Government Prepaid Cards Lower Costs and Improve Access - Report No. 34
←
→
Page content transcription
If your browser does not render page correctly, please read the page content below
Corporate Partner Research Series Advisory Group Report No. 34 June 2013 Government Prepaid Cards Lower Costs and Improve Access
Acknowledgements About the Authors Corporate Partner Advisory Group Chairman: Helena G. Sims is a co-author of this report. Most of her 35 years of professional experience have been devoted to forging partnerships among public and private organiza- Hank Steininger, CGFM, CPA tions. Since 2007, she has served as director of intergovernmental relations for AGA. Prior H.J. Steininger PLLC to her work with AGA, she was Managing Director of Public-Private Partnerships for a banking trade association that played a key role in fostering a nationwide system for the AGA Professional Staff: electronic delivery of government benefits. She served as Washington Office Director Relmond Van Daniker, DBA, CPA for the National Association of State Auditors, Comptrollers and Treasurers and has also Executive Director worked for the Council of State Governments, the U.S. Senate and the Florida Legislature. Susan Fritzlen Helena earned bachelor’s and master’s degrees in speech communication from Florida Deputy Executive Director/COO State university. Steven E. Sossei, CPA, is a co-author and the primary researcher for this report. He is Maryann Malesardi a retired Director of State Audits from the New York State Comptroller’s Office, where he Director of Communications worked for 35 years. Steve has extensive experience in auditing all types of government Jennifer Curtin, MPA and not-for-profit operations. in his role as Director of State Audits, he was responsible for Director of Public Affairs directing the audits of New York’s Medicaid program, public employee’s health insurance Joseph Davis plan and New York City’s school system. He also worked extensively with the National Marketing & Communications Manager Association of State Auditors Peer Review program, working on more than 20 peer reviews during his career. Steve also served as AGA’s Director of Education from 2010 through 2011. He earned his bachelor’s and master’s degrees in accounting from the State University of New York at Albany. AGA is proud to recognize VISA for supporting this effort. Visa is a global payments technology company that connects consumers, businesses, financial institutions and governments in more than 200 countries and territories to fast, secure and reliable electronic payments. We operate one of the world’s most advanced processing networks—VisaNet—that is capable of handling more than 30,000 transaction messages a second, with fraud protection for consumers and assured payment for merchants. Visa is not a bank and does not issue cards, extend credit or set rates and fees for consumers. Visa’s innovations, however, enable its financial institution customers to offer consumers more choices: pay now with debit, ahead of time with prepaid or later with credit products. For more information, visit corporate.visa.com. AGA’s Corporate Partner Advisory Group Research Program One of the roles of professional mission of advancing government make AGA a leading advocate for associations like AGA is to develop accountability. improving the quality and effective- new thinking on issues affecting those AGA has been instrumental in ness of government fiscal admin we represent. This new thinking is assisting with the development of istration and program performance developed out of research and draws accounting and auditing standards and and accountability. on the considerable resources and in generating new concepts for the Our Thought Leadership Library experiences of our members and effective organization and administra- includes more than thirty completed counterparts in the private sector – tion of government financial manage- studies. These in-depth studies are our Corporate Partners. These orga- ment functions. The Association made possible with the support of our nizations all have long-term com- conducts independent research and Corporate Partners. Download compli- mitments to supporting the financial analysis of all aspects of government mentary reports at www.agacgfm.org/ management community and choose financial management. These studies researchpublications. to partner with and help AGA in its 2 AGA CORPORATE PARTNER ADVISORY GROUP RESEARCH
Table of Contents Executive Summary. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4 Conclusion . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4 Introduction . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5 The Ongoing Electronic Revolution. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5 Objectives, Scope and Methodology. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6 Interview Questions . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6 The Emergence of Prepaid Debit Cards. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7 Redistributing the Workload. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8 The Financial Foundation for Prepaid Cards . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9 Experiences with Prepaid Debit Cards . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10 Florida’s Department of Economic Opportunity . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10 Washington State’s Division of Child Support. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 12 Oklahoma’s Tax Commission . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 13 Treasury’s Financial Management Service. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 14 Understanding the Move to Prepaid Debit Cards. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 15 Cost: The Primary Driver. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 16 Access: Also a Motivator. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 16 Security: Safeguarding Payment Recipients and Their Cash . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 16 Other Studies on the Use of Prepaid Debit Cards. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 17 Costs Savings for Cardholders . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 18 Other Card-Related Issues. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 20 Education and Training Issues . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 20 Branding the Card. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 21 Future Uses of Prepaid Debit Cards. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 21 Conclusion. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22 Appendix A: Officials Interviewed . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 23 Government Prepaid Cards Lower Cost and Improve Access 3
Executive Summary For decades, governments have charged to cardholders are lower on reduced because, unlike checks, they sought to maximize the use of electronic average for prepaid debit card transac- do not have to be mailed every time a payments and minimize the use of paper tions than they are for cashing checks. payment is made, recipients do not have checks when making payments to indi- We learned that a prepaid debit to carry large amounts of cash after viduals. While direct deposit has been card program can be implemented at cashing a check and government card- the preferred method for making elec- no or low cost to government agencies holders are given the same consumer tronic payments, it can only be used with and that cost-savings was the major protections available to all other debit individuals who have a bank account. It motivator for eight of the 10 govern- cardholders. While information is avail- is estimated that 1 in 12 households in ment agencies interviewed. According able on government savings, minimal the United Sates do not have the option to a U.S. Treasury press release issued information has been available on the of receiving payments via direct deposit in 2010, the FMS is projected to save cost impact for cardholders. We sought because they are unbanked, meaning an estimated $1 billion over the next to compare fees paid by cardholders to they don’t have a bank account. As a 10 years by moving Social Security, access their cash via prepaid debit cards, result, a number of government agencies Supplemental Security Income and compared to cashing a check. Based on have adopted a prepaid debit card as other paper check payments to prepaid a report issued by the Federal Reserve a way to make electronic payments to cards. Board of Governors and publically these unbanked individuals. Other major reasons that govern- available research on check-cashing AGA conducted this research to ments switched to prepaid debit fees, we estimate that unemployment understand the underlying factors that cards included better cash access and compensation benefit recipients saved influenced governments to implement improved security for recipients of gov- between $100 million and $389 million in prepaid debit card programs, the degree ernment payments. Government agen- 2011 by using prepaid debit cards versus of satisfaction with the programs and cies saw the cards as a way to increase check-cashing services. On an individual the benefits derived from them. This the options available to the unbanked for basis, the cost of check-cashing services research is based on interviews that accessing funds. With a prepaid debit are significant as well. An announce- AGA staff conducted with 10 govern- card, government cardholders have the ment by District of Columbia’s Mayor ment agencies that implemented a pre- same access that all other cardholders Vincent Gray during, ‘Financial Literacy paid debit card program We interviewed have to automated teller machines Awareness Month’ stated that almost 25 nine state agencies within eight states. (ATMs) and retailers that offer cash back percent of D.C. residents are unbanked We also interviewed one federal agency, with purchases. Cardholders have the or underbanked, and that these resi- the U.S. Department of the Treasury’s flexibility to access some or all of their dents pay an average of $800 per year in Financial Management Service (FMS).1 funds at one time and, even though their check-cashing fees. All of the agencies interviewed, were card is not tied to an individual bank pleased with their programs. They said account, they have the option of going Conclusion that the prepaid debit card programs into a bank to obtain cash from their In summary, we found that govern- saved the government money and card. Cardholders can make purchases ments and the recipients of government enhanced client service in a number of at any retailer that accepts the brand payments derive significant benefits by ways. The programs made it possible displayed on their card (i.e., Visa or using prepaid debit cards in lieu of paper for governments to make electronic pay- MasterCard), and can shop and pay bills checks. Given the documented savings, ments to those without bank accounts, online or by phone, thereby taking major governments would do well to assess they are widely-accepted by retailers, steps into the financial mainstream. any remaining paper-based payment pro- they provide added security for card- Prepaid debit cards are more secure cesses to determine whether additional holders and they provide widespread than checks in a variety of ways. The savings might be possible by converting access to cash. In addition, the fees risk that a card will be lost or stolen is to electronic payment methods. 4 AGA CORPORATE PARTNER ADVISORY GROUP RESEARCH
Introduction We live in a world where technol- disadvantages for the recipient in that direct deposit. Governments that want ogy is ushering in new ways of doing that checks must be negotiated in some to limit the issuance of paper checks business and communicating with one manner for their holders to receive must therefore consider alternatives to another. Political campaigns use Twitter payment. Individuals without bank direct deposit. to communicate instantaneously with accounts have to locate a bank to cash Governments have taken steps to supporters, Facebook connects people the check or use an alternative outlet, expand the use of electronic payments into communities across the world, and such as a check-cashing operation. The beyond direct deposit. The most note- the internet allows people to work virtu- individual must then secure the cash worthy example involved the Electronic ally from almost anywhere. until it is used, presenting an element Benefits Transfer (EBT), which state The banking community was one of risk. During our interviews, the U.S. governments began implementing in of the first sectors of the economy to Department of the Treasury (Treasury) the 1990s. All states now have an EBT embrace electronic technology. The officials stated that it costs $1.05 to issue program, whereby benefits are provided payment security offered by bank-issued a check. Check issuance cost may not to recipients on a debit-type card, credit and debit cards is the financial seem very large when looked at singly, primarily for access to food stamps, engine powering the growth in online but costs quickly add up when millions which is now called the Supplemental sales today. Since the 1970s, direct of checks are issued. Nutrition Assistance Program (SNAP). To deposit has freed bank customers from Direct deposit has been the preferred redeem SNAP benefits, recipients swipe the need to stand in line to deposit method for making government pay- their EBT card at a retailer and enter a payroll checks. ATM’s and cash back ments to individuals for years. direct unique personal identification number at point-of-sale have reduced the deposit payments are made using the (PIN) to authorize payment for eligible need for individuals to go to banks to Automated Clearing House (ACH) net- items. EBT cards are also used by some withdraw cash from their accounts. The work, which routes electronic payments states to provide Women Infants and financial services industry continues between banks and into an individual’s Children (WIC) benefits.4 While EBT to revolutionize the way people do bank account. Although direct deposit has been an unquestionable success in business today. is the preferred method for making eliminating coupons under the SNAP government payments, it has one program, it is not an ideal solution for The Ongoing Electronic significant drawback in that it only works cash benefits. Cash access under EBT is if the recipient has a bank account. A limited because it operates on a closed Revolution significant portion of the population of network, which provides more limited Electronic payments are making the United Sates is unbanked, meaning access to cash benefits than commercial checks obsolete.2 Issuing paper checks is they live in a household that does not debit networks and operates under a a labor-intensive and costly way to make have a bank account. A 2011 Federal unique set of rules which limit access government payments. Absent direct Deposit Insurance Corporation (FDIC) and availability to recipients. deposit, government programs have tra- study found that an estimated 8.2 ditionally issued checks to individuals. percent of U.S. households (or one in At a minimum, issuing checks requires twelve) are unbanked.3 In addition, the the government agency to purchase study estimated that an additional 20 secure check stock and develop pro- percent of U.S. households are classified cesses to print, sign, secure and mail the as underbanked, meaning they use few checks. It also requires that processes traditional financial services such as are in place to reissue and reconcile credit cards and checking accounts. With lost or stolen checks. Checks are costly no or limited banking services, these in terms of supplies, equipment and two groups are not good candidates for manpower. Checks have additional Government Prepaid Cards Lower Cost and Improve Access 5
Objectives, Scope and Methodology The objectives of this research were use of prepaid debit cards, we limited government agencies — nine at the state to understand the underlying factors our research to unemployment benefits, level and one at the federal level. Two that influenced governments to imple- child support payments to custodial of the state-level agencies were in the ment prepaid debit card programs, the parents and tax refunds. At Treasury, same state, California. These interviews degree of satisfaction with the programs we included the Direct Express program, were conducted between November 1, and the benefits derived from them. Our which is used to provide a wide range 2012 and February 28, 2013. The officials research encompassed the prepaid debit of payments to individuals, includ- interviewed are listed in Appendix A. We card program operated by Treasury ing Social Security, Supplemental used a standard set of questions for our and programs in eight states selected Security Income (SSI), and other interviews. We also reviewed other rel- by our researchers. All of the prepaid federal benefit payments. evant research documents and reports debit cards in our study were issued by Interviews were our primary method to ascertain the concerns and issues a bank, and branded either by Visa® or of obtaining information for this study. associated with the use of prepaid debit MasterCard®. In reviewing the states’ We interviewed officials from 10 cards by government programs. Interview Questions Decision to Move to by prepaid cards last fiscal year? 10. When implementing the program, what was the most Prepaid Card System and 6. Has your organization realized difficult part of the changeover? Implementation of System the cost savings it estimated it would receive by implementing 11. What part of the change over 1. What factors led to your the prepaid debit card program? process presented the largest decision to move to a prepaid Have you incurred additional risk to the implementation debit card system? unplanned costs? How much? was the riskiest for your organization? 2. When did your prepaid card 7. Has your organization program become operational? experienced the other benefits 12. How do the cardholders feel it sought when moving to the about the prepaid cards? 3. In general terms how did you prepaid debit card system? select a vendor? 13. What would you do differently 8. Overall, are you satisfied if you had to implement a 4. How many types of cards does with move to a prepaid debit prepaid card program again? your program use? card program for distributing benefits or funds? 14. Are there other programs you Operation of System – want to convert over to the 9. Are there areas or opportunities prepaid debit card program? Experiences for improvement that you see in 5. What is the total amount of funds the program? distributed under your program 6 AGA CORPORATE PARTNER ADVISORY GROUP RESEARCH
The Emergence of Prepaid Debit Cards The first breakthrough for making recipients and they provide widespread pay for purchases and to receive cash electronic payments to the unbanked access to cash. In addition, as docu- back. A significant difference is that a on a wide scale began making headway mented later in this report, fees for card- government-issued prepaid debit card in the early 2000s. This solution was holders to access their cash are lower on is not linked to an individual’s bank the prepaid debit card. The emergence average than check cashing fees. account. Instead, it is linked to a master of commercial prepaid debit cards A government-issued prepaid debit account maintained by the bank that was significant because they allowed card works very much like a regular issues the card (Issuer). Government governments to make electronic pay- debit card. It may be used at an ATM agencies contract with Issuers to imple- ments to people who do not have bank to withdraw cash, at any store that ment their prepaid debit card programs.5 accounts, they are widely accepted by accepts the appropriately branded credit See Figure 1. retailers, they provide added security for or debit card (Visa or MasterCard) to Figure 1: Government Prepaid Card Funding Flow Government Agency Bank/Program Cardholder • Develops ACH funding Manager file* using detail from enrollment file and sends it to the Depository Bank Depository Bank reviews and transmits • The Agency can use file to ACH operator their exisitng bank account — no new • Make purchases and pay account set up required ACH operator distributes bills everywhere Visa® funds to Bank/Program Debit cards and Debit Manager MasterCard® are accepted • Confirms file receipt • Access cash at ATMs and • Confirmation report of from tellers at member successful deposits banks and credit unions • Deposits funds to card account — funds typically • Get cash back with available to the cardholder purchase at particpating by the next business day merchants Source: Alpha Group LLC To the cardholder and the merchant, population, including the unbanked and frequency and initiating payment to the the prepaid debit card looks and func- the underbanked who may not have, nor recipient, by sending an ACH file to the tions just like a standard debit card. To qualify for, a checking account. bank. The bank assumes responsibility the government, it works just like direct Figure 2 illustrates the responsibili- for card issuance, basic administrative deposit, with the associated low cost ties and roles in a prepaid debit card pro- functions like retaining the cardholder’s and reliability. But the prepaid debit card gram. The government retains responsi- balance and resolving errors that occur can be used by a broader segment of the bility for determining eligibility, payment in the process of disbursing funds. Government Prepaid Cards Lower Cost and Improve Access 7
The Emergence of Prepaid Debit Cards Redistributing the responsibilities. While the government regarding card use and the replacement remains responsible for customer of a lost/stolen card, thereby reducing Workload service questions about eligibility and/ the burden on governmental entities Adopting a prepaid debit card system or benefit levels, the bank or program replace lost or stolen checks. Check to replace paper checks will result in manager assumes significant customer replacement services are a staff- some changes to traditional government service responsibility related to the flow intensive operation for a government roles and responsibilities. As depicted of funds, error resolution and account agency because it involves investigating in Figure 2, some tasks may be assumed balances. Issuer-provided customer ser- whether the check has been cashed and by the issuing bank or program man- vice is typically available over the phone re-issuing a replacement paper check. ager, thereby allowing the government and on the Internet, where cardholders The government agency would remain a agency to reassign staff to perform are able to perform basic functions, such secondary point of contact for answer- other program or agency functions. For as making address changes. Issuer cus- ing questions regarding benefit eligibil- example, banks and program managers tomer service operations are typically ity and levels. assume additional customer service the first point of contact for questions Figure 2: Government Prepaid Card Program Responsibilities Government Agency Bank/Program Cardholder Manager Enrollment Enrollment Funds Access • Individual files sent online • File acknowledgment and • Use card to make purchases and real time or by batch daily/ acceptance pay bills everywhere Visa® Debit weekly cards and Debit MasterCard® Card Issuance are accepted • Access cash at ATMs and from tellers at member banks and Funding* Funding credit unions • ACH funding file developed • File confirmation • Get cash back with purchase at using detail from enrollment • Card deposit particpating merchants file Depository Bank Transaction Processing Account Management • Online and mobile phone • Load, balance and transaction File Management File Management information • Demographic updates • Demographic updates • Program reporting Customer Service Administration • Typically 24/7, 365 Administration • Card status reporting • By phone and online • Card status reporting • Online adjustments • Online adjustments Protection • By-case cardholder review • By-case cardholder • Regulation E review • Zero Liability • Regulation P Customer Service Added Value Protection • Financial literacy education Added Value • Merchant offers and discounts Source: Alpha Group LLC Prepaid debit card holders typically up for email (and often text message) always be predictable. Many prepaid receive more services than are avail- notifications that funds have been debit card arrangements also provide able to check recipients. For example, placed onto the card. This allows them additional cardholder services. For cardholders can generally opt to receive to access their funds as soon as they example, an Issuer may provide financial automatic notifications when a deposit are available. This feature is particularly literacy services for its cardholders and has been made to their prepaid debit helpful to custodial parents receiving retailers may offer discounts on pur- card. Most prepaid debit card arrange- child support payments, because the chases made with the card. ments allow the card recipient to sign intervals between payments may not 8 AGA CORPORATE PARTNER ADVISORY GROUP RESEARCH
The Emergence of Prepaid Debit Cards The Financial Foundation proposition for various parties involved low cost. Cardholder fees are deducted in a government prepaid debit card from the cardholder’s available balance. for Prepaid Cards system. Under provisions of the Dodd- Cardholder fees could include out-of- An underlying premise in moving to Frank Act, the Federal Reserve Board is network ATM fees, balance inquiry fees, prepaid debit cards is that the program required to report annually to Congress over-the-counter (OTC) fees, account can be implemented at no or low cost to on government prepaid debit card servicing fees, routine monthly fees, the government, and that cardholders programs and their associated fees. customer service inquiry fees, penalty will incur little or no cost in access- The first report, prepared in 2011 was fees and overdraft fees. All fees are ing their funds. A prepaid debit card based on 2010 data.6 The most recent disclosed to the cardholder through program, even if free to the government report, issued in 2012, provides infor- the terms sent with the new card. They agency, is operated at a cost to the mation based on 2011 data. The 2012 should also be posted on the govern- Issuer. As a commercial venture, the report compiles information reported ment agency’s website. card Issuer must do more than cover by government program officials for As stated above, the 15 Issuers for its costs to stay in business; it has to 158 federal, state and local payment government prepaid programs reported make a profit. It begs the question, how programs as well as from the 15 large that in 2011 they received $120 million are prepaid debit card programs able card Issuers in the United States. in cardholder fees. The Federal Reserve to save governmental entities money, These 15 card Issuers account for more Board calculated this equated to an and also offer cardholders the ability to than 90 percent of the cards used in average of $6.33 per card, or 0.3 percent access their benefits at little or no cost? government-administered prepaid debit of the dollars disbursed through govern- The answer is that Issuers earn revenue card programs. ment payment prepaid debit cards annu- from a number of sources: According to the 2012 report, the ally. ATM fees ($59 million) comprised Interchange fees — Fees are paid to largest source of revenue for Issuers the largest portion of total cardholder the issuing bank for its involvement of government prepaid debit cards was fees. There are significant variations in an electronic transaction. The interchange fees charged to merchants among the fees paid by cardholders in fees are a payment from a merchant ($208 million), followed by cardholder federal and state programs, with the to the issuing bank because, fees ($120 million). Information was higher fees paid in state programs. whereas the fee is charged by the not requested on any interest earnings Figure 3 from the 2012 Federal Reserve payment card network (i.e., Visa for the funds associated with prepaid Report, captures information on the or MasterCard), it is made by a debit cards. The 2012 report states that range of cardholder fees reported by merchant’s bank and the amount of interchange fees averaged 1.1 percent Issuers on prepaid debit card programs the fee is passed on to the merchant. of the transaction amount, which is for various categories. Interest — The Issuer holds consistent with the level reported in the cardholder funds until they are 2011 report. accessed by the client and the bank The cardholder fees, which provide Contracts between is able to invest the funds in the Issuers with their second largest source governments and meantime. of revenue, vary by program and are Issuers attempt Cardholder fees — Any fees charged established through the contract with to strike a balance by the Issuer to the cardholder for the government agency. These con- using the prepaid debit card. tracts are awarded through a competi- among the Issuers’ In contrast to these revenue sources, tive process. need to make a profit, there are also expenses for the Issuer. Decisions that cardholders make in the governments’ The Issuer pays fees to third parties accessing their funds affect the amount interest in reducing to compensate them for participation of cardholder fees that an Issuer earns. For example, cardholders can avoid an costs and the ability in the transaction. Typical Issuer fees include those paid to other banks or out-of-network fee by using in-network of cardholders to ATM owners to compensate them for ATMs. Contracts between governments access their funds at the cardholders’ use of their hardware and Issuers attempt to strike a balance no or low cost. or services. among the Issuers’ need to make a An annual report issued by the profit, the governments’ interest in Federal Reserve Board provides reducing costs and the ability of card- insights into the economics and value holders to access their funds at no or Government Prepaid Cards Lower Cost and Improve Access 9
The Emergence of Prepaid Debit Cards Figure 3: Range of Reported Average Cardholder Fees for Government Prepaid Debit Cards Type of Cardholder Fee Federal Programs State/Local Programs Purchase Transactions None $0.13–$1.50a ATM $1.00–$3.84b $0.77–$3.49 Bank OTC $1.00–$1.57b $1.00–$15.00 Customer Service Inquiry $1.00–$1.00b $0.16–$2.56 Source: Board of Governors of the Federal Reserve Board a. This data applies to only 25 of the 158 programs included in the 2012 survey and fees were only assessed on 10 percent of the transactions within the 25 programs. b. FMS officials reported that the fees associated with the Direct Express card are lower than the amounts included in the Federal Reserve report. The ATM fee, where imposed, is $0.90 per transaction, and there are no OTC or Customer Service fees associated with the Direct Express card. It should be noted that Issuers did about overall satisfaction with the pro- a contract in 2009 with a start date of not charge cardholder fees on most gram, lessons learned in implementa- December 31, 2010. transactions. The averages in Figure 3 tion, client satisfaction and cost. Because DEO officials said three primary were computed based on the revenues of the similarity of experiences reported, factors influenced the move to a prepaid received and the number of times the fee we provide detail on only four of the debit card system: was charged. It does not represent an government agencies interviewed. We 1. Go paperless. An initiative by Florida’s average cardholder fee per transaction. use tables, rather than text, to illustrate legislature to move government For example, Issuers reported they did information on cross-cutting issues that operations into a paperless not assess fees on approximately 60 affected all programs. environment at no cost to the state. percent of cash withdrawals at ATMs, 2. Improve access. To improve the or on 87 percent of cash withdrawals Florida’s Department of Economic Opportunity unbanked or underbanked claimants’ at bank tellers. Thus, most transactions access to benefits. DEO officials said involve no fee to the cardholder. Florida’s Department of Economic that cards provide better access to The Federal Reserve Board’s study Opportunity (DEO) administers Florida’s benefits than a check. Access to cash did not account for the interest Issuers Reemployment Assistance program, was especially problematic in rural earned on government deposits prior to which was called Unemployment areas, with a limited number of banks withdrawal by cardholders. A cardholder Compensation until 2012. The program and other cash access points. Officials may withdraw the funds as soon as they provides temporary wage replacement said that prepaid cards also help the are credited or the funds may be left on benefits to qualified individuals who unbanked and under banked avoid deposit. The amount of interest earned are out-of-work. Florida requires that check-cashing fees. by the Issuer will vary based on a variety all claims for benefits be filed online by the claimant and that claimants recertify 3. Add security. Rather than having to of factors, including: their eligibility for benefits every two cash a check and carry the entire the amount deposited; amount of the benefit with them, weeks. Prior to offering a prepaid debit how quickly the cardholder claimants are able to obtain a card option, the DEO offered claimants withdraws funds; and portion of their benefits in cash. the option of receiving their funds via the rate-of-return the Issuer earns. direct deposit or check. The DEO began Cardholders have a variety of investigating the use of prepaid debit options for accessing the cash Experiences with Prepaid cards for the Reemployment Assistance or they can use the card to make purchases. The security offered Debit Cards program and issued a Request for by a card reduces the risk that a Proposals in 2008. The DEO awarded During our interviews, we inquired claimant’s cash will be lost or stolen. 10 AGA CORPORATE PARTNER ADVISORY GROUP RESEARCH
The Emergence of Prepaid Debit Cards In addition, the cardholders are DEO officials said that taking a provided protection in the event that phased-approach to implementation was a card is lost or stolen. Cardholders helpful. When DEO implemented the pro- Since a state’s who promptly report a lost card gram in 2010, it did not require existing contract with the may receive a replacement card check recipients to opt for either direct Issuer governs how containing the balance remaining deposit or a prepaid debit card. Instead, costs are covered, at the time the card went missing DEO allowed existing check recipients as well as have any funds restored to either opt for electronic payment shifting revenue from to their card due to unauthorized (direct deposit or a prepaid debit card) one party to another transactions. The funds are or continue to receive a check. The state will have an impact also Federal Deposit Insurance did not mandate that claimants opt for an on other aspects of Corporation (FDIC)-insured up to electronic payment until July 2012. DEO the maximum dollar limit allowed officials thought the phased-approach to the contract. by law and are fully compliant with exclusive electronic payment helped make cardholder protections established their transition successful. by the Federal Reserve Board under how costs are covered, shifting revenue Florida’s DEO has developed a Regulation E. from one party to another will have an revenue-sharing arrangement with the impact on other aspects of the contract. Payments made by check have seen Issuer whereby the Issuer shares a por- While a revenue-sharing arrangement a marked decline since the prepaid debit tion of interest earnings with the state. may be of limited benefit to a state card program was launched in Florida Florida was the first state to request because its administrative costs are in 2010. The percentage of benefits paid such a revenue-sharing arrangement, reimbursed by the federal government, by check declined from six percent of and California is the only other state in the arrangement could have an impact Reemployment Assistance payments in our sample that had negotiated a similar on costs incurred by the federal govern- January 2012 to less than one percent of revenue-sharing arrangement. Since a ment, cardholders or others. payments in December 2012. state’s contract with the Issuer governs Figure 4: States Offering Prepaid Debit Card Option for Unemployment Insurance Benefits WA ME MT ND VT OR MN NH ID SD WI NY MA WY MI CT RI IA PA NJ NE NV OH IN DE UT IL WV MD CA CO VA DC KS MO KY NC TN AZ OK NM AR SC MS AL GA TX LA Prepaid Programs = 43 No Card Programs = 7 FL AK HI Source: Alpha Group LLC. Data reflects public information available through individual state agency websites and other publically available information through April 2013. Government Prepaid Cards Lower Cost and Improve Access 11
The Emergence of Prepaid Debit Cards option. This figure grew to 44 percent, a compelling need for a paper check. where it plateaued in 2002. DCS officials Currently, 85 percent of DCS’ child The largest training partially attribute this growth stoppage support disbursements are handled effort involved to custodial parents’ reluctance to share through prepaid debit cards or direct educating cardholders information that might enable funds in deposit. When the prepaid debit card their bank accounts to be garnished. program was launched in 2003, 37 on such topics as DCS officials gave two primary percent of the disbursements were via how to: avoid fees reasons for moving to a prepaid debit direct deposit; there is now an even split when using ATMs; card program: cutting operational between direct deposit and prepaid select and protect a costs and improving custodial parents’ debit cards. PIN; receive cash back access to funds. Because Washington In 2012, DCS officials said they made state saw a significant savings from the 232,000 disbursements to custodial from retailers; and direct deposit program, DCS wanted parents via electronic payment (direct obtain their balance. to increase the use of EBT to achieve deposit and prepaid debit cards). With additional savings. Improving access half of these (116,000) disbursements to the benefits was also a factor in their being made to prepaid debit cards, we Training was also a consideration dur- decision. The prepaid debit card allows estimate the prepaid debit card program ing implementation. Both cardholders and custodial parents access to their funds enabled DCS to avoid issuing approxi- DEO staff had to be trained. The largest upon deposit by the state. mately 1.39 million checks a year. training effort involved educating card- DCS considered using EBT, which Overall, DCS officials said they have holders on such topics as how to: avoid had been successful for SNAP and other been very satisfied with the prepaid card fees when using ATMs; select and protect programs. However, they determined program and it appears that other states a PIN; receive cash back from retailers; that EBT was more apt to meet the are similarly satisfied. Nearly all (48) of the and obtain their balance. This training was needs of a benefits program than for states and the District of Columbia have primarily handled by the Issuer. Educating general payments like child support. implemented prepaid debit card programs the DEO staff was also important, but did With EBT, access to cash payments is to make child support payments. Figure 5 not require as much effort. limited because it operates on a closed- illustrates the extremely high acceptance Overall, DEO officials said they have loop network that works well for a rate in the child support arena. been very satisfied with the prepaid specialized program like SNAP, but does debit card program and as shown in not offer the same consumer protec- tion or degree of access afforded by Figure 4, nearly all (43) of the states and commercial payment networks. While DCS officials gave the District of Columbia offer prepaid debit cards as a payment device for DCS officials explored the possibility two primary reasons unemployment insurance benefits. of implementing a prepaid debit card for moving to a program, their bank approached them prepaid debit card Washington State’s Division of about using a payroll card system that Child Support had just been developed. Conversations program: cutting Washington State’s Division of Child between the state and its bank culmi- operational costs Support (DCS) is tasked with receiving nated in 2001 with a pilot test of the and improving child support funds from noncustodial prepaid debit card. The pilot lasted one custodial parents’ parents and distributing these funds to year and moved into operational mode in 2003. access to funds. custodial parents. The state’s central- ized payment mechanism for child DCS offered as an alternative the support was established under the 1996 prepaid debit card to current check federal welfare reform legislation. DCS recipients and made it the default option had used electronic payments since for new enrollees. direct deposit was 1994, when they started providing a still an option, but the state automati- supplemental, direct deposit, option cally makes the custodial parent’s first to issuance checks. About 30 percent payment with a prepaid debit card. of the state’s child support payments There is a limited check option for new were made via direct deposit, once an enrollees who can prove that they have 12 AGA CORPORATE PARTNER ADVISORY GROUP RESEARCH
The Emergence of Prepaid Debit Cards Figure 5: States Offering Prepaid Debit Card Option for Child Support Payments WA ME MT ND VT OR MN NH ID SD WI NY MA WY MI CT RI IA PA NJ NE NV OH IN DE UT IL WV MD CA CO VA DC KS MO KY NC TN AZ OK NM AR SC MS AL GA Prepaid Programs = 48 TX LA No Card Programs = 2 FL AK HI Source: Compiled by Alpha Group LLC. Data reflects public information available through individual state agency websites and other publically available information through April 2013. Oklahoma’s Tax Commission with the new state law. For the 2012 year, result, the State Treasurer’s Office sent Oklahoma’s Tax Commission (Tax the Tax Commission issued 311,422 a second wave of announcements after Commission) is responsible for the individual income tax refunds, totaling the tax refunds began to be issued. The collection and administration of taxes, $82.7 million on prepaid debit cards. second announcements improved the licenses and fees imposed by the The Tax Commission faced unique banks’ response to the cards. state. In 2011, the legislature passed challenges in converting to prepaid debit Overall, Tax Commission officials the ‘Transparency, Accountability cards because tax refunds are not made said they have been very satisfied and Innovation in Oklahoma State on a recurring basis like child support with the prepaid debit card program. Government 2.0 Act’, which required all and unemployment insurance. Because However, there are quite a large number payments made by the State Treasury be tax refunds are issued once a year, the of states with income tax programs disbursed electronically. Prior to enact- agency could not identify its cardholders that have not yet adopted prepaid debit ment of this law, the Tax Commission until personal income tax returns were cards. As shown in Figure 6, nine states gave individual taxpayers two options filed. Cardholder education had to be do not have a personal income tax; only for receiving a tax refund: direct deposit conducted almost simultaneously with 10 of the 41 states with personal income or check. With passage of the new state the issuance and receipt of their card. tax programs now offer prepaid debit law, checks were eliminated as an option The State Treasurer’s Office began the cards as a refund payment option. The for tax refunds to individuals. Because initial education process for banks by 10 states represent a 43 percent increase not all individuals have a bank account, sending out an announcement about over the seven states that used prepaid the Tax Commission looked to a prepaid the card program to all banks located cards in the prior year. debit card system to supplement direct in the state. However, feedback from deposit and fulfill the mandate to make the new cardholders indicated that the electronic payments. The program notices might not have reached all of was implemented in 2012 to handle the bank personnel servicing the public. tax refunds for 2011. Tax Commission Some tellers were uncertain about officials said the main reason they moved how to handle the prepaid debit cards to a prepaid debit card was to comply presented for OTC withdrawals. As a Government Prepaid Cards Lower Cost and Improve Access 13
The Emergence of Prepaid Debit Cards Figure 6: States Offering Prepaid Debit Card Option for Personal Income Tax Refunds WA ME MT ND VT OR MN NH ID SD WI NY MA WY MI CT RI IA PA NJ NE NV OH IN DE UT IL WV MD CA CO VA DC KS MO KY NC TN AZ OK NM AR SC MS AL GA LA TX Prepaid Programs = 10 No Card Programs = 31 FL No State Tax = 9* AK *Tennessee and New Hamp- shire have state tax on dividend and interest income only. HI Source: Compiled by Alpha Group LLC. Data reflects public information available through individual state agency websites and other publically available information through April 2013. Treasury’s Financial FMS saw the prepaid debit card as a bank or credit union account use Management Service a way to create a low-cost ‘bank-on-a- direct deposit, the prepaid debit card FMS led the federal government’s card’ that allowed access to benefits allowed Treasury to further expand its effort to reduce the number of checks at little-to-no cost to the recipient, and use of electronic payments. Treasury issued to individuals; offering a direct at low-cost to the Treasury. A pilot expanded its prepaid debit card program deposit option to Social Security recipi- program was conducted in the State into other agencies that pay monthly ents since 1976. Its efforts to increase of Illinois for SS and SSI recipients. In benefits, including the U.S. Department the number of people who receive 2007, the pilot led to a selection process of Veteran Affairs, the U.S. Department payments via direct deposit had been whereby a nationwide prepaid debit card of Labor and the U.S. Coast Guard. stymied by the challenges associated issuer was selected. FMS’s prepaid debit FMS officials are satisfied with with serving the unbanked population. card is called the ‘Direct Express’ card. the prepaid debit card as a way to In 1996, Congress passed the ‘Debt With a ‘no or low’ cost option in place pay benefits to unbanked individuals. Collection Improvement Act’ that for transferring benefits , FMS is work- They also stated that their cardholders sought to further the move to electronic ing with the federal agencies it serves appear to be satisfied as measured by payments by requiring Treasury to work to eliminate checks through the use of their cardholder survey. On an annual with banks and credit unions to create prepaid debit cards. Instead of requir- basis, a random sample of 1,200 ‘Direct a low-cost bank account. It was thought ing all check recipients to immediately Express’ cardholders are surveyed by that this new type of low-cost account convert to prepaid debit cards, FMS an independent firm regarding their would facilitate the move to direct and the Social Security Administration experiences and satisfaction with the deposit. The effort, however, proved (SSA) opted to offer the ‘Direct Express’ ‘Direct Express’ card. Each year, card- unsuccessful because there was little prepaid debit card as an option to exist- holder satisfaction rate based on survey incentive for banks and credit unions ing check recipients and new applicants. recipients is 95 percent. to offer these low-cost bank accounts. The result has been a gradual increase In 2005, FMS began looking at the in the number of electronic payments prepaid debit card as a way to meet the and a reduction in the number of checks requirements of the ‘Debt Collection issued by FMS. Although it is Treasury’s Improvement Act’. policy and preference that anyone with 14 AGA CORPORATE PARTNER ADVISORY GROUP RESEARCH
Understanding the Move to Prepaid Debit Cards Most of the people we interviewed for a number of reasons. They seldom, cash after cashing a check; for our research were directly involved if ever, adopted the card programs for Access — The unbanked have greater with their agency’s conversion from only one reason. When we asked, “What options for accessing their funds; and checks to prepaid debit cards. We used factors led your agency to move to a Speed — Cardholders, especially a standard list of open-ended questions prepaid debit card system?” they most custodial parents receiving child to facilitate our discussion and to ensure frequently offered the following reasons: support payments, have faster uniformity in our interviews. The ques- Cost — The government’s cost for access to their funds. tions were developed by AGA research- operating a prepaid debit card is less Figure 7 contains information on ers and provided to the interviewee in than the process of mailing checks the program that has implemented a advance. All of the officials interviewed and clients are able to access their prepaid debit card in each state that we were designated by their agency head to payments without paying fees; interviewed, and lists their top three participate in our interviews. Security — Checks do not have to be reasons for converting to cards. Our interviews revealed that govern- mailed to unsecured mail boxes and ments moved to prepaid debit cards clients do not have to safeguard their Figure 7: Primary Factors for Moving to Prepaid Debit Cards State or Program Factor Factor Factor Federal Number 1 Number 2 Number 3 Illinois Unemployment Cost N/A N/A Florida Unemployment Other Access Security California Unemployment Speed Access Security Nebraska Unemployment Cost Speed Security Washington Child Support Cost Access N/A California Child Support Cost Security Speed West Virginia Child Support Cost Security Access North Dakota Child Support Cost Security Access Oklahoma Tax Refunds Other Cost N/A Federal Direct Express Cost N/A N/A Note: California child support officials ranked the three factors of equal importance. Cost was the primary reason that Seven of the 10 government agencies it is not surprising that for the majority, governments moved to prepaid debit interviewed, stated cost was a reason cost was the primary reason for moving cards, followed by a desire to increase for moving to prepaid debit cards. Given to prepaid debit cards. security and improve access for individ- that governments are seeking to reduce uals who receive government payments. costs while maintaining service levels, Government Prepaid Cards Lower Cost and Improve Access 15
Understanding the Move to Prepaid Debit Cards Cost: the Primary Driver Access: Also a Motivator cardholders can use the prepaid debit card to shop and pay bills online and We asked agencies whether they Our interviews revealed access was by phone. saved money by moving to prepaid a significant motivator in the move to debit cards and, if so, how much was Prepaid debit cards also allow prepaid debit cards. Many state officials saved. Some agencies provided only a cardholders timely access to their funds. saw offering prepaid debit cards as a fixed-dollar estimate of their savings. Timeliness is particularly important way to increase the options available Other estimates were dated or did not in the Child Support Enforcement to the unbanked and underbanked in include all factors needed to accurately program where the federal government accessing their funds, and to do so in calculate cost-savings. For example, requires that custodial parents have a cost-effective manner. For example, some agencies only based cost-savings access to their funds within two days officials of Department of Economic on postage, and did not include other of the government receiving payment factors like labor, envelopes and check Opportunity, which handles Florida’s from a non-custodial parent. Officials stock. FMS provided the most detailed reemployment assistance program, in Washington State’s DCS indicated estimate of cost-savings. On a per-check sought to improve access to benefits in that their prepaid debit card program basis, FMS estimates that it cost $1.05 rural areas –due to inadequate banking provides the custodial parent with to issue a check and $0.09 to issue an services. They said that access to bank- access to funds the same day deposited ACH payment, equating to a savings of ing services was often limited in rural on the card. With checks, the custodial $ 0.96 per check. The prepaid debit card areas and that prepaid debit cards would parent had to wait for the check to arrive program has produced significant cost allow access to cash while avoiding savings for FMS and a marked reduc- via mail, often delaying access to their check cashing fees for the unbanked tion in the number of checks it issues. funds for two or three days. Officials and underbanked. And, even though Treasury officials provided information in the West Virginia Bureau of Child the benefit approval and payment cycle which showed that in February 2013, Support said that they receive few, if is the same, cardholders typically have the monthly check volume dropped any, complaints about the custodial same-day access to their funds once to 3.5 million checks from a monthly parents’ access to funds since moving they activate their card. Next-day avail- volume of 11.0 million in January 2011. to the prepaid debit card program. ability is an improvement over waiting According to an Office of Legislative and Public Affairs press release issued for a check to arrive in the mail during in December 2010, FMS is projected to repeated payment cycles. Security: Safeguarding save an estimated $1.0 billion over the California’s Economic Development Payment Recipients and next 10 years by moving SS, SSI and Department, which handles their Cash other paper check payments to prepaid unemployment compensation, disability Prepaid debit cards also improve cards. Treasury’s estimate not only insurance and family leave payments, security for payment recipients in a included savings in check printing and cited improving access to benefits as postage costs, but also included future number of ways: the second most significant factor in costs related to improving and maintain- While a prepaid debit card is initially its decision to move to a prepaid debit ing the check printing infrastructure that mailed to payment recipients, card program. They wanted to design a are subsequently avoided. they avoid the risk associated with program that would allow the unbanked California’s Economic Development repeated delivery of checks to to access their benefits without Department officials reported a cost sav- mailboxes, where they could be stolen; incurring fees. ings of $4.0 million each year in postage Recipients need not carry their entire costs. They were also able to reassign Thus far, the government-issued payment in cash after cashing a 12 employees previously involved in prepaid debit cards have been branded, check. Instead, they can withdraw printing, issuing and accounting for Visa or MasterCard; and participants all or partial funds at an ATM and checks, to new duties once the prepaid (including banks, merchants and other use the card to make PIN-protected debit card program was implemented. service providers) have agreed to abide California did not include the cost of the purchases or receive cash back from by each network’s respective operat- 12 staff in its cost-savings projections. merchants; and ing rules. By giving clients access to Oklahoma’s Tax Commission, ATMs and merchants that accept Visa If a card is lost or stolen, a new card which began using prepaid debit cards or MasterCard prepaid cards, govern- can be issued and the funds restored instead of refund checks for individual ments greatly expand the ability of their in the same manner used for other income tax refunds, saved an estimated debit card products. unbanked or underbanked payment $500,000 in 2012 by using prepaid debit recipients’ access to cash. Additionally, Nebraska unemployment compensa- cards in lieu of checks. tion officials said program security has 16 AGA CORPORATE PARTNER ADVISORY GROUP RESEARCH
You can also read