Global Review 2018 - World Animal Protection

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Global Review 2018 - World Animal Protection
Global Review 2018
Global Review 2018 - World Animal Protection
Our vision:
A world where animals
                                                                          Contents
live free from cruelty
and suffering                                                             Ensuring powerful and lasting change 

                                                                          Our reach in 2018
                                                                                                                                     2

                                                                                                                                     4

Our purpose:
                                                                          Year in numbers                                           6

                                                                          Protecting animals in communities                         8

We move the world                                                         Protecting animals in the wild

                                                                          Protecting animals in farming
                                                                                                                                    18

                                                                                                                                    28

to protect animals                                                        Protecting animals in disasters                          38

                                                                          Inspiring partners                                       47

                                                                          Financial summary                                        52

                                                                          Moving the world in 2019                                 54

                                                                          Giving a better life to billions                         56

                                                                          Thank you                                                58

                                                                          Our offices                                              60
                          Front cover
                          Needing protection: Piglets confined to
                          industrial farming systems are subjected to
                          painful mutilations including tooth clipping,
                          ear notching, castration and tail docking.

World Animal Protection                                                                                           Global Review 20181
Global Review 2018 - World Animal Protection
Foreword                                                                                                                                                                                                                                                                                                   Foreword

                                                                                                                                                                                                           We convince governments to introduce policies – to        The reason I believe
                                                                                                                                                                                                           build national disaster plans incorporating livestock
                                                                                                                                                                                                           and pets. This grows resilience in communities to          that we are so effective
                                                                                                                                                                                                           protect billions of animals in the long term. We
                                                                                                                                                                                                           forge partnerships with other powerful global              is because of our authority
                                                                                                                                                                                                           organisations, including the International Federation
                                                                                                                                                                                                           of Red Cross and Red Crescent Societies, to stand
                                                                                                                                                                                                                                                                      and expertise.
                                                                                                                                                                                                           shoulder to shoulder to move the world.
                                                                                                                                                                                                           Similarly, our mission to protect dogs from the
                                                                                                                                                                                                           cruel culls associated with misguided attempts to       These are all powerful achievements, only made
                                                                                                                                                                                                           control rabies must focus on long-term, far-reaching    possible by our growing power base of support
                                                                                                                                               ­­—                                                         solutions. Our intensive 2018 work with the African     and our hardworking worldwide team. In this
                                                                                                                                                 Sharing success: In late 2018, we accompanied members     Union, drafting the African Animal Health Strategy,     Global Review you will meet many of our team
                                                                                                                                                 of the Nepalese Elephant Owner Cooperative to elephant-
                                                                                                                                                 friendly venues in Thailand to encourage them             does exactly that. Once ratified the strategy will      members. They will tell you about our successes,
                                                                                                                                                 to consider opportunities in Nepal.                       be pivotal in protecting the continent’s 100 million    their inspiration and why what we do is working.
                                I’ve visited industrial poultry farms; I’ve heard the                                                                                                                      dogs. Thanks to our Africa team, humane dog             Like me they are delighted to share their work with
                                                                                                                                                                                                           population management will be a priority for all
                                big, loud air conditioning units in aircraft-hanger-                                                                                                                       54 African countries in meeting the global target
                                                                                                                                                                                                                                                                   you and to thank you so much for supporting us.

                                like spaces, the peeping sounds of the birds.                                                                  Innovating and building firm                                to eliminate rabies by 2030.
                                                                                                                                                                                                                                                                   Together we really are moving the world to
                                                                                                                                                                                                                                                                   protect animals.
                                                                                                                                               foundations
                                                                                                                                               Catalysing solutions, developing sustainable
                                                                                                                                               methods to forge change is key to long-lasting
                                I’ve seen and felt the swell and shuffling of bodies   We also took our 500,000-strong petition, calling       success. Handing the Global Ghost Gear Initiative’s
                                as thousands of chickens moved in front of me          for better lives for chickens industrially reared for   (GGGI) helm to the respected NGO, Ocean
Steve McIvor                    and I’ve struggled to breathe through the acrid        KFC’s fast food production, to its Kentucky HQ in       Conservancy at the end of 2018 is an example of
Chief executive officer         ammonia smell… These sensations are distressing,       October. It’s vital to take issues to the doorsteps     this catalytic approach. Under our stewardship the
                                and few consumers ever experience them.                of organisations.                                       GGGI has become the leading platform tackling
                                                                                                                                               the problem of abandoned, lost and discarded
                                This year we brought this suffering home to people     This doesn’t mean we are aggressive, but it does        fishing gear that injures and kills millions of sea
                                worldwide through our innovative campaign.             mean we are courageous. And we get results…             animals annually. Ocean Conservancy is excited
                                We took the sounds and smells of industrial pig        We are now in conversation with KFC to improve the      to build on these firm foundations.
                                and poultry farming to sites in 11 countries during    lives of the birds upon which their business depends.
                                the year. Using leaflets imbued with the smell of                                                              We are also brave innovators. We create
                                                                                       The reason I believe that we are so effective is        opportunities for change and go far deeper than
                                animal confinement and through our digital
                                                                                       because of our authority and expertise. We are a        putting sticking plasters on issues. Our unique work
                                soundscape we invited people into the world of
                                                                                       dynamic, versatile, global organisation. We adapt       in Thailand to save elephants from horrendous
                                intensive and caged farming. Our impact was
                                                                                       to markets, partners and situations to ensure that      abuse, through our Wildlife. Not Entertainers
                                huge. Resulting media coverage exposed around
                                                                                       we are heard and that we achieve the best results       campaign, highlights this. We are supporting
                                9 million people globally to the miserable,
                                                                                       for animals. This means working with consumers,         elephant camps to transition to high welfare
                                inadequate conditions farm animals endure.
                                                                                       corporates and governments to move the world.           elephant-friendly businesses by providing an
                                                                                                                                                                                                                                                                                               ­­—
                                                                                                                                               inspiring example, which will launch next year.                                                                                                   Caring hands: Our disaster
                                                                                                                                                                                                                                                                                                 response officers Sergio
                                                                                                                                               Our amazing animals in disasters team gives
                                                                                                                                                                                                                                                                                                 Vasquez (back) and Javier
                                ­­—                                                                                                            direct aid through our emergency interventions.                                                                                                   Zamora (front) treat a
                                  Hands on: CEO Steve McIvor holds                                                                             They saved more than 460,000 animals during                                                                                                       puppy in Parismina, a small
                                  Simba the puppy which Dr Daniel Kisee                                                                        the year – but our work goes even further than this.                                                                                              community on Costa Rica’s
                                  vaccinates against rabies in Makueni                                                                                                                                                                                                                           Atlantic coast that was
                                  County, Kenya.                                                                                                                                                                                                                                                 severely affected by flooding.

2     World Animal Protection                                                                                                                                                                                                                                                                 Global Review 20183
Global Review 2018 - World Animal Protection
Global Review 2018                                           Global Review 2018

Our reach
in 2018

Key
    	Conference/workshop – our lobbying
      and advocacy work helps us achieve change
      on a global level. We shape and influence laws,
      intergovernmental propositions and corporate
      policies to protect tens of millions of animals.
    	On-the-ground work – working with local
      communities and organisations helps us
      understand what is needed on a practical level.
      We develop catalyst solutions – innovative
      examples for creating sustainable change for
      animals that can be shared globally.

4        World Animal Protection                                Global Review 20185
Global Review 2018 - World Animal Protection
Year in numbers                                                                                                                                                              Year in numbers

                                                                                                           35,000                                       97,000
                                                                    60 million                             We inspired more than 35,000
                                                                                                           people across Myanmar and
                                                                                                           Vietnam to support the end of
                                                                                                                                                        We protected more than 97,000
                                                                                                                                                        dogs in Africa by vaccinating
                                                                    We helped give more than 60 million
                                                                    chickens better lives by challenging   bear bile farming in their countries.        them against rabies.
                                                                    companies and producers to raise
                                                                    welfare conditions and by showing
                                                                    them how to do it.

                                                                                                                                                    2.3 million
    1.6 billion                                   13                                                                                                We worked with pork producer Betagro

                                                                                                                  22
                                                                                                                                                    and other companies in Thailand to
    We helped give nearly 1.6 billion                                                                                                               improve the lives of more than 2.3 million
                                                   We rescued 13 bears
    animals better lives through the Business                                                                                                       intensively-farmed pigs.
                                                   from the horrors of bear
    Benchmark for Farm Animal Welfare.
                                                   baiting and dancing in
    This influential ranking system encourages
                                                   Pakistan with our partner                                      We convinced 22 more
    leading food companies to improve the
                                                   the Bioresource Research                                       travel companies to phase
    welfare of animals upon which their
                                                   Centre of Pakistan.

                                                                                                                                                        500,000
    businesses depend.                                                                                            out promoting all cruel
                                                                                                                  wildlife attractions. And
                                                                                                                  by the end of the year,
                                                                                                                  226 companies were on
                                                                                                                                                        We moved 500,000 people in
                                                                                                                  our elephant-friendly list.
                                                                                                                                                        10 countries to petition KFC calling

    460,000
                                                                                                                                                        for the fast-food brand to end cruelty
                                                                                                                                                        to chickens in its supply chains. The
                                                                                                                                                        company is talking with us on how
                                                                                                                                                        to improve its welfare standards.
    We directly saved more than

                                                 52 million
    460,000 animals from suffering
    in disasters in 12 countries.

                                                 We protected more than 52 million animals
                                                 in India through our work to ensure their
                                                 inclusion in disaster management plans.
                                                                                                              3.6 billion
                                                                                                              We contributed to improving the lives of more than
                                                                                                              3.6 billion animals.

6      World Animal Protection                                                                                                                                               Global Review 20187
Global Review 2018 - World Animal Protection
Protecting animals in communities

                                      “I received truly                                                                        Working partners
                                                                                                                               What’s more, World Animal Protection would be

                                       world-moving news
                                                                                                                               the technical partner for implementation. I could not
                                                                                                                               contain my happiness. Ending rabies and protecting
                                                                                                                               dogs must involve governments and global

                                       for millions of dogs”
                                                                                                                               organisations to be effective and long lasting.

                                                                                                                               This is just one example of how we engage with the
                                                                                                                               right institutions to create change on a large scale.
                                                                                                                               It takes time, but is essential to promote humane dog
                                                                                                                               population management systems to stop cruel and
                                                                        ASEAN’s membership is 10 countries strong
                                                                                                                               knee-jerk dog control methods that can involve
                                                                        covering a region with more than 62 million dogs,
                                                                                                                               beatings, electrocution, gassing and poisoning.
                                                                        most of which are free roaming. For several months,
                                                                        and during the previous two days, I had made a
                                                                                                                               Our strategy, finalised in 2018, is to move
                                                                        strong case for mass dog vaccination and humane
                                                                                                                               other regional bodies along their own journeys
                                                                        dog population management to eliminate rabies
                                                                                                                               to rabies elimination. Ensuring our campaigns
                                                                        in this region. I desperately wanted to know the
                                                                                                                               are underpinned by credible information is vital
                                                                        delegates’ decision.
                                                                                                                               in getting regional bodies, governments and
                                                                                                                               corporations to work with us.
                                                                        Suddenly the wait was over, I received truly
                                                                        world-moving news for millions of dogs. The
                                                                                                                               We assessed rabies elimination in six countries
                                                                        meeting had unanimously decided that my
                                                                                                                               and two regions and finished a global survey into
                                                                        proposal would be the top two priorities (out of
                                                                                                                               public perception of free-roaming dogs. We also
                                                                        nine) for rabies elimination interventions. And this
                                                                                                                               investigated the motivations of economically wealthy
                                      Pankaj KC                         would be in all 10 member states of the region.
                                                                                                                               countries, corporates and veterinary bodies for
                                                                                                                               supporting rabies elimination initiatives globally.
                                      Global programme
                                      director, animals in                                                                     These studies will shape our work for 2019 as we
                                      communities                                                                              continue to grow our successes building better lives
                                                                                                                               for dogs globally. Thank you so much for supporting
                                                                                                                               us and being part of our movement for dogs.
                                      December 6, 2018, Vietnam
                                      Day three of the most important
­­—                                   meeting on rabies elimination
  Community project: A street dog
  in Freetown, Sierra Leone where
                                      in the ASEAN (Association
  we worked throughout the year       for South East Asian Nations)
  with our local partner the Sierra
  Leone Animal Welfare Society        region; I waited anxiously in
  (SLAWS). Our project focussed
  on vaccinating dogs against
                                      the lobby room.
                                                                                                                               ­­—
  rabies and responsible dog                                                                                                     Emergency help: Following
  population management.                                                                                                         a rise in the reported number
                                                                                                                                 of human rabies cases in
                                                                                                                                 Thailand we part-funded an
                                                                                                                                 emergency dog vaccination
                                                                                                                                 drive during April 2018.

8       World Animal Protection                                                                                                                                 Global Review 20189
Global Review 2018 - World Animal Protection
Protecting animals in communities                                                                                                                                                 Protecting animals in communities

“Words cannot express how                                                                                                                         In 2018 we...
 proud I am of Sierra Leone’s
 government”                                                                                                                                                                                      Created our new Better
                                                                                                                                                                                                  Lives for Dogs strategy.
                                                                                                                                                                                                  This world-moving strategy, with
                                    We have a lot of dogs in Africa                                                                                                                               the power to protect the world’s
                                    – around 100 million. Most are                         ­­—
                                                                                             Pet protector: Tony and                                                                              400 million free-roaming dogs,
                                    owned and free-roaming, or true                          his puppy Rex at the                                                                                 focuses on global rabies elimination
                                                                                             anti-rabies vaccination                                                                              goals. It encourages nations to value
                                    strays with no owners.                                   point at Kamayama ward
                                                                                                                                                                                                  their dogs and achieve these goals
                                                                                             in Freetown, Sierra Leone
                                                                                             in July 2018. Vaccinations                                                                           through vaccination and humane
                                    Life can be very tough and threatening for them
                                                                                             were carried out by our                                                                              dog population management
                                    because countries with larger dog populations            local partner SLAWS.                                                                                 programmes rather than through
                                    have bigger risks of rabies and dog-community
                                                                                                                                                                                                  cruel, ineffective culls.
                                    conflicts. These conflicts, cases of dog bites or
                                    attacks, and worries about disease can sadly           Sierra Leone – one of the countries I have been
                                                                                           working with on dog population management –
                                    lead to communities resorting to distressing,
                                                                                           is taking this very seriously. Words cannot express                                                    Researched
                                    ineffective and often inhumane measures to
                                                                                           how proud I am of Sierra Leone’s government for                                                        internationally and
                                    control the dog population.
                                                                                           making incredible progress in implementing their                                                       nationally to understand
                                    But this year we took some great leaps forward to      national rabies elimination strategy roll out. This,                                                   what governments need,
                                    bring these unfortunate events to an eventual end.     while doing mass dog vaccination and neutering                                                         regarding resources and support,
                                                                                           in Freetown, and training primary school teachers                                                      to manage their dog populations
                                    It’s hard to choose my favourite highlight, but        in rabies, dog welfare and dog bite prevention                                                         humanely. The research results will
                                    I think our most awesome result was achieved with      and management.                                                                                        help us remove the barriers to humane
                                    the African Union-International Bureau for Animal                                                                                                             and effective rabies elimination faced
                                    Resources’ (AU-IBAR) department of animal health.      As a vet, I absolutely love working in the field                                                       by rabies endemic countries.
Dr Emily                                                                                   where I can make a practical difference to
                                                                                           thousands of dogs. But I also love my work with
Mudoga                              Developing serious strategies                          AU-IBAR and governments. By meeting officials,
                                                                                                                                                                  ­­—
                                                                                                                                                                    Young owner: Rabies kills     Celebrated when ASEAN
                                    We participated with them to develop the draft         working on papers like the draft animal health                           more than 59,000 people       unanimously agreed
Animals in communities                                                                     strategy and helping governments combat rabies                           every year and over 60%
                                    African Animal Health Strategy which makes                                                                                      of them are children. Our     to use mass dog vaccination and
campaign manager,                                                                          humanely I can give millions of dogs better lives.
                                    humane dog population management a priority                                                                                     vaccination work in Makueni   humane dog population management
Africa
                                    for all 54 African countries. Next steps are for all                                                                            County, Kenya with            to eliminate rabies from the 10
                                    countries to develop national rabies elimination                                                                                government authorities and    countries of the region. We were
                                    strategies by 2020 to help them meet the global                                                                                local partners protected
                                                                                                                                                                                                  also delighted when they agreed
                                    target to eliminate rabies by 2030. They must             As a vet, I absolutely love                                           more than 73,700 dogs and
                                                                                                                                                                    their communities against     that we would be their partner for
                                    officially report back to the African Union which         working in the field where                                            rabies during 2018.           implementing the programme. This
                                    will then measure and publish their progress.             I can make a practical                                                                              decision and our involvement will
                                                                                                                                                                                                  give millions of dogs better lives.
                                                                                              difference to thousands
                                                                                              of dogs.
10    World Animal Protection                                                                                                                                                                                  Global Review 201811
Global Review 2018 - World Animal Protection
Protecting animals in communities                                                                                                                                                                                                                                                           Protecting animals in communities

                                                                                 ­­—
                                                                                   One in 100 million:                     Supported the training                                                                                                                Conducted extensive                     Inspired the Beijing Animal
                                                                                   There are around 100 million
                                                                                   dogs in Africa – most are               of teachers in responsible                                                                                                            research regarding the                  Disease Control Center to
                                                                                   free-roaming. Protecting                pet ownership,                                                                                                                        status of rabies                        produce a dog-and-
                                                                                   them against rabies helps
                                                                                   save them from cruel and
                                                                                                                           rabies and dog bite management                                                                                                        elimination in China                    children-friendly curriculum
                                                                                   unnecessary culls that                  and prevention in Kenya and Sierra                                                                                                    and identified and approached three     for students aged 7–9 years old. It
                                                                                   happen out of fear caused               Leone. A total of 180 teachers                                                                                                        key government departments that we      will launch as one of 13 after-school
                                                                                   by this horrible disease.               from 30 schools in Makueni County                                                                                                     will work with on the issue. We also    elective courses in Chaoyang District
                                                                                                                           were trained using World Animal                                                                                                       carried out a survey with the public    in 2019. We expect the course will
                                                                                                                           Protection educational materials                                                                                                      and authorities about the perception    help children understand how to
                                                                                                                           along with 72 teachers from 15                                                                                                        and value they place on dogs’ role      care for dogs and share their new
                                                                                 Vaccinated 4,186 dogs                     schools in Freetown. We estimate                                                                                                      in Chinese communities. This research   knowledge about dog protection
                                                                                 against rabies                            that the teachers we helped train                                                                                                     has helped set our humane dog           with their friends and families.
                                                                                 and neutered 800 in Freetown,             in Makueni County last year have                                                                                                      population management priorities
                                                                                 Sierra Leone as part of our new           already improved the lives of around                                                                                                  and plans in the country for 2019.
                                                                                 project in the country. Sierra Leone      6,900 dogs.
                                                                                 has the densest stray dog population
                                                                                 in Africa and has an estimated half
                                                                                 a million free roaming dogs on its        Helped dogs in Zimbabwe,
                                                                                 streets. Fear of rabies is a harsh fact   Zanzibar and Ghana
                                                                                 of everyday life for both people and      through our work with the Global
Developed with the African                 Protected more than                   dogs. This project is part of our work    Alliance for Rabies Control in
Union, Africa’s first draft                73,000 dogs with rabies               with Sierra Leone’s government to         carrying out pilot vaccination
                                                                                                                                                                          ­­—
animal health strategy.                    vaccinations                          support their national rabies and dog     projects. More than 19,000 dogs
                                                                                                                                                                            Child owners: Dogs are often owned by
                                                                                                                                                                            children in many parts of the world and so
This bold strategy is a great dog          by working with government            population management strategy.           were vaccinated.                                 it is important that dog rabies vaccination
protection landmark. When ratified it      authorities and partners in Makueni                                                                                              drives, like this one in Kenya, encourage
                                                                                                                                                                            young owners to bring their pets along.
will make humane dog population            County, Kenya. In this county we                                                                                                                                                                                                                                           ­­—
management and rabies elimination          have run a pilot rabies elimination                                                                                                                                                                                                                                          Firm friends: Dog owners in
a priority for all 54 African countries.   scheme since 2014 to support the                                                                                                                                                                                                                                             São Paulo were encouraged
                                           government’s aim to eliminate human                                                                                            Launched Barkyard –                             Gave face-to-face training                                                                    to take part in a Cãominhada
                                                                                                                                                                                                                                                                                                                        – a dog run and other events
                                           rabies from Kenya by 2030. It has                                                            ­­—
                                                                                                                                          Lucky escape: There are
                                                                                                                                                                          a unique app for Latin                          to more than 500                                                                              – for World Rabies Day where
                                           become a best practice example for                                                             more than 1 million free-       America in May.                                 government officials                                                                          we highlighted the importance
                                           rabies elimination work in Africa.                                                             roaming dogs in Freetown,       Barkyard promotes responsible pet               from 50 municipalities in Brazil, in
                                                                                                                                                                                                                                                                                                                        of responsible dog ownership.
                                                                                                                                          Sierra Leone and dogs like                                                                                                                                                    Credit: Brenda Diniz/World
                                                                                                                                          Lucky (pictured) are frequent   ownership, offers a wealth of dog               humane dog population management.                                                             Animal Protection.
                                                                                                                                          victims of road traffic         care information and allows users to            We also launched our unique online
                                                                                                                                          accidents. Her life was saved   report on their progress vaccinating            humane dog population management
                                                                                                                                          by SLAWS, but they were         and neutering their pets. By the end            training course for authorities in
                                                                                                                                          unable to save her badly
                                                                                                                                          injured leg.                    of the year 7,632 downloads of the              Brazil’s remotest regions.
                                                                                                                                                                          app were recorded with 554 reports
                                                                                                                                                                          of vaccinations and 267 sterilisations.

12     World Animal Protection                                                                                                                                                                                                                                                                                        Global Review 201813
Global Review 2018 - World Animal Protection
Protecting animals in communities                                                                                                                                                                                                                                      Protecting animals in communities

                                                                                                                       Gathering                          “In 2018, we focussed
                                                                                                                       critical                            on communication,
                                                                                                                                                           collaboration, and research”
                                                                                                                       evidence                           One of the things that makes                         A total of 516 people was officially reported as        In 2018, we focussed on communication,
                                                                                                                                                                                                               dying from rabies in 2017 in China. However,            collaboration, and research. We were very excited
                                                                                                                                                          my job so enjoyable is that the                      many more incidences of rabies go unreported.           that we got 350 news reports on the most influential
                                                                                                                                                          team in our China office works                       And according to the World Health Organisation,         channels. We also generated content for 14
                                                                                                                                                          together with great enthusiasm.                      China reported the second largest number of             WeChat articles and 37 Weibo messages read by
                                                                                                                                                                                                               rabies infection incidences. The use of human PEP       more than 1 million individuals. WeChat and Weibo
                                                                                                                                                          And our campaign to give dogs                        (Post-Exposure Prophylaxis) is high in China, while     are the Chinese version of Twitter and Facebook.
                                                                                                                       ­­—
                                                                                                                         Shelter vaccinations: Dogs       better lives gives us all a lot to                   the coverage of dog vaccination is super low.
                                                                                                                                                                                                                                                                       It is very important that we work with partners who
                                                                                                                         at a small shelter run by
                                                                                                                         monks in Sisaket, Bangkok.
                                                                                                                                                          talk about.                                          Our team is dedicated to:                               can help strengthen our campaign. During 2018,
                                                                                                                         They were vaccinated                                                                                                                          we designed research for 2019 on ‘Economics
                                                                                                                         against rabies as part of the    In China we have 130 million dogs. These are a       –– ending inhumane culling through eliminating
                                                                                                                                                                                                                                                                       of Rabies Elimination in Beijing’ with WHO, the
                                                                                                                         emergency vaccination drive      mixture of stray and owned dogs that include 50         rabies by vaccination and promoting humane
                                                                                                                         we part-funded in the country.                                                                                                                Chinese Center for Disease Control and Prevention,
                                                                                                                                                          million pet dogs – increasingly pedigree. Problems      dog population management
                                                                                                                                                                                                                                                                       and the Beijing Animal Disease Control Center. This
                                                                                                                                                          include rabies and culling due to fear of rabies,    –– increasing public awareness on responsible           is an exciting opportunity – that I am really looking
                                                         The investigation and evidence team spends months                                                absence of humane dog population management,
Eyob Asfaw                                               researching and building the trust and confidence                                                and lack of awareness of responsible dog
                                                                                                                                                                                                                  dog ownership                                        forward to – to give our dogs better lives.
                                                                                                                                                                                                              –– reminding people that dogs are our allies to
Investigations advisor
                                                         of local communities to gather the evidence of culls.
                                                         Equally important is our work showing that bad
                                                                                                                           Such proof is vital in         ownership.
                                                                                                                                                                                                                  fight against rabies and friends in the community.
                                                         dog population management leads to conflicts,                     showing governments and
                                                         bites, disease transmission and the perceived                      local bodies that there is
Culling is a brutal reaction to
                                                         need for culls.
                                                                                                                           a better way.
rabies outbreaks – spurned on                            Such proof is vital in showing governments and
                                                         local bodies that there is a better way.
by fear, misunderstanding and
pressure on the local government
or community to take care of
the problem.                                                                         ­­—
                                                                                       Puppy protection: Three
                                                                                                                                                                                                               Yao Yue
However, capturing evidence of culling for our                                         puppies Tuji, Jama and Pier
campaigns is very hard. It often takes place when                                      wait to be vaccinated against                                                                                           Animals in communities                                    
people are not about, under cover of darkness, and                                     rabies at a vaccination point                                                                                           campaign manager,                                         It is very important that
with little warning. It can involve dogs being chased,
                                                                                       run by SLAWS. We supported
                                                                                       the vaccination of more than
                                                                                                                                                                                                               China
                                                                                                                                                                                                                                                                         we work with partners
captured, poisoned and killed in horrendous ways;
sometimes they are beaten to death.
                                                                                       4,000 dogs in Freetown
                                                                                       during the year.
                                                                                                                                                                                                                                                                         who can help strengthen
                                                                                                                                                                                                                                                                         our campaign.
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Global Review 2018 - World Animal Protection
Protecting animals in communities                                                                                                                                                                               Protecting animals in communities

                                                                                                                                                     Combatting rabies
                                                                                                                                                                                                                 
“There is much                                                                                 I left each session feeling
                                                                                               the trainees were motivated
                                                                                                                                                                                                                  The response was
                                                                                                                                                                                                                  overwhelmingly positive,

 to celebrate”
                                                                                               and inspired and understood                                                                                        surpassing the numbers we
                                                                                               the possibilities of managing
                                                                                               a city’s stray dogs in organised,
                                                                                               sustainable and humane ways.
                                                                                                                                                     with social media                                            thought would take part.

                                                                                             Reaching remote regions                                                                                            When I look back at my work in
                                                                                             I’m also excited about how training online
                                                                                                                                                     ­­—
                                                                                                                                                       Firm friends: Dog owner        Alexis                    2018, creating the World Rabies
                                                                 Dr                          extended our reach. Our free, open, online course
                                                                                                                                                       Fatou and Chichi in the Juba
                                                                                                                                                       Ward of Freetown, Sierra
                                                                                                                                                                                      Mastroyiannis             Day Quiz for 28 September
                                                                                             on dog population management helped us train
                                                                 Rosangela                   more than 780 people from the most diverse
                                                                                                                                                       Leone. In this area we are
                                                                                                                                                       working with our partner       Digital content officer   really stands out as a highlight.
                                                                 Ribeiro                     regions of the country.                                   SLAWS to vaccinate dogs
                                                                                                                                                       against rabies and to                                    We wanted a new way to help our audiences
                                                                 Gebara                      These included dog population management
                                                                                                                                                       promote humane dog
                                                                                                                                                       population management.
                                                                                                                                                                                                                understand the terrible suffering that rabies
                                                                                                                                                                                                                causes without making it too tough to take in.
                                                                                             officials from the remotest areas of the north
                                                                 Animals in communities      Amazon. For the first time they were able to get
                                                                 campaign manager,           the technical information needed on starting a dog                                                                 We needed to get the message out into the world
                                                                 Brazil                      population management (dog census, sterilisation                                                                   in a fun and engaging way that could cut through
                                                                                             campaigns, etc) programme in their municipalities.                                                                 the noise of all the other causes. Having the
                                                                                                                                                                                                                opportunity to use social media, which isn’t always
                                                                                             Another highlight was being the only NGO                                                                           a positive force in the world, for a great cause is
                                                                                             invited to join two technical groups of the Brazilian                                                              one of the reasons I’m so enthusiastic about
                                                                                             government’s ministry of health. Our mission?                                                                      working here.
                                                                                             To help the federal government write the first
                                                                                             draft of a federal legislation obliging all Brazilian                                                              I was aware of rabies as a global issue (and
For me, 2018 was about the          These partnerships also helped us inspire politicians
                                                                                             municipalities to establish humane and sustainable                                                                 Stephen King plot device), but creating this quiz
                                    and public agents to create new, much-needed                                                                                                                                really drove home how awful this disease is,
success of new and existing         dog protection laws and plans. In Brazilian
                                                                                             dog population management programmes. There
                                                                                                                                                                                                                and how misinformed people are about how
                                                                                             is much to celebrate as methods such as culling
partnerships and connections.       municipalities, issues such as overpopulation,
                                                                                             dogs to control overpopulation will be completely                                                                  to combat it.
Important partnerships with the     animal abuse, abandonment, zoonoses (diseases
                                                                                             unacceptable under this legislation.
                                    like rabies that can be transferred to humans)                                                                                                                              The response was overwhelmingly positive,
environment secretary of São        and dog bites are common.                                                                                                                                                   surpassing the numbers we thought would take
                                                                                             This year of hard work with all levels of
Paulo meant we could give dog                                                                government, from tiny municipalities to federal                                                                    part. I would say our supporters more than match
population management training      Altogether we trained more than 500 dog
                                                                                             government, will bring great benefits to dogs and                                                                  my enthusiasm.
                                    population management government officials
to influential decision makers      face to face. I left each session feeling the trainees
                                                                                             people for many years. I’m happy that we are
                                                                                             well on our way to a Brazil that will ensure better
in 50 different Brazilian cities.   were motivated and inspired and understood the
                                                                                             lives for dogs.
                                    possibilities of managing a city’s stray dogs in
                                    organised, sustainable and humane ways.

16   World Animal Protection                                                                                                                                                                                                               Global Review 201817
­­—
  Natural life: An elephant enjoys
                                                                                                                                    Protecting animals in the wild
  roaming freely in an elephant-
  friendly venue in Thailand.

                                     “We are passionate about,                                                               Freeing from cruelty
                                                                                                                             World Animal Protection has a proud record of

                                      and dedicated to, bringing
                                                                                                                             making the world a better place for bears. But
                                                                                                                             there’s so much more to do to free all bears from
                                                                                                                             cruelty. Protecting bears from the horrific clutches

                                      lasting change for animals”
                                                                                                                             of the bear bile industry is top of our list. So, we’re
                                                                                                                             building on our experience in Vietnam and South
                                                                                                                             Korea and developing new ways to stop bears
                                                                                                                             and other wild animals being used in traditional
                                                                                                                             Chinese medicine.

                                                                       Change comes in all shapes                            Securing commitment
                                                                       and sizes. We’ve had major                            We also do what it takes to protect millions of
                                                                       breakthroughs on all our wildlife                     marine animals including whales, dolphins, seals
                                                                                                                             and turtles from ghost gear – abandoned, lost and
                                                                       campaigns over the past year.                         discarded fishing gear. It’s the most deadly plastic
                                                                                                                             pollutant in our oceans. The Global Ghost Gear
                                                                       This is because we invest time in understanding
                                                                                                                             Initiative (GGGI) achieved great success this year.
                                                                       the root problem and use our collective knowledge
                                                                                                                             We secured major commitments from fishing
                                                                       and creativity to map the solutions. We are
                                                                                                                             companies and governments to tackle the problem.
                                                                       passionate about, and dedicated to, bringing
                                                                                                                             There’s still a long way to go, but we can be proud
                                                                       lasting change for animals.
                                                                                                                             that sustained action is happening.
                                                                       Transforming an industry like wildlife tourism
                                                                                                                             We know most people love animals. We know they
                                                                       doesn’t happen overnight. But we do what it takes
                                     Kate                              to change it. We’re not just talking to leading
                                                                                                                             will change their behaviours and campaign for wild
                                                                                                                             animal protection when they know the truth about
                                     Nustedt                           operators, we’re involving them in solutions. We’re
                                                                                                                             cruelty. So, we do what it takes to make sure they
                                                                       not just criticising elephant owners profiting from
                                                                                                                             understand and will help make the solutions happen.
                                     Global programme                  cruel elephant rides and shows. We’re helping
                                     director, animals in              them to revolutionise their business model and
                                                                                                                             Thank you for being part of our growing movement.
                                     the wild                          profit from elephant-friendly tourism. We do
                                                                       what it takes for the elephants.

                                                                                     ­­—
                                                                                       Cleaning up: More than
                                                                                       640,000 tonnes of
                                                                                       abandoned, lost, or discarded

                                                                                      fishing gear (ghost gear) end
                                       Transforming an industry                        up in our oceans every year.
                                                                                       As part of our Sea Change
                                       like wildlife tourism doesn’t                   campaign we worked on a
                                                                                       ghost gear clean up in
                                       happen overnight.                               Florianópolis, Brazil.

18      World Animal Protection                                                                                                                            Global Review 201819
Protecting animals in the wild                                                                                                                                                                                                                                                  Protecting animals in the wild

“I’m so proud of                                                                                                                                                In 2018 we...
                                                                                             I’m always so inspired by our work in the field that
                                                                                             practically changes animal lives for the better. During                                                                                                                                 Negotiated with
                                                                                             December, I visited Happy Elephant Valley in Chiang                                                                                                                                     TripAdvisor to revise

 what we have already                                                                                                                                                                                                                                                                and extend their animal
                                                                                             Mai, Thailand – an elephant camp we, along with
                                                                                             TUI Group and Intrepid Travel, are supporting to                                                                                                                                        welfare policy
                                                                                             become elephant friendly. This means no shows,

 achieved together”
                                                                                                                                                                                                                                                                                     to give wild animals affected by
                                                                                             no rides and no direct interaction with humans.
                                                                                                                                                                                                                                                                                     tourism better protection. We also
                                                                                                                                                                                                                                            ­­—
                                                                                                                                                                                                                                              Walking free: An elephant
                                                                                                                                                                                                                                                                                     persuaded them to remove nearly all
                                                                                             Elephant-friendly matters                                                                                                                        once used for riding at                wild animal entertainment products
                                                                                                                                                                                                                                              Happy Elephant Valley,                 on TripAdvisor and Viator sites that
                                                                                             The elephants have come a long way since I first saw                                                                                             Chiang Mai, Thailand. With             gave us concern.
                                                                                             them, chained for up to 22 hours each day. Through                                                                                               TUI Group and Intrepid
                                     Throughout 2018, we continued our systematic            our rehabilitation work with them and their mahouts,                                                                                             Travel we are supporting this
                                     approach to change, encouraging people to speak         they are now six of the happiest elephants in Thailand                                                                                           former elephant camp to
                                                                                                                                                                                                                                              become an elephant-friendly            Exposed the horrendous
                                     out for responsible animal-friendly alternatives when   – roaming freely, foraging and grazing at will.
                                     they travel. Tour operators are responding, and we
                                                                                                                                                                                                                                              tourist venue.                         suffering of wild animals –
                                     are developing comprehensive animal welfare             From March 2019, responsible travellers wishing                                                                                                                                         including dolphins, orangutans and
                                     policies with key travel companies worldwide.           to experience elephants behaving naturally, can                                                                                                                                         elephants – in 26 wildlife tourism
                                                                                             watch them here from a safe unobtrusive distance.                                                                                                                                       venues in Bali, Lombok and Gili
                                     Together, with these companies, we have formed the                                                                                                                                                     Pushed the Association                   Trawangan, through our ‘Wildlife
                                     Coalition for Ethical Wildlife Tourism. This powerful   I live for the day when all 3,000 captive elephants in                                                                                         of British Travel Agents                 abusement parks’ report. This
                                     new alliance is the voice of the 500,000 innocent       Thailand are living in the same carefree conditions as                                                                                         (ABTA) to review and                     galvanised companies including
                                                                                                                                                                                                                                                                                     Qantas, FlightCentre and Apollo
                                     wild animals exploited for tourist entertainment. It    these six. I’ll dedicate myself to this task until unnatural                                                                                   improve their animal                     to stop promoting the venues.
                                     includes household names such as Thomas Cook,           elephant entertainment is left firmly in the past where                                                                                        welfare guidelines
                                     TUI Group, Der Touristik and Intrepid Travel.           it belongs.
                                                                                                                                                                                                                                            after the launch of our ‘Associated      ­­—
                                                                                                                                                                Celebrated moving a total            Convinced 22 more                      with cruelty’ report at the World          Bear rescue: One of five
Audrey                               For me, it’s so rewarding to see these influential
                                     companies spreading our compassionate tourism                                                                              of 1,639,576 people since            travel companies to                    Travel Market in London. The report        bear cubs saved in August
                                                                                                                                                                                                                                                                                       by our partner the Bioresource
Mealia                               message to their travel industry partners and                                                                              2015 to support our                  phase out all cruel                    highlighted how most associations
                                                                                                                                                                                                                                            are doing little or nothing to prevent
                                                                                                                                                                                                                                                                                       Research Centre of Pakistan
                                                                                                                                                                                                                                                                                       and government authorities.
                                     achieving real on-the-ground change for animals.                                                                           Wildlife. Not Entertainers           wildlife attractions.                  wildlife cruelty in tourism. The ABTA      The bears were being
Global group head                                                                                                                                               campaign –                           This includes 54traveler, the first    revisions are viewed as the industry       transported to be sold into
of wildlife                                                                                                                                                     protecting wild animals from abuse   Chinese company to become fully                                                   the cruel entertainments
                                                                                                                                                                                                                                            standard and have a global reach           of baiting and dancing.
                                                                                                                                                                and cruelty. We welcomed 59,327      wildlife-friendly. And three large     beyond the UK. The Adventure
                                                                                                                                                                new people to our movement during    Chinese travel companies, including    Travel Trade Association (ATTA)
                                                                                                                                                                the year.                            Qyer.com, have signed our elephant-    also publicly agreed to work with
It’s a privilege to have worked on                                                                                                                                                                   friendly tourism pledge. Qyer, is      us in response to the report.
                                                                                                                                                                                                     an online travel platform with more
Wildlife. Not Entertainers since                                                                                             ­­—
                                                                                                                               Healthy and happy:                                                    than 88 million registered users.
its 2015 launch. I’m so proud of                                                                                               An elephant, formerly used
                                                                                                                               for riding by tourists, is now
                                                                                                                                                                                                     Altogether, 226 travel companies
what we have already achieved                                                                                                  free to roam and graze. In
                                                                                                                                                                                                     worldwide have joined our elephant-
                                                                                                                                                                                                     friendly list meaning they no longer
together.                                                                                                                      May 2018, World Animal
                                                                                                                               Protection began working                                              promote elephant rides and shows.
                                                                                                                               with Happy Elephant Valley
                                                                                                                               in Chiang Mai, Thailand.
                                                                                                                               Throughout the year we
                                                                                                                               supported this venue to
                                                                                                                               become elephant-friendly and
                                                                                                                               a beacon of good practice
                                                                                                                               for elephants used in tourism.

20   World Animal Protection                                                                                                                                                                                                                                                                           Global Review 201821
Protecting animals in the wild                                                                                                                                                                                                                                                                                Protecting animals in the wild

                                      Encouraged more than                     Welcomed 13 bears to the                          Helped eight bear owners                Supported the introduction                        Campaigning for a sea change                                                            Developed the innovative
                                      35,000 people across                     Balkasar Bear Sanctuary                           to take on alternative                  of five new bears                                                                                                                         GGGI reporting app
                                      Myanmar and Vietnam                      in Pakistan,                                      livelihoods.                            to the Romanian Bear Sanctuary                                                                              ­­—
                                                                                                                                                                                                                                                                                       On board: We worked on
                                                                                                                                                                                                                                                                                                                   enabling anyone who finds ghost gear
                                      to support the end of bear bile          run by our partner the Bioresource                With BRC we have supported 83           during the year. This brought the total                                                                       gear removal project with   on beaches or in the sea to record
                                      farming for traditional Asian medicine   Research Centre of Pakistan (BRC).                former bear owners to take up new       number of residents to 101. The                                                                               the Gulf of Maine Lobster   and upload it on to our central data
                                                                                                                                                                         sanctuary is near Zarnesti in the                                                                             Foundation.                 base. This will enable the GGGI to
                                      in their countries. More than 20,000     These include five cubs who were                  careers – mostly as shop keepers.
                                      people in Vietnam also pledged not       destined for bear dancing and                                                             Carpathian Mountains, and run by                                                                                                          create a global picture of the problem.
                                      to buy bear bile products.               rescued by the BRC and local                                                              our partners Asociatia Milionane de
                                                                               authorities in northern Pakistan.                 Supported the extension                 Prieteni (AMP). A new enclosure for
                                                                               By the end of the year there were                 of Balkasar to ensure                   younger bears was finished in a quiet                                                                                                     Secured funding for the
                                      Completed microchipping                  52 bears formerly used for either                 there is enough space for               location, away from visitors and in an                                                                                                    GGGI from the
                                      all remaining bears on                   baiting or dancing in residence.                  30–40 remaining bears                   area where they can learn forest skills.                                                                                                  Netherlands and UK
                                      bear bile farms in Vietnam                                                                 that are still used for baiting and                                                                                                                                               governments,
                                      by working with the Vietnamese                                                             dancing. We also helped BRC buy         Celebrated with AMP on                                                                                                                    clothing company Fat Face and UK
                                      government; 248 bears were                                                                 land to develop a small organic farm                                                                                                                                              supermarket chain Morrisons. We
                                      chipped in total during the year.
                                                                                                                                                                         two great achievements.                           Attracted 37 new                          Celebrated Canada’s                           also helped secure funding from the
                                                                                                                                 to grow food for the bears.
­­—                                   Microchipping ensures that no new                                                                                                  The sanctuary raised around 60% of                members to the GGGI that                  government signing up                         US government and from National
  Microchipping project:              bears are brought into the industry                                                                                                its running costs (£347,000) during               we founded in 2015.                       to the GGGI.                                  Geographic.
  To stop more bears entering         and communicates that bear bile                                                            Finished microchipping                  the year; their target was to raise
                                                                                                                                                                                                                           By the end of 2018, there were more       This represents a huge commitment
  the bear bile industry in                                                                                                                                              55%. And its founder Cristina Lapis
                                      farming is unacceptable.                                                                   all entertainment bears                                                                   than 100 members of this influential      as Canada has the world’s longest
  Vietnam, we worked with
  the government to microchip                                                                                                    in Punjab
                                                                                                                                                                         was awarded Conservationist of the
                                                                                                                                                                                                                           group tackling the deaths and injuries    coastline, affected by ghost gear on          Ensured that ghost gear
  bears in the southern state
                                                                                                                                 by supporting BRC. A total of
                                                                                                                                                                         Year Award at the Animal Hero
                                                                                                                                                                                                                           caused to sea life by abandoned,          all three sides. Montserrat was the           is part of global policy.
  of Binh Duong. Altogether           Worked with our long-                                                                                                              Awards in London in September.
                                                                                                                                                                                                                           lost and discarded fishing gear.          second government to join the GGGI            We supported the Food and
                                                                                                                                 116 bears have been microchipped
  248 bears were chipped
  during the year.                    term partner Education for               ­­—                                               since mid-2017; microchipping is                                                          New corporate members include             during the year.                              Agriculture Organisation with the
                                      Nature – Vietnam (ENV)                     Microchipping matters: Since 2016 World
                                                                                                                                 an effective way of ensuring no                                                           Thai Union, Bumble Bee Foods,                                                           development of guidelines, for the
                                                                                 Animal Protection has microchipped hundreds
                                      to arrange the surrender of                of captive bears farmed for their bile in       more can enter the trade.                                                                 Nestlé and Tesco.                                                                       marking of fishing gear, that they
Worked with Education                 16 farmed bears and their rehoming         Vietnam. Microchipping is essential to ensure                                                                                                                                                                                     later adopted. Marking fishing gear
                                      in sanctuaries. A total of 22              bear owners fully comply with existing laws                                                                                                                                                                                       is essential to trace problem areas
First, the world leader in                                                                                                                                                                                                 Completed a ghost gear
                                      Vietnamese provinces out of 58 were        that stop bear bile production.                 Funded BRC’s work to                                                                                                                                                              and commercial links. Next steps are
international education                                                                                                                                                                                                    removal project with the
                                                                                                                                                                                                                                                                     ­­—

to develop a new animal welfare
                                      bear-farm free by the end of the year.                                                     lobby for increased                                                                                                                   Death trap: A ghost gear                    to develop a global strategy on ghost
                                                                                                                                 penalties for animal cruelty                                                              Gulf of Maine Lobster Pot                   removal volunteer clears an                 gear with input from the GGGI.
policy and implement animal welfare                                                                                                                                                                                                                                    abandoned net from the sea.
                                                                                                                                 to be incorporated into Pakistan’s                                                        Foundation;
guidelines through its educational    Presented Walmart and
travel programmes. Education                                                                                                     Prevention of Cruelty to Animals Act.                                                     Nearly 1.8 tonnes of gear were
                                      Carrefour with evidence                                                                    After years of dedication and                                                             recovered. We estimate nearly
First has 612 schools and offices
in 50 countries and reaches tens
                                      that they were selling                                                                     persistence from BRC, the penalties                                                       128,000 animals will benefit from
of thousands of students annually.    bear bile in their                                                                         were finally introduced in February.                                                      this work. This was just one of similar
                                      hypermarkets in China.                                                                                                                                                               removal projects we were involved
                                      Walmart reacted quickly,                                                                                                                                                             with worldwide. More than 640,000
                                      withdrawing the products from their                                                                                                                                                  tonnes of ghost gear pollute our seas,
                                      stores and agreeing to put measures                                                                                                ­­—                                               coastlines and oceans annually.
                                                                                                                                                                           Lucky escape: Two cubs in quarantine at
                                      in place to help prevent future
                                                                                                                                                                           the Balkasar Sanctuary, run by our partner
                                      occurrences. Discussions with                                                                                                        the Bioresource Research Centre of Pakistan
                                      Carrefour continue.                                                                                                                  (BRC). These cubs and three others were
                                                                                                                                                                           saved in August from being sold into the bear
                                                                                                                                                                           baiting and dancing entertainment industry by
                                                                                                                                                                           BRC and government authorities.

22      World Animal Protection                                                                                                                                                                                                                                                                                                 Global Review 201823
Protecting animals in the wild                                                                                                                                                                                                                                  Protecting animals in the wild

                                                                                                                                                    Breaking stories –
                                                                                                                                                                                                                                                              
“The number                                                                                                                                                                                                                                                   Transforming an industry
                                   ­­—
                                     Ending misery: Through
                                     our work with our partner                                                                                                                                                                                                like wildlife tourism doesn’t

 of bears held
                                     ENV, the number of bears
                                                                                                                                                                                                                                                              happen overnight.

                                                                                                                                                    getting good coverage
                                     held captive for their bile
                                     in the country is declining.
                                     This is one of five bears

 captive for
                                     rescued from the industry
                                     in 2018.

 their bile in
 Vietnam is
                                                                                                                                                                                                                                                                     ­­—
                                                                                                                                                                                                         We’re becoming recognised as a leading authority
                                                                                                                                                    Kai Akram
                                                                                                                                                                                                                                                                       Pangolin plight: An investigative report
                                                                                                                                                                                                         on animal welfare issues by key media; when they              by World Animal Protection and WildCRU
                                                                                                                                                                                                         see our names on emails they always respond.                  (Wildlife Conservation Research Unit,

 declining”
                                                                                                                                                                                                         World Animal Protection is becoming a priority.               University of Oxford), released in December,
                                                                                                                                                    Global media lead                                                                                                  revealed pangolins being brutally killed for
                                                                                                                                                                                                         We in the media will continue to work hard to keep            their body parts. The two-year investigation
                                                                                                                                                                                                         up the momentum in hitting the headlines to help              focussed on rural communities in Assam,
                                                                                                                                                                                                         make change for the better, for all animals.                  north-eastern India. Here, pangolins are
                                                                                                                                                    We had another great year                                                                                          mostly killed for their scales which are sold
                                                                                                                                                                                                                                                                       on the black market for use in traditional
                                   I have seen directly how badly                        With our partner Education for Nature – Vietnam
                                                                                                                                                    getting good coverage for our                                                                                      Asian medicine. Pangolins are one of the
                                                                                         (ENV), we campaign to reduce the demand for
                                   bears suffer and it means that                        bear bile, to introduce stricter enforcement of wildlife   wildlife work in mainstream
                                                                                                                                                                                                                                                                       world’s most highly trafficked wild mammals.

                                   I must make sure we end the                           protection laws, and legislative reforms. Together,        media outlets worldwide including
                                   bear bile industry.                                   we engage consumers and bear farm owners.
                                                                                                                                                    the Associated Press and the BBC.
                                   During our return microchipping project in Hanoi,     The number of bears held captive for their bile in
                                                                                                                                                    Among my favourites was the feature we got in
                                   we visited bear farms and interviewed owners.         Vietnam is declining – from 936 in 2017 to 744 in
                                                                                                                                                    National Geographic helping us expose the horrific
                                   Pointing to a 3m x 3m rusty cage holding an almost    2018. In 2005, when we started the first round of
                                                                                                                                                    suffering of pangolins poached for the traditional
                                   bald bear, I asked: “When did you last move this      microchipping, there were 4,249 bears in captivity.
                                                                                                                                                    medicine trade. No other organisation had managed
                                   bear out of the cage? The owner said: ‘When you       Microchipping and monitoring ensure that no new
                                                                                                                                                    to get the eye witness account we captured.
                                   did the first round of microchipping in 2005’.”       bears enter the bear bile industry and bears
                                                                                         currently held on these farms will be the last
                                                                                                                                                    As well as getting coverage for our campaigns
                                   Thirteen years… This is horrific and typical. Many    generation to suffer.
                                                                                                                                                    we also comment on the biggest breaking wildlife
                                   bears used for bile in Vietnam have been confined
Gilbert Sape                       to tiny cages for more than a decade.                 Ending this cruel industry is possible. For example,
                                                                                                                                                    news stories lending our authority and expertise.
                                                                                                                                                    During 2018 we forcefully rejected China easing
                                                                                         in South Korea through our partner Green Korea
                                                                                                                                                    the ban on tiger and rhino parts for traditional
Global head of                                                                           United, we sterilised all captive bears farmed for
campaign, bears and                Hidden extractions                                    their bile. They are the last generation to suffer in
                                                                                                                                                    Asian medicine. We also condemned the use
                                                                                                                                                    of a performing bear at a Russian soccer match.
traditional medicine               Although bile extraction is illegal, the fresh        the country. It took 15 years of campaigning to
                                                                                                                                                    This statement alone landed in more than 700
                                   needle scars on bear abdomens we see during           reach this point. But it gives me hope for ending
                                                                                                                                                    media outlets.
                                   microchipping visits indicate it still happens when   bear bile farming in Vietnam too.
                                  we are not looking. There is still more work for us
     Many bears used for bile in   to do.                                                And each day I carry with me the suffering of the
     Vietnam have been confined                                                          caged bear in Hanoi – motivating me to end all
     to tiny cages for more than                                                         bear farming throughout Asia.

     a decade.
24     World Animal Protection                                                                                                                                                                                                                                                        Global Review 201825
Protecting animals in the wild                                                                                                                                                                                                                     Protecting animals in the wild

Uncovering                                                                                                                  “We have achieved so
                                                                                                                                                                                                                                            We founded the GGGI in 2015 through our Sea
                                                                    Nicholas                                                                                                                                                                Change campaign. It quickly became a forceful
                                                                                                                                                                                                                                            catalyst for ghost gear becoming part of the
                                                                    Bruschi

jaguar trafficking                                                                                                           much, but more is needed
                                                                                                                                                                                                                                            international agenda, integrating it into discussions
                                                                                                                                                                                                                                            on marine litter, sustainable fisheries and the
                                                                    Investigations advisor                                                                                                                                                  Sustainable Development Goals.

                                                                                                                             to ensure cleaner, healthier                                                                                   Through our interventions and advocacy,
                                                                                                                                                                                                                                            governments have introduced ambitious targets

                                                                                                                             and safer oceans for all”
                                                                                                                                                                                                                                            to address the ghost gear issue head on. For
                                                                                                                                                                                                                                            example, the European Union adopted stronger
                                                                                                                                                                                                                                            policies on fishing gear with an ambitious target
                                                                    When we received a tip off                                                                                                                                              of collecting 50% of fishing nets and recycling
                                                                    about jaguars being poached                                                                                                                                             15% of fishing nets by 2025.

                                                                    in Suriname for Asian consumers                                                                                                                                         Supporting good practice
                                                                    we knew we had to launch an
                                                                                                                                                                                                                                            The GGGI has also supported the practices of
                                                                    investigation.                                                                                                                                                          large seafood companies including Thai Union and
                                                                                                                                                                                                                                            TriMarine to tackle ghost gear in their operations
                                                                    Wildlife trafficking is difficult to document because                                                                                       Ingrid Giskes               and supply chains. Certification schemes such as
                                                                    it’s an illegal, concealed activity, so we built a
                                                                                                                                                                                                                                            the Marine Stewardship Council are taking the
                                                                    field network who informed us when a jaguar                                                                                                 Global head of              recommendations of the Best Practice Framework
                                                                    was killed. At times it seemed that every other                                                                                             campaign, Sea Change        for the Management of Fishing Gear on board.
                                                                    week we’d get another report of a slain jaguar.
                                                                                                                                                                                                                                            We have achieved so much, but more is needed
                                                                    Some of their films and pictures showed broken
                                                                                                                                                                                                                                            to ensure cleaner, healthier and safer oceans for
                                                                    animals – bloated and bloodied. Others showed
                                                                                                                                                                                                                                            all. New research this year estimates that 46–70%
                                                                    jaguars as beautiful as when they were alive,
                                                                                                                                                                                                                                            of surface debris in certain areas in the ocean is
                                                                    but slung awkwardly over a vehicle.
                                                                                                                                                                                                                                            made up of fishing gear, amplifying the need for
                                                                                                                                                                                                                                            dedicated and ongoing action.
                                                                    We discovered the medicine trade was their
                                                                    final destination – tubs of black, viscous paste,
                                                                                                                                                                                                                                            I’m confident that through the stewardship of
                                                                    each one the result of boiling down a jaguar
                                                                                                                                                                                                                                            Ocean Conservancy, the GGGI will continue
                                                                    over seven days. A waste of beautiful animals
                                                                                                                                                                                                                                            to gain momentum and tackle the problem
                                                                    that ought to live free in the wild, abused and
                                                                                                                                                                                                                                            head on. We will remain proud members of
                                                                    killed for commercial and criminal gain.                This year marks the end of                             Today’s GGGI powerfully protects millions of marine
                                                                                                                                                                                                                                            this world-moving initiative.
                                                                                                                                                                                   animals, including whales, turtles and sea birds, from
                                                                    Since our investigation, the Surinamese government      our leadership of the Global                           horrific injuries and deaths caused by abandoned,
                                                                    and Chinese Embassy have reached out to                 Ghost Gear Initiative (GGGI).                          lost and discarded fishing gear. It has expanded to
­­—
  Teeth and claws: A World
                                                                    communities and buyers, and wildlife trafficking                                                               an alliance of more than 100 organisations including
  Animal Protection investigation                                  has been highlighted as a serious organised crime.      This could evoke feelings of sadness, but I actually   14 governments, large seafood corporations, small
  uncovered the secret              At times it seemed that every                                                           feel great pride and satisfaction in handing           NGOs and world-renowned academia. There is
  slaughter of jaguars in
  Suriname. Their body parts        other week we’d get another     This is good progress, but we know wildlife             over the helm to Ocean Conservancy for 2019.           nothing else like it in the world.
                                                                    rangers are receiving little support to protect         Ocean Conservancy is the US-based non-profit
  are traded to make traditional
  medicine and jewellery.
                                    report of a slain jaguar.       these wonderful animals that are still being killed.    environmental group dedicated to safeguarding
                                                                                                                            the sustainability of the world’s oceans.

26      World Animal Protection                                                                                                                                                                                                                                          Global Review 201827
Protecting animals in farming

                                                                     “Creating pathways
                                                                                                                                                    By campaigning creatively in 2018 we confronted
                                                                                                                                                    people head on with the reality of farm animal
                                                                                                                                                    suffering. Using sensory experiences of the smells,

                                                                      for people to connect
                                                                                                                                                    sounds, and sights of industrial farming we moved
                                                                                                                                                    more than 700,000 people worldwide to sign up
                                                                                                                                                    to end cruel farming methods.

                                                                      to farm animals is key”                                                       To build a successful movement we must also link
                                                                                                                                                    farm animal welfare to other issues that people care
                                                                                                                                                    about. Our report into antibiotic use in intensive pig
                                                                                                                                                    farming launched in December did just that.

                                                                                            When I first joined World Animal                        Confronting the reality
                                                                                            Protection just under two years                         We showed how appalling antibiotic overuse
                                                                                            ago, I was fascinated and awed                          in intensive pig farming props up poor welfare
                                                                                            by the impact we wanted to                              practices and contributes to human antibiotic
                                                                                                                                                    resistance and the resulting superbug crisis.
                                                                                            achieve for farm animals…
                                                                                            changing the lives of tens                              One of the key reasons that we are successful
                                                                                            of billions in the long term.                           is that we work with corporate companies and
                                                                                                                                                    farmers to help them improve their welfare.
                                                                                            But this ambition is critical. The world’s human        We know by working with people rather than
                                                                                            population is rising, the demand for meat is going      attacking them we can achieve real change
                                                                                            up with it and, if left unchecked, farm animal          and form positive partnerships.
                                                                                            suffering will only increase too.
                                                                                                                                                    With your support we are determined to create
                                                                                            Big thinking and creative campaigning are needed        the unstoppable wave of change necessary to
                                                                                            to move from making incremental changes to              realise a future where farm animals live free from
                                                                                            transforming systems. Creating pathways for             cruelty and suffering. To truly move the world.
                                                                                            people to connect to farm animals is key.               ­­—
                                                                                                                                                      Happy together: Piglets at a higher welfare indoor farm in the
                                                                                                                                                      Netherlands run by the Ten Have-Mellema family. Mother pigs
                                                                                            Human beings will ultimately decide how animals           are not kept in cages and are free to move and bond with their
                                                                                            in farming live their lives. And this is true whether     piglets. We are using the farm as a case study to influence
                                                                                                                                                      others to improve standards in indoor pig farming.
                                                                                            you are a multinational corporate CEO, government
                                                                                            minister, farm owner or you, as a shopper, deciding
                                                                                            what to feed your family.
                                                                     Mark Dia
                               ­­—
                                 Growing naturally: A chicken        Global programme
                                 reared for its meat at the Food     director, animals in
                                 Animal Initiative farm in Wytham
                                                                     farming                   
                                 UK. This chicken will take
                                 12 weeks to reach its slaughter
                                                                                               We know by working with
                                 weight. It will have fewer health                             people rather than attacking
                                 problems than those chickens
                                 reared in conventional intensive                              them we can achieve real
                                 farming systems who reach
                                 their slaughter weights in
                                                                                               change and form positive
                                 around half the time.                                         partnerships.
28   World Animal Protection                                                                                                                                                         Global Review 201829
Protecting animals in farming                                                                                                                                                                                                                                           Protecting animals in farming

“We gathered thousands                                                               Passing legislation
                                                                                     We didn’t stop there. Our US team campaigned                                                                       “People and animals
 of messages and signatures                                                                                                                                                                              are in this together”
                                                                                     with a coalition of animal organisations to pass
                                                                                     ground-breaking legislation, Proposition 12 in
                                                                                     California. This requires that all egg-laying hens,

 in just a few days”
                                                                                     and veal calves sold in California be provided
                                                                                     with more living space by 2020, and mother
                                                                                     pigs (sows) be given more living space by 2022.
                                                                                                                                                                                                        Thailand is one of the most industrialised farming        Encouraging retailers to source high welfare food
                                                                                     Widely regarded as the strongest measure to                                                                        nations; millions of farm animals suffer daily.           is essential to improving animal lives. Motivating
                                                                                     prevent farm animal confinement in the county,                                                                     Thankfully, the relationships we are developing make      people to work with us to achieve this is one of
                                                                                                                                                                                                        a powerful difference such as our work with Betagro,      the most exciting aspects of my work.
                                We moved US supporters                               Proposition 12 will ultimately improve the lives of
                                                                                     some 40 million egg-laying hens, 12 million pigs,                                                                  the largest pork producer and second largest poultry
                                                                                                                                                                                                                                                                  During September and October, through our Raise
                                to protect farm animals so                           and 65,000 veal calves. We’re proud to stand                                                                       producer in Thailand. This very influential company
                                                                                                                                                                                                                                                                  Pigs Right campaign, we targeted Tesco Lotus and
                                                                                                                                                                                                        will house sows in groups by 2027.
                                powerfully in 2018 that the                          alongside the many people and organisations who                                                                                                                              galvanised 10,000 people to sign our petition
                                impact will be felt by generations                   campaigned with us to ensure this landmark piece
                                                                                     of legislation was successfully passed.
                                                                                                                                                                                                        Expressing natural behaviour                              urging the company to source only cage-free
                                                                                                                                                                                                                                                                  pork products.
                                of animals long into the future.
                                                                                                                                                  Roatchana                                             Pigs are special animals in several ways. They
                                                                                                                                                                                                        need physical and mental stimulation to be happy.         I am inspired how our supporters are giving a voice
                                On October 16, World Food Day, we took a stand
                                for meat chickens when we presented a clear call
                                                                                                                                                  Sungthong                                             In their natural environment they like discovering        to the animals who cannot speak for themselves
                                                                                                                                                                                                                                                                  and am looking forward to what we can achieve
                                                                                                                                                                                                        useful things through their snouts.
                                for change to perhaps the world’s most iconic                                                                                                                                                                                     together in 2019.
                                                                                                                                                  Country director,                                     One seemingly simple achievement from our talks
                                chicken fast food brand – KFC. We took our                                                                        Thailand
                                campaign to the streets of Manhattan first, asking                                                                                                                      with Betagro was getting their agreement to supply
                                New Yorkers what they felt about factory farming.                                                                                                                       simple toys made up of old blankets filled with treats.
                                                                                                                 ­­—
                                                                                                                                                                                                        Pigs also like to build nests, especially for their
                                                                                                                   Mobilising support:
                                Innovative scented leaflets brought the foul smell                                 In New York we took            Improving farm animal welfare                         young, from hay or old newspapers. Expressing
                                                                                                                                                                                                        such natural behaviour makes pigs much happier.
                                of the factory farm to the city, and the response                                  our Change for Chickens
                                                                                                                   campaign to the streets. We    is my job and my passion.
                                was overwhelming. We gathered thousands of
                                messages and signatures in just a few days, all
                                                                                                                   exposed people to the foul
                                                                                                                   smell of industrial farming
                                                                                                                                                  When I visit farms, I look into the
                                asking for the same thing – for KFC to step up and                                 with our interactive leaflet   animals’ eyes and feel determined
                                improve the lives of chickens. Our team delivered                                  and encouraged them to sign
                                                                                                                   our petition asking KFC to     to give their suffering a voice.
                                them, along with the signatures of over 500,000                                    give chickens better lives.
Alesia                          supporters from around the world, to the company’s
                                headquarters in Louisville, Kentucky.
                                                                                                                                                  Linking animal and human welfare is an important
                                                                                                                                                  element in engaging people to help us give
Soltanpanah                                                                                                                                       animals better lives. For example, antibiotics are
                                We asked KFC to improve chicken welfare                                                                           added to animal feed indiscriminately in industrial
Country director, USA           worldwide – specifically by using breeds raised                                                                   systems – not to treat animals for illness, but to
                                more slowly and naturally and sourcing chickens                                                                   keep them alive under unacceptably confined
                                from farms providing more space, light and                                                                        conditions. Simultaneously, we have an antibiotic
                                enrichments. These crucial measures will help                                                                     resistance crisis rising in humans making disease
                                                                                                                                                                                                        ­­—
                                ensure the animals are healthier, happier and                                                                     a clear and ever-present threat to our health.          Pig progress: Throughout
                                more active. We will continue to urge KFC to                                                                                                                              the year we worked with
                                change their policies and end cruelty.                                                                            Higher welfare systems mean less antibiotic use,        pork producer Betagro and
                                                                                                                                                  so everyone benefits. People and animals are            other companies in Thailand
                                                                                                                                                  in this together.                                       to improve the lives of more
                                                                                                                                                                                                          than 2.3 million intensively-
                                                                                                                                                                                                          farmed pigs.

30    World Animal Protection                                                                                                                                                                                                                                                                Global Review 201831
Protecting animals in farming                                                                                                                                                                                                                                                                           Protecting animals in farming

In 2018 we...                                                                     Launched our Raise Pigs
                                                                                  Right campaign
                                                                                  in April to build our global movement
                                                                                                                          Exposed the shocking
                                                                                                                          and unacceptable links
                                                                                                                          between intensive
                                                                                                                                                                     Welcomed the
                                                                                                                                                                     announcement that the
                                                                                                                                                                     world’s second largest pig
                                                                                                                                                                                                                                                                   Celebrated high welfare
                                                                                                                                                                                                                                                                   pork being sold
                                                                                                                                                                                                                                                                   commercially in China
                                                                                                                                                                                                                                                                                                             Convinced Kroger, the
                                                                                                                                                                                                                                                                                                             USA’s largest supermarket
                                                                                                                                                                                                                                                                                                             chain,
                                                                                  to protect the world’s pigs from the    pig farming,                               producer, CP foods, will                                                                      because of our work with pork             through our 72,000-strong petition
                                                                                  intense suffering that industrial       antibiotic overuse, supermarket pork       stop keeping sows in cages                                                                    producer Qinglian. Qinglian is            to phase out cages in their pork
                                                                                  farming causes. The campaign is         sourcing policies and the superbug                                                                                                       selling the pork in its own outlet with   supply chains by 2025. Once
                                                                                                                                                                     in Thailand by 2025 and globally by
                                                                                  targeting some of the largest pork      crisis. Our investigators found                                                                                                          accompanying promotional and              implemented, this will benefit
                                                                                                                                                                     2028. This decision is linked with their
                                                                                  producing markets across the world      superbugs – bacteria resistant to                                                                                                        educational material explaining the       nearly 366,000 pigs annually.
                                                                                                                                                                     new animal welfare policy that we
                                                                                  focussing on China, Thailand, Brazil,   antibiotics most critically important                                                                                                    benefits of high welfare farming.
                                                                                                                                                                     helped design. CP Foods is based in
                                                                                  and the US.                             to humans – in pork on supermarket         Thailand and exports pork products to      ­­—
                                                                                                                                                                                                                                                                                                             Improved more than
                                                                                                                          shelves in Spain, Thailand, and Brazil.    more than 30 countries. Unfortunately,       Urban dairy: We are
                                                                                                                                                                                                                  working to give millions                         Moved pig producers BRF                   60,695,000 chickens’ lives
                                                                                  Inspired more than                                                                 the cage-free decision does not yet          of dairy cows and buffaloes                      and JBS South America                     by challenging companies and
                                                                                  250,000 people to sign                                                             apply to CP operations in China; we
                                                                                                                          Grabbed significant                        are encouraging the company to act
                                                                                                                                                                                                                  in India better lives. Many
                                                                                                                                                                                                                  of them are kept illegally and                   to improve the welfare of pigs and        producers to raise their welfare
                                                                                  our pledge for pigs                     media coverage                             consistently on a global level.              in poor conditions in urban                      sows on their farms. Nearly half of       conditions, giving practical support
                                                                                  by the end of the year. They promised   by publishing the superbug research                                                     and semi-urban dairy farms.                      JBS sows live in group housing, and       on how to do it. Most of the world’s
                                                                                  to demand better living conditions      in our report, ‘Pork and the superbug                                                                                                    teeth clipping no longer happens          60 billion chickens raised for their
                                                                                  for pigs on factory farms; reduce       crisis’. This opened doors to discussion   Congratulated Dexing,                                                                         on any JBS farm in South America.         meat every year suffer in overcrowded
                                                                                  their pork consumption and purchase     with the supermarkets regarding how        one of three Chinese                       Signed a landmark
                                                                                                                                                                                                                                                                   Twenty nine percent of sows in BRF        sheds or cages. These conditions
                                                                                  meat from high-welfare producers.       it is critical to both pig welfare and     pork producers who we                                                                         farms are now in group housing and        mean they cannot peck or spread their
                                                                                                                          human health to source pork from                                                      two-year agreement                                 many have enrichment. Furthermore         wings and they endure unnaturally-fast
                                                                                                                                                                     helped to move to pilot                    in July with health care company                   94% of pigs at BRF farms are safe         growth rates that cause painful
                                                                                                                          high-welfare farms. Superbugs are
                                                                                  Gave more than 3.6                      estimated to kill 700,000 people
                                                                                                                                                                     group housing,                             Abbot Nutrition to protect nearly                  from ear-notching.                        lameness and overworked hearts and
                                                                                  million pigs better lives               every year. Yet the intensive pig          when they pledged to phase out             1 million cows and buffaloes in India.                                                       lungs. Skin sores and burns also affect
                                                                                  by working with food companies to       farming industry depends on high           full-time use of sow cages by 2020.        Dairy companies who supply them                                                              chickens who rest in dirty litter when
­­—                                                                               improve the ways these intelligent      antibiotic use to stop pigs getting ill    They will also introduce enrichment        will need to follow our National                                                             their legs cannot support them.
  Pig protection: More than 250,000                                                                                                                                  for all pigs raised for meat across all    Dairy Code which details the ways
  people signed our pledge for pigs by the
                                                                                  animals are treated and kept. We        because of its poor welfare practices.
  end of the year.                                                                did this by pressing for key welfare                                               their farms in China to the same time      dairy animals should be cared for
                                                                                  improvements. These include group                                                  scale. This decision will improve the      and kept. This includes staff being
                                                                                  housing for sows rather than            Supported Thai producer                    lives of approximately 20,000 sows         trained on animal welfare issues and
                                             The BBFAW identified Coop Group      individual cages that are often no      Betagro to free more of                    and 400,000 pigs raised for meat           regular monitoring and assessment.
Rated 150 of the world’s                     (Switzerland), Cranswick Foods,      bigger than a refrigerator – and for    their sows from cages                      annually. It also makes Dexing the
largest food companies                       Marks & Spencer, Noble Foods and     ‘enrichment’. Enrichment refers to                                                 first Chinese producer to ensure sows
                                                                                                                          and move them to group housing.                                                                         ­­—
                                             Waitrose as clear global leaders     materials like straw, and devices                                                  and pigs on all their farms will be
through the Business Benchmark                                                                                            They now keep 26.6% of their sows                                                                         Unacceptable farming:
                                             on farm animal welfare. However,     and activities that can help the pigs                                              raised in high welfare systems.                                Keeping meat chickens
on Farm Animal Welfare (BBFAW),                                                                                           in group housing, an 8.6% increase
                                                                                  behave naturally and relieve the                                                                                                                  in caged conditions is
our annual joint project launched in         the results also show that while                                             over 2017. Betagro is one of                                                                              completely unacceptable
2012, with Compassion in World               many companies have implemented      excruciating boredom inflicted by       Thailand’s leading pig producers and                                                                      to World Animal Protection.
Farming. The 2018 results show this          farm animal welfare policies and     their confinement.                      their decisions are likely to inspire                                                                     The chickens are piled high
                                             management systems, most still do                                                                                                                                                      in tiers and rows and cages.
influential ranking system encouraged                                                                                     others to follow their lead. During the                                                                   Beneath each cage tier is
companies to improve the lives of            not report performance against                                               year they spared 356,000 piglets                                                                          a conveyor belt which takes
nearly 1.6 billion animals between           animal welfare targets adequately.                                           from teeth grinding and 260,000                                                                           away manure, and also
2017–2018.                                                                                                                from tail docking. Overall, our 2018                                                                      the chickens when they
                                                                                                                                                                                                                                    are ready for slaughter.
                                                                                                                          work in Thailand with Betagro and
                                                                                                                          other companies improved the lives
                                                                                                                          of 2,300,000 pigs and 4,192 sows.

32      World Animal Protection                                                                                                                                                                                                                                                                                           Global Review 201833
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