GIT Labor-Fachzeitschrift - 2021 REFRESH YOUR MARKETING - Media Guide
←
→
Page content transcription
If your browser does not render page correctly, please read the page content below
Media Guide 2021 REFRESH YOUR MARKETING GIT Labor-Fachzeitschrift
2 | 2021 MEDIA GUIDE
GIT Labor-Fachzeitschrift
Brief Profile Overview
With over 60 years of experience in industry, 25,000
recipients of the printed magazine and over 5,000 readers Publication Frequency
of the digital version, the GIT Labor-Fachzeitschrift offers 8 issues per year
the greatest possible reach in the German-speaking
laboratory market. Volume
65th year 2020
The authors who write for the GIT Labor-Fachzeitschrift work
in laboratories themselves and thus form the link between Printrun
25,000
scientific and industrial research. This guarantees that the
articles are most current and of the highest quality. Easy to
Membership
understand and practice-oriented professional pieces impart IVW
expert knowledge in all disciplines of laboratory analysis.
Making us not only the communication organ to the scienti- Publishing Director
fic community, but the direct interface between users and Dr. Heiko Baumgartner
manufacturers.
Commercial Manager
With the team of the GIT Labor-Fachzeitschrift you have a Sciences
competent partner at your side, who will support you in Vanessa Winde
underlining your expertise and attracting the greatest possi-
Editorial
ble attention to your products and services. Supplemented
Dr. Christina Poggel,
by the content and qualified worldwide contacts of the
Editor-in-chief
renowned scientific publisher Wiley, we can offer you custo-
mized solutions, with which you can spread your message Advertising
professionally and accurately. Administration
Kerstin Kunkel
Subscription
€ 115 (+ VAT)
Single Copy Rate
€ 16,30 (+ VAT)
Content Subscription for students 50% discount
2 Brief Profile 9 Technical Details
ISSN
3 Our Topics and Formats 10–12 Wiley Analytical Science
0016 3538
4 Dates & Contents 13 WebSeminars & EKBs
5 Analysis 14 ePDFs Format of the magazine
6 Buyer‘s Guide 15–16 General Terms & Condition DIN A4
7 Prices and Formats 17 Contact
8 Ad Formats 18 Publisher
iPad Title © fenskey - stock.adobe.com
3 | 2021 MEDIA GUIDE
Our Topics and Formats
Each of our five main topics has two issues of the GIT Labor-Fachzeitschrift dedicated to it. In specialist
articles, interviews, application reports and product profiles as well as news from research and industry,
the latest developments in analytical chemistry, bio-analytics and the laboratory sector are presented.
In addition, a special newsletter is published, which is dedicated to the main topic of the print edition.
New in 2021: Each of our issues contains a product focus tailored to the respective main topic of that
issue. Present your products and solutions with an image advertisement or in the form of an application
report. For more information on advertising options tailored to your needs, please see page 7.
Focus Points
Spectroscopy &
Bioanalytics Separation The Laboratory
Mass Spectrometry
· Cell & Biotechnology · Electrophoresis · Mass Spectrometry · Laboratory Automation
· Proteomics, Lipidomics, · Liquid Chromatography · NMR · Laboratory IT & LIMS
Metabolomics
· Gas Chromatography · IR · Laboratory safety
· Medical &
· Sample preparation & · Raman
Pharmaceutical research
Handling Liquids
· UV/Vis
· Bioprocess technology
· Element & Trace Analysis
· Atomic spectroscopy
and Toxicology
· Particle measurement
technology
Topics that span all columns: Material research, Environmental & Water analysis, Sustainability, Toxicology,
Food Science, Medical & Pharmaceutical research
Our magazine part
We support you to get heard!
Standpoint Portrait Interview
More information online: https://bit.ly/GIT-Ihre-Stimme
4 | 2021 MEDIA GUIDE
Dates & Contents
1–2 3 4 5–6
Issues
January | February March April May | June
Publishing Date 24.02.2021 24.03.2021 28.04.2021 10.06.2021
Advertising Deadline 03.02.2021 03.03.2021 06.04.2021 20.05.2021
Editorial Deadline 04.01.2021 27.01.2021 03.03.2021 15.04.2021
Spectroscopy
TOPIC FOCUS Separation Bioanalytics The Laboratory
Mass Spectrometry
Temperature control
PRODUCT FOCUS Dispenser Vacuum pumps Bioreactors
technology
FAIRS AND Wiley Analytical Science
EXHIBITIONS Virtual Conference
Submit applications
by 30 May 2021
Special e-newsletter
covering the topic focus 24.02.2021 24.03.2021 28.04.2021 16.06.2021
of the print issue
7–8 9 10 11–12
Issues
July | August September October November
Publishing Date 24.08.2021 21.09.2021 28.10.2021 25.11.2021
Advertising Deadline 03.08.2021 31.08.2021 07.10.2021 04.11.2021
Editorial Deadline 29.06.2021 26.07.2021 30.08.2021 27.09.2021
Spectroscopy
TOPIC FOCUS Separation The Laboratory Bioanalytics
Mass Spectrometry
PRODUCT FOCUS Pipetting robots Spectrometer Consumables Thermocycler
Labvolution Wiley Analytical Science
FAIRS AND Hanover, 07.–09.09.2021 Virtual Conference
EXHIBITIONS
LIMS-Forum
Presentation Presentation of the
of the finalists award winners
Special e-newsletter
covering the topic focus 25.08.2021 22.09.2021 02.11.2021 01.12.2021
of the print issue
5 | 2021 MEDIA GUIDE
Analysis
Circulation Breakdown Distribution Breakdown
Copies per Issue Copies Size of Enterprise %
Printrun 30.000 1 up to 50 staff members 12
Total circulation 29,793 51 up to 500 staff members 25
Sold circulation 1.116 more than 501 staff members 53
Thereof foreign countries 1,934
Cost-free copies 28,677 Geographical Distribution %
Archive, tradeshow, sample copies 207 Germany 96
Printrun 2021: 25,000 Austria 4
Data according to IVW analysis 1st quarter 2020
Target Groups % Sectors %
Industrial R & D 32 Chemical Industry incl. Petrochemical 30
Academic Research & Teaching 29 Pharmaceutical Industry + Biotechnology 28
Production / Process Control 9 Universities + Research Institutes 22
Purchasing 9 Food and Beverages Industry 4
Corporate Management 7 Measurement Technology 4
Technical Management 6 Contract Research, Independent Labs 4
Quality Control 6 Medical 3
Marketing / Sales 2 Government, Associations etc. 2
Others 3
Position %
Research- / Laboratory- / Technical- Management 28
Research Assistant 17
Laboratory Staff 14
University Teachers / Insitutes‘ Management 13
Management 12
Product- / Projectmanager 8
Head of Marketing 5
Others 3
JULABO GmbH Verbrauchsmaterial & Medienversor
in Gerhard-Juchheim-Strasse 1
ax: -11 6 | 2021 MEDIA GUIDE77960 Seelbach
ww.fritsch.de Tel.: 07823/51-0 · Fax: -2491
www.julabo.com Bense GmbH Laborbau
Temperiersysteme 37181 Hardegsen
Buyers Guide
Tel.: 05505/9452-0 · Fax: -90
info@bense-laborbau.de
1.8 Sensorik Laboreinrichtungen
2 Dienstleistungen
Buyers Guide – Wide coverage on a low budget
Berlin
© Ioana Drutu - Fotolia.com
The Buyers Guide is the ideal platform for a continuous presence in the print
63 Berlin
issue of GIT Labor-Fachzeitschrift. Via a link to the Online Buyers Guide on
Fax: -200
ww.knick.de Laborbau Systeme Hemling
https://bit.ly/WAS-buyers-guide your company entry addresses an average
ektroden GmbH & Co. KG
of 20,000 visitors per month. Siemensstr. 10 · 48683 Ahaus
Tel.: 02561/956860
Use this attractive platform for a cross-media presentation of your Fax: 02561/956801
nik/Separation
company and select from the following formats: www.laborbau-systeme.de
3.1 Chemikalien/Gase Laboreinrichtungen, Laborabzüge,
Labormöbel
© peshkova - Fotolia.com
CAMPRO SCIENTIFIC GmbH
Darser Str. 2a · 14167 Berlin
Runtime 4 issues Tel.: 030/6290189-0 · Fax: -89
Runtime 8 issues
info@campro.eu · www.campro.eu ÖGUSSA Edelmetalle
en Basic entry of up to 4 lines (max. 28 characters) € 244 Stabile Basic entry of up
und Radio-Isotope to 4 lines (max. 28 Tel.: 0043/1/86646-0
characters) · Fax: -422
€ 464
www.oegussa.at
Basic entry + company logo € 312 Basic entry + company logo Platingeräte € 600
in
ax: -11 Each additional line € 80 Each additional line € 160
ww.fritsch.de 3.3 Laborbedarf
2.1 Analytik
nik GmbH
564 Wehingen Systemceram GmbH & Co. KG
echnik.de PF 11 55 · 56425 Siershahn
echnik.de Tel.: 02623/600-10 · Fax: -790
ifugen info@systemceram.de
RCT Reichelt www.systemceram.de
Chemietechnik GmbH + Co. Laborbecken, Labortischplatten
Wassermann Röntgenanalytik
Englerstraße 18 · D-69126 Heidelberg
RMSKempten
Tel: 06221/3125-0 ∙ Fax: -10
Kaufbeurer Str. 8½ · 87437 Kempten
iltration
info@rct-online.de ∙ www.rct-online.de
Tel. 0831/73345 · info@RMSKempten.de
Schläuche & Verbinder, Halbzeuge aus WEIDNER Laboreinrichtungs G
®
Ansprechpartner: Dr. A. Wassermann
Elastomeren & Kunststoffen 37181 Hardegsen
XRD Phasenanalytik, XRD Eigenspannung,
Tel.: 05505/94799-0 · Fax: - 20
Uster XRD Textur
www.weidner-laboreinrichtunge
00 ROLAND VETTER Laborbedarf OHG
GLOVE-BOX (CNS/Acryl), Laboreinrich
28 PF 47 · 72117 Ammerbuch
w.funda.ch Tel.: 07073/6936 · www.rvetter.de
Laborhilfsmittel
The prices are for the booking of one
heading, including the
2.3presentation of
Laborabzugsprüfung
a maximum of three freely selectable 4.2 Reinigungs
3.4 Qualitätskontrolle Desinfektionsautom
Spektroskopie
key words. & Standards
Minimum runtime:
05 Gilching TINTSCHL BIOENERGIE UND CAMPRO SCIENTIFIC GmbH
4 consecutive issues
· Fax: -77 or until furtherAGnotice.
STRÖMUNGSTECHNIK Darser Str. 2a · 14167 Berlin Riebesam GmbH & Co. KG
de Goerdelerstr. 21 · 91058 Erlangen Tel.: 030/6290189-0 · Fax: -89 Tel.: 03933/9332-39 · Fax: -44
Would you like
man Spektroskopie, a 09131/81249-10
Tel.: more prominent · Fax: display?
-19 info@campro.eu · www.campro.eu info@riebesam.de · www.riebes
Then place your business card
Laborabzugsprüfungen Umweltstandards Reinigungs - und Desinfektions-Auto
(format 90 x 42 mm) for 4 issues
for a price of € 980 or for 8 issues
for a price of € 1,880. GIT Labor-Fachzeitschrift 7/2019 ▪
7 | 2021 MEDIA GUIDE
Prices & Formats
Advertisements width/height (mm) Price € Bound-in inserts* Breite x Höhe in mm Price €
1/1 Page 210 x 297 9,235 2-page A4* 210 x 297 7,635
1/2 Page portrait 90 x 260 5,690 3-page A4 + side flip* 207 + 105 x 297 11,415
1/2 Page landscape 185 x 128 5,690 4-page A4* 420 x 297 12,400
Juniorpage 137 x 190 6,110 6-seitig A4* 414 + 203 x 297 15,990
1/3 Page portrait 58 x 260 3,550 * Head: 3 mm; Foredge: 3 mm; Foot + right: min. 3 mm
1/3 Page landscape 185 x 85 3,550
1/4 Page classic 90 x 128 2,870 Loose inserts3 weight Price €
1/4 Page portrait 43 x 260 2,870 up to 25 g 305
1/4 Page landscape 185 x 63 2,870 up to 50 g 390
1/8 Page classic 90 x128 1,815
1/8 Page landscape 185 x 30 1,815
25 % discount on regular
Job Advertisements
advertisement prices
Reprints and ePrints
Preferred Positions
Title Page + Story1 10,250 For your internet presence we would be pleased to
provide you with the PDF file of your article at a
Inside front/back page, price of 300 € (plus VAT). A printable PDF is available
185 x 260 9,840 a price of 980 € (plus VAT).
Back page1
1st right hand Prices for printing and delivery of your reprint, as well
185 x 260 9,840
page in text1 as individual special formats (e.g. with cover picture
Belly Band 450 x max. 100 7,195 and and display ad or bundling of articles) are availa-
ble on request. As are offers for reprints and eprints of
Postcards 2
130 scientific articles from Wiley peer-reviewed journals.
Contact:
Bettina Willnow,+49 (0) 6201 606 770,
Application Note 1/1 Page 1/2 Page
bettina.willnow@wiley.com
3,150 1,950
* +3 mm bleed
Terms of Payment:
Payment within 30 days without deduction.
Bank details:
J.P. Morgan AG
Taunus Turm · Taunustor 1
60310 Frankfurt, Germany
1 C
ancellation only possible up to 8 weeks before advertising deadline. IBAN: DE55501108006161517443
Title page: the picture must be coordinated with publisher in advance and BIC: CHASDEFX
Wiley-VCH GmbH has exclusive rights of it for 6 months.
VAT-Id.No.: DE136766623
Tax No.: 47020/29082
2 Postcards: Costs per thousand, affixed to a particular page on advertise-
ment or bound-in insert + insertion costs All prices are subject to the statutory VAT.
3 Costs per thousand – including postage; no discount for loose inserts, The new price list comes into effect on
sample must be sent before order can be accepted. 1 January 2021 and supersedes all previous price lists.
8 | 2021 MEDIA GUIDE
Formats
1/1 Pages
Type Area/Bleed Size 1/2 Pages
Type Area/Bleed Size Juniorpage
Type Area: Type Area: Type Area:
185 x 260 mm portrait: 90 x 260 mm 137 x 190 mm
landscape: 185 x 128 mm
Bleed Size: Bleed Size:
210 x 297 mm Bleed Size: 147 x 209 mm
portrait: 102 x 297 mm
landscape: 210 x 147 mm
1/3 Pages
Type Area/Bleed Size 1/4 Pages
Type Area/Bleed Size 1/4 | 1/8
Pages Type Area/Bleed Size
Type Area: Type Area:
portrait: 58 x 260 mm portrait: 43 x 260 mm Type Area:
landscape: 185 x 85 mm landscape: 185 x 63 mm classic: 90 x 128 mm
Bleed Size:
Bleed Size: Bleed Size: classic: 102 x 147 mm
portrait: 70 x 297 mm portrait: 54 x 297 mm
landscape: 210 x 104 mm landscape: 210 x 82 mm Type Area:
classic: 90 x 63 mm
landscape: 185 x 30 mm
Bleed Size:
classic: 102 x 82 mm
Please provide advertisements in bleed landscape: 210 x 49 mm
size with 3 mm overlap on all sides.
9 | 2021 MEDIA GUIDE
Technical Specifications
Magazine format Please observe the following points:
210 x 297 mm (width x height), A4 size 1. Embed all text or convert it into streams.
185 x 260 mm (width x height), print space 2. Use only CMYK colours.
Number of columns: 3; column width 58 mm or 3. With pixel-oriented data formats, we require a
Number of columns: 4, column width 43 mm resolution of at least 250 dpi.
4. Do not compress JPG files too strongly, or this
Print and binding methods will lead to visible loss of image quality. Use the
Sheet offset, adhesive binding “maximum” or “high” quality gradings.
Colours To avoid errors, please observe the following:
Euro scale Send all text to be used and associated files toge-
ther. Attach a hard copy/print-out to the layout
Screen ruling check. Ensure that no RGB colours are used in any
70 ruling files, including the associated files. For files from
Print profile: ISO Coated_v2_300 (39L) programmes not intended for the creation of
printed documents (e.g. Word, Excel, Powerpoint),
Loose inserts the files must always be converted. This means
Minimum insert size: 105 x 148 mm (w x h) inevitable changes in data and considerable addi-
Maximum insert size: 200 x 287 mm (w x h), tional work, which we have to add to your invoice.
the back fold must be on the long side (287 mm)
Minimum weight for single-sheets inserts: 150 g/m² Transmission options
by e-mail to kerstin.kunkel@wiley.com
Delivery of loose inserts
Delivery quantity: 25,200 copies Wiley-VCH GmbH
FAO: Kerstin Kunkel
Delivery of bound-in inserts Boschstrasse 12
Delivery quantity: 25,500 copies 69469 Weinheim, Germany
Tel.: +49 (0) 6201 606 731
The delivery address for bound-in inserts and Fax: +49 (0) 6201 606 790
any supplements will be given to you with the
order confirmation.
Data format
We accept the following data formats:
PDF, EPS, TIFF, JPG.
10 | 2021 MEDIA GUIDE
Wiley Analytical Science
A subject portal for the hybrid researcher and practitioner
Our newly launched bilingual website
Wiley Analytical Science encompasses and
expands upon the preexisting audiences of
© fenskey - stock.adobe.com
GIT Labor-Fachzeitschrift, GIT Laboratory Journal,
Imaging & Microscopy, Microscopy and Analysis,
SeparationsNow and SpectroscopyNow.
The website provides latest industry news and
research findings covering five different subjects:
separation, spectroscopy, microscopy, lab auto-
mation and equipment. In addition to the website
the bi-weekly digest newsletter provides most up Rates and Specifications
to date information to more than All desktop and mobile advertising have the
5,000 readers. option for subject or individual page targeting.
Subject targeting is based on the subject a
Wiley Analytical Science provides indispensable content piece is tagged as belonging to.
content that resonates with your target audience Subject tags will be provided upon request.
– take advantage of our reach and let us support Individual page targeting are based on the sites
you in achieving your marketing goals. navigational design. Discuss these targeting
options with your account manager
https://analyticalscience.wiley.com for more information.
Desktop Version Mobile Version*
Subject or
Run of Individual Audience
Size in pixels Site/ CTP Page Targeting Targeting Size in pixels
Position 1: Interstitial Position 1: Mobile Header Banner
Interstitial 640 x 480 175 € 220 € 240 € Large Mobile Leaderboard 320 x 100
Position 2: Header Banner Mobile Leaderboard 320 x 50
Billboard 970 x 250 175 € 220 € 240 € Small Mobile Leaderboard 300 x 50
Super Leaderboard 970 x 90 100 € 130 € 145 € Position 2: Sticky Mobile Banner
Leaderboard 728 x 90 60 € 75 € 85 € Small Mobile Leaderboard 300 x 50
Position 3: Impact Right Rail Banner Position 3: Secondary Mobile Banner
Super Rectangle 300 x 600 150 € 180 € 200 € Rectangle 300 x 250
Rectangle 300 x 250 60 € 75 € 85 € *Mobile Device Advertising is included
in Desktop Advertising rates
Position 4: Tracking Right Rail Banner
Rectangle 300 x 250 150 € 180 € 200 €
Submission Lead Time
Ad creative must be submitted at least one week ahead of deployment You can find detailed
for testing and build processing time to ensure assets are in-spec. technical information
Third-party ads must be live at time of submission.
at this link ▶
Standard & Rich Media Ads (Third-Party Served): 5 business days prior to launch11 | 2021 MEDIA GUIDE
Wiley Analytical Science
A subject portal for the hybrid researcher and practitioner
Native Advertising on
Wiley Analytical Science
Top Teaser Story – 1,740 € Top Teaser Story
Promote your product, your application note, 1,740 €
your event or any other highlight on the starting
page of a selected WAS subject channel.
Reach your target group 24/7/365.
Scope of Service:
Headline up to 60 characters incl. blanks,
one image 180 x 150 px.
The top teaser will be linked to a more compre-
hensive sponsored content on the selected
WAS subject channel. Up to 4 images, unlimited
number of characters, company contact details.
Optional add-on: link to a video.
Run time:
2 weeks on the starting page and
6 months as sponsored content on
the selected WAS subject page.
Sponsored Content – 1,250 €
Promote your product, your application
note, your event or any other highlight on
a selected WAS subject channel.
Sponsored
Scope of Service: content
Up to 4 images, unlimited number of 1,250 €
characters, company contact details.
Optional add-on: link to a video
Run time: 6 months12 | 2021 MEDIA GUIDE
Wiley Analytical Science
A subject portal for the hybrid researcher and practitioner
WAS Digest Newsletter Dates Newsletter
The bi-weekly Wiley Analytical WAS Digest German
Science Digest newsletter provides 27.01.2021
most up to date industry news to 10.02.2021
more than 5,000 subscribers. In 24.02.2021
addition, topic focused newsletter
10.03.2021
(please see page 4) and special
trade show and conference 24.03.2021
newsletter are published. 07.04.2021
14.04.2021
28.04.2021
12.05.2021
26.05.2021
16.06.2021
30.06.2021
18.08.2021
Special e-newsletter 25.08.2021
Labvolution
01.09.2021
Hanover
07.–09.09.2021 08.09.2021
Advertising solutions in the 22.09.2021
WAS Digest newsletter 06.10.2021
20.10.2021
Rectangle Banner 300 x 250 px 1,390 €
02.11.2021
Content Ad 1,700 €
17.11.2021
Single-Sponsored
5,000 €
(3 Banner + 2 content ads) 01.12.2021
Technical Specifications: Content Ad
Rectangle Banner: 300 x 250 px Maximum 50 characters incl. blanks for
Maximum file size: 200 KB the headline and up to 250 characters
Data formats: GIF, JPG & PNG for the body text. Unlimited number of
No 3rd Party or HTML5 tags accepted characters for the publication on the
Click-Through URLs: Required for all website. Please provide one image as a
creative files provided (GIF, JPG, PNG). JPG file in 250 x 210 px format.
Animation/Looping: No animation Destination URL for text ads should be
permitted / Static display only. direct domain and path URL. Any added
URL path code such as tracker, may
cause errors.Content Marketing
& Lead Generation
WebSeminars
Showcase your expertise, improve your brand, and build
credibility by sponsoring a WebSeminar. Connect with your
relevant audiences in an online learning environment they
depend on. We offer a wealth of opportunities to showcase
your brand, build thought leadership, deliver training, and
identify qualified customers. Our WebSeminars include live
question-and-answer sessions before and after the main
presentation. You gain invaluable data to aid your post-event
marketing strategy.
Basic
WebSeminar package We provide the following with each WebSeminar:
€ 8,750 Content support from our specialist editors
Technical processing and hosting
Premium
Direct interaction with participants during the live Q&A-session
WebSeminar package
Generation of qualified leads (GDPR-compliant)
€ 11,250
Brand awareness through a tailor-made marketing package
Registration and attendance tracking
Essential Knowledge Briefings (EKBs)
Wiley’s Essential Knowledge Briefings (EKBs) deliver a concise
overview of the most crucial current issues to professionals in
specialized science and medical fields.
Deliver your messages rapidly through a series of short, practical
guides in a mobile-enabled format for convenience and easy access.
You choose the topic – we take care of the graphic and content design and
offer you the right platform at www.essentialknowledgebriefings.com
to generate qualified leads.
A tailor-made marketing package
guarantees high visibility in your
target group.
From € 15,400Benefit from 200 years of experience, a proven
brand and reliable content. Use our unique
scientific and industrial network!
© BillionPhotos.com - stock.adobe.com
Engage with the
research community
Deliver your marketing message with an exclusive advertise-
ment on a cover page added to each article viewed from the
Wiley journal of your choice. This exclusive position gives your
company high visibility and enables targeted marketing
through geo-targeting options.
Benefits:
Premium exclusive positions on highly visited article pages of renowned
Wiley journals
High visibility through a large display format: 1237 x 1631 pixels
Click rates of 3.5% on average
Success is easily measured by ePDF title views, ad clicks and
click-through rates
Geo-targeting is available
Technical specifications & data delivery:
Format: 1237 x 1631 pixel (150 dpi)
File format: static jpg
File size: max. 1MB
No 3rd party tags or impression trackers
Data delivery at least 5 working days before the campaign starts15 | 2021 MEDIA GUIDE
Advertising and Reprint Production
Terms and Conditions
Definitions 13. Unless specifically set out in the Booking Confirmation and agreed in writing by Wiley, Online Advertising will
not be behind a registration barrier. The Customer acknowledges that Online Advertising placed on Wiley
1. In these terms and conditions: Online Library will be viewable by both subscribers and non-subscribers to Wiley Online Library. For the
avoidance of doubt, Print Advertising may be viewable by non-subscribers to journals or periodicals.
(a) “Wiley” means the company within the John Wiley & Sons group that is providing the Advertising and
Reprint services as set out on the Booking Confirmation or invoice issued by the Wiley group entity or its 14. In relation to Online Advertising to be included in email alerts to subscribers and other authorised users of
authorised agent. Wiley’s products (“Email Alerts”), Wiley cannot guarantee the send date of any Email Alert advertising unless
otherwise expressly agreed in the Booking Confirmation.
(b) “Advertising” means any advertisements requested by the Customer to be displayed in products owned
or controlled by Wiley or any third party partner of Wiley and includes both advertising that appears in 15. The sole remedy for any failure by Wiley to provide any Advertising, is that the Customer will be provided
Wiley’s or its third party partners’ print publications (“Print Advertising”) and advertising that appears with a period of Online Advertising or additional Print Advertising in an equivalent placement and for a set
electronically on any of Wiley’s websites, or any application or other digital format owned or controlled period of time as determined by Wiley. Wiley will not be responsible for any failures that are not caused by
by Wiley or any third-party partner of Wiley (“Online Advertising”). Wiley. Wiley cannot guarantee that such ‘make-up’ bookings can be made in the month following the initial
Advertising period.
(c) “Customer” means a person or entity who is placing an order for advertising or reprint production with
Wiley and includes an advertiser on whose behalf advertising is placed, and any media agency or compa- 16. In submitting Advertising to Wiley, the Customer warrants and represents that:
ny that may arrange advertising or reprints for its clients.
(a) publication of any Advertising (including any Advertising copy that is created by Wiley on behalf of the
(d) “Booking Confirmation” means the confirmation provided by Wiley which sets out the details of the Customer which has been approved by Customer) in the manner set out in the Booking Confirmation
Advertising. For Reprints, it consists of an email confirmation sent by Wiley to confirm the Reprint order. will not breach or infringe any copyright, patent, trademark, trade secret or obligation of confidentiality
or privacy, any law of defamation or obscenity, or any relevant law or regulation concerning advertising
(e) “Insertion Order” or “Purchase Order” means a document provided by the Customer for ordering Ad- or promotions, including any medical advertising laws, industry codes or regulations;
vertising or Reprints which confirms the agreed details.
(b) the Customer has the right to grant the licence to Wiley to use the Advertising as contemplated by these
(f) “Reprint” means print or physical goods, being a specified number of reprints of articles or other ma- Terms;
terial (for example, pre-loaded USBs), as requested by the Customer and/or ePrints which are digital
versions of articles or other materials hosted by Wiley or its licensees and linked from a Wiley website, an (c) the Advertising is accurate, truthful and non- deceptive and does not violate any laws regarding false
email or a Customer website (“ePrints”). advertising;
(g) “Reprint Quotation” means a document supplied to the Customer by Wiley which sets out the details of (d) the Advertising does not violate any other applicable law, statute, ordinance or regulation, including
the quotation for Reprints. without limitation any laws and regulations governing export control;
(h) “Terms” means these terms and conditions. (e) the Advertising is not and does not contain content that is lewd, pornographic or obscene, excessively
profane, racist, ethnically offensive, threatening, infringing, excessively violent, libellous, gambling-
related, or promote any discriminatory activity, promote illegal drugs or arms trafficking, create a risk to
ADVERTISING TERMS a person‘s safety or health, compromise national security or interfere with an investigation by law enfor-
cement officials or is offensive, misleading, deceptive or destructive, and does not promote, advocate or
2. In submitting Advertising to Wiley, the Customer grants Wiley a worldwide, royalty-free, irrevocable licence facilitate terrorism, terrorist-related activities or violence;
to publish and print the Advertising as set out in the Booking Confirmation as well as the right to sub-license
all such rights to any third-party provider. (f) Online Advertising does not create, facilitate the creation of or exploit any security vulnerabilities in a
user‘s computer, promote programs which compensate or provide incentives to users for clicking ads or
3. Wiley will, or will instruct its affiliates to, use commercially reasonable efforts to publish the Advertising in offers, performing searches, surfing websites or reading emails or contain viruses, trojan horses, worms,
the format and in the position as set out in the Booking Confirmation, however all Advertising is subject to time bombs, cancelbots or other harmful or deleterious programming routines whether similar or dissi-
editorial approval and Wiley reserves the right to vary the placement of Advertising within a print product or milar to the foregoing; and
online site or digital product when necessary.
(g) Customer has obtained written consent to display the name or image of any living person in any Adver-
4. Wiley reserves the right at any time to refuse or withdraw from publication Advertising which is not in tising.
accordance with the specifications provided in the Booking Confirmation, these Terms or is otherwise inap-
propriate in Wiley’s sole and reasonable discretion. Notwithstanding the foregoing, Wiley has no obligation 17. The Customer acknowledges that in relation to Advertising, Wiley makes no representation or warranty (i)
to review or approve Advertising copy (for compliance, appropriateness, or otherwise). Wiley may publish that any publication of any Advertisement will be confined to persons resident in various countries (ii) of the
the Advertising with a heading ‘Advertising’ or in some other manner to distinguish the advertising material exact number of page impressions that will be delivered, (iii) regarding the quality of reproduction of the
from editorial material. If and to the extent that the Advertising does not conform to Wiley’s then-effective Advertisements; or (iv) as to the availability of any Online Advertising site or digital product.
production specifications, Wiley reserves the right to make technical modifications as necessary to conform
to such specifications. 18. In addition to the Terms, the following clauses of the standard terms and conditions of the Interactive Ad-
vertising Bureau for Media Buys of Less than One Year (“IAB Terms”) will apply to all Online Advertising
5. If Wiley is creating advertising copy on behalf of the Customer, Wiley will provide final copy for the Customer’s services, with Wiley being the ‘Media Company’ and Customer being the ‘Agency’ and ‘Advertiser’ (unless the
approval by email. Customer is a media agency booking advertising on behalf of a customer in which case it will be the Agency,
with its customer being the Advertiser):
6. Customer is solely responsible for compliance with all laws, standards, industry codes and other binding
guidelines as to the content of the Advertising, whether created by Wiley on its behalf or provided to Wiley, (a) Section II (Ad Placement and Positioning);
including but not limited to all applicable medical advertising regulations. (b) Section IV (Reporting) (excluding clause IV(b))
(c) Section XII (Non-Disclosure, Data Usage and Ownership, Privacy and Laws’)
7. The Customer will supply an authorised Purchase Order or Insertion Order to Wiley for Print Advertising (d) Section XIII (Third Party Ad Serving and Tracking)
and Online Advertising. Advertising bookings cannot be reserved without receipt of the aforementioned
documents. Orders for booking of Online Advertising must be received at least 7 business days in advance In the event of any inconsistencies between the IAB Terms and these Terms, these Term will prevail, to the
of the proposed first run date. Wiley cannot guarantee that orders received after this time will be fulfilled. extent of the inconsistency.
Customer shall book Online Advertising on a monthly basis unless otherwise expressly set out in the Booking
Confirmation. Publication dates specified in the rate cards may be subject to changes at the discretion of
Wiley; new publication dates will be communicated to the Customer prior to publication, at point of order REPRINT TERMS
confirmation where possible.
19. A Reprint Quotation will be provided to the Customer by Wiley. The Customer must provide a Purchase Or-
8. The Customer must submit the required copy for Print Advertising on the material submission date as set der or return the Reprint Quotation and provide all relevant details in order to submit an order for producing
out in the Booking Confirmation (“Materials Due Date”). If a Customer fails to provide the Print Advertising the Reprint and in doing so, the Customer agrees to be bound by these Terms. Wiley may issue a Booking
copy for a confirmed booking by the Materials Due Date, the Customer may be charged for Print Advertising Confirmation to confirm the Order.
unless a cancellation has been approved by Wiley in writing. If Wiley accepts copy for the Print Advertising
after the Materials Due Date, Wiley makes no representations that Print Advertising will be published and 20. The Reprints are solely for the use of the Customer and may not be re-sold, posted on the internet (other
the Customer will have no claim against Wiley for credit or republication in the event of non-publication, or if than as permitted for ePrints in the format specified by Wiley) or reproduced in any other format or media
the Print Advertising is published in another manner or format than as set out in the Booking Confirmation. without the express written permission of Wiley and payment of the appropriate licence fee. The Reprints
must not be amended or modified in any way after delivery. If the Customer wishes to append or add any
9. Customer must submit Print Advertising copy in compliance with the artwork and data specifications as set material to a Reprint it shall inform Wiley at the time of making the order and pay any additional fees char-
out in the Booking Confirmation, or as previously provided by Wiley in relation to the particular publication. ged by Wiley. Wiley reserves the right to accept or decline any such request in its sole discretion.
10. Customer shall deliver and shall be solely responsible for providing to Wiley all of the text, pictures, graphics, 21. For ePrints, the Customer will be provided with a link and is entitled to the number of downloads of ePrints,
sound, video, programming code and other media which comprise the graphic or html file that comprises as specified in the Reprint Quotation and/or Booking Confirmation. The Customer may opt to pay a premium
the Online Advertising in conformance with Wiley’s delivery specifications. price and have a print download option on ePrints if confirmed in the Booking Confirmation.
11. Wiley makes no guarantees as to the number of visitors to any Wiley site or digital product or the number 22. Wiley will use commercially reasonable efforts to deliver the Reprints by the date specified by the Customer
of impressions at any Wiley site or digital product, unless such guarantees are expressly made in writing by (if any) in the accepted Reprint Quotation, however Wiley will not be liable for any non-delivery or late deli-
Wiley in the Booking Confirmation. Any ‘impression goals’ or the like provided are non-binding. Online Ad- very.
vertising described in the Booking Confirmation as ‘100% sponsorships’ will not be subject to any impression
or viewability guarantees. 23. It is the responsibility of the Customer to notify Wiley in writing of any damage or shortage within 30 days
of the date of actual delivery of physical Reprints to the Customer. Wiley will take no responsibility for any
12. Wiley will provide reporting at the end of the Online Advertising campaign, or otherwise as requested within damage or shortage notified after this period has expired.
a reasonable time of request, to give details of Online Advertising performance (i.e. impressions, clicks). Real
time transparency of campaigns can be managed by the Customer by using Google Ad Manager.16 | 2021 MEDIA GUIDE
Advertising and Reprint Production
Terms and Conditions
PRICING 30. Wiley will send invoices to the Customer at the address provided. Should a Purchase Order number be a
prerequisite for payment of invoice, the Customer must supply this at the point of confirming the order.
24. The price for the Advertising is set out in the Booking Confirmation. An invoice will be sent by Wiley to the All delivery addresses must be accompanied by a contact name and telephone number, as well as a VAT
Customer following print publication or digital campaign fulfilment. number (relative to the country on the invoice address) or other business identifier or information as may
be required by Wiley (eg. GST registration, W9 form) as notified by Wiley. Please note that Wiley is unable to
25. The price for producing the Reprints is set out in the Reprint Quotation and is valid for 30 days from the date accept any PO Box addresses.
of issue. The price quoted includes a maximum of three (3) proofs of the Reprint. Should Customer require
any additional proofs, these will be subject to an additional charge at the discretion of Wiley. If a Reprint 31. Prices are shown exclusive of GST, VAT and other sales taxes, unless otherwise expressly indicated by Wiley
Quotation has been provided in advance of the printing date, the details of the order may change upon prin- in writing. Prices are also exclusive of all handling, packing, freight, shipping, customs duties, levies, import
ting. In this event, Wiley reserves the right to amend the Reprint Quotation to reflect any changes including, duties and insurance charges unless otherwise agreed in writing. Amounts received will be free from and
without limitation, page length. If a Customer requires a pro forma invoice, Wiley can issue an invoice after clear of any other taxes imposed by any tax authority, such as withholding tax, and if, for some reason, such
the order is confirmed. amounts are subject to any withholding tax or other relevant taxes, then the Customer is liable to pay such
tax and Wiley will receive the full amount set out in the Booking Confirmation.
CANCELLATION 32. Customer shall pay all invoices in full will be made within 30 days of the date of an invoice, unless otherwise
agreed in writing between the Parties.
26. If the Customer wishes to cancel Advertising after the provision of an Insertion Order or Purchase Order,
the Customer must immediately notify Wiley in writing. For Print Advertising, the Customer may, at Wiley’s 33. If the Customer fails to make any payment due to Wiley under this Agreement by the due date, then, without
discretion, still be liable for any charges where cancellation requests are received after the Materials Due limiting Wiley‘s remedies, the Customer shall pay interest on the overdue amount at a rate which will be the
Date for that Advertising. For Online Advertising, unless the Booking Confirmation has specified that such lesser of: (i) 0.5% per month, such interest to accrue on a daily basis from the due date until actual payment
Online Advertising is non-cancellable, the Customer may cancel Online Advertising on 14 days’ written notice of the overdue amount, whether before or after judgement; or (ii) any relevant maximum statutory rate
to Wiley with no penalty, provided that the Customer shall pay all fees for all Advertising within the 14-day allowable in the jurisdiction where the Wiley entity is located, such interest to accrue in accordance with the
notice period up until the effective date of termination and if there are any custom content or development relevant statutory provisions. Customer shall pay the interest together with the overdue amount.
for any Advertising, the Customer shall pay for the provision of all services performed up to the effective date
of termination. 34. Wiley excludes all implied conditions and warranties from these Terms, apart from any condition or warranty
which cannot be excluded by the operation of law. Wiley limits its liability for any breach of any non-exclu-
27. On receipt of a cancellation request, Wiley will use reasonable commercial endeavours to ensure the Adver- dable condition or warranty, at Wiley’s option, to the resupply of the Advertising or Reprint or the payment
tising is not published or for Online Advertising, that it is withdrawn, however Wiley will not be liable for any of the cost of the resupply. Subject to the foregoing, Wiley excludes all other liability to the Customer for
loss or damage that may be occasioned by the publication of Advertising cancelled by the Customer after the any costs, expenses, losses and/or damages incurred in relation to any Advertising or Reprints produced
Materials Due Date or Insertion Order is received. by Wiley, howsoever that liability arises. Wiley will not be liable for indirect or consequential losses, loss of
profits, loss of revenue or loss of any business opportunity.
28. Reprint cancellations will be subject to a cancellation fee based on the value of the total order (excluding
shipping and expedited delivery charges) and the point in the production process which has been reached 35. Customer will indemnify Wiley and its officers, employees, contractors and agents against any costs, expen-
at the time Wiley receives the cancellation: ses (including reasonable attorney’s fees), losses, damages and liability suffered or incurred by them arising
from the Customer’s breach of these Terms and any negligent or unlawful act or omission of the Customer
in connection with the Advertising or use of the Reprints.
English Language Translations
% of order value – % of order value – 36. Wiley will not be liable for any delay or failure to publish Advertising or to deliver Reprints caused by a factor
Point of Cancellation excluding shipping Point of Cancellation excluding shipping outside Wiley’s reasonable control (including, without limitation, war; civil disorder; strike; flood; fire; storm;
& expedited delivery fees & expedited delivery fees accident; terrorism; governmental restriction; infectious disease; epidemic; pandemic; public health emer-
gency; embargo; power, telecommunications or Internet failures; damage to or destruction of any network
Purchase Order / Purchase Order / facilities; the enactment of any law, executive order, or judicial decree; or any other circumstance beyond
confirmed order 5% confirmed order 5% Wiley’s control whether similar or dissimilar to the foregoing).
received received
37. Wiley will retain copyright and all other intellectual property rights and proprietary rights in Wiley’s publi-
Order sent to printer /
10% Translation work started 50% cations, proposals, and products and services. Customer acknowledges and agrees that Wiley may process
Proof compiled
Customer’s personal data, including storing or transferring data outside of the country of Customer’s resi-
Proof approved by Proof approved by dence, in order to process transactions related to these Terms and to communicate with Customer, and that
25% 75% Wiley has a legitimate interest in processing Customer’s personal data. Wiley will comply with all applicable
customer customer
laws, statutes and regulations relating to data protection and privacy and will process such personal data in
ePrint created 35% ePrint created 35% accordance with Wiley’s Privacy Policy located at: www.wiley.com/privacy.
Copies printed / Copies printed /
100% 100% 38. By submitting an order for Reprints and/or Advertising in the manner set out above, the Customer agrees
ePrint supplied ePrint supplied
to be bound by these Terms. In the event of any conflict, the order of precedence will be as follows: (i) these
Terms, (ii) Booking Confirmation, (iii) Insertion Order or Purchase Order signed by both parties. Where ge-
neral terms and conditions of business are proposed by the Customer, those will not have any application
GENERAL TERMS unless signed by Wiley.
29. If a Customer breaches these terms, fails to pay for Advertising or Reprints, enters into bankruptcy or where 39. All warranties and indemnities stated in these Terms will survive the termination of any arrangement or
it is a corporation or other legal entity, passes a resolution for administration, winding up or liquidation, has contract which is subject to these Terms.
a receiver or manager appointed, or enters into an arrangement with its creditors other than in the ordinary
course of business, or any other event occurs or proceeding is taken with respect to the Customer in any 40. The law of the corporate domicile of the Wiley entity which issues the Booking Confirmation and invoice to
jurisdiction which has an effect equivalent or similar to any of the events mentioned, then Wiley may, in its the Customer will govern these Terms, without regard to conflict of law rules. The parties agree to submit to
sole discretion and without limitation: the exclusive jurisdiction of the courts located in the corporate domicile of the aforesaid Wiley entity for the
(a) cancel any provision of credit to Customer; adjudication of all disputes arising in connection with these Terms.
(b) require cash pre-payment for further orders until all outstanding debt is paid in full or Wiley determines
that the initial insolvency event has ceased to occur;
(c) cease publication of further Advertising or terminate an agreement for Advertising;
(d) withhold any discounts or rebates previously granted to the Customer; or
(e) exercise any other rights at law or equity.17 | 2021 MEDIA GUIDE
Contact
GIT Labor-Fachzeitschrift · Boschstrasse 12 · 69469 Weinheim · Teamfax: +49 (0) 6201 606 793
Media Consultants
Vanessa Winde Dr. Stefanie Krauth Bettina Willnow
Commercial Manager Tel.: +49 (0) 6201 606 728 Tel.: +49 (0) 6201 606 770
Tel.: +49 (0) 6201 606 721 stefanie.krauth@wiley.com bettina.willnow@wiley.com
vanessa.winde@wiley.com
Editorial Team
Dr. Christina Poggel Dr. Martin Graf-Utzmann Dr. Birgit Washburn Corinna Herbst
Editor-in-chief Tel.: +49 (0) 6201 606 766 Tel.: +49 (0) 6201 606 760 Tel. +49 (0) 6201 606 752
Tel.: +49 (0) 6201 606 625 martin.graf-utzmann@wiley.com birgit.washburn@wiley.com corinna.herbst@wiley.com
christina.poggel@wiley.com
Sales Representative Order Management
Isabel Brenneisen Yadigar Aksoy Dr. Michael Leising Kerstin Kunkel
Tel. +49 (0) 6201 606 716 Tel. +49 (0) 6201 606 493 Tel. +49 (0) 3603 89 42 800 Tel.: +49 (0) 6201 606 731
isabel.brenneisen@wiley.com yadigar.aksoy@wiley.com leising@leising-marketing.de kerstin.kunkel@wiley.com18 | 2021 MEDIA GUIDE
Wiley is a world leading publisher of
academic, scientific and professional
Contact:
information, and the world’s largest
society journal publisher. Wiley has a
Publisher:
rich source of essential content, inclu-
Wiley-VCH GmbH
ding a large portfolio of peer-reviewed
Boschstrasse 12
journals serving the knowledge ecosys-
69469 Weinheim | Germany
tem in science and engineering.
Tel.: +49 (0) 6201 606 0
We develop unique, custom projects,
Fax: +49 (0) 6201 606 791
linked to our massive collection of
E-Mail: git-labor@wiley.com
scholarly publications on Wiley Online
Internet: analyticalscience.wiley.com
Library, a global resource that includes
www.wiley-vch.de
over 4 million articles from 1,500 jour-
www.wiley.com
nals. Through our extensive range of
professional publications, we support
For more information visit:
your marketing and customer engage-
corporatesolutions.wiley.com
ment strategies, and maximize the
impact of your brand.You can also read
