Helping our region recover - pcs.udel.edu
←
→
Page content transcription
If your browser does not render page correctly, please read the page content below
6556GuideS21FinalRev.qxp_Guide 11/20/20 2:34 PM Page 1
SPRING 2021 | PROGRAMS AND COURSES
helping
our region
recover
pcs.udel.edu
6556GuideS21FinalRev.qxp_Guide 11/20/20 2:34 PM Page 2
UD PCS helping region recover
Scholarships, discounts and payment plans
offered for in-demand programs
With laptops in tow, we bid each other adieu and departed from the
University of Delaware’s Newark campus and our locations in other
parts of the state on Friday the 13th of March.
Just as many of you did as the calendar was turning to spring, we
hurriedly turned guest bedrooms, basements, dining room tables, lofts,
alcoves and screened-in porches in our Delaware, Maryland and
Pennsylvania residences into makeshift home offices. At this time, terms
like “COVID-19,” “coronavirus,” “social distancing,” “stay-at-home orders,”
“the new normal” and “WFH” were entering or becoming more
prominent in our vocabularies, and we found out that Zoom was not
just the name of a former children’s TV series.
Though there certainly was an adjustment period as we replaced in-person meetings, office
pop-ins, impromptu hallway strategy sessions and water cooler chats with countless phone
calls, text messages, emails and yes, Zoom meetings, we have not missed a beat. We transitioned
most of our programs, including our Osher Lifelong Learning Institute offerings, to online
delivery and have remained steadfast in our commitment to serve learners across the lifespan
continuum and provide educational opportunities for anyone seeking to begin or complete
their college career, enhance their academic or professional skills, or enrich their personal life.
Throughout this crisis, which has disrupted all of our lives in way or another, we have been
able to draw some comfort by seeing how many of our University of Delaware Division of
Professional and Continuing Studies (UD PCS) programs are providing training for professions
and skills that have had substantial increases in the need for proficient practitioners because
of COVID-19.
While the medical field is quickly adapting to an enormous surge in virtual visits and an
increased demand for registered nurses, all industries have been faced with the decision of
what, if anything, to post on social media during the pandemic. Big data is being used to help
stop the spread of the virus, and IT project managers are guiding the change-management
initiative necessitated by the move to working remotely. As you make your way through this
guide, you will see that UD PCS programs like Advanced Telehealth Coordinator, RN Refresher,
Social Media Marketing, Analytics: Optimizing Big Data, and IT Project Management are just
a few of the many examples of our courses supplying necessary and topical training.
As members of the community we serve, our unwavering focus is on what we can do for you,
our neighbors and friends. We are concerned about everyone in Delaware and the surrounding
region who has lost their job or experienced any other COVID-19-related hardship and are
looking to do our part to aid in the recovery. We are pleased to help those affected take the
next steps forward by providing in-demand programming supported by financial assistance
and complemented with free seminars.
Along with scholarships, we offer payment plans as well as discounts for early registration,
active military members and veterans, memberships in business associations, groups of two
or more, and UD students and alumni. In addition, anyone who experienced a job loss due to
COVID-19 may be eligible for a Delaware Workforce Investment Board (DWIB) training grant.
Your need to upskill, reskill and refocus may now be greater than ever, and we want to help
you. We hope we offer something that can be beneficial to you and encourage you to reach
out with any questions you have along the way about how we can assist you.
All of us on the UD PCS team wish you and your families a safe and
healthy new year!
6556GuideS21FinalRev.qxp_Guide 11/20/20 2:34 PM Page 3
1
What can UD do for you?
In this issue...
NEW PROGRAMS FOR SPRING
2 ACADEMIC ADVISEMENT AND
DAT Test Prep ......................................................................28
CAREER COUNSELING (ACCESS CENTER)
MCAT Test Prep ..................................................................28
4 PROFESSIONAL DEVELOPMENT PROGRAMS
4 Business & IT Summer Bridge Program in Mathematics............25
13 Drone Training
The University of Delaware’s Division of Professional and
14 Education
Continuing Studies (UD PCS) provides educational
15 Engineering & Science opportunities for anyone seeking to begin or complete their
college career, enhance their professional skills or enrich
16 Food & Hospitality their personal life. UD PCS also provides customized training
17 Healthcare/Health Sciences and educational services to area businesses, organizations
and professional associations.
23 Law
As the adult and nontraditional learners’ portal to the
24 Pre-College Programs University of Delaware, UD PCS impacts thousands of
26 Safety students each year through UD credit courses and degree
offerings, professional development courses, certificate
28 Test Prep programs, specialized conferences, workshops and lifelong
learning member cooperatives throughout the state.
18 PROGRAMS-AT-A-GLANCE
Pullout grid for quick course schedules and details. Through UD PCS, the University of Delaware extends its
vast resources, research, technology and knowledge to the
29 UD ONLINE community, the region and the world. UD PCS provides:
• Academic advisement and career counseling
37 OSHER LIFELONG LEARNING INSTITUTE (OLLI)
• Credit courses and degree completion
• Customized learning and community partnerships
• Lifelong learning opportunities
• Pre-college programs
Follow #UDPCS on social media! • Professional development programs and courses
facebook.com/udpcs • Online learning opportunities through UD Online
twitter.com/ud_pcs
Spring course delivery format
linkedin.com/company/udpcs
While many of our continuing education courses are
traditionally offered through an in-classroom learning
Art Director/Cover: Cindy Dolan format, spring 2021 courses will be taught in a live-
Editorial/Marketing Staff: Susan Castelli, Sherrie Fauvelle, Adam S. Kamras, Steven M. Kendus, online format via videoconferencing.
Tim Nelson, Nora Zelluk
POSTMASTER: Send address changes to Division of Professional and Continuing Studies, Should a change occur in course delivery format,
University of Delaware, Newark, Delaware 19716. enrolled participants will be notified as soon as
The University of Delaware is an equal opportunity/affirmative action employer. possible.
For the University’s complete non-discrimination statement, please visit
http://udel.edu/aboutus/legalnotices.html. CEP 6556 Rev. 11/20
pcs.udel.edu • 302-831-7600 (Noncredit inquiries) • 302-831-8843 (Credit inquiries/advisement)
6556GuideS21FinalRev.qxp_Guide 11/20/20 2:34 PM Page 4
2
The UD Professional & Continuing Credit courses and degree
Studies ACCESS Center: completion
Academic advisement, credit registration, Whether you are a high school student seeking the challenge
of college coursework, an adult looking to start or complete
and career exploration and assessment a degree, or someone interested in taking individual courses
The ACCESS Center provides free academic advisement, for personal, educational or professional enrichment, you
career exploration and assessment, and credit registration may take UD courses as a Continuing Education, non-
assistance. Advisors are available to help you achieve your admitted student. You do not have to be officially admitted
educational and career goals. to the University to get started. As long as you meet the
ACCESS Center services and resources include: course requirements or prerequisites, many University
courses are available to Continuing Education students.
• Academic advisement for first-time or returning students,
including assistance with course/program selection and
A wide variety of courses are offered in the evening and
online.
registration.
Spring courses are scheduled to begin Feb. 15, 2021.
• Career exploration and counseling, including administration
of career inventories.
For the latest information regarding the UD academic
calendar, consult udel.edu/registrar/cal.
• Unofficial transcript evaluation and curriculum review for
prospective transfer students. Ready to search for a course? Visit udel.edu/courses.
• Information and assistance with the University’s admission
and readmission processes.
Ready to register? Visit pcs.udel.edu/registration.
• Information regarding UD resources and student services. Over-60 Tuition-Free Program for matriculated
Delaware residents
• Information on University policies and procedures. If you are a Delaware resident age 60 or older, you may
Explore your options! Contact the ACCESS Center to schedule pursue a University of Delaware degree without paying
an appointment. tuition. You must apply and be accepted (matriculated)
Email: access-advise@udel.edu • Phone: 302-831-8843 to qualify. Visit pcs.udel.edu/60-tuition-free-degree.
pcs.udel.edu/access Need more information? Contact the Professional
and Continuing Studies ACCESS Center at
Power Up Your Career Seminars access-advise@udel.edu or 302-831-8843.
LIVE-ONLINE—Free and open to the public
Special career- and personal branding-focused seminars Lifelong learning opportunities
provide immediately applicable tips and strategies for your The University of Delaware hosts Osher Lifelong Learning
professional goals. The following seminars are offered live- Institute (OLLI) programs in Bridgeville, Dover, Lewes, Ocean
online, via Zoom, 10–11:30 a.m. on Saturdays. View and Wilmington for adults to enjoy classes, teach,
• Common Productivity Challenges and How to Solve Them
(February 13)
exchange ideas and travel together. Currently, all OLLI
programs are offered online only, so try out a new language,
meet with a passionate discussion group or revisit your
• Virtual Meeting Etiquette: Best Practices and Protocols for
Productivity (March 13)
favorite areas of study. These volunteer-based academic
cooperatives typically offer more than 970 courses each
• Improving Your Personal Information Security and
Awareness (April 10)
year, with no grades or exams and no educational
prerequisites. See page 37 for details.
• Cultural Awareness and Diversity in the Workplace (May 8)
See pcs.udel.edu/power-up for more information.
pcs.udel.edu • 302-831-7600 (Noncredit inquiries) • 302-831-8843 (Credit inquiries/advisement)
6556GuideS21FinalRev.qxp_Guide 11/20/20 2:34 PM Page 5
3
Professional development
programs and courses
UD PCS offers a variety of ways for you to build your
credentials and move ahead in your career. Certificate
programs, seminars, conferences and short courses provide
you with practical knowledge and skills as well as resume-
building credentials. Our faculty and adjunct instructors
combine strong academic backgrounds with extensive
real-world experience. Programs include:
n Business & IT—Business Analysis, Data Analytics, IT Project
Management, Microsoft® Excel, Nonprofit Leadership,
Customized learning and Project Management, Sales Operations Science, Self-
Paced Programs, Social Media Marketing
community partnerships n Drone Training—Professional Drone Pilot Training
The University of Delaware provides customized programs
n Food and Hospitality—HR Competencies for Restaurant
designed to help your business or organization achieve its Managers
training and employee development goals. Professional
coaching, executive education and customized training n Healthcare—Advanced Telehealth Coordinator,
programs are tailored to your organization’s needs and can Clinical Trials Management, Dental Symposium,
be delivered online, on-site or on campus. Eastern Shore Medical Symposium, Medical Aspects of
Sports, RN Refresher
Customized training
n Law—Paralegal, Advanced Paralegal Seminar Series,
We design and deliver customized training and executive
LSAT Prep
education programs that meet the specific needs of your
organization. We utilize the advanced expertise and n Pre-College—UD Dual Enrollment, SAT/ACT Prep, Summer
experience of University of Delaware faculty and external Bridge Program in Mathematics
subject matter experts to provide exceptional learning n Safety—COSS (Certified Occupational Safety Specialist),
opportunities for your team. COSM (Certificate for Occupational Safety Managers),
Comprehensive instructional design and course SAF Frontline Safety
delivery solutions n Test Preparation—ACT, DAT, GMAT, GRE, LSAT, MCAT, SAT,
Our strong knowledge of instructional design techniques, Praxis
technology applications and adult learning styles enables See pages 4–28 for complete program listings.
our educators to produce and deliver classroom-based and
online programs tailored to your needs.
Professional executive coaching Online learning opportunities
We help organizations develop employee strengths, address through UD Online
challenges, improve productivity and increase job satisfaction. More than 240 University of Delaware credit courses—
We will design new or enhance your existing coaching as well as 26 degree programs, certificate programs or
programs, including executive-level services. professional development programs—are offered online,
Benefits to your organization and more are developed every year. Ranging from an
Outsourcing your organization’s professional development to associate in arts to an MBA or M.S. in mechanical engineering,
UD enables your employees to focus their efforts on core online programs from the University of Delaware are ideal
business issues that affect your bottom line. solutions for students and professionals seeking to advance
their education while accommodating their busy schedules.
Other benefits include: See pages 29–33 for program listings.
• Strengthening
programs.
your workforce through proven leadership
• Optimizing work processes with project management and
occupational safety programs.
• Improving relationships through diversity, teamwork and
communications programs.
pcs.udel.edu • 302-831-7600 (Noncredit inquiries) • 302-831-8843 (Credit inquiries/advisement)
6556GuideS21FinalRev.qxp_Guide 11/20/20 2:34 PM Page 6
4 • BUSINESS AND IT
Business and IT programs
NONCREDIT CERTIFICATE | LIVE-ONLINE NONCREDIT CERTIFICATE | LIVE-ONLINE
Free Live-Online Analytics: Optimizing Business Analysis
Information Sessions Big Data Certificate Certificate
Join us for the following live-online
information sessions to learn more Use data-supported solutions for Bridging the business/IT divide
about spring 2021 professional improving business performance A business analyst bridges the “under-
development programs, speak with
In today’s business world, data is easier standing gap” between an organization
instructors and ask questions about
than ever to collect and store. But it’s the and its technology, functioning as a type
the programs you’re interested in.
analysis of the volume, velocity and variety of translator who converts business needs
Tuesday, January 19 of big data that provides managers with into measurable IT requirements and
knowledge that can be translated into solutions. To succeed in this role, the
7–8 p.m. effective decision-making and improved business analyst must have a broad range
Analytics: Optimizing Big Data business performance. This certificate of business, technical and interpersonal
Microsoft Excel program brings together statistics, analysis skills, including being able to effectively
and both written and oral communication write and review detailed functional
Nonprofit Management specifications as well as develop and test
skills through an applied approach, provid-
Sales Operations Science ing participants with the tools to join the systems based on those requirements.
Women's Leadership rapidly growing data analytics field. WHO SHOULD PARTICIPATE?
Wednesday, January 20
PREREQUISITE: This course uses statistics •IT professionals new to business analysis
throughout the curriculum. A basic •Employees currently working in or
7–8 p.m. understanding of statistics is required. interested in moving to a position in
which business analysis skills would
Business Analysis WHO SHOULD PARTICIPATE?
be useful
Project Management •Business, marketing and operations
managers SCHEDULE:
Thursday, January 21 •Data analysts or professionals in any field Business Analysis Module 1:
who deal with large amounts of data Foundations of Business Analysis
7–8 p.m. •Financial industry professionals Tues., February 16 and Wed., February 17,
IT Project Management SCHEDULE: Mondays, February 15–May 19, 2021
Social Media Marketing 2021, 6–9:15 p.m. (Class meets twice in Business Analysis Module 2:
(fundamentals to advanced) the final week on Monday and Eliciting and Documenting Requirements
Wednesday.) Tues., March 16 and Wed., March 17, 2021
LOCATION: Live-online Business Analysis Module 3:
Meeting information Requirements Analysis and Design
PRICE: $2,895, course materials included.
sent upon registration Definition
Payment plan, scholarships and potential
pcs.udel.edu/info-session discounts available, including: Early Tues., April 13 and Wed., April 14, 2021
registration, Military, UD student or alum, Business Analysis Module 4:
2 or more (group). Solution Deployment and Evaluation
pcs.udel.edu/data Tues., May 11 and Wed., May 12, 2021
All classes are scheduled from 8:30 a.m.
to 4:30 p.m.
LOCATION: Live-online
PRICE: $995 per module; course materials
included. Payment plan, scholarships
and potential discounts available,
including: Early registration, Military,
UD student or alum, 2 or more (group).
pcs.udel.edu • 302-831-7600 (Noncredit inquiries) • 302-831-8843 (Credit inquiries/advisement)
6556GuideS21FinalRev.qxp_Guide 11/20/20 2:34 PM Page 7
RING IT UP
Data scientists serve many roles
during pandemic
By Adam S. Kamras SmallBizDaily writer Irina Kravchenko
explains the importance of big data in
Big data helps control the crisis in a June article, “How big
COVID-19 spread data is used in the battle against the
Although the NBA crowned one title- coronavirus.”
winning team in 2020, just as it does in a “Coronavirus will obviously become a
normal year, every player and essential part of any business strategy,” wrote
staff member inside the Walt Disney World Kravchenko. “It affects our lives, work and
bubble in Orlando, Florida, had already communication significantly. By organiz-
earned a ring prior to the resumption of ing large scopes of data, the world can
the regular season on July 30. control the situation in real time, monitor
the outbreak and make predictions and
While the more familiar blinged-out, decisions driven by accurate data.”
diamond-encrusted rings continued to
be reserved solely for the league’s Trained professionals needed
champion, ordinary-looking Oura smart With a median base salary of $107,801
rings—resembling a plain wedding and overall job satisfaction rating of 4
band—were offered to all the players signs showing they may be contracting out of 5, data scientist is ranked No. 3 on
and others on-site. Intended to predict an infection. Glassdoor’s list of 50 Best Jobs in America
the onset of COVID-19 symptoms up to for 2020. Data scientist also holds the
three days in advance with 90% COVID-19 apps rely on No. 3 position in the LinkedIn 2020
accuracy, the rings contain sensors that big data Emerging Jobs Report with 37% annual
measure body temperature, respiratory growth. The report says, “It’s a specialty
In addition to being used in investigating
functions and heart rate. This data is fed that’s continuing to grow significantly
the role wearable devices can play, big
into an algorithm, where it is analyzed across all industries.”
data has had many other functions
by data science professionals trained in Looking to help meet this need, the
during the pandemic, such as predicting
the analysis of large datasets, known as University of Delaware’s Division of Pro-
patient treatment outcomes, monitoring
big data, to generate a risk score. fessional and Continuing Studies (UD
patients as they enter hospitals, identifying
PCS) is continuing to offer its Analytics:
With about 21% of U.S. adults regularly promising drug candidates, estimating
Optimizing Big Data Certificate program.
wearing a smartwatch or a wearable real-time spread and forecasting future
Focusing on the unique combination of
fitness tracker, according to a 2019 Pew spread. Numerous apps have been computational, analytical and communi-
Research Center survey, the NBA is one developed in response to the coronavirus, cation proficiencies required by the big
of several organizations looking to utilize and big data figures prominently in data field, UD introduces the tools and
the enormous quantities of data produced many of these programs as well. A techniques needed to analyze large
by these devices to help stop the spread COVID-19 app designated for use by datasets in order to make more in-
of the coronavirus. At least four large- authorized clinicians uses artificial intelli- formed business decisions.
scale fitness tracker studies are underway, gence and big data to detect which
The program is directed at business,
including the Coronavirus Wearables patients are likely to have severe
marketing and operations managers;
Study, which was launched by Stanford COVID-19 cases. With more than 4 million financial industry professionals; small
University to determine how wearable users and counting of the COVID business owners; and data analysts or
devices can track COVID-19 and other Symptom Study app, researchers have professionals in any field who deal with
infectious diseases. Like they are doing been kept busy going through the vast large amounts of data. Though there are
with the NBA’s Oura rings, skilled profes- amount of data to better understand the no formal prerequisites, a basic under-
sionals are gathering data from the symptoms, assess how fast the virus is standing of statistics is required, and
studies to create algorithms that can spreading in an area and identify who prior experience with data management
determine changes in participants’ vital is most at risk. is helpful.
6556GuideS21FinalRev.qxp_Guide 11/20/20 2:34 PM Page 8
6 • BUSINESS AND IT
Save $600 and become eligible to earn NONCREDIT COURSE | LIVE-ONLINE
a University of Delaware Certificate of
MICROSOFT® EXCEL
Completion by registering for all four Regardless of your role in an office, there Microsoft® Excel
Business Analysis modules at the same is a good chance you need to be
time. Offered at a bundled rate of $3,380, proficient in the use of Microsoft® Excel. Advanced Concepts
this equates to more than a 15% discount With more than 2 million recent employ- Gain the skill set needed to work with
versus registering for each module ment postings requiring Microsoft® Excel complex datasets using advanced
individually. ability, it is one of the most in-demand functions and formulas in Microsoft® Excel.
occupational skills. The software’s broad Learn to present data insights using
pcs.udel.edu/business-analysis
range of applications can be utilized for advanced charting techniques, set up
everything from simple number crunching forms for collaborative workplace projects,
CREDIT CERTIFICATE | HYBRID-ONLINE to complex business decisions. Our and prepare interactive pivot tables for
foundational and advanced classes are distribution on a professional level.
Business Essentials designed to equip you with the skills
needed in today’s job market. All students WHO SHOULD PARTICIPATE?
Certificate should have Microsoft® Excel 2016 or newer. • Students, recent graduates and other
Undergraduate credit certificate program job seekers with Excel skills who wish
focused on business essentials for non- NONCREDIT COURSE | LIVE-ONLINE to learn advanced Excel concepts
business professionals. See page 30. SCHEDULE: Tuesdays, April 6–27, 2021,
Microsoft® Excel 6–9 p.m.
Essentials LOCATION: Live-online
PRICE: $475, course materials included.
Gain the foundational skill set needed to Scholarships and potential discounts avail-
navigate throughout the Microsoft® Excel able, including: Early registration, Military,
application with confidence and acquire UD student or alum, 2 or more (group).
familiarity with Excel’s data management
pcs.udel.edu/ms-excel
capabilities. Learn to summarize datasets
and prepare a workbook for distribution
on a professional level. NONCREDIT COURSE | LIVE-ONLINE
WHO SHOULD PARTICIPATE? Microsoft® Excel
•Students, recent graduates and other
Advanced Reporting
job seekers who are looking to add
marketable skills to their resumes and Analytics
•Anyone wishing to learn the fundamental
Gain the advanced skills for creating
operations of Excel
interactive dashboard reports and data
SCHEDULE: Tuesdays, March 2–23, 2021,
visualizations in Microsoft® Excel by using
6–9 p.m.
the capabilities of Power View, Power Pivot
LOCATION: Live-online and DAX formulas. Focus expands from
PRICE: $475, course materials included. traditional pivot tables to state-of-the-art
Scholarships and potential discounts Power Pivot data modeling. Students will
available, including: Early registration, be able to apply these techniques
Military, UD student or alum, 2 or immediately in their work.
more (group). WHO SHOULD PARTICIPATE?
pcs.udel.edu/ms-excel •Students, recent graduates and other
job seekers with Excel skills who wish
to learn advanced Excel reporting and
analytics
SCHEDULE: Fall 2021—Dates TBA
LOCATION: Live-online
PRICE: $475, course materials included.
Scholarships and potential discounts avail-
able, including: Early registration, Military,
UD student or alum, 2 or more (group).
pcs.udel.edu/ms-excel
pcs.udel.edu • 302-831-7600 (Noncredit inquiries) • 302-831-8843 (Credit inquiries/advisement)
6556GuideS21FinalRev.qxp_Guide 11/20/20 2:34 PM Page 9
G E N E R AT I N G VA L U E F O R T H E O R GA N I Z AT I O N
Business analysts are CHANGE AGENTS
By Adam S. Kamras
Known as the father of modern man-
agement for his numerous writings and
teachings as a management consultant,
educator and author who stressed inno-
vation, entrepreneurship and strategies
for dealing with a changing world, Peter
Drucker said, “To survive and succeed,
every organization will have to turn itself
into a change agent.”
For many organizations, the leading
change agent role is played by the
CINDY DOLAN
business analyst. In his book, Business
Analysis: Best Practices for Success,
Steven P. Blais wrote, “The business
analyst adopts the role of change agent
to make sure the solution is accepted by Earn a UD Certificate of Delvin Fletcher, IIBA president and CEO,
stakeholders throughout the development Completion wrote about the growing need for
process and then efficiently placed into business analysts in a July blog, “Good
The University of Delaware’s Division of
production and used to generate value Business Analysis Is More Important
Professional and Continuing Studies
for the organization.” Than Ever.”
(UD PCS) continues to educate current
and aspiring change agents with its “Every day now brings a news item or
Business Analysis Certificate program. business article about the opportunities
and risks that COVID-19 is bringing to
“Fundamental business Utilizing version 3.0 of A Guide to the
Business Analysis Body of Knowledge companies and sometimes entire
analysis is now more (BABOK Guide), students will learn the industry sectors,” wrote Fletcher.
“Fundamental business analysis is
importance of value creation in the role
important than ever TO of the business analyst. now more important than ever to help
companies navigate through change.
help companies navigate Though the modules build on each other,
Not only do I need to understand what
participants can enroll in the series at any
through change.” point and still benefit from the lessons.
I could or should do but also how and
when—and how fast.”
Students who register for all four modules
—Delvin Fletcher
in a single transaction will qualify for a One of ‘best jobs in America’
bundled rate and be eligible to earn a
At a median base salary of $73,022 and
University of Delaware Certificate of
Described by the International Institute an overall job satisfaction rating of 3.6
Completion.
of Business Analysis (IIBA) as the practice out of 5, business analyst is ranked No.
of enabling change in an organizational Business analysis more 26 on Glassdoor’s list of 50 Best Jobs in
context by defining needs and recom- important than ever America for 2020. In 2019, the BA Times
mending solutions that deliver value to Like many professions, business analysts reported that the number of jobs for
stakeholders, business analysis touches have been confronted with the challenges U.S. business analysts will increase from
all levels of an organization. Working in initiated by the COVID-19 pandemic, 364,000 to 2,720,000 by 2020. Based on
the profit, nonprofit and government and they are being tasked with assess- a 2019 review of its jobs and an analysis
sectors, a business analyst may be ing the changes that need to be made of hiring data from its U.S. workforce,
involved in defining strategy, creating to organizations’ products and services. Amazon’s fastest growing highly skilled
the enterprise architecture, and taking a With the need to manage profit and jobs over the previous five years were
leadership role by identifying the goals loss being as critical as it has ever been, data mapping specialist (832% growth),
and requirements for programs and business analysts can help reduce data scientist (505%), solutions architect
projects or supporting continuous im- waste from operations as well as within (454%), security engineer (229%) and
provement in technology and processes. project teams. business analyst (160%).
6556GuideS21FinalRev.qxp_Guide 11/20/20 2:34 PM Page 10
T O U C H I N G E V E RY I N D U S T RY
Real-time and self-paced project
management programs
the self-proclaimed Complementing the project
“IT project management management portfolio
geek” conducts an IT
The IT Project Management Certificate
Project Management
class enhances the UD PCS portfolio of
Certificate program
presented by UD’s Division project management instruction, which
of Professional and Con- includes its long-running, popular Project
tinuing Studies (UD PCS). Management Certificate program as
well as a selection of 13 self-paced
“IT project management online courses, which allow students to
is all about applying the learn anytime and from anywhere.
tools and techniques of
project management to “We are pleased to build on the success
successfully deliver the of our Project Management Certificate
stated benefits a project program by substantially increasing our
By Adam S. Kamras must create to advance an organization related selection of in-demand courses,”
within the context of an IT environment,” said Vic Wang, UD PCS manager of
Supporting successful said Cullis, who teaches a similar class customized learning. “Whether students
projects to undergraduates in the Lerner College. are looking for real-time or self-paced
When the Standish Group released its “It’s applying project management’s best education, we have a wide variety of
initial edition of The CHAOS Report in practices to IT and all of the constraints online options to help them increase
1994, Barbara Cullis took the analysis of in that area.” their skill sets, prepare to gain valuable
the software development industry industry-recognized certifications and
personally. Working as a programmer at Guiding the work-from-home advance in their careers.”
the time, Cullis was appalled to learn transition
that only 16.2% of software projects in
Project managers in demand
Thanks to the countless work-from-home
the United States were completed on orders in response to COVID-19, Cullis “The beauty of project management is
schedule and on budget. Furthermore, said business investments instantly had it touches every industry,” said Cullis.
the research revealed that a “staggering” to shift to infrastructure, cloud applications, “The project management job market is
31.1% of the projects were canceled prior security and a huge change-management very hot across the board and looks to
to completion. initiative that many people overlooked remain that way in the future.”
“I had a big chip on my shoulder and and underestimated. According to data At a median base salary of $77,896 and
said ‘not my projects,’ and I became provided by Gallup, the percentage of an overall job satisfaction rating of 3.6
very passionate about exploring project employed Americans working from out of 5, project manager is ranked No.
management so I can apply best prac- home doubled from 31% in the middle of 21 on Glassdoor’s list of 50 Best Jobs in
tices and be more successful,” said Cullis. March to 62% by the end of the month. America for 2020. The Project Manage-
“At the outset of COVID, companies had ment Job Growth and Talent Gap Report
She joined the Project Management
to stop, pivot on a dime and react,” said 2017-2027 stated that employers in the
Institute (PMI) in 1996, earned Project
Cullis. “At first, everyone did it fast, and United States will need 8.8 million
Management Professional (PMP) certifi-
now organizations are going back and individuals working in project manage-
cation in 2000 and has proceeded to
doing it well because what we are ment-oriented roles by 2027. With much
have an information technology career
seeing is not temporary. We are now of the available talent reaching retirement
spanning more than 25 years in the public
all acknowledging that COVID is changing age as opportunities are growing, an
and private sectors. Currently the faculty
the way companies are going to work. annual average of 213,974 newly created
program director of technology projects
The IT project managers are running positions in project management-
and an instructor of management systems
these updates to support remote oriented industries is expected during
in the University of Delaware’s Alfred
productivity.” this period.
Lerner College of Business and Economics,6556GuideS21FinalRev.qxp_Guide 11/20/20 2:34 PM Page 11
BUSINESS AND IT • 9
NONCREDIT CERTIFICATE | ONLINE NONCREDIT CERTIFICATE | LIVE-ONLINE NONCREDIT CERTIFICATE | LIVE-ONLINE
NEW! Nonprofit Project Management IT Project Management
Management Essentials Certificate—Updated Certificate
In these challenging times, there is no curriculum! Information technology is at the heart of
better time to change the world through every organization, and project manage-
a career in the nonprofit sector. Gain an Learn project management best ment is a fast growing, crosscutting
understanding of nonprofit organizations practices and theories professional discipline spanning all industries.
and the issues managers face in this Successful companies Leading successful value-adding IT projects
impactful and growing field. Participants and organizations in in an organization requires leadership,
will be exposed to several areas of respon- every sector use project knowledge of its business strategy and
sibility for nonprofit leaders, including management to achieve breakthrough re- technical project management skills.
strategy, board governance, budgeting, sults. The powerful and versatile tools of Covering Waterfall, Agile and Hybrid
fundraising, grant writing, managing project management are transferable to any methodologies, this program examines
employees and volunteers, and more. work environment and can be used to man- the breadth of the IT project management
Course is taught online using a combination age any project. Participants will learn by discipline. A foundation for directly applying
of synchronous and asynchronous methods. applying these tools and experiencing both the tools, processes and methods to
Synchronous content includes class discus- the art and science of managing a success- support the management and delivery of
sions and activities via Zoom. ful project through the project life cycle. successful IT projects, including value
WHO SHOULD PARTICIPATE? Focusing on change management to assist creation through strategic execution of an
• Early-career professionals working in students in attaining the Project Manage-
ment Institute’s (PMI)® Project Manage-
IT project portfolio, is provided. We will focus
on how an information technology project
the nonprofit sector
• Midcareer professionals transitioning ment Professional (PMP)® or Certified
Associate in Project Management (CAPM)®
methodology (ITPM) is applied to create
measurable organizational value (MOV).
from other sectors
designation, the curriculum applies PREREQUISITE: Students must be familiar
SCHEDULE: Tuesdays, February 9–May 18,
PMBOK® (A Guide to the Project Manage- with the components of an IT environ-
2021, 6–8 p.m.
ment Body of Knowledge®) principles and ment and application architecture.
LOCATION: Online the PMI Agile Practice Guide, as well as Programming skills are not required.
PRICE: $1,500. Discounts and financial references from other leading publications.
WHO SHOULD PARTICIPATE?
assistance options available. Package WHO SHOULD PARTICIPATE? •Newly appointed or aspiring IT project
pricing available for organizations that
•Newly promoted/aspiring project managers managers
send more than one person from their
nonprofit team.
•Project leaders interested in achieving •Experienced project leaders who want
the next level of management skills to take their management skills to the
pcs.udel.edu/nonprofit-training •Project managers seeking entry into the next level or shift to a hybrid approach
Project Management Institute’s PMP®
certification process
•IT managers who want to apply the
discipline of project management to
SCHEDULE make their organizations more effective
Session 1: Mondays, February 15–April 19, and more competitive
2021, 6–9:30 p.m. •Project managers seeking entry into
the Project Management Institute’s PMP®
Session 2: Thursdays, March 17–May 19, (Project Management Professional)
2021, 6–9:30 p.m. certification process
LOCATION: Live-online (both sessions) SCHEDULE: Thursdays, March 4–May 20,
PRICE: $2,595. Payment plan, scholarships 2021, 6–9:30 p.m.
and potential discounts available, LOCATION: Live-online
including: Early registration, Military,
PRICE: $2,795. Textbook not included.
UD student or alum, 2 or more (group).
Payment plan, scholarships and
This certificate is a great starting point for potential discounts available, including:
attaining the Project Management Institute’s Early registration, Military, UD student
(PMI)® Project Management Professional or alum, 2 or more (group).
(PMP)® designation. This program meets the
education requirement for the Project pcs.udel.edu/it-project
Management Institute (PMI)® credential.
pcs.udel.edu/project
pcs.udel.edu • 302-831-7600 (Noncredit inquiries) • 302-831-8843 (Credit inquiries/advisement)6556GuideS21FinalRev.qxp_Guide 11/20/20 2:34 PM Page 12
W I N N I N G T H E S A L E S R AC E
Training sales ops ‘jockeys’
By Adam S. Kamras
Described by research and advisory firm
SiriusDecisions as a “force multiplier for
improving sales productivity” and “the
critical link between the development
and the execution of the sales strategy
and go-to-market strategy,” sales
operations is believed to have been
established in the 1970s when Xerox
created a group to take on activities
such as sales planning, compensation,
forecasting and territory design.
More than 40 years later, the duties
have expanded and sales operations advice from various subject-matter create a Strategic Sales Operations
professionals are present throughout the experts and present it to learners looking Playbook for a real-world company
business world. The Harvard Business to receive preparation for the modern that can be shared with prospective
Review said the concept of sales opera- business world,” said Petkova. “I have employers and used as a reference
tions or “sales ops” has become widely had the good fortune of learning from guide. Michael Butera, associate director,
accepted as essential for effective sales customer success at Saama Technologies,
management. said he has referred to his Strategic
Sales Operations Playbook several times
LinkedIn simplified the definition of the “By the end of the class, since completing the course last spring,
role by saying an organization’s sales
professionals are like a team of thorough-
I was leading a sales and it is a nice go-to as a refresher of
items he can apply to his job.
bred racehorses that might be incredibly operations function with “I recommend this course because of the
powerful and experienced but will not
move as efficiently to the finish line a lot of confidence.” huge value that I personally got out of it,”
said Butera. “I was able to apply things
without the guidance of a jockey—played
by the sales operations professional.
—Michael Butera immediately every single week after
every module. By the end of the class,
Taught by industry I was leading a sales operations function
subject-matter experts who were
professionals willing to teach me and be mentors, so
with a lot of confidence.”
Looking to help organizations win the I wanted that kind of experience to be Aiding businesses through
sales race by training their “jockeys,” the as accessible as possible for others.” pandemic
University of Delaware’s Division of
Professional and Continuing Studies Earn Salesforce Trailhead Like many professions, the COVID-19
pandemic has put sales operations
(UD PCS) is collaborating with GreenFig badges professionals to the test and given them
to offer a 10-week online, self-paced The curriculum for the program was
Sales Operations Science Certificate a chance to show their value.
created in conjunction with Salesforce,
program. Designed to cover the key “There is a great deal of uncertainty
a cloud-based software company that
areas required to be effective at driving regarding the time it will take for busi-
provides customer relationship manage-
the productivity and capacity of a nesses to return to their pre-COVID-19
ment service and also sells a comple-
company’s selling resources, the program operating levels,” said Steve Rietberg,
mentary suite of enterprise applications
is taught by industry professionals, senior director analyst for the sales prac-
focused on customer service, marketing
including Irina Petkova, CRM (customer tice of Gartner, a research and advisory
automation, analytics and application
relationship management) manager at company. “In the meantime, sales opera-
development. Thanks to this association,
Clever, Inc. tions leaders should bear the brunt of
students in the program can earn 14
softening demand and supply chain
“I have been given a really amazing Salesforce Trailhead badges through the
disruptions and confront the most press-
opportunity to condense everything I company’s learning experience platform.
ing impacts caused by the initial wave
have learned over the years, pull in Throughout the 10 weeks, students will of changes the pandemic presents.”6556GuideS21FinalRev.qxp_Guide 11/20/20 2:34 PM Page 13
BUSINESS AND IT • 11
NONCREDIT CERTIFICATE | ONLINE SCHEDULE: January 25-April 2, 2021, with • Aspiring social media managers
optional live-online sessions on Wednes- • Marketing and communication
Sales Operations days, 7–9 p.m. Additional start dates may professionals
Science Certificate
be made available; please check our • Consultants
website. • Nonprofit employees and volunteers
The Sales Operations Science Certificate LOCATION: Online • Sales professionals
program is uniquely designed to give you PRICE: $1,995, course materials included.
• Anyone looking to start a social media
the skills and applied learning experience to marketing business
Potential discounts available, including:
kick-start your career or take it to the next SCHEDULE: March 8–May 2, 2021 (self-paced
Early registration, Military, UD student
level in just 10 weeks. Delivered fully online, online course with first session live-online
or alum, 2 or more (group).
this comprehensive program is taught by and weekly scheduled assignments)
industry experts and covers all the key pcs.udel.edu/sales-operations
LOCATION: Online
areas required to be effective at driving the
productivity and capacity of a company’s NONCREDIT CERTIFICATE | ONLINE PRICE: $995. Payment plan, scholarships
selling resources. Along with creating a and potential discounts available,
Strategic Sales Operations Playbook to Fundamentals of including: Early registration, Military,
help a real-world company engage with UD student or alum, 2 or more (group).
more prospects, produce more pipeline, Social Media Marketing pcs.udel.edu/socialmedia
improve key processes, make the most of Certificate
its data and generate more revenue, you
In today’s ever-changing landscape, NONCREDIT CERTIFICATE | ONLINE
will walk away with a curated collection of
Salesforce Trailhead trails and badges, organizations need effective social media
including Sales Performance Analysis, Sales marketing strategies to reach their full Advanced Social Media
Team Enablement, Territory Management, potential. This program introduces students Marketing for Business
Formulas and Validations, Reports and to leveraging social media to build and
Dashboards, and Data Management. extend brand awareness, increase visibility, Certificate
Weekly, you should expect to spend four engage current and potential customers,
In today’s digital world, brands, businesses
to six hours engaging with on-demand cultivate brand ambassadors, gain new
and organizations are turning to social
content created by industry experts, customers, promote growth and support
media for advertising, customer service,
including activities and assignments in the organizational goals.
human resources, market research, revenue
online learning portal. Additionally, weekly Students will learn the fundamentals and growth and more. There are audiences to
live-online, two-hour, optional but best practices—monitoring and listening, be engaged, communities to be managed,
recommended group sessions are available audience engagement, content curation, influencers and advocates to be guided,
for engaging in real time with peers, campaign planning and execution, tools content to be created, ad strategies to be
experts and mentors. and resources, and measuring results— developed, profiles to be optimized, and an
WHO SHOULD PARTICIPATE? for using social media for marketing on assorted laundry list of daily tasks that
• Recent college graduates considering current, new and emerging platforms,
including Facebook, Twitter, LinkedIn,
need to be addressed.
a role in a sales capacity UD’s Advanced Social Media Marketing for
• Those aspiring to enter or reenter a Instagram, Snapchat, YouTube and Pinterest.
Business Certificate course teaches students
sales-related profession and wanting to The course begins with a live-online with fundamental to midlevel social media
build new skill sets and earn related introductory session on the first night. For marketing skills to effectively and success-
Salesforce credentials the remaining lessons, students will watch fully leverage the power of social media to
• Sales, sales operations or business recorded lectures at their convenience and support organizational goals.
analyst professionals with one to three have until Sunday to complete each week’s
years of experience looking to upgrade Participants will conduct a project for an
assignments. The instructor will be available
their skill sets and long-term growth organization of their choosing and receive
to meet weekly during live videoconferenc-
opportunities in-depth, hands-on experience to research,
ing office hours. Participants will conduct a
• Working professionals looking to make project for an organization of their choos-
plan, develop, integrate, execute and
analyze the outcomes of comprehensive
a shift into sales operations or expanding ing. As they explore leveraging social media
potential by becoming more knowledge- social media marketing strategies,
platforms to support organizational goals,
able about other aspects of a business, integrated campaigns, targeted content
they can opt to receive detailed, construc-
such as finance, business operations or and paid placement.
tive feedback on all assignments.
other related areas Students master skills to drive engagement
WHO SHOULD PARTICIPATE?
• Anyone who wants to acquire new
•Business owners who want to utilize or
through targeted, innovative social media
and in-demand technology skills in a marketing campaigns, gaining firsthand
optimize social media marketing to reach
sales role experience with industry standard tools
their clients
pcs.udel.edu • 302-831-7600 (Noncredit inquiries) • 302-831-8843 (Credit inquiries/advisement)6556GuideS21FinalRev.qxp_Guide 11/20/20 2:34 PM Page 14
12 • BUSINESS AND IT
such as Sprout Social and Rival IQ. Class NONCREDIT COURSES | ONLINE NONCREDIT CERTIFICATE | LIVE-ONLINE
members learn methodologies for creating,
executing and evaluating goal-oriented Self-Paced Programs Women’s Leadership
social media marketing strategies across
multiple social media platforms. In collaboration with MindEdge, a leader Online Certificate
in online education founded by Harvard
Classes include online lectures, multimedia University and Massachusetts Institute of Supporting women’s leadership
demonstrations, detailed content and Technology educators in 1998 with a paths by developing clarity,
examples, case studies, open online discus- mission to improve the way the world competence and community
sions, and testimonials from businesses learns, we are pleased to offer the following
successfully using social media marketing. programs that enable you to learn anytime, Organizations benefit from diverse leader-
Past guest speakers have included industry anywhere and across multiple devices. ship, but many women continue to face a
experts Jason Falls and Samantha Toscano. Check our website for the full list of offerings variety of challenges in their leadership
This class offers dynamic, interactive, fast- as new programs may be added based journey. This timely, interactive program
paced and highly engaging content to on demand. provides resources, mentorship and a
ensure participants are ready to take on • Agile Certified Practitioner (PMI-ACP)® dynamic forum where participants can
develop clarity, competence and commu-
today’s social media landscape. Students Exam Prep—$549
will have until Sunday to complete each • Challenges for Agile Teams—$179 nity to support their leadership goals.
week’s assignments while collaborating • Integrating Agile into a Waterfall Environ- Expert facilitators lead focused cohorts of
and working on the group project. Plan to ment—$125 10 women or fewer through the program
allocate eight to 12 hours per week toward • Introduction to Agile—$299 to enable deeper learning and to build
this program. • Principles of Scrum—$349 strong professional networks through small
WHO SHOULD PARTICIPATE? • CAPM® Exam Prep Course—$599 group settings. Participants focus on
•Aspiring and current social media • CompTIA Project+® Exam Prep Course— defining and developing leadership vision,
managers $250 executive communication skills, confidence
•Marketing and communication • PgMP® Exam Prep Course—$599 and emotional intelligence, and building
professionals • Project Risk Management: PMI-RMP® organizational culture for diversity and
•Consultants Exam Prep—$599
• Microsoft® Project Basics—$99
inclusion. This program is offered by the
•Nonprofit employees and volunteers
• Microsoft® Project Intermediate—$99
Women’s Leadership Initiative at UD.
•Business owners WHO SHOULD PARTICIPATE?
•Anyone looking to start a social media Project Management Professional •Women professionals interested in
marketing business Development Unit Bundles pursuing leadership roles who are
SCHEDULE: February 8–May 16, 2021 • Leadership PDU Bundle—$299 approximately five to 10 years into their
(self-paced online course with weekly • Strategic PDU Bundle—$299 careers
scheduled assignments and deadlines) LOCATION: Online • Organizations wishing to invest in a
LOCATION: Online Potential discounts available, including: continued commitment to diversity and
Early registration, Military, UD student or inclusion efforts by increasing pathways
PRICE: $2,995. Payment plan, scholarships for women’s leadership
and potential discounts available, alum, 2 or more (group).
including: Early registration, Military, pcs.udel.edu/self-paced SCHEDULE: Four live-online sessions held
UD student or alum, 2 or more (group). Fridays, 9–11 a.m. on February 26, March
12, March 26 and April 9, 2021, plus four
pcs.udel.edu/socialmedia self-paced modules to be completed
independently.
PRICE: Special launch rate of $1,200 for the
upcoming spring 2021 session, thereafter
$1,495. Organizations can enroll dedicated
cohorts of up to 10 participants for a
group rate of $8,000. Additional discounts
available for nonprofits. Economic
Incentive Scholarships available to
qualified individuals.
1.6 Continuing Education Units
lerner.udel.edu/wli-online
pcs.udel.edu • 302-831-7600 (Noncredit inquiries) • 302-831-8843 (Credit inquiries/advisement)6556GuideS21FinalRev.qxp_Guide 11/20/20 2:34 PM Page 15
DRONE TRAINING • 13
Drone training program
NONCREDIT COURSE | LIVE-ONLINE training by addressing regulations, airspace,
weather, loading and performance,
Free Live-Online Professional Drone Pilot: operations, and other vital topics.
The program can also be presented to
Information Session Ground School and groups of any size via private, on-site delivery.
Learn more about this program, speak FAA Part 107 Test Prep Customized training clients have included
with instructors and ask questions. numerous agencies and organizations
Are you certified? throughout the region. Please contact UD PCS
Wednesday, January 20 Legally flying a drone for commercial use re- to discuss pricing and scheduling options.
7–8 p.m. quires a Federal Aviation Administration (FAA) SCHEDULE: Saturday, April 17, Sunday, April 18
Part 107 remote pilot certificate. Dedicated to and Saturday, April 24, 2021, 8 a.m.–1 p.m.
serving all aspiring professional drone pilots, LOCATION: Live-online
Meeting information UD PCS has prepared over 200 individuals
PRICE: $395. Scholarships and potential
sent upon registration for this valuable certification since the incep-
tion of its award-winning Ground School discounts available, including: Early
pcs.udel.edu/info-session registration, Military, UD student or
and FAA Part 107 Test Prep program in 2018.
During this intensive course, flight instructors alum, 2 or more (group).
provide comprehensive live-online classroom pcs.udel.edu/drones
Drones delivering during pandemic
By Adam S. Kamras Award-winning program
While the COVID-19 pandemic has led to a The University of Delaware’s Division of Professional and
continual parade of ground delivery vehicles Continuing Studies (UD PCS) has been educating students for
in every neighborhood, drones operated by this moment since March 2018, when it launched its award-
trained, licensed remote pilots are also flying winning Ground School and FAA Part 107 Test Prep program.
into some communities with packages of The program provides comprehensive training and prepares
food, medications and other items. drone pilots for the Federal Aviation Administration’s airman
Owned by Google’s parent company Alphabet, Wing became the knowledge test, which must be passed to earn the FAA Part 107
first delivery drone to receive Federal Aviation Administration (FAA) remote pilot certificate that is required to legally fly a drone for
approval to conduct test flights in the U.S. in April 2019. Wing commercial use. For commercial drone delivery, carrying the
began delivering household goods and meals to a limited area property of another for compensation beyond the visual line
of Christiansburg, Virginia, six months later and has experienced of sight requires Part 135 certification, which is the highest
a jump in demand during the pandemic, especially for medicine, level of drone pilot certification.
toilet paper and groceries.
In-demand training
Other COVID-19-inspired uses of drones have included sanitizing
city streets, delivering personal protective equipment to hospitals The FAA projects an increase in commercial drones operating
and transporting coronavirus test samples from health facilities to in U.S. airspace from roughly 110,000 in 2018 to 450,000 in 2022.
laboratories. Over the same period, the agency expects the number of
commercial drone pilots to climb from about 70,000 to 300,000.
New York Times writer Alex Williams outlined some of the various
uses of drones during the crisis in a May article, “The Drones Were Miriam McNabb, editor of Dronelife, an industry news site; and
Ready for This Moment.” CEO of Job for Drones, an online drone services marketplace;
told the New York Times, “This is the moment when the drone
“Coronavirus has been devastating to humans, but may well prove
industry gets to show what it can do. Things like drone delivery
a decisive step toward a long-prophesized Drone Age, when aer-
are lifesaving applications that are changing people’s percep-
ial robots begin to shed their Orwellian image as tools of war and
tions of drones.”
surveillance and become a common feature of daily life, serving
as helpers and, perhaps soon, companions,” wrote Williams.
pcs.udel.edu • 302-831-7600 (Noncredit inquiries) • 302-831-8843 (Credit inquiries/advisement)You can also read
