Introducing the Coin Laundry Business - Put the powerful Wascomat brand to work for you! - Laundrylux
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Introducing the Coin Laundry Business Put the powerful Wascomat brand to work for you!
“My vision was to build a store that
was conveniently located, highly
functional, and aesthetically
pleasing. I’m happy to say that
with Caffé Laundry, I think we
achieved exactly that.”
~ Jay Min
Caffé Laundry, Los Angeles, CA
Why a laundromat? Long-term stability, higher traffic and repeat visitors are just the beginning. The laundry business is stable and has been steadily growing for nearly 70 years. Owners of coin laundries range from white-collar professionals seeking an additional revenue stream to dedicated operators with multiple stores. Many successful coin laundries average a ROI of 20-35%, making it an attractive investment for a variety of entrepreneurs. A proven business model – and NO Franchise Fees A Wascomat Commercial Laundry Center is a unique business opportunity. It’s not a franchise, so there are no franchise fees. The failure rate and start-up costs are much lower than with many franchise investments and other small business ventures. It’s a proven business model with positive upside. The laundry business is far more recession-proof than virtually any other business — uncertain and challenging economies have tested and proven this fact. In good times and bad, people must clean their clothing and other household items. During periods of recession, when home ownership decreases, the market expands as more people are unable to afford to repair, replace or purchase in-home washers and dryers, or as they move into apartment and rental housing with inadequate or nonexistent laundry facilities. Established in 1955, Laundrylux has helped thousands of entrepreneurs open successful vended laundries across North America. We provide our customers with world-renowned laundry equipment under the Wascomat brand, as well as financing solutions and marketing support.
100
FastTrack 80
Survival rates of
new laundromats
vs. average new
Program 60
business start-ups
(percent)
Go from concept to
40
completion in 90 days.
20
Do you own a building or shopping center?
Accelerate your income with FastTrack, the
exclusive Wascomat Commercial Laundry 0
Center launch program, only from Laundrylux. Laundromat Average new Average new
(after 5 yrs) business start-up business start-up
The FastTrack Program offers: (after 4 yrs) (after 2 yrs)
• Immediate increase in pedestrian foot
U.S. Small Business Administration
traffic and new revenue potential to all
other businesses in your plaza.
• Financing package through Laundrylux 35
Funding Services (LFS), a leader in the Average rates of
industry. 30 return on investment
for 1-Year
• Equipment mix recommendations, (percent)
25
including washers and dryers, as well as
other necessary equipment such as payment
20
systems, changers, soap vendors, snack/
soda vending machines, and more.
15
• Flexible design guidelines for the look
and feel of the store, detailed floor plan, 10
recommendations for wall colors, flooring
material options, folding tables, seating units 5
and bulkheads.
0
• Close coordination by your Wascomat
Laundromat Mutual Fund Money Mkt Savings Acct
Distributor with local construction trades
during the build-out phase.
Sources: CLA.org, Wall Street, Journal, Baird Capital Mgmt.
• Custom design of Wascomat exterior
signs for maximum impact (within local
ordinances). Wascomat Laundries deliver an
• Interior instructional signs, decals, and more. exceptional branded value
• Professional marketing support for • Smart investment with an average ROI between
pre-opening and grand opening 20-35%
activities, including direct mail postcards, • High weekly repeat business
flyers, posters, banners, public relations • Profitable in all economic cycles
and social media. • Cash business with no inventory or receivables
• Expert marketing assistance to help build your
business
• Wascomat world-class products and reputation
for quality
• Exceptional local distributor support
Site Criteria: Laundrylux Creative
Services
Premises Size: We provide marketing expertise and support
1,500-6,000 sf to help make your laundry a success. This
service is unique in the industry and available
Parking:
only to Wascomat store owners.
3-5 dedicated spaces
SELF-SERVE
Population:
12,000+ per sq mile, mixed ethnicity EQUIPPED LAUNDROMAT
Average Household Income:
$50,000 or below; $75,000 or below in
major metro areas
Site Qualities:
• Freestanding, endcap, or inline
Turn-Key Store Design
• Maximum glass exposure
• Highly visible to the street
• Easy ingress/egress
Strip centers anchored by a supermarket,
drug store, convenience store, or family
discount store. Other desirable tenants are
check-cashing, dollar stores, drycleaners,
auto parts, and similar businesses. Weekly
destination shopping nearby is desirable.
Terms & Options:
10-Year Primary Term with 3, 5-Year Options
Join the world of successful
Wascomat Commercial
laundry owners
Wascomat Commercial Laundry Centers create customers for life
by providing a unique experience with high tech features and best
wash results.
A Wascomat Commercial Laundry Center is a complete
turn-key package. It includes store layout, professional signage,
expert marketing support, and superior equipment; ideal for attracting “The laundry environment is a very
repeat visitors. Designed for today’s hyper-busy lifestyles, Wascomat demanding one. But thankfully year after
Commercial Laundry Centers draw from a broad spectrum of year my Wascomat washers perform,
giving my customers a superior wash
consumers. And laundromats are a great addition to strip / plaza
experience — and saving me money on my
centers. Laundry users become captive spenders for other tenants in utility bills.”
Laundry equipment
a plaza because they have downtime while waiting for their wash and -- Steve Mendez, Owner of
financing — simplified.
dry cycles to complete. Señor Bubbles Laundromat – Ocala, FL
Laundrylux Funding Services (LFS) has
been financing coin laundry and on-
undry equipment premises laundry operations for more than
ancing Laundrylux
— simplified. Funding Services
50 years. Our laundry finance programs provide
easy, flexible terms, low interest rates and no pre-payment penalties
available to qualified
Laundrylux customers.
Funding We have a simple application process financing coin laundry operations
Laundrylux Funding ServicesServices
(LFS) has (LFS) has been
and
for been
moremake quick decisions.
thancoin 50 Businesses
years. and individuals choose LFS for
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our
terms, personal service, dedicated support and laundry industry-specific
low interest rates and no pre-payment penalties (for qualified customers).
ment premises laundry operations for more than
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have Our a simple application
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mplified.
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individuals choose
step of the way. LFS
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top priority.
ible terms, low interest rates and no pre-payment penalties
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Frequently Asked Questions Q. Is a laundromat a good tenant? A. Absolutely! A well-designed and professionally managed coin laundry delivers a steady flow of customers and activity to plaza or shopping center daily. Laundry users become captive spenders for the other Tenants in your center because they have “downtime” while waiting for their wash and dry cycles to complete. A majority of Wascomat Commercial Laundry Centers are fully attended with professional employees to assist customers and process drop-off laundry orders. Q. I thought laundries only attract lower income customers? A. Today’s coin laundries serve customers from across the socioeconomic spectrum. Many people find it easier and faster to use their local laundromat because it provides larger capacity, faster and more efficient washers and dryers than found in the home or in multi-family building laundry rooms. Higher income consumers often visit laundries to wash and dry large items such as bedspreads, comforters and other bulky household items. . Q. What kind of foot traffic does a laundry bring to a plaza? A. Laundries bring in a consistent flow of pedestrian traffic who are “captive spenders”. For the time it takes for customers to wash and dry their laundry, they tend to look for activities within the shopping center to spend their time and money. Other tenants such as grocery stores, restaurants, and retail stores, see as much as a 30% increase in revenues as a result of having a laundromat as a co-tenant. Q. I heard laundries go out of business quickly? A. The survival rate of coin laundries is higher than 95% after opening. When a Wascomat Commercial Laundry Center is located in a high-traffic area and contains the right equipment mix, it will flourish year after year, generating significant value to a shopping center and the adjacent tenants.
Wascomat Commercial Laundry Equipment gets the job
done with reliability you can depend on. For more
information, contact us today:
(800) 645-2204
T: 516.371.4400 • E: info@laundrylux.com
www.laundrylux.com
You should conduct your own independent research and consult with your own professional advisors before making a decision about
starting a Wascomat vended laundry operation. In making such a decision, you must rely on your own independent examination of the
business opportunity, including the risks involved.
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