seems unlikely, in our             recession in 2019 – measured

Employment high and still growing                                   Consumer confidence close to peak
Total employment in the USA, Eurozone and Japan                     Consumer confidence in the USA, Eurozone and Japan
(in millions)                                                       (GDP-weighted average, standardized)

380                                                                 1.5

370                                                                 0.5

360                                                                 -0.5

350                                                                 -1.5

       2006          2010          2014                2018                   2007          2011               2015               2019

                                 Last data point Q2 2019                                                 Last data point September 2019
                                 Source Datastream, Credit Suisse                                        Source Datastream, Credit Suisse

                                                                                         credit-suisse.com/investmentoutlook          25
Main asset
classes
Main asset classes Overview

More modest returns
Most asset classes showed a strong performance in 2019.
Investors should not expect to see this feat repeated in
2020, although financial assets will likely continue to benefit
from generally low yields.

                   While the trade war intensified and the global       More restrained central banks
                   economy worsened, most asset classes showed          Our base global economic scenario suggests that
                   a strong performance in 2019. This was largely       monetary policy support will be less pronounced
                   due to the US Federal Reserve’s (Fed) sharp turn     than in 2019. Our economists expect the Fed and
                   toward easing, which boosted investor confi-         the European Central Bank (ECB) to keep
                   dence. Our forecast for 2020 is for most asset       interest rates on hold, although the ECB’s quan-
                   classes to deliver lower returns than in 2019.       titative easing (QE) program will continue.
                   Even though we expect manufacturing to stabilize     Reduced monetary accommodation is likely to
                   and trade tensions to abate, a number of factors     limit returns on most assets.
                   will likely weigh on performance.
                                                                        (Geo)political wild cards
                   The drivers that played a key role in financial      Forecasts regarding geopolitics are highly un-
                   markets in 2019 – geopolitics, economic momen-       certain, but our base case is that the US admin-
                   tum and central bank policy – will undoubtedly       istration will try to achieve some kind of trade
                   remain influential in 2020, but we are likely        deal with China. If successful, such an outcome
                   to see some of them change direction. Other          would favor risk assets, especially Asian equities.
                   factors, including corporate fundamentals            However, the USA may face an unusually pola-
                   and investor sentiment, will also be important.      rized presidential election campaign in 2020,
                                                                        which could harm investor sentiment. Converse-
                   Economic momentum set to stabilize                   ly, a resolution of the Brexit uncertainty would
                   While we expect overall gross domestic product       support European risk assets and the GBP.
                   (GDP) growth to be somewhat softer relative to       Further flare-ups in the Middle East cannot be
                   2019, we forecast a slight acceleration of indus-    excluded, though a major military conflict
                   trial production (IP). As our research has shown,    remains unlikely.
                   there is a close link between IP momentum and
                   financial markets. Better IP momentum tends
                   to support risk assets while pressuring high-grade
                   bonds.

28
Margin pressure intensifying                                  Corporate leverage a risk for low quality
                 US companies have achieved high profitability in              credit
                 recent years: subdued wages boosted profits                   Leverage of non-financial corporations has in-
                 as sales increased. Cuts in US corporate taxes                creased in recent years and, according to some
                 also added to profits. Yet this “fairy tale” is               measures, surpassed the levels we saw before
                 coming to an end, and we expect margins to be                 the 2008 global financial crisis. However, debt
                 subject to downside pressure going forward.                   today is far easier to finance given very low
                 While interest costs should remain subdued, labor             interest rates. Yet risks on lower quality credit
                 costs are likely to continue to rise. Another                 have increased, in our view. We therefore
                 factor likely to weigh on profitability is tariffs on         favor intermediate credit risk, including various
                 imports from China, which have increased                      segments of emerging market debt.
                 input costs for many companies.

                 Valuations still favor equities
                 However, relative valuations still clearly favor
                 equities. Although the price-to-earnings ratio
                 (P/E) of global equities has moved up slightly
                 over the past year, the valuation of high-grade
                 bonds has increased more markedly as real
                 yields have declined. That said, given the various
                 headwinds, we expect absolute returns on
                 major equity markets to be lower than in 2019.

Economic policy uncertainty has surged…                            …but investors have remained fairly calm
Economic Policy Uncertainty Index                                  Credit Suisse risk appetite index

350                                                                6

300                                                                4

250                                                                2

200                                                                0

150                                                                -2

100                                                                -4

 2007           2011              2015                   2019           2007           2011                    2015                  2019

                                Last data point September 2019                                                Last data point 15/10/19
                                Source Datastream, Credit Suisse                                              Source Datastream, Credit Suisse

                                                                                              credit-suisse.com/investmentoutlook           29
Main asset classes Fixed income

Sweet spots in credit
While returns on many of the highest quality bonds
will likely be negative in 2020, there are still opportunities,
including in the BB segment for high yield bonds.

30
With the global economy cooling amid ongoing                Positive returns are only likely in the case of a
                        US-China trade tensions, bond yields trended                severe recession or geopolitical crisis. Then
                        downward during much of 2019, generating sub-               yields for the high-grade segment would further
                        stantial capital gains. At the time of writing, govern-     decline and the resulting capital gains could
                        ment and investment grade (IG) bonds were on                even outweigh negative starting yields.
                        track for a significantly stronger performance than
                        in 2018 – this despite the fact that 35% of                 Tighter times for credit
                        European IG corporate bonds were already trading            Spreads (the yield difference between riskier
                        at negative yields at the start of 2019.                    bonds and government bonds) in most credit
                                                                                    segments also narrowed in 2019. Absolute
                        Yields headed back up                                       yields thus dropped to very low levels in most
                        According to our base case, the global economy              segments. In some areas, yields now appear
                        should improve slightly in the coming year and              inadequate to compensate for the risk of
                        IG and government bond yields are thus likely to            worsening fundamentals and rising defaults.
                        rise. This would generate capital losses. As
                        yield curves are still rather flat, the setback would       This applies in particular to those debtors with a
                        be more severe for bonds with long maturities.              very low rating (e.g. single B) that are strongly
                        Many high-quality bonds will therefore likely pro-          exposed if the global economy further weakens.
                        duce negative returns in 2020. If starting                  Moreover, leverage has increased in cyclically
                        yields are very low or even negative, avoiding              vulnerable areas such as steel and energy.
                        negative returns will be close to impossible.
                                                                                    However, yields in some credit segments, both
                        We expect returns to be positive in only a few              within IG and high yield (HY), look sufficient to
                        high-grade markets, such as US Treasuries or                compensate for such risks even if they are low.
                        Australian government bonds. In contrast,                   The following pages provide more detail on the
                        returns are likely to be negative in much of the            opportunities and risks in 2020 for fixed income.
                        Eurozone and in Switzerland.

Emerging market bonds offer good risk/return trade-off
Spreads over core government bonds in basis points
                                                                                                                   1641

800

700

600                                                                                                                                  555

500
                                                                                         402

400

300

200
                                              129

100

              Investment grade corporates                      EM (hard currency)                                 High yield

IG Corporates: Bloomberg Barclays Global Agg Credit         Average 2001– 2007                 Global financial crisis (Nov – Dec 2008)
EM: JPMorgan EMBI                                           Average 2009–2018                  Current
High yield: Bloomberg Barclays Global High Yield            Average since 2001
                                                                                                                   Last data point 25/10/19
                                                                                                                   Source Bloomberg, Credit Suisse

                                                                                                   credit-suisse.com/investmentoutlook         31
Main asset classes Fixed income

Narrow focus in
investment grade
         Backdrop: Although yields in IG       Opportunities: We see interesting      remain sound. Some European
         are very low in absolute terms, we    opportunities in emerging market       hybrids in non-cyclical sectors such
         continue to see attractive opportu-   (EM) investment-grade dollar cor-      as utilities and communication
         nities. Most of these bonds are       porate bonds, not least in some        also offer interesting risk-adjusted
         unlikely to face downgrades even      Asian markets, where worries over      returns.
         in an environment of subdued          the impact of the US-China trade
         economic growth.                      war have triggered a rise in spreads
                                               even though corporate fundamentals

High yield: Focus on
subordinated financials
         Backdrop: HY spreads could con-       Opportunities: This includes           conform to environmental, social
         tinue to widen as long as recession   subordinated financial bonds.          and governance (ESG) standards
         fears have not been overcome,         Ongoing regulatory pressure to         are of increasing interest and
         with B rated bonds most vulnerable    strengthen bank balance sheets         relevance as well.
         to a sharper rise in yields. How­     and the trend decline in non-­
         ever, we continue to see opportu-     performing loans, not least in the
         nities in the slightly better BB      European periphery, should
         segment.                              be supportive. HY bonds that

32
Emerging market bonds:
Good risk/return
  Backdrop: Spreads have declined        Opportunities: The US Federal
  less in the main EM bond indexes       Reserve’s more accommodative
  since the 2008 financial crisis than   stance should continue to benefit
  in a number of higher risk credit      EM that are reliant on USD funding.
  segments in developed markets,         Economic fundamentals in some
  where leverage is often higher. The    of the large borrowing countries
  latter may have benefited more         such as Brazil, Mexico and Turkey
  strongly, albeit indirectly, from      should continue to improve in                    Frontier markets:
  central banks’ asset purchase pro-     2020. Declining inflation rates                  The new high yield
  grams, which focused on advanced       should help bring down domestic
  economy bonds. Conversely, EM          interest rates in a number of                    Find out more:
  bonds now offer a higher risk          countries, which would, in particu-              credit-suisse.com/
  premium from which investors can       lar, support EM local currency                   frontiermarkets
  benefit.                               bonds. However, as some curren-
                                         cies may come under pressure, a
                                         selective approach is required.

Be conservative with
asset-backed securities
  Backdrop: Structured credit            Opportunities: European covered        yields. In contrast, more than half
  instruments, more generally known      bonds still offer moderate returns     of the US ABS issuers are from
  as asset-backed securities (ABS),      and a high credit rating. Collater­    the automobile industry, which is
  are considered a primary catalyst      alized loan obligations (CLO),         undergoing structural change.
  for the 2008 financial crisis and      especially senior and mezzanine
  have often been regarded with          tranches, also offer a good risk-
  skepticism since then. However,        return tradeoff. They are typically
  we see various interesting opportu-    much less affected by rising
  nities in this area. But caution is    defaults than HY bonds or
  advised in some areas including        leveraged loans. Moreover, their
  some of the traditional US and         floating rate nature provides a
  European ABS markets.                  buffer against rising longer-term

                                                                               credit-suisse.com/investmentoutlook   33
Main asset classes Equities

Focus on growth
sectors and dividends
Despite numerous headwinds, the MSCI World Index provided
investors with a total return of just above 20% in the
first ten months of 2019, well above an average year’s return.
We expect a more muted performance in 2020
as global central banks dial back interest rate cuts.

34
In 2019, the negative impact that diminishing                Watch the margins
growth momentum had on equities was more than                Since the financial crisis, corporate profits have
offset by the significant boost that lower interest          generally been boosted by subdued costs. While
rates provided. In 2020, we expect economic                  some cost drivers will remain at bay, others
growth to stabilize. We expect central banks will            will not. Interest costs will remain very low for the
only provide limited additional support, though              foreseeable future and may even decline as
liquidity conditions should remain accommodative.            maturing debt is refinanced at lower rates.
The US Federal Reserve (Fed) in particular will              Wages, however, have been growing faster in
not lower interest rates, in our view, or at most            developed countries, particularly the USA.
by very little, in contrast to what the market
currently expects. In addition, margin pressures             The increase in the share of wages is a typical
are likely to increase as labor costs rise. This             late-cycle phenomenon that should last for some
suggests that equity returns will likely be more             years even if the economy entered into reces-
in line with an average year.                                sion. Moreover, while productivity growth has in-
                                                             creased, it is unlikely to fully offset these
Positive base case for equities                              additional costs. Rising labor costs could lead to
Nevertheless, our base case for equities is posi-            reduced cash flows. When combined with
tive. As geopolitical tensions moderate and                  already extended financial leverage, this could
the trade war subsides, at least to some extent,             limit stock buybacks, which have been an
business sentiment should improve and con-                   important driver in recent years.
tribute to a recovery in industrial production (IP).
Additional fiscal spending, especially in Europe,            The X Factor: US presidential election
and the after-effects of monetary easing in 2019             The run-up to the 2020 US presidential and
should also support economic and sales growth.               congressional elections in November 2020
Finally, relative valuations still clearly favor equities.   could also have a meaningful impact on equity
Growth-oriented sectors and stocks that benefit              markets, though there is no hard and fast
from sustained long-term societal changes                    statistical evidence that equity performance in
should continue to outperform. Stocks that pro-              an election year differs from other years.
vide stable dividends are also favored.
                                                             What may be different this time around is that the
                                                             election year could be more turbulent than usual
                                                             given the deep split in the US electorate. More­-
                                                             over, if polls shifted clearly in favor of one of the
                                                             left-leaning Democratic candidates, some sectors
                                                             exposed to potential future intervention (e.g.
                                                             healthcare, energy or financials) could come under
                                                             pressure.

                                                                          credit-suisse.com/investmentoutlook   35
Main asset classes Equities

Profit share likely to drop further as labor catches up
Shares of profits after tax and labor compensation in US national income (in%, 4-quarter moving average)

70                                                                                                                                13

65                                                                                                                                10

60                                                                                                                                 7

     1965                 1975                   1985               1995                 2005                    2015

                                                                                                     Last data point Q2 2019
     Labor compensation            Profits after tax (RHS)                                            Source Datastream, Credit Suisse

                      Finding returns in a low-yield sea                   Growth-getters
                      Despite our expectation of mid-single-digit equity   More growth-oriented investors may consider
                      returns in the year ahead, returns are likely to     high-conviction sectors or themes that are likely
                      be significantly higher than for investment grade    to experience strong earnings growth. One such
                      bonds. Stocks of companies that offer sustain-       area is education technology, which is on the
                      able dividend payouts should be well supported.      cusp of high growth as education is becoming
                                                                           increasingly digital and therefore more cost-­
                      Based on today’s equity prices, we expect a          effective and impactful.
                      dividend yield for the MSCI World aggregate of
                      roughly 2.5%. Some sectors such as financials,       Separately, sustainability is becoming more
                      energy or utilities should continue to pay           important not only for consumers and companies,
                      above-average dividends.                             but also for investors. We believe that we are
                                                                           at the start of a transition to a more sustainable
                                                                           economy. While some companies and sectors
                                                                           may come under pressure, significant new
                                                                           opportunities should arise. Our five high-conviction
                                                                           Supertrends touch upon these and other highly
                                                                           relevant topics – please refer to page 40 for
                                                                           details about them.

36
A bird’s-eye view
on major markets

USA: Expect outperformance                UK: Look beyond Brexit                      China/EM equities: Trade war
despite hurdles                           The UK market underperformed global         de-escalation is key
Since the start of the bull market in     equities quite significantly in 2019.       Emerging market (EM) equities have
March 2009, the S&P 500 has               However, this was not primarily due to      underperformed developed markets
outperformed other markets by large       Brexit uncertainty but rather a result of   substantially since early 2018. Initially,
margins (around 210% vs. MSCI EMU         weakness in the materials sector,           tightening Fed policy weakened a
and around 245% vs. MSCI Japan).          which makes up a large share of the         number of markets that are reliant on
Our base case presumes continued          UK equity market. Looking into 2020,        cheap USD funding. Matters wors-
strong performance of the US market       we believe the market will be among         ened with the start of the US-China
due to superior economic growth and       the weaker ones as continued                trade war – note that China and other
the strong weighting of the IT sector.    sluggish growth in China continues to       northern Asian markets make up more
But its potential is limited by growing   weigh on materials. A smooth Brexit         than 55% of the MSCI EM index. A
margin pressure as a result of rising     would paradoxically add to pressure on      de-escalation of the trade war would
wages, the waning effects of the          export-oriented sectors as the GBP          thus likely support EM equities, even if
2018 corporate tax cuts, a less           would likely appreciate significantly.      other factors such as weaker growth
supportive Fed and, possibly, uncer-      However, it would support domestical-       in China may dampen the recovery.
tainty surrounding the presidential       ly oriented smaller companies. In the       Lower inflation and easier monetary
election.                                 unlikely event of a hard Brexit, we         policy should continue to support EM
                                          would expect decisive easing by the         such as Brazil.
Eurozone: ECB support versus              Bank of England and a much weaker
trade war                                 GBP.                                        Japan: Hoping for an improvement
Considering the political worries and                                                 in the IP cycle
weakness in manufacturing, Eurozone       Switzerland: Steady as she goes             The past year was disappointing for
equities held up surprisingly well in     Swiss equities continued to show a          investors in Japanese equities as the
2019. The move back to monetary           very strong performance in 2019,            domestic as well as the global
easing and the associated weakening       driven in part by the market’s consum-      economy slowed amid the US-China
of the EUR no doubt provided support.     er staples giant. Our outlook for 2020      trade dispute. For 2020, we think this
However, measured in USD, the             suggests a steady but not spectacular       market’s fortunes should improve, as
market underperformed the S&P 500         performance, as the defensive Swiss         a pick-up in the global IP cycle and a
by 4.3%. Looking into 2020, we            market would underperform more              recovery of capex spending in parti-
believe the market should be support-     cyclical markets if global manufactur-      cular will benefit the cyclical Japanese
ed, among other factors, by the           ing improves. If successful, efforts by     market more than most others.
European Central Bank’s accommo-          the Swiss National Bank to prevent          Moreover, the market is attractively
dative monetary policy, a likely          CHF appreciation would be supportive.       valued, with a forward P/E of just
resolution of Brexit, and its unde-       A weaker CHF in combination with a          above 13 times. The Bank of Japan’s
manding valuation. The biggest risks      steeper yield curve would in particular     commitment to maintaining an
are a potential escalation of the US      support financials. A shift in US           accommodative stance and limiting
trade war with China and potential US     healthcare policy following the 2020        JPY appreciation is also a positive.
tariffs on European autos.                US presidential elections poses a
                                          certain risk to Swiss pharmaceuticals.

                                                                                        credit-suisse.com/investmentoutlook   37
Main asset classes Equity sectors

Sector views                                                        Directional indicators represent tactical views as of
                                                                    October 2019; 3 – 6 month horizon

     Tailwinds                                                                                                Headwinds

     ȹ   Innovation – e.g. 5G, Internet                               ȹ   Saturation with smartphones limits
         of Things, Artificial Intelligence (AI),                         hardware sales
         digitalization – drives growth                               ȹ   Slowing corporate investments
     ȹ   Software is key enabler of                                       due to uncertainty
         productivity enhancements
                                                          IT

     ȹ   Central bank “tiering” should boost                          ȹ   Flat yield curve reducing net interest
         profitability of European banks                                  margins
     ȹ   Valuations attractive, fundamentals                          ȹ   Margin pressures in retail and wealth
         improving (e.g. return on equity)                                management

                                                      Financials

     ȹ   Significant growth rates of mobile                           ȹ   Regulatory pressure, e.g. antitrust,
         entertainment (video gaming, video                               privacy investigations, is challenging
         streaming)                                                       business models
     ȹ   Shift of advertising from traditional                        ȹ   Content creation and compliance
         to online offers meaningful revenue                              pressures require significant spending
                                                    Communication
         potential
                                                       services

     ȹ   Attractive dividend yields                                   ȹ   Elevated valuations
     ȹ   Defensive sector, economic                                   ȹ   Somewhat higher bond yields would
         uncertainty or trade disputes have                               reduce appeal of this bond proxy
         limited influence

                                                       Utilities

     ȹ   Attractive dividend yields                                   ȹ   Somewhat higher bond yields would
     ȹ   Outside retail, commercial real                                  reduce appeal of this bond proxy
         estate prices are expected to remain                         ȹ   E-commerce reducing appeal of retail
         stable                                                           real estate

                                                    Real estate

38
Tailwinds                                                                                                 Headwinds

ȹ   Aging population                                            ȹ   Elevated political risks during 2020
ȹ   Better healthcare coverage and                                  US elections, healthcare costs and
    affordability in emerging markets                               coverage a target of candidates
                                                                ȹ   Litigation risk related to opioid
                                                                    epidemic
                                                Healthcare

ȹ   Even a partial resolution of the trade                      ȹ   Economic uncertainty reducing
    dispute would lift economic                                     corporate investments, industrial
    uncertainty                                                     production
ȹ   Potential increase of infrastructure                        ȹ   Earnings growth could disappoint
    spending in various countries
                                                Industrials

ȹ   Solid dividend yield                                        ȹ   Valuations elevated
ȹ   Defensive sector, in favor if economic                      ȹ   Appeal of this bond proxy sector likely
    uncertainty persists                                            to fade as interest rates expected to
                                                                    back up

                                             Consumer staples

ȹ   Solid labor markets, wage growth                            ȹ   If US-China trade dispute continues,
    and household balance sheets                                    slowdown in manufacturing could
    support consumer demand and                                     spread to labor markets and consumer
    spending                                                        demand
    Low interest rates support spending                             Traditional retailing faces structural
                                                Consumer
ȹ                                                               ȹ

    on home-related durables                                        challenge from e-commerce
                                               discretionary

ȹ   Geopolitical tensions with potential                        ȹ   Manufacturing weakness, a slower Chinese
    to disrupt supply may boost risk                                economy reduces demand growth, while US
    premium in oil prices                                           shale oil producers add to abundant supply
                                                                ȹ   Pressure to address environmental
ȹ   Attractive dividend yield
                                                                    issues could accelerate move
                                                                    to sustainable energy solutions
                                                  Energy

ȹ   Low interest rates could lift                                   ȹ   Low global economic growth and
    construction-related demand                                         strong dollar are a drag
ȹ   Valuation attractive                                            ȹ   Slowing growth in China a risk

                                                Materials

                                                                           credit-suisse.com/investmentoutlook        39
Main asset classes Equities

Supertrends
What do rising pet ownership, global climate school strikes,
and the launch of next-generation 5G mobile networks have in
common? They all are testimony to the sweeping societal
changes that we picked up on when we first launched our five
Supertrends in 2017.

                    Our Supertrends cover a broad variety of timely      In addition, environmental, social and governance
                    topics: our increasingly multipolar world; infra-    (ESG) criteria remain a key topic and investment
                    structure; population aging; the influence of the    focus particularly for the Millennials, whose
                    next generation; and fast-paced technological        voices as responsible consumers are increasingly
                    innovation. They are focused on structural driving   being heard.
                    forces and aim to improve a portfolio’s overall
                    risk/return profile, outperforming the broader       Long-term themes across sectors
                    market in the long run. Our conviction in these      Thanks to the Supertrends’ modular concept,
                    trends remains strong.                               investors can invest in single stocks, more niche
                                                                         themes, or the broader Supertrends themes.
                    A new addition: Education technology                 Together the five Supertrends provide broad
                    In June 2019, we introduced new angles to our        diversification in terms of Credit Suisse’s single
                    Supertrends framework. In relation to the Silver     stock selection, with every sector in the MSCI
                    Economy Supertrend, for example, there is a          World part of a portfolio. The largest exposures
                    growing number of seniors living with pets.          in a Supertrends portfolio context are in IT,
                    Animals have their own dietary and veterinary        healthcare and industrials. In terms of regions,
                    needs, which should fuel growth in the pet care      the USA makes up almost 50% of our Super-
                    market to over USD 200 billion globally by 2025.     trends stock selection – less than its weight in
                    In terms of our Millennials’ Values Supertrend,      the MSCI World. Conversely, we have a higher
                    being online and using social media comes            exposure to emerging markets, which reflects
                    naturally to Generation Z. They drive demand         long-term growth opportunities in many of these
                    for education technology, which is in the early      countries, as well as worldwide societal and
                    stages of what we believe will be a major            demographic trends.
                    transformation. Marketers Media expects the
                    digital education market in North America to
                    grow to more than USD 400 billion by 2023.
                    In our Technology Supertrend, we broaden our
                    “digitalization” subtheme to focus on 5G and
                    how it impacts big data.
40
You can also read